Tiktok Ad Training Kit

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TikTok Ad Training Kit

Author : Raymond Wayne
Publisher : Estalontech
ISBN 13 :
Total Pages : 128 pages
Book Rating : 4.2/5 (22 download)

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Book Synopsis TikTok Ad Training Kit by : Raymond Wayne

Download or read book TikTok Ad Training Kit written by Raymond Wayne and published by Estalontech. This book was released on 2023-02-28 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you struggling to establish your online presence in this die-hard competitive marketing realm? If you want to double your conversion rates, you need to instantly switch to upgraded social media channels in lieu of other counterparts… Believe it or not, but Social Media Marketing helps to bring your audience together and boosts conversions by establishing stronger customer engagement. So, if you are looking for something like targeting the right audience using age, gender, location, interests, and more. Creating custom and lookalike audiences to reach people like your existing customers. TikTok Ads It Is! TikTok Attracts Gen Z & Young Millennials. Remarkably, In Q2 of 2022, TikTok surpassed 1 billion monthly active users. So, TikTok has a considerable amount of business focus and has an audience worth paying attention to. A 700% increase - 24% of marketers consider TikTok influential for reaching their business goals, which was just 3% last year. Additionally, 65 % of advertisers who buy paid advertisements on social networks use TikTok. Check the Stats below: TikTok has 1 billion global daily active users. In-Feed ads on TikTok achieve 23% higher detail memory than TV ads. 71% of TikTokers say that Top View ads, which have a longer run time, successfully capture their attention. Ad content created for TikTok and in partnership with creators has a 93% higher engagement rate. 67% of users say TikTok inspires them to shop— even when they weren’t planning to do so. 52% of TikTok users in the U.S. said that advertisements they saw on the platform were fun and engaging. 36% of consumers want to learn about products through short-form videos like TikToks or Reels. So, If you haven’t tried TikTok Advertising or do not use it to its full potential, then you need to consider it now! You can expand your company's recognition and increase your success quickly. You can target specific people, choose how much you will spend and when the advertisement will run, then launch your campaign and begin earning. It’s time to get set & tap into this remarkable social media platform to Develop a Strong Reputation, Increase Visibility on the Web and Boost Up your Sales. But The Problem Is… You Can’t Just Create a TikTok Ad or Run campaigns and easily define your target audience or become famous overnight… Despite being user-friendly, TikTok envelops a large marketing base that needs to be correctly comprehended and implemented to leverage optimum benefits… Thus, any loophole or inaccurate technique may land you into trouble or make you throw up the towel… Taking the right approach can lead you to drive innumerable leads and drive higher sales to earn truck-loads of cash…in No Time! This guide contains worthwhile tips and tricks to master all strategies of leveraging TikTok Ad to its fullest potential. It is the latest, fully researched, and enables you to enhance the engagement levels of the audience and drive uninterrupted traffic. If you’ve primarily relied on other social media for your advertising efforts, TikTok is a great alternative to add to your mix. With useful features such as TikTok Ads Campaigns and a range of tools, TikTok has exclusive opportunities. And this awesome training course will help you to make consistent profits from TikTok. Even if you’re setting up your ad from scratch, it should take only a few hours to go from nothing to a money-making magnet.

Advertising Media Planning

Author : Larry D. Kelley
Publisher : Taylor & Francis
ISBN 13 : 1000814602
Total Pages : 418 pages
Book Rating : 4.0/5 (8 download)

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Book Synopsis Advertising Media Planning by : Larry D. Kelley

Download or read book Advertising Media Planning written by Larry D. Kelley and published by Taylor & Francis. This book was released on 2022-12-30 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advertising Media Planning blends the latest methods for digital communication and an understanding of the global landscape with the best practices of the functional areas of media planning. Taking a unique brand communication approach from an agency perspective, the textbook is organized into four key parts, walking the student through the foundations of brand communication, communication planning, the different media channels available, and the process of preparing, presenting, and evaluating a media plan. This 5th edition has been fully updated to include: • An emphasis throughout on digital and global media planning • New chapters on the role of brand communication, media planning and data analytics, paid media, mobile media, influencer marketing, and B2B media • New mini-case studies and innovation-focused call-out boxes throughout, showcasing media examples from Europe, the United States, and Asia • Discussion questions to foster engagement and understanding A highly regarded new edition, this practical and integrated textbook should be core reading for advanced undergraduate and postgraduate students studying Media Planning, Advertising Management, Integrated Marketing Communication, and Brand Management. Instructor resources include: PowerPoint slides, a test bank, and an instructor manual.

The Emerald Handbook of Work, Workplaces and Disruptive Issues in HRM

Author : Peter Holland
Publisher : Emerald Group Publishing
ISBN 13 : 1800717792
Total Pages : 649 pages
Book Rating : 4.8/5 (7 download)

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Book Synopsis The Emerald Handbook of Work, Workplaces and Disruptive Issues in HRM by : Peter Holland

Download or read book The Emerald Handbook of Work, Workplaces and Disruptive Issues in HRM written by Peter Holland and published by Emerald Group Publishing. This book was released on 2022-08-22 with total page 649 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Emerald Handbook of Work, Workplaces, and Disruptive Issues in HRM considers the way work, employment and people is being managed across the globe, using a multidisciplinary range of voices to illustrate just how fundamental recent developments will be in reshaping work and employment.

Social Media for Strategic Communication

Author : Karen Freberg
Publisher : SAGE Publications
ISBN 13 : 1071826883
Total Pages : 477 pages
Book Rating : 4.0/5 (718 download)

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Book Synopsis Social Media for Strategic Communication by : Karen Freberg

Download or read book Social Media for Strategic Communication written by Karen Freberg and published by SAGE Publications. This book was released on 2021-07-02 with total page 477 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social Media for Strategic Communication: Creative Strategies and Research-Based Applications Second Edition teaches students the skills and principles needed to use social media in persuasive communication campaigns. This book combines cutting edge research with practical, on-the-ground instruction to prepare students for the real-world challenges they’ll face in the workplace. By focusing on strategic thinking and awareness, this book gives students the tools they need to adapt what they learn to new platforms and technologies that may emerge in the future. A broad focus on strategic communication – from PR, advertising, and marketing, to non-profit advocacy—gives students a broad base of knowledge that will serve them wherever their careers may lead. The Second Edition features new case studies and exercises and increased coverage of diversity and inclusion issues and influencer marketing trends.

The Palgrave Encyclopedia of Urban and Regional Futures

Author : Robert C. Brears
Publisher : Springer Nature
ISBN 13 : 3030877450
Total Pages : 2334 pages
Book Rating : 4.0/5 (38 download)

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Book Synopsis The Palgrave Encyclopedia of Urban and Regional Futures by : Robert C. Brears

Download or read book The Palgrave Encyclopedia of Urban and Regional Futures written by Robert C. Brears and published by Springer Nature. This book was released on 2023-01-13 with total page 2334 pages. Available in PDF, EPUB and Kindle. Book excerpt: While urban settlements are the drivers of the global economy and centres of learning, culture, and innovation and nations rely on competitive dynamic regions for their economic, social, and environmental objectives, urban centres and regions face a myriad of challenges that impact the ways in which people live and work, create wealth, and interact and connect with places. Rapid urbanisation is resulting in urban sprawl, rising emissions, urban poverty and high unemployment rates, housing affordability issues, lack of urban investment, low urban financial and governance capacities, rising inequality and urban crimes, environmental degradation, increasing vulnerability to natural disasters and so forth. At the regional level, low employment, low wage growth, scarce financial resources, climate change, waste and pollution, and rising urban peri-urban competition etc. are impacting the ability of regions to meet socio-economic development goals while protecting biodiversity. The response to these challenges has typically been the application of inadequate or piecemeal solutions, often as a result of fragmented decision-making and competing priorities, with numerous economic, environmental, and social consequences. In response, there is a growing movement towards viewing cities and regions as complex and sociotechnical in nature with people and communities interacting with one another and with objects, such as roads, buildings, transport links etc., within a range of urban and regional settings or contexts. This comprehensive MRW will provide readers with expert interdisciplinary knowledge on how urban centres and regions in locations of varying climates, lifestyles, income levels, and stages development are creating synergies and reducing trade-offs in the development of resilient, resource-efficient, environmentally friendly, liveable, socially equitable, integrated, and technology-enabled centres and regions.

Critical Data Literacies

Author : Luci Pangrazio
Publisher : MIT Press
ISBN 13 : 0262546825
Total Pages : 217 pages
Book Rating : 4.2/5 (625 download)

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Book Synopsis Critical Data Literacies by : Luci Pangrazio

Download or read book Critical Data Literacies written by Luci Pangrazio and published by MIT Press. This book was released on 2023-11-21 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to everything you need to understand to navigate a world increasingly governed by data. Data has become a defining issue of current times. Our everyday lives are shaped by the data that is produced about us (and by us) through digital technologies. In this book, Critical Data Literacies, Luci Pangrazio and Neil Selwyn introduce readers to the central concepts, ideas, and arguments required to make sense of life in the data age. The authors challenge the idea that datafication is an inevitable and inescapable condition. Drawing on emerging areas of scholarship such as data justice, data feminism, and other critical data studies approaches, they explore how individuals and communities can empower themselves to engage with data critically and creatively. Over the course of eight wide-ranging chapters, the book introduces readers to the main components of critical data literacies—from the fundamentals of identifying and understanding data to the complexities of engaging with more combative data tactics. Critical Data Literacies explores how the tradition of critical literacies can offer a powerful foundation to address the big concerns of the data age, such as issues of data justice and privacy, algorithmic bias, dataveillance, and disinformation. Bringing together cutting-edge thinking and discussion from across education, sociology, psychology, and media and communication studies, Critical Data Literacies develops a powerful argument for collectively rethinking the role that data plays in our everyday lives and re-establishing agency, free will, and the democratic public sphere.

Influencers and Creators

Author : Robert V Kozinets
Publisher : SAGE
ISBN 13 : 1529785979
Total Pages : 316 pages
Book Rating : 4.5/5 (297 download)

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Book Synopsis Influencers and Creators by : Robert V Kozinets

Download or read book Influencers and Creators written by Robert V Kozinets and published by SAGE. This book was released on 2023-04-15 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: Influencers and content creators have profoundly impacted business and culture. This textbook combines cutting-edge conceptual and critical thinking on the subject with practical advice to go above and beyond what existing social media marketing textbooks offer. Using examples from around the world, it examines the influencer phenomenon from a variety of perspectives and also explains why influencers are becoming indispensable to governments, platforms, and brands. Key topics explored are: the influencer phenomenon as a form of persuasion as a structural change in media as a culture shift as a challenge to equality regulations impacting the phenomenon ethical implications With useful features, readers will gain a 360-degree view of one of the world′s most important new media phenomena.