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Author : Buonincontri Piera
Publisher :
ISBN 13 : 9788838657566
Total Pages : 0 pages
Book Rating : 4.6/5 (575 download)
Download or read book Tourism, Hospitality and Culture 4.0: Shifting Towards the Metaverse written by Buonincontri Piera and published by . This book was released on 2022 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Anna Farmaki
Publisher : Taylor & Francis
ISBN 13 : 1000519104
Total Pages : 257 pages
Book Rating : 4.0/5 (5 download)
Download or read book Emerging Transformations in Tourism and Hospitality written by Anna Farmaki and published by Taylor & Francis. This book was released on 2021-12-19 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: This significant and timely book critically discusses the effects of emerging trends and shifting dynamics on the tourism and hospitality industry at local, regional, national, and international levels in a holistic manner. This book offers a multi-disciplinary and inter-disciplinary approach and examines emerging topics such as technology and disruptive economies as well as the Covid-19 pandemic that are likely to change the future of the industry, either positively or negatively. The book thus advances the knowledge surrounding emergent controversies pertaining to tourism and hospitality including the growth of alternative business models (e.g., sharing economy business models), travel in light of climate change, and human resource ethics given the increasing adoption of artificial intelligence (AI), data, and algorithms. Offering a platform for the critical discussion of pertinent transformations and, as such, providing theoretical and practical insights, this book will be of great value to destination planners, policymakers, industry practitioners, educators, and upper-level students of tourism and hospitality.
Author : Adel Ben Youssef
Publisher : CRC Press
ISBN 13 : 1040119905
Total Pages : 321 pages
Book Rating : 4.0/5 (41 download)
Download or read book AI, Blockchain, and Metaverse in Hospitality and Tourism Industry 4.0 written by Adel Ben Youssef and published by CRC Press. This book was released on 2024-10-01 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book offers a critical exploration of the integration of AI, blockchain, and metaverse technology in the hospitality and tourism industry to investigate the potential of these technologies in revolutionizing the industry. This comprehensive work studies, with practical examples, how cutting-edge technologies of Industry 4.0 are transforming luxury industry into a high-touch, hyper-personalized metaverse. It explains how these technologies can be used to improve customer experience and operational efficiency in areas such as guest interaction, supply chain management, payment processing, and virtual stores. The book also discusses the conditions that can promote sustainable development in the hospitality industry using Industry 4.0 technologies. Provides an innovative perspective by blending high-tech trends like AI, blockchain, and metaverse with traditional wellness practices Emphasis on ethical considerations and potential risks associated with the use of these technologies, providing a balanced perspective on their impact Includes case studies and practical examples on how businesses can use AI, blockchain, and the metaverse to improve customer experiences and operational efficiency Explores how the hospitality industry can embrace Industry 4.0 technologies to improve its operations, enhance customer experiences, and contribute to sustainable development Provides a roadmap for companies looking to implement these technologies, highlighting potential benefits and pitfalls of each approach This reference book is for scholars and professionals in computer science who are interested in studying the effect of AI, blockchain, and metaverse in hospitality and tourism industry.
Author : Simon Hudson
Publisher : SAGE Publications Limited
ISBN 13 : 1529672953
Total Pages : 328 pages
Book Rating : 4.5/5 (296 download)
Download or read book Marketing for Tourism, Hospitality & Events written by Simon Hudson and published by SAGE Publications Limited. This book was released on 2023-12-04 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: This cutting-edge and engaging student textbook, now in a second edition, provides essential coverage of marketing principles for Tourism, Hospitality and Events, with a strong focus on the increasing global and digital aspects of these industries. The text has been updated to include all the latest industry developments, practice and research, including the lasting impacts of Covid-19 on consumer behaviour and, in turn, the tourism, hospitality and events industries, as well as the accelerated role of digitalization and use of new technologies, such as artificial intelligence and the metaverse, both of which are changing how people conceive of travel and experiences whilst blurring the boundaries between what is real and virtual. Popular chapter features such as Lessons from a Marketing Guru, featuring personal insights from real world practitioners, and Digital Spotlights, which highlight the ways in which technology has transformed tourism, hospitality and events, and Marketing in Action case studies continue to help bring the text to life through fun and relevant examples from a wide variety of organizations and regions across the globe. This textbook is essential reading for any university or college course looking at marketing in relation to tourism, hospitality and events. Simon Hudson is a tourism and hospitality professor at the University of South Carolina. Louise Hudson is a freelance travel journalist writing for a host of newspaper travel sections, online tourism sites, and her own blog.
Author : Alhamzah Alnoor
Publisher : Emerald Group Publishing
ISBN 13 : 1837537488
Total Pages : 438 pages
Book Rating : 4.8/5 (375 download)
Download or read book The Role of Artificial Intelligence in Regenerative Tourism and Green Destinations written by Alhamzah Alnoor and published by Emerald Group Publishing. This book was released on 2024-07-09 with total page 438 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume takes the reader through the origins of regenerative tourism and how artificial intelligence can be utilised to develop and maintain green tourism. Chapters examine everything from marketing, data mapping, employment opportunities, cultural issues as well as what the future holds for tourism to give back to countries.
Author : Zheng Xiang
Publisher : Springer Nature
ISBN 13 : 3030486524
Total Pages : 1976 pages
Book Rating : 4.0/5 (34 download)
Download or read book Handbook of e-Tourism written by Zheng Xiang and published by Springer Nature. This book was released on 2022-09-01 with total page 1976 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook provides an authoritative and truly comprehensive overview both of the diverse applications of information and communication technologies (ICTs) within the travel and tourism industry and of e-tourism as a field of scientific inquiry that has grown and matured beyond recognition. Leading experts from around the world describe cutting-edge ideas and developments, present key concepts and theories, and discuss the full range of research methods. The coverage accordingly encompasses everything from big data and analytics to psychology, user behavior, online marketing, supply chain and operations management, smart business networks, policy and regulatory issues – and much, much more. The goal is to provide an outstanding reference that summarizes and synthesizes current knowledge and establishes the theoretical and methodological foundations for further study of the role of ICTs in travel and tourism. The handbook will meet the needs of researchers and students in various disciplines as well as industry professionals. As with all volumes in Springer’s Major Reference Works program, readers will benefit from access to a continually updated online version.
Author : Wolfgang Wörndl
Publisher : Springer Nature
ISBN 13 : 303065785X
Total Pages : 587 pages
Book Rating : 4.0/5 (36 download)
Download or read book Information and Communication Technologies in Tourism 2021 written by Wolfgang Wörndl and published by Springer Nature. This book was released on 2021-01-11 with total page 587 pages. Available in PDF, EPUB and Kindle. Book excerpt: This open access book is the proceedings of the International Federation for IT and Travel & Tourism (IFITT)’s 28th Annual International eTourism Conference, which assembles the latest research presented at the ENTER21@yourplace virtual conference January 19–22, 2021. This book advances the current knowledge base of information and communication technologies and tourism in the areas of social media and sharing economy, technology including AI-driven technologies, research related to destination management and innovations, COVID-19 repercussions, and others. Readers will find a wealth of state-of-the-art insights, ideas, and case studies on how information and communication technologies can be applied in travel and tourism as we encounter new opportunities and challenges in an unpredictable world.
Author : Dilip S. Mutum
Publisher : Springer Nature
ISBN 13 : 3031516893
Total Pages : 252 pages
Book Rating : 4.0/5 (315 download)
Download or read book Marketing Case Studies in Emerging Markets written by Dilip S. Mutum and published by Springer Nature. This book was released on with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Freya Higgins-Desbiolles
Publisher : Taylor & Francis
ISBN 13 : 1000440931
Total Pages : 294 pages
Book Rating : 4.0/5 (4 download)
Download or read book Socialising Tourism written by Freya Higgins-Desbiolles and published by Taylor & Francis. This book was released on 2021-07-29 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Once touted as the world’s largest industry and also a tool for fostering peace and global understanding, tourism has certainly been a major force shaping our world. The recent COVID-19 crisis has led to calls to transform tourism and reset it along more ethical and sustainable lines. It was in this context that calls to "socialise tourism" emerged (Higgins-Desbiolles, 2020). This edited volume builds on this work by employing the term Socialising Tourism as a broad conceptual focal point and guiding term for industry, activists and academics to rethink tourism for social and ecological justice. Socialising Tourism means reorienting travel and tourism based on the rights, interests, and safeguarding of traditional ecological and cultural knowledges of local peoples, communities and living landscapes. This means making tourism work for the public good and taking seriously the idea of putting the social and ecological before profit and growth as the world re-emerges from the COVID-19 pandemic. This is an essential first step for tourism to be made accountable to the limits of the planet. Concepts discussed include Indigenous culture, toxic tourism, a "theory of care", dismantling whiteness, decolonial tourism and animal oppression, among others, all in the context of a post-COVID-19 world. This will be essential reading for all upper-level students, academics and policymakers in the field of tourism. The Introduction of this book is freely available as a downloadable Open Access PDF under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license available at http://www.taylorfrancis.com/books/9781003164616
Author : Francis Buttle
Publisher : Taylor & Francis
ISBN 13 : 1317403495
Total Pages : 435 pages
Book Rating : 4.3/5 (174 download)
Download or read book Hospitality Marketing written by Francis Buttle and published by Taylor & Francis. This book was released on 2016-10-04 with total page 435 pages. Available in PDF, EPUB and Kindle. Book excerpt: This introductory textbook shows you how to apply the principles of marketing within the hospitality industry. Written specifically for students taking marketing modules within a hospitality course, it contains examples and case studies that show how ideas and concepts can be successfully applied to a real-life work situation. It emphasizes topical issues such as sustainable marketing, corporate social responsibility and relationship marketing. It also describes the impact that the internet has had on both marketing and hospitality, using a variety of tools including a wide range of internet learning activities. This 3rd Edition has been updated to include: Coverage of hot topics such as use of technology and social media, power of the consumer and effect on decision making, innovations in product design and packaging, ethical marketing and sustainability marketing Updated online resources including: power point slides, test bank of questions, web links and additional case studies New and updated international case studies looking at a broad range of hospitality settings such as restaurants, cafes and hotels New discussion questions to consolidate student learning at the end of each chapter.
Author : Feifei Xu
Publisher : Channel View Publications
ISBN 13 : 1845418247
Total Pages : 278 pages
Book Rating : 4.8/5 (454 download)
Download or read book Gamification for Tourism written by Feifei Xu and published by Channel View Publications. This book was released on 2021-05-10 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the cutting-edge concept of gamification in tourism. It provides a theoretical foundation for tourism gamification and discusses the concepts of gaming and gamification and their application in the tourism and hospitality industry. The chapters offer valuable insights by showcasing examples of best practice from different countries and addressing key issues of game mechanism and game design principles. They focus on areas such as game design elements, game player types and their motivation, location-based games, augmented reality and virtual reality games. The volume will be useful for students and researchers in tourism marketing, digital tourism, smart tourism and tourism futures. It also serves as a helpful tool for tourism industry practitioners looking to increase customer engagement, enhance loyalty and raise brand awareness.
Author : Roman Egger
Publisher : Springer
ISBN 13 : 3642540899
Total Pages : 478 pages
Book Rating : 4.6/5 (425 download)
Download or read book Open Tourism written by Roman Egger and published by Springer. This book was released on 2016-03-02 with total page 478 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the concepts of open innovation, crowdsourcing and co-creation from a holistic point of view and analyzes them considering their suitability to the tourism industry. Methods, theories and models are discussed and examined regarding their practical applicability in tourism. The book illustrates the theoretical mechanisms and principles of Open Innovation, Crowdsourcing and Co-creation with case studies and best practices examples. In addition to the scientific target group, the book is a useful resource for managers of the entire tourism industry. First, the book presents the theoretical fundamentals and concepts in 11 specific chapters. This basis is then enriched by three parts with case studies, focusing on information, creation and provision respectively. Finally in a concluding part the editors sum up the book and give an outlook on the implications, learnings and future perspectives of open innovation, crowdsourcing and collaborative consumption in the tourism industry.
Author : Juho Pesonen
Publisher : Springer
ISBN 13 : 3030059405
Total Pages : 462 pages
Book Rating : 4.0/5 (3 download)
Download or read book Information and Communication Technologies in Tourism 2019 written by Juho Pesonen and published by Springer. This book was released on 2018-12-14 with total page 462 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides an extensive, up-to-date overview of the ways in which information and communication technologies (ICTs) can be used to develop tourism and hospitality. The coverage encompasses a wide variety of topics within the field, including virtual reality, sharing economy and peer-to-peer accommodation, social media use, hotel technology, big data, robotics, and recommendation systems, to name but a few. The content is based on the 2019 ENTER eTourism conference, organized in Nicosia, Cyprus by the International Federation for Information Technologies and Travel & Tourism (IFITT) – the leading independent global community for the discussion, exchange, and development of knowledge on the use and impact of new ICTs in the travel and tourism industry. The book offers a global perspective and rich source of information on important innovations and novel ideas. Though it will prove especially valuable for academics working in the eTourism field, it will also be of considerable interest to practitioners and students.
Author : Chris Cooper
Publisher : SAGE
ISBN 13 : 1526444496
Total Pages : 1629 pages
Book Rating : 4.5/5 (264 download)
Download or read book The SAGE Handbook of Tourism Management written by Chris Cooper and published by SAGE. This book was released on 2021-08-04 with total page 1629 pages. Available in PDF, EPUB and Kindle. Book excerpt: The SAGE Handbook of Tourism Management is a critical, authoritative review of tourism management, written by leading international thinkers and academics in the field. Arranged over two volumes, the chapters are framed as critical synoptic pieces covering key developments, current issues and debates, and emerging trends and future considerations for the field. The two volumes focus in turn on the theories, concepts and disciplines that underpin tourism management in volume one, followed by examinations of how those ideas and concepts have been applied in the second volume. Chapters are structured around twelve key themes: Volume One Part One: Researching Tourism Part Two: Social Analysis Part Three: Economic Analysis Part Four: Technological Analysis Part Five: Environmental Analysis Part Six: Political Analysis Volume Two Part One: Approaching Tourism Part Two: Destination Applications Part Three: Marketing Applications Part Four: Tourism Product Markets Part Five: Technological Applications Part Six: Environmental Applications This handbook offers a fresh, contemporary and definitive look at tourism management, making it an essential resource for academics, researchers and students.
Author : Ted Floyd
Publisher :
ISBN 13 : 1426220030
Total Pages : 308 pages
Book Rating : 4.4/5 (262 download)
Download or read book How to Know the Birds written by Ted Floyd and published by . This book was released on 2019 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: "In this elegant narrative, celebrated naturalist Ted Floyd guides you through a year of becoming a better birder. Choosing 200 top avian species to teach key lessons, Floyd introduces a new, holistic approach to bird watching and shows how to use the tools of the 21st century to appreciate the natural world we inhabit together whether city, country or suburbs." -- From book jacket.
Author : Joe Karaganis
Publisher :
ISBN 13 :
Total Pages : 288 pages
Book Rating : 4.3/5 (91 download)
Download or read book Structures of Participation in Digital Culture written by Joe Karaganis and published by . This book was released on 2007 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media Studies.
Author : Azizul Hassan
Publisher : Springer Nature
ISBN 13 : 9811624747
Total Pages : 348 pages
Book Rating : 4.8/5 (116 download)
Download or read book Overtourism, Technology Solutions and Decimated Destinations written by Azizul Hassan and published by Springer Nature. This book was released on 2022-01-03 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book meticulously focuses on seeing technological solutions of overtourism on decimated destinations from a comprehensive viewpoint. Considering the present crisis situation, the global tourism industry is in need to formulate revised strategies to recover and to be more resilient. The book creates a platform to deliberate the measures needed to be taken to tackle the issue of this most recent crisis of COVID-19 on the lens of overtourism and technology application. The book adds some unique suggestions to direct a new outlook towards overtourism, technology solutions and decimated destinations. This book discusses the responsibilities of tourists towards decimated destinations as well as provides in-deep knowledge and debates about technological solutions to overtourism in decimated destinations.
