Communication Best Practices at Dell, General Electric, Microsoft, and Monsanto

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Publisher : State University of New York Press
ISBN 13 : 0791486788
Total Pages : 164 pages
Book Rating : 4.7/5 (914 download)

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Book Synopsis Communication Best Practices at Dell, General Electric, Microsoft, and Monsanto by : Donald P. Cushman

Download or read book Communication Best Practices at Dell, General Electric, Microsoft, and Monsanto written by Donald P. Cushman and published by State University of New York Press. This book was released on 2012-02-01 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through case studies of communication best practices at Dell, General Electric, Microsoft, and Monsanto, this book provides specific and powerful theories for leadership, marketing, and stockholder communication. Best practice limitations are also revealed in the cases of IBM, the Bumper Works, and Asea Brown and Boveri, where organizational learning, a firm's timeline, and corporate culture made implementation difficult. Taken collectively, these case studies suggest several ways in which benchmarking can become an important research methodology and theorist tool for understanding excellence in organizational practice.

Advertising and Society

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Publisher : John Wiley & Sons
ISBN 13 : 1118587626
Total Pages : 346 pages
Book Rating : 4.1/5 (185 download)

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Book Synopsis Advertising and Society by : Carol J. Pardun

Download or read book Advertising and Society written by Carol J. Pardun and published by John Wiley & Sons. This book was released on 2013-06-26 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society. Expanded with five new chapters covering the impact of emerging technologies, including the evolution of Direct to Consumer (DTC) pharmaceutical advertising; product placement in various media; and the growing intrusiveness of Internet marketing Explores a broad range of topics including alcohol, tobacco, and sex in advertising; the pros and cons of negative political adverts; advergrames; and the use of stereotypes Examines the impact of advertising through its distinctive ‘point/counterpoint’ format –designed to spark discussion and help students understand the complexities of the issues being presented Lends substantial clarity to the subject, uniquely balancing criticism and practice within one text Includes chapter-level overviews and summaries of the topic history and key issues, along with student-friendly features such as ideas for papers and questions for discussion

Spectra

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Publisher :
ISBN 13 :
Total Pages : 310 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis Spectra by :

Download or read book Spectra written by and published by . This book was released on 2003 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Teaching Talent

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Publisher :
ISBN 13 :
Total Pages : 274 pages
Book Rating : 4.3/5 (97 download)

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Book Synopsis Teaching Talent by : Rachel E. Curtis

Download or read book Teaching Talent written by Rachel E. Curtis and published by . This book was released on 2010 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Teaching Talent presents a framework for human capital development that draws on a two-year initiative by the Aspen Institute Education and Society Program to research sectors that have effective, well-developed human capital systems and point the way toward human capital innovations in public education. About 80 percent of education spending is devoted to personnel, yet the capacity of schools and districts to recruit, develop, and retain top talent is stunningly low compared with other knowledge sectors. This problem is most profoundly felt in urban school systems, which creates tremendous inequity for the students who most need a high-quality education. Research findings make it clear that human capital is one of the most important levers we have for improving school effectiveness and student achievement. However, educators, district leaders, and policy makers are just beginning to recognize that strengthening human capital should be their top priority--and to act on that recognition. The book first identifies the elements of a robust human capital strategy in education--teacher recruitment and career development; the principal's role in ensuring teacher quality; and the district's role in creating the conditions necessary to support effective human capital management. It then offers a comprehensive, visionary framework that weaves these elements together.

Forthcoming Books

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Publisher :
ISBN 13 :
Total Pages : 1190 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Forthcoming Books by : Rose Arny

Download or read book Forthcoming Books written by Rose Arny and published by . This book was released on 2003-04 with total page 1190 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Books in Print Supplement

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Publisher :
ISBN 13 :
Total Pages : 2576 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Books in Print Supplement by :

Download or read book Books in Print Supplement written by and published by . This book was released on 2002 with total page 2576 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Communicating Organizational Change

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Publisher : State University of New York Press
ISBN 13 : 1438400233
Total Pages : 350 pages
Book Rating : 4.4/5 (384 download)

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Book Synopsis Communicating Organizational Change by : Donald P. Cushman

Download or read book Communicating Organizational Change written by Donald P. Cushman and published by State University of New York Press. This book was released on 1995-07-01 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rapid and volatile organizational change is one of the most profound characteristics of our time. How to communicate the need for and the direction of change to stockholders, employees, customers, and management is the subject of this book.

Communication and High-Speed Management

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Publisher : SUNY Press
ISBN 13 : 9780791425350
Total Pages : 318 pages
Book Rating : 4.4/5 (253 download)

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Book Synopsis Communication and High-Speed Management by : Donald P. Cushman

Download or read book Communication and High-Speed Management written by Donald P. Cushman and published by SUNY Press. This book was released on 1995-01-01 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: High-speed management is used to competitive advantage by some of the most successful organizations in the world - General Electric; Toyota; ASEA, Brown, and Boveri; Motorola; Intel; and Matsushita. In these very successful companies fast cycle time or high-speed management translates into two important organizational capabilities. First, it creates a high level of performance that management can build into a firm's operating systems. More specifically, increases in effective communication are employed to eliminate bottlenecks, delays, and errors in production, cutting costs and improving quality. Second, high-speed management is an organizational strategy which continuously improves a firm's integration, coordination, and control systems. It transforms all of a firm's communication activities such as leadership, corporate climate, teamwork, worker and unit interfaces, process mapping, and outside linking processes into a more responsive customer adaptation system.

A Strategy for Electronic Dissemination of NASA Langley Technical Publications

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Publisher :
ISBN 13 :
Total Pages : 96 pages
Book Rating : 4.:/5 (317 download)

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Book Synopsis A Strategy for Electronic Dissemination of NASA Langley Technical Publications by :

Download or read book A Strategy for Electronic Dissemination of NASA Langley Technical Publications written by and published by . This book was released on 1994 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Nelson Information's Directory of Investment Managers

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Publisher :
ISBN 13 :
Total Pages : 2120 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis Nelson Information's Directory of Investment Managers by :

Download or read book Nelson Information's Directory of Investment Managers written by and published by . This book was released on 2005 with total page 2120 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Business Guide to EU Initiatives

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Publisher :
ISBN 13 :
Total Pages : 228 pages
Book Rating : 4.3/5 (97 download)

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Book Synopsis Business Guide to EU Initiatives by :

Download or read book Business Guide to EU Initiatives written by and published by . This book was released on 2001 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Management Information Systems

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Publisher : Pearson Educación
ISBN 13 : 9789702605287
Total Pages : 618 pages
Book Rating : 4.6/5 (52 download)

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Book Synopsis Management Information Systems by : Kenneth C. Laudon

Download or read book Management Information Systems written by Kenneth C. Laudon and published by Pearson Educación. This book was released on 2004 with total page 618 pages. Available in PDF, EPUB and Kindle. Book excerpt: Management Information Systems provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision-making in an exciting and interactive manner. The twelfth edition focuses on the major changes that have been made in information technology over the past two years, and includes new opening, closing, and Interactive Session cases.

Competition Demystified

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Publisher : Penguin
ISBN 13 : 1101218436
Total Pages : 651 pages
Book Rating : 4.1/5 (12 download)

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Book Synopsis Competition Demystified by : Bruce C. Greenwald

Download or read book Competition Demystified written by Bruce C. Greenwald and published by Penguin. This book was released on 2005-08-18 with total page 651 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bruce Greenwald, one of the nation's leading business professors, presents a new and simplified approach to strategy that cuts through much of the fog that has surrounded the subject. Based on his hugely popular course at Columbia Business School, Greenwald and his coauthor, Judd Kahn, offer an easy-to-follow method for understanding the competitive structure of your industry and developing an appropriate strategy for your specific position. Over the last two decades, the conventional approach to strategy has become frustratingly complex. It's easy to get lost in a sophisticated model of your competitors, suppliers, buyers, substitutes, and other players, while losing sight of the big question: Are there barriers to entry that allow you to do things that other firms cannot?

The Entrepreneur's Roadmap

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Publisher :
ISBN 13 : 9780996498227
Total Pages : pages
Book Rating : 4.4/5 (982 download)

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Book Synopsis The Entrepreneur's Roadmap by : New York Stock Exchange

Download or read book The Entrepreneur's Roadmap written by New York Stock Exchange and published by . This book was released on 2017-06 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Entrepreneur's guide for starting and growing a business to a public listing

Business Week

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Publisher :
ISBN 13 :
Total Pages : 1752 pages
Book Rating : 4.:/5 ( download)

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Book Synopsis Business Week by :

Download or read book Business Week written by and published by . This book was released on 2002 with total page 1752 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Organizational Communication and Management

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Publisher : SUNY Press
ISBN 13 : 9780791413050
Total Pages : 256 pages
Book Rating : 4.4/5 (13 download)

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Book Synopsis Organizational Communication and Management by : Andrzej K. Ko?mi?ski

Download or read book Organizational Communication and Management written by Andrzej K. Ko?mi?ski and published by SUNY Press. This book was released on 1993-01-01 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Polish and American scholars, with contributions from Western Europe, Japan, and Africa, discuss issues of the communication and management demands on companies faced with dealing in a global economy. The main topics of the 14 papers, from a June 1990 conference near Plock, Poland, are the economic

Computerworld

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Publisher :
ISBN 13 :
Total Pages : 52 pages
Book Rating : 4./5 ( download)

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Book Synopsis Computerworld by :

Download or read book Computerworld written by and published by . This book was released on 2004-09-06 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt: For more than 40 years, Computerworld has been the leading source of technology news and information for IT influencers worldwide. Computerworld's award-winning Web site (Computerworld.com), twice-monthly publication, focused conference series and custom research form the hub of the world's largest global IT media network.