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Author : Donald N. Thompson
Publisher :
ISBN 13 : 9780471860013
Total Pages : 299 pages
Book Rating : 4.8/5 (6 download)
Download or read book Canadian Marketing written by Donald N. Thompson and published by . This book was released on 1973 with total page 299 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Donald N. Thompson
Publisher : Marketing Classics Press
ISBN 13 : 1613112327
Total Pages : 303 pages
Book Rating : 4.6/5 (131 download)
Download or read book Problems in Canadian Marketing written by Donald N. Thompson and published by Marketing Classics Press. This book was released on 2011-10-15 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Hubert Richmond Kemp
Publisher :
ISBN 13 :
Total Pages : 168 pages
Book Rating : 4.:/5 (1 download)
Download or read book Canadian Marketing Problems written by Hubert Richmond Kemp and published by . This book was released on 1939 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based upon material presented in a series of lectures given at the University of Toronto.
Author : Hubert Richmond Kemp
Publisher : Hassell Street Press
ISBN 13 : 9781013723865
Total Pages : 168 pages
Book Rating : 4.7/5 (238 download)
Download or read book Canadian Marketing Problems; written by Hubert Richmond Kemp and published by Hassell Street Press. This book was released on 2021-09-09 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work has been selected by scholars as being culturally important and is part of the knowledge base of civilization as we know it. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. To ensure a quality reading experience, this work has been proofread and republished using a format that seamlessly blends the original graphical elements with text in an easy-to-read typeface. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
Author : David Leighton
Publisher :
ISBN 13 :
Total Pages : 858 pages
Book Rating : 4.:/5 (18 download)
Download or read book Canadian Problems in Marketing written by David Leighton and published by . This book was released on 1963 with total page 858 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Gordon H. G. McDougall
Publisher : Prentice Hall, c2003, [i.e. 2002]
ISBN 13 : 9780130878434
Total Pages : 382 pages
Book Rating : 4.8/5 (784 download)
Download or read book Canadian Marketing Cases written by Gordon H. G. McDougall and published by Prentice Hall, c2003, [i.e. 2002]. This book was released on 2002-01-07 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt: Appropriate for a variety of marketing courses at the college and university level. Canadian Marketing Cases is written with today's college and university students in mind. The book is designed to provide diverse challenges for the student -- in line with the constantly expanding scope of marketing. No longer are marketing issues limited to the concerns of large companies selling manufactured goods in Canada. Today, Canadian companies need to think about worldwide markets and to anticipate and meet threats from foreign competitors. In addition, over half the economy is concerned with the marketing of services; the cases in this book contain many examples from services marketers in both the profit and nonprofit sectors.
Author : David Leighton
Publisher : McGraw-Hill
ISBN 13 :
Total Pages : 811 pages
Book Rating : 4.:/5 (27 download)
Download or read book Canadian Problems in Marketing written by David Leighton and published by McGraw-Hill. This book was released on 1965 with total page 811 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Royal Bank of Canada
Publisher :
ISBN 13 :
Total Pages : 64 pages
Book Rating : 4.:/5 (319 download)
Download or read book Essays on Canadian Economic Problems ... written by Royal Bank of Canada and published by . This book was released on 1928 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Donald N. Thompson
Publisher : Marketing Classics Press
ISBN 13 : 1613112238
Total Pages : 327 pages
Book Rating : 4.6/5 (131 download)
Download or read book Macromarketing: A Canadian Perspective written by Donald N. Thompson and published by Marketing Classics Press. This book was released on 2011-10-15 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Harold Innis
Publisher : University of Toronto Press
ISBN 13 : 1487512600
Total Pages : 448 pages
Book Rating : 4.4/5 (875 download)
Download or read book Essays in Canadian Economic History written by Harold Innis and published by University of Toronto Press. This book was released on 2017-03-17 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: Harold A. Innis helped to found the field of Canadian economic history. He is best known for the "staples thesis" which dominated the discourse of Canadian economic history for decades. This volume collects Innis’ published and unpublished essays on economic history, from 1929 to 1952, thereby charting the development of the arguments and ideas found in his books The Fur Trade in Canada and The Cod Fisheries. These essays capture Innis’ ever evolving views on the practices and uses of economic history as well as Canadian economic history. The new introduction written by prominent historian Matthew Evenden provides a fresh take on Innis life’s work and situates the essays in the context of his scholarship as well as recent studies on Canadian economic history. This volume offers invaluable insight into one of Canada’s most original thinkers and his interpretation of our nation’s history.
Author : Gerald B. McCready
Publisher : Georgetown, Ont.: Irwin-Dorsey
ISBN 13 : 9780256013924
Total Pages : 216 pages
Book Rating : 4.0/5 (139 download)
Download or read book Canadian Marketing Trends written by Gerald B. McCready and published by Georgetown, Ont.: Irwin-Dorsey. This book was released on 1972-01-01 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Canadian approach to vital marketing problems, strategies, and tactics.
Author : Blair Little
Publisher :
ISBN 13 : 9780070826755
Total Pages : 586 pages
Book Rating : 4.8/5 (267 download)
Download or read book Canadian Problems in Marketing written by Blair Little and published by . This book was released on 1978 with total page 586 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Donald N. Thompson
Publisher : Chicago : American Marketing Association
ISBN 13 :
Total Pages : 332 pages
Book Rating : 4.3/5 (97 download)
Download or read book Macromarketing, a Canadian Perspective written by Donald N. Thompson and published by Chicago : American Marketing Association. This book was released on 1980 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Daniel J. Robinson
Publisher : University of Toronto Press
ISBN 13 : 1442638710
Total Pages : pages
Book Rating : 4.4/5 (426 download)
Download or read book The Measure of Democracy written by Daniel J. Robinson and published by University of Toronto Press. This book was released on 1999-04-24 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Politicians, government officials, and public relations officers lean heavily on polling when fashioning public policy. Proponents say this is for the best, arguing that surveys bring the views of citizens closer to civic officials. Critics decry polling's promotion of sycophantic politicians who pander to the whims of public sentiment, or, conversely, the use of surveys by special interest groups to thwart the majority will. Similar claims and criticisms were made during the early days of polling. When George Gallup began polling Americans in 1935, he heralded it as a bold step in popular democracy. The views of ordinary citizens could now be heard alongside those of organized interest groups. When brought to Canada in 1941, the Gallup Poll promised similar democratic rejuvenation. In actual practice, traditionally disadvantaged constituencies such as women, the poor, French Canadians, and African Americans were often heavily underrepresented in Gallup surveys. Preoccupied with election forecasting, Gallup pollsters undercounted social groups thought less likely or unable to vote, leading to a considerable gap between the polling results of the sampled polity and the opinions of the general public. Examining the origins and early years of public opinion polling in Canada, Robinson situates polling within the larger context of its forerunners – market research surveys and American opinion polling – and charts its growth until its first uses by political parties.
Author : René Y. Darmon
Publisher :
ISBN 13 : 9780075489115
Total Pages : 792 pages
Book Rating : 4.4/5 (891 download)
Download or read book Marketing in Canada written by René Y. Darmon and published by . This book was released on 1985 with total page 792 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Kenneth G. Hardy
Publisher : Allyn & Bacon
ISBN 13 :
Total Pages : 696 pages
Book Rating : 4.3/5 (512 download)
Download or read book Canadian Marketing written by Kenneth G. Hardy and published by Allyn & Bacon. This book was released on 1978 with total page 696 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Pravat K. Choudhury
Publisher : Springer
ISBN 13 : 3319173952
Total Pages : 389 pages
Book Rating : 4.3/5 (191 download)
Download or read book Proceedings of the 1996 Multicultural Marketing Conference written by Pravat K. Choudhury and published by Springer. This book was released on 2015-05-19 with total page 389 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 1996 Multicultural Marketing Conference presented by the Academy of Marketing Science (AMS) and Old Dominion University in Virginia Beach, Virginia. The focus of the conference and the enclosed papers is on marketing to various ethnic groups in both a US and global context. It presents papers on various multicultural issues across the entire spectrum of marketing activities and functions including marketing management, marketing strategy and consumer behavior. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
