A Guidebook of Business Templates, Forms and Tools: First Edition

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Author :
Publisher : Lulu.com
ISBN 13 : 1483414361
Total Pages : 117 pages
Book Rating : 4.4/5 (834 download)

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Book Synopsis A Guidebook of Business Templates, Forms and Tools: First Edition by : Zakir Ahamed

Download or read book A Guidebook of Business Templates, Forms and Tools: First Edition written by Zakir Ahamed and published by Lulu.com. This book was released on 2014-07-25 with total page 117 pages. Available in PDF, EPUB and Kindle. Book excerpt: A collection of over 80 commonly occurring business templates and forms that covers a wide range of topics including project management, human resource management, resumes and interviews, lean and six sigma, meetings and workshops, general management and procurement.

The Definitive Handbook of Business Continuity Management

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Publisher : John Wiley & Sons
ISBN 13 : 0470710799
Total Pages : 832 pages
Book Rating : 4.4/5 (77 download)

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Book Synopsis The Definitive Handbook of Business Continuity Management by : Andrew Hiles

Download or read book The Definitive Handbook of Business Continuity Management written by Andrew Hiles and published by John Wiley & Sons. This book was released on 2010-11-02 with total page 832 pages. Available in PDF, EPUB and Kindle. Book excerpt: With a pedigree going back over ten years, The Definitive Handbook of Business Continuity Management can rightly claim to be a classic guide to business risk management and contingency planning, with a style that makes it accessible to all business managers. Some of the original underlying principles remain the same – but much has changed. This is reflected in this radically updated third edition, with exciting and helpful new content from new and innovative contributors and new case studies bringing the book right up to the minute. This book combines over 500 years of experience from leading Business Continuity experts of many countries. It is presented in an easy-to-follow format, explaining in detail the core BC activities incorporated in BS 25999, Business Continuity Guidelines, BS 25777 IT Disaster Recovery and other standards and in the body of knowledge common to the key business continuity institutes. Contributors from America, Asia Pacific, Europe, China, India and the Middle East provide a truly global perspective, bringing their own insights and approaches to the subject, sharing best practice from the four corners of the world. We explore and summarize the latest legislation, guidelines and standards impacting BC planning and management and explain their impact. The structured format, with many revealing case studies, examples and checklists, provides a clear roadmap, simplifying and de-mystifying business continuity processes for those new to its disciplines and providing a benchmark of current best practice for those more experienced practitioners. This book makes a massive contribution to the knowledge base of BC and risk management. It is essential reading for all business continuity, risk managers and auditors: none should be without it.

The Fashion Business Manual

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Author :
Publisher : Fashionary
ISBN 13 : 9789887710974
Total Pages : 0 pages
Book Rating : 4.7/5 (19 download)

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Book Synopsis The Fashion Business Manual by : Fashionary

Download or read book The Fashion Business Manual written by Fashionary and published by Fashionary. This book was released on 2017-11-23 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Fashion Business Manual is everything you need to start building your fashion brand. It takes you step by step through building a brand from startup to retailing, using illustrations to break down complex business information into an easy-to-read visual format - making it a dynamic resource for fashion students, entrepreneurs and people in the fashion industry.

Determining Project Requirements

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Author :
Publisher : CRC Press
ISBN 13 : 1498760023
Total Pages : 407 pages
Book Rating : 4.4/5 (987 download)

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Book Synopsis Determining Project Requirements by : Hans Jonasson

Download or read book Determining Project Requirements written by Hans Jonasson and published by CRC Press. This book was released on 2016-04-19 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt: Good requirements do not come from a tool, or from a customer interview. They come from a repeatable set of processes that take a project from the early idea stage through to the creation of an agreed-upon project and product scope between the customer and the developer.From enterprise analysis and planning requirements gathering to documentation,

Jira Work Management for Business Teams

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Publisher : Packt Publishing Ltd
ISBN 13 : 1803249145
Total Pages : 258 pages
Book Rating : 4.8/5 (32 download)

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Book Synopsis Jira Work Management for Business Teams by : John Funk

Download or read book Jira Work Management for Business Teams written by John Funk and published by Packt Publishing Ltd. This book was released on 2022-02-11 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explore all the fundamental concepts and major applications of Jira Work Management to build and manage your business projects efficiently Key Features Get to grips with Jira Core updates Discover how to use all the new JWM features such as lists, templates, calendars, and forms Learn about administration schemes, automation, and simple administration capabilities Book Description Jira Work Management (JWM) is the newest project management tool from Atlassian, replacing Atlassian's previous product, Jira Core Cloud. While Jira Software focuses on development groups, JWM is specifically targeted toward business teams in your organization, such as human resources, accounting, legal, and marketing, enabling these functional groups to manage and enhance their work, as well as stay connected with their company's developers and other technical groups. This book helps you to explore Jira project templates and work creation and guides you in modifying a board, workflow, and associated schemes. Jira Work Management for Business Teams takes a hands-on approach to JWM implementation and associated processes that will help you get up and running with Jira and make you productive in no time. As you explore the toolset, you'll find out how to create reports, forms, and dashboards. The book also shows you how to manage screens, field layouts, and administer your JWM projects effectively. Finally, you'll get to grips with the basics of creating automation rules and the most popular use cases. By the end of this Jira book, you'll be able to build and manage your own Jira Work Management projects and make basic project-related adjustments to achieve optimal productivity. What you will learn Understand how JWM can help your company to increase productivity Discover how to use templates to create projects quickly and with ease Leverage JWM's newest features, including an in-line editable list, a built-in calendar, a roadmap-style timeline, and an updated board Explore custom fields and see the impact of your project screen arrangement Get to grips with simple administration and how schemes can be used to ease maintenance Find out how Atlassian Marketplace apps can extend your Jira product Discover how to use automation to complete routine and repetitive tasks Who this book is for This book is for product managers and project managers who want to learn how to quickly get started with non-software projects in Jira. End users working as part of functional teams, including human resources, finance, legal, and marketing teams will also benefit greatly from this book. Familiarity with Jira is helpful but not required.

Blindsided

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Publisher : Rothstein Publishing
ISBN 13 : 1931332878
Total Pages : 459 pages
Book Rating : 4.9/5 (313 download)

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Book Synopsis Blindsided by : Bruce T. Blythe

Download or read book Blindsided written by Bruce T. Blythe and published by Rothstein Publishing. This book was released on 2014-07-31 with total page 459 pages. Available in PDF, EPUB and Kindle. Book excerpt: When "blindsided" by a crisis, are you ready to be the real leader who brings strength of character and split-second action to restore a "new normal"? Workplace violence, natural disaster, or worse -- it comes down to who you are and what you do in the face of the test. Learn time-tested skills to make a difference in a crisis! In this new, completely updated and expanded 2nd edition of Bruce Blythe's Blindsided, he walks you through the foolproof step-by-step system to become the kind of leader he calls a "crisis whisperer." Result: You will never be "blindsided" again! In the first half of the book, Blythe lands you in the middle of a fast-breaking crisis – an active shooter in the corridor outside your office -- and uses real-world case studies, examples, and checklists to show what a top-notch leader would need to do in each phase of the crisis. Then, in the second half of the book, he demonstrates how to apply this knowledge to develop and implement your own crisis management plan.Blindsided is two books in one: Crisis Response and Crisis Preparedness. NEW in the 2nd edition: How to apply the "Reasonable Person Test" and "Wall Street Journal Test" to crisis decision management decisions in advance. New chapter on Reputation Management shows how to make the right decisions, before reputation and bottom line suffer! How to avoid falling into the "Crisis Red Zone," in which your leadership effectiveness can evaporate. How to lead the workforce into a "New Normal," even in the wake of the most upsetting and disorienting crisis. How to develop Crisis Response Teams as part of your Crisis Management Plan - selecting and training the right people for the job. How to anticipate important Crisis Management risks that are trending and will be part of your future - and how to prepare for them in a Crisis Management Plan that works for today and tomorrow. Practical forms, checklists, cases studies, real-life examples, glossary, index, discussion questions, and other take-and-use tools: Quick use response guide at the end of each chapter - all 15 can form a handy pocket guide. Incident checklists for 9 major types of crisis - accidental death, chemical/toxic exposure, earthquake, and more. Special guide for organizing in advance to address the needs of families of those who are injured or lost in an event - with sample conversations. Instructor's Manual and 300+ classroom slides available upon book adoption. Professors: Request a complimentary copy. QUOTES “Takes the reader through some of the toughest moments in the life of a leader...moments that create legendary leaders or cut short promising careers.” - Daniel Diermeier, Dean of the Harris School of Public Policy and Emmett Dedmon Professor of Public Administration, University of Chicago "Having served as CEO of a Fortune 500 company, I can personally attest to the value of the crisis management system Blythe outlines." - Luke R. Corbett, Lead Independent Director of OGE Energy Corporation and Former Chairman and Chief Executive Officer of Kerr-McGee Corporation. “I loved the first edition...and Bruce's experience and insight since that time has expanded to make this [second edition]...an advanced textbook which incorporates the many substantial changes in our world over the past decade – from the expansion of terrorism to communicative diseases to the role of the Internet in all crises.” – Jonathan Bernstein, President of Bernstein Crisis Management, Inc.

Starting an eBay Business For Dummies

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 111806738X
Total Pages : 395 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis Starting an eBay Business For Dummies by : Marsha Collier

Download or read book Starting an eBay Business For Dummies written by Marsha Collier and published by John Wiley & Sons. This book was released on 2011-03-16 with total page 395 pages. Available in PDF, EPUB and Kindle. Book excerpt: The gold standard for eBay users who want to get serious about selling Want to turn your eBay use into a steady revenue stream? Come to where everyone starts, with a copy of the latest edition of Starting an eBay Business For Dummies. EBay superstar author Marsha Collier packs the fourth edition of her mega-selling book with everything you need to know, from how to tap the explosive power of social media for promoting your business to the very latest on eBay?s fees and payment structure, how to maintain your own customer service center, ways to build an audience, and much more. Shows you how to lay the foundation for a business by setting up a store and reviews legal requirements and restrictions Helps you price and source your merchandise Explores how to attract an audience using social media through your own site Gives you a quick MBA in budgeting, money transactions, customer service, shipping, and more Offers insight on other sellers who have been successful on eBay and what you can learn from them Kick-start your eBay business and get profitable with this must-have guide from eBay superstar Marsha Collier.

Web Marketing for the Music Business

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Author :
Publisher : Taylor & Francis
ISBN 13 : 0240823702
Total Pages : 306 pages
Book Rating : 4.2/5 (48 download)

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Book Synopsis Web Marketing for the Music Business by : Thomas William Hutchison

Download or read book Web Marketing for the Music Business written by Thomas William Hutchison and published by Taylor & Francis. This book was released on 2013 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Interested in promoting, selling, and distributing music online? Have the website but not sure what to do next? Web Marketing for the Music Business is designed to help develop the essential Internet presence needed for effective promotion, sales, and distribution. Author Tom Hutchison provides instructions on how to set up a website, as well as how to use the Internet to promote you or your client, and the website. Includes information on maximizing your site to increase traffic, online grassroots marketing tactics that will advance your career and how to best utilize social networking sites such as Facebook and Twitter. The accompanying website will keep you up-to-date, with online resources for web support. The author's blog is continuously updated to include the latest breaking techniques for promotion. * Provides instruction on promoting both music and the artist on the Internet, showing how to develop maximum online exposure * Offers guidance in website development, to save money by getting the site up and running right the first time * Understand how the Internet is used by experts in the music business, benefit from their experience to make the Internet a tool that works for you

Business Continuity Management

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Publisher : Rothstein Publishing
ISBN 13 : 1931332355
Total Pages : 494 pages
Book Rating : 4.9/5 (313 download)

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Book Synopsis Business Continuity Management by : Andrew Hiles

Download or read book Business Continuity Management written by Andrew Hiles and published by Rothstein Publishing. This book was released on 2014-09-30 with total page 494 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover new ideas and inspiration to build world-class Business Continuity Management from this masterwork that distills Hiles' wisdom about what works and why from 30+ years' experience in 60+ countries. First published in 1999, the new 4th Edition of Hiles' classic is the most international, comprehensive, readable exposition on the subject. It now includes: New or revised sections: New, extensive chapter on supply chain risk – including valuable advice on contract aspects. Horizon scanning of new risks. Fresh perspectives. Multilateral continuity planning. Impact of new technologies, including mobile computing, cloud computing, bring your own device, and the Internet of things. Extensive, up-to-the-minute coverage of global/country-specific standards, with detailed appendices on ISO 22301/22313 and NFPA 1600. BCP exercising and testing. Helpful discussion on issues relating to certification professional certification. New revealing case studies and vivid examples of crises and disruptions – and effective response to them. Updated action plans and roadmaps. Proven techniques to win consensus on BC strategy and planning. Hint of the future – what's next for BCM? Demonstrates step-by-step how to build and maintain a world-class BC management system and plan. Shares field-tested tools and hard-won insights about what works and why. Chapter learning objectives, case studies and real-life examples, self-examination and discussion questions, forms, checklists, charts and graphs, glossary, index. 520-page book + hundreds of pages of Downloadable Resources, including project plans, risk analysis forms, BIA spreadsheets, BC plan formats, exercise/test material, checklists, and a variety of editable models, templates, and spreadsheets. Instructional Materials coming soon including valuable educational tools, such as syllabi, test bank, slides – for use by approved adopters in college courses and professional development training.

Business Intelligence Guidebook

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Publisher : Newnes
ISBN 13 : 0124115284
Total Pages : 551 pages
Book Rating : 4.1/5 (241 download)

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Book Synopsis Business Intelligence Guidebook by : Rick Sherman

Download or read book Business Intelligence Guidebook written by Rick Sherman and published by Newnes. This book was released on 2014-11-04 with total page 551 pages. Available in PDF, EPUB and Kindle. Book excerpt: Between the high-level concepts of business intelligence and the nitty-gritty instructions for using vendors' tools lies the essential, yet poorly-understood layer of architecture, design and process. Without this knowledge, Big Data is belittled – projects flounder, are late and go over budget. Business Intelligence Guidebook: From Data Integration to Analytics shines a bright light on an often neglected topic, arming you with the knowledge you need to design rock-solid business intelligence and data integration processes. Practicing consultant and adjunct BI professor Rick Sherman takes the guesswork out of creating systems that are cost-effective, reusable and essential for transforming raw data into valuable information for business decision-makers. After reading this book, you will be able to design the overall architecture for functioning business intelligence systems with the supporting data warehousing and data-integration applications. You will have the information you need to get a project launched, developed, managed and delivered on time and on budget – turning the deluge of data into actionable information that fuels business knowledge. Finally, you'll give your career a boost by demonstrating an essential knowledge that puts corporate BI projects on a fast-track to success. - Provides practical guidelines for building successful BI, DW and data integration solutions. - Explains underlying BI, DW and data integration design, architecture and processes in clear, accessible language. - Includes the complete project development lifecycle that can be applied at large enterprises as well as at small to medium-sized businesses - Describes best practices and pragmatic approaches so readers can put them into action. - Companion website includes templates and examples, further discussion of key topics, instructor materials, and references to trusted industry sources.

Resources in Education

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Publisher :
ISBN 13 :
Total Pages : 760 pages
Book Rating : 4.U/5 (183 download)

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Book Synopsis Resources in Education by :

Download or read book Resources in Education written by and published by . This book was released on 2001 with total page 760 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Library Journal

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Publisher :
ISBN 13 :
Total Pages : 874 pages
Book Rating : 4.:/5 (321 download)

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Book Synopsis Library Journal by :

Download or read book Library Journal written by and published by . This book was released on 2008 with total page 874 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Mastering System Center 2012 Operations Manager

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Publisher : John Wiley & Sons
ISBN 13 : 1118238427
Total Pages : 674 pages
Book Rating : 4.1/5 (182 download)

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Book Synopsis Mastering System Center 2012 Operations Manager by : Bob Cornelissen

Download or read book Mastering System Center 2012 Operations Manager written by Bob Cornelissen and published by John Wiley & Sons. This book was released on 2012-10-18 with total page 674 pages. Available in PDF, EPUB and Kindle. Book excerpt: An essential guide on the latest version of Microsoft's server management tool Microsoft's powerful Mastering System Center 2012 Operations Manager introduces many exciting new and enhanced feature sets that allow for large-scale management of mission-critical servers. This comprehensive guide provides invaluable coverage to help organizations monitor their environments across computers, network, and storage infrastructures while maintaining efficient and effective service levels across their applications. Provides intermediate and advanced coverage of all aspects of Systems Center 2012 Operations Manager, including designing, planning, deploying, managing, maintaining, and scripting Operations Manager Offers a hands-on approach by providing many real-world scenarios to show you how to use the tool in various contexts Anchors conceptual explanations in practical application Mastering System Center 2012 Operations Manager clearly shows you how this powerful server management tool can best be used to serve your organization's needs.

Microsoft Access Guide to Success

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Author :
Publisher : Top Notch International LTD
ISBN 13 :
Total Pages : 187 pages
Book Rating : 4./5 ( download)

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Book Synopsis Microsoft Access Guide to Success by : Kevin Pitch

Download or read book Microsoft Access Guide to Success written by Kevin Pitch and published by Top Notch International LTD. This book was released on with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unlock the Potential of Microsoft Access Like Never Before! Ever felt daunted by the vast functionalities of Microsoft Access? Perhaps you're seeking an advanced guide that effortlessly transitions you from the basics to true mastery? Dive deep into the intricacies of database management with this comprehensive guide, which I've meticulously designed to ensure you never feel lost, thanks to step-by-step instructions at every juncture. Embark on a Data Management Odyssey: • 🌐 CORE FOUNDATIONS: Grasp the essence of Microsoft Access, from its interface and basic terminologies to what makes an exceptional database—all detailed step-by-step. • ⏲️ TABLE TACTICS: Learn strategies and insights in designing, creating, and optimizing database tables, with clear instructions ensuring your success. • 🚀 POWER TOOLS & AUTOMATION: Delve into advanced table features and automation capabilities. Every chapter is a guided pathway to mastery. • ❓ TROUBLESHOOTER'S GUIDE: Confront common challenges with systematic, easy-to-follow solutions that promise a frictionless experience. • 🛠️ INTEGRATION INSIGHTS: Integrate your Access knowledge with XML, Web tools, the Office Suite, and SharePoint with each step carefully outlined. Exclusive BONUSES! • 🎥 VIDEO COURSES: Dive deeper with exclusive video content, enriched with step-by-step demonstrations. • 🤖 INTEGRATING CHATGPT-4: Discover unique ways to combine the might of ChatGPT-4 and Microsoft Access, all detailed with precision. • 📋 READY-TO-USE TEMPLATES: Jumpstart your projects with expertly designed templates. • 📱 ACCESS ON THE GO: Explore a curated list of mobile apps enhancing your Access journey. A User-Centric Learning Experience: This guide champions your learning. With step-by-step instructions, lucid explanations, and a plethora of practical applications, my aim is to transform your relationship with Microsoft Access from mere familiarity to unparalleled mastery! Conquer the World of Databases with Confidence! Don't just use Microsoft Access; truly master it! Whether you're a beginner or a seasoned professional, this guide is your beacon to the full potential of Microsoft Access. Elevate your database prowess. Dive into a world where data management is not just efficient but also innovative and impressively user-centric. Press "Buy Now" and begin your guided journey in Microsoft Access today!

Addiction Private Practice

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Publisher :
ISBN 13 : 0463552199
Total Pages : 141 pages
Book Rating : 4.4/5 (635 download)

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Book Synopsis Addiction Private Practice by : Michael O'Brien

Download or read book Addiction Private Practice written by Michael O'Brien and published by . This book was released on 2020-01-01 with total page 141 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn the secrets to success from one of the most successful independent addiction counselors. Addiction Private Practice is a comprehensive business plan for addiction counselors and therapists who want to effectively and safely help clients with substance abuse problems in a private office setting. Michael O’Brien will help you to break free of the shackles of addiction treatment programs, earn the income you deserve, achieve your true potential, and help more people with substance use disorders than you ever imagined possible. Already in Private Practice? Michael O’Brien’s informed strategies, processes, and best practices will help you take your practice to the next level or refocus your existing practice to serve those with substance abuse disorders. In this definitive guide, you will learn: - The fundamental components of a successful, ethical, and safe addiction practice. - Everything you need to know to get started with very minimal start-up capital. - The best practices of a successful addiction practice. - How to effectively and ethically market your services. Michael O’Brien has negotiated discounts and free access to tools and services that will save you thousands of dollars when launching your practice and allow you to get started with very little capital. Turn self-doubt into confidence and join the revolution that is occurring in the addiction treatment industry! What other counselors are saying about Addiction Private Practice: “Michael O’Brien has not only literally written the book on achieving success in addiction private practice, but he is also living proof that it is possible. His bulletproof addiction practice model is easy to understand and execute, even for those who are not technologically savvy. Any competent counselor can use this book to achieve their desired success. He is selflessly handing his proven strategies to his future competition and propelling the profession forward! This is a huge leap forward for all addiction professionals." Sherrie Rager, Ph.D., CADC II, M-RAS, CCDS “Addiction counselors have been waiting for this ground-breaking work! Clear, concise, and expert guidance in launching a private practice. Michael takes the guesswork out of building, marketing, and managing a successful addiction practice. There are many books on starting a private practice, but none are dedicated to the specific needs of addiction counselors. Even if you are already in private practice, this book is worth reading. The processes, marketing wisdom, and business model will boost your existing practice.” Christopher Wellington, LAADC “If you intend to start a private practice, you must read this book. You’ll discover many insights that will benefit your business and your clients. Michael’s model sets a new standard for best practices in addiction private practice. His step-by-step instructions are easy to implement and understand. Don’t start a practice without it!” Nelu Zia, LAADC, SAP “Addiction Private Practice has been monumental in helping me start my practice. This book lays out step-by-step how to get started, maintain, and continue to thrive in private practice. By following Michael's strategies, I was able to obtain eight clients in a matter of weeks! His knowledge and strategies work. As a substance abuse counselor, without this information and guidance, I may never have gone into private practice." Bryan Vasquez, CAT-C III

The Software Encyclopedia 2000

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Author :
Publisher :
ISBN 13 : 9780835243155
Total Pages : 1716 pages
Book Rating : 4.2/5 (431 download)

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Book Synopsis The Software Encyclopedia 2000 by : Bowker Editorial Staff

Download or read book The Software Encyclopedia 2000 written by Bowker Editorial Staff and published by . This book was released on 2000-05 with total page 1716 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Content Strategy Toolkit

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Author :
Publisher : New Riders
ISBN 13 : 0138059349
Total Pages : 432 pages
Book Rating : 4.1/5 (38 download)

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Book Synopsis The Content Strategy Toolkit by : Meghan Casey

Download or read book The Content Strategy Toolkit written by Meghan Casey and published by New Riders. This book was released on 2023-05-11 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this essential guide, Meghan Casey outlines a step-by-step approach for successful content strategy, from planning and creating your content to delivering and managing it. Armed with this book, you can confidently tackle difficult activities like explaining clearly to your boss or client what's wrong with their content, getting the budget to do content work, and aligning stakeholders on a common vision. Having The Content Strategy Toolkit at your side is like hiring your own personal consulting firm. You get a complete array of instructions, tools, and templates for most challenges you'll face. In this practical and relevant guide, you'll learn how to: Identify problems with your content and persuade your bosses it's worth the time and resources to do it right Assemble a stellar team for your content project Prepare your organization for content transformation Make sense of your business environment and understand your audience Align stakeholders on business goals and user needs Set a compass for your content and decide how to measure success Create, maintain, and govern on-strategy content You'll learn how to treat content like the strategic asset that it is. "Quality content increases value. Poor-quality content destroys value. It's as simple as that. Meghan's book has specific, practical, and immediately actionable ideas that will help you increase the quality of your content."—Gerry McGovern, CEO, Customer Carewords "This second edition goes deep into three integral topics for content leaders—assembling cross-disciplinary teams, evaluating processes, and building a content playbook. If you're looking to build a new practice or retool an existing one, this book will help you succeed.—Natalie Marie Dunbar, Author, From Solo to Scaled: Building a Sustainable Content Strategy Practice