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Author : Susie Boniface
Publisher :
ISBN 13 : 9781909937406
Total Pages : 128 pages
Book Rating : 4.9/5 (374 download)
Download or read book The Bluffer's Guide to Social Media written by Susie Boniface and published by . This book was released on 2015-04-15 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Everything you need to know to bluff your way in social media.
Author : Susie Boniface
Publisher : Haynes Publishing UK
ISBN 13 : 9781785212291
Total Pages : 0 pages
Book Rating : 4.2/5 (122 download)
Download or read book Bluffer's Guide To Social Media written by Susie Boniface and published by Haynes Publishing UK. This book was released on 2018-06-26 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Instantly acquire all the knowledge you need to pass as an expert in the world of social media. Know what to say, what not to say, what to post, what not to post, and what excuses to make if you don’t know the difference between a tweet and a dweet, or even a retweet (which, any tweeple worth their salt will know is always called an RT). Never again confuse a LOL with an ROFL, a selfie with a shelfie, or Godwin’s Law with the Streisand Effect. Bask in the admiration of your fellow social media aficionados as you pronounce confidently on the chances of Facebook going the way of Friends Reunited and Bebo, and why MySpace could be the Casio keyboard of the 21st century. Above all don’t hold back when it comes to saying what you really think of trolls, pointing out that there has never yet been one who had a healthy mental attitude, a steady job and the requisite intelligence to write anything worth reading.
Author : Jennifer Abernethy
Publisher : Alpha
ISBN 13 : 9781615641598
Total Pages : 0 pages
Book Rating : 4.6/5 (415 download)
Download or read book The Complete Idiot's Guide to Social Media Marketing written by Jennifer Abernethy and published by Alpha. This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make your business stand out in the online crowd! If you're not taking advantage of the incredible resources available at your fingertips via social media, you're missing out on an inexpensive, effective, and far-reaching marketing opportunity to promote your product,\ service, or business. It's time to log on and get social! The next best thing to a personal marketing manger, this revised and updated guide gives you everything you need to know to utilize Facebook®, Twitter®, YouTube®, Linkedin®, Google+®, and other social media platforms to drum up new business. In it, you get- A primer on all the big names in social media outlets and how to get started with each. Easy tips for using social media to research who your customers are so you can better sell to them. Step-by-step guidelines on creating compelling and effective content for Facebook, Twitter, and more. Award-worthy advice on putting the world of Internet video to work for you, plus tips on making and uploading videos. Down-to-earth advice on which combination of social media is best for your product or service. Readers rave about The Complete Idoit's Guide® to Social Media Marketing-'Jennifer Abernethy is the Seth Godin of social media marketing.' 'Packed with great examples, inspiring, and direct 'how-to' advice that will help anyone.' 'Filled with timely tips, ideas, and how-to's!' 'Step-by-baby-step fpr the technologically impaired.'
Author : William Hanson
Publisher : Haynes Publishing UK
ISBN 13 : 9781785212383
Total Pages : 0 pages
Book Rating : 4.2/5 (123 download)
Download or read book Bluffer's Guide To Etiquette written by William Hanson and published by Haynes Publishing UK. This book was released on 2018-06-26 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Instantly acquire all the knowledge you need to pass as an expert in the world of etiquette and high society. Know what to say, what not to say, where to be seen, and what and what not to wear. Never again be found wanting when asked if someone is a PLU or a NQOCD, why port should be passed to the left, or how many air kisses you should aim at the proffered cheek of someone you barely know. Arm yourself with the essential words or phrases which have entered the etiquette lexicon from pre-revolutionary France, and know not to mix up your droit du seigneur with your noblesse oblige. Bask in the admiration of your aristocratic hosts as you enquire politely about the place à table, pronounce confidently on whether the going is heavy or soft, and hold your own against the most sneering of posturing parvenus.
Author : John K Waters
Publisher : Simon and Schuster
ISBN 13 : 1440506329
Total Pages : 326 pages
Book Rating : 4.4/5 (45 download)
Download or read book The Everything Guide to Social Media written by John K Waters and published by Simon and Schuster. This book was released on 2010-10-18 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ultimate user's guide to Facebook, Twitter, Flickr, and more! Don't know a tweet from a tweep? Wondering how to get a Second Life? Curious about creating a Facebook profile? Join the social media movement! With The Everything Guide to Social Media, you'll master the lingo, tools, and techniques you need to use all forms of social media. Written in friendly, non-technical language by acclaimed reporter John K. Waters, this highly accessible handbook covers the full range of social media services, including: Messaging and communication (Blogger, Twitter) Communities and social groups (Facebook, MySpace, Friendster) Location-based social networking (Foursquare) News and tagging (Digg, StumbleUpon) Collaboration and cooperation (Wikipedia, Wikispaces) Photos and video sharing (Flickr, YouTube) Opinion and reviews (Yelp, Epinions) With this guide, you'll become comfortable with social media--and learn how to expand your presence online. With a special section on leveraging the power of social networks to build or grow a business, this up-to-the-minute guide is everything you need to walk the talk online--one wiki at a time!
Author : Emma Sue Prince
Publisher : Bloomsbury Publishing
ISBN 13 : 1350315214
Total Pages : 218 pages
Book Rating : 4.3/5 (53 download)
Download or read book Practical Business Communication written by Emma Sue Prince and published by Bloomsbury Publishing. This book was released on 2017-06-13 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: This hands-on book will equip your students with the tools needed to be effective communicators in the workplace. It increases students' awareness and understanding of how their brain works and how it interprets information, thereby helping them to process information more effectively and create stronger relationships and networks. Chapters take students through all the core areas of communication, from face-to-face encounters and email to social media and online conferences, and contain top tips and activities throughout. Practical Business Communication is an essential resource for students of all disciplines looking to boost their communication skills.
Author : Jennifer Abernethy
Publisher : Dorling Kindersley Ltd
ISBN 13 : 0241886449
Total Pages : 276 pages
Book Rating : 4.2/5 (418 download)
Download or read book The Complete Idiot's Guide to Social Media Marketing, 2nd Edition written by Jennifer Abernethy and published by Dorling Kindersley Ltd. This book was released on 2012-04-03 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covers cutting-edge techniques for small and large businesses alike. Author is an in-demand consultant with strong media connections.
Author : Rough Guides
Publisher : Rough Guides UK
ISBN 13 : 1409362531
Total Pages : 168 pages
Book Rating : 4.4/5 (93 download)
Download or read book The Rough Guide to Social Media for Beginners written by Rough Guides and published by Rough Guides UK. This book was released on 2012-07-05 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you haven't joined the social media revolution yet don't fret, there's still time! But with so much out there where do you even start? Something more than a text message, something less than a phone call, not engaging in these new types of online social messaging could mean you are missing out on the action without either "friends" or "followers". Business, leisure and everything in-between is covered and this guide walks the uninitiated through setup to maintenance and gives you the skills to make your pages lively and relevant to the people you know or work with, and the folk you're about to meet or reach out to. The term "social media" covers an ever-expanding suite of apps, blogs and wikis, but this book focuses on the most popular, and personal, forms of social media: Facebook and Twitter. Significant attention is also paid to Google+, the latest direct challenge to Facebook's overwhelming dominance of social networking. Start connecting now with The Rough Guide to Social Media for Beginners. Now available in ePub format.
Author : Jamie Turner
Publisher : FT Press
ISBN 13 : 0133888436
Total Pages : 239 pages
Book Rating : 4.1/5 (338 download)
Download or read book How to Make Money with Social Media written by Jamie Turner and published by FT Press. This book was released on 2014-07-21 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: Set up, launch, and run your winning social/mobile media campaign! This guide is packed with actionable tools, techniques, and tips you can really use – all fully revamped for today's newest platforms and opportunities. Authors Jamie Turner and Reshma Shah have unsurpassed experience using social and mobile media to solve complex and difficult marketing challenges. Their How to Make Money with Social Media, Second Edition reads just like the conversation you'd want to have with them over coffee: it's friendly, upbeat, based on hard-won experience about what does (and doesn't) work, and focused on exactly what you need to know. Step by step, Turner and Shah show you how to: Define the right goals, strategies, and tactics – and then successfully execute on your plan Integrate social and mobile marketing with your other marketing programs, so you can gain more value from all of them Make the most of your resources, no matter how limited they are Leverage YouTube, LinkedIn, Facebook, Twitter, and newer platforms Measure brand sentiment, engagement, ROI, and more – and learn the right lessons from your metrics Avoid crucial pitfalls that other companies are currently encountering Every chapter includes easy-to-use tips in handy callouts and sidebars, concluding with Action Steps that answer today's #1 social/mobile marketing question: "What should I do next?" Whether you're a marketer, entrepreneur, sales leader, or student, if you want to profit from social or mobile marketing, start right here.
Author : Deltina Hay
Publisher : Linden Publishing
ISBN 13 : 1610350170
Total Pages : 389 pages
Book Rating : 4.6/5 (13 download)
Download or read book The Social Media Survival Guide written by Deltina Hay and published by Linden Publishing. This book was released on 2011-01-05 with total page 389 pages. Available in PDF, EPUB and Kindle. Book excerpt: A no-nonsense guide to the ever-evolving tools of social media, this handbook details the nuts and bolts of the open-source internet by using real-world examples with dozens of screen shots for each subject. The companion CD provides links to resources, and directories of social websites in addition to forms and worksheets designed to map social media strategies. This practical, hands-on introduction to social media tools such as Facebook, YouTube, and Twitter helps grow brand recognition, improve and expand sales, and increase profits for business owners, professionals, musicians, and artists alike.
Author : Michelle Krasniak
Publisher : John Wiley & Sons
ISBN 13 : 1119696879
Total Pages : 791 pages
Book Rating : 4.1/5 (196 download)
Download or read book Social Media Marketing All-in-One For Dummies written by Michelle Krasniak and published by John Wiley & Sons. This book was released on 2021-04-06 with total page 791 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get social with the bestselling social media marketing book No person can ignore social media these days--and no business can afford to ignore it either. Our lives are mediated through the flicker of Facebook, Twitter, YouTube, and Instagram--and brands are increasingly interwoven with our online identities. Even for the 90% of marketers who interact with social media regularly, its pace and scale can be confusing to the point of distraction. Social Media Marketing All-in-One For Dummies helps you take a step back, make sense of the noise, and get your brand voice heard over the babble--in the way you want it to be. These nine mini-books in one give you essential, straightforward, and friendly guidance on how to use the major social platforms to promote your business, engage your customers, and use feedback to make your product or service the best that it can be. From evaluating the right social mix and planning your strategy to the really fun stuff--like creating videos on Snapchat and TikTok, diving deep on a podcast, or looking pretty on Pinterest--you'll find everything you need to get your social ducks in a row and say the right things. And once the campaign is over, you can follow the guidance here to evaluate success and iterate on your approach, before getting right back out there for an even bigger second bite. Keep up with the latest changes on Twitter, Facebook, LinkedIn, TikTok, and more Blend your social side with your traditional marketing presence Become more engaging and metric your success Get to know your fans with user data Wherever you're coming from--social media strategist, site manager, marketer, or something else--social media is where your customers are. This book shows you how to be there, too.
Author : Guy Kawasaki
Publisher : Penguin
ISBN 13 : 0698197674
Total Pages : 210 pages
Book Rating : 4.6/5 (981 download)
Download or read book The Art of Social Media written by Guy Kawasaki and published by Penguin. This book was released on 2014-12-04 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: By now it's clear that whether you're promoting a business, a product, or yourself, social media is near the top of what determines your success or failure. And there are countless pundits, authors, and consultants eager to advise you. But there’s no one quite like Guy Kawasaki, the legendary former chief evangelist for Apple and one of the pioneers of business blogging, tweeting, Facebooking, Tumbling, and much, much more. Now Guy has teamed up with Peg Fitzpatrick, who he says is the best social-media person he’s ever met, to offer The Art of Social Media—the one essential guide you need to get the most bang for your time, effort, and money. With over one hundred practical tips, tricks, and insights, Guy and Peg present a bottom-up strategy to produce a focused, thorough, and compelling presence on the most popular social-media platforms. They guide you through steps to build your foundation, amass your digital assets, optimize your profile, attract more followers, and effectively integrate social media and blogging. For beginners overwhelmed by too many choices as well as seasoned professionals eager to improve their game, The Art of Social Media is full of tactics that have been proven to work in the real world. Or as Guy puts it, “great stuff, no fluff.”
Author : Sean Mahoney
Publisher :
ISBN 13 : 9781336118737
Total Pages : pages
Book Rating : 4.1/5 (187 download)
Download or read book Rough Guide to Social Media for Beginners written by Sean Mahoney and published by . This book was released on 2012 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Talisha Dunn-Square
Publisher :
ISBN 13 : 9781792406621
Total Pages : pages
Book Rating : 4.4/5 (66 download)
Download or read book A (PR)actical Guide to Social Media written by Talisha Dunn-Square and published by . This book was released on 2021-07-13 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Carl T. Bergstrom
Publisher : Random House Trade Paperbacks
ISBN 13 : 0525509208
Total Pages : 338 pages
Book Rating : 4.5/5 (255 download)
Download or read book Calling Bullshit written by Carl T. Bergstrom and published by Random House Trade Paperbacks. This book was released on 2021-04-20 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bullshit isn’t what it used to be. Now, two science professors give us the tools to dismantle misinformation and think clearly in a world of fake news and bad data. “A modern classic . . . a straight-talking survival guide to the mean streets of a dying democracy and a global pandemic.”—Wired Misinformation, disinformation, and fake news abound and it’s increasingly difficult to know what’s true. Our media environment has become hyperpartisan. Science is conducted by press release. Startup culture elevates bullshit to high art. We are fairly well equipped to spot the sort of old-school bullshit that is based in fancy rhetoric and weasel words, but most of us don’t feel qualified to challenge the avalanche of new-school bullshit presented in the language of math, science, or statistics. In Calling Bullshit, Professors Carl Bergstrom and Jevin West give us a set of powerful tools to cut through the most intimidating data. You don’t need a lot of technical expertise to call out problems with data. Are the numbers or results too good or too dramatic to be true? Is the claim comparing like with like? Is it confirming your personal bias? Drawing on a deep well of expertise in statistics and computational biology, Bergstrom and West exuberantly unpack examples of selection bias and muddled data visualization, distinguish between correlation and causation, and examine the susceptibility of science to modern bullshit. We have always needed people who call bullshit when necessary, whether within a circle of friends, a community of scholars, or the citizenry of a nation. Now that bullshit has evolved, we need to relearn the art of skepticism.
Author : Sarah Brewer
Publisher :
ISBN 13 : 9781903096932
Total Pages : 0 pages
Book Rating : 4.0/5 (969 download)
Download or read book Sex written by Sarah Brewer and published by . This book was released on 2006-10 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Genitalia A cursory look at the design and anatomical positioning of the male and female sexual organs shows that when God designed homo sapiens, aestheticism and ease of access were not high on the job description. Sperm wars To get past the cervix, climb up the uterine wall and find a Fallopian tube a sperm must be armed with the physiological equivalent of an oxyacetylene torch, a set of Alpine crampons, several large-scale Ordnance Survey maps and a gold American Express card. Once there, the chances of meeting a willing egg coming in the opposite direction, in the dark, are only around one percent. Kissing Attitudes to sexual practices vary widely from culture to culture. Even something as innocuous as the kiss is not universally popular. The Inuit rub noses for fear of chapped lips, the Kwakiutl Indians suck each other's tongues and the Sirionos of South America appear to lack any intermediate show of affection between wishing each other "Good evening" and the commencement of rutting.
Author : Micheal Media
Publisher :
ISBN 13 : 9781801764735
Total Pages : 98 pages
Book Rating : 4.7/5 (647 download)
Download or read book The Ultimate Guide to Social Media Marketing written by Micheal Media and published by . This book was released on 2021-02-12 with total page 98 pages. Available in PDF, EPUB and Kindle. Book excerpt: ★ 55% OFF for Bookstores! NOW at $ 26.97 instead of $ 36.97! LAST DAYS! ★ Do you want to get more customers to buy your products? Social media is valuable for any business of any size or industry because all your customers and potential customers are already on their smartphones, scrolling through the feeds. The more strategic you are with your social media strategy, the easier it will be for you to turn followers into buyers of your products or service. The goal of marketing has always been to push target audience members into making a conscious choice to purchase a product, subscribe to a service, or to even change their perspective on a certain issue or topic. The point is that marketers need to know how people think and feel on each known site in order to craft a message that they will respond positively when exposed to. This is where Instagram comes into play as it is one of the easiest platforms to overlook, underestimate, and disregard as marketing tool. Today, social media is used for a business to market anything. It is possible to go to any social media platform and interact with others by talking about your business and what you sell or promote. You can let others know everything you want to do while encouraging people to see that your business is one, they can trust. This guide includes information on all major social media sites available, and what to do with them. Facebook is the best option to utilize for your marketing plans however, to be well informed, read about various other social media platforms. These include Twitter, Instagram, and many others that target specific groups of people. Each section in this guide will help you understand what makes each social media platform special. You will be able to decide which ones you need to target and then learn how to reach people through each of those platforms. This will give you a sense of control when you work online. This book covers: Facebook Instagram LinkedIn YouTube Twitter Pinterest The points listed in this social media marketing book will illustrate what you can get out of your business. This guide is to help you get a better chance of getting the word out about what you are marketing. It is all about standing out from the rest of the pack. ★ 55% OFF for Bookstores! NOW at $ 26.97 instead of $ 36.97! LAST DAYS! ★ You will Never Stop Using this Awesome Cookbook! Buy it NOW and get addicted to this amazing book
