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Author :
Publisher :
ISBN 13 : 9783874398763
Total Pages : 368 pages
Book Rating : 4.3/5 (987 download)
Download or read book Typography 36 written by and published by . This book was released on 2015-09 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Kareen Cox
Publisher :
ISBN 13 : 9781367648852
Total Pages : pages
Book Rating : 4.6/5 (488 download)
Download or read book 36 Days of Type written by Kareen Cox and published by . This book was released on 2016-05-26 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: I've always been interested in typography. The 36 days of type movement has inspired many designers to put their creative hats on and come up with some highly original designs. The characters within this book are my introduction to the wonderful world of type.
Author : Rob Carter
Publisher : John Wiley & Sons
ISBN 13 : 1119477352
Total Pages : 360 pages
Book Rating : 4.1/5 (194 download)
Download or read book Typographic Design written by Rob Carter and published by John Wiley & Sons. This book was released on 2017-12-19 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: The bestselling introduction to designing the written word Typographic Design: Form & Communication is the definitive reference for graphic designers, providing a comprehensive introduction to the visual word. Done well, typopgraphy can communicate so much more than the words themselves. Typographic design determines how you feel about a message, the associations you make, and ultimately, the overall success of the communication. Typographic design extends from the page to the screen, and is a critical element of almost any graphic design project. This book provides essential guidance on everything related to type: from letterforms and negative space, to messaging, processes, and history, aspiring designers will find great utility in mastering these critical concepts. This new seventh edition has been fully updated with new coverage of contemporary typography processes, updated case studies, and new examples from branding, print, web, motion, and more. On-screen typographic design concepts are discussed in greater detail, and the online supplemental materials include new flashcards, terminology and quizzes. Understand design factors as they relate to type Explore communication and typographic messaging Learn how typography has evolved, and where it is headed Adopt established approaches to designing with type The irony of typographic design is that, when done well, it often goes unnoticed—but its impact on a project’s overall success is undeniable. Typography can make or break a page, can enhance or overpower an image, and can obscure a message or bring it into sharp focus. It is one of the most powerful tools in the graphic designer’s arsenal, and Typographic Design is the complete, practical introduction.
Author : Ilene Strizver
Publisher : John Wiley & Sons
ISBN 13 : 0470500905
Total Pages : 228 pages
Book Rating : 4.4/5 (75 download)
Download or read book Type Rules! written by Ilene Strizver and published by John Wiley & Sons. This book was released on 2009-03-09 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: "I've purchased and read just about every book on typography written over the last twenty-five years. Ilene Strizver's Type Rules! is one of the best. It's a book that will prove its value time and again." —Allan Haley, Director of Words and Letters, International Typeface Corporation "Type Rules! is a 'must-have' book for students and professionals alike. I highly recommend it." —Prof. Ed Benguiat, World-renowned type designer and educator, School of Visual Arts, NYC Type Rules!, Second Edition is an up-to-date, thorough introduction to the principles and practices of typography. From the fundamentals to cutting-edge applications, this Second Edition has everything today's serious designer needs. Dozens of exercises reinforce authoritative coverage on such topics as how to select the appropriate type for the job, how to set type like a pro, how to avoid common mistakes, and how to design a typeface, as well as how to fully harness the power of major design packages like Adobe InDesign and QuarkXPress. This new Second Edition also includes three new features: Tech Tips—Instructional sidebars that succinctly explain how to achieve the covered typographic principles and techniques Type Tips—Expert tips and helpful hints that offer insightful details on covered topics Educational Supplements—Exercises and assignments that reinforce material and show how to apply techniques in the real world
Author : John Kane
Publisher : Laurence King Publishing
ISBN 13 : 9781856692915
Total Pages : 220 pages
Book Rating : 4.6/5 (929 download)
Download or read book A Type Primer written by John Kane and published by Laurence King Publishing. This book was released on 2002 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide full of practical hints to help build the confidence of graphics and typography students. Its aim is to bring the reader to the point where they understand the basic principles of typography and to strengthen the designer's 'eye' through informed, direct observation.
Author : Nigel Jackson
Publisher : Taylor & Francis
ISBN 13 : 1317426657
Total Pages : 224 pages
Book Rating : 4.3/5 (174 download)
Download or read book A Practical Guide to Event Promotion written by Nigel Jackson and published by Taylor & Francis. This book was released on 2017-07-14 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Practical Guide to Event Promotion offers the reader a short and succinct overview of the range of marketing communication materials from print to social marketing that can be used to promote an event successfully to the correct target markets. It includes invaluable advice on how to identify the type of communication tools most applicable to the type of event that is being promoted and its target market; how to effectively use and implement these; useful tips on things to avoid; as well as suggested time frames to use before, during and after the event. Examples of best practice and insights from events marketers are integrated throughout. Although full of practical information, a strong theoretical base underpins the advice included on how event managers can apply communication and persuasion theory to key audiences. This book will be a useful resource for Events Management students putting on an event as part of their course and for assessments, and those wanting to convert general theory into practical skills they will use in the workplace.
Author : James Craig
Publisher : Watson-Guptill
ISBN 13 : 0823014134
Total Pages : 178 pages
Book Rating : 4.8/5 (23 download)
Download or read book Designing with Type, 5th Edition written by James Craig and published by Watson-Guptill. This book was released on 2006-05-01 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: The classic Designing with Type has been completely redesigned, with an updated format and full color throughout. New information and new images make this perennial best-seller an even more valuable tool for anyone interested in learning about typography. The fifth edition has been integrated with a convenient website, www.designingwithtype.com, where students and teachers can examine hundreds of design solutions and explore a world of typographic information. First published more than thirty-five years ago, Designing with Type has sold more than 250,000 copies—and this fully updated edition, with its new online resource, will educate and inspire a new generation of designers.
Author : Hartmut Stöckl
Publisher : Routledge
ISBN 13 : 0429947518
Total Pages : 320 pages
Book Rating : 4.4/5 (299 download)
Download or read book Shifts towards Image-centricity in Contemporary Multimodal Practices written by Hartmut Stöckl and published by Routledge. This book was released on 2020-01-03 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: This innovative collection builds on current multimodal research to showcase image-centric practices in contemporary media, unpacking the increasing extent to which the visual plays a principal role in modern day communication. The volume begins by providing a concise overview of the history and development of multimodal research with respect to image-centricity, with successive chapters looking at how image-centricity emerges over time, unfolds in relation to language and other features in global design strategies. Bringing together contributions from both established and emerging researchers in multimodality and social semiotics, the book presents case studies on a variety of image-centric genres and domains, including magazines, advertising discourse, multimedia storytelling, and social media platforms. The aims of the book are, to interrogate the new multimodal genres, relations, forms of analysis, and methods of production that emerge from a greater reliance on visual components. Refining and broadening current understandings of image-centricity in today’s media sphere, this collection will be of particular interest to scholars and students in multimodality, social semiotics, applied linguistics, language and media, and discourse analysis.
Author : Jennifer Niederst Robbins
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 9780596001964
Total Pages : 646 pages
Book Rating : 4.0/5 (19 download)
Download or read book Web Design in a Nutshell written by Jennifer Niederst Robbins and published by "O'Reilly Media, Inc.". This book was released on 2001 with total page 646 pages. Available in PDF, EPUB and Kindle. Book excerpt: An introduction to designing web pages that includes information on using HTML format, creating graphics, choosing the right audio and video accents, and other related topics.
Author : Simon Glen
Publisher : Veloce Publishing Ltd
ISBN 13 : 1845849523
Total Pages : 160 pages
Book Rating : 4.8/5 (458 download)
Download or read book The book of the Volkswagen Type 3 written by Simon Glen and published by Veloce Publishing Ltd. This book was released on 2017-02-06 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book tells the definitive international story of the Volkswagen Type 3. Simon Glen writes from first-hand experience, having owned seven Type 3s – five Variants, a 1500 Notchback and a 1500S Karmann·Ghia – which have been driven through Africa, Europe, Australia and New Zealand.
Author : Toshi Omigari
Publisher : National Geographic Books
ISBN 13 : 0500021740
Total Pages : 0 pages
Book Rating : 4.5/5 ( download)
Download or read book Arcade Game Typography written by Toshi Omigari and published by National Geographic Books. This book was released on 2019-11-05 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive survey of ’70s, ’80s, and early ’90s arcade video game pixel typography. Arcade Game Typography presents readers with a fascinating new world of typography: the pixel typeface. Video game designers of the ’70s, ’80s, and ’90s faced color and resolution limitations that stimulated incredible creativity. With each letter having to exist in a small pixel grid, artists began to use clever techniques to create elegant character sets within a tiny canvas. This book presents typefaces on a dynamic and decorative grid, taking reference from high-end type specimens while adding a suitably playful twist. Arcade Game Typography recreates that visual aesthetic, fizzing with life and color. Featuring pixel typefaces carefully selected from the first decades of arcade video games, Arcade Game Typography presents a completist survey of a previously undocumented outsider typography movement, accompanied by insightful commentary from author Toshi Omagari, a Monotype typeface designer himself. Gathering an eclectic range of typography, from hit games such as Super Sprint, Marble Madness, and Space Harrier to countless lesser-known gems, Arcade Game Typography is a vivid nostalgia trip for gamers, designers, and illustrators alike.
Author : James Craig
Publisher :
ISBN 13 : 9780823004515
Total Pages : 188 pages
Book Rating : 4.0/5 (45 download)
Download or read book Basic Typography written by James Craig and published by . This book was released on 1990 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: For designers, non-designers, and desktop publishers. Fine typography is timeless; typesetting technology may change, but there is only so much a good computer program can do. Using type creatively has more to do with aesthetics and common sense than it does with how the type is set, who sets it, or how much it costs. For guidance we can no longer look to the professional typographer for help; we are now the typographers. Basic Typography explains clearly and simply how type works, so the designer and non-designer alike will be able to take full advantage of type's enormous potential. To help the reader find the necessary information quickly, the book is presented in a series of self-contained units that are grouped under three headings: Terminology, Design, and Copyfitting.
Author :
Publisher :
ISBN 13 :
Total Pages : 320 pages
Book Rating : 4.3/5 (91 download)
Download or read book The Linotype Bulletin written by and published by . This book was released on 1921 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Department of the Air Force
Publisher :
ISBN 13 :
Total Pages : 652 pages
Book Rating : 4.:/5 (31 download)
Download or read book Air Force Regulation written by United States. Department of the Air Force and published by . This book was released on 1978 with total page 652 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Technical Committee on Standard Commodity Classification
Publisher :
ISBN 13 :
Total Pages : 702 pages
Book Rating : 4.:/5 (3 download)
Download or read book Standard Classified List of Commodities written by United States. Technical Committee on Standard Commodity Classification and published by . This book was released on 1942 with total page 702 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Simon Garfield
Publisher : Penguin
ISBN 13 : 1101577819
Total Pages : 384 pages
Book Rating : 4.1/5 (15 download)
Download or read book Just My Type written by Simon Garfield and published by Penguin. This book was released on 2011-09-01 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: A hugely entertaining and revealing guide to the history of type that asks, What does your favorite font say about you? Fonts surround us every day, on street signs and buildings, on movie posters and books, and on just about every product we buy. But where do fonts come from, and why do we need so many? Who is responsible for the staid practicality of Times New Roman, the cool anonymity of Arial, or the irritating levity of Comic Sans (and the movement to ban it)? Typefaces are now 560 years old, but we barely knew their names until about twenty years ago when the pull-down font menus on our first computers made us all the gods of type. Beginning in the early days of Gutenberg and ending with the most adventurous digital fonts, Simon Garfield explores the rich history and subtle powers of type. He goes on to investigate a range of modern mysteries, including how Helvetica took over the world, what inspires the seeming ubiquitous use of Trajan on bad movie posters, and exactly why the all-type cover of Men are from Mars, Women are from Venus was so effective. It also examines why the "T" in the Beatles logo is longer than the other letters and how Gotham helped Barack Obama into the White House. A must-have book for the design conscious, Just My Type's cheeky irreverence will also charm everyone who loved Eats, Shoots & Leaves and Schott's Original Miscellany.
Author : Scott Wills
Publisher : W. W. Norton & Company
ISBN 13 : 9780393730203
Total Pages : 156 pages
Book Rating : 4.7/5 (32 download)
Download or read book Computer Tips for Artists, Designers, and Desktop Publishers written by Scott Wills and published by W. W. Norton & Company. This book was released on 1997 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the newest references in the practical TIPS series focuses on specific computer-aided design and production tasks and issues for those who work on either the Macintosh or the PC platform for print or electronic publication. Topics include electronic file types and uses, fonts, data storage, scanning and resolution, prepress, color calibration, modems, multimedia, web site design, and much more. Illus.
