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Confessions Of A Real Estate Professional Top 10 Mistakes To Avoid When Starting Your Career
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Book Synopsis Confessions of a Real Estate Professional: Top 10 Mistakes to Avoid When Starting Your Career by : Jeff Petsche
Download or read book Confessions of a Real Estate Professional: Top 10 Mistakes to Avoid When Starting Your Career written by Jeff Petsche and published by Lulu.com. This book was released on 2016-06-22 with total page 66 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a must read for any newly licensed agent or anybody looking to start a career in real estate. Knowing what mistakes are most common among newly licensed agents can save you headache, frustration, money and most importantly, YOUR CAREER!! If you don't know what to look for when starting out, many of the mistakes outlined in this book could cause a new agent's career to END before it ever BEGINS! Mindset, Being Financially Prepared and Picking the Right Brokerage are just a few of the mistakes addressed in this book, and knowing how to address each one can make the difference between having early success or lots of frustration.
Book Synopsis Your First Year in Real Estate, 2nd Ed. by : Dirk Zeller
Download or read book Your First Year in Real Estate, 2nd Ed. written by Dirk Zeller and published by Currency. This book was released on 2010-08-03 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Newly Expanded with More Expert Advice to Help You Build a Winning Real Estate Career Welcome to the world of real estate sales, and the start of an exciting new career! Your destiny is now in your hands. Along with endless opportunities, flexible hours, and the freedom to chart your own path, you also have the potential to earn fabulous amounts of money. All you need for total success is preparation. Revised and expanded, Your First Year in Real Estate contains the essential knowledge you need to start off right in today’s vastly changed real estate market, avoid common first-year missteps, and get the inside edge that will take you to the top. Real estate expert Dirk Zeller has compiled the industry’s proven secrets and strategies that will enable novice agents to hit the ground running and excel from day one. You’ll get the insider’s guide to: • Selecting the right company • Developing valuable mentor and client relationships • Using the Internet and social networking to stay ahead of the competition (NEW!) • Setting—and reaching— essential career goals • Staying on top in today’s challenging real estate climate (NEW!) • And so much more. Concise and thorough, Your First Year in Real Estate is like having the top coach right by your side.
Book Synopsis The Real Estate Investor Survival Guide by : Jeff Leighton
Download or read book The Real Estate Investor Survival Guide written by Jeff Leighton and published by Independently Published. This book was released on 2019-01-28 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: LEARN: How to Avoid The Top 25 Common Mistakes Real Estate Investors Make. If you want to have success as a real estate investor and avoid the top mistakes that most new real estate investors make, then this guide is for you. Do you struggle with making decisions as a new real estate investor? We'd all like to be perfect and make tons of money. However, many real estate beginners get sucked into the excitement of the business, and they ignore some fundamental principles of real estate investing. As a result, they make some of the most critical mistakes that could easily have been avoided when buying and selling homes. The real estate investing world, while simple, carries many risks, and just one deal could potentially sink you, ask me how I know. The solution is simple: Don't make these common mistakes when getting started as a real estate investor. Now the great thing about the business is that each deal you do you learn a ton and get savvier and savvier. However, I wrote this guide to help jumpstart your business so that you can avoid going through what I went through. RIGHT NOW:: Decide That You Will Not Make The Same 25 Mistakes That I Made It's not that hard to avoid the mistakes I made. All you have to do is review this guide and make sure you don't do the same thing. In the book "Real Estate Investor Survival Guide," you will discover from a six figure real estate investor the most common mistakes you must avoid to be successful in this business. Whereas many books give you generic information about finding the worst house in the best neighborhood or other obvious advice, in this book, you'll learn real-life stories of what happened to me and the lessons I learned, and how you can avoid making the same mistake. In short, you'll get a crash course in avoiding real estate investing mistakes that took me almost ten years to develop and how not to make those same mistakes. "The Real Estate Investor Survival Guide" teaches you how to identify and avoid the most common mistakes in the business. You will learn: - The 3 types of people you should never partner with as a real estate investor - Why you need to move FAST when you get a good lead - How to keep things simple and easy for the seller when negotiating - Why you need to start small when it comes to the fix and flip business - How to know if it's a good real estate deal or not - A simple 3-step process for selling your property for top dollar once it's fixed up - And much more... You don't have to make the same mistakes I did. You can overcome these house flipping mistakes by referencing this guide and by using the resources mentioned in it and learning from my own stories. Do You Want To Know More? Download and avoid making these mistakes today. Scroll to the top of the page and select the buy button.
Book Synopsis Confessions of a Real Estate Entrepreneur: What It Takes to Win in High-Stakes Commercial Real Estate : What it Takes to Win in High-Stakes Commercial Real Estate by : James Randel
Download or read book Confessions of a Real Estate Entrepreneur: What It Takes to Win in High-Stakes Commercial Real Estate : What it Takes to Win in High-Stakes Commercial Real Estate written by James Randel and published by McGraw-Hill Professional. This book was released on 2005-12-19 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A front row seat into the world of high-stakes commercial real estate investing “A must-read book … one of the best real estate investment books I have ever read. On my scale of 1 to 10, this unique book rates an off-the-charts 12.” ---Robert Bruss Confessions of a Real Estate Entrepreneur is for the individual who is ready to get serious about investing. Not a rah-rah or get-rich-quick book, this book is for someone who is prepared to think about what he or she wants to accomplish. James Randel provides the how and why. James Randel has been a successful investor and educator for 25 years. He teaches investing through stories and anecdotes – bringing to the limelight not just his successes (and there are some amazing stories of these) but also his mistakes. His candor is instructive and entertaining. It is said that “those who can, do, and those who can’t, teach.” James Randel is a rare exception as he is both a highly successful investor as well as an excellent teacher. As said by Jeff Dunne, Vice Chairman of the largest real estate company in the world, CB Richard Ellis: “I’ve tracked Jimmy’s incredible run of successful real estate investments for 20 years and more recently invested very profitably with him. His new book is a must read for anyone interested in real estate investing.” If you are tired of the “same old, same old” and prepared to play in the big leagues, this book is calling your name.
Book Synopsis Start Selling Real Estate by : Valerie Thorne
Download or read book Start Selling Real Estate written by Valerie Thorne and published by Festina Lente Press. This book was released on 2022-12-27 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: Eager to pass that state exam and jump into a lucrative new career as a realtor? Want the street-smart advice no one else will give you? Sidestep beginner mistakes from the start with these insider tips. Do you want to avoid becoming one of the eighty percent of novice agents who quit? Are you worried about surviving your crucial, make-or-break first year? Wondering what type of real estate agency is the optimal fit for your needs and lifestyle? Feeling unprepared to help homebuyers and sellers navigate contracts? With a decade of invaluable real-life practice learning all the industry’s best-kept, and sometimes dirty little secrets, skilled real estate agent Valerie Thorne has left rookie errors in the dust. And now she’s here to take you under her wing and share how you can skip the missteps, bypass time and money-wasting blunders, and earn faster. Start Selling Real Estate: The Empowering, Street-Smart Survival Guide for New Agents is a must-have manual for anyone interested in beating the odds and lasting in the field of real estate sales. Using down-to-earth advice, expert knowledge, and step-by-step breakdowns about the licensing process and how to choose your first office, Thorne walks newcomers through the details they never knew they’d overlooked. And by following her methods, you’ll bypass the frustrating downsides of being a novice realtor and reap the rewards of her hard-won experience. In Start Selling Real Estate, you’ll discover: - Why so many people fail, how to guarantee you’re not one of them, and ensure success - A breakdown of the pros and cons of every type of office, prevent constant office-hopping, and make the best choice from the get-go - How to identify hidden fees, agendas, and hierarchies in brokerages so you can dodge unnecessary spending requests, avoid being used as a pawn, and earn what you deserve - What the timeline and expenditure look like for the licensing process and how to plan accordingly - Ways to evade predatory employer demands, how to recognize the tell-all warnings about common pitfalls, cut-throat business practices, and much, much more! Start Selling Real Estate is a revised and updated welcome to the rough-and-tumble world of being an agent. If you like detailed information, conversational guidance, and in-depth discussions, then you’ll love Valerie Thorne’s priceless roadmap. Buy Start Selling Real Estate to arm yourself with critical survival skills today!
Book Synopsis The Secret of Real Estate Investing by : Adell Paltrow
Download or read book The Secret of Real Estate Investing written by Adell Paltrow and published by . This book was released on 2019-10-06 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt: Is it possible to make a living investing in real estate? Yes, it's most certainly possible, and easier than you might think. Have you been scouring the internet for information on investing in real estate and getting into the real estate business but found yourself hitting a wall? If you have, the information inside this book will be invaluable to you. This isn't a book that will tell you what you already know and that is going to give you the runaround. "How to invest in Real Estate" is going to provide you with methods and advice to turn those small gains into big profits, without smothering you with useless and complicated lingo that only serve to complicate things. The definitive guide to uncovering mistakes you might have made - and how to avoid them. This book will start you off with the basics of real estate investment, because most of all you need a strong foundation for the next lessons, which include the myths and realities that you need to know about real estate investment, followed by common mistakes that real estate investors most often make and lastly case studies to showcase real life examples and how they applied basic principles to find success. Advice, solutions, avoiding problems - the key elements to real estate investment. The way to being a successful real estate investor can be rocky, sometimes hard, but it doesn't have to be like that. Make it easier for yourself to break into the industry and get learning about the various methods that will help you achieve personal and business satisfaction in the world of real estate investment, and discover your affinity for investment today with this unique book. Here's some of what you'll discover in this book: What the common mistake that investors beginner always make? How to stay clear of the errors that property investor typically create？. What are the key element for a successful property investing career? What are important behaviour that make real estates investors success? ... And so much more! "If it's that simple, why not everybody doing it?" Real estate can make you insanely rich - that's a fact. But the secret to success in real estate is in the details; you will have to learn how to analyze properties, neighborhoods, risks, and profits. Otherwise, you better take your money to Vegas. In this book, you will get the step-by-step guide to succeeding in real estate, even if you have no experience! But the best investment you can make - is in your EDUCATION. Scroll up, click on "Buy Now with 1-Click", and Get Your Copy NOW!
Book Synopsis How to Quit Your Job with Rental Properties: 2 Manuscripys What the World's Best Real Estate Investors Know That You Don't, and How You Can Use It to by : William Buffet
Download or read book How to Quit Your Job with Rental Properties: 2 Manuscripys What the World's Best Real Estate Investors Know That You Don't, and How You Can Use It to written by William Buffet and published by Independently Published. This book was released on 2018-09-04 with total page 62 pages. Available in PDF, EPUB and Kindle. Book excerpt: If You want to start investing in real estate but have no idea where to start then keep reading
Book Synopsis Real Estate Agent Revolution by : Michael McCord
Download or read book Real Estate Agent Revolution written by Michael McCord and published by Createspace Independent Publishing Platform. This book was released on 2016-10-09 with total page 50 pages. Available in PDF, EPUB and Kindle. Book excerpt: Become a Millionaire Real Estate Agent! Do you have what it takes to be your own boss, find your own clients and have a paycheck that is only limited by your drive, determination and results? If this sounds like you, then you probably read the first book in my series- Real Estate Agent Revolution: Comprehensive Beginner's Guide to a Lucrative Career. But now we both know you are ready to get to the next level!! Reading Real Estate Revolution: The Three Cardinal Rules for Success as a Real Estate Agent will engage, inspire and help you achieve the next level of success in the enormous and lucrative industry of real estate. This book explains and simplifies the three proven rules which will set you apart from the rest and help you dominate this business. Learn the most unique and effective tips that many real estate agents ignore, which will make you the most memorable and successful realtor in the pack. The three cardinal rules are broken down into easy, manageable steps which makes this book the most efficient yet effective tool for any real estate agent who desires results and success. Inside You Will Find Tips for finding the types of leads that get results The best strategy for building an effective online presence Common mistakes new real estate agents make and how to avoid them The best ways to stage a property for maximum success And more...... Your career as a world class Real Estate Agent is right at your fingertips!! TAKE ACTION TODAY AND PURCHASE THIS BOOK
Book Synopsis The White Coat Investor by : James M. Dahle
Download or read book The White Coat Investor written by James M. Dahle and published by White Coat Investor LLC the. This book was released on 2014-01 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by a practicing emergency physician, The White Coat Investor is a high-yield manual that specifically deals with the financial issues facing medical students, residents, physicians, dentists, and similar high-income professionals. Doctors are highly-educated and extensively trained at making difficult diagnoses and performing life saving procedures. However, they receive little to no training in business, personal finance, investing, insurance, taxes, estate planning, and asset protection. This book fills in the gaps and will teach you to use your high income to escape from your student loans, provide for your family, build wealth, and stop getting ripped off by unscrupulous financial professionals. Straight talk and clear explanations allow the book to be easily digested by a novice to the subject matter yet the book also contains advanced concepts specific to physicians you won't find in other financial books. This book will teach you how to: Graduate from medical school with as little debt as possible Escape from student loans within two to five years of residency graduation Purchase the right types and amounts of insurance Decide when to buy a house and how much to spend on it Learn to invest in a sensible, low-cost and effective manner with or without the assistance of an advisor Avoid investments which are designed to be sold, not bought Select advisors who give great service and advice at a fair price Become a millionaire within five to ten years of residency graduation Use a "Backdoor Roth IRA" and "Stealth IRA" to boost your retirement funds and decrease your taxes Protect your hard-won assets from professional and personal lawsuits Avoid estate taxes, avoid probate, and ensure your children and your money go where you want when you die Minimize your tax burden, keeping more of your hard-earned money Decide between an employee job and an independent contractor job Choose between sole proprietorship, Limited Liability Company, S Corporation, and C Corporation Take a look at the first pages of the book by clicking on the Look Inside feature Praise For The White Coat Investor "Much of my financial planning practice is helping doctors to correct mistakes that reading this book would have avoided in the first place." - Allan S. Roth, MBA, CPA, CFP(R), Author of How a Second Grader Beats Wall Street "Jim Dahle has done a lot of thinking about the peculiar financial problems facing physicians, and you, lucky reader, are about to reap the bounty of both his experience and his research." - William J. Bernstein, MD, Author of The Investor's Manifesto and seven other investing books "This book should be in every career counselor's office and delivered with every medical degree." - Rick Van Ness, Author of Common Sense Investing "The White Coat Investor provides an expert consult for your finances. I now feel confident I can be a millionaire at 40 without feeling like a jerk." - Joe Jones, DO "Jim Dahle has done for physician financial illiteracy what penicillin did for neurosyphilis." - Dennis Bethel, MD "An excellent practical personal finance guide for physicians in training and in practice from a non biased source we can actually trust." - Greg E Wilde, M.D Scroll up, click the buy button, and get started today!
Book Synopsis The Origin of Consciousness in the Breakdown of the Bicameral Mind by : Julian Jaynes
Download or read book The Origin of Consciousness in the Breakdown of the Bicameral Mind written by Julian Jaynes and published by Houghton Mifflin Harcourt. This book was released on 2000-08-15 with total page 580 pages. Available in PDF, EPUB and Kindle. Book excerpt: National Book Award Finalist: “This man’s ideas may be the most influential, not to say controversial, of the second half of the twentieth century.”—Columbus Dispatch At the heart of this classic, seminal book is Julian Jaynes's still-controversial thesis that human consciousness did not begin far back in animal evolution but instead is a learned process that came about only three thousand years ago and is still developing. The implications of this revolutionary scientific paradigm extend into virtually every aspect of our psychology, our history and culture, our religion—and indeed our future. “Don’t be put off by the academic title of Julian Jaynes’s The Origin of Consciousness in the Breakdown of the Bicameral Mind. Its prose is always lucid and often lyrical…he unfolds his case with the utmost intellectual rigor.”—The New York Times “When Julian Jaynes . . . speculates that until late in the twentieth millennium BC men had no consciousness but were automatically obeying the voices of the gods, we are astounded but compelled to follow this remarkable thesis.”—John Updike, The New Yorker “He is as startling as Freud was in The Interpretation of Dreams, and Jaynes is equally as adept at forcing a new view of known human behavior.”—American Journal of Psychiatry
Book Synopsis The True Confessions of Charlotte Doyle (Scholastic Gold) by : Avi
Download or read book The True Confessions of Charlotte Doyle (Scholastic Gold) written by Avi and published by Scholastic Inc.. This book was released on 2015-10-27 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Avi's treasured Newbery Honor Book now in expanded After Words edition!Thirteen-year-old Charlotte Doyle is excited to return home from her school in England to her family in Rhode Island in the summer of 1832. But when the two families she was supposed to travel with mysteriously cancel their trips, Charlotte finds herself the lone passenger on a long sea voyage with a cruel captain and a mutinous crew. Worse yet, soon after stepping aboard the ship, she becomes enmeshed in a conflict between them! What begins as an eagerly anticipated ocean crossing turns into a harrowing journey, where Charlotte gains a villainous enemy . . . and is put on trial for murder!After Words material includes author Q & A, journal writing tips, and other activities that bring Charlotte's world to life!
Book Synopsis Landlording on Autopilot by : Mike Butler
Download or read book Landlording on Autopilot written by Mike Butler and published by John Wiley & Sons. This book was released on 2007-08-27 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover how Mike Butler managed 75 rental properties while working full-time as a police detective--before he hired any part-time help For many investors, landlording is a pain, but not for those who use Mike Butler's Landlording on Autopilot system. It's a simple, proven method for managing rental properties in your spare time--without the headaches. Mike Butler developed this system while he worked full time as a police officer. Before long, he was buying and managing dozens of properties--and consistently bringing in more than 100% of his rents. Includes free customizable, downloadable forms! Butler shares all the vital techniques of autopilot landlording: * Screening and finding great tenants you can trust * Training tenants to do your landlording work for you * Increasing your cash flow with a simple push-button management system * Using little-known tax breaks available to full-time or part-time landlords * Easily complying with landlording regulations and legal stuff you might not think of * Identifying the most profitable types of properties * Marketing and advertising your properties at little or no cost * Utilizing powerful, ready-to-use landlording forms * Getting rid of bad tenants quickly, safely, and cheaply when buying properties * Using creative tactics to consistently bring in more than 100% of the rent Once you've learned Mike Butler's system, you'll make more money in less time with less effort. Today, Mike Butler is retired from the police force and enjoys more than $1 million a year from his rental properties. Using the techniques and strategies of Landlording on Autopilot will help you achieve your dreams.
Book Synopsis Confessions of a Corporate Slut by : Jacqueline Gum
Download or read book Confessions of a Corporate Slut written by Jacqueline Gum and published by Author House. This book was released on 2008-01-02 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: In CONFESSIONS OF A CORPORATE SLUT, Roberta conquers a bare-knuckle, male-dominated industry and achieves unparalleled success as an overachieving sales pro, entrepreneur, and corporate manager. But something is missing in her life. Marriage. Family. Purpose. When Roberta finds love, she is oblivious to the astronomical losses she will sustainincluding pride, self-esteem and moneythe tradeoff she makes to help her CEO husband push his manufacturing company to the pinnacle of its industry. When Roberta moves out of the family home at seventeen, her only working experience is a $1.35 gig at Dairy Queen. Unqualified and underage, she cajoles her way into managing a new restaurant and bar. Eventually she realizes the sales profession offers the best way to maximize her income, so she hits the road in hose and heels and a fifty-pound sample case of glassware, stir sticks, and beverage napkins. Little did she know her success would someday propel her into the unfamiliar role of the ideal corporate wife. Roberta is the polar opposite of a victim as she faces each challenge with her trademark mixture of spunk and grace. Her wry sense of humor intertwines with conflict, weaving a tapestry rich in humor and irony. Inspired by a true story CONFESSIONS OF A CORPORATE SLUT, is a tale of ambition and failurea tale of emotional connection and disconnection of support and about-faces of fear and loathingof love and hate. And a story that is all too often being played out in todays corporate culture.
Book Synopsis No B.S. Price Strategy: The Ultimate No Holds Barred, Kick Butt, Take No Prisoners Guide to Profits, Power, and Prosperity by : Dan S. Kennedy
Download or read book No B.S. Price Strategy: The Ultimate No Holds Barred, Kick Butt, Take No Prisoners Guide to Profits, Power, and Prosperity written by Dan S. Kennedy and published by Entrepreneur Press. This book was released on 2011-04-18 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Millionaire maker Dan S. Kennedy and marketing strategist Jason Marrs dare you to re-examine your every belief about pricing and empower you to take a more creative, more effective, bold approach to your price-and prosperity. Kennedy and Marrs don't offer little tricks, like new ways to say 50% off, half off, or 2 for 1. They tell you the secret to setting prices for the greatest gain. Then they teach you how to avoid the ultimate price and fee failures-like attracting customers who buy by price. You'll discover how to compete with FREE, learn how to discount without damage, and uncover the key to price elasticity. Most importantly, you'll grasp how to use price to your extreme advantage and grant yourself the power to be as profitable as possible. Reveals: The 9 ultimate price and fee failures The trick behind discounting without devaluing The 5 price-related propositions to be concerned with The million-dollar secret behind "FREE" How to win price wars with competitors Why price cutting isn't the cure for the recession and what is Book jacket.
Download or read book Blindsight written by Peter Watts and published by Macmillan. This book was released on 2006-10-03 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hugo and Shirley Jackson award-winning Peter Watts stands on the cutting edge of hard SF with his acclaimed novel, Blindsight Two months since the stars fell... Two months of silence, while a world held its breath. Now some half-derelict space probe, sparking fitfully past Neptune's orbit, hears a whisper from the edge of the solar system: a faint signal sweeping the cosmos like a lighthouse beam. Whatever's out there isn't talking to us. It's talking to some distant star, perhaps. Or perhaps to something closer, something en route. So who do you send to force introductions with unknown and unknowable alien intellect that doesn't wish to be met? You send a linguist with multiple personalities, her brain surgically partitioned into separate, sentient processing cores. You send a biologist so radically interfaced with machinery that he sees x-rays and tastes ultrasound. You send a pacifist warrior in the faint hope she won't be needed. You send a monster to command them all, an extinct hominid predator once called vampire, recalled from the grave with the voodoo of recombinant genetics and the blood of sociopaths. And you send a synthesist—an informational topologist with half his mind gone—as an interface between here and there. Pray they can be trusted with the fate of a world. They may be more alien than the thing they've been sent to find. At the Publisher's request, this title is being sold without Digital Rights Management Software (DRM) applied.
Download or read book #Getsocialsmart written by Katie Lance and published by Createspace Independent Publishing Platform. This book was released on 2017 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Tired of spinning your wheels when it comes to social media? In this book, I take you through the nuts and bolts of what it takes to create a smart and sustainable social media strategy that will help you grow your business!
Book Synopsis Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks) by : Dave Kerpen
Download or read book Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks) written by Dave Kerpen and published by McGraw Hill Professional. This book was released on 2011-06-07 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE NEW YORK TIMES AND USA TODAY BESTSELLER! The secret to successful word-of-mouth marketing on the social web is easy: BE LIKEABLE. A friend's recommendation is more powerful than any advertisement. In the world of Facebook, Twitter, and beyond, that recommendation can travel farther and faster than ever before. Likeable Social Media helps you harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise. And most important, learn how to truly engage your customers and help them spread the word. Praise for Likeable Social Media: Dave Kerpen's insights and clear, how-to instructions on building brand popularity by truly engaging with customers on Facebook, Twitter, and the many other social media platforms are nothing short of brilliant. Jim McCann, founder of 1-800-FLOWERS.COM and Celebrations.com Alas, common sense is not so common. Dave takes you on a (sadly, much needed) guided tour of how to be human in a digital world. Seth Godin, author of Poke the Box Likeable Social Media cuts through the marketing jargon and technical detail to give you what you really need to make sense of this rapidly changing world of digital marketing and communications. Being human — being likeable — will get you far. Scott Monty, Global Digital Communications, Ford Motor Company Dave gives you what you need: Practical, specific how-to advice to get people talking about you. Andy Sernovitz, author of Word of Mouth Marketing: How Smart Companies Get People Talking
