Essentials of Business Communication

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Publisher : South Western Educational Publishing
ISBN 13 : 9780324233643
Total Pages : 0 pages
Book Rating : 4.2/5 (336 download)

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Book Synopsis Essentials of Business Communication by : Mary Ellen Guffey

Download or read book Essentials of Business Communication written by Mary Ellen Guffey and published by South Western Educational Publishing. This book was released on 2004 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text-workbook is a streamlined, no-nonsense approach to business communication. It takes a three-in-one approach: (1) text, (2) practical workbook, and (3) self-teaching grammar/mechanics handbook. The chapters reinforce basic writing skills, then apply these skills to a variety of memos, letters, reports, and resumes. This new edition features increased coverage of contemporary business communication issues including oral communication, electronic forms of communication, diversity and ethics.

The Art of Client Service

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Publisher : John Wiley & Sons
ISBN 13 : 111922828X
Total Pages : 191 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis The Art of Client Service by : Robert Solomon

Download or read book The Art of Client Service written by Robert Solomon and published by John Wiley & Sons. This book was released on 2016-03-17 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical guide for providing exceptional client service Most advertising and marketing people would claim great client service is an elusive, ephemeral pursuit, not easily characterized by a precise skill set or inventory of responsibilities; this book and its author argue otherwise, claiming there are definable, actionable methods to the role, and provide guidance designed to achieve more effective work. Written by one of the industry's most knowledgeable client services executives, the book begins with a definition, then follows a path from an initial new business win to beginning, building, losing, then regaining trust with clients. It is a powerful source of counsel for those new to the business, for industry veterans who want to refresh or validate what they know, and for anyone in the middle of the journey to get better at what they do.

Winter Solstice

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Publisher : Little, Brown
ISBN 13 : 0316435481
Total Pages : 251 pages
Book Rating : 4.3/5 (164 download)

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Book Synopsis Winter Solstice by : Elin Hilderbrand

Download or read book Winter Solstice written by Elin Hilderbrand and published by Little, Brown. This book was released on 2017-10-03 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: *The USA Today Bestseller* Raise one last glass with the Quinn Family at the Winter Street Inn. It's been too long since the entire Quinn family has been able to celebrate the holidays under the same roof, but that's about to change. With Bart back safe and sound from Afghanistan, the Quinns are preparing for a holiday more joyous than any they've experienced in years. And Bart's safe return isn't the family's only good news: Kevin is enjoying married life with Isabelle; Patrick is getting back on his feet after paying his debt to society; Ava thinks she's finally found the love of her life; and Kelly is thrilled to see his family reunited at last. But it just wouldn't be a Quinn family gathering if things went smoothly. A celebration of everything we love--and some of the things we endure--about the holidays, WINTER SOLSTICE is Elin Hilderbrand at her festive best. Follow the Quinn family through the entire Winter Street Series: Winter Street Winter Stroll Winter Storms Winter Solstice

The Woman Beyond the Attic

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Publisher : Simon and Schuster
ISBN 13 : 1982182644
Total Pages : 288 pages
Book Rating : 4.9/5 (821 download)

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Book Synopsis The Woman Beyond the Attic by : Andrew Neiderman

Download or read book The Woman Beyond the Attic written by Andrew Neiderman and published by Simon and Schuster. This book was released on 2023-06-13 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: “The woman who emerges from these pages is as riveting as her books” (The Wall Street Journal) in this compelling celebration of the famously private V.C. Andrews—featuring family photos, personal letters, a partial manuscript for an unpublished novel, and more. Best known for her internationally, multi-million-copy bestselling novel Flowers in the Attic, Cleo Virginia Andrews lived a fascinating life. Born to modest means, she came of age in the American South during the Great Depression and faced a series of increasingly challenging health issues. Yet, once she rose to international literary fame, she prided herself on her intense privacy. Now, The Woman Beyond the Attic aims to connect her personal life with the public novels for which she was famous. Based on Virginia’s own letters, and interviews with her dearest family members, her long-term ghostwriter Andrew Neiderman tells Virginia’s full story for the first time. Perfect for anyone hoping to learn more about the enigmatic woman behind one of the most important novels of the 20th century, The Woman Beyond the Attic will have you “transfixed” (Publishers Weekly) from the first page.

Scientific Advertising

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Publisher : New Line Publishing
ISBN 13 : 1844810526
Total Pages : 69 pages
Book Rating : 4.8/5 (448 download)

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Book Synopsis Scientific Advertising by : Claude C. Hopkins

Download or read book Scientific Advertising written by Claude C. Hopkins and published by New Line Publishing. This book was released on 1968 with total page 69 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Writing the Australian Crawl

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Publisher :
ISBN 13 :
Total Pages : 182 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Writing the Australian Crawl by : William Stafford

Download or read book Writing the Australian Crawl written by William Stafford and published by . This book was released on 1978 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: Stafford's advice to beginning poets has become a favorite text in writing programs

Feminist Cross-Stitch

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Publisher : Union Square + ORM
ISBN 13 : 1454710993
Total Pages : 234 pages
Book Rating : 4.4/5 (547 download)

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Book Synopsis Feminist Cross-Stitch by : Stephanie Rohr

Download or read book Feminist Cross-Stitch written by Stephanie Rohr and published by Union Square + ORM. This book was released on 2019-02-05 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make a statement—and smash the patriarchy, one stitch at a time—with these forty feminist-themed cross-stitching patterns! Crafty activists will love this snarky book with its forty irreverent, vintage-inspired cross-stitch patterns. Whether you want to proudly announce to the world that you’re a nasty woman or remind others that a woman’s place is in the revolution, you’ll find edgy slogans, sharp one-liners, and cheeky images that make fabulous wall art or wonderful handmade gifts. An illustrated basics section will get you started, with information on materials, tools, techniques, and framing your finished pieces. “[Rohr] truly understands the therapeutic value of reclaiming what was once traditional ‘women’s work’ as a modern, empowering medium. Her designs are spot-on and well executed with clear, encouraging instructions. There are very few people who really ‘get’ subversive cross-stitch the way Stephanie does.” —Julie Jackson, founder of Subversive Cross Stitch The patterns, ‘bold and fierce’ indeed, will speak to stitchers who share Rohr’s spirit and convictions.” —Publishers Weekly “Standouts here include a folk-art inspired ‘Don’t Tell Me to Smile’ and a sweet, floral pattern that proclaims ‘A woman’s place is in the Revolution’ . . . Feminist Cross-Stitch is very much on-trend as a new generation discovers the joys of needlework.” —Booklist

Understanding Digital Marketing

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Publisher : Kogan Page Publishers
ISBN 13 : 0749464283
Total Pages : 304 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis Understanding Digital Marketing by : Damian Ryan

Download or read book Understanding Digital Marketing written by Damian Ryan and published by Kogan Page Publishers. This book was released on 2012-03-03 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital marketing now represents 25% of the marketing spend in the UK and this is predicted to move to 50% or higher within the next three years. Understanding Digital Marketing looks at the world of digital marketing: how it got started, how it got to where it is today, and where the thought leaders in the industry believe it is headed in the future. This authoritative title demonstrates how to harness the power of digital media and use it to achieve the utmost success in business, now and in the future.Understanding Digital Marketing deals with every key topic in detail, including:search marketing,social media, Google, mobile marketing, affiliate marketing, e-mail marketing, customer engagement and digital marketing strategies. Essential reading for both practitioners and students alike, and including real-world examples of digital marketing successes and expert opinions, Understanding Digital Marketing provides you with tools to utilize the power of the internet to take your company wherever you want it to go.

Simple Abundance

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Publisher : Grand Central Publishing
ISBN 13 : 1538731746
Total Pages : 888 pages
Book Rating : 4.5/5 (387 download)

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Book Synopsis Simple Abundance by : Sarah Ban Breathnach

Download or read book Simple Abundance written by Sarah Ban Breathnach and published by Grand Central Publishing. This book was released on 2019-11-19 with total page 888 pages. Available in PDF, EPUB and Kindle. Book excerpt: In times of crisis, countless women have turned to Simple Abundance for comfort and joy -- and now this mega-bestselling guide is updated and expanded for everyone who loved the original book, as well as a new generation that needs it now more than ever. First published in 1995, Simple Abundancetopped the New York Times Bestseller list for over two years and is responsible for introducing two hugely popular concepts -- the "Gratitude Journal" and the term "Authentic Self." With daily inspirational meditations and reflections, the Simple Abundance phenomenon became a touchstone for a generation of women, helping them to reclaim their true selves, find balance during life's busiest moments, and rediscover what makes them truly happy. Simple Abundance's powerful messages are needed now more than ever, as we navigate the discord and stress instigated by a constant stream of "breaking news" cycles, and our 24/7 social media culture. Sarah Ban Breathnach has refreshed her bestselling phenomenon to address the needs of a new generation, with her signature candor, wit, and wisdom that made her a trusted and compassionate confidant for millions of women. A perennial classic whose time has come again, Sarah's work celebrates quiet joys, simple pleasures, and well-spent moments and reminds us how to find the beauty in the everyday.

Ogilvy on Advertising

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Author :
Publisher : Vintage
ISBN 13 : 0804170053
Total Pages : 613 pages
Book Rating : 4.8/5 (41 download)

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Book Synopsis Ogilvy on Advertising by : David Ogilvy

Download or read book Ogilvy on Advertising written by David Ogilvy and published by Vintage. This book was released on 2013-09-11 with total page 613 pages. Available in PDF, EPUB and Kindle. Book excerpt: A candid and indispensable primer on all aspects of advertising from the man Time has called "the most sought after wizard in the business." Told with brutal candor and prodigal generosity, David Ogilvy reveals: • How to get a job in advertising • How to choose an agency for your product • The secrets behind advertising that works • How to write successful copy—and get people to read it • Eighteen miracles of research • What advertising can do for charities And much, much more.

Advertising Secrets of the Written Word

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Publisher : Delstar Pub
ISBN 13 : 9781891686016
Total Pages : 312 pages
Book Rating : 4.6/5 (86 download)

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Book Synopsis Advertising Secrets of the Written Word by : Joseph Sugarman

Download or read book Advertising Secrets of the Written Word written by Joseph Sugarman and published by Delstar Pub. This book was released on 1998-01-01 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Joseph Sugarman has been recognized worldwide for his ability to create persuasive advertising copy that turns a prospect into a customer. ADVERTISING SECRETS OF THE WRITTEN WORD is a comprehensive textbook that teaches you the step-by-step techniques you can follow to write advertising copy - the same lessons taught at his exclusive $3,000 seminars. The entertainingly illustrated book provides insights into the skills it takes to be a great copywriter & how to develop them. It then takes you into the thought process of ad creation, providing a very disciplined procedure that anybody can follow. A chapter reveals the "psychological triggers" & how they can be used effectively to "cause prospects to exchange their hard-earned money for your product or service." The book also presents many personal stories, advertising examples & many of Sugarman's own ads along with the reasons for their success or failure. Ray Schultz, editor of Direct Magazine says, "There is no better model for copywriters or magazine editors than Joe Sugarman." Quotes by Richard Thalheimer, President of The Sharper Image, Jack Canfield, co-author of Chicken Soup for the Soul & Vice President Albert Gore are shown on the back cover.

The Toyota Way

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Publisher : McGraw Hill Professional
ISBN 13 : 0071435638
Total Pages : 369 pages
Book Rating : 4.0/5 (714 download)

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Book Synopsis The Toyota Way by : Jeffrey K. Liker

Download or read book The Toyota Way written by Jeffrey K. Liker and published by McGraw Hill Professional. This book was released on 2003-12-22 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to speed up business processes, improve quality, and cut costs in any industry In factories around the world, Toyota consistently makes the highest-quality cars with the fewest defects of any competing manufacturer, while using fewer man-hours, less on-hand inventory, and half the floor space of its competitors. The Toyota Way is the first book for a general audience that explains the management principles and business philosophy behind Toyota's worldwide reputation for quality and reliability. Complete with profiles of organizations that have successfully adopted Toyota's principles, this book shows managers in every industry how to improve business processes by: Eliminating wasted time and resources Building quality into workplace systems Finding low-cost but reliable alternatives to expensive new technology Producing in small quantities Turning every employee into a qualitycontrol inspector

Lesser Feasts and Fasts 2018

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Publisher : Church Publishing, Inc.
ISBN 13 : 1640652353
Total Pages : 585 pages
Book Rating : 4.6/5 (46 download)

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Book Synopsis Lesser Feasts and Fasts 2018 by :

Download or read book Lesser Feasts and Fasts 2018 written by and published by Church Publishing, Inc.. This book was released on 2019-12-17 with total page 585 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lesser Feasts and Fasts had not been updated since 2006. This updated edition, adopted at the 79th General Convention (resolution A065), fills that need. Biographies and collects associated with those included within the volume have been updated; a deliberate effort has been made to more closely balance the men and women represented within its pages.

The Simple Abundance Journal of Gratitude

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Publisher : Grand Central Publishing
ISBN 13 : 9781538735084
Total Pages : 0 pages
Book Rating : 4.7/5 (35 download)

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Book Synopsis The Simple Abundance Journal of Gratitude by : Sarah Ban Breathnach

Download or read book The Simple Abundance Journal of Gratitude written by Sarah Ban Breathnach and published by Grand Central Publishing. This book was released on 2019-12-03 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Newly revised with a fresh introduction, updated quotes, and a charming, contemporary aesthetic. "Gratitude is the most passionate, transformative force in the Cosmos." This beautiful companion journal to the national bestseller Simple Abundance: A Daybook of Comfort and Joy, the mega-bestselling guide that has led so many women to live fulfilling, harmonious, and joyful lives, has been refreshed for fans of the original Simple Abundance Gratitude Journal -- and a whole new generation of journalers. The Simple Abundance Journal of Gratitude offers insight via uplifting, inspirational quotes and gives women a place to record their daily moments of gratitude. Through daily practice, this journal can help you embrace everyday epiphanies: profound moments of awe that forever alter your experience of the world.

The Boron Letters

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Publisher :
ISBN 13 : 9781484825983
Total Pages : 146 pages
Book Rating : 4.8/5 (259 download)

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Book Synopsis The Boron Letters by : Gary Halbert

Download or read book The Boron Letters written by Gary Halbert and published by . This book was released on 2013-06-11 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: A series of letters by history's greatest copywriter Gary C. Halbert, explaining insider tactics and sage wisdom to his youngest son Bond.Once only available as part of a paid monthly premium, The Boron Letters are unique in the marketing universe and now they are a bona fide cult classic among direct response marketers and copywriters around the world.The letters inside are written from a father to a son, in a loving way that goes far beyond a mere sales book or fancy "boardroom" advertising advice...It's more than a Master's Degree in selling & persuasion...it's hands-down the best SPECIFIC and ACTIONABLE training on how to convince people to buy your products or services than I have ever read. The Boron Letters contain knowledge well beyond selling. The letters also explain how to navigate life's hurdles.This marketing classic is personal and easily digestible. Plus... immediately after reading the first chapters, you can go out and make money and a real, noticeable difference in your marketplace. There are very few successful direct response marketers (online or off) who don't owe something to Gary Halbert...and for many of them, The Boron Letters is the crown jewel in their collection.Copywriters and marketers read and re-read The Boron Letters over and over again for a reason.These strategies, secrets and tips are going to be relevant 5, 10, even 100 years from now because they deal honestly with the part of human psychology which never changes, how to convince and convert folks into buyers.Bottom line? Read the first chapter. Get into the flow of Gary's mind. Then read the second. I dare you to NOT finish the entire darn thing. After you put a few of the lessons into practice, you too will find yourself reading The Boron Letters again and again like so many of today's top marketers.If you don't already have your copy get it now. I promise you won't regret it. My best,Lawton Chiles

Punk Rock Is Cool for the End of the World

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Author :
Publisher :
ISBN 13 : 9781885983671
Total Pages : 400 pages
Book Rating : 4.9/5 (836 download)

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Book Synopsis Punk Rock Is Cool for the End of the World by : Ed Smith

Download or read book Punk Rock Is Cool for the End of the World written by Ed Smith and published by . This book was released on 2019-06-11 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: The irreverent, tweetable, ludicrous, painful, wondrous work of the L.A. punk poet--widely available for the first time. In Punk Rock Is Cool for the End of the World, David Trinidad brings together a comprehensive selection of Ed Smith's work: his published books; unpublished poems; excerpts from his extensive notebooks; photos and ephemera; and his timely "cry for civilization," "Return to Lesbos" put down that gun / stop electing Presidents. Ed Smith blazed onto the Los Angeles poetry scene in the early 1980s from out of the hardcore punk scene. The charismatic, nerdy young man hit home with his funny/scary off-the-cuff-sounding poems, like "Fishing" This is a good line. / This is a bad line. This is a fishing line. Ed's vibrant "gang" of writer and artist friends--among them Amy Gerstler, Dennis Cooper, Bob Flanagan, Mike Kelley, and David Trinidad--congregated at Beyond Baroque in Venice, on LA's west side. They read and partied and performed together, and shared and published each others' work. Ed was more than bright and versatile: he worked as a math tutor, an animator, and a typesetter. In the mid-1990s, he fell in love with Japanese artist Mio Shirai; they married and moved to New York City. Despite productive years and joyful times, Ed was plagued by mood disorders and drug problems, and at the age of forty-eight, he took his own life. Ed Smith's poems speak to living in an increasingly dehumanizing consumer society and corrupt political system. This "punk Dorothy Parker" is more relevant than ever for our ADD, technology-distracted times.

Make Time

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Publisher : Crown Currency
ISBN 13 : 0525572430
Total Pages : 306 pages
Book Rating : 4.5/5 (255 download)

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Book Synopsis Make Time by : Jake Knapp

Download or read book Make Time written by Jake Knapp and published by Crown Currency. This book was released on 2018-09-25 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the New York Times bestselling authors of Sprint comes “a unique and engaging read about a proven habit framework [that] readers can apply to each day” (Insider, Best Books to Form New Habits). “If you want to achieve more (without going nuts), read this book.”—Charles Duhigg, author of The Power of Habit Nobody ever looked at an empty calendar and said, "The best way to spend this time is by cramming it full of meetings!" or got to work in the morning and thought, Today I'll spend hours on Facebook! Yet that's exactly what we do. Why? In a world where information refreshes endlessly and the workday feels like a race to react to other people's priorities faster, frazzled and distracted has become our default position. But what if the exhaustion of constant busyness wasn't mandatory? What if you could step off the hamster wheel and start taking control of your time and attention? That's what this book is about. As creators of Google Ventures' renowned "design sprint," Jake and John have helped hundreds of teams solve important problems by changing how they work. Building on the success of these sprints and their experience designing ubiquitous tech products from Gmail to YouTube, they spent years experimenting with their own habits and routines, looking for ways to help people optimize their energy, focus, and time. Now they've packaged the most effective tactics into a four-step daily framework that anyone can use to systematically design their days. Make Time is not a one-size-fits-all formula. Instead, it offers a customizable menu of bite-size tips and strategies that can be tailored to individual habits and lifestyles. Make Time isn't about productivity, or checking off more to-dos. Nor does it propose unrealistic solutions like throwing out your smartphone or swearing off social media. Making time isn't about radically overhauling your lifestyle; it's about making small shifts in your environment to liberate yourself from constant busyness and distraction. A must-read for anyone who has ever thought, If only there were more hours in the day..., Make Time will help you stop passively reacting to the demands of the modern world and start intentionally making time for the things that matter.