AI and the Future of Retail

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Author :
Publisher : Independently Published
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.8/5 (564 download)

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Book Synopsis AI and the Future of Retail by : Horace Alexander

Download or read book AI and the Future of Retail written by Horace Alexander and published by Independently Published. This book was released on 2023-08-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Artificial Intelligence (AI) is already redefining the retail landscape, changing how businesses interact with customers and how shoppers discover and purchase products. This game-changing technology offers tools enabling retailers to predict consumer needs, offer personalized experiences, and create virtual shopping environments that blur the lines between the digital and the physical. "AI and the Future of Retail: Virtual Shopping Experiences and Predictive Analytics" is a thought-provoking Special Report, penned by industry insider, Horace Alexander. Equip yourself with cutting-edge insights, understand the potential applications of AI in retail, and see what the future holds for this sector. Unveiling AI: Understand the major transformations AI brings to retail, and why it's the next big thing. Taking Shopping Virtual: Delve into an immersive world of Augmented and Virtual Reality, creating a new dimension in shopping. Predictive Analytics: Discover how AI can understand consumers better than they do, and the impact this has on both shoppers and retailers. Whether you're a retailer aiming to stay abreast of the rapid changes in the industry, a tech enthusiast excited about the potential of AI, or simply intrigued by what the future of shopping might look like, this report opens a window into a thrilling new world. So, join Horace on this journey to picture tomorrow's market, today!

The AI-Powered Enterprise

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Publisher : LifeTree Media
ISBN 13 : 1928055524
Total Pages : 203 pages
Book Rating : 4.9/5 (28 download)

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Book Synopsis The AI-Powered Enterprise by : Seth Earley

Download or read book The AI-Powered Enterprise written by Seth Earley and published by LifeTree Media. This book was released on 2020-04-28 with total page 203 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to develop and employ an ontology, the secret weapon for successfully using artificial intelligence to create a powerful competitive advantage in your business. The AI-Powered Enterprise examines two fundamental questions: First, how will the future be different as a result of artificial intelligence? And second, what must companies do to stake their claim on that future? When the Web came along in the mid-90s, it transformed the behavior of customers and remade whole industries. Now, as part of its promise to bring revolutionary change in untold ways to human activity, artificial intelligence—AI—is about to create another complete transformation in how companies create and deliver value to customers. But despite the billions spent so far on bots and other tools, AI continues to stumble. Why can't it magically use all the data organizations generate to make them run faster and better? Because something is missing. AI works only when it understands the soul of the business. An ontology is a holistic digital model of every piece of information that matters to the business, from processes to products to people, and it's what makes the difference between the promise of AI and delivering on that promise. Business leaders who want to catch the AI wave—rather than be crushed by it—need to read The AI-Powered Enterprise. The book is the first to combine a sophisticated explanation of how AI works with a practical approach to applying AI to the problems of business, from customer experience to business operations to product development.

Competing in the Age of AI

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Publisher : Harvard Business Press
ISBN 13 : 1633697630
Total Pages : 175 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis Competing in the Age of AI by : Marco Iansiti

Download or read book Competing in the Age of AI written by Marco Iansiti and published by Harvard Business Press. This book was released on 2020-01-07 with total page 175 pages. Available in PDF, EPUB and Kindle. Book excerpt: "a provocative new book" — The New York Times AI-centric organizations exhibit a new operating architecture, redefining how they create, capture, share, and deliver value. Now with a new preface that explores how the coronavirus crisis compelled organizations such as Massachusetts General Hospital, Verizon, and IKEA to transform themselves with remarkable speed, Marco Iansiti and Karim R. Lakhani show how reinventing the firm around data, analytics, and AI removes traditional constraints on scale, scope, and learning that have restricted business growth for hundreds of years. From Airbnb to Ant Financial, Microsoft to Amazon, research shows how AI-driven processes are vastly more scalable than traditional processes, allow massive scope increase, enabling companies to straddle industry boundaries, and create powerful opportunities for learning—to drive ever more accurate, complex, and sophisticated predictions. When traditional operating constraints are removed, strategy becomes a whole new game, one whose rules and likely outcomes this book will make clear. Iansiti and Lakhani: Present a framework for rethinking business and operating models Explain how "collisions" between AI-driven/digital and traditional/analog firms are reshaping competition, altering the structure of our economy, and forcing traditional companies to rearchitect their operating models Explain the opportunities and risks created by digital firms Describe the new challenges and responsibilities for the leaders of both digital and traditional firms Packed with examples—including many from the most powerful and innovative global, AI-driven competitors—and based on research in hundreds of firms across many sectors, this is your essential guide for rethinking how your firm competes and operates in the era of AI.

AI-Powered Commerce

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Publisher : Packt Publishing Ltd
ISBN 13 : 1803234075
Total Pages : 256 pages
Book Rating : 4.8/5 (32 download)

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Book Synopsis AI-Powered Commerce by : Andy Pandharikar

Download or read book AI-Powered Commerce written by Andy Pandharikar and published by Packt Publishing Ltd. This book was released on 2022-01-28 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to use artificial intelligence for product and service innovation, including the diverse use cases of Commerce.AI Key FeaturesLearn how to integrate data and AI in your innovation workflowsUnlock insights into how various industries are using AI for innovationApply your knowledge to real innovation use cases like product strategy and market intelligenceBook Description Commerce.AI is a suite of artificial intelligence (AI) tools, trained on over a trillion data points, to help businesses build next-gen products and services. If you want to be the best business on the block, using AI is a must. Developers and analysts working with AI will be able to put their knowledge to work with this practical guide. You'll begin by learning the core themes of new product and service innovation, including how to identify market opportunities, come up with ideas, and predict trends. With plenty of use cases as reference, you'll learn how to apply AI for innovation, both programmatically and with Commerce.AI. You'll also find out how to analyze product and service data with tools such as GPT-J, Python pandas, Prophet, and TextBlob. As you progress, you'll explore the evolution of commerce in AI, including how top businesses today are using AI. You'll learn how Commerce.AI merges machine learning, product expertise, and big data to help businesses make more accurate decisions. Finally, you'll use the Commerce.AI suite for product ideation and analyzing market trends. By the end of this artificial intelligence book, you'll be able to strategize new product opportunities by using AI, and also have an understanding of how to use Commerce.AI for product ideation, trend analysis, and predictions. What you will learnFind out how machine learning can help you identify new market opportunitiesUnderstand how to use consumer data to create new products and servicesUse state-of-the-art AI frameworks and tools for data analysisLaunch, track, and improve products and services with AIRise above the competition with unparalleled insights from AITurn customer touchpoints into business winsGenerate high-conversion product and service copyWho this book is for This AI book is for AI developers, data scientists, data product managers, analysts, and consumer insights professionals. The book will guide you through the process of product and service innovation, no matter your pre-existing skillset.

Generative AI in Retail Industry

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Author :
Publisher : Independently Published
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.3/5 (25 download)

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Book Synopsis Generative AI in Retail Industry by : Rakesh Kumar

Download or read book Generative AI in Retail Industry written by Rakesh Kumar and published by Independently Published. This book was released on 2024-05-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Welcome to "Generative AI for Retail Industry," where we embark on a journey through the intersection of artificial intelligence and retail innovation. In this book, we delve into the transformative potential of Generative AI technologies and their profound impact on the retail landscape. The retail industry is undergoing a remarkable evolution, driven by advancements in technology and changing consumer expectations. Today's consumers demand personalized experiences, seamless interactions, and unparalleled convenience. To meet these demands and stay ahead in an increasingly competitive market, retailers are turning to Generative AI - a cutting-edge branch of artificial intelligence that enables machines to generate new content, designs, and solutions autonomously. Generative AI holds immense promise for revolutionizing various aspects of the retail industry, from product design and customer engagement to supply chain optimization and beyond. By harnessing the power of deep learning, neural networks, and advanced algorithms, retailers can unlock new possibilities for enhancing customer experiences, driving operational efficiencies, and unlocking business growth. In this book, we explore the diverse applications of Generative AI across the retail ecosystem, providing insights, case studies, and practical examples to illustrate how this transformative technology is reshaping the future of retail. From personalized product recommendations and virtual try-on experiences to dynamic pricing strategies and supply chain optimization, we uncover the myriad ways in which Generative AI is driving innovation and creating value for retailers and consumers alike. Whether you're a retail executive seeking to stay ahead of the curve, a technologist exploring the latest AI trends, or an entrepreneur looking to disrupt the retail landscape, this book offers valuable insights and actionable strategies to leverage Generative AI for success in the dynamic world of retail. Join us as we embark on a journey of discovery, exploration, and innovation, as we unlock the full potential of Generative AI to revolutionize the retail industry and shape the future of commerce.

The Future of Work

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Publisher : Brookings Institution Press
ISBN 13 : 0815732945
Total Pages : 223 pages
Book Rating : 4.8/5 (157 download)

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Book Synopsis The Future of Work by : Darrell M. West

Download or read book The Future of Work written by Darrell M. West and published by Brookings Institution Press. This book was released on 2018-05-15 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looking for ways to handle the transition to a digital economy Robots, artificial intelligence, and driverless cars are no longer things of the distant future. They are with us today and will become increasingly common in coming years, along with virtual reality and digital personal assistants. As these tools advance deeper into everyday use, they raise the question—how will they transform society, the economy, and politics? If companies need fewer workers due to automation and robotics, what happens to those who once held those jobs and don't have the skills for new jobs? And since many social benefits are delivered through jobs, how are people outside the workforce for a lengthy period of time going to earn a living and get health care and social benefits? Looking past today's headlines, political scientist and cultural observer Darrell M. West argues that society needs to rethink the concept of jobs, reconfigure the social contract, move toward a system of lifetime learning, and develop a new kind of politics that can deal with economic dislocations. With the U.S. governance system in shambles because of political polarization and hyper-partisanship, dealing creatively with the transition to a fully digital economy will vex political leaders and complicate the adoption of remedies that could ease the transition pain. It is imperative that we make major adjustments in how we think about work and the social contract in order to prevent society from spiraling out of control. This book presents a number of proposals to help people deal with the transition from an industrial to a digital economy. We must broaden the concept of employment to include volunteering and parenting and pay greater attention to the opportunities for leisure time. New forms of identity will be possible when the "job" no longer defines people's sense of personal meaning, and they engage in a broader range of activities. Workers will need help throughout their lifetimes to acquire new skills and develop new job capabilities. Political reforms will be necessary to reduce polarization and restore civility so there can be open and healthy debate about where responsibility lies for economic well-being. This book is an important contribution to a discussion about tomorrow—one that needs to take place today.

Fundamental Issues of Artificial Intelligence

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Publisher : Springer
ISBN 13 : 3319264850
Total Pages : 572 pages
Book Rating : 4.3/5 (192 download)

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Book Synopsis Fundamental Issues of Artificial Intelligence by : Vincent C. Müller

Download or read book Fundamental Issues of Artificial Intelligence written by Vincent C. Müller and published by Springer. This book was released on 2016-06-07 with total page 572 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume offers a look at the fundamental issues of present and future AI, especially from cognitive science, computer science, neuroscience and philosophy. This work examines the conditions for artificial intelligence, how these relate to the conditions for intelligence in humans and other natural agents, as well as ethical and societal problems that artificial intelligence raises or will raise. The key issues this volume investigates include the relation of AI and cognitive science, ethics of AI and robotics, brain emulation and simulation, hybrid systems and cyborgs, intelligence and intelligence testing, interactive systems, multi-agent systems, and super intelligence. Based on the 2nd conference on “Theory and Philosophy of Artificial Intelligence” held in Oxford, the volume includes prominent researchers within the field from around the world.

AI for Retail

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Publisher : John Wiley & Sons
ISBN 13 : 1394184700
Total Pages : 342 pages
Book Rating : 4.3/5 (941 download)

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Book Synopsis AI for Retail by : Francois Chaubard

Download or read book AI for Retail written by Francois Chaubard and published by John Wiley & Sons. This book was released on 2023-04-06 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: The coming of the AI revolution in brick-and-mortar retail In AI for Retail: A Practical Guide to Modernize Your Retail Business with AI and Automation, Francois Chaubard, AI researcher and retail technology CEO, delivers a practical guide for integrating AI into your brick-and-mortar retail business. In the book, you’ll learn how to make your business more efficient by automating inventory management, supply chain, front-end, merchandising, pricing, loss prevention, e-commerce processes, and more. The author takes you step by step from no AI Strategy at all to implementing a robust AI playbook that will permeate through your entire organization. In this book, you will learn: How AI works, including key terminology and fundamental AI applications in retail How AI can be applied to the major functions of retail with detailed P&L analysis of each application How to implement an AI strategy across your entire business to double or even triple Free Cash Flow AI for Retail is the comprehensive, hands-on blueprint for AI adoption that retail managers, executives, founders, entrepreneurs, board members, and other business leaders have been waiting for.

Intelligent Retail

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Publisher : Springer Nature
ISBN 13 : 365838316X
Total Pages : 390 pages
Book Rating : 4.6/5 (583 download)

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Book Synopsis Intelligent Retail by : Gerrit Heinemann

Download or read book Intelligent Retail written by Gerrit Heinemann and published by Springer Nature. This book was released on 2022-10-13 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book shows stationary retail a way to reinvent itself after Corona, in order to be able to survive against the strong competition of online retail. The focus is on the central issues that will shape the retail of the future. For example, brick-and-mortar retail in particular must now work with intelligent systems based on data and adopt or even surpass methods that the large online marketplaces have been using successfully for a very long time. In this regard, artificial intelligence also plays a major role in retail. This is not just about automation and robots taking over tasks, but also about instruments and machines being able to learn and draw conclusions themselves in all retail functions. This is becoming increasingly difficult because our shopping and search behavior is constantly changing. Therefore, a customer should receive intelligent recommendations in the store, which are also based on his already known interests and behavior patterns. Gerrit Heinemann shows how intelligent action can save stationary retail in city centres and shopping centres. The content - From stationary Retail to intelligent Retail - Threats to the stationary retail trade - Basic requirements and manifestations of intelligent Retail - Examples of intelligent retail of the future - Risks for intelligent Retail

AI and the Future of Banking

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Publisher : John Wiley & Sons
ISBN 13 : 1119596149
Total Pages : 284 pages
Book Rating : 4.1/5 (195 download)

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Book Synopsis AI and the Future of Banking by : Tony Boobier

Download or read book AI and the Future of Banking written by Tony Boobier and published by John Wiley & Sons. This book was released on 2020-04-09 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: An industry-specific guide to the applications of Advanced Analytics and AI to the banking industry Artificial Intelligence (AI) technologies help organisations to get smarter and more effective over time – ultimately responding to, learning from and interacting with human voices. It is predicted that by 2025, half of all businesses will be using these intelligent, self-learning systems. Across its entire breadth and depth, the banking industry is at the forefront of investigating Advanced Analytics and AI technology for use in a broad range of applications, such as customer analytics and providing wealth advice for clients. AI and the Future of Banking provides new and established banking industry professionals with the essential information on the implications of data and analytics on their roles, responsibilities and personal career development. Unlike existing books on the subject which tend to be overly technical and complex, this accessible, reader-friendly guide is designed to be easily understood by any banking professional with limited or no IT background. Chapters focus on practical guidance on the use of analytics to improve operational effectiveness, customer retention and finance and risk management. Theory and published case studies are clearly explained, whilst considerations such as operating costs, regulation and market saturation are discussed in real-world context. Written by a recognised expert in AI and Advanced Analytics, this book: Explores the numerous applications for Advanced Analytics and AI in various areas of banking and finance Offers advice on the most effective ways to integrate AI into existing bank ecosystems Suggests alternative and complementary visions for the future of banking, addressing issues like branch transformation, new models of universal banking and ‘debranding’ Explains the concept of ‘Open Banking,’ which securely shares information without needing to reveal passwords Addresses the development of leadership relative to AI adoption in the banking industry AI and the Future of Banking is an informative and up-to-date resource for bank executives and managers, new entrants to the banking industry, financial technology and financial services practitioners and students in postgraduate finance and banking courses.

X: The Experience When Business Meets Design

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Publisher : John Wiley & Sons
ISBN 13 : 1118526805
Total Pages : 263 pages
Book Rating : 4.1/5 (185 download)

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Book Synopsis X: The Experience When Business Meets Design by : Brian Solis

Download or read book X: The Experience When Business Meets Design written by Brian Solis and published by John Wiley & Sons. This book was released on 2015-10-13 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: Welcome to a new era of business in which your brand is defined by those who experience it. Do you know how your customers experience your brand today? Do you know how they really feel? Do you know what they say when you re not around? In an always-on world where everyone is connected to information and also one another, customer experience is your brand. And, without defining experiences, brands become victim to whatever people feel and share. In his new book X: The Experience When Business Meets Design bestselling author Brian Solis shares why great products are no longer good enough to win with customers and why creative marketing and delightful customer service too are not enough to succeed. In X, he shares why the future of business is experiential and how to create and cultivate meaningful experiences. This isn’t your ordinary business book. The idea of a book was re-imagined for a digital meets analog world to be a relevant and sensational experience. Its aesthetic was meant to evoke emotion while also giving new perspective and insights to help you win the hearts and minds of your customers. And, the design of this book, along with what fills its pages, was done using the principles shared within. Brian shares more than the importance of experience. You’ll learn how to design a desired, meaningful and uniform experience in every moment of truth in a fun way including: How our own experience gets in the way of designing for people not like us Why empathy and new perspective unlock creativity and innovation The importance of User Experience (UX) in real life and in executive thinking The humanity of Human-Centered Design in all you do The art of Hollywood storytelling from marketing to product design to packaging Apple’s holistic approach to experience architecture The value of different journey and experience mapping approaches The future of business lies in experience architecture and you are the architect. Business, meet design. X

Handbook of Research on Applied Data Science and Artificial Intelligence in Business and Industry

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Author :
Publisher : IGI Global
ISBN 13 : 1799869865
Total Pages : 653 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Handbook of Research on Applied Data Science and Artificial Intelligence in Business and Industry by : Chkoniya, Valentina

Download or read book Handbook of Research on Applied Data Science and Artificial Intelligence in Business and Industry written by Chkoniya, Valentina and published by IGI Global. This book was released on 2021-06-25 with total page 653 pages. Available in PDF, EPUB and Kindle. Book excerpt: The contemporary world lives on the data produced at an unprecedented speed through social networks and the internet of things (IoT). Data has been called the new global currency, and its rise is transforming entire industries, providing a wealth of opportunities. Applied data science research is necessary to derive useful information from big data for the effective and efficient utilization to solve real-world problems. A broad analytical set allied with strong business logic is fundamental in today’s corporations. Organizations work to obtain competitive advantage by analyzing the data produced within and outside their organizational limits to support their decision-making processes. This book aims to provide an overview of the concepts, tools, and techniques behind the fields of data science and artificial intelligence (AI) applied to business and industries. The Handbook of Research on Applied Data Science and Artificial Intelligence in Business and Industry discusses all stages of data science to AI and their application to real problems across industries—from science and engineering to academia and commerce. This book brings together practice and science to build successful data solutions, showing how to uncover hidden patterns and leverage them to improve all aspects of business performance by making sense of data from both web and offline environments. Covering topics including applied AI, consumer behavior analytics, and machine learning, this text is essential for data scientists, IT specialists, managers, executives, software and computer engineers, researchers, practitioners, academicians, and students.

Artificial Intelligence for Fashion

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Publisher : Apress
ISBN 13 : 1484239318
Total Pages : 225 pages
Book Rating : 4.4/5 (842 download)

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Book Synopsis Artificial Intelligence for Fashion by : Leanne Luce

Download or read book Artificial Intelligence for Fashion written by Leanne Luce and published by Apress. This book was released on 2018-12-08 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how Artificial Intelligence (AI) is being applied in the fashion industry. With an application focused approach, this book provides real-world examples, breaks down technical jargon for non-technical readers, and provides an educational resource for fashion professionals. The book investigates the ways in which AI is impacting every part of the fashion value chain starting with product discovery and working backwards to manufacturing. Artificial Intelligence for Fashion walks you through concepts, such as connected retail, data mining, and artificially intelligent robotics. Each chapter contains an example of how AI is being applied in the fashion industry illustrated by one major technological theme. There are no equations, algorithms, or code. The technological explanations are cumulative so you'll discover more information about the inner workings of artificial intelligence in practical stages as the book progresses. What You’ll Learn Gain a basic understanding of AI and how it is used in fashion Understand key terminology and concepts in AI Review the new competitive landscape of the fashion industry Conceptualize and develop new ways to apply AI within the workplaceWho This Book Is For Fashion industry professionals from designers, managers, department heads, and executives can use this book to learn about how AI is impacting roles in every department and profession.

WTF?: What's the Future of Business?

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Publisher : John Wiley & Sons
ISBN 13 : 111845653X
Total Pages : 229 pages
Book Rating : 4.1/5 (184 download)

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Book Synopsis WTF?: What's the Future of Business? by : Brian Solis

Download or read book WTF?: What's the Future of Business? written by Brian Solis and published by John Wiley & Sons. This book was released on 2013-03-11 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: "In today’s rapidly changing digital environment, Darwinism is alive and well. What’s the Future of Business doesn't just explore trends and theories; it introduces a dynamic, actionable path to transformation." —Evan Greene, CMO, The Recording Academy, Producers of the GRAMMY Awards Rethink your business model to incorporate the power of "user" experiences What’s the Future of Business? will galvanize a new movement that aligns the tenets of user experience with the vision of innovative leadership to improve business performance, engagement, and relationships for a new generation of consumerism. It provides an overview of real-world experiences versus "user" experiences in relation to products, services, mobile, social media, and commerce, among others. This book explains why experience is everything and how the future of business will come down to shared experiences. Aligns the tenets of user experience with the concepts of innovative leadership to improve business performance and engagement and to motivate readers to rethink business models and customer and employee relationships Motivates readers to rethink business models, products and services, marketing, and customer and employee relationships with desired experiences in mind Brian Solis is globally recognized as one of the most prominent thought leaders and published authors in new media, and is the author of Engage! and The End of Business as Usual! Discover how user experience design affects your business, and how you can harness its power for meaningful revenue growth

The Future of Global Retail

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Author :
Publisher : Routledge
ISBN 13 : 1000435679
Total Pages : 250 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis The Future of Global Retail by : Winter Nie

Download or read book The Future of Global Retail written by Winter Nie and published by Routledge. This book was released on 2021-09-26 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: China’s new retail revolution will completely transform how the world thinks about retail and digital innovation. But is the world ready yet? In this book, the authors share an insider’s perspective on what is happening in China to reveal the future for global retail, and a clear framework to help you prepare. The book presents a number of real-world cases, based on interviews and first-hand consumer experience, to decode China’s retail revolution so that you can understand what is happening and why, and what it means for the rest of the world. Crucially, the book identifies five critical stages in the development of new retail that global retail executives need to grasp now: lifestyle commerce, Online-Merge-Offline retail, social retail, livestream retail and invisible retail. To help the industry get ready for this new, China-inspired paradigm in retail, the authors present a practical and simple framework – a ten-year strategic roadmap for global retail executives, which we call the “Beyond” the Value Chain Model. China’s new retail is not just about fashion, cosmetics, snacks, data-driven convenient stores and commercial live streaming. At a time when the world of retail is being upended, it offers inspirational lessons in innovation, purpose and agility for global executives across the entire retail spectrum.

Artificial Intelligence

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Author :
Publisher : HBR Insights
ISBN 13 : 9781633697898
Total Pages : 160 pages
Book Rating : 4.6/5 (978 download)

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Book Synopsis Artificial Intelligence by : Harvard Business Review

Download or read book Artificial Intelligence written by Harvard Business Review and published by HBR Insights. This book was released on 2019 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Companies that don't use AI to their advantage will soon be left behind. Artificial intelligence and machine learning will drive a massive reshaping of the economy and society. What should you and your company be doing right now to ensure that your business is poised for success? These articles by AI experts and consultants will help you understand today's essential thinking on what AI is capable of now, how to adopt it in your organization, and how the technology is likely to evolve in the near future. Artificial Intelligence: The Insights You Need from Harvard Business Review will help you spearhead important conversations, get going on the right AI initiatives for your company, and capitalize on the opportunity of the machine intelligence revolution. Catch up on current topics and deepen your understanding of them with the Insights You Need series from Harvard Business Review. Featuring some of HBR's best and most recent thinking, Insights You Need titles are both a primer on today's most pressing issues and an extension of the conversation, with interesting research, interviews, case studies, and practical ideas to help you explore how a particular issue will impact your company and what it will mean for you and your business.

AI in Marketing, Sales and Service

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Author :
Publisher : Springer
ISBN 13 : 3319899570
Total Pages : 280 pages
Book Rating : 4.3/5 (198 download)

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Book Synopsis AI in Marketing, Sales and Service by : Peter Gentsch

Download or read book AI in Marketing, Sales and Service written by Peter Gentsch and published by Springer. This book was released on 2018-10-22 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: AI and Algorithmics have already optimized and automated production and logistics processes. Now it is time to unleash AI on the administrative, planning and even creative procedures in marketing, sales and management. This book provides an easy-to-understand guide to assessing the value and potential of AI and Algorithmics. It systematically draws together the technologies and methods of AI with clear business scenarios on an entrepreneurial level. With interviews and case studies from those cutting edge businesses and executives who are already leading the way, this book shows you: how customer and market potential can be automatically identified and profiled; how media planning can be intelligently automated and optimized with AI and Big Data; how (chat)bots and digital assistants can make communication between companies and consumers more efficient and smarter; how you can optimize Customer Journeys based on Algorithmics and AI; and how to conduct market research in more efficient and smarter way. A decade from now, all businesses will be AI businesses – Gentsch shows you how to make sure yours makes that transition better than your competitors.