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Business Research Handbook
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Book Synopsis Research Handbook on Human Rights and Business by : Surya Deva
Download or read book Research Handbook on Human Rights and Business written by Surya Deva and published by Edward Elgar Publishing. This book was released on 2020-07-31 with total page 576 pages. Available in PDF, EPUB and Kindle. Book excerpt: This authoritative Research Handbook brings together leading international scholars and practitioners to provide in-depth analysis of some of the most hotly debated topics and issues concerning the interface of human rights and business. Offering critical insights on prominent strands of research within the field of business and human rights, this comprehensive Research Handbook examines key challenges and potential solutions in the field.
Book Synopsis Handbook of Pricing Research in Marketing by : Vithala R. Rao
Download or read book Handbook of Pricing Research in Marketing written by Vithala R. Rao and published by Edward Elgar Publishing. This book was released on 2009 with total page 617 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pricing is an essential aspect of the marketing mix for brands and products. Further, pricing research in marketing is interdisciplinary, utilizing economic and psychological concepts with special emphasis on measurement and estimation. This unique Handbook provides current knowledge of pricing in a single, authoritative volume and brings together new cutting-edge research by established marketing scholars on a range of topics in the area. The environment in which pricing decisions and transactions are implemented has changed dramatically, mainly due to the advent of the Internet and the practices of advance selling and yield management. Over the years, marketing scholars have incorporated developments in game theory and microeconomics, behavioral decision theory, psychological and social dimensions and newer market mechanisms of auctions in their contributions to pricing research. These chapters, specifically written for this Handbook, cover these various developments and concepts as applied to tackling pricing problems. Academics and doctoral students in marketing and applied economics, as well as pricing-focused business practitioners and consultants, will appreciate the state-of-the-art research herein.
Book Synopsis Handbook of Research on Global Business Opportunities by : Christiansen, Bryan
Download or read book Handbook of Research on Global Business Opportunities written by Christiansen, Bryan and published by IGI Global. This book was released on 2014-10-31 with total page 702 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the modern globalized economy, it is important for businesses of all sizes to take advantage of the opportunity to enter diverse markets around the world. Through an international presence, organizations can remain competitive. The Handbook of Research on Global Business Opportunities combines comprehensive viewpoints and research on various business enterprises from around the world in companies of all sizes and models, discussing different aspects and concerns in the global business environment such as corruption, taxation, supply chain management, and economic impacts. This handbook is an essential reference source for business executives from both large and small firms, business scholars, researchers, academics, students, and professionals.
Book Synopsis Handbook of Market Research by : Christian Homburg
Download or read book Handbook of Market Research written by Christian Homburg and published by Springer. This book was released on 2021-12-03 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this handbook, internationally renowned scholars outline the current state-of-the-art of quantitative and qualitative market research. They discuss focal approaches to market research and guide students and practitioners in their real-life applications. Aspects covered include topics on data-related issues, methods, and applications. Data-related topics comprise chapters on experimental design, survey research methods, international market research, panel data fusion, and endogeneity. Method-oriented chapters look at a wide variety of data analysis methods relevant for market research, including chapters on regression, structural equation modeling (SEM), conjoint analysis, and text analysis. Application chapters focus on specific topics relevant for market research such as customer satisfaction, customer retention modeling, return on marketing, and return on price promotions. Each chapter is written by an expert in the field. The presentation of the material seeks to improve the intuitive and technical understanding of the methods covered.
Book Synopsis Handbook of Research on International Business and Models for Global Purpose-Driven Companies by : Perez-Uribe, Rafael Ignacio
Download or read book Handbook of Research on International Business and Models for Global Purpose-Driven Companies written by Perez-Uribe, Rafael Ignacio and published by IGI Global. This book was released on 2020-11-20 with total page 589 pages. Available in PDF, EPUB and Kindle. Book excerpt: International businesses struggle to be competitive and influential at the global market level. With the new ideas in the management and leadership disciplines, hard skills are losing or are believed to be losing their strategic relevance while soft skills are praised and highly sought after. The Handbook of Research on International Business and Models for Global Purpose-Driven Companies, a pivotal reference source, provides vital research on international business management strategies and applications within internal organizations that allow companies to strategically position themselves for increased success in the global economy. While highlighting topics such as organizational culture, internal communication, and generational workforce, this publication explores leadership disciplines as well as the methods of handling multicultural organizations. This book is ideally designed for entrepreneurs, executives, managers, business professionals, human resource officials, researchers, academicians, and students.
Book Synopsis Research Handbook on Corporate Purpose and Personhood by : Pollman, Elizabeth
Download or read book Research Handbook on Corporate Purpose and Personhood written by Pollman, Elizabeth and published by Edward Elgar Publishing. This book was released on 2021-09-28 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: This insightful Research Handbook contributes to the theoretical and practical understanding of corporate purpose and personhood, which has become the central debate of corporate law. It provides cutting-edge thoughts on the role of corporations in society and the nature of their rights and responsibilities.
Book Synopsis Handbook of Business-to-Business Marketing by : Lilien, Gary L.
Download or read book Handbook of Business-to-Business Marketing written by Lilien, Gary L. and published by Edward Elgar Publishing. This book was released on 2022-07-15 with total page 713 pages. Available in PDF, EPUB and Kindle. Book excerpt: This path-breaking Handbook is targeted primarily at marketing academics and graduate students who want a comprehensive overview of the academic state of the business-to-business marketing domain. It will also prove an invaluable resource for forward-thinking business-to-business practitioners who want to be aware of the current state of knowledge in their domains.
Book Synopsis International Business Research by : James P. Neelankavil
Download or read book International Business Research written by James P. Neelankavil and published by Routledge. This book was released on 2015-02-12 with total page 678 pages. Available in PDF, EPUB and Kindle. Book excerpt: As more and more companies enter the global business arena, it is critical that they acquire relevant information specific to their industry and the country that they wish to enter. This book explains how to perform accurate, timely, and appropriate research to make informed strategic decisions. The chapters of "International Business Research" follow the overall research process - defining the research problem, explanation of research methodologies, data analysis, report writing and dissemination. The book presents methodologies for most functional areas and can be used as a research tool for the broad international business field. It includes in-chapter learning objectives, exercises, summaries, boxed inserts, and a detailed glossary. In addition, a sample data disk is bound into each copy of the book.
Book Synopsis The Focus Group Research Handbook by : Holly Edmunds
Download or read book The Focus Group Research Handbook written by Holly Edmunds and published by McGraw Hill Professional. This book was released on 2000-05-22 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Focus Group Research Handbook is a comprehensive guide to contracting with a market research vendor to create a customized focus group study for your business or organization. Author Holly Edmunds thoroughly explains and simplifies the methodology of focus group studies, and comprehensively outlines the steps you'll need to follow to implement and then analyze focus group research. From designing research vendor questionnaires, to selecting an effective moderator, from analyzing results to turning those results into workplace gains, this book will provide you with all the tools and tips you'll need to simplify the focus group process.
Book Synopsis Business Research for Decision Making by : Duane Davis
Download or read book Business Research for Decision Making written by Duane Davis and published by South Western Educational Publishing. This book was released on 2000 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Fifth Edition reflects the ever-increasing changes in the tools and technology available today. Duane Davis teaches students and managers how to develop ways to efficiently and effectively plan, collect, organize, and assimilate information to make informed business decisions. This book covers the fundamentals of conducting research as well as the recent advancements in the field of business research such as the use of the Internet, qualitative research, and modern analytical tools (SPSS and Excel). The new edition is available packaged with the SPSS Student Version Software.
Book Synopsis The Handbook of Market Research for Life Science Companies by : Jean-Francois Denault
Download or read book The Handbook of Market Research for Life Science Companies written by Jean-Francois Denault and published by Productivity Press. This book was released on 2017 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: As innovation moves from the lab to the market, a new research phase begins for the entrepreneur: the market research phase. Inspired by a new technology that can change the world, critical questions need to be addressed. Is there a market for my innovation? Who are my clients? What do they need? Is my innovation filling that gap in the market? Who are my competitors? How are they approaching the market? If these questions are unaswered, entrepreneurs meet potential investors or partners with only a basic understanding of their market. The objective of this book is to fill this gap. It is a practical manual that gives entrepreneurs real-world advice and tools to build a solid market model. The book provides tips, models and tools entrepreneurs can use to collect, interpret and present their market and integrate it into their business plan. What the entrepreneur learns in this book will help him throughout his journey. After going over the market research process, he will learn how to design and use a number of market research tools, and how to adapt them in a life science context. From building a web survey to preparing interviews to doing your own secondary research, this handbook will help him gain a comprehensive understanding of how to perform his own market research activities and how to analyze his data. Finally, a number of frameworks (such as the TAM-SAM-SOM as well as the KANO Model) are described so that he can efficiently share what he has learned, using models that simply yet effectively shares findings.
Book Synopsis Handbook of Research on Social Entrepreneurship by : Alain Fayolle
Download or read book Handbook of Research on Social Entrepreneurship written by Alain Fayolle and published by Edward Elgar Pub. This book was released on 2010 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: This timely handbook provides an empirically rigorous overview of the latest research advances on social entrepreneurship, entrepreneurs and enterprises. It incorporates seventeen original chapters on definitions, concepts, contexts and strategy as well as a critical overview and an agenda for future research in social entrepreneurship. What are the forms and manifestations of social entrepreneurship? To what extent should current developments lead to a redefinition of stakeholders' strategies and roles in the quest for better consideration of the social dimension? The highly regarded group of contributors addresses these questions in some detail.
Book Synopsis Research Handbook on Entrepreneurial Behavior, Practice and Process by : William B. Gartner
Download or read book Research Handbook on Entrepreneurial Behavior, Practice and Process written by William B. Gartner and published by Edward Elgar Publishing. This book was released on 2021-09-23 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: What do entrepreneurs do? In a comprehensive and detailed exploration using three perspectives - behavior, practice and process - this Research Handbook demonstrates specific methods for answering that question and provides insights into the implications of pursuing that question. The authors demonstrate a variety of methods including ethnography, autoethnography, participant observation, diaries, social media platforms and multilevel research techniques to delve into the foundations of entrepreneurial behavior. In addition to reinvigorating this long dormant area of scholarship, these chapters provide scholars with the idea that the disparate perspectives on this topic are really headed in the same direction. They also demonstrate the notion that similar tools can be utilized to answer the same type of questions emanating from these different perspectives. The contributors go on to offer insights to a wide range of scholarship on organizations. Entrepreneurship scholars, PhD students, and upper level graduate and undergraduate students who want a current overview on the theories, methods and implications of studying entrepreneurship will welcome the insights explored in this Research Handbook. Contributors include:A. Brattström, O. Byrne, A. Caetano, H.S. Chen, F. Delmar, D. Dimov, A. Fayolle, D. Fletcher, W.B. Gartner, B. Johannisson, A.R. Johnson, T. Karlsson, M. Lackéus, J.R. Mitchell, R.K. Mitchell, H. Neergaard, R.D.M. Pelly, K. Poldner, S.C. Santos, P. Selden, B.T. Teague, N.A. Thompson, C. Thrane, M. Tillmar, H. Vahidnia, E. van Burg, J.P. Warhuus, K. Wennberg
Book Synopsis Research Handbook on Intellectual Capital and Business by : John Dumay
Download or read book Research Handbook on Intellectual Capital and Business written by John Dumay and published by Edward Elgar Publishing. This book was released on 2021-12-28 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: This essential Research Handbook examines the state-of-the-art methodologies being applied to the expanding field of intellectual capital (IC) research. It offers an overview of the contemporary issues and methods in the field, providing insight and inspiration for emerging and established academics in their own research. Featuring contributions from a variety of renowned international scholars in the area, the Research Handbook is divided into four parts, outlining the four main methodological routes taken by current IC research. First, chapters discuss content analysis and offer future perspectives for advancing such studies. The book then examines fruitful avenues for IC visualization studies, before critiquing and furthering IC value added and IC efficiency measurement studies. Finally, it analyses and offers novel approaches for studying and intervening with IC and value creation. This Research Handbook will be a vital resource for scholars and students of business and management entering the field of intellectual capital, whether they are established academics with a renewed interest in the subject or just starting their research careers.
Book Synopsis Essentials of Business Research Methods by : Joseph F. Hair, Jr
Download or read book Essentials of Business Research Methods written by Joseph F. Hair, Jr and published by Routledge. This book was released on 2015-03-04 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt: Managers increasingly must make decisions based on almost unlimited information. How can they navigate and organize this vast amount of data? Essentials of Business Research Methods provides research techniques for people who aren't data analysts. The authors offer a straightforward, hands-on approach to the vital managerial process of gathering and using data to make clear business decisions. They include such critical topics as the increasing role of online research, ethical issues, data mining, customer relationship management, and how to conduct information-gathering activities more effectively in a rapidly changing business environment. This is the only such book that includes a chapter on qualitative data analysis, and the coverage of quantitative data analysis is more extensive and much easier to understand than in other works. The book features a realistic continuing case throughout the text that enables students to see how business research information is used in the real world. It includes applied research examples in all chapters, as well as Ethical Dilemma mini - cases, and interactive Internet applications and exercises.
Book Synopsis International Business Research by : James P. Neelankavil
Download or read book International Business Research written by James P. Neelankavil and published by Routledge. This book was released on 2015-02-12 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: As more and more companies enter the global business arena, it is critical that they acquire relevant information specific to their industry and the country that they wish to enter. This book explains how to perform accurate, timely, and appropriate research to make informed strategic decisions. The chapters of "International Business Research" follow the overall research process - defining the research problem, explanation of research methodologies, data analysis, report writing and dissemination. The book presents methodologies for most functional areas and can be used as a research tool for the broad international business field. It includes in-chapter learning objectives, exercises, summaries, boxed inserts, and a detailed glossary. In addition, a sample data disk is bound into each copy of the book.
Book Synopsis Handbook of Research on Family Business by : Panikkos Poutziouris
Download or read book Handbook of Research on Family Business written by Panikkos Poutziouris and published by Edward Elgar Publishing. This book was released on 2013-01-01 with total page 801 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'This is a very business-like book in its approach. It has an impressive global reach in its authorship, focal areas and use of evidence; it hits all the major practical challenges of family firms in a spirit that is fresh and current; and it deals with the cutting-edge themes and issues that are uppermost in the minds of owners, executives, advisors and researchers in the field.' – Nigel Nicholson, London Business School, author, Managing the Human Animal, Family Wars and The 'I' of Leadership Acclaim for the first edition: 'The authors have taken a lot of pain in putting this handbook together. As the name indicates, this is an excellent handbook for researchers.' – Global Business Review 'The Handbook of Research on Family Business has collected and synthesized a broad variety of topics by notable researchers who share a common dedication to family business research. This Handbook provides a comprehensive treatment that advances the frontiers of knowledge in family business, provoking valuable thoughts and discussion. The Handbook will serve as both an authoritative and comprehensive reference work for researchers investigating family enterprises.' – A. Bakr Ibrahim, Concordia University, Montreal, Canada 'Although family business research is a young discipline it is both necessary and important. For the wellbeing and future development of our society the survival of prosperous and passionate family business entrepreneurs is indispensable. In order to help the families in business to better understand how to succeed with their enterprises we need qualified and updated research. This book is the answer!' – Hans-Jacob Bonnier, Bonnier Business Press Group, Sweden and 6th Generation Chairman of the Family Business Network – International 'This Handbook is a unique compilation of the most important and the best recent family business research. The field has grown so rapidly that this effort will be a mark for the research to follow. The Handbook of Research on Family Business will be the reference for scholars in family business for many years to come. It will also stimulate new ideas in research.' – John L. Ward, IMD, Switzerland and Northwestern University, US During the previous decade, the multi-disciplinary field of family business has advanced significantly in terms of advances in theory, development of sophisticated empirical instruments, systematic measurement of family business activity, use of alternative research methodologies and deployment of robust tools of analysis. This second edition of the Handbook of Research on Family Business presents important research and conceptual developments across a broad range of topics. The contributors – notable researchers in the field – explore the frontiers of knowledge in family business entrepreneurship and stimulate critical thinking, enriching the repository of theoretical frameworks and methodologies. The Handbook takes a systematic and rigorous approach by providing in-depth insights into the dynamics of family business, its context and the significant role of stakeholders. Ultimately, this scholarly compendium of extant family business papers is an invaluable resource for researchers, educators, family business consultants, family business owner-managers and students.
