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Art Thinking

Author : Amy Whitaker
Publisher : HarperCollins
ISBN 13 : 0062358286
Total Pages : 170 pages
Book Rating : 4.0/5 (623 download)

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Book Synopsis Art Thinking by : Amy Whitaker

Download or read book Art Thinking written by Amy Whitaker and published by HarperCollins. This book was released on 2016-07-05 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: An indispensable and inspiring guide to creativity in the workplace and beyond, drawing on art, psychology, science, sports, law, business, and technology to help you land big ideas in the practical world. Anyone from CEO to freelancer knows how hard it is to think big, let alone follow up, while under pressure to get things done. Art Thinking offers practical principles, inspiration, and a healthy dose of pragmatism to help you navigate the difficulties of balancing creative thinking with driving toward results. With an MBA and an MFA, Amy Whitaker, an entrepreneur-in-residence at the New Museum Incubator, draws on stories of athletes, managers, writers, scientists, entrepreneurs, and even artists to engage you in the process of “art thinking.” If you are making a work of art in any field, you aren’t going from point A to point B. You are inventing point B. Art Thinking combines the mind-sets of art and the tools of business to protect space for open-ended exploration and manage risks on your way to success. Art Thinking takes you from “Wouldn’t it be cool if . . . ?” to realizing your highest aims, helping you build creative skills you can apply across all facets of business and life. Warm, honest, and unexpected, Art Thinking will help you reimagine your work and life—and even change the world—while enjoying the journey from point A. Art Thinking features 60 line drawings throughout.

For the Love of ACT Science

Author : Michael Cerro
Publisher :
ISBN 13 : 9780996832205
Total Pages : 142 pages
Book Rating : 4.8/5 (322 download)

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Book Synopsis For the Love of ACT Science by : Michael Cerro

Download or read book For the Love of ACT Science written by Michael Cerro and published by . This book was released on 2015-10-15 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: To really nail the Science section of the ACT standardized exam, you have to understand basic principles of science - experimentation, data collection, numerical and graphic data analysis, and how to develop conceptual conclusions. Who better to write the test prep book than an engineer who loves science? Michael Cerro uses his background as a chemical engineer, chess player, and highly-impactful ACT tutor with years of test prep experience to write a book that offers a new approach to ACT Test Prep rooted in: LOGIC. He brings together copious opportunities to practice with sample problems at each strategic lesson, using customized questions that feel just like the real test. Michael has an ability to create essential teaching moments on each page, as you walk through the book; and you may even have fun doing it!Above all, his love of the exam and of science ensure that anyone who uses this book - from teachers to tutors to students - will master the ACT Science section as well as gain a valuable understanding about the world of science that will be beneficial throughout life.

Recomposing Art and Science

Author : Irene Hediger
Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 311047459X
Total Pages : 268 pages
Book Rating : 4.1/5 (14 download)

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Book Synopsis Recomposing Art and Science by : Irene Hediger

Download or read book Recomposing Art and Science written by Irene Hediger and published by Walter de Gruyter GmbH & Co KG. This book was released on 2016-09-12 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: The interfaces between art and the scientific disciplines of biology, environmental science, neuroscience, and physics pose interdisciplinary questions that are an inspiration to researchers. The authors compare artists’ experimentation set-ups and thereby reveal new levels of knowledge. The examples in the Artists-in-Labs program illustrate how artists approach problems and, in this way, create new tools for science. The authors of this illustrated volume of essays include Harriet Hawkins, Irene Hediger, Jill Scott, Arnd Schneider , Susanne Witzgall, Lisa Blackman, Jens Hauser and Dieter Mersch.

Trying Not to Try

Author : Edward Slingerland
Publisher : Crown
ISBN 13 : 0770437621
Total Pages : 304 pages
Book Rating : 4.7/5 (74 download)

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Book Synopsis Trying Not to Try by : Edward Slingerland

Download or read book Trying Not to Try written by Edward Slingerland and published by Crown. This book was released on 2014-03-04 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: A deeply original exploration of the power of spontaneity—an ancient Chinese ideal that cognitive scientists are only now beginning to understand—and why it is so essential to our well-being Why is it always hard to fall asleep the night before an important meeting? Or be charming and relaxed on a first date? What is it about a politician who seems wooden or a comedian whose jokes fall flat or an athlete who chokes? In all of these cases, striving seems to backfire. In Trying Not To Try, Edward Slingerland explains why we find spontaneity so elusive, and shows how early Chinese thought points the way to happier, more authentic lives. We’ve long been told that the way to achieve our goals is through careful reasoning and conscious effort. But recent research suggests that many aspects of a satisfying life, like happiness and spontaneity, are best pursued indirectly. The early Chinese philosophers knew this, and they wrote extensively about an effortless way of being in the world, which they called wu-wei (ooo-way). They believed it was the source of all success in life, and they developed various strategies for getting it and hanging on to it. With clarity and wit, Slingerland introduces us to these thinkers and the marvelous characters in their texts, from the butcher whose blade glides effortlessly through an ox to the wood carver who sees his sculpture simply emerge from a solid block. Slingerland uncovers a direct line from wu-wei to the Force in Star Wars, explains why wu-wei is more powerful than flow, and tells us what it all means for getting a date. He also shows how new research reveals what’s happening in the brain when we’re in a state of wu-wei—why it makes us happy and effective and trustworthy, and how it might have even made civilization possible. Through stories of mythical creatures and drunken cart riders, jazz musicians and Japanese motorcycle gangs, Slingerland effortlessly blends Eastern thought and cutting-edge science to show us how we can live more fulfilling lives. Trying Not To Try is mind-expanding and deeply pleasurable, the perfect antidote to our striving modern culture.

The Official ACT Science Guide

Author : ACT
Publisher : John Wiley & Sons
ISBN 13 : 1119634741
Total Pages : 353 pages
Book Rating : 4.1/5 (196 download)

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Book Synopsis The Official ACT Science Guide by : ACT

Download or read book The Official ACT Science Guide written by ACT and published by John Wiley & Sons. This book was released on 2020-04-02 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you prepared to do your best on the ACT science section test? The Official ACT Science Guide is the only test prep resource created by the makers of the ACT to prepare you for the science ACT test. This step-by-step guide reviews the entire ACT science test, allowing you to familiarize yourself with the types of questions you can expect to see on test day. You'll learn the vocabulary and skills you need to know, as well as how to approach each question type. Learn how to understand graphs and charts, see in-depth examples, and read explanations of each question’s answer to improve your performance and gain the confidence you need to succeed! Additionally, the book includes a PIN on the inside front cover that provides access to the full print version and pool of questions online. This offers a customizable learning experience. With The Official ACT Science Guide helps you work toward the score you're targeting and take one major step toward achieving your educational goals! Understand the detailed breakdown of each science reporting category Learn how to quickly and efficiently read graphs, charts, and data Review the science vocabulary section with words you should know to succeed Study in-depth examples of each passage type using official ACT samples See detailed solutions and explanations for every official ACT science question in the book With this concept-based guide straight from the makers of the ACT, you know you’re preparing to do your absolute best on the ACT science section test!

The Official ACT Prep Guide 2021-2022, (Book + 6 Practice Tests + Bonus Online Content)

Author : ACT
Publisher : John Wiley & Sons
ISBN 13 : 1119787343
Total Pages : 25 pages
Book Rating : 4.1/5 (197 download)

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Book Synopsis The Official ACT Prep Guide 2021-2022, (Book + 6 Practice Tests + Bonus Online Content) by : ACT

Download or read book The Official ACT Prep Guide 2021-2022, (Book + 6 Practice Tests + Bonus Online Content) written by ACT and published by John Wiley & Sons. This book was released on 2021-04-20 with total page 25 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE OFFICIAL ACT® PREP GUIDE 2021-2022 The comprehensive guide to the 2021-2022 ACT® test, with 6 genuine, full-length practice tests in print and online. This 2021-2022 guide includes six actual ACT® tests – all of which contain the optional writing test – that you can use to practice at your own pace. To help you review test subjects and improve your understanding, this guide provides clear explanations for every answer. You’ll also get practical tips for boosting your score on the English, math, reading, and science tests, as well as the optional writing test. Additionally, you can access the six tests online through the access code provided in the guide. The code also provides access to 400 online flashcards to help you prepare for all sections in the ACT® examination. The test’s creators filled this guide with expert advice on how to both mentally and physically prepare for the exam. It will also help you: Review the entire ACT® test content so you’ll know what to expect on test day Understand the procedures you’ll follow when you’re taking the ACT® Prepare for the types of questions you can expect to find on the test Adopt test-taking strategies that are right for you The Official ACT® Prep Guide 2021-2022 is the best resource to prepare you for test day. By using this guide you can feel comfortable that you’re prepared to do your best!

The Act of Creation

Author : Arthur Koestler
Publisher : Hutchinson Radius
ISBN 13 :
Total Pages : 760 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis The Act of Creation by : Arthur Koestler

Download or read book The Act of Creation written by Arthur Koestler and published by Hutchinson Radius. This book was released on 1976 with total page 760 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author advances the theory that all creative activities have a basic pattern in common, which he attempts to define.

Information Arts

Author : Stephen Wilson
Publisher : MIT Press
ISBN 13 : 9780262731584
Total Pages : 980 pages
Book Rating : 4.7/5 (315 download)

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Book Synopsis Information Arts by : Stephen Wilson

Download or read book Information Arts written by Stephen Wilson and published by MIT Press. This book was released on 2003-02-28 with total page 980 pages. Available in PDF, EPUB and Kindle. Book excerpt: An introduction to the work and ideas of artists who use—and even influence—science and technology. A new breed of contemporary artist engages science and technology—not just to adopt the vocabulary and gizmos, but to explore and comment on the content, agendas, and possibilities. Indeed, proposes Stephen Wilson, the role of the artist is not only to interpret and to spread scientific knowledge, but to be an active partner in determining the direction of research. Years ago, C. P. Snow wrote about the "two cultures" of science and the humanities; these developments may finally help to change the outlook of those who view science and technology as separate from the general culture. In this rich compendium, Wilson offers the first comprehensive survey of international artists who incorporate concepts and research from mathematics, the physical sciences, biology, kinetics, telecommunications, and experimental digital systems such as artificial intelligence and ubiquitous computing. In addition to visual documentation and statements by the artists, Wilson examines relevant art-theoretical writings and explores emerging scientific and technological research likely to be culturally significant in the future. He also provides lists of resources including organizations, publications, conferences, museums, research centers, and Web sites.

Think Art Act Science

Author : Irène Hediger
Publisher :
ISBN 13 : 9788492861705
Total Pages : 0 pages
Book Rating : 4.8/5 (617 download)

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Book Synopsis Think Art Act Science by : Irène Hediger

Download or read book Think Art Act Science written by Irène Hediger and published by . This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "... Exhibition of projects by artists who have engaged in dialogue with scientists from a variety of disciplines... explores the multiple dynamics of the collaborations thattook place in the labs. The works on show reveal the communicative potential of the artists' responses to scientific research... The artistic researches have been articulated around three main areas of investigation: ecology and the environment, spatial awareness and the emotions, and the new technologies." --book cover.

Invisible Fields

Author : José Luis de Vicente
Publisher : ACTAR Publishers
ISBN 13 : 8415391072
Total Pages : 106 pages
Book Rating : 4.4/5 (153 download)

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Book Synopsis Invisible Fields by : José Luis de Vicente

Download or read book Invisible Fields written by José Luis de Vicente and published by ACTAR Publishers. This book was released on 2011 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the invention of telecommunications technologies in the late nineteenth century, the radio-electric spectrum became a tool for rethinking the world in which we live. The emission of radio waves did away with physical distances, crossing borders and cultures and acting as a powerful catalyst for trade. Moreover, the radio spectrum is the invisible infrastructure on which our information and communication technologies have been built. The history of its scientific discovery and how it was gradually colonized by the media, the military complex, and activists and hackers is one of the most fascinating stories of the twentieth century. The future uses of the radio-electric spectrum in the twenty-first century and its new potential are being decided now, with the end of analogue TV broadcasting worldwide marking the most important transformation of uses in the radio-electric space in decades. This catalog sets out to examine these issues and shed a little light on the most intriguing stories about the radio-electric spectrum.

The Master Key to Act Science

Author : Hugh Hung Vo
Publisher :
ISBN 13 : 9781796625844
Total Pages : 375 pages
Book Rating : 4.6/5 (258 download)

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Book Synopsis The Master Key to Act Science by : Hugh Hung Vo

Download or read book The Master Key to Act Science written by Hugh Hung Vo and published by . This book was released on 2019-06-15 with total page 375 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why is ACT Science often considered the most frustrating and chaotic section on the ACT? What kind of science does it actually test? The Master Key to ACT Science is systematically designed to thoroughly crack this dreaded chaos and provide both motivated and frustrated self-studiers with a crystal-clear roadmap to mastering the science section of the ACT and maximizing their ACT Science scores. FEATURES include The big picture of ACT Science: what's actually tested & what to focus on for the best results. The strategic MASTER KEY FORMULA = the shortest way to reach correct answers with speed and accuracy, outsmarting the test's overwhelming rush and chaos. All QUESTION PATTERNS on ACT Science = Your key to beating the clock! ACT Science questions follow consistent patterns. With the whole science section broken down into repeated patterns, mastering these patterns, you master the test! Recognizing which pattern the question at hand belongs to and knowing how to handle it allow you to think much less about what to do and answer it far faster with a minimal amount of reading. Tips, skills, and strategies specifically designed for every question pattern: each pattern is described in-depth in a separate sub-chapter with detailed examples to walk you through, so you will be able to recognize and master each, and eventually all, of the patterns there are on ACT Science.Sound strategies for swiftly reading and tackling the "Debating Scientists" or "Conflicting Viewpoints" passage to help you ace what many students consider the hardest one.20 drills + 4 chapter tests (full-length) to apply each and every pattern learned to real-test-style questions for total familiarity.3 full-length science practice tests, formatted just like the real ACT Science Test, to exercise what you've acquired from this guide to master ACT Science and raise your score.A comprehensive review of "outside" science knowledge that covers all of the content pertaining to biology, chemistry, physics, and earth/space sciences tested by the ACT for perfect scorers.6 real ACT Science Tests thoroughly explained! To maximize your ACT science score, you must know what the real testing experience feels like and thus cannot afford to do without ultimately practicing on real ACT Science questions, the diamond benchmark of authenticity set by the makers of the ACT that nobody can emulate. Thorough references to real ACT Science questions that fit the patterns described in this guide and in-depth answer explanations for the science sections of 6 real ACT Tests are provided herein, including ACT 74FPRE and ACT 72CPRE. While the real tests themselves are copyrighted materials and thus are not included in this book, many of them - floating around on the Internet - are publicly accessible. This perfect practice will let you apply what you've mastered from this guide to optimize your fluency with ACT Science and ensure that very few science questions will, if ever, surprise you on your ACT test day. BONUS!Owning a copy of THE MASTER KEY TO ACT SCIENCE entitles you to free access to a continuously updated databank of ACT Science prep resources available online (see inside). You can keep practicing your way to perfection with guidance on applying the essence of this guide to more real ACT Science questions and in-depth answer explanations for the science sections of the latest Official ACT Prep Guide!

The Art of Thinking Clearly

Author : Rolf Dobelli
Publisher : Harper Collins
ISBN 13 : 0062359800
Total Pages : 269 pages
Book Rating : 4.0/5 (623 download)

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Book Synopsis The Art of Thinking Clearly by : Rolf Dobelli

Download or read book The Art of Thinking Clearly written by Rolf Dobelli and published by Harper Collins. This book was released on 2014-05-06 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: A world-class thinker counts the 100 ways in which humans behave irrationally, showing us what we can do to recognize and minimize these “thinking errors” to make better decisions and have a better life Despite the best of intentions, humans are notoriously bad—that is, irrational—when it comes to making decisions and assessing risks and tradeoffs. Psychologists and neuroscientists refer to these distinctly human foibles, biases, and thinking traps as “cognitive errors.” Cognitive errors are systematic deviances from rationality, from optimized, logical, rational thinking and behavior. We make these errors all the time, in all sorts of situations, for problems big and small: whether to choose the apple or the cupcake; whether to keep retirement funds in the stock market when the Dow tanks, or whether to take the advice of a friend over a stranger. The “behavioral turn” in neuroscience and economics in the past twenty years has increased our understanding of how we think and how we make decisions. It shows how systematic errors mar our thinking and under which conditions our thought processes work best and worst. Evolutionary psychology delivers convincing theories about why our thinking is, in fact, marred. The neurosciences can pinpoint with increasing precision what exactly happens when we think clearly and when we don’t. Drawing on this wide body of research, The Art of Thinking Clearly is an entertaining presentation of these known systematic thinking errors--offering guidance and insight into everything why you shouldn’t accept a free drink to why you SHOULD walk out of a movie you don’t like it to why it’s so hard to predict the future to why shouldn’t watch the news. The book is organized into 100 short chapters, each covering a single cognitive error, bias, or heuristic. Examples of these concepts include: Reciprocity, Confirmation Bias, The It-Gets-Better-Before-It-Gets-Worse Trap, and the Man-With-A-Hammer Tendency. In engaging prose and with real-world examples and anecdotes, The Art of Thinking Clearly helps solve the puzzle of human reasoning.

The Art Of Seduction

Author : Robert Greene
Publisher : Profile Books
ISBN 13 : 1847651402
Total Pages : 496 pages
Book Rating : 4.8/5 (476 download)

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Book Synopsis The Art Of Seduction by : Robert Greene

Download or read book The Art Of Seduction written by Robert Greene and published by Profile Books. This book was released on 2010-09-03 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt: Which sort of seducer could you be? Siren? Rake? Cold Coquette? Star? Comedian? Charismatic? Or Saint? This book will show you which. Charm, persuasion, the ability to create illusions: these are some of the many dazzling gifts of the Seducer, the compelling figure who is able to manipulate, mislead and give pleasure all at once. When raised to the level of art, seduction, an indirect and subtle form of power, has toppled empires, won elections and enslaved great minds. In this beautiful, sensually designed book, Greene unearths the two sides of seduction: the characters and the process. Discover who you, or your pursuer, most resembles. Learn, too, the pitfalls of the anti-Seducer. Immerse yourself in the twenty-four manoeuvres and strategies of the seductive process, the ritual by which a seducer gains mastery over their target. Understand how to 'Choose the Right Victim', 'Appear to Be an Object of Desire' and 'Confuse Desire and Reality'. In addition, Greene provides instruction on how to identify victims by type. Each fascinating character and each cunning tactic demonstrates a fundamental truth about who we are, and the targets we've become - or hope to win over. The Art of Seduction is an indispensable primer on the essence of one of history's greatest weapons and the ultimate power trip. From the internationally bestselling author of The 48 Laws of Power, Mastery, and The 33 Strategies Of War.

Wait

Author : Frank Partnoy
Publisher : PublicAffairs
ISBN 13 : 1610390059
Total Pages : 306 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis Wait by : Frank Partnoy

Download or read book Wait written by Frank Partnoy and published by PublicAffairs. This book was released on 2012-06-26 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: What do these scenarios have in common: a professional tennis player returning a serve, a woman evaluating a first date across the table, a naval officer assessing a threat to his ship, and a comedian about to reveal a punch line? In this counterintuitive and insightful work, author Frank Partnoy weaves together findings from hundreds of scientific studies and interviews with wide-ranging experts to craft a picture of effective decision-making that runs counter to our brutally fast-paced world. Even as technology exerts new pressures to speed up our lives, it turns out that the choices we make -- unconsciously and consciously, in time frames varying from milliseconds to years -- benefit profoundly from delay. As this winning and provocative book reveals, taking control of time and slowing down our responses yields better results in almost every arena of life -- even when time seems to be of the essence. The procrastinator in all of us will delight in Partnoy's accounts of celebrity "delay specialists," from Warren Buffett to Chris Evert to Steve Kroft, underscoring the myriad ways in which delaying our reactions to everyday choices -- large and small -- can improve the quality of our lives.

Thinking about Science, Reflecting on Art

Author : Otávio Bueno
Publisher : Routledge
ISBN 13 : 1351629131
Total Pages : 244 pages
Book Rating : 4.3/5 (516 download)

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Book Synopsis Thinking about Science, Reflecting on Art by : Otávio Bueno

Download or read book Thinking about Science, Reflecting on Art written by Otávio Bueno and published by Routledge. This book was released on 2017-08-07 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thinking about Science, Reflecting on Art: Bringing Aesthetics and Philosophy of Science Together is the first book to systematically examine the relationship between the philosophy of science and aesthetics. With contributions from leading figures from both fields, this edited collection engages with such questions as: Does representation function in the same way in science and in art? What important characteristics do scientific models share with literary fictions? What is the difference between interpretation in the sciences and in the arts? Can there be a science of aesthetics? In what ways can aesthetics and philosophy of science be integrated? Aiming to develop the interconnections between the philosophy of science and the philosophy of art more broadly and more deeply than ever before, this volume not only explores scientific representation by comparison with fiction but extends the scope of interaction to include metaphysical and other questions around methodology in mainstream philosophy of science, including the aims of science, the characterisation of scientific understanding, and the nature of observation, as well as drawing detailed comparisons between specific examples in both art and the sciences.

Thought Experiments in Science, Philosophy, and the Arts

Author : Melanie Frappier
Publisher : Routledge
ISBN 13 : 1136286004
Total Pages : 283 pages
Book Rating : 4.1/5 (362 download)

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Book Synopsis Thought Experiments in Science, Philosophy, and the Arts by : Melanie Frappier

Download or read book Thought Experiments in Science, Philosophy, and the Arts written by Melanie Frappier and published by Routledge. This book was released on 2012-09-10 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Lucretius throwing a spear beyond the boundary of the universe to Einstein racing against a beam of light, thought experiments stand as a fascinating challenge to the necessity of data in the empirical sciences. Are these experiments, conducted uniquely in our imagination, simply rhetorical devices or communication tools or are they an essential part of scientific practice? This volume surveys the current state of the debate and explores new avenues of research into the epistemology of thought experiments.

Drawing Thought

Author : Andrea Kantrowitz
Publisher : MIT Press
ISBN 13 : 0262544326
Total Pages : 189 pages
Book Rating : 4.2/5 (625 download)

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Book Synopsis Drawing Thought by : Andrea Kantrowitz

Download or read book Drawing Thought written by Andrea Kantrowitz and published by MIT Press. This book was released on 2022-10-11 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing as a tool of thought: an investigation of drawing, cognition, and creativity that integrates text and hand-drawn images. Drawing is a way of constructing ideas and observations as much as it is a means of expressing them. When we are not ready or able to put our thoughts into words, we can sometimes put them down in arrangements of lines and marks. Artists, designers, architects, and others draw to generate, explore, and test perceptions and mental models. In Drawing Thought, artist-educator Andrea Kantrowitz invites readers to use drawing to extend and reflect on their own thought processes. She interweaves illuminating hand-drawn images with text, integrating recent findings in cognitive psychology and neuroscience with accounts of her own artistic and teaching practices. The practice of drawing seems to be found across almost all known human cultures, with its past stretching back into the caves of prehistory. It takes advantage of the ways in which human cognition is embodied and situated in relationship to the environments in which we find ourselves. We become more aware of the interplay between our external surroundings and the inner workings of our minds as we draw. We can trace moments of perception and understanding in a sketchbook that might otherwise be lost, and go back to reexamine and revise those traces later. Kantrowitz encourages readers to draw out their own ideas and observations through a series of guided exercises and experiments, with her lively drawings and engaging text pointing the way. Drawing is a tool for thought in anyone’s hands; it is creativity in action.