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The Video News Release
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Book Synopsis Video News Releases: Unattributed Prepackaged News Stories Violate Publicity Or Propaganda Prohibition by : Susan A. Poling
Download or read book Video News Releases: Unattributed Prepackaged News Stories Violate Publicity Or Propaganda Prohibition written by Susan A. Poling and published by DIANE Publishing. This book was released on 2008-05 with total page 10 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years, fed. agencies have been increasing their use of video news releases (VNRs), which frequently include prepackaged news stories. The prepackaged news stories are distributed to local TV news stations & are designed to resemble actual news stories. By eliminating the costs & effort of producing an original news story, agencies can find news stations willing to broadcast a favorable news segment on a desired topic. The author examined prepackaged news storied produced by the Dept. of Health & Human Serv. & the Office of Nat. Drug Control Policy & evaluated whether these materials constituted covert propaganda in violation of the prohibition on using appropriated funds for publicity & propaganda not authorized by Congress.
Book Synopsis The Video News Release by : E. E. Chang
Download or read book The Video News Release written by E. E. Chang and published by . This book was released on 1995 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Active Storytelling by : Brian Solis
Download or read book Active Storytelling written by Brian Solis and published by Pearson Education. This book was released on 2009-12-15 with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Element is an excerpt from Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR (ISBN: 9780137150694) by Brian Solis and Deirdre Breakenridge. Available in print and digital formats. Powerful new “VNR 2.0” techniques that cut through clutter and deliver your message the way your audience wants to experience it! Social media is ushering in an emerging era of multimedia storytelling. Dubbed the “Video News Release (VNR) redux,” or “VNR 2.0,” PR professionals can now tell stories through video much easier than ever. Ready or not, it’s time to start brushing up on your skills in Web video capturing, editing, and uploading to social networks.
Author :United States. Department of Agriculture. Office of Public Affairs (1989- ). Publisher : ISBN 13 : Total Pages :342 pages Book Rating :4.:/5 (89 download)
Book Synopsis Selected Speeches and News Releases by : United States. Department of Agriculture. Office of Public Affairs (1989- ).
Download or read book Selected Speeches and News Releases written by United States. Department of Agriculture. Office of Public Affairs (1989- ). and published by . This book was released on 1988 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Reputation Management written by and published by Routledge. This book was released on with total page 457 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Strategic Writing by : Charles Marsh
Download or read book Strategic Writing written by Charles Marsh and published by Routledge. This book was released on 2015-07-17 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: In its third edition, Strategic Writing emphasizes the strategic, goal-oriented mission of high-quality media and public relations writing with clear, concise instructions for more than 40 types of documents. This multidisciplinary text covers writing for public relations, advertising, sales and marketing, and business communication. Featuring a spiral binding, numerous examples and a user-friendly "recipe" approach, Strategic Writing is ideal for public relations writing classes that include documents from other disciplines.
Book Synopsis Callous Disregard by : Andrew J. Wakefield
Download or read book Callous Disregard written by Andrew J. Wakefield and published by Skyhorse Publishing Inc.. This book was released on 2010-05-24 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Andrew Wakefield reveals the the inside story of the vaccine-autism connection, and his controversial...
Book Synopsis Explaining Research by : Dennis Meredith
Download or read book Explaining Research written by Dennis Meredith and published by Oxford University Press. This book was released on 2021-08-03 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explaining Researchis the ultimate guide for scientists, engineers, and other professionals seeking to share their life's work effectively with important lay and scientific audiences. It offers a multitude of practical communication tools and techniques for writing, giving talks, creating visuals, using social media, and publicizing research advances. Career success depends on more than conducting incisive experiments and publishing papers in top journals. Researchers must also know how to explain their work to key audiences, such as colleagues, potential collaborators, officers in funding agencies and from foundations, donors, institutional leaders, corporate partners, students, legislators, journalists, and the general public. Explaining Research is the most comprehensive guide for science and engineering communication. In this new edition, leading research communicator Dennis Meredith provides readers with the practical tools and techniques scientists and engineers need to reach their audiences effectively. The updated and expanded chapters include a wealth of insights from leading science journalists and research communicators.
Book Synopsis Mastering Public Health by : Barry S. Levy
Download or read book Mastering Public Health written by Barry S. Levy and published by Oxford University Press, USA. This book was released on 2012 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designed for new and seasoned public health workers alike, this user-friendly guide focuses on the day-to-day practical skills and competencies that are often not taught in educational or training programs. It is a how-to book with tools, techniques, tips, checklists.
Book Synopsis Public Relations Planning by : Edward T. Vieira, Jr.
Download or read book Public Relations Planning written by Edward T. Vieira, Jr. and published by Routledge. This book was released on 2018-10-03 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public Relations Planning provides students with an in-depth understanding of the steps involved in planning and executing a successful PR campaign. Taking a strategic approach to the subject, the author brings years of practical experience to the project, helping students see how it all fits together in reality. The book goes beyond an introductory discussion of the theory of PR planning, incorporating material from cutting-edge research in the field. A discussion of the psychological aspects of communication, material on in-house/employee communication, as well as a chapter dedicated to discussing how social media strategies fit into a PR campaign, give students a real edge when it comes to executing an effective campaign. Plenty of global examples and a companion website featuring PowerPoint slides, a test bank, and answer key for end-of-chapter questions round out this excellent resource for students of public relations and corporate communication.
Author :Lars Lindberg Christensen Publisher :Springer Science & Business Media ISBN 13 :0387499601 Total Pages :267 pages Book Rating :4.3/5 (874 download)
Book Synopsis The Hands-On Guide for Science Communicators by : Lars Lindberg Christensen
Download or read book The Hands-On Guide for Science Communicators written by Lars Lindberg Christensen and published by Springer Science & Business Media. This book was released on 2007-06-08 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: This hands-on guide offers practical advice on all aspects of science communication. It features a tightly interwoven fabric of issues: product types, target groups, written communication, visual communication, validation processes, practices of efficient workflow, distribution, promotion, advertising, and much more. Extremely practical, the guide provides the necessary "shortcuts" to produce outreach products of high quality. All concepts are explained with simple terms and illustrative examples while check lists and short "to-the-point" overviews enable rapid progress and quick results. New science communicators as well as seasoned presenters will find this guide both helpful and inspirational.
Author :United States. Congress. House. Committee on Appropriations. Subcommittee on VA, HUD, and Independent Agencies Publisher : ISBN 13 : Total Pages :692 pages Book Rating :4.F/5 ( download)
Book Synopsis Departments of Veterans Affairs and Housing and Urban Development, and Independent Agencies Appropriations for 2004 by : United States. Congress. House. Committee on Appropriations. Subcommittee on VA, HUD, and Independent Agencies
Download or read book Departments of Veterans Affairs and Housing and Urban Development, and Independent Agencies Appropriations for 2004 written by United States. Congress. House. Committee on Appropriations. Subcommittee on VA, HUD, and Independent Agencies and published by . This book was released on 2003 with total page 692 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :United States. Congress. House. Committee on Appropriations. Subcommittee on the Departments of Transportation, Treasury, HUD, the Judiciary, District of Columbia, and Independent Agencies Appropriations Publisher : ISBN 13 : Total Pages :2052 pages Book Rating :4.F/5 ( download)
Book Synopsis Departments of Transportation, Treasury, HUD, the Judiciary, District of Columbia, and Independent Agencies Appropriations for 2006 by : United States. Congress. House. Committee on Appropriations. Subcommittee on the Departments of Transportation, Treasury, HUD, the Judiciary, District of Columbia, and Independent Agencies Appropriations
Download or read book Departments of Transportation, Treasury, HUD, the Judiciary, District of Columbia, and Independent Agencies Appropriations for 2006 written by United States. Congress. House. Committee on Appropriations. Subcommittee on the Departments of Transportation, Treasury, HUD, the Judiciary, District of Columbia, and Independent Agencies Appropriations and published by . This book was released on 2005 with total page 2052 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis 108-1 Hearings: Departments of Veterans Affairs and Housing and Urban Development, and Independent Agencies Appropriations For 2004, Part 5, February 26, 2003, * by :
Download or read book 108-1 Hearings: Departments of Veterans Affairs and Housing and Urban Development, and Independent Agencies Appropriations For 2004, Part 5, February 26, 2003, * written by and published by . This book was released on 2003 with total page 662 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :United States. Congress. House. Committee on Appropriations. Subcommittee on VA, HUD, and Independent Agencies Publisher : ISBN 13 : Total Pages :1232 pages Book Rating :4.:/5 (319 download)
Book Synopsis Departments of Veterans Affairs and Housing and Urban Development, and Independent Agencies Appropriations for 2003 by : United States. Congress. House. Committee on Appropriations. Subcommittee on VA, HUD, and Independent Agencies
Download or read book Departments of Veterans Affairs and Housing and Urban Development, and Independent Agencies Appropriations for 2003 written by United States. Congress. House. Committee on Appropriations. Subcommittee on VA, HUD, and Independent Agencies and published by . This book was released on 2002 with total page 1232 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book American Carnival written by Neil Henry and published by Univ of California Press. This book was released on 2007-05-29 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author examines the issues that have led to the decline of journalistic professionalism in recent years including intentional frauds and corruption, the effect of the Internet, and serious stories about unethical practices in journalism.
Book Synopsis Writing for the Fashion Business by : Kristen K. Swanson
Download or read book Writing for the Fashion Business written by Kristen K. Swanson and published by Bloomsbury Publishing USA. This book was released on 2008-03-10 with total page 626 pages. Available in PDF, EPUB and Kindle. Book excerpt: Writing for the Fashion Business is an exciting and engaging textbook that presents effective writing techniques geared specifically for the fashion industry. This text fills the gap between general writing classes and upper-level fashion courses that address writing for specific sectors of the fashion business, such as merchandising or promotion. Real-world examples, case studies, and industry profiles provide models of the challenges of writing for the fashion industry and discuss issues of form and content. Students have ample opportunity to practice writing and critical thinking skills as they complete the portfolio exercises within each chapter and respond to the questions at the end of each case study. Chapter summaries and lists of key terms help them retain chapter content.
