Store Design and Visual Merchandising, Second Edition

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Author :
Publisher : Business Expert Press
ISBN 13 : 1631571133
Total Pages : 289 pages
Book Rating : 4.6/5 (315 download)

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Book Synopsis Store Design and Visual Merchandising, Second Edition by : Claus Ebster

Download or read book Store Design and Visual Merchandising, Second Edition written by Claus Ebster and published by Business Expert Press. This book was released on 2015-03-05 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: The creative and science-driven design of the point of sale has become a crucial success factor for both retailers and service businesses. In the newly revised and expanded edition of this book, you will learn some of the shopper marketing secrets from the authors about how you can design your store to increase sales and delight shoppers at the same time. By the time you are through reading, you will have learned how shoppers navigate the store, how they search for products, and how you can make them find the products you want them to see. You will also be able to appeal to shopper emotions through the use of colors, scents, and music, as well as make shopping memorable and fun by creating unique experiences for your shoppers. The focus is on the practical applicability of the concepts discussed, and this accessible book is firmly grounded in consumer and psychological research. At the end of each chapter, you will find several takeaway points. The book concludes with the “Store Design Cookbook,” full of ready-to-serve recipes for your own store design and visual merchandising process.

Visual Merchandising

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Author :
Publisher : Laurence King
ISBN 13 : 9781913947323
Total Pages : 224 pages
Book Rating : 4.9/5 (473 download)

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Book Synopsis Visual Merchandising by : Tony Morgan

Download or read book Visual Merchandising written by Tony Morgan and published by Laurence King. This book was released on 2021-11-25 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Write well. Live well. The practice of creative writing - being expressive, exploring ideas, crafting words, shaping stories - can deepen your appreciation of life and enhance your wellbeing. With 100 inspiring prompts, insights and exercises specially devised by an award-winning author and creative writing teacher, discover how to write well - and thrive. This comprehensive guide to visual merchandising covers both window dressing and in-store design, as well as all the other elements, real or virtual, used to enhance the contemporary retail experience. Featuring a range of shops, from fashion emporia such as Selfridges, Printemps, and Bergdorf Goodman to small outlets, the book offers practical advice, supported by tips from the most inspiring visual merchandisers and creative directors across the world. It reveals the secrets of their profession and all there is to know about the latest technology, mannequins, props etc. It also examines the psychology and ever-changing trends behind consumer behaviour. Visual merchandising is presented through lavish color photographs, diagrams of floor layouts and store case studies, and includes invaluable information such as a glossary of terms used in the industry.

Visual Merchandising and Display

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Author :
Publisher : Promopress
ISBN 13 : 9788417656065
Total Pages : 240 pages
Book Rating : 4.6/5 (56 download)

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Book Synopsis Visual Merchandising and Display by : Silvia Belli

Download or read book Visual Merchandising and Display written by Silvia Belli and published by Promopress. This book was released on 2020-02 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes an essential tool for all professionals who want to work in the field of visual merchandising in retail.

The Luxury Strategy

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Publisher : Kogan Page Publishers
ISBN 13 : 0749464925
Total Pages : 408 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis The Luxury Strategy by : Jean-Noël Kapferer

Download or read book The Luxury Strategy written by Jean-Noël Kapferer and published by Kogan Page Publishers. This book was released on 2012-09-03 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the secrets to successful luxury brand management with this bestselling guide written by two of the world's leading experts on luxury branding, Jean-Noël Kapferer and Vincent Bastien, providing a unique blueprint for luxury brands and companies. Having established itself as the definitive work on the essence of a luxury brand strategy, this book defines the differences between premium and luxury brands and products, analyzing the nature of true luxury brands and turning established marketing 'rules' upside-down. Written by two world experts on luxury branding, The Luxury Strategy provides the first rigorous blueprint for the effective management of luxury brands and companies at the highest level. This fully revised second edition of The Luxury Strategy explores the diversity of meanings of 'luxury' across different markets. It rationalizes those business models that have achieved profitability and unveils the original methods that were used to transform small family businesses such as Ferrari, Louis Vuitton, Cartier, Chanel, Armani, Gucci, and Ralph Lauren into profitable global brands. Now with a new section on marketing and selling luxury goods online and the impact of social networks and digital developments, this book has truly cemented its position as the authority on luxury strategy.

Visual Merchandising and Display

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Author :
Publisher : Bloomsbury Publishing USA
ISBN 13 : 1501315293
Total Pages : 416 pages
Book Rating : 4.5/5 (13 download)

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Book Synopsis Visual Merchandising and Display by : Martin M. Pegler

Download or read book Visual Merchandising and Display written by Martin M. Pegler and published by Bloomsbury Publishing USA. This book was released on 2018-02-22 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: Revised edition of Visual merchandising and display, c2012.

Store Windows 16 INTL

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Author :
Publisher : Visual Reference Publications
ISBN 13 : 9781584711247
Total Pages : 186 pages
Book Rating : 4.7/5 (112 download)

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Book Synopsis Store Windows 16 INTL by : Martin Pegler

Download or read book Store Windows 16 INTL written by Martin Pegler and published by Visual Reference Publications. This book was released on 2008-07-29 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Retail sector.

Silent Selling

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Publisher : Bloomsbury Publishing USA
ISBN 13 : 1501315498
Total Pages : 448 pages
Book Rating : 4.5/5 (13 download)

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Book Synopsis Silent Selling by : Judy Bell

Download or read book Silent Selling written by Judy Bell and published by Bloomsbury Publishing USA. This book was released on 2017-08-10 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: This all-inclusive approach to best practices in visual merchandising includes a new "Creative Challenge" chapter feature offering experiential tools to deepen students' understanding of the material, plus full-page color photographs of the latest retail concept stores.

Visual Merchandising and Display

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Publisher :
ISBN 13 :
Total Pages : 344 pages
Book Rating : 4.:/5 (89 download)

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Book Synopsis Visual Merchandising and Display by : Martin M. Pegler

Download or read book Visual Merchandising and Display written by Martin M. Pegler and published by . This book was released on 1991 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: This best-selling text is for anyone in merchandising from store planners and manufacturers to visual merchandisers. Pegler zeroes in on all aspects of visual merchandising and display, from classic techniques to the most avant-garde developments. Using hundreds of textual and visual examples, the author reveals how to add interest to window and interior displays, optimizing the retailer's image and the target market.

Visual Merchandising

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Author :
Publisher : Watson-Guptill Publications
ISBN 13 : 9780823056217
Total Pages : 0 pages
Book Rating : 4.0/5 (562 download)

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Book Synopsis Visual Merchandising by : Hearst Books

Download or read book Visual Merchandising written by Hearst Books and published by Watson-Guptill Publications. This book was released on 1997 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Prized by manufacturers, retailers, and designers, this book bursts with state-of-the-art merchandising ideas.

Architectures of Display

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Author :
Publisher : Routledge
ISBN 13 : 1317178955
Total Pages : 539 pages
Book Rating : 4.3/5 (171 download)

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Book Synopsis Architectures of Display by : Anca I. Lasc

Download or read book Architectures of Display written by Anca I. Lasc and published by Routledge. This book was released on 2017-09-11 with total page 539 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through an international range of case studies from the 1870s to the present, this volume analyzes strategies of display in department stores and modern retail spaces. Established scholars and emerging researchers working within a range of disciplinary contexts and historiographical traditions shed light on what constitutes modern retail and the ways in which interior designers, architects, and artists have built or transformed their practice in response to the commercial context.

Basics Interior Design 01: Retail Design

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Author :
Publisher : AVA Publishing
ISBN 13 : 2940411220
Total Pages : 187 pages
Book Rating : 4.9/5 (44 download)

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Book Synopsis Basics Interior Design 01: Retail Design by : Lynne Mesher

Download or read book Basics Interior Design 01: Retail Design written by Lynne Mesher and published by AVA Publishing. This book was released on 2010-08-26 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: Retail Design.

Retail Interiors

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Publisher : Rockport Publishers
ISBN 13 :
Total Pages : 88 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Retail Interiors by : Rockport Publishers

Download or read book Retail Interiors written by Rockport Publishers and published by Rockport Publishers. This book was released on 1998 with total page 88 pages. Available in PDF, EPUB and Kindle. Book excerpt: This showcase of interior design photographs from stores of all sizes and types examines designs that support selling strategies and motivate customers to buy. New trends and creative use of space are featured; it is an important resource for commercial interior designers and retail store owners.

Store Windows

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Publisher : Visual Reference Publications
ISBN 13 : 9781584711087
Total Pages : 184 pages
Book Rating : 4.7/5 (11 download)

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Book Synopsis Store Windows by : Martin M. Pegler

Download or read book Store Windows written by Martin M. Pegler and published by Visual Reference Publications. This book was released on 2006 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leading authority on store design and visual merchandising, Martin M. Pegler presents an up-to-date review of outstanding and creative store window designs, most of which are extraordinary because of their simplicity.

Holistic Retail Design

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Publisher : Frame Publishers
ISBN 13 : 9491727656
Total Pages : 402 pages
Book Rating : 4.4/5 (917 download)

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Book Synopsis Holistic Retail Design by : Prof. Philipp Teufel

Download or read book Holistic Retail Design written by Prof. Philipp Teufel and published by Frame Publishers. This book was released on 2015-09-01 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: Holistic Retail Design sets out a theory that reshapes shopping by introducing strategies in holistic constitution and the improvement of retail experiences. It covers stationary, temporary and digital customer touch-points and intermediates between the consumer, the retail brand and the products being offered. The theory shapes spaces, platforms, events, interfaces, signage and communications, expanding scope whilst introducing retail archetypes linking to customer role models. Features The authors outline a new approach to retail design. Strategy applications are outlined per chapter, with international best practice cases highlighted. Written by leading professors in the field, Prof. Rainer Zimmermann and Prof. Philipp Teufel from the Peter Behrens School of Arts, University of Applied Sciences Düsseldorf. Visually interesting with outstanding graphic design.

The American Store Window

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Publisher :
ISBN 13 :
Total Pages : 216 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis The American Store Window by : Leonard S. Marcus

Download or read book The American Store Window written by Leonard S. Marcus and published by . This book was released on 1978 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Store Design

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Publisher :
ISBN 13 : 9780615676395
Total Pages : 120 pages
Book Rating : 4.6/5 (763 download)

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Book Synopsis Store Design by : William R. Green

Download or read book Store Design written by William R. Green and published by . This book was released on 2012-09-04 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt: Retail design is different. It's a specialty. When done well, it works like magic. You want to build successful stores that are magnets for attracting customers, intriguing them, and selling products and services. The ideas in Store Design will help you design great retail experiences. Analyze your client's design needs according to type of store, location, the product, price-point, and budget. Systematically design and organize a store that reinforces a desired image, attracts shoppers and motivates them to buy. Create flexible, timeless and tasteful stores. Entice customers to enter the store, shop, buy and return again and again.The main components of store design are revealed chapter by chapter. Each axiomatic component leads to a selection process of "either-or" design subsets: open or closed front; strong or neutral design; accessible or inaccessible product display; and so on. This is the core of the retail design process. Use these design principles to build a store design that meets every concern of the retailer. Create a correct and memorable store image, a sensible floor plan, effective product presentation, an arresting storefront design, and vibrant, energy-efficient lighting.When done, you will know that your store design works: functionally, aesthetically, and psychologically. You will have created the right store for your product, your location, and your retailer, because you will have used sound design principles to make every decision along the way.Loaded with many photos and illustrations, Store Design explains everything in five chapters. Also, there is a useful glossary of retail architecture terms, and a step-by-step checklist to take you through the design process.Store Design is a guided, logical approach for designing a retail store. It will provide a simple, easy-to-follow design template. It will reinforce your existing skills and experience. And it will also serve as a knowledge base for the entire team so everyone can understand and follow the design process. Anyone can gain the equivalent of years of retail design experience simply by reading and adopting its ideas. Why wait? Get Store Design now and get going on your next retail store.Store Design is a Complete Guide to Designing Successful Retail Stores.Includes 42 photos & illustrations plus design checklist.

Stores of the Year, Vol.14.

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Author :
Publisher : Harper Design
ISBN 13 : 9781584710325
Total Pages : 186 pages
Book Rating : 4.7/5 (13 download)

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Book Synopsis Stores of the Year, Vol.14. by : Martin M. Pegler

Download or read book Stores of the Year, Vol.14. written by Martin M. Pegler and published by Harper Design. This book was released on 2003-05-13 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Stores of the Year No. 14 shows with over 225 full-color photos, how top professionals in the fields of design, architecture, lighting and fixtures, turn spaces into marketplaces. Both newcomers and famous designers present new solutions to the complex problems of retail design and visual merchandising. Spotlighted in this 14th book in the Stores of the Year series are the elements of good store design: architecture, fixturing, lighting, and merchandise presentation. The selected projects illustrate how top professionals in the field of store design turn spaces into marketplaces that sell the goods. The many faces, approaches and attitudes of store design are presented herewith. The book's 176 colorful pages feature boutiques, shops and stores in the following retail categories: women's fashion, men's fashion, lifestyle, children's wear and fashion accessories. With a plethora of design solutions, Stores of the Year No. 14 is a book you'll refer to time and again for creative innovation and ideas -- whether you're an interior designer, architect, visual merchandiser, or retail executive. Anyone responsible for creating exciting atmospheres for today's shopper will find great new ideas in this book. Book jacket.