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Brand Licensing Agreement Template
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Book Synopsis Brand Licensing Agreement Template by : Pete Canalichio
Download or read book Brand Licensing Agreement Template written by Pete Canalichio and published by Brand Alive. This book was released on 2019-01-01 with total page 87 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fill-in-the-blank templates modeled after Coca-Cola and Newell-Rubbermaid’s standard licensing contracts. Includes guide with call-outs explaining the meaning and benefits of each contract clause. Also included are these four related templates that will save you money and time: 1. Nondisclosure Agreement Template: A 3-page fill-in-the-blank NDA that legally protects your intellectual property. 2. Letter of Intent Template: A 3-page memo to send the licensee. 3. Deal Terms Memo Template: 4-page memo to send the licensee. 4. Licensing Deal Memo Template: What you send to senior management for approval of the deal you want to make.
Book Synopsis International Trademark Licensing by : Stojan Arnerstål
Download or read book International Trademark Licensing written by Stojan Arnerstål and published by Kluwer Law International B.V.. This book was released on 2021-08-11 with total page 367 pages. Available in PDF, EPUB and Kindle. Book excerpt: Increasingly, firms use licensing to exploit and commercialize trademarks internationally. In a globalized market, the free flow of goods and services by means of licensing requires detailed knowledge of national legal provisions and principles that apply to agreements of this type. This chapter-by-chapter comparative overview on the law and application of trademark licensing worldwide – including chapters on such key commercial jurisdictions as the EU Member States, the United Kingdom, the United States, Brazil, and Japan – is written by a team of experienced and distinguished attorneys, each representing a particular country. Each contributor describes and analyses legal challenges and offers practical guidance on licensing issues in his or her national jurisdiction. Within this framework, each chapter discusses such issues and topics as the following: country-specific regulations on trademark licensing; particular legal requirements to be complied with prior to entering into a license agreement; antitrust legislation affecting the scope of a license agreement; breach of a trademark licensing agreement; circumstances under which a breach of contract also constitutes a trademark infringement; permitted extent of non-compete or non-challenge clauses; licensee’s standing to sue third parties for trademark infringement; effect of invalidation or expiry of the licensed trademark on the agreement; and licensee’s right to claim entitlement to goodwill in the trademark, or a right to compensation, for investments made in the trademark. Because of the broad range and variety of countries covered, the book will be welcomed by legal practitioners dealing or coming into contact with trademark licensing in practically any jurisdiction. Taken together, the chapters provide invaluable insights into the similarities and differences among the covered jurisdictions, helping trademark holders and their counsel to understand the particulars of a specific market and deciding whether to enter it or not. It will also be valuable as a comprehensive resource for academic researchers or policymakers interested in the international harmonization of intellectual property licensing law.
Book Synopsis License Agreements by : Gregory J. Battersby
Download or read book License Agreements written by Gregory J. Battersby and published by Wolters Kluwer. This book was released on 2001-01-01 with total page 1516 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the fast-paced, multi-billion dollar licensing industry, you don't have time to reinvent the wheel every time you need to draft or negotiate a strong, enforceable licensing agreement. And now you don't have to ... License Agreements: Forms and Checklists puts at your fingertips -- and on your computer screen -- all the critical tools needed to draft, negotiate, and finalize licensing deals more quickly and effectively: Sixty fully editable sample agreements that can be easily modified to meet your needs in virtually any transaction an introduction to each form that explains its purpose and applicability In-depth analysis of the legal principles you must consider when drafting an agreement, from both the licensor And The licensee perspective and authoritative discussions of 'hot issues' that will likely come up for negotiation and how to handle them Compiled by nationally renowned licensing law authorities Gregory J. Battersby and Charles W. Grimes, this time-saving reference gives you proven-effective agreements that can be used as the starting point For The preparation and negotiation of virtually any licensing transaction. Always Current! License Agreements: Forms and Checklists is completely up-to-date. But to make sure you're always aware of the latest legal developments, you will automatically receive - with no obligation to purchase - supplements and/or new editions on a trial basis. You will be billed separately at the then-current price. Upon receipt, you will have 30 days to purchase or return. Of course, you may cancel this automatic updating and supplementation program at any time by simply notifying Aspen Publishers in writing.
Book Synopsis Strategic Brand Licensing by : Maria Cristina Longo
Download or read book Strategic Brand Licensing written by Maria Cristina Longo and published by Taylor & Francis. This book was released on 2024-04-30 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents a roadmap for a brand licensing strategy to enable companies to leverage brand value and expand into other product categories or into different markets. Readers will understand both the risks and the benefits of partnerships, how to make the most of a brand's potential in the digital platform, and how to extend a product portfolio through established brands. Brand licensing can be of interest to many stakeholders, including large companies, entrepreneurs, retailers, agencies and even celebrities. This is also a relevant strategy for small and medium-sized enterprises that want to expand their business abroad, reconciling their limited size with their flexibility. Examples of long-standing partnerships are presented and analyzed, with detailed consideration of what has made them so successful. Through the presentation of case studies in the sectors particularly interested in brand licensing, including the art, character, entertainment, fashion, jewelry, sports and toys sectors, this book aims to highlight opportunities, limits and challenges from both the licensor and licensee’s perspectives. In particular, these case studies represent an effective basis for comparing different experiences and brand licensing strategies, allowing readers to understand both best practices and pitfalls to avoid when building an effective and enduring licensing program. Chapter objectives, summaries, key learning points and discussion questions reinforce understanding and aid reflection. Practical yet theoretically grounded, this book is particularly suitable for postgraduate, MBA and executive education students interested in strategic brand management, licensing strategy and brand expansion. This book can also serve as a valuable guide for professionals interested in expanding their brand portfolio. This book provides effective tools to evaluate the strategic side of brand licensing and the selection of the appropriate company to be a licensee. Online resources include PowerPoint slides, a test bank of exam questions, a case list and discussion questions.
Book Synopsis Drafting of Contracts – Templates with Drafting Notes by : Ravi Singhania
Download or read book Drafting of Contracts – Templates with Drafting Notes written by Ravi Singhania and published by Bloomsbury Publishing. This book was released on 2021-03-15 with total page 736 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is an essential handy guide for any draftsman and in-house counsels as it not only contains the practical and usable templates that can serve as a prototype for the various contracts but also provides a sense about the purpose and critical points of the contract. For each of the chapters, along with the templates, there is an introduction and drafting notes, allowing a reader to grasp the essence and importance of the clauses. It comprises of chapters on Partnership; Procurement of goods, services and assets; Mergers, Acquisitions and Joint Ventures; Real Estate; Employment; Confidentiality; Franchise; Trademark; Patent; Copyright publishing, broadcast reproduction and performer's rights; Agency; Hire Purchase; Turnkey/EPC; and Project Finance. One chapter is exclusively devoted to one of the most important clauses in any contract ie the Dispute Resolution clause, and it covers the intricacies of this clause with respect to different contracts. This book will prove useful for professionals/students in understanding the practical details of varied contracts, act as a beginning point for practitioners, and be useful for all considering the vast number of contracts dealt with. Key Features A must to have for in-house legal teams, consultants, legal practitioners, and fresh lawyers. Templates of important and day-to-day contracts, acting as a beginning point for practitioners. Practical and business-oriented templates for day to day contracts with introduction and drafting notes. Special focus on Dispute Resolution clauses in most of the agreements. Useful for professionals/students to understand the practical details of varied contracts.
Book Synopsis Prospective Licensee Application Template: What to Ask Licensees Who Want to License Your Brand by : Pete Canalichio
Download or read book Prospective Licensee Application Template: What to Ask Licensees Who Want to License Your Brand written by Pete Canalichio and published by Brand Alive. This book was released on 2019-01-01 with total page 18 pages. Available in PDF, EPUB and Kindle. Book excerpt: Know what to ask and how to ask it, eliminate unsuitable licensees quickly, uncover every licensee’s strengths and weaknesses, find the best partner for your brand.
Book Synopsis Prospective Licensee Application Template: Win The License by Acing The Prospective Licensee Application by : Pete Canalichio
Download or read book Prospective Licensee Application Template: Win The License by Acing The Prospective Licensee Application written by Pete Canalichio and published by Brand Alive. This book was released on 2019-01-01 with total page 18 pages. Available in PDF, EPUB and Kindle. Book excerpt: Know in advance what brands will ask you, copy/paste answers into brand-specific forms, get an unfair advantage over competitors, level up your professionalism, and familiarize yourself with how brands think.
Book Synopsis Exchanging Value by : World Intellectual Property Organization
Download or read book Exchanging Value written by World Intellectual Property Organization and published by Wipo. This book was released on 2005 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Trademark License Agreement - Legally Binding by : Julien Coallier
Download or read book Trademark License Agreement - Legally Binding written by Julien Coallier and published by . This book was released on 2017-05-06 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contents include Trademark License Agreement (Legally Binding) Media & Broadcast Legal forms. These documents, fullfilled, filled out and signed, can be used in the U.S.A.
Book Synopsis Licensing Agreements by : Kojo Yelpaala
Download or read book Licensing Agreements written by Kojo Yelpaala and published by Springer. This book was released on 1988-01-19 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Secrets of Success in Brand Licensing by : Andrew Levy
Download or read book Secrets of Success in Brand Licensing written by Andrew Levy and published by Andrews UK Limited. This book was released on 2011-10-11 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brand Licensing is the most exciting and inspiring element of the marketing mix, reaching all of us in every product sector from clothing, food, giftware, household, music and publishing to stationery and toys. Brand Licenses can come from a fantastic variety of backgrounds including the arts, design, entertainment, celebrities, online and sport. Whether you are a brand owner looking to license out your brand or a manufacturer thinking of buying into a license, getting it RIGHT has never been so important. Secrets of $uccess in Brand Licensing is written by Brand Licensing Industry experts, Andrew Levy and Judy Bartkowiak who share their years of practical experience and contacts worldwide to bring you the inside story on todays successful brand licensing campaigns. What is Brand Licensing?; What makes a successful Brand License?; The process of Brand Licensing; The role of key players in Brand Licensing; Promoting your Brand License; Maximising Retail Impact; Keeping up with information and news on Brand Licensing. There is a plethora of successful globally Licensed Brands all competing for a share of retail space. This book is the key to unlocking the inside track on Brand Licensing.
Book Synopsis Breakthrough Licensing: A Disciplined Path to Profitable Brand Extensions by : Pete Canalichio
Download or read book Breakthrough Licensing: A Disciplined Path to Profitable Brand Extensions written by Pete Canalichio and published by Brand Alive. This book was released on 2019-01-01 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: Takes you through every stage of the process from identifying stretch-ready brands to implementing go-to-market strategies. Find out how to prospect licensees, perform due diligence, negotiate contracts, and more.
Book Synopsis Successful Technology Licensing by : World Intellectual Property Organization
Download or read book Successful Technology Licensing written by World Intellectual Property Organization and published by WIPO. This book was released on 2014-07-17 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Successful Technology Licensing (STL) Manual was developed as a response to requests for a user-friendly manual aimed primarily at an audience of businesspersons, technology managers and scientists who are dealing with licensing in the course of their work. Licensing occurs in the context of various business and collaboration relations, such as mergers and acquisitions, joint ventures, research collaboration agreements, joint research and development arrangements, etc.
Book Synopsis Forms and Agreements on Intellectual Property and International Licensing by : Leslie William Melville
Download or read book Forms and Agreements on Intellectual Property and International Licensing written by Leslie William Melville and published by . This book was released on 1979 with total page 924 pages. Available in PDF, EPUB and Kindle. Book excerpt: SUBSCRIPTION CANCELLED WITH RELEASE #15.
Book Synopsis Trademark Licensing Agreement Mövenpick by : Tobias Ragosa
Download or read book Trademark Licensing Agreement Mövenpick written by Tobias Ragosa and published by . This book was released on 2018 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Global Luxury by : Pierre-Yves Donzé
Download or read book Global Luxury written by Pierre-Yves Donzé and published by Springer. This book was released on 2017-10-05 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the luxury industry and how it has undoubtedly been one of the fastest-growing sectors since the 1970s, and one in which Europe has managed to strengthen its competitiveness in the world market. While many aspects of globalization remain abstract and intangible, the luxury industry has created markets where previously there were none, by educating Japanese about the history of French handbags, Chinese about the finest wines, and setting global standards for an elite, inspirational lifestyle. In this edited volume, a wide range of scholars comes together to analyze the history of the business and the innovations in management and marketing that have emerged from it. Invaluable for scholars, industry figures, and dilettantes alike, it will define the field of study for years to come.
Book Synopsis Trademark License Agreements Line by Line by : Erik W. Kahn
Download or read book Trademark License Agreements Line by Line written by Erik W. Kahn and published by . This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Trademark License Agreements Line by Line is a thoughtful and pragmatic guide designed to walk practitioners and those in the licensing business through the legal intricacies of trademark licensing. A recognized expert on trademark law, the author effectively communicates to the reader along a spectrum of topics, from the basic requirements to the more sophisticated aspects of trademark licensing deals. This book covers the economics of trademark licensing, exclusivity, scope of use, quality control, termination and phase out, infringement, franchise and anti-trust, and many other significant aspects of licensing that most lawyers and licensing professionals are likely to encounter. Offering practical advice, identification of critical issues, and best practicesthis book is a must for anyone interested in gaining insight into the world of trademark licensing.on the Board of the New York City Leadership Academy.
