100 Leo's

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Publisher : McGraw-Hill Companies
ISBN 13 : 9780844234205
Total Pages : 0 pages
Book Rating : 4.2/5 (342 download)

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Book Synopsis 100 Leo's by : Leo Burnett

Download or read book 100 Leo's written by Leo Burnett and published by McGraw-Hill Companies. This book was released on 1995 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A forceful personality whose love of advertising influenced the meteoric rise of his own agency to one of the world's best, Leo Burnett challenged advertising professionals everywhere to reject compromise and Reach for the Star. This one of a kind collection of inspiring quotes from the advertisin

Welcome to Leo's

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Author :
Publisher : St. Martin's Paperbacks
ISBN 13 : 1250084369
Total Pages : 410 pages
Book Rating : 4.2/5 (5 download)

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Book Synopsis Welcome to Leo's by : Rochelle Alers

Download or read book Welcome to Leo's written by Rochelle Alers and published by St. Martin's Paperbacks. This book was released on 2015-05-12 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt: Welcome to Leo's--Where Anything Can Happen A proper lady lets loose on Open Mike Night--and opens her heart to a different kind of man... A Texas RAnger and a candy shop owner have a blind date--with a deliciously unexplected outcome... A widowed party planner meets a handsome doctor, but fears losing her heart for the second time... A journalist runs into an old college flame--she's determined to be all business, but he ahs another agenda... Welcome to Leo's A stylish D.C. supper club patrons come to enjoy rich, savory gourmet food, sip intoxicating cocktails, and drick in the soulful sounds of live music. It's the perfect place to dine, unwind, catch up--and mayhbe even fall in love...

Lasers

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Publisher : Nova Publishers
ISBN 13 : 9781590332252
Total Pages : 214 pages
Book Rating : 4.3/5 (322 download)

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Book Synopsis Lasers by : Charles Blain

Download or read book Lasers written by Charles Blain and published by Nova Publishers. This book was released on 2002 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: Developments in lasers continue to enable progress in many areas such as eye surgery, the recording industry and dozens of others. This book presents citations from the book literature for the last 25 years and groups them for ease of access which is also provided by subject, author and titles indexes.

Life List

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Publisher : Bloomsbury Publishing USA
ISBN 13 : 160819146X
Total Pages : 352 pages
Book Rating : 4.6/5 (81 download)

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Book Synopsis Life List by : Olivia Gentile

Download or read book Life List written by Olivia Gentile and published by Bloomsbury Publishing USA. This book was released on 2009-07-01 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: After her four kids were nearly grown and she was about to turn 50, Phoebe Snetsinger was told she had less than a year to live. Snetsinger, a St. Louis housewife and avid backyard birder, decided to spend that year traveling the world in search of birds. As it turned out, her doctors were wrong, but Phoebe's passion had been ignited and she spent the next eighteen years crisscrossing the globe recklessly staking out her quarry. En route she contracted malaria in Zambia, nearly fell to her death in Zaire, and was kidnapped and gang raped on the outskirts of Port Moresby. Yet none of this curbed her enthusiasm. By the time she died in a bus accident while birding in Madagascar in 1999, Phoebe was world renowned and had seen more species-8,500 of the roughly 10,000-than anyone in history. A fascinating portrait of a hobbiest whose obsession contributed to both her success and her demise, Life List brings Phoebe Snetsinger and the wild world of amatuer ornithology to vivid life.

Supreme Court, Appellate Division- First Department

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Author :
Publisher :
ISBN 13 :
Total Pages : 1182 pages
Book Rating : 4.:/5 ( download)

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Book Synopsis Supreme Court, Appellate Division- First Department by :

Download or read book Supreme Court, Appellate Division- First Department written by and published by . This book was released on with total page 1182 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Mobile and Personal Satellite Communications

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Author :
Publisher : Springer Science & Business Media
ISBN 13 : 1447130235
Total Pages : 338 pages
Book Rating : 4.4/5 (471 download)

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Book Synopsis Mobile and Personal Satellite Communications by : Fulvio Ananasso

Download or read book Mobile and Personal Satellite Communications written by Fulvio Ananasso and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: The shift from network-oriented to user-oriented services in the 80s and early 90s has increased the penetration of satellite services into the user community. Parallel to this, worldwide interest has arisen in Personal Communication Services (PCS), where satellites play a crucial role in the provision of PCS all over the world. Satellite Personal Communication Networks (S-PCN) are extremely attractive because they can serve a significant sector of the rapidly growing cellular market. This publication presents market perspectives and technological aspects in relation to satellite mobile and personal communication services. Papers were written by some of the most acclaimed European specialists in PCS. They present basic concepts and the latest research results.

Say It and Live It

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Publisher : Crown Currency
ISBN 13 : 0307766950
Total Pages : 283 pages
Book Rating : 4.3/5 (77 download)

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Book Synopsis Say It and Live It by : Patricia Jones

Download or read book Say It and Live It written by Patricia Jones and published by Crown Currency. This book was released on 2011-03-23 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: Say It And Live It is the first collection of provocative, passionate, and intelligent corporate mission statements--the most powerful and popular managerial tool in business today. A corporate mission statement is the most dramatic presentation of a company's vision and its goal. No other document--annual report, press release, news article, statement from the board of directors--tells us more about a company's values and ethics than a mission statement. Companies know that if they write it down, they will have to live up to it--so they devote months, even years, the energy of people from the CEO on down, and significant sums of money to crafting them. Say It And Live It is the only source of information for the many business people who are presently writing their own mission statements. In it, authors Patricia Jones and Larry Kahaner show that industry leaders are frequently corporations that truly live their mission statements. Some of the winners include: Avis, Ben & Jerry's, Boeing, Citicorp, General Electric, Gillette, Hallmark Cards, IBM, Kellogg's, Reader's Digest, Saturn, Southwest Airlines, UPS, and Xerox. Say It And Live It is a collection of the fifty best corporate mission statements in America. Each entry consists of the company's complete mission statement, along with an explanation of how it was written, a lesson about how that mission statement saved the company or motivated employees, or comments from the CEO or the president. The introduction points out the common elements of these philosophical documents, while the final chapter is a list of tips on how you can write your own mission statement.

Leo's Dream

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Publisher : Bloomsbury Pub Limited
ISBN 13 : 9780747581840
Total Pages : 32 pages
Book Rating : 4.5/5 (818 download)

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Book Synopsis Leo's Dream by : Antonie Schneider

Download or read book Leo's Dream written by Antonie Schneider and published by Bloomsbury Pub Limited. This book was released on 2006-01 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leo, angry at his mother leaving on a business trip the day before his birthday, draws a picture of his family as animals instead of people, and is surprised when his drawing comes true.

Neutrality in World History

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Publisher : Routledge
ISBN 13 : 1351683055
Total Pages : 198 pages
Book Rating : 4.3/5 (516 download)

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Book Synopsis Neutrality in World History by : Leos Müller

Download or read book Neutrality in World History written by Leos Müller and published by Routledge. This book was released on 2019-01-10 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: Neutrality in World History provides a cogent synthesis of five hundred years of neutrality in global history. Author Leos Müller argues that neutrality and neutral states, such as Switzerland, Sweden, Belgium have played an important historical role in implementing the free trade paradigm, shaping the laws of nations and humanitarianism, and serving as key global centers of trade and finance. Offering an intriguing alternative to dominant world history narratives, which hinge primarily on the international relations and policies of empires and global powers, Neutrality in World History provides students with a distinctive introduction to neutrality’s place in world history.

Leo's Tree

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Publisher :
ISBN 13 : 9781550378450
Total Pages : 28 pages
Book Rating : 4.3/5 (784 download)

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Book Synopsis Leo's Tree by : Debora Pearson

Download or read book Leo's Tree written by Debora Pearson and published by . This book was released on 2004 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt: The gentle tale of a baby boy and the tree planted in honor of his birth. When Leo is born, his father plants a treea scratchy, branchy linden tree. Soon Leo is growing hair and the tree is sprouting buds, the first of many delightful changes that boy and tree experience during their early years together. As the seasons change, Leo and his tree continue to grow strong and true. Then, when a baby sister joins the family, her tender new sapling is planted next to Leo s sturdy tree. Debora Pearson has created a gentle and heartwarming tale. Softly illustrated by Nora Hilb, this is a story for growing young children and their parents to cherish and share for years to come."

Ethics in Advertising

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Publisher : Taylor & Francis
ISBN 13 : 1317281535
Total Pages : 200 pages
Book Rating : 4.3/5 (172 download)

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Book Synopsis Ethics in Advertising by : Wally Snyder

Download or read book Ethics in Advertising written by Wally Snyder and published by Taylor & Francis. This book was released on 2016-11-03 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides students and practitioners with a comprehensive overview of the rules and principles associated with ethical advertising practices. With extensive research, and a variety of case studies, and expert opinions, it discusses why advertising ethics is important both to the consumer and the professional. The author presents the rules of ethical conduct recommended by the Institute for Advertising Ethics and demonstrates how these are applied in practice, examining why ethics is important; what the ethical dilemmas the industry faces are; and how to motivate better practices among professionals. The book uses real life stories of "native advertising," marketing to children, and diversity in advertising to show how professionals can be inspired to "do the right thing" for consumers and their companies. Readers will learn how they can solve ethical dilemmas to their personal satisfaction in the competitive work environment. This balanced perspective to the ethical issues that arise in the advertising industry is sure to resonate with students of advertising and marketing.

Leos Carax

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Publisher : Manchester University Press
ISBN 13 : 1526141590
Total Pages : 199 pages
Book Rating : 4.5/5 (261 download)

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Book Synopsis Leos Carax by : Fergus Daly

Download or read book Leos Carax written by Fergus Daly and published by Manchester University Press. This book was released on 2019-01-18 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first book in any language to study the films of this enfant terrible of contemporary French cinema, best known for his film Les Amants du Pont Neuf. Examines key ingredients in the worlds of Carax's films - Paris, pop music, 'flânerie' and 'amour fou', 'mannerist' and 'neo-baroque' aesthetics, the Nouvelle Vague and contemporary 'naturalist' cinema - making the book a good primer of contemporary French film and culture. Draws on a variety of intellectual sources, such as the philosophy of Deleuze, film criticism, theory of art, and literary monographs. Argues that the recent history of maverick mannerist and baroque auteurs, from Ruiz & Rivette to Garrel and Techine, and their explorations of the 'powers of the false' are key to Carax's cinema. Examines Carax's contribution to the strand of cinema which is focused on chance and destiny, from Wong Kar-Wai and David Lynch to films such as Serendipity and Sliding doors.

The Advertising Handbook

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Author :
Publisher : Routledge
ISBN 13 : 1317192273
Total Pages : 331 pages
Book Rating : 4.3/5 (171 download)

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Book Synopsis The Advertising Handbook by : Sean Brierley

Download or read book The Advertising Handbook written by Sean Brierley and published by Routledge. This book was released on 2018-02-28 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Advertising Handbook provides a critical introduction to advertising and marketing practices today. Contributions from leading international scholars and practitioners offer extended coverage of the contemporary shifts and pressures reshaping the marketing communications (or advertising and marketing) industries and their relationship to the consumer. Profiles and case studies illustrate innovation and diversification among advertising, marketing and public relations companies. Discussion questions aid learning and encourage debate about the activities and influence of advertising today. This Fourth Edition explores the growing significance of: the influence of ‘Big Data’ and automation in digital advertising; tracking and profiling users across digital communications for targeted and personalised marketing communications; the rise of media and advertising integration through sponsored content, product placement, native advertising and other forms of branded content; the dynamic shifts in ad spending and media–advertising relationships across legacy media, online and social media; and the complex profile of consumer behaviour that produces new challenges for brands and branding. Fully revised and updated, this new edition of The Advertising Handbook is a comprehensive and accessible guide to contemporary advertising and marketing theory and practice, designed to meet the requirements, interests and terms of reference of the most recent generation of media and advertising students.

Advertising Creative

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Publisher : SAGE Publications
ISBN 13 : 1071846620
Total Pages : 385 pages
Book Rating : 4.0/5 (718 download)

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Book Synopsis Advertising Creative by : Tom Altstiel

Download or read book Advertising Creative written by Tom Altstiel and published by SAGE Publications. This book was released on 2022-04-18 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advertising Creative, Sixth Edition gets right to the point of advertising by stressing key principles and practical information students and working professionals can use. Drawing on personal experience as award-winning experts in creative advertising, this new edition offers real-world insights on cutting-edge topics, including global, social media, business-to-business, in-house, and small agency advertising. In the new edition, authors Tom Altstiel, Jean Grow, Dan Augustine, and Joanna Jenkins take a deeper dive into the exploration of digital technology and its implications for the industry, as they expose the pervasive changes experienced across the global advertising landscape. Their most important revelation of all is the identification of the three qualities that will define the future leaders of this industry: Be a risk taker. Understand technology. Live for ideas. The latest edition addresses some of the key issues impacting our industry today, such as diversity in the workplace, international advertising, and design in the digital age.

Hearing on Military and Overseas Voting

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Author :
Publisher :
ISBN 13 :
Total Pages : 208 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Hearing on Military and Overseas Voting by : United States. Congress. House. Committee on House Administration. Subcommittee on Elections

Download or read book Hearing on Military and Overseas Voting written by United States. Congress. House. Committee on House Administration. Subcommittee on Elections and published by . This book was released on 2009 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt:

A Computer Called LEO

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Publisher : HarperCollins UK
ISBN 13 :
Total Pages : 246 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis A Computer Called LEO by : Georgina Ferry

Download or read book A Computer Called LEO written by Georgina Ferry and published by HarperCollins UK. This book was released on 2003 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the eccentric story of one of the most bizarre marriages in the history of British business: the invention of the world's first office computer and the Lyons Teashop. The Lyons teashops were one of the great British institutions, providing a cup of tea and a penny bun through the depression, the war, austerity and on into the 1960s and 1970s. Yet Lyons also has a more surprising claim to history. In the 1930s John Simmons, a young graduate in charge of the clerks' offices that totalled all the bills issued by the Nippies and kept track of the costs of all the tea, cakes and other goods distributed to the nation's cafes and shops, became obsessed by the new ideas of scientific management. He had a dream: to build a machine that would automate the millions of tedious transactions and process them in as little time as possible.

Making Curriculum Pop

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Publisher : Free Spirit Publishing
ISBN 13 : 1631980637
Total Pages : 227 pages
Book Rating : 4.6/5 (319 download)

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Book Synopsis Making Curriculum Pop by : Pam Goble

Download or read book Making Curriculum Pop written by Pam Goble and published by Free Spirit Publishing. This book was released on 2016-02-22 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: From body art to baseball cards, comics to cathedrals, pie charts to power ballads . . . students need help navigating today’s media-rich world. And educators need help teaching today’s new media literacy. To be literate now means being able to read, write, listen, speak, view, and represent across all media—including both print and nonprint texts, such as film, TV, podcasts, websites, visual art, fashion, architecture, landscape, and music. This book offers secondary teachers in all content areas a flexible, interdisciplinary approach to integrate these literacies into their curriculum. Students form cooperative learning groups to evaluate media texts from various perspectives (artist, producer, sociologist, sound mixer, economist, poet, set designer, and more) and show their thinking using unique graphic organizers aligned to the Common Core State Standards