Trouble With The Ceo

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Trouble with the CEO

Author : Iona Rose
Publisher :
ISBN 13 : 9781913990312
Total Pages : 254 pages
Book Rating : 4.9/5 (93 download)

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Book Synopsis Trouble with the CEO by : Iona Rose

Download or read book Trouble with the CEO written by Iona Rose and published by . This book was released on 2021-07-06 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ava We were celebrating graduating from college and for once I really let my hair down. There was sambuca shots, lots of them, loud music, and wild dancing. Then I spotted him. A hot hunk on his own. I did something I never imagined I would. I made it clear I wanted him and well you can guess the rest... yes, amazing. He was an eleven out of ten. Unfortunately, the morning after didn't go so well. So I took my walk of shame in my stride and life went on. I didn't forget that night obviously, but life went on. Fast forward three months and my boss, the CEO, announces he's stepping down and his son, who I've never met before, will be taking over. Yup, you guessed it again. His son turns out to be none other than my one-night stand. Without all those shots making my head swim, he is an insufferable, cocky asshole who would have loved to have fired me on the spot, only his position comes with a stipulation he has to satisfy. Mainly, he must keep me in employment at the firm and as his personal assistant. I see a whole lotta trouble on the horizon but I'm confident I can handle it. I tell myself as long as we can't stand each other we'll be able to keep it strictly professional. Then we touch. Now all bets are off. A Full Length Standalone Office Romance With Guaranteed HEA.

What the CEO Wants You to Know

Author : Ram Charan
Publisher : Crown
ISBN 13 : 0609608398
Total Pages : 146 pages
Book Rating : 4.6/5 (96 download)

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Book Synopsis What the CEO Wants You to Know by : Ram Charan

Download or read book What the CEO Wants You to Know written by Ram Charan and published by Crown. This book was released on 2001 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: A powerful lesson in what is really important in business, this remarkable book by an ultimate insider takes the lessons of the peddler and reveals how they can be used by the rest of us. Reminiscent of bestsellers such as "Who Moved My Cheese?" and" The One-Minute Manager, What the CEO Wants You to Know" is simple, direct, and of immense use to everyone in business.

The Five Temptations of a CEO

Author : Patrick M. Lencioni
Publisher : John Wiley & Sons
ISBN 13 : 0470267585
Total Pages : 165 pages
Book Rating : 4.4/5 (72 download)

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Book Synopsis The Five Temptations of a CEO by : Patrick M. Lencioni

Download or read book The Five Temptations of a CEO written by Patrick M. Lencioni and published by John Wiley & Sons. This book was released on 2008-06-23 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: A commemorative edition of the landmark book from Patrick Lencioni When it was published ten years ago, The Five Temptations of a CEO was like no other business book that came before. Highly sought-after management consultant Patrick Lencioni deftly told the tale of a young CEO who, facing his first annual board review, knows he is failing, but doesn't know why. Refreshingly original and utterly compelling, this razor-sharp novelette plus self-assessment (written to be read in one sitting) serves as a timeless and potent reminder that success as a leader can come down to practicing a few simple behaviors that are painfully difficult for each of us to master. Any executive can learn how to recognize the mistakes that leaders can make and how to avoid them. The lessons in The Five Temptations of a CEO, are as relevant today as ever, and this special anniversary edition celebrates ten years of inspiration and enlightenment with a brand-new introduction and reflections from Lencioni on new challenges in business and leadership that have arisen in the past ten years.

The CEO Pay Machine

Author : Steven Clifford
Publisher : Penguin
ISBN 13 : 0735212392
Total Pages : 289 pages
Book Rating : 4.7/5 (352 download)

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Book Synopsis The CEO Pay Machine by : Steven Clifford

Download or read book The CEO Pay Machine written by Steven Clifford and published by Penguin. This book was released on 2017 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The pay gap between chief executive officers of major U.S. firms and their workers is higher than ever before--depending on the method of calculation, CEOs get paid between 300 and 700 times more than the average worker. Such outsized pay is a relatively recent phenomenon, but ... few detractors truly understand the numerous factors that have contributed to the dizzying upward spiral in CEO compensation. Steven Clifford, a former CEO who has also served on many corporate boards, has a name for these procedures and practices: 'The CEO Pay Machine.' [This book] is Clifford's ... explanation of the 'machine'--how it works, how its parts interact, and how every step pushes CEO pay to higher levels"--

Tempted by the CEO

Author : Iona Rose
Publisher : Somebooks
ISBN 13 : 9781913990237
Total Pages : 246 pages
Book Rating : 4.9/5 (92 download)

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Book Synopsis Tempted by the CEO by : Iona Rose

Download or read book Tempted by the CEO written by Iona Rose and published by Somebooks. This book was released on 2021-05-14 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Opal Well, well, well, Brett O'Connell, the boss's bad-tempered, brilliant, insufferable son is going to take over the business while his father recuperates in hospital. Not sure how I feel about this actually. The man is as sexy as sin obviously. I mean, don't even get me started on that firm, neat butt of his. And there are enough sparks flying between us to set a whole forest on fire, but I don't generally go for overbearing, difficult, growly men. This man is all that and more. So...what to do? Burn a whole forest down or pour a bucket of ice into my bath water every night. Kinda liking the forest idea better at the moment. A Full length Standalone CEO Office romance with HEA.

Startup CEO

Author : Matt Blumberg
Publisher : John Wiley & Sons
ISBN 13 : 1119723663
Total Pages : 486 pages
Book Rating : 4.1/5 (197 download)

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Book Synopsis Startup CEO by : Matt Blumberg

Download or read book Startup CEO written by Matt Blumberg and published by John Wiley & Sons. This book was released on 2020-08-04 with total page 486 pages. Available in PDF, EPUB and Kindle. Book excerpt: You’re only a startup CEO once. Do it well with Startup CEO, a "master class in building a business." —Dick Costolo, Former CEO, Twitter Being a startup CEO is a job like no other: it’s difficult, risky, stressful, lonely, and often learned through trial and error. As a startup CEO seeing things for the first time, you’re likely to make mistakes, fail, get things wrong, and feel like you don’t have any control over outcomes. Author Matt Blumberg has been there, and in Startup CEO he shares his experience, mistakes, and lessons learned as he guided Return Path from a handful of employees and no revenues to over $100 million in revenues and 500 employees. Startup CEO is not a memoir of Return Path's 20-year journey but a thoughtful CEO-focused book that provides first-time CEOs with advice, tools, and approaches for the situations that startup CEOs will face. You'll learn: How to tell your story to new hires, investors, and customers for greater alignment How to create a values-based culture for speed and engagement How to create business and personal operating systems so that you can balance your life and grow your company at the same time How to develop, lead, and leverage your board of directors for greater impact How to ensure that your company is bought, not sold, when you exit Startup CEO is the field guide every CEO needs throughout the growth of their company.

Tangled with the CEO

Author : Iona Rose
Publisher : Somebooks
ISBN 13 : 9781913990206
Total Pages : 266 pages
Book Rating : 4.9/5 (92 download)

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Book Synopsis Tangled with the CEO by : Iona Rose

Download or read book Tangled with the CEO written by Iona Rose and published by Somebooks. This book was released on 2021-04-18 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: SiennaMy boss asks me to go to Vegas with him. No, not like that! I mean, he's hot enough to burn off a girl's panties, but we don't see each other like that. Okay, he doesn't. Nope. It's his brother's stag party, but he's a workaholic who likes to spend even his weekends working!That's where I come in. His trusted PA.He figures by having me there in Vegas he could sneak in some work during the day and play at night. It all goes great until... I wake up in the morning and I'm not alone. My boss is in my bed. And I'm naked.Then I discover, oh God no, there's a gold band on my wedding hand that wasn't there the night before. It has to be a mistake.We stare at each other in horror. Slowly, my boss lifts up his hand, Yep, there's a gold band on his finger too. The look on the man who always has the answer is priceless.For two years we've exchanged a completely professional relationship and now we're married?It's just too crazy to contemplate.What the hell happened last night?How was it possible that neither of us could remember saying I do! Obviously, the right thing to do was to end this marriage mistake and tell no one. Mark it down to an embarrassing chapter of our lives. It might be a bit awkward at the beginning, but we would eventually go back to the relationship we had before. That worked just fine. What stays in Vegas stays in Vegas, right?But somewhere deep inside I didn't want what happened in Vegas to stay In Vegas.I wanted to feel his skin against mine again.I wanted to keep my shiny new wedding ring.

The CEO'S Assistant: Enemies to Lovers Office Romance

Author : Iona Rose
Publisher : Somebooks
ISBN 13 : 9781913990299
Total Pages : 254 pages
Book Rating : 4.9/5 (92 download)

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Book Synopsis The CEO'S Assistant: Enemies to Lovers Office Romance by : Iona Rose

Download or read book The CEO'S Assistant: Enemies to Lovers Office Romance written by Iona Rose and published by Somebooks. This book was released on 2021-06-18 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: Kerry So there we were. Two people as different as fire and ice. There's me. A committed, head-down-no-nonsense kind of girl who just wants to make a success of her career. Then, there's him: a self-obsessed, arrogant, entitled, class A jerk who hangs around the water cooler flirting with my female colleagues. And I see them flirting right back at him. Ugh! What they see in him is beyond me. Well, beyond the hot blue eyes fringed by the thickest most luxurious jet black lashes, a classically handsome face, muscles that flex and bunch up when he rolls up his sleeves, and that flat, hard stomach (not that I've touched it or anything, but it looks hard in a t-shirt). Other than those God given privileges there's really nothing very interesting about him. Okay, I'll also admit he is very, very good at his job, which is quite annoying in itself considering how much time he spends by the water cooler. I avoid him as much as possible and I get the feeling he's doing that too. The closest I ever get to him is when he nods distantly at me whenever we find ourselves in the same space. Which, of course, is perfectly fine with me. After all, I don't like him. I'm just eternally grateful I don't have to work with him. Nothing could be worse. Then out of nowhere my father, who happens to co-own the firm with him, drops a nightmare bombshell on us. We have to work together on an important project! He seems as horrified as me at the prospect, but he doesn't walk away from the project. I want to refuse, but the project is too juicy to let him steal it away from me. I'll walk over burning coals before I'll allow him to stall my career and all my wonderful dreams. It'll be painful, but I'll grin and bear it. Closing the deal is all that matters. But now that we've started working together I got a funny feeling it's not walking on burning coals I'll have to worry about. There is a reason why my female colleagues are batting their eyelashes at him. Whenever he comes near, things start happening inside my body. Wicked things, uncontrollable wicked things... A full length steamy office standalone romance with guaranteed HEA.

Hidden Truths

Author : David Fubini
Publisher : John Wiley & Sons
ISBN 13 : 1119682339
Total Pages : 246 pages
Book Rating : 4.1/5 (196 download)

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Book Synopsis Hidden Truths by : David Fubini

Download or read book Hidden Truths written by David Fubini and published by John Wiley & Sons. This book was released on 2020-12-03 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Complete your leadership toolkit with this inside look at high-level, executive positions Hidden Truths: What Leaders Need to Hear But Are Rarely Told delivers profound and rarely discussed insights about C-suite jobs that provide aspiring leaders with practical, new skills that will equip them for the immense challenges of their desired jobs. Through 14 illuminating chapters, accomplished Harvard Business School faculty member and former Senior Partner of McKinsey & Company sets out the essential habits that help leaders create success, time and time again. You'll learn: How to recognize the limits of monetary incentives for employees and colleagues To manage your relationships with members of the Board of Directors How to value and realize true diversity How to manage mergers and acquisitions properly, one of the most difficult parts of business leadership Perfect for managers, executives, and other business leaders with an eye on the C-suite, Hidden Truths also belongs on the bookshelves of people who already find themselves in a C-level position and wish to learn how to better manage the stresses and challenges of the job.

The CEO Gets Her Man

Author : Anne Ashby
Publisher : Wild Rose Press
ISBN 13 : 9781612177564
Total Pages : 288 pages
Book Rating : 4.1/5 (775 download)

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Book Synopsis The CEO Gets Her Man by : Anne Ashby

Download or read book The CEO Gets Her Man written by Anne Ashby and published by Wild Rose Press. This book was released on 2013-03-29 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ensuring her company's success is Debra Laurie's life. But when she goes undercover to investigate a failing hotel in southern New Zealand, she finds her confidence crumbling. Masquerading as a waitress is a disaster--especially when the hotel's assistant manager is a former rugby star she once had a crush on. Jase McEwan is struggling to keep the hotel afloat. An unpredictable manager, ridiculous demands from the head office, and employee unrest are problems enough. Now a haughty new waitress is causing mayhem in the restaurant--and in his heart. Determined to be impartial, Debra sets out to discover if Jase is responsible for the hotel's drastic situation. But the more she investigates, the more she likes his work--and the more their attraction sizzles. Before long, Jase has turned Debra's world upside-down. But what happens when he learns the new waitress is really his CEO?

You Negotiate Like a Girl

Author : Amy Trask
Publisher : Triumph Books
ISBN 13 : 1633195961
Total Pages : 207 pages
Book Rating : 4.6/5 (331 download)

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Book Synopsis You Negotiate Like a Girl by : Amy Trask

Download or read book You Negotiate Like a Girl written by Amy Trask and published by Triumph Books. This book was released on 2016-09-15 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Princess of Darkness. Former NFL team executive Amy Trask has held many titles during her career &– including chief executive, analyst, and author &– but this nickname is what she is first and foremost known by to Raiders fans. Trask joined the Raiders as an intern during law school after the team moved from Oakland to Los Angeles &– the position the result of a cold call she made to the team. From there, she worked her way up through the ranks of the organization, to the post she would eventually hold as chief executive. Along the way, Trask worked extremely closely with the late Al Davis, a man who treated her and others on his team without regard to gender, race, and age. Trask may have been the highest-ranking female executive in the NFL during her tenure with the Raiders, but in You Negotiate Like a Girl: Reflections on a Career in the National Football League, she shares how she found success by operating without regard to gender. Replete with insider tales about being part of the Raiders' front office, behind the closed doors of NFL owners meetings, and Davis himself, Trask's book is a must-read not only for football fans, but anyone who wants to succeed in business.

The Hard Thing About Hard Things

Author : Ben Horowitz
Publisher : Harper Collins
ISBN 13 : 0062273213
Total Pages : 232 pages
Book Rating : 4.0/5 (622 download)

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Book Synopsis The Hard Thing About Hard Things by : Ben Horowitz

Download or read book The Hard Thing About Hard Things written by Ben Horowitz and published by Harper Collins. This book was released on 2014-03-04 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's most respected and experienced entrepreneurs, offers essential advice on building and running a startup—practical wisdom for managing the toughest problems business school doesn’t cover, based on his popular ben’s blog. While many people talk about how great it is to start a business, very few are honest about how difficult it is to run one. Ben Horowitz analyzes the problems that confront leaders every day, sharing the insights he’s gained developing, managing, selling, buying, investing in, and supervising technology companies. A lifelong rap fanatic, he amplifies business lessons with lyrics from his favorite songs, telling it straight about everything from firing friends to poaching competitors, cultivating and sustaining a CEO mentality to knowing the right time to cash in. Filled with his trademark humor and straight talk, The Hard Thing About Hard Things is invaluable for veteran entrepreneurs as well as those aspiring to their own new ventures, drawing from Horowitz's personal and often humbling experiences.

The CEO

Author : Peter Ralph
Publisher :
ISBN 13 : 9781877096815
Total Pages : pages
Book Rating : 4.0/5 (968 download)

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Book Synopsis The CEO by : Peter Ralph

Download or read book The CEO written by Peter Ralph and published by . This book was released on 2009-06-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Douglas Aspine knew that being CEO of a public company was twenty times more lucrative than winning the lottery. He was forty-five and time was running out when fate dealt him an unexpected opportunity. The company was old, staid and well respected but it was underperforming and Aspine was determined to turn it around no matter who he had to crush or how many toes he had to stand on. Soon he was at war with the company's employees, unions, suppliers, financiers and co-directors but nothing was going to stop him. He knew he had countless detractors and enemies who he contemptuously labeled "losers" and paid no heed to. Would this prove to be a miscalculation of monumental proportions or would he prevail?

The CEO Test

Author : Adam Bryant
Publisher : Harvard Business Press
ISBN 13 : 1633699528
Total Pages : 157 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis The CEO Test by : Adam Bryant

Download or read book The CEO Test written by Adam Bryant and published by Harvard Business Press. This book was released on 2021-03-02 with total page 157 pages. Available in PDF, EPUB and Kindle. Book excerpt: Named to the longlist for the 2021 Outstanding Works of Literature (OWL) Award in the Leadership category Are you ready to lead? Will you pass the test? Despite all the effort through the years to understand what it takes to be an effective leader, the challenges of leadership remain enormously difficult and elusive; even today, most CEOs don't last five years in the job. The demands to deliver at a consistently high level can be unforgiving. The loneliness. The weight of responsibility. The relentless second-guessing and criticism. The pressure to build all-star teams. The 24/7 schedule that requires superhuman stamina. The tough decisions that often leave no one happy. The expectation to always have the right answer when it can be hard just to know the right question. These challenges are brought into their highest and sharpest relief in the corner office, but they are hardly unique to chief executives. All leaders face their own version of these tests, and the authors draw on the distilled wisdom, stories, and lessons from hundreds of chief executives to show how every aspiring leader can master these challenges and lead like a CEO. These foundational leadership skills will make all aspiring executives more effective in their roles today and lift the trajectory of their careers. The CEO Test is the authoritative, no-nonsense insider's guide to navigating leadership's toughest challenges, brought to you by authors uniquely qualified to tell the stories. Adam Bryant has conducted in-depth interviews with more than 600 CEOs. Kevin Sharer spent more than two decades as president and then CEO of Amgen, where he led its expansion from $1 billion in annual revenues to nearly $16 billion. He has served on many boards and is a sought-after mentor for CEOs of global companies. Leadership is getting harder as the speed of disruption across all industries accelerates. The CEO Test will better prepare you to succeed, whether you're a CEO or just setting out to become one.

Make Trouble

Author : Cecile Richards
Publisher : Simon and Schuster
ISBN 13 : 1501187619
Total Pages : 339 pages
Book Rating : 4.5/5 (11 download)

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Book Synopsis Make Trouble by : Cecile Richards

Download or read book Make Trouble written by Cecile Richards and published by Simon and Schuster. This book was released on 2018-04-03 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Cecile Richards, the former president of Planned Parenthood for more than a decade, daughter of the late Ann Richards, featured speaker at the Women’s March on Washington, and “the heroine of the resistance” (Vogue), comes “an enthralling memoir” (Booklist, starred review) filled with “practical advice and inspiration for aspiring leaders everywhere” (Hillary Rodham Clinton). Cecile Richards has been an activist since she was taken to the principal’s office in seventh grade for wearing an armband in protest of the Vietnam War. Richards had an extraordinary childhood in ultra-conservative Texas, where her civil rights attorney father and activist mother taught their kids to be troublemakers. She had a front-row seat to observe the rise of women in American politics and watched her mother, Ann, transform from a housewife to an electrifying force in the Democratic party. As a young woman, Richards worked as a labor organizer alongside women earning minimum wage, and learned that those in power don’t give it up without a fight. She experienced first-hand the misogyny, sexism, fake news, and the ever-looming threat of violence that constantly confront women who challenge authority. Now, after years of advocacy, resistance, and progressive leadership, she shares her “truly inspiring” (Redbook) story for the first time—from the joy and heartbreak of activism to the challenges of raising kids, having a life, and making change, all the while garnering a reputation as “the most badass feminist EVER” (Teen Vogue). In the “powerful and infinitely readable” (Gloria Steinem) Make Trouble, Richards reflects on the people and lessons that have gotten her through good times and bad, and encourages the rest of us to take risks, make mistakes, and make trouble along the way.

Creativity, Inc. (The Expanded Edition)

Author : Ed Catmull
Publisher : Random House
ISBN 13 : 0679644504
Total Pages : 367 pages
Book Rating : 4.6/5 (796 download)

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Book Synopsis Creativity, Inc. (The Expanded Edition) by : Ed Catmull

Download or read book Creativity, Inc. (The Expanded Edition) written by Ed Catmull and published by Random House. This book was released on 2014-04-08 with total page 367 pages. Available in PDF, EPUB and Kindle. Book excerpt: The co-founder and longtime president of Pixar updates and expands his 2014 New York Times bestseller on creative leadership, reflecting on the management principles that built Pixar’s singularly successful culture, and on all he learned during the past nine years that allowed Pixar to retain its creative culture while continuing to evolve. “Might be the most thoughtful management book ever.”—Fast Company For nearly thirty years, Pixar has dominated the world of animation, producing such beloved films as the Toy Story trilogy, Finding Nemo, The Incredibles, Up, and WALL-E, which have gone on to set box-office records and garner eighteen Academy Awards. The joyous storytelling, the inventive plots, the emotional authenticity: In some ways, Pixar movies are an object lesson in what creativity really is. Here, Catmull reveals the ideals and techniques that have made Pixar so widely admired—and so profitable. As a young man, Ed Catmull had a dream: to make the first computer-animated movie. He nurtured that dream as a Ph.D. student, and then forged a partnership with George Lucas that led, indirectly, to his founding Pixar with Steve Jobs and John Lasseter in 1986. Nine years later, Toy Story was released, changing animation forever. The essential ingredient in that movie’s success—and in the twenty-five movies that followed—was the unique environment that Catmull and his colleagues built at Pixar, based on philosophies that protect the creative process and defy convention, such as: • Give a good idea to a mediocre team and they will screw it up. But give a mediocre idea to a great team and they will either fix it or come up with something better. • It’s not the manager’s job to prevent risks. It’s the manager’s job to make it safe for others to take them. • The cost of preventing errors is often far greater than the cost of fixing them. • A company’s communication structure should not mirror its organizational structure. Everybody should be able to talk to anybody. Creativity, Inc. has been significantly expanded to illuminate the continuing development of the unique culture at Pixar. It features a new introduction, two entirely new chapters, four new chapter postscripts, and changes and updates throughout. Pursuing excellence isn’t a one-off assignment but an ongoing, day-in, day-out, full-time job. And Creativity, Inc. explores how it is done.

Napoleon Hill My Mentor

Author : Don Green
Publisher : Gildan Media LLC aka G&D Media
ISBN 13 : 172252412X
Total Pages : 123 pages
Book Rating : 4.7/5 (225 download)

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Book Synopsis Napoleon Hill My Mentor by : Don Green

Download or read book Napoleon Hill My Mentor written by Don Green and published by Gildan Media LLC aka G&D Media. This book was released on 2020-12-11 with total page 123 pages. Available in PDF, EPUB and Kindle. Book excerpt: Napoleon Hill, born in the Appalachian town of Pound, Virginia, is best known for his world-renowned best seller, Think and Grow Rich. Among the ten top selling self-help books of all time, it contains many of the success secrets he learned as a result of a commission from Andrew Carnegie to write the world’s first philosophy of success. Don Green, the son of a coal miner, was also born in Appalachia. Don always had an entrepreneurial streak and had many business successes. At forty-one he became the CEO of a bank on the verge of collapse. Running it at a profit for the next eighteen years, he was 60 when it was sold and Don was asked by the trustees of the Napoleon Hill Foundation to become their executive director. With his love for books and learning, particularly the works of Napoleon Hill, Don took the foundation’s work to a new level of success. Don succeeded by applying the principles that his mentor Napoleon Hill taught. In this book, you’ll develop a deeper understanding of both of these outstanding individuals and learn: The principles of success that made Hill famous Don’s personal knowledge of Hill, including stories and insights that haven’t been published before The principles behind Think and Grow Rich and why they’re relevant today How to put the power of Napoleon Hill to work for you Tools to uncover the secrets of growth, creativity, power and achievement inside you Get ready to apply Hill’s time-tested tools for success and make your dreams a reality.