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Author : Rich Carr
Publisher :
ISBN 13 : 9781944602529
Total Pages : pages
Book Rating : 4.6/5 (25 download)
Download or read book Brain-centric Design written by Rich Carr and published by . This book was released on 2019 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : John Whalen PhD
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1491985402
Total Pages : 317 pages
Book Rating : 4.4/5 (919 download)
Download or read book Design for How People Think written by John Whalen PhD and published by "O'Reilly Media, Inc.". This book was released on 2019-04-05 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: User experience doesn’t happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience. Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct "contextual interviews" to unlock insights. You’ll then learn how to apply that knowledge to design brilliant experiences for your customers. Learn about the "six minds" of user experience and how each contributes to the perception of a singular experience Find out how your team—without any specialized training in psychology—can uncover critical insights about your customers’ conscious and unconscious processes Learn how to immediately apply what you’ve learned to improve your products and services Explore practical examples of how the Fortune 100 used this system to build highly successful experiences
Author : W Ashby
Publisher : Springer
ISBN 13 : 9789401513210
Total Pages : 300 pages
Book Rating : 4.5/5 (132 download)
Download or read book Design for a Brain written by W Ashby and published by Springer. This book was released on 2014-01-15 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : National Research Council
Publisher : National Academies Press
ISBN 13 : 0309131979
Total Pages : 386 pages
Book Rating : 4.3/5 (91 download)
Download or read book How People Learn written by National Research Council and published by National Academies Press. This book was released on 2000-08-11 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: First released in the Spring of 1999, How People Learn has been expanded to show how the theories and insights from the original book can translate into actions and practice, now making a real connection between classroom activities and learning behavior. This edition includes far-reaching suggestions for research that could increase the impact that classroom teaching has on actual learning. Like the original edition, this book offers exciting new research about the mind and the brain that provides answers to a number of compelling questions. When do infants begin to learn? How do experts learn and how is this different from non-experts? What can teachers and schools do-with curricula, classroom settings, and teaching methodsâ€"to help children learn most effectively? New evidence from many branches of science has significantly added to our understanding of what it means to know, from the neural processes that occur during learning to the influence of culture on what people see and absorb. How People Learn examines these findings and their implications for what we teach, how we teach it, and how we assess what our children learn. The book uses exemplary teaching to illustrate how approaches based on what we now know result in in-depth learning. This new knowledge calls into question concepts and practices firmly entrenched in our current education system. Topics include: How learning actually changes the physical structure of the brain. How existing knowledge affects what people notice and how they learn. What the thought processes of experts tell us about how to teach. The amazing learning potential of infants. The relationship of classroom learning and everyday settings of community and workplace. Learning needs and opportunities for teachers. A realistic look at the role of technology in education.
Author : Dr. A. Mary Noya Leena
Publisher : Coimbatore Institute of Information Technology
ISBN 13 : 9361267728
Total Pages : 144 pages
Book Rating : 4.3/5 (612 download)
Download or read book Designing Tomorrow's Minds: A Design Thinking Approach to AI Enabled Brain based Learning for Enhanced Cognitive Development written by Dr. A. Mary Noya Leena and published by Coimbatore Institute of Information Technology. This book was released on 2024-04-01 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's rapidly evolving world, where advancements in technology are reshaping every aspect of our lives, the field of education is not immune to change. With the advent of Artificial Intelligence (AI) and insights from neuroscience, educators have unprecedented opportunities to revolutionize the way we learn and develop cognitively. "Designing Tomorrow's Mind" explores the intersection of design thinking, AI, and brain-based learning to create innovative approaches for enhancing cognitive development in learners of all ages. It explores how traditional educational models have evolved over time and sets the stage for understanding the need for new approaches to cognitive development in the digital age. Design thinking has emerged as a powerful methodology for solving complex problems and fostering innovation. Artificial Intelligence is transforming various industries, and education is no exception. This book chapters examines the potential of AI in personalized learning, adaptive assessment, and educational analytics. It also discusses the ethical considerations and challenges associated with AI integration in education. Neuroscience research offers valuable insights into how the brain learns and retains information and explores key findings from neuroscience and their implications for designing effective learning experiences that align with the brain's natural processes. Combining principles from design thinking, AI, and neuroscience, this chapters presents a framework for designing AI-enabled brain-based learning experiences.
Author : Hugh Beyer
Publisher : Morgan Kaufmann
ISBN 13 : 1558604111
Total Pages : 498 pages
Book Rating : 4.5/5 (586 download)
Download or read book Contextual Design written by Hugh Beyer and published by Morgan Kaufmann. This book was released on 1998 with total page 498 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the only book that describes a complete approach to customer-centered design, from customer data to system design. Readers will be able to develop the work models that represent all aspects of customer work practices.
Author : Enakshi Sengupta
Publisher : Emerald Group Publishing
ISBN 13 : 1839827122
Total Pages : 180 pages
Book Rating : 4.8/5 (398 download)
Download or read book International Perspectives on the Role of Technology in Humanizing Higher Education written by Enakshi Sengupta and published by Emerald Group Publishing. This book was released on 2020-11-12 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: By highlighting the use of emerging technologies in pedagogy and drawing on real-life case studies, the authors in this volume address the ongoing debate that technology brings a positive effect on education and beyond. They demonstrate how technology continues to fulfil the challenges of creating a more democratic educational environment.
Author : Mark F. Horstemeyer
Publisher : Academic Press
ISBN 13 : 0128181451
Total Pages : 278 pages
Book Rating : 4.1/5 (281 download)
Download or read book Multiscale Biomechanical Modeling of the Brain written by Mark F. Horstemeyer and published by Academic Press. This book was released on 2021-10-27 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Multiscale Biomechanical Modeling of the Brain discusses the constitutive modeling of the brain at various length scales (nanoscale, microscale, mesoscale, macroscale and structural scale). In each scale, the book describes the state-of-the- experimental and computational tools used to quantify critical deformational information at each length scale. Then, at the structural scale, several user-based constitutive material models are presented, along with real-world boundary value problems. Lastly, design and optimization concepts are presented for use in occupant-centric design frameworks. This book is useful for both academia and industry applications that cover basic science aspects or applied research in head and brain protection.The multiscale approach to this topic is unique, and not found in other books. It includes meticulously selected materials that aim to connect the mechanistic analysis of the brain tissue at size scales ranging from subcellular to organ levels. Presents concepts in a theoretical and thermodynamic framework for each length scale Teaches readers not only how to use an existing multiscale model for each brain but also how to develop a new multiscale model Takes an integrated experimental-computational approach and gives structured multiscale coverage of the problems
Author : C.-H. Chen
Publisher : IOS Press
ISBN 13 : 1614997799
Total Pages : 1092 pages
Book Rating : 4.6/5 (149 download)
Download or read book Transdisciplinary Engineering: A Paradigm Shift written by C.-H. Chen and published by IOS Press. This book was released on 2017-07-20 with total page 1092 pages. Available in PDF, EPUB and Kindle. Book excerpt: Concurrent Engineering is based on the concept that different phases of a product life cycle should be conducted concurrently and initiated as early as possible within the Product Creation Process (PCP). Its main goal is to increase the efficiency and effectiveness of the PCP and reduce errors in the later stages, and to incorporate considerations for the full lifecycle, through-life operations, and environmental issues of the product. It has become the substantive basic methodology in many industries, and the initial basic concepts have matured and become the foundation of many new ideas, methodologies, initiatives, approaches and tools. This book presents the proceedings of the 24th ISPE Inc. International Conference on Transdisciplinary (formerly: Concurrent) Engineering (TE 2017), held in Singapore, in July 2017. The 120 peer-reviewed papers in the book are divided into 16 sections: air transport and traffic operations and management; risk-aware supply chain intelligence; product innovation and marketing management; human factors in design; human engineering; design methods and tools; decision supporting tools and methods; concurrent engineering; knowledge-based engineering; collaborative engineering; engineering for sustainability; service design; digital manufacturing; design automation; artificial intelligence and data analytics; smart systems and the Internet of Things. The book provides a comprehensive overview of recent advances in transdisciplinary concurrent engineering research and applications, and will be of interest to researchers, design practitioners and educators working in the field.
Author : William Ross Ashby
Publisher :
ISBN 13 :
Total Pages : 259 pages
Book Rating : 4.:/5 (488 download)
Download or read book Design for a Brain written by William Ross Ashby and published by . This book was released on 1954 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Nela Dunato
Publisher :
ISBN 13 : 9789534817117
Total Pages : 322 pages
Book Rating : 4.8/5 (171 download)
Download or read book The Human Centered Brand written by Nela Dunato and published by . This book was released on 2018-10-04 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Promote your business with clarity, ease, and authenticity. The Human Centered Brand is a practical branding guide for service based businesses and creatives, that helps you grow meaningful relationships with your clients and your audience. If you're a writer, marketing consultant, creative agency owner, lawyer, illustrator, designer, developer, psychotherapist, personal trainer, dentist, painter, musician, bookkeeper, or other type of service business owner, the methods described in this book will assist you in expressing yourself naturally and creating a resonant, remarkable, and sustainable brand. Read this book to learn: Why conventional branding approaches don't work for service based businesses. How to identify your core values and use them in your business and marketing decisions. Different ways you can make your business unique among all the competition. How to express yourself verbally through your website, emails, articles, videos, talks, podcasts... What makes your "ideal clients" truly ideal, and how to connect with real people who appreciate you as you are. How to craft an effective tagline. What are the most important elements of a visual brand identity, and how to use them to design your own brand. How to craft an exceptional client experience and impress your clients with your professionalism. How your brand relates to your business model, pricing, company culture, fashion style, and social impact. Whether you're a complete beginner or have lots of experience with marketing and design, you'll get new insights about your own brand, and fresh ideas you'll want to implement right away. The companion workbook, checklists, templates, and other bonuses ensure that you not only learn new information, but create a custom brand strategy on your own. Learn more at humancenteredbrand.com
Author : Tareq Ahram and Christianne Falcão
Publisher : AHFE Conference
ISBN 13 : 1958651907
Total Pages : 793 pages
Book Rating : 4.9/5 (586 download)
Download or read book Human-Centered Design and User Experience written by Tareq Ahram and Christianne Falcão and published by AHFE Conference. This book was released on 2023-12-04 with total page 793 pages. Available in PDF, EPUB and Kindle. Book excerpt: Proceedings of the AHFE International Conference on Human Factors in Design, Engineering, and Computing (AHFE 2023 Hawaii Edition), Honolulu, Hawaii, USA 4-6, December 2023
Author : Aaron Marcus
Publisher : Springer Nature
ISBN 13 : 3030497135
Total Pages : 619 pages
Book Rating : 4.0/5 (34 download)
Download or read book Design, User Experience, and Usability. Interaction Design written by Aaron Marcus and published by Springer Nature. This book was released on 2020-07-10 with total page 619 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the 9th International Conference on Design, User Experience, and Usability, DUXU 2020, held as part of the 22nd International Conference on Human-Computer Interaction, HCII 2020, in Copenhagen, Denmark, in July 2020. The conference was held virtually due to the COVID-19 pandemic. From a total of 6326 submissions, a total of 1439 papers and 238 posters has been accepted for publication in the HCII 2020 proceedings. The 40 papers included in this volume were organized in topical sections on UX design methods, tools and guidelines, interaction design and information visualization, and emotional design.
Author : Vaibhav Gandhi
Publisher : Academic Press
ISBN 13 : 012801587X
Total Pages : 259 pages
Book Rating : 4.1/5 (28 download)
Download or read book Brain-Computer Interfacing for Assistive Robotics written by Vaibhav Gandhi and published by Academic Press. This book was released on 2014-09-24 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brain-computer interface (BCI) technology provides a means of communication that allows individuals with severely impaired movement to communicate with assistive devices using the electroencephalogram (EEG) or other brain signals. The practicality of a BCI has been possible due to advances in multi-disciplinary areas of research related to cognitive neuroscience, brain-imaging techniques and human-computer interfaces. However, two major challenges remain in making BCI for assistive robotics practical for day-to-day use: the inherent lower bandwidth of BCI, and how to best handle the unknown embedded noise within the raw EEG. Brain-Computer Interfacing for Assistive Robotics is a result of research focusing on these important aspects of BCI for real-time assistive robotic application. It details the fundamental issues related to non-stationary EEG signal processing (filtering) and the need of an alternative approach for the same. Additionally, the book also discusses techniques for overcoming lower bandwidth of BCIs by designing novel use-centric graphical user interfaces. A detailed investigation into both these approaches is discussed. An innovative reference on the brain-computer interface (BCI) and its utility in computational neuroscience and assistive robotics Written for mature and early stage researchers, postgraduate and doctoral students, and computational neuroscientists, this book is a novel guide to the fundamentals of quantum mechanics for BCI Full-colour text that focuses on brain-computer interfacing for real-time assistive robotic application and details the fundamental issues related with signal processing and the need for alternative approaches A detailed introduction as well as an in-depth analysis of challenges and issues in developing practical brain-computer interfaces.
Author : scott trent
Publisher : Lulu.com
ISBN 13 : 1105734897
Total Pages : 245 pages
Book Rating : 4.1/5 (57 download)
Download or read book Right: A New Design Perspective written by scott trent and published by Lulu.com. This book was released on 2012-05 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book addresses the practices and challenges of innovation in business. It is for those in large organizations that seek a way to re-imagine how they do business as well as smaller companies looking for competitive advantages. The book proposes a new design perspective which challenges ideas about the right way to succeed in business. The ultimate goal is to show organizational leaders the value of creativity, and inspire the right-brain thinkers to expect a position at the boardroom table when innovation is a must. The authors provide an innovation model to work from and guidelines to follow, but ultimately the answers reside in the people and infrastructure designed to promote creativity. Promoting the value of right-thinking at the right time is the primary message and we explain why. Innovation is not magical, mystical or available to the creative few, it is a perspective that must be nurtured, supported and encouraged. This book shows you how.
Author : Celia Hodent
Publisher : CRC Press
ISBN 13 : 1351650769
Total Pages : 387 pages
Book Rating : 4.3/5 (516 download)
Download or read book The Gamer's Brain written by Celia Hodent and published by CRC Press. This book was released on 2017-08-10 with total page 387 pages. Available in PDF, EPUB and Kindle. Book excerpt: Making a successful video game is hard. Even games that are successful at launch may fail to engage and retain players in the long term due to issues with the user experience (UX) that they are delivering. The game user experience accounts for the whole experience players have with a video game, from first hearing about it to navigating menus and progressing in the game. UX as a discipline offers guidelines to assist developers in creating the experience they want to deliver, shipping higher quality games (whether it is an indie game, AAA game, or "serious game"), and meeting their business goals while staying true to their design and artistic intent. In a nutshell, UX is about understanding the gamer’s brain: understanding human capabilities and limitations to anticipate how a game will be perceived, the emotions it will elicit, how players will interact with it, and how engaging the experience will be. This book is designed to equip readers of all levels, from student to professional, with neuroscience knowledge and user experience guidelines and methodologies. These insights will help readers identify the ingredients for successful and engaging video games, empowering them to develop their own unique game recipe more efficiently, while providing a better experience for their audience. Key Features Provides an overview of how the brain learns and processes information by distilling research findings from cognitive science and psychology research in a very accessible way. Topics covered include: "neuromyths", perception, memory, attention, motivation, emotion, and learning. Includes numerous examples from released games of how scientific knowledge translates into game design, and how to use a UX framework in game development. Describes how UX can guide developers to improve the usability and the level of engagement a game provides to its target audience by using cognitive psychology knowledge, implementing human-computer interaction principles, and applying the scientific method (user research). Provides a practical definition of UX specifically applied to games, with a unique framework. Defines the most relevant pillars for good usability (ease of use) and good "engage-ability" (the ability of the game to be fun and engaging), translated into a practical checklist. Covers design thinking, game user research, game analytics, and UX strategy at both a project and studio level. Offers unique insights from a UX expert and PhD in psychology who has been working in the entertainment industry for over 10 years. This book is a practical tool that any professional game developer or student can use right away and includes the most complete overview of UX in games existing today.
Author : Anton Nijholt
Publisher : Springer
ISBN 13 : 3030143236
Total Pages : 473 pages
Book Rating : 4.0/5 (31 download)
Download or read book Brain Art written by Anton Nijholt and published by Springer. This book was released on 2019-05-25 with total page 473 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first book on brain-computer interfaces (BCI) that aims to explain how these BCI interfaces can be used for artistic goals. Devices that measure changes in brain activity in various regions of our brain are available and they make it possible to investigate how brain activity is related to experiencing and creating art. Brain activity can also be monitored in order to find out about the affective state of a performer or bystander and use this knowledge to create or adapt an interactive multi-sensorial (audio, visual, tactile) piece of art. Making use of the measured affective state is just one of the possible ways to use BCI for artistic expression. We can also stimulate brain activity. It can be evoked externally by exposing our brain to external events, whether they are visual, auditory, or tactile. Knowing about the stimuli and the effect on the brain makes it possible to translate such external stimuli to decisions and commands that help to design, implement, or adapt an artistic performance, or interactive installation. Stimulating brain activity can also be done internally. Brain activity can be voluntarily manipulated and changes can be translated into computer commands to realize an artistic vision. The chapters in this book have been written by researchers in human-computer interaction, brain-computer interaction, neuroscience, psychology and social sciences, often in cooperation with artists using BCI in their work. It is the perfect book for those seeking to learn about brain-computer interfaces used for artistic applications.
