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Author :
Publisher :
ISBN 13 :
Total Pages : 196 pages
Book Rating : 4.:/5 (89 download)
Download or read book Tourism Marketing and Advertising Research for Phuket and Pattaya written by and published by . This book was released on 1986 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Alexander Trupp
Publisher : Taylor & Francis
ISBN 13 : 131536364X
Total Pages : 168 pages
Book Rating : 4.3/5 (153 download)
Download or read book Migration, Micro-Business and Tourism in Thailand written by Alexander Trupp and published by Taylor & Francis. This book was released on 2016-12-08 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book investigates the social, economic, and political embeddedness of street vendors in urban tourist contexts in Thailand. Based on extensive field research, it presents a detailed analysis of urban-directed mobility patterns and revealing strategies and dilemmas in the urban souvenir business. Focusing on the development of urban ethnic minority souvenir stalls run mostly by people belonging to the group of ‘hilltribes’, the author explains the spatial expansion of ethnic businesses and assesses the economic and political obstacles micro-entrepreneurs are confronted with.
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Publisher :
ISBN 13 :
Total Pages : 162 pages
Book Rating : 4.:/5 (646 download)
Download or read book Thailand and the Incentive Travel Market written by and published by . This book was released on 1985 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Erik H. Cohen
Publisher : Emerald Group Publishing
ISBN 13 : 0080467369
Total Pages : 328 pages
Book Rating : 4.0/5 (84 download)
Download or read book Explorations in Thai Tourism written by Erik H. Cohen and published by Emerald Group Publishing. This book was released on 2008-05-08 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Intends to contribute to the formation, embodiment, and advancement of knowledge in the field of tourism. This series includes application of theoretical, methodological, and substantive contributions from such fields as anthropology, business administration, ecology, economics, geography, history, hospitality, leisure, and planning.
Author :
Publisher :
ISBN 13 :
Total Pages : 160 pages
Book Rating : 4.:/5 (646 download)
Download or read book Research for Development of Marketing Strategy of Thailand' S Tourism Industry in the Middle East Countries written by and published by . This book was released on 1986 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt:
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Publisher :
ISBN 13 :
Total Pages : 332 pages
Book Rating : 4.:/5 (318 download)
Download or read book Coastal Resources and Systems of the Pacific Basin written by and published by . This book was released on 1992 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt:
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Author : Kānthō̜ngthīeo hǣng Prathēt Thai
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (793 download)
Download or read book Final Report [on] Research for Development of Marketing Strategy of Thailand's Tourism Industry in the Middle-East Countries written by Kānthō̜ngthīeo hǣng Prathēt Thai and published by . This book was released on 1986 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Christian Westbeld
Publisher : diplom.de
ISBN 13 : 3832459073
Total Pages : 120 pages
Book Rating : 4.8/5 (324 download)
Download or read book The Impact of 9-11 on Thailand's Tourism Industry by Focusing on the First-Class Hotel Market in Bangkok written by Christian Westbeld and published by diplom.de. This book was released on 2002-10-07 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inhaltsangabe:Abstract: Sawasdee Khrap welcome to the kingdom of Thailand. A number of valid characterizations such as The Land of Smiles , The Land of Temples and Pagodas and Tropical Vacation Paradise describe Thailand at its best. In addition to these picturesque synonyms, the kingdom gained international recognition through its growing travel and hospitality industry. In 2001 Thailand once again booked the top spot as most preferred tourist destination in South East Asia as well as runner-up position in all of Asia, second only to China. When Muslim extremists hijacked four domestic U.S. flights and cowardly carried out the terrorist attack of 9-11 on the U.S.A., the global travel sector felt the direct impact of the terrorist attacks like no other industry. From one day to the other tourists decided to stay at or close to home and hotel rooms were left vacant. As major employer and source for foreign exchange earnings, Thailand s tourism industry was no exception to the threat. As the brutality and human tragedy of this incident will always be remembered, the following report will focus solely on the implications for the tourism and hospitality industry. In specific, the text will take an in-depth look at the development of the first class hotel market in Bangkok following the September attacks. The report looks at 14 top hotels of Bangkok and their performance from January 2000 to March 2002. Special attention lies on the seven months following the U.S.A. attacks in September 2001, whereas a full year comparison of 2000 and 2001 will also provide valid information. The tourism and hospitality industry is a major economic driving factor not only for Thailand, but also for many other Asian nations. Therefore, the beginning of this report deals with the regional development after the terrorist attacks. This way the reader will get an understanding of the current situation in Asia and the general impact of 9-11. After a general overview of Thailand, the first class hotel market of Bangkok will be analyzed by its occupancy, ADR and RevPar development. These performance related information create the backbone of this report and support further assumptions and findings. For validity reasons, the results are then compared to two independent surveys. The fourth section is made up of the changes in travel patterns, tourism demand and strategies, followed by a comparison of the two best performing individual hotels and their advantages over [...]
Author : Shankland Cox
Publisher :
ISBN 13 :
Total Pages : 66 pages
Book Rating : 4.:/5 (793 download)
Download or read book Thailand Tourism Market Research Project written by Shankland Cox and published by . This book was released on 1989 with total page 66 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 210 pages
Book Rating : 4.:/5 (22 download)
Download or read book Research for Development of Marketing Strategy of Thailand's Tourism Industry in the Middle East Countries written by and published by . This book was released on 1986 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 634 pages
Book Rating : 4.3/5 (91 download)
Download or read book Bibliography of Asian Studies written by and published by . This book was released on 1994 with total page 634 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Linda K. Richter
Publisher : University of Hawaii Press
ISBN 13 : 0824880161
Total Pages : 322 pages
Book Rating : 4.8/5 (248 download)
Download or read book The Politics of Tourism in Asia written by Linda K. Richter and published by University of Hawaii Press. This book was released on 2019-03-31 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism, the world's largest industry, has created a variety of complex political problems, particularly in those countries where the primary attraction of tourism is its potential for accelerating development. The political dimensions that have encouraged tourism in the People's Republic of China, the Philippines, Thailand, India, Pakistan, Bangladesh, Sri Lanka, the Maldives, Nepal, and Bhutan are examined in Linda K. Richter's study, which is based on more than 250 interviews with government officials, travel industry representatives, and media officials. Richter concentrates on the reasons for using tourism to advance government policy objectives and on the many ways political and economic problems can frustrate tourism's contribution to national development. All too often, after the expensive infrastructure is developed, luxury goods imported, and lavish promotional efforts expended, nations are left disillusioned with the economic promise of tourism. Disappointing results are often complicated by a preoccupation with the lure of tourism and an underestimation of the industry's needs and of the political pressures of and on government officials. Encouraging an awareness of the political aspects of tourism, the author advocates greater involvement by social and political scientists in monitoring tourism policy, as well as a restructuring and redesigning of programs in this largest sector of international trade.
Author : Sumalee Limpayaraya
Publisher :
ISBN 13 :
Total Pages : 352 pages
Book Rating : 4.:/5 (148 download)
Download or read book Marketing of Tourism written by Sumalee Limpayaraya and published by . This book was released on 1986 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Linda L. Lowry
Publisher : SAGE Publications
ISBN 13 : 1483368939
Total Pages : 1593 pages
Book Rating : 4.4/5 (833 download)
Download or read book The SAGE International Encyclopedia of Travel and Tourism written by Linda L. Lowry and published by SAGE Publications. This book was released on 2016-09 with total page 1593 pages. Available in PDF, EPUB and Kindle. Book excerpt: Taking a global and multidisciplinary approach, The SAGE International Encyclopedia of Travel and Tourism examines the world travel and tourism industry, which is expected to grow at an annual rate of four percent for the next decade.
Author :
Publisher :
ISBN 13 :
Total Pages : 154 pages
Book Rating : 4.:/5 (128 download)
Download or read book Thailand Market Research written by and published by . This book was released on 1993 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Waraporn Ungtrakul
Publisher :
ISBN 13 :
Total Pages : 150 pages
Book Rating : 4.:/5 (926 download)
Download or read book Relationship Marketing Management written by Waraporn Ungtrakul and published by . This book was released on 2006 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Saurabh Kumar Dixit
Publisher : Routledge
ISBN 13 : 0429559828
Total Pages : 301 pages
Book Rating : 4.4/5 (295 download)
Download or read book Tourism in Asian Cities written by Saurabh Kumar Dixit and published by Routledge. This book was released on 2020-12-18 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt: This timely and significant book explores the characteristics and complexities of Asian urban tourism, considering the extent to which Western paradigms can be transferred to Asian settings and the striking contrasts that exist within the region. In an era of unprecedented urban expansion in Asian cities, this book comes at a time of great urgency, illuminating the possible problems and opportunities that arise when a destination emerges as a tourism hotspot. Split into three parts; introducing Asian urban tourism and urbanization, the management and marketing of Asian cities, and emerging trends and issues associated with Asian urban tourism, the book offers a range of varying and vibrant perspectives from international and interdisciplinary experts in the field. Chapters include studies on a wide range of destinations such as Hong Kong, Macau, Cambodia, Phuket, Kolkata, Busan, Delhi, and Sri Lanka among many others, and explore crucial contemporary themes such as overtourism, urbanization and administrative challenges, world heritage, smart cities and the use of technologies such as VR in urban tourism experience creation. It will be a vital resource for upper-level students, researchers, and academics in tourism, city tourism, Asian studies, development studies, cultural studies, and sustainability, as well as professionals in the field of tourism management.
