Campaigning for Hearts and Minds

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Author :
Publisher : University of Chicago Press
ISBN 13 : 022678830X
Total Pages : 297 pages
Book Rating : 4.2/5 (267 download)

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Book Synopsis Campaigning for Hearts and Minds by : Ted Brader

Download or read book Campaigning for Hearts and Minds written by Ted Brader and published by University of Chicago Press. This book was released on 2020-07-08 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is common knowledge that televised political ads are meant to appeal to voters' emotions, yet little is known about how or if these tactics actually work. Ted Brader's innovative book is the first scientific study to examine the effects that these emotional appeals in political advertising have on voter decision-making. At the heart of this book are ingenious experiments, conducted by Brader during an election, with truly eye-opening results that upset conventional wisdom. They show, for example, that simply changing the music or imagery of ads while retaining the same text provokes completely different responses. He reveals that politically informed citizens are more easily manipulated by emotional appeals than less-involved citizens and that positive "enthusiasm ads" are in fact more polarizing than negative "fear ads." Black-and-white video images are ten times more likely to signal an appeal to fear or anger than one of enthusiasm or pride, and the emotional appeal triumphs over the logical appeal in nearly three-quarters of all political ads. Brader backs up these surprising findings with an unprecedented survey of emotional appeals in contemporary political campaigns. Politicians do set out to campaign for the hearts and minds of voters, and, for better or for worse, it is primarily through hearts that minds are won. Campaigning for Hearts and Minds will be indispensable for anyone wishing to understand how American politics is influenced by advertising today.

Argument for Mind

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Publisher : Yale University Press
ISBN 13 : 0300129335
Total Pages : 301 pages
Book Rating : 4.3/5 (1 download)

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Book Synopsis Argument for Mind by : Jerome Kagan

Download or read book Argument for Mind written by Jerome Kagan and published by Yale University Press. This book was released on 2006-01-01 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this elegantly written book, Jerome Kagan melds the history of the field of psychology during the past 50 years with the story of his own research efforts of the same period and an analysis of what he terms "the currently rocky romance between psychology and biology." As Kagan unwinds his own history, he reveals the seminal events that have shaped his career and discusses how his assumptions have changed. With full appreciation for the contributions to psychology of history, philosophy, literature, and neuroscience, he approaches a wide range of fascinating topics, including: middot; the abandonment of orthodox forms of behaviorism and psychoanalysis middot; the forces that inspired later-twentieth-century curiosity about young children middot; why B. F. Skinner chose to study psychology middot; why the study of science less often ignites imaginations today middot; our society's obsession with erotic love middot; the resurgence of religious fanaticism and the religious Right Embedded in Kagan's discussions is a rejection of the current notion that a mature neuroscience will eventually replace psychology. He argues that a complete understanding of brain is not synonymous with a full explanation of mind, and he concludes with a brief prediction of the next five decades in the field of psychology.

Arguments of Heart and Mind

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Author :
Publisher : Manchester University Press
ISBN 13 : 9780719053474
Total Pages : 296 pages
Book Rating : 4.0/5 (534 download)

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Book Synopsis Arguments of Heart and Mind by : Jan Montefiore

Download or read book Arguments of Heart and Mind written by Jan Montefiore and published by Manchester University Press. This book was released on 2002 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Amitav Ghosh is an authoritative critical introduction to the fictional and non-fictional writings of one of the most celebrated and significant literary voices to have emerged from India in recent decades. It is the first full-length study of Amitav Ghosh's work to be available outside India.Encompassing all of Ghosh's fictional and non-fictional writings to date, this book takes a thematic approach which enables in-depth analysis of the cluster of themes, ideas and issues that Ghosh has steadily built up into a substantial intellectual project. This project overlaps significantly with many of the key debates in postcolonial studies and so this book is both an introduction to Ghosh's writing and a contribution to the development of ideas on the 'postcolonial' - in particular, its relation to postmodernism. Amitav Ghosh is for students and teachers of postcolonial literatures in English at both undergraduate and postgraduate levels.

Radical Compassion

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Author :
Publisher : Penguin
ISBN 13 : 0525522832
Total Pages : 290 pages
Book Rating : 4.5/5 (255 download)

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Book Synopsis Radical Compassion by : Tara Brach

Download or read book Radical Compassion written by Tara Brach and published by Penguin. This book was released on 2020-12-29 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the most beloved and trusted mindfulness teachers in America offers a lifeline for difficult times: the RAIN meditation, which awakens our courage and heart Tara Brach is an in-the-trenches teacher whose work counters today's ever-increasing onslaught of news, conflict, demands, and anxieties--stresses that leave us rushing around on auto-pilot and cut off from the presence and creativity that give our lives meaning. In this heartfelt and deeply practical book, she offers an antidote: an easy-to-learn four-step meditation that quickly loosens the grip of difficult emotions and limiting beliefs. Each step in the meditation practice (Recognize, Allow, Investigate, Nurture) is brought to life by memorable stories shared by Tara and her students as they deal with feelings of overwhelm, loss, and self-aversion, with painful relationships, and past trauma--and as they discover step-by-step the sources of love, forgiveness, compassion, and deep wisdom alive within all of us. A PENGUIN LIFE TITLE

Why Good Arguments Often Fail

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Author :
Publisher : InterVarsity Press
ISBN 13 : 9780830833818
Total Pages : 207 pages
Book Rating : 4.8/5 (338 download)

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Book Synopsis Why Good Arguments Often Fail by : James W. Sire

Download or read book Why Good Arguments Often Fail written by James W. Sire and published by InterVarsity Press. This book was released on 2006-02-22 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: With wisdom borne of both formal and informal experience, the author offers practical insight into making a more persuasive case for Christ. He includes an annotated bibliography of resources for framing effective arguments.

The Nervous System and the Heart

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Author :
Publisher : Springer Science & Business Media
ISBN 13 :
Total Pages : 592 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis The Nervous System and the Heart by : Gert J. Ter Horst

Download or read book The Nervous System and the Heart written by Gert J. Ter Horst and published by Springer Science & Business Media. This book was released on 2000 with total page 592 pages. Available in PDF, EPUB and Kindle. Book excerpt: There are physiological bases for associations of the heart with emotions, and with the apparently universal increased mortality in winter. Thirteen contributions integrate expertise in cardiology and neuroscience in overviewing the latest knowledge about head-heart interactions. The first five chapters explain autonomic control of cardiovascular functions, the neural supply of the heart, and neuropathology. Part II examines the effects of stress on the hypothalamo-pituitary-adrenal system and the heart. Part III treats the neurobiology and neuroimaging of cardiac pain. Next, humoral factors in cardiovascular regulation and as mediators of inflammation in coronary artery disease are considered. Finally, the relationship between heart disease and cognitive/neuropsychiatric disorders is discussed. Includes photomicrographs, schematic drawings, and nice large print.

The Argument-Free Marriage

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Author :
Publisher : Thomas Nelson
ISBN 13 : 1400205077
Total Pages : 256 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis The Argument-Free Marriage by : Fawn Weaver

Download or read book The Argument-Free Marriage written by Fawn Weaver and published by Thomas Nelson. This book was released on 2015-08-04 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Is an argument-free marriage possible? Fawn Weaver’s answer is yes, absolutely, even when one or both partners are strong willed, independent, and opinionated. (She admits to being all three.) In this groundbreaking book, the best-selling author and award-winning marriage blogger asks readers to invest twenty-eight days in learning how to live together without bickering, blame, angry outbursts, or silent treatments. Fawn begins with the startling premise that, contrary to popular opinion, conflict in marriage is not necessary or inevitable. Then she leads readers on a day-by-day journey toward a more peaceful and supportive relationship. Chapter by brief chapter, she offers fresh perspectives and practical strategies for communicating effectively, building understanding, and defusing anger while at the same time nurturing honesty, vulnerability, and mutual support.

Just One Thing

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Publisher : New Harbinger Publications
ISBN 13 : 1608820327
Total Pages : 232 pages
Book Rating : 4.6/5 (88 download)

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Book Synopsis Just One Thing by : Rick Hanson

Download or read book Just One Thing written by Rick Hanson and published by New Harbinger Publications. This book was released on 2011-10-01 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: You’ve heard the expression, “It’s the little things that count.” Research has shown that little daily practices can change the way your brain works, too. This book offers simple brain-training practices you can do every day to protect against stress, lift your mood, and find greater emotional resilience. Just One Thing is a treasure chest of over fifty practices created specifically to deepen your sense of well-being and unconditional happiness. Just one practice each day can help you: Be good to yourself Enjoy life as it is Build on your strengths Be more effective at home and work Make peace with your emotions

Open Heart, Open Mind

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Author :
Publisher : Rudra Press
ISBN 13 : 9780806935652
Total Pages : 208 pages
Book Rating : 4.9/5 (356 download)

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Book Synopsis Open Heart, Open Mind by : Swami Chetanananda

Download or read book Open Heart, Open Mind written by Swami Chetanananda and published by Rudra Press. This book was released on 2001-08 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Stop listening to the voice of the ego—desire, ambition, greed, selfishness—and instead open your heart, realize your interrelatedness with the world, and surrender to the stillness that exists inside you. Decide what kind of person you want to be and how to arrive at a place of satisfaction and joy.

An Argument for the Incarnation

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Author :
Publisher : Christian Faith Publishing, Inc.
ISBN 13 :
Total Pages : 223 pages
Book Rating : 4.8/5 (868 download)

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Book Synopsis An Argument for the Incarnation by : Larry Lacy

Download or read book An Argument for the Incarnation written by Larry Lacy and published by Christian Faith Publishing, Inc.. This book was released on 2023-07-14 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents an argument for the thesis that Jesus is the incarnation of the divine Son of God. This argument is based on the philosophical arguments (1)that God would become incarnate in order to make it possible for human persons to become sons of God, (2) that God would confirm that the divine Son of God had become incarnate in a specific individual human person, (3) that God would confirm this by an appropriate manifest miracle, (4) that the human person in whom the divine Son of God has become incarnate would claim to be the divine Son of God, (5) that the teaching and character of this human person would be consistent with what it would be reasonable to believe the teaching and character of God incarnate would be and the justified historical claims that (6) Jesus claimed to be the Son of God incarnate, (7) that his teaching and character were appropriate to God incarnate, and (8) that God raised Jesus from death, and thereby confirmed (9) that Jesus was the divine Son of God incarnate.

Transformations Of The Confucian Way

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Publisher : Routledge
ISBN 13 : 0429983107
Total Pages : 264 pages
Book Rating : 4.4/5 (299 download)

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Book Synopsis Transformations Of The Confucian Way by : John Berthrong

Download or read book Transformations Of The Confucian Way written by John Berthrong and published by Routledge. This book was released on 2018-10-08 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: From its beginnings, Confucianism has vibrantly taught that each person is able to find the Way individually in service to the community and the world. John Berthrong’s comprehensive new work tells the story of the grand intellectual development of the Confucian tradition, revealing all the historical phases of Confucianism and opening the reader’s eyes to the often neglected gifts of scholars of the Han, T’ang, and the modern periods, as well as to the vast contributions of Korea and Japan. The author concludes his revelatory study with an examination of the contemporary renewal of the Confucian Way in East Asia and its spread to the West.

Documentation and Argument in Early China

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Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3110708604
Total Pages : 324 pages
Book Rating : 4.1/5 (17 download)

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Book Synopsis Documentation and Argument in Early China by : Dirk Meyer

Download or read book Documentation and Argument in Early China written by Dirk Meyer and published by Walter de Gruyter GmbH & Co KG. This book was released on 2021-07-05 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: This study uncovers the traditions behind the formative Classic Shàngshū (Venerated Documents). It is the first to establish these traditions—“Shū” (Documents)—as a historically evolving practice of thought-production. By focusing on the literary form of the argument, it interprets the “Shū” as fluid text material that embodies the ever-changing cultural capital of projected conceptual communities. By showing how these communities actualised the “Shū” according to their changing visions of history and evolving group interests, the study establishes that by the Warring States period (ca. 453–221 BC) the “Shū” had become a literary genre employed by diverse groups to legitimize their own arguments. Through forms of textual performance, the “Shū” gave even peripheral communities the means to participate in political discourse by conferring their ideas with ancient authority. Analysing this dynamic environment of socio-political and philosophical change, this study speaks to the Early China field, as well as to those interested in meaning production and foundational text formation more widely.

Argument of Edward G. Ryan

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Publisher :
ISBN 13 :
Total Pages : 172 pages
Book Rating : 4.3/5 (555 download)

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Book Synopsis Argument of Edward G. Ryan by : Edward George Ryan

Download or read book Argument of Edward G. Ryan written by Edward George Ryan and published by . This book was released on 1853 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Dao Companion to Liang Shuming’s Philosophy

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Author :
Publisher : Springer Nature
ISBN 13 : 303118002X
Total Pages : 360 pages
Book Rating : 4.0/5 (311 download)

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Book Synopsis Dao Companion to Liang Shuming’s Philosophy by : Thierry Meynard

Download or read book Dao Companion to Liang Shuming’s Philosophy written by Thierry Meynard and published by Springer Nature. This book was released on 2023-02-20 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides an analysis of the complex philosophy of Liang Shuming. This twentieth-century thinker opened up a number of paths that were to become central components of modern Chinese philosophy. For the first time, experts are brought together to analyze the complexity of his philosophy, which continues to exert a considerable influence today. This edited volume covers Liang’s multifaceted thought as informed by his many identities as a Buddhist, a Confucian, a Bergsonian, a rural reformer, and a philosopher. The volume will appeal to students, scholars, and general-interest readers.

Worship God: an argument and an appeal on reverence for the sanctuary

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Author :
Publisher :
ISBN 13 :
Total Pages : 80 pages
Book Rating : 4.0/5 (17 download)

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Book Synopsis Worship God: an argument and an appeal on reverence for the sanctuary by : Edward William Shalders

Download or read book Worship God: an argument and an appeal on reverence for the sanctuary written by Edward William Shalders and published by . This book was released on 1858 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Many-Faced Argument

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Publisher : Wipf and Stock Publishers
ISBN 13 : 1606086952
Total Pages : 385 pages
Book Rating : 4.6/5 (6 download)

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Book Synopsis The Many-Faced Argument by : John Hick

Download or read book The Many-Faced Argument written by John Hick and published by Wipf and Stock Publishers. This book was released on 2009-04-24 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Many-Faced Argument presents a compilation of essays on the ontogical argument for the existence of God, covering responses to Anselm's position in the first half, and, in the second half, covering developments of the argument in the context of modern philosophy. Along with contibutions by editors Hick and McGill, other writers include Karl Barth, Andre Hayden, Anselm Stolz, Bertrand Russell, Jerome Shaffer, Gilbert Ryle, Aime Forest, Norman Malcolm, and Charles Hartshorne. While interest in the the ontological argument has arisen from various disciplines -- historical, theological and philosophical -- the purpose of this book is to bring these varied writings together so that scholars and students within each discipline may have contributions from other fields readily available.

What Is the Argument?

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Publisher : MIT Press
ISBN 13 : 0262529270
Total Pages : 479 pages
Book Rating : 4.2/5 (625 download)

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Book Synopsis What Is the Argument? by : Maralee Harrell

Download or read book What Is the Argument? written by Maralee Harrell and published by MIT Press. This book was released on 2016-10-21 with total page 479 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exploring philosophy through detailed argument analyses of texts by philosophers from Plato to Strawson using a novel and transparent method of analysis. The best way to introduce students to philosophy and philosophical discourse is to have them read and wrestle with original sources. This textbook explores philosophy through detailed argument analyses of texts by philosophers from Plato to Strawson. It presents a novel and transparent method of analysis that will teach students not only how to understand and evaluate philosophers' arguments but also how to construct such arguments themselves. Students will learn to read a text and discover what the philosopher thinks, why the philosopher thinks it, and whether the supporting argument is good. Students learn argument analysis through argument diagrams, with color-coding of the argument's various elements—conclusion, claims, and “indicator phrases.” (An online “mini-course” in argument diagramming and argument diagramming software are both freely available online.) Each chapter ends with exercises and reading questions. After a general introduction to philosophy and logic and an explanation of argument analysis, the book presents selections from primary sources, arranged by topics that correspond to contemporary debates, with detailed analysis and evaluation. These topics include philosophy of religion, epistemology, theory of mind, free will and determinism, and ethics; authors include Aristotle, Aquinas, Descartes, Hume, Kant, Ryle, Fodor, Dennett, Searle, and others. What Is the Argument? not only introduces students to great philosophical thinkers, it also teaches them the essential skill of critical thinking.