Alchemy

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Author :
Publisher : W H Allen
ISBN 13 : 9780753556528
Total Pages : 0 pages
Book Rating : 4.5/5 (565 download)

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Book Synopsis Alchemy by : Rory Sutherland

Download or read book Alchemy written by Rory Sutherland and published by W H Allen. This book was released on 2021-05-13 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: We think we are rational creatures. Economics and business rely on the assumption that we make logical decisions based on evidence. But we arent, and we dont. In many crucial areas of our lives, reason plays a vanishingly small part. Instead we are driven by unconscious desires, which is why placebos are so powerful. We are drawn to the beautiful, the extravagant and the absurd from lavish wedding invitations to tiny bottles of the latest fragrance. So if you want to influence peoples choices you have to bypass reason. The best ideas dont make rational sense: they make you feel more than they make you think. Rory Sutherland is the Ogilvy advertising legend whose TED Talks have been viewed nearly 7 million times. In his first book he blends cutting-edge behavioural science, jaw-dropping stories and a touch of branding magic, on his mission to turn us all into idea alchemists. The big problems we face every day, whether as an individual or in society, could very well be solved by letting go of logic and embracing the irrational.

Alchemy

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Author :
Publisher : Random House
ISBN 13 : 0753551373
Total Pages : 301 pages
Book Rating : 4.7/5 (535 download)

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Book Synopsis Alchemy by : Rory Sutherland

Download or read book Alchemy written by Rory Sutherland and published by Random House. This book was released on 2019-05-07 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt: ‘A breakthrough book. Wonderfully applicable to everything in life, and funny as hell.’ Nassim Nicholas Taleb Why is Red Bull so popular – even though everyone hates the taste? Why do countdown boards on platforms take away the pain of train delays? And why do we prefer stripy toothpaste? Discover the alchemy behind original thinking, as TED Talk superstar and Ogilvy advertising legend Rory Sutherland reveals why abandoning logic and casting aside rationality is the best way to solve any problem. In his first book he blends cutting-edge behavioural science, jaw-dropping stories and a touch of branding magic on his mission to turn us all into idea alchemists. He shows how economists, businesses and governments have got it all wrong: we are not rational creatures who make logical decisions based on evidence. Instead, the big problems we face every day, whether as an individual or in society, could very well be solved by thinking less logically. To be brilliant, you have to be irrational.

Gold: Israel Regardie's Lost Book of Alchemy

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Author :
Publisher : Llewellyn Worldwide
ISBN 13 : 073874347X
Total Pages : 214 pages
Book Rating : 4.7/5 (387 download)

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Book Synopsis Gold: Israel Regardie's Lost Book of Alchemy by : Israel Regardie

Download or read book Gold: Israel Regardie's Lost Book of Alchemy written by Israel Regardie and published by Llewellyn Worldwide. This book was released on 2015-04-08 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this newly discovered text, famed occultist Israel Regardie sheds light on the psychological and spiritual meaning behind the symbols and metaphors of alchemy. Locked away for years before it was made available, and now fully annotated by Chic and Sandra Tabatha Cicero, Gold is the first new book by Regardie published in decades. Analyzing important seventeenth-century alchemical treatises, such as "The True Book of the Learned Synesius," Regardie uses the language of Jungian psychology, magnetism, and hypnosis while citing his own unique experiences as a therapist and healer. Learn about spiritual alchemy and the connection between ancient magic and modern-day psychology. Explore the similarities between alchemical theory, Taoist philosophy, yoga, Zen Buddhism, and experiments with the human aura. With illustrations and appendices, including Regardie's original text "The Art of True Healing," Gold is a definitive work by a true master.

Magic and Alchemy

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Publisher : Infobase Publishing
ISBN 13 : 0791093905
Total Pages : 144 pages
Book Rating : 4.7/5 (91 download)

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Book Synopsis Magic and Alchemy by : Robert Michael Place

Download or read book Magic and Alchemy written by Robert Michael Place and published by Infobase Publishing. This book was released on 2009 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: The word 'magic' evokes many ideas, from a stage magician performing illusions to the pyrotechnics of witches and wizards depicted in movies and on television. This book covers the history, practices, and philosophies of magic and alchemy in Western history. It also looks at the tools used by magicians and alchemists.

Alchemy and Alchemists

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Author :
Publisher : Courier Corporation
ISBN 13 : 0486167828
Total Pages : 288 pages
Book Rating : 4.4/5 (861 download)

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Book Synopsis Alchemy and Alchemists by : C. J. S. Thompson

Download or read book Alchemy and Alchemists written by C. J. S. Thompson and published by Courier Corporation. This book was released on 2012-07-12 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Well-researched study traces history of alchemy, chronicling search for philosopher's stone and elixir of life, alchemist's laboratory and apparatus, symbols and secret alphabets, famous practitioners, plus contributions to field of chemistry. 77 black-and-white illustrations, 31 plates.

Lexicon of Alchemy

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Author :
Publisher :
ISBN 13 : 9781856520713
Total Pages : 470 pages
Book Rating : 4.5/5 (27 download)

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Book Synopsis Lexicon of Alchemy by : Martinus Rulandus

Download or read book Lexicon of Alchemy written by Martinus Rulandus and published by . This book was released on 1991-10-01 with total page 470 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Alchemy & Alchemists

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Publisher : Oldacastle Books
ISBN 13 : 1842435388
Total Pages : 108 pages
Book Rating : 4.8/5 (424 download)

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Book Synopsis Alchemy & Alchemists by : Sean Martin

Download or read book Alchemy & Alchemists written by Sean Martin and published by Oldacastle Books. This book was released on 2006-11-24 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: Alchemy has traditionally been viewed as 'the history of an error', an example of medieval gullibility and greed, in which alchemists tried to turn lead into gold, create fabulous wealth and find the elixir of life. But alchemy has also been described as 'the mightiest secret that a man can possess', and it obsessed the likes of Isaac Newton, Robert Boyle, and many of the founders of modern science. This book explores the history of the so-called Royal Art, from its mysterious beginnings in Egypt and China, through the Hellenistic world and the early years of Islam and into mediaeval Europe. Some of the greatest minds of the Middle Ages, figures such as Albertus Magnus, Roger Bacon, and Thomas Aquinas were drawn to alchemy, and legendary alchemists such as Nicholas Flamel were thought to have actually succeeded in finding The Philosopher's Stone. During the Renaissance, Paracelsus and his followers helped revolutionize medicine, and during the seventeenth century, alchemy played a major role in paving the way for modern science. During the twentieth century, it became a focus of interest for the psychologist Carl Jung and his followers, who believed that the alchemists had discovered the unconscious. In this fully revised edition, Sean Martin has expanded the sections on Chinese and Indian alchemy and has added new material on the relationship between alchemy and early modern science, while also making a fresh assessment of this most enduringly mysterious and fascinating of subjects, to which all others have been described as 'child's play'.

Transmutations--alchemy in Art

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Author :
Publisher : Chemical Heritage Foundation
ISBN 13 : 9780941901321
Total Pages : 52 pages
Book Rating : 4.9/5 (13 download)

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Book Synopsis Transmutations--alchemy in Art by : Lawrence Principe

Download or read book Transmutations--alchemy in Art written by Lawrence Principe and published by Chemical Heritage Foundation. This book was released on 2002 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt: Alchemy is one of the most evocative subjects in the history of science. Alchemy made important contributions to the development of modern science while firing popular imagination so strongly that portrayals of the alchemist at work pervaded the arts. The more celebrated goals of alchemy, like transmutation of base metals into gold, still tease and tantalize. Transmutations offers a thoughtful look at the role of the alchemist in the 17th and 18th centuries, as depicted in a selection of paintings from the Eddleman and Fisher Collections housed at the Chemical Heritage Foundation. This beautiful full-color book reveals much about the beginnings of chemistry as a profession.

Alchemist's Handbook

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Publisher : Weiser Books
ISBN 13 : 9781609255602
Total Pages : 193 pages
Book Rating : 4.2/5 (556 download)

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Book Synopsis Alchemist's Handbook by : Frater Albertus

Download or read book Alchemist's Handbook written by Frater Albertus and published by Weiser Books. This book was released on 1987-01-15 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: Formerly handed down under oath of secrecy, this clear, concise handbook discusses: the fundamental principles of alchemy; directions for the formation of an inexpensive home laboratory, with illustrations of the necessary equipment; step-by-step instructions for the work of the Lesser Circulation, the alchemical transformation within the plant kingdom?the necessary prerequisite for any work in the mineral kingdom.

The Secrets of Alchemy

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Author :
Publisher : University of Chicago Press
ISBN 13 : 0226682951
Total Pages : 296 pages
Book Rating : 4.2/5 (266 download)

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Book Synopsis The Secrets of Alchemy by : Lawrence Principe

Download or read book The Secrets of Alchemy written by Lawrence Principe and published by University of Chicago Press. This book was released on 2013 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Alchemy, the Noble Art, conjures up scenes of mysterious, dimly lit laboratories populated with bearded old men stirring cauldrons. Though the history of alchemy is intricately linked to the history of chemistry, alchemy has nonetheless often been dismissed as the realm of myth and magic, or fraud and pseudoscience. And while its themes and ideas persist in some expected and unexpected places, from the Philosopher's (or Sorcerer's) Stone of Harry Potter to the self-help mantra of transformation, there has not been a serious, accessible, and up-to-date look at the complete history and influence of alchemy until now.

The Book of Alchemy

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Author :
Publisher :
ISBN 13 : 9781877082016
Total Pages : 128 pages
Book Rating : 4.0/5 (82 download)

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Book Synopsis The Book of Alchemy by : Francis Melville

Download or read book The Book of Alchemy written by Francis Melville and published by . This book was released on 2003-06-01 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Outlining the history, philosophy and techniques of the Western tradition of alchemy, as passed down from the Egyptians to the Ancient Greeks and Arabs, who introduced alchemy to Europe in the Middle Ages, this text also looks at the people who have kept the tradition alive, and how alchemy has achieved a role in science, mdeicine, philosophy, religion and the arts in the 21st century. It includes practical exercises including meditations, the understanding of the planets and numerology, with instructions on how to make alchemical tinctures and potions using everyday herbs and equipment.

Practical Alchemy

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Author :
Publisher : Weiser Books
ISBN 13 : 1633412253
Total Pages : 162 pages
Book Rating : 4.6/5 (334 download)

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Book Synopsis Practical Alchemy by : Brian Cotnoir

Download or read book Practical Alchemy written by Brian Cotnoir and published by Weiser Books. This book was released on 2021-07-01 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: A concise guide to the history, theory, and practice of alchemy (the “great work”)—the art of working with the energies of nature for spiritual development, healing, and transformation. Alchemy is a means of understanding and working in concert with the energies of nature for spiritual development, healing, and transformation. In this book, Brian Cotnoir offers a step-by-step introduction that explores alchemy’s mysteries while illustrating its use as a modern spiritual system of attainment. He provides an overview of the history of alchemy, from the first meldings of Egyptian technology to the Middle Ages—the golden age of alchemy—to contemporary techniques. He demystifies the relationship between alchemy and chemistry, and provides evidence that alchemy is much more than a medieval form of psychotherapy. The guide also includes practical laboratory experiments that safely and intelligently lead readers to an understanding of this ancient art and spiritual practice. Provides step-by-step instruction for beginning a practice in alchemy Explains the theory underlying the art and science of alchemy and how it works Demystifies the relationship between alchemy and chemistry, while going well beyond the “psychological interpretation” advanced by nonscientists Introduces the practice of alchemy to students of the Western magical arts This book was previously published as The Weiser Concise Guide to Alchemy. This new edition includes a foreword by Robert Allen Bartlett, author of Real Alchemy.

The Encyclopedia of Magic and Alchemy

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Author :
Publisher : Infobase Publishing
ISBN 13 : 1438130007
Total Pages : 385 pages
Book Rating : 4.4/5 (381 download)

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Book Synopsis The Encyclopedia of Magic and Alchemy by : Rosemary Guiley

Download or read book The Encyclopedia of Magic and Alchemy written by Rosemary Guiley and published by Infobase Publishing. This book was released on 2006 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive illustrated reference guide with more than 400 entries on the subjects of magic and alchemy.

Spiritual Alchemy

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Author :
Publisher : Random House
ISBN 13 : 1446489965
Total Pages : 256 pages
Book Rating : 4.4/5 (464 download)

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Book Synopsis Spiritual Alchemy by : Christine Page

Download or read book Spiritual Alchemy written by Christine Page and published by Random House. This book was released on 2012-05-31 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: We are living in a time of great change, explains Dr Christine Page. And this time presents a wonderful opportunity to reclaim our strength, adjust our focus and become spiritual alchemists, transforming ourselves and our world. In order to survive on Earth, we must reconnect with the divine side of existence. This task is not as daunting as it may seem, for we simply need to honour the wisdom inherent in traditions past and present - wisdom that is offered in this ground-breaking work. '... positively inspirational as she describes the untapped potential of the human spirit. Her book is an invitation to explore the alchemist within and I highly encourage all to read this book who have an appetite for electric transformation' Caroline Myss, author of Anatomy of the Spirit '... a modern map of the journey we must all ultimately take to fulfil our cosmic yearning. This will become required reading by our students' C Norman Shealy, MD, PhD, Founding President, American Holistic Medical Association 'Dr Page combines ancient insights and modern science in a way that will help readers reach new depths of understanding and fulfilment' Larry Dossey, MD, author of Healing Beyond the Body 'Christine Page is a master teacher with worlds of knowledge, a spiritual healer of blessed gifts, and a brilliant intuitive with critically important insights to share with us all' Belleruth Naperstek, author of Your Sixth Sense

The Spirit of Alchemy

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Publisher : Xlibris Corporation
ISBN 13 : 1543464831
Total Pages : 36 pages
Book Rating : 4.5/5 (434 download)

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Book Synopsis The Spirit of Alchemy by : R. J. R. Rockwood

Download or read book The Spirit of Alchemy written by R. J. R. Rockwood and published by Xlibris Corporation. This book was released on 2017-11-10 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: Michael Maier is a fourteen-year-old boy who is out of school for the summer. His parents are professors at the University, so Michael is home alone during the day. Michael spends his time in the family library, trying to make sense of his grandfathers books on alchemy. One day a nude, semi-transparent figure identifying himself as the Spirit of Alchemy appears and offers to explain the seven steps of alchemy. In a toilet that his grandfather used as an alchemical mini-lab, the Spirit explains the alchemy to Michael and demonstrates the procedures. Using telepathy and telekinesis to move objects, the Spirit appears dressed and able to speak in what sounds like a normal voice.

The Path of Alchemy

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Author :
Publisher : Llewellyn Worldwide
ISBN 13 : 0738709034
Total Pages : 265 pages
Book Rating : 4.7/5 (387 download)

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Book Synopsis The Path of Alchemy by : Mark Stavish

Download or read book The Path of Alchemy written by Mark Stavish and published by Llewellyn Worldwide. This book was released on 2006 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Real Alchemy

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Publisher : Nicolas-Hays, Inc.
ISBN 13 : 0892545542
Total Pages : 224 pages
Book Rating : 4.8/5 (925 download)

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Book Synopsis Real Alchemy by : Robert Allen Bartlett

Download or read book Real Alchemy written by Robert Allen Bartlett and published by Nicolas-Hays, Inc.. This book was released on 2009-05-01 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: A ground-breaking modern manual on an ancient art, Real Alchemy draws on both modern scientific technology and ancient methods. A laboratory scientist and chemist, Robert Allen Bartlett provides an overview of the history of alchemy, as well as an exploration of the theories behind the practice. Clean, clear, simple, and easy to read, Real Alchemy provides excellent directions regarding the production of plant products and transitions the reader-student into the basics of mineral work—what some consider the true domain of alchemy. New students to practical laboratory alchemy will enjoy reading Real Alchemy and hopefully find the encouragement needed to undertake their own alchemical journey. Bartlett also explains what the ancients really meant when they used the term “Philosopher’s Stone” and describes several very real and practical methods for its achievement. Is the fabled Philosopher’s Stone an elixir of long life or is it a method of transforming lead into gold? Judge for yourself.