UX Optimization

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Author :
Publisher : Apress
ISBN 13 : 1484238672
Total Pages : 205 pages
Book Rating : 4.4/5 (842 download)

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Book Synopsis UX Optimization by : W. Craig Tomlin

Download or read book UX Optimization written by W. Craig Tomlin and published by Apress. This book was released on 2018-09-26 with total page 205 pages. Available in PDF, EPUB and Kindle. Book excerpt: Combine two typically separate sources of data—behavioral quantitative data and usability testing qualitative data—into a powerful single tool that helps improve your organization’s website by increasing conversion and ROI. The combination of the what is happening data of website activity, coupled with the why it's happening data of usability testing, provides a complete 360-degree view into what is causing poor performance, where your website can be optimized, and how it can be improved. There are plenty of books focusing on big data and using data analytics to improve websites, or on utilizing usability testing and UX research methods for improvement. This is the first book that combines both subjects into a methodology you can use over and over again to improve any website. UX Optimization is ideal for anyone who wants to combine the power of quantitative data with the insights provided by qualitative data to improve website results. The book uses step-by-step instructions with photos, drawings, and supporting screenshots to show you how to: define personas, conduct behavioral UX data analysis, perform UX and usability testing evaluations, and combine behavioral UX and usability data to create a powerful set of optimization recommendations that can dramatically improve any website. What You’ll Learn Understand personas: what they are and how to use them to analyze data Use quantitative research tools and techniques for analysis Know where to find UX behavioral data and when to use it Use qualitative research tools, techniques, and procedures Analyze qualitative data to find patterns of consistent task flow errors Combine qualitative and quantitative data for a 360-degree view Make recommendations for optimizations based on your findings Test optimization recommendations to ensure improvements are achieved Who This Book Is For Big data analytics (quantitative) professionals who want to learn more about the qualitative side of analysis; UX researchers, usability testers, and UX designers (qualitative professionals) who want to know more about big data and behavioral UX analysis; and students of UX, UX designers, product managers, developers, and those at startups who want to understand how to use behavioral UX and usability testing data to optimize their websites and apps.

Optimizing NFS Performance

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Author :
Publisher : Prentice Hall Professional
ISBN 13 : 0130428167
Total Pages : 366 pages
Book Rating : 4.1/5 (34 download)

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Book Synopsis Optimizing NFS Performance by : David Olker

Download or read book Optimizing NFS Performance written by David Olker and published by Prentice Hall Professional. This book was released on 2002 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this comprehensive guide that details "behind the scenes" tuning secrets and explains many previously undocumented features, there are real-world performance examples that illustrate how widely available tools can be used to troubleshoot and tune an NFS environment.

Building Digital Experience Platforms

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Author :
Publisher : Apress
ISBN 13 : 148424303X
Total Pages : 387 pages
Book Rating : 4.4/5 (842 download)

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Book Synopsis Building Digital Experience Platforms by : Shailesh Kumar Shivakumar

Download or read book Building Digital Experience Platforms written by Shailesh Kumar Shivakumar and published by Apress. This book was released on 2019-01-31 with total page 387 pages. Available in PDF, EPUB and Kindle. Book excerpt: Use digital experience platforms (DXP) to improve your development productivity and release timelines. Leverage the pre-integrated feature sets of DXPs in your organization's digital transformation journey to quickly develop a personalized, secure, and robust enterprise platform. In this book the authors examine various features of DXPs and provide rich insights into building each layer in a digital platform. Proven best practices are presented with examples for designing and building layers. A special focus is provided on security and quality attributes needed for business-critical enterprise applications. The authors cover modern and emerging digital trends such as Blockchain, IoT, containers, chatbots, artificial intelligence, and more. The book is divided into five parts related to requirements/design, development, security, infrastructure, and case study. The authors employ proven real-world methods, best practices, and security and integration techniques derived from their rich experience. An elaborate digital transformation case study for a banking application is included. What You'll Learn Develop a digital experience platform from end to endUnderstand best practices and proven methods for designing overall architecture, user interface and integration components, security, and infrastructureStudy real-world cases, including an elaborate digital transformation building an enterprise platform for a banking applicationKnow the open source tools and technology frameworks that can be used to build DXPs Who This Book Is For Web developers, full stack developers, digital enthusiasts, digital project managers, and architects

Lean UX

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Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1449311652
Total Pages : 152 pages
Book Rating : 4.4/5 (493 download)

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Book Synopsis Lean UX by : Jeff Gothelf

Download or read book Lean UX written by Jeff Gothelf and published by "O'Reilly Media, Inc.". This book was released on 2013-03-15 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: User experience (UX) design has traditionally been a deliverables-based practice, with wireframes, site maps, flow diagrams, and mockups. But in today’s web-driven reality, orchestrating the entire design from the get-go no longer works. This hands-on book demonstrates Lean UX, a deeply collaborative and cross-functional process that lets you strip away heavy deliverables in favor of building shared understanding with the rest of the product team. Lean UX is the evolution of product design; refined through the real-world experiences of companies large and small, these practices and principles help you maintain daily, continuous engagement with your teammates, rather than work in isolation. This book shows you how to use Lean UX on your own projects. Get a tactical understanding of Lean UX—and how it changes the way teams work together Frame a vision of the problem you’re solving and focus your team on the right outcomes Bring the designer’s tool kit to the rest of your product team Break down the silos created by job titles and learn to trust your teammates Improve the quality and productivity of your teams, and focus on validated experiences as opposed to deliverables/documents Learn how Lean UX integrates with Agile UX

Image Optimization: The Humble img Element; I IMAGE QUALITY AND PERFORMANCE: 2 Optimizing Image Quality; 3 Comparing Image Formats; 4 Color Management; 5 Image Decoding Performance; 6 Measuring Image Performance; II CURRENTIMAGE FORMATS: 7 JPEG; 8 PNG; 9 WebP; 10 SVG; III IMAGES IN BROWSERS: 11 Responsive Images; 12 Progressive Rendering Techniques; 13 Caching image assets; 14 Lazy-Loading Images; 15 Replacing Animated GIFs; 16 Image Content Delivery Networks; III NEW AND EMERGING IMAGE FORMATS: 17 HEIF and HEIC; 18 AVIF; 19 JPEG XL; 20 Comparing New Image File Formats; V FURTHER OPTIMIZATION: 21 Data Saver; 22 Optimize Images for Core Web Vitals; 23 Case study: Twitter

Download Image Optimization: The Humble img Element; I IMAGE QUALITY AND PERFORMANCE: 2 Optimizing Image Quality; 3 Comparing Image Formats; 4 Color Management; 5 Image Decoding Performance; 6 Measuring Image Performance; II CURRENTIMAGE FORMATS: 7 JPEG; 8 PNG; 9 WebP; 10 SVG; III IMAGES IN BROWSERS: 11 Responsive Images; 12 Progressive Rendering Techniques; 13 Caching image assets; 14 Lazy-Loading Images; 15 Replacing Animated GIFs; 16 Image Content Delivery Networks; III NEW AND EMERGING IMAGE FORMATS: 17 HEIF and HEIC; 18 AVIF; 19 JPEG XL; 20 Comparing New Image File Formats; V FURTHER OPTIMIZATION: 21 Data Saver; 22 Optimize Images for Core Web Vitals; 23 Case study: Twitter PDF Online Free

Author :
Publisher :
ISBN 13 : 9783945749944
Total Pages : pages
Book Rating : 4.7/5 (499 download)

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Book Synopsis Image Optimization: The Humble img Element; I IMAGE QUALITY AND PERFORMANCE: 2 Optimizing Image Quality; 3 Comparing Image Formats; 4 Color Management; 5 Image Decoding Performance; 6 Measuring Image Performance; II CURRENTIMAGE FORMATS: 7 JPEG; 8 PNG; 9 WebP; 10 SVG; III IMAGES IN BROWSERS: 11 Responsive Images; 12 Progressive Rendering Techniques; 13 Caching image assets; 14 Lazy-Loading Images; 15 Replacing Animated GIFs; 16 Image Content Delivery Networks; III NEW AND EMERGING IMAGE FORMATS: 17 HEIF and HEIC; 18 AVIF; 19 JPEG XL; 20 Comparing New Image File Formats; V FURTHER OPTIMIZATION: 21 Data Saver; 22 Optimize Images for Core Web Vitals; 23 Case study: Twitter by : Addy Osmani

Download or read book Image Optimization: The Humble img Element; I IMAGE QUALITY AND PERFORMANCE: 2 Optimizing Image Quality; 3 Comparing Image Formats; 4 Color Management; 5 Image Decoding Performance; 6 Measuring Image Performance; II CURRENTIMAGE FORMATS: 7 JPEG; 8 PNG; 9 WebP; 10 SVG; III IMAGES IN BROWSERS: 11 Responsive Images; 12 Progressive Rendering Techniques; 13 Caching image assets; 14 Lazy-Loading Images; 15 Replacing Animated GIFs; 16 Image Content Delivery Networks; III NEW AND EMERGING IMAGE FORMATS: 17 HEIF and HEIC; 18 AVIF; 19 JPEG XL; 20 Comparing New Image File Formats; V FURTHER OPTIMIZATION: 21 Data Saver; 22 Optimize Images for Core Web Vitals; 23 Case study: Twitter written by Addy Osmani and published by . This book was released on 2021 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides a practical modern guide to delivering high-quality images on the web -- from formats and compression to delivery and maintenance. The book focuses on what matters: modern approaches to image compression and image delivery, practical tools and techniques to automate optimization, responsive images, current and emerging image formats, how browsers load, decode and render images, CDNs, lazy-loading, adaptive media loading and how to optimize for Core Web Vitals.

AI in Digital Marketing

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Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 1501519123
Total Pages : 576 pages
Book Rating : 4.5/5 (15 download)

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Book Synopsis AI in Digital Marketing by : Maria Johnsen

Download or read book AI in Digital Marketing written by Maria Johnsen and published by Walter de Gruyter GmbH & Co KG. This book was released on 2024-08-19 with total page 576 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents a comprehensive and innovative exploration of the role of Artificial Intelligence (AI) in the digital marketing arena. It begins with historical context and fundamental AI principles, and subsequently, details AI's applications across a spectrum of areas, including data analytics, content creation, customer targeting, Search Engine Optimization (SEO), Pay Per Click (PPC) advertising, Social Media Marketing (SMM), and Email Marketing. A distinctive feature lies in the author's extensive real-world experience, providing many useful business applications of AI. The book is designed for marketing professionals, business executives, educators, and students, and offers numerous examples and case studies.

15 GRASPED Personas in Conversion Rate Optimization

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Author :
Publisher : GRASPED Digital
ISBN 13 :
Total Pages : 31 pages
Book Rating : 4./5 ( download)

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Book Synopsis 15 GRASPED Personas in Conversion Rate Optimization by : Steven Brough

Download or read book 15 GRASPED Personas in Conversion Rate Optimization written by Steven Brough and published by GRASPED Digital. This book was released on 2024-02-21 with total page 31 pages. Available in PDF, EPUB and Kindle. Book excerpt: A deep dive into the ecosystem of Conversion Rate Optimization (CRO), showcasing the strategic roles and innovative tactics pivotal for enhancing website performance and user experience to maximize conversions. The book uniquely highlights the collaborative roles within CRO, blending analytical acumen with creative insight to drive targeted actions and optimize digital interactions for improved conversion rates. Embarks on an exploration of CRO, unraveling the methodologies and roles that underpin successful optimization strategies to transform website visitors into engaged customers. List of Personas CRO Specialist/Manager UX/UI Designer Web Developer Data Analyst Copywriter Digital Marketing Specialist These personas form the core of CRO efforts, illustrating a multidisciplinary approach to refining digital experiences and driving conversion success.

Integrating Artificial Intelligence with DevOps

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Publisher : Libertatem Media Private Limited
ISBN 13 : 8197138214
Total Pages : 251 pages
Book Rating : 4.1/5 (971 download)

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Book Synopsis Integrating Artificial Intelligence with DevOps by : Sumanth Tatineni

Download or read book Integrating Artificial Intelligence with DevOps written by Sumanth Tatineni and published by Libertatem Media Private Limited. This book was released on 2024-03-15 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unlock the future of software development with Integrating Artificial Intelligence with DevOps: Advanced Techniques, Predictive Analytics, and Automation for Real-Time Optimization and Security in Modern Software Development. This comprehensive monograph is a must-read for professionals seeking to revolutionize their DevOps workflows through the power of AI. Dive deep into the intricate integration of Artificial Intelligence within DevOps practices and discover advanced methodologies that enhance every stage of the software development lifecycle. From predictive analytics and intelligent automation to real-time optimization and robust security measures, this book offers a wealth of knowledge for optimizing software delivery. Explore practical applications, in-depth case studies, and best practices that illustrate the transformative potential of AI in DevOps. Each chapter builds on the previous, providing a seamless and cohesive narrative that guides readers through foundational concepts to advanced implementations. Whether you're looking to improve CI/CD pipelines, automate testing and monitoring, manage infrastructure more efficiently, or enhance security with AI-driven techniques, this book equips you with the tools and insights needed to ensure high-quality, secure, and efficient software delivery. Join the vanguard of modern software development with Integrating Artificial Intelligence with DevOps, and harness AI to achieve real-time optimization and unparalleled security in your DevOps processes.

Artificial Intelligence for Business Optimization

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Author :
Publisher : CRC Press
ISBN 13 : 1000409473
Total Pages : 295 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Artificial Intelligence for Business Optimization by : Bhuvan Unhelkar

Download or read book Artificial Intelligence for Business Optimization written by Bhuvan Unhelkar and published by CRC Press. This book was released on 2021-08-09 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explains how AI and Machine Learning can be applied to help businesses solve problems, support critical thinking and ultimately create customer value and increase profit. By considering business strategies, business process modeling, quality assurance, cybersecurity, governance and big data and focusing on functions, processes, and people’s behaviors it helps businesses take a truly holistic approach to business optimization. It contains practical examples that make it easy to understand the concepts and apply them. It is written for practitioners (consultants, senior executives, decision-makers) dealing with real-life business problems on a daily basis, who are keen to develop systematic strategies for the application of AI/ML/BD technologies to business automation and optimization, as well as researchers who want to explore the industrial applications of AI and higher-level students.

Mastering Dropshipping

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Author :
Publisher : Notion Press
ISBN 13 :
Total Pages : 91 pages
Book Rating : 4.8/5 (951 download)

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Book Synopsis Mastering Dropshipping by : Tanveer Sidhu

Download or read book Mastering Dropshipping written by Tanveer Sidhu and published by Notion Press. This book was released on 2024-08-14 with total page 91 pages. Available in PDF, EPUB and Kindle. Book excerpt: In "Mastering Dropshipping," you'll discover the ultimate blueprint for building a profitable online store without ever worrying about inventory or shipping. This comprehensive guide takes you step-by-step through the entire dropshipping process, from selecting the perfect niche and finding reliable suppliers to marketing your products and scaling your business.Learn the secrets of successful dropshippers and gain insights into the tools and strategies they use to maximize profits and minimize risks. Whether you're a complete beginner or an experienced entrepreneur looking to expand your online presence, this book provides you with the knowledge and resources to create a thriving dropshipping business.

SEO (Search Engine Optimization) Cheats, Hacks, Hints, Tips, And Tricks To Increase Your Search Rankings And Grow Traffic

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Author :
Publisher : Trevor Clinger
ISBN 13 :
Total Pages : 29 pages
Book Rating : 4./5 ( download)

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Book Synopsis SEO (Search Engine Optimization) Cheats, Hacks, Hints, Tips, And Tricks To Increase Your Search Rankings And Grow Traffic by : Trevor Clinger

Download or read book SEO (Search Engine Optimization) Cheats, Hacks, Hints, Tips, And Tricks To Increase Your Search Rankings And Grow Traffic written by Trevor Clinger and published by Trevor Clinger. This book was released on 2024-10-17 with total page 29 pages. Available in PDF, EPUB and Kindle. Book excerpt: Boost your online presence with "SEO Cheats, Hacks, Hints, Tips, and Tricks to Increase Your Search Rankings and Grow Traffic." This essential guide breaks down the complex world of search engine optimization into easy-to-follow strategies and actionable insights. Discover proven techniques to enhance your website’s visibility, optimize your content, and attract more visitors. Whether you're a business owner, marketer, or blogger, this book offers practical tips and innovative hacks to help you outsmart the competition and achieve lasting results. Unlock the secrets to higher search rankings and watch your traffic soar!

Design, User Experience, and Usability. Design Philosophy and Theory

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Publisher : Springer
ISBN 13 : 303023570X
Total Pages : 620 pages
Book Rating : 4.0/5 (32 download)

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Book Synopsis Design, User Experience, and Usability. Design Philosophy and Theory by : Aaron Marcus

Download or read book Design, User Experience, and Usability. Design Philosophy and Theory written by Aaron Marcus and published by Springer. This book was released on 2019-07-10 with total page 620 pages. Available in PDF, EPUB and Kindle. Book excerpt: The four-volume set LNCS 11583, 11584, 11585, and 11586 constitutes the proceedings of the 8th International Conference on Design, User Experience, and Usability, DUXU 2019, held as part of the 21st International Conference, HCI International 2019, which took place in Orlando, FL, USA, in July 2019. The total of 1274 papers and 209 posters included in the 35 HCII 2019 proceedings volumes was carefully reviewed and selected from 5029 submissions. DUXU 2019 includes a total of 167 regular papers, organized in the following topical sections: design philosophy; design theories, methods, and tools; user requirements, preferences emotions and personality; visual DUXU; DUXU for novel interaction techniques and devices; DUXU and robots; DUXU for AI and AI for DUXU; dialogue, narrative, storytelling; DUXU for automated driving, transport, sustainability and smart cities; DUXU for cultural heritage; DUXU for well-being; DUXU for learning; user experience evaluation methods and tools; DUXU practice; DUXU case studies.

Google UX Design Professional Certificate

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Author :
Publisher : Cybellium
ISBN 13 : 1836798016
Total Pages : 221 pages
Book Rating : 4.8/5 (367 download)

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Book Synopsis Google UX Design Professional Certificate by :

Download or read book Google UX Design Professional Certificate written by and published by Cybellium . This book was released on 2024-10-26 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designed for professionals, students, and enthusiasts alike, our comprehensive books empower you to stay ahead in a rapidly evolving digital world. * Expert Insights: Our books provide deep, actionable insights that bridge the gap between theory and practical application. * Up-to-Date Content: Stay current with the latest advancements, trends, and best practices in IT, Al, Cybersecurity, Business, Economics and Science. Each guide is regularly updated to reflect the newest developments and challenges. * Comprehensive Coverage: Whether you're a beginner or an advanced learner, Cybellium books cover a wide range of topics, from foundational principles to specialized knowledge, tailored to your level of expertise. Become part of a global network of learners and professionals who trust Cybellium to guide their educational journey. www.cybellium.com

How to get started with CRO

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Author :
Publisher : RÅDAHL
ISBN 13 : 8269259276
Total Pages : 64 pages
Book Rating : 4.2/5 (692 download)

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Book Synopsis How to get started with CRO by : Alexander Rådahl

Download or read book How to get started with CRO written by Alexander Rådahl and published by RÅDAHL. This book was released on 2021-10-23 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: This workbook details how to start with CRO and the various methods that can be used to create a proper plan for your website and user experience. It will also give you many, good and bad, examples that can be used on real websites to tell you what works from the start and how to fix the things that are not. The biggest thing is that CRO takes time. You have to be patient and consistent with your strategies, otherwise they will not work. With this book, you will learn: CRO best practices from the experts. Understand everything that goes into CRO: how to set up a plan to obtain data and improve your user experience, as well as knowing what works and what doesn't. Gain clear examples of both good and bad websites, with explanations for why or why not they are good, and suggestions for how to fix them.

GRASPED: The Digital Marketer's Swiss Army Knife

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Author :
Publisher : GRASPED Digital
ISBN 13 :
Total Pages : 46 pages
Book Rating : 4./5 ( download)

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Book Synopsis GRASPED: The Digital Marketer's Swiss Army Knife by : Steven Brough

Download or read book GRASPED: The Digital Marketer's Swiss Army Knife written by Steven Brough and published by GRASPED Digital. This book was released on 2024-02-19 with total page 46 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dive into the essential toolkit for the modern digital marketer with "The Digital Marketer's Swiss Army Knife: Mastering Multifaceted Strategies for Online Success" This comprehensive guide explores the multifaceted strategies critical to achieving success in the dynamic online landscape. From SEO precision and content creation to leveraging social media, email marketing, and cutting-edge AI, each chapter serves as a deep dive into the tools and techniques that form the backbone of effective digital marketing. Ideal for both newcomers and seasoned professionals, this book illuminates the path to digital mastery with practical insights, real-world examples, and actionable tips. Welcome to the era of digital marketing, where agility, strategy, and innovation are key to navigating the complex online world. "The Digital Marketer's Swiss Army Knife" is your guide through this terrain, offering a detailed exploration of the tools and tactics that make up the digital marketer's essential kit. Just as a Swiss Army knife equips you with a tool for every situation, this book provides you with the knowledge to tackle diverse digital marketing challenges, from optimizing your website for search engines to engaging with audiences through social media and beyond. The book is targeted at digital marketing professionals, business owners, and students who seek to enhance their online marketing skills. It is particularly valuable for those looking to understand and apply a comprehensive range of digital marketing strategies to achieve measurable success in their online endeavors.

SEO Magic: Spells and Strategies for Dominating Search Engine Rankings

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Author :
Publisher : KOKOSHUNGSAN®
ISBN 13 :
Total Pages : 111 pages
Book Rating : 4./5 ( download)

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Book Synopsis SEO Magic: Spells and Strategies for Dominating Search Engine Rankings by : Shu Chen Hou

Download or read book SEO Magic: Spells and Strategies for Dominating Search Engine Rankings written by Shu Chen Hou and published by KOKOSHUNGSAN®. This book was released on with total page 111 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you tired of struggling to make ends meet with your business? Do you want to take your revenue to the next level and achieve financial freedom? Look no further than "Quick Money Making Ideas for Business Success" – the ultimate guide to unlocking your business's full potential! Our guide is jam-packed with creative and innovative ideas that can help you boost your bottom line and maximize profitability. Whether you're just starting out or looking to scale your existing business, our expert tips and advice can help you achieve your financial goals and thrive in today's competitive marketplace. Our guide is designed to give you the tools and resources you need to create a successful and profitable business – without breaking the bank. We believe that financial success is within everyone's reach, and we're committed to helping you achieve your dreams and live the life you've always wanted. So don't wait – get your copy of "Quick Money Making Ideas for Business Success" today and start your journey towards financial freedom and success!

Computational Optimization and Applications in Engineering and Industry

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Author :
Publisher : Springer Science & Business Media
ISBN 13 : 3642209858
Total Pages : 282 pages
Book Rating : 4.6/5 (422 download)

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Book Synopsis Computational Optimization and Applications in Engineering and Industry by : Xin-She Yang

Download or read book Computational Optimization and Applications in Engineering and Industry written by Xin-She Yang and published by Springer Science & Business Media. This book was released on 2011-06-19 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contemporary design in engineering and industry relies heavily on computer simulation and efficient algorithms to reduce the cost and to maximize the performance and sustainability as well as profits and energy efficiency. Solving an optimization problem correctly and efficiently requires not only the right choice of optimization algorithms and simulation methods, but also the proper implementation and insight into the problem of interest. This book consists of ten self-contained, detailed case studies of real-world optimization problems, selected from a wide range of applications and contributed from worldwide experts who are working in these exciting areas. Optimization topics and applications include gas and water supply networks, oil field production optimization, microwave engineering, aerodynamic shape design, environmental emergence modelling, structural engineering, waveform design for radar and communication systems, parameter estimation in laser experiment and measurement, engineering materials and network scheduling. These case studies have been solved using a wide range of optimization techniques, including particle swarm optimization, genetic algorithms, artificial bee colony, harmony search, adaptive error control, derivative-free pattern search, surrogate-based optimization, variable-fidelity modelling, as well as various other methods and approaches. This book is a practical guide to help graduates and researchers to carry out optimization for real-world applications. More advanced readers will also find it a helpful reference and aide memoire.