Author : Robert Oppenheim
Publisher : Milady Publishing Company
ISBN 13 : 9781562533588
Total Pages : 0 pages
Book Rating : 4.5/5 (335 download)
Book Synopsis 101 Salon Promotions by : Robert Oppenheim
Download or read book 101 Salon Promotions written by Robert Oppenheim and published by Milady Publishing Company. This book was released on 1999 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new resource provides all the information necessary to promote a salon effectively and inexpensively, for building and keeping a solid client base. With a wealth of simple and creative ways to attract clients and increase sales, 101 Salon Promotions relies on basic, easy-to-learn methods for building and maintaining a successful salon on a shoestring budget. Readers will learn how to capitalize on the weather, take advantage of holidays, network with other professionals, reward clients to ensure repeat business, and much more. Just some of what you will learn includes: -How to attract new clients with promotions relating to seasons, holidays, and special events -How to retain clients through referral discounts and clubs linked with services -How to develop and implement buyer incentive programs designed to increase retail product sales -How to increase revenue by forming clubs and hosting demonstrations that cater to special groups of clients