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Author : Scott Rick
Publisher : St. Martin's Press
ISBN 13 : 1250280079
Total Pages : 0 pages
Book Rating : 4.2/5 (52 download)
Download or read book Tightwads and Spendthrifts written by Scott Rick and published by St. Martin's Press. This book was released on 2024-01-09 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Scott Rick
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.:/5 (137 download)
Download or read book Tightwads and Spendthrifts written by Scott Rick and published by . This book was released on 2007 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumers often behave differently than they would ideally like to behave. We propose that an anticipatory pain of paying drives tightwads to spend less than they would ideally like to spend. Spendthrifts, by contrast, experience too little pain of paying and typically spend more than they would ideally like to spend. This article introduces and validates the Tightwad-Spendthrift scale, a measure of individual differences in the pain of paying. Spending differences between tightwads and spendthrifts are greatest in situations that amplify the pain of paying and smallest in situations that diminish the pain of paying.
Author : Scott Rick
Publisher : St. Martin's Press
ISBN 13 : 1250280087
Total Pages : 129 pages
Book Rating : 4.2/5 (52 download)
Download or read book Tightwads and Spendthrifts written by Scott Rick and published by St. Martin's Press. This book was released on 2024-01-09 with total page 129 pages. Available in PDF, EPUB and Kindle. Book excerpt: A revolutionary guide to navigating the financial aspects of real relationships Have you ever asked yourself “What if I’m a tightwad and my significant other is a spendthrift?” or vice versa? Scott Rick, a behavioral scientist at the University of Michigan’s Ross School of Business, knows that many people do. He also knows that the financial aspects of an intimate relationship can become a money minefield if couples try to navigate it without first discussing all of the financial issues between them, especially if those two people have different approaches to spending. Tightwads and Spendthrifts is a science-based guide to understanding and transforming how we manage money, both on our own and in relationships. Building on his original research, and surveying a vast body of interdisciplinary work, Tightwads and Spendthrifts will help you understand your own financial psychology and how it plays out in your relationships. Can tightwads and spendthrifts live together in harmony? Rick says “yes,” but not without first asking hard questions about whose opinion should count most when making a financial decision. After all of the issues have been aired, he tells readers how to create a game plan for navigating financial decision making that both Tightwads and Spendthrifts can rely on for a happy life together.
Author : Stephanie D. Preston
Publisher : MIT Press
ISBN 13 : 026232539X
Total Pages : 344 pages
Book Rating : 4.2/5 (623 download)
Download or read book The Interdisciplinary Science of Consumption written by Stephanie D. Preston and published by MIT Press. This book was released on 2014-08-08 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: Scholars from psychology, neuroscience, economics, animal behavior, and evolution describe the latest research on the causes and consequences of overconsumption. Our drive to consume—our desire for food, clothing, smart phones, and megahomes—evolved from our ancestors' drive to survive. But the psychological and neural processes that originally evolved to guide mammals toward resources that are necessary but scarce may mislead us in modern conditions of material abundance. Such phenomena as obesity, financial bubbles, hoarding, and shopping sprees suggest a mismatch between our instinct to consume and our current environment. This volume brings together research from psychology, neuroscience, economics, marketing, animal behavior, and evolution to explore the causes and consequences of consumption. Contributors consider such topics as how animal food-storing informs human consumption; the downside of evolved “fast and frugal” rules for eating; how future discounting and the draw toward immediate rewards influence food consumption, addiction, and our ability to save; overconsumption as social display; and the policy implications of consumption science. Taken together, the chapters make the case for an emerging interdisciplinary science of consumption that reflects commonalities across species, domains, and fields of inquiry. By carefully comparing mechanisms that underlie seemingly disparate outcomes, we can achieve a unified understanding of consumption that could benefit both science and society.
Author : LaMarr Magnus M.S.
Publisher : AuthorHouse
ISBN 13 : 1728321115
Total Pages : 137 pages
Book Rating : 4.7/5 (283 download)
Download or read book Form and Technique written by LaMarr Magnus M.S. and published by AuthorHouse. This book was released on 2019-10-01 with total page 137 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of this book is to introduce to the exercise science student and fitness professional the art and psychological aspects of selling high-quality fitness programs to anyone. This text will provide a foundation and systematic approach for mastering the art of the sales process through various behavioral and psychological research studies as well as practical experience. After studying and practicing the tools within this book, the fitness professional will be more efficient, sharp, and accurate when it comes to building value and presenting their fitness programs. The fitness professional will have more self-confidence, conviction, credence, and faith to grow their business in a professional and skillful manner. Form and Technique is a standardized, professional method of presenting fitness programs that will lead to greater retention of loyal clientele, greater confidence in the sales process, and an increase in closing percentage. All fitness professionals, whether yoga instructors, strength coaches, or personal trainers and students of exercise science alike will learn the psychology of building value and presenting fitness programs professionally and efficiently.
Author : Lee Eisenberg
Publisher : Simon and Schuster
ISBN 13 : 1439160619
Total Pages : 597 pages
Book Rating : 4.4/5 (391 download)
Download or read book Shoptimism written by Lee Eisenberg and published by Simon and Schuster. This book was released on 2009-10-16 with total page 597 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this smart, engaging book, Lee Eisenberg, best-selling author of The Number: A Completely Different Way to Think about the Rest of Your Life, leads us on a provocative and entertaining tour of America's love/hate affair with shopping, a pursuit that, even in hard times, remains a true national pastime. Why do we shop and buy the way we do? In a work that will explain much about the American character, Eisenberg chronicles the dynamics of selling and buying from almost every angle. Neither a cheerleader for consumption nor an anti-consumerist scold, he explores with boundless curiosity the vast machinery aimed at inducing us to purchase everything from hair mousse to a little black dress. He leads us, with understated humor, into the broad universe of marketing, retailing, advertising, and consumer and scientific research--an arsenal of powerful forces that combine to form what he calls "The Sell Side." Through the rest of the book, Eisenberg leads us through the "Buy Side" -- a journey directly into our own hearts and minds, asking among other questions: What are we really looking for when we buy? Why are we alternately excited, guilt-ridden, satisfied, disappointed, and recklessly impulsive? What are our biases, need for status, impulses to self-express, that lead us individually to buy what we buy? Are you a classic buyer (your head wants to do the right thing), or a romantic buyer (your heart just wants to have fun)? How do men and women differ in their attitudes towards shopping, and does the old cliche -- "Women shop, men buy" -- apply any longer? Of special interest are the author's findings on the subject of What Makes a Good Buy? We all purchase things that we sooner or later regret, but what are the guidelines for making purchases that we'll never regret? What, for instance, defines the perfect gift? Brimming with wit and surprise, Shoptimism will be delightful and instructive reading for anyone with a credit card and a healthy curiosity about American culture, through good times and bad. For here, in one vivid journey, is a memorable, panoramic portrait of our everyday self-delusions, desires, and dreams.
Author : Bradley A. Coates
Publisher : University of Hawaii Press
ISBN 13 : 0824867386
Total Pages : 498 pages
Book Rating : 4.8/5 (248 download)
Download or read book Divorce with Decency written by Bradley A. Coates and published by University of Hawaii Press. This book was released on 2017-05-31 with total page 498 pages. Available in PDF, EPUB and Kindle. Book excerpt: This completely revised and updated fifth edition of the award-winning Divorce with Decency includes the most current research, statistics, and insights on the effects of divorce on spouses, their children, and society overall. Written by a prominent divorce lawyer with four decades of experience, it is the most comprehensive treatment of the legal, emotional, economic, psychological, and social aspects of romantic relationships, marriage and divorce available anywhere in a single volume. Initial sections look at the dynamics of divorce: the causal factors, the common “stages” from initial separation onward, and the complications surrounding each stage for older and younger couples and children. Important information on spouse abuse is also included. The book discusses key criteria in selecting an attorney and gives expert advice on directing and monitoring the course of a case efficiently and economically. Detailed background on critical legal issues is given, followed by case histories highlighting key points of divorce law. Extensive new sections have been added to this edition which provide key tips on preserving, improving, and possibly “saving” marriages. Key chapters focus on post-divorce issues of single parenthood and new relationships; as well as the rapidly changing nature of love, romance, “digital dating,” and other topics in this modern New Millennium. Informative yet highly readable (and occasionally amusing), Divorce with Decency has proven to be indispensable to anyone involved in a divorce, whether directly or indirectly.
Author : J. Hoffmann
Publisher : Springer
ISBN 13 : 113728739X
Total Pages : 320 pages
Book Rating : 4.1/5 (372 download)
Download or read book Global Luxury Trends written by J. Hoffmann and published by Springer. This book was released on 2012-12-04 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: The rise of emerging market luxury brands, digital and online innovations, and growth in consumption globally has opened the doors for seasoned luxury houses and new players to expand their horizons. This book charts the trends that are shaping the luxury industry, particularly the rise of the luxury industry in Asia and emerging markets.
Author : William O. Bearden
Publisher : SAGE
ISBN 13 : 1412980186
Total Pages : 625 pages
Book Rating : 4.4/5 (129 download)
Download or read book Handbook of Marketing Scales written by William O. Bearden and published by SAGE. This book was released on 2010-12-10 with total page 625 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook of Marketing Scales, Third Edition represents a clear, concise, and easy-to-use compilation of multi-item, self-report measures developed and/or frequently used in consumer behavior and marketing research. - Over 150 scales are included in the handbook. Many of these scales were originally published in marketing- and consumer-related journals or conference proceedings. Including them in one volume helps reduce the time it takes to locate instruments for survey research. - Scales included have a reasonable theoretical base, are developed within the marketing or consumer behavior literature, are composed of several items or questions, use some scaling procedures, and include estimates of reliability and/or validity, making these scales especially relevant and “proven” for marketing scholars and professionals. - Each scale includes the following information so that users can quickly and easily learn about the scale: construct, description, development, samples, validity, scores, sources, other evidence, other sources, references, and scale items.
Author : Nathalie Spencer
Publisher : White Lion Publishing
ISBN 13 : 1781317828
Total Pages : 160 pages
Book Rating : 4.7/5 (813 download)
Download or read book Good Money: Understand your choices. Boost your financial wellbeing. written by Nathalie Spencer and published by White Lion Publishing. This book was released on 2018-10-11 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using a unique, visual approach, Nathalie Spencer uncovers the science behind how we think about, use and manage money to guide you to a wiser and more enjoyable relationship with your finances. From examining how cashless transactions affect our spending and decoding the principles of why a bargain draws you in, through to exposing what it really means to be an effective forecaster, Good Money reveals how you can be motivated to be better with money and provides you with essential tools to boost your financial well-being. At BUILD+BECOME we believe in building knowledge that helps you navigate your world. Our books help you make sense of the changing world around you by taking you from concept to real-life application through 20 accessible lessons designed to make you think. Create your library of knowledge. Find out about other BUILD+BECOME titles at the BUILD+BECOME Amazon store, and follow us at buildbecome.com @buildbecome
Author : Don L. Redinius
Publisher : Strategic Book Publishing
ISBN 13 : 1609115872
Total Pages : 369 pages
Book Rating : 4.6/5 (91 download)
Download or read book The New Era of Financial Success written by Don L. Redinius and published by Strategic Book Publishing. This book was released on 2010-07 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book brings new methods and approaches toward success by providing an easy to use methodology called REACH. It is based on proven business methods and self-improvement techniques."--Back cover.
Author :
Publisher :
ISBN 13 :
Total Pages : 1020 pages
Book Rating : 4.A/5 ( download)
Download or read book Town Journal written by and published by . This book was released on 1923 with total page 1020 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Denise de Ridder
Publisher : Routledge
ISBN 13 : 1317301412
Total Pages : 528 pages
Book Rating : 4.3/5 (173 download)
Download or read book Routledge International Handbook of Self-Control in Health and Well-Being written by Denise de Ridder and published by Routledge. This book was released on 2017-10-30 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ability to prioritise long-term goals above short-term gratifications is crucial to living a healthy and happy life. We are bombarded with temptations, whether from fast-food or faster technologies, but the psychological capacity to manage our lives within such a challenging environment has far-reaching implications for the well-being not only of the individual, but also society as a whole. The Routledge International Handbook of Self-Control in Health and Wellbeing is the first comprehensive handbook to map this burgeoning area of research by applying it to health outcomes and personal well-being. Including contributions from leading scholars worldwide, the book incorporates new research findings that suggest that simply inhibiting our immediate impulses isn’t the whole story; there may be more options to improve self-control than simply by suppressing the ego. Divided into six coherent sections, the book provides an overview of the research base before discussing a range of interventions to help improve self-control in different contexts, from smoking or drinking too much to developing self-control over aggression or spending money. The only definitive handbook on this far-reaching topic, this essential work will appeal to researchers and students across health and social psychology, as well as related health sciences.
Author : Miriam Tatzel
Publisher : Springer Science & Business Media
ISBN 13 : 9400773684
Total Pages : 198 pages
Book Rating : 4.4/5 (7 download)
Download or read book Consumption and Well-Being in the Material World written by Miriam Tatzel and published by Springer Science & Business Media. This book was released on 2013-09-30 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume addresses how we can find happiness and well-being in the material world. It builds on previous works that find that materialism is associated with lowered well-being (materialists are less happy) and that consumerism, in all its profusion, is harmful to environmental well-being. How can we use the money and possessions in our lives in the service of well-being? Apparently not by being materialistic. Can we benefit from the many wonders of the marketplace -- in technology, convenience and aesthetics -- without falling prey to the lures and dangers of excessive material preoccupation? Can we meet our material needs in ways that nourish growth and well-being? The authors of the chapters in this volume are on-going researchers into such questions. Herein you can learn about the hedonic benefits of thrift and of spending on experiences; how possessions can be beneficial; how different types of consumers spend money; cultural variations in conceptions of the "good life;" how we might reconcile environmental and consumer well-being; and how to measure the whole of human, economic, and environmental well-being. Taken all together, this collection finds grounds for compatibility between what's good for the consumer and what's good for the environment. This volume appeals to academics, professionals, students and others interested in materialism and consumer well-being.
Author : Roger Dooley
Publisher : John Wiley & Sons
ISBN 13 : 1118113365
Total Pages : 308 pages
Book Rating : 4.1/5 (181 download)
Download or read book Brainfluence written by Roger Dooley and published by John Wiley & Sons. This book was released on 2011-11-22 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Practical techniques for applying neuroscience and behavior research to attract new customers Brainfluence explains how to practically apply neuroscience and behavior research to better market to consumers by understanding their decision patterns. This application, called neuromarketing, studies the way the brain responds to various cognitive and sensory marketing stimuli. Analysts use this to measure a consumer's preference, what a customer reacts to, and why consumers make certain decisions. With quick and easy takeaways offered in 60 short chapters, this book contains key strategies for targeting consumers through in-person sales, online and print ads, and other marketing mediums. This scientific approach to marketing has helped many well-known brands and companies determine how to best market their products to different demographics and consumer groups. Brainfluence offers short, easy-to-digest ideas that can be accessed in any order. Discover ways for brands and products to form emotional bonds with customers Includes ideas for small businesses and non-profits Roger Dooley is the creator and publisher of Neuromarketing, the most popular blog on using brain and behavior research in marketing, advertising, and sales Brainfluence delivers the latest insights and research, giving you an edge in your marketing, advertising, and sales efforts.
Author : Hilary Pereira
Publisher : Teach Yourself
ISBN 13 : 1473627230
Total Pages : 240 pages
Book Rating : 4.4/5 (736 download)
Download or read book The Happiness Workbook: Teach Yourself written by Hilary Pereira and published by Teach Yourself. This book was released on 2015-09-10 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you want to find happiness? Or to be one of those people who it seems nothing can get down? This new Teach Yourself Workbook doesn't just tell you how to be happy. It accompanies you every step of the way, with diagnostic tools, goal-setting charts, practical exercises, and many more features ideal for people who want a more active style of learning. The book starts by helping you identify the factors currently constraining your happiness, and their causes. It then helps you set specific goals to improve on; as you progress through the book, you will be able to keep checking your progress against these goals. Specially created exercises, using the tools of NLP, hypnotherapy and cognitive psychology, will help you to boost your happiness so that you can feel happy whatever life throws at you.
Author : Michael Solomon
Publisher : Pearson Higher Education AU
ISBN 13 : 1442564997
Total Pages : 553 pages
Book Rating : 4.4/5 (425 download)
Download or read book Consumer Behaviour written by Michael Solomon and published by Pearson Higher Education AU. This book was released on 2012-10-24 with total page 553 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumer behaviour is more than buying things; it also embraces the study of how having (or not having) things affects our lives and how possessions influence the way we feel about ourselves and each other - our state of being. The 3rd edition of Consumer Behaviour is presented in a contemporary framework based around the buying, having and being model and in an Australasian context. Students will be engaged and excited by the most current research, real-world examples, global coverage, managerial applications and ethical examples to cover all facets of consumer behaviour. With new coverage of Personality and incorporating real consumer data, Consumer Behaviour is fresh, relevant and up-to-date. It provides students with the best possible introduction to this fascinating discipline.
