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Author : Alan B. Albarran
Publisher :
ISBN 13 : 9788480819992
Total Pages : 98 pages
Book Rating : 4.8/5 (199 download)
Download or read book The Transformation of the Media and Communication Industries written by Alan B. Albarran and published by . This book was released on 2010-01-01 with total page 98 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Gali Einav
Publisher : Springer
ISBN 13 : 3319090097
Total Pages : 158 pages
Book Rating : 4.3/5 (19 download)
Download or read book The New World of Transitioned Media written by Gali Einav and published by Springer. This book was released on 2014-10-01 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: The media industry is undergoing an accelerated pace of change, driven in large part by the proliferation of digital platforms. In many cases, the speed of adoption has exceeded our ability to process the impact of these changes on individuals and society at large. This book provides a “behind-the-scenes” look at the media industry’s transition into the digital era and examines its impact on marketing, advertising, innovation and other economic and social activities. The impact of digital technologies on traditional media sectors, such as advertising, video games, film and television is well-documented. Less understood is its effect on our perceptions, thought processes and inter-personal relationships. Social media, for example, represents a fundamental change in the ways we interact with media, communicate with each other and even present ourselves to the world. This has shaped the way we communicate with institutions and brands. Similar to the first “Transitioned Media” book, Transitioned Media: A Turning Point into the Digital Realm, this book combines media industry leaders and academics to explore various transformative trends and issues. Themes include measuring cross-platform behaviour, artificial intelligence in journalism, the evolution of video games, digital media and physical space, the mobile use trends, social media and the corporate world, the changes in the television and newspaper business and the evolving relationship between advertisers and target audiences. The varied backgrounds of contributors and array of topics make for a unique and insightful point of view.
Author : Randy Nichols
Publisher : Routledge
ISBN 13 : 0429890443
Total Pages : 286 pages
Book Rating : 4.4/5 (298 download)
Download or read book Political Economy of Media Industries written by Randy Nichols and published by Routledge. This book was released on 2019-10-28 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a critical political economic examination of the impact of increasingly concentrated global media industries. It addresses different media and communication industries from around the globe, including film, television, music, journalism, telecommunication, and information industries. The authors use case studies to examine how changing methods of production and distribution are impacting a variety of issues including globalization, environmental devastation, and the shifting role of the State. This collection finds communication at a historical moment in which capitalist control of media and communication is the default status and, so, because of the increasing levels of concentration globally allows those in control to define the default ideological status. In turn, these concentrated media forces are deployed under the guise of entertainment but with a mind towards further concentration and control of the media apparatuses many times in convergence with others
Author : Hugh Mackay
Publisher : SAGE
ISBN 13 : 9780761962502
Total Pages : 444 pages
Book Rating : 4.9/5 (625 download)
Download or read book The Media Reader written by Hugh Mackay and published by SAGE. This book was released on 1999-06-22 with total page 444 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text is an essential sourcebook of key statements about transformations in media culture. Focusing on questions of democracy, technology and culture, it provides theoretical approaches to past and present media transformations; and case studies of a range of media, both old media in new times and emerging new media.
Author : Alexander Godulla
Publisher : Springer
ISBN 13 : 9783031399398
Total Pages : 0 pages
Book Rating : 4.3/5 (993 download)
Download or read book Digital Disruption and Media Transformation written by Alexander Godulla and published by Springer. This book was released on 2023-11-22 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents a comprehensive compilation of the latest research into digital disruption in the media industry. The perspectives are differentiated into innovation triggers in the media industry stemming from the economy, society and technology. In addition, the book highlights selected case studies exploring new media actors and usage, innovation and disruption in media organizations, emerging media platforms and channels, as well as innovative media topics and events. The book is intended for researchers in communication sciences and media research, as well as media practitioners who want to understand the causes and effects of digital transformation in the media industry.
Author : Drew Davidson
Publisher : Lulu.com
ISBN 13 : 0557285658
Total Pages : 296 pages
Book Rating : 4.5/5 (572 download)
Download or read book Cross-Media Communications written by Drew Davidson and published by Lulu.com. This book was released on 2010 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text is an introduction to the future of mass media and mass communications - cross-media communications. Cross-media is explained through the presentation and analysis of contemporary examples and project-based tutorials in cross-media development. The text introduces fundamental terms and concepts, and provides a solid overview of cross-media communications, one that builds from a general introduction to a specific examination of media and genres to a discussion of the concepts involved in designing and developing cross-media communications. There is also an accompanying DVD-ROM full of hands-on exercises that shows how cross-media can be applied. For the DVD-ROM: http: //www.lulu.com/content/817927
Author : Dwayne Winseck
Publisher : A&C Black
ISBN 13 : 1849668930
Total Pages : 333 pages
Book Rating : 4.8/5 (496 download)
Download or read book The Political Economies of Media written by Dwayne Winseck and published by A&C Black. This book was released on 2012-05-08 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: The contributors show that digital media are disrupting entire media industries, but without erasing the past and insist that one media sector is not the same as the next. As the title signals even in the age of convergence and remix culture, different media continue to display their own distinctive political economies.
Author : Nicholas Stevenson
Publisher : Routledge
ISBN 13 : 1317887298
Total Pages : 335 pages
Book Rating : 4.3/5 (178 download)
Download or read book The Transformation of the Media written by Nicholas Stevenson and published by Routledge. This book was released on 2014-06-06 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: The changing pattern of contemporary media is one of the most striking and important transformations of our age. This major new work seeks to understand the implications of a series of mediated processes in relation to public cultures and modern identities. In The Transformation of the Media the author leads the reader through a number of complex theoretical issues, connecting the nature of modern communication to the affects this has on our common moral and ethical lives. Most significantly, he argues that a number of perspectives as diverse as Marxism, post-modernism, liberalism, communitarianism and technological determinism can all be found wanting in this regard. The Transformation of the Media attempts to situate the media, and more theoretical concerns, within a broad sociological framework. The volume adds to our shared understanding of the media's relation to contemporary cultural transformations including globalisation, the development of informational capitalism, the changing nature of the public sphere and the impact of new social movements. More specifically, through a discussion of the 'new media order' and the Rwandan genocide a critical prism is held up to existing debates concerning the globalisation of the media. Key features: an extremely topical and accessible analysis of the media's implications for contemporary cultural transformations combines a theoretical and empirical approach presents complex theoretical ideas in an accessible way This book will be essential reading for students studying globalisation, the global media, new media technology, identity and cultural development in cultural studies, media studies, and sociology and politics courses.
Author : Markus Kaiser
Publisher : Springer Nature
ISBN 13 : 3658359609
Total Pages : 51 pages
Book Rating : 4.6/5 (583 download)
Download or read book Change Management In The Communications Industry written by Markus Kaiser and published by Springer Nature. This book was released on 2022-08-09 with total page 51 pages. Available in PDF, EPUB and Kindle. Book excerpt: In media companies and in corporate communications, digital channels are being added to traditional channels. The content is often produced in newsrooms. There is a growing awareness that communication measures are radically oriented towards the needs of the user. In these change processes, special emphasis must be placed on involving the employees. Because only then will the change process be economically successful. This essential shows why media companies and communication departments need a live change culture and how they can approach change systematically.
Author : Mark Deuze
Publisher : Amsterdam University Press
ISBN 13 : 904855070X
Total Pages : pages
Book Rating : 4.0/5 (485 download)
Download or read book Making Media written by Mark Deuze and published by Amsterdam University Press. This book was released on 2019-01-23 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Making Media uncovers what it means and what it takes to make media, focusing on the lived experience of media professionals within the global media, including rich case studies of the main media industries and professions: television, journalism, social media entertainment, advertising and public relations, digital games, and music. This carefully edited volume features 35 authoritative essays by 53 researchers from 14 countries across 6 continents, all of whom are at the cutting edge of media production studies. The book is particularly designed for use in coursework on media production, media work, media management, and media industries. Specific topics highlighted: the history of media industries and production studies; production studies as a field and a research method; changing business models, economics, and management; global concentration and convergence of media industries and professions; the rise and role of startups and entrepreneurship; freelancing in the digital age; the role of creativity and innovation; the emotional quality of media work; diversity and inequality in the media industries.
Author : Terhi Rantanen
Publisher : SAGE
ISBN 13 : 9780761973133
Total Pages : 194 pages
Book Rating : 4.9/5 (731 download)
Download or read book The Media and Globalization written by Terhi Rantanen and published by SAGE. This book was released on 2005 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this provocative book Terhi Rantanen challenges conventional ways of thinking about globalization and shows how it cannot be understood without studying the role of the media. Rantanen begins with an accessible overview of globalization and the pivotal role of the media.
Author : Sergio Sparviero
Publisher : Springer
ISBN 13 : 3319512897
Total Pages : 341 pages
Book Rating : 4.3/5 (195 download)
Download or read book Media Convergence and Deconvergence written by Sergio Sparviero and published by Springer. This book was released on 2017-10-20 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited volume explores different meanings of media convergence and deconvergence, and reconsiders them in critical and innovative ways. Its parts provide together a broad picture of opposing trends and tensions in media convergence, by underlining the relevance of this powerful idea and emphasizing the misconceptions that it has generated. Sergio Sparviero, Corinna Peil, Gabriele Balbi and the other authors look into practices and realities of users in convergent media environments, ambiguities in the production and distribution of content, changes to the organization of media industries, the re-configuration of media markets, and the influence of policy and regulations. Primarily addressed to scholars and students in different fields of media and communication studies, Media Convergence and Deconvergence deconstructs taken-for-granted concepts and provides alternative and fresh analyses on one of the most popular topics in contemporary media culture. Chapter 1 is available open access under a CC BY 4.0 license at link.springer.com
Author : Philipp Schwörbel
Publisher :
ISBN 13 : 9783892045687
Total Pages : 89 pages
Book Rating : 4.0/5 (456 download)
Download or read book Transformation Management written by Philipp Schwörbel and published by . This book was released on 2000 with total page 89 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Thomas F. Baldwin
Publisher : SAGE Publications, Incorporated
ISBN 13 :
Total Pages : 456 pages
Book Rating : 4.3/5 (91 download)
Download or read book Convergence written by Thomas F. Baldwin and published by SAGE Publications, Incorporated. This book was released on 1996-04-12 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Convergence offers the reader an insightful guide to the digital transformation of the communication landscape. Elegantly written, the text clearly articulates how the telecommunications landscape has undergone a metamorphosis in the age of digital technology. Broadband communications, compression, and network integration are key concepts in this groundbreaking book. Students, scholars, communication professionals, and policymakers will find this book an invaluable resource for understanding the nature and consequences of the new information infrastructure." --John V. Pavlik, Director, School of Communication, San Diego State University Convergence is the central symbol of communication for the future--where broadcasting, cable, and telecommunications services band together to form the new media world of the future. Convergence: Integrating Media, Information & Communication is the first book to provide a comprehensive analysis of the conditions that have led to the convergence of the media and communication industries. The authors explore the remaining obstacles to convergence and the consequences of convergence for society, the individual, and businesses involved. This timely volume examines the impact of convergence on interactive information and entertainment services and their management and marketing, economic and public policy concerns, and the effects of multinational development and hackers--linking them to the changes we experience in our culture and daily existence. Convergence: Integrating Media, Information & Communication is a multifaceted analysis that will be of great interest to those interested in future media developments and their impact. This informative book can be used as a primary text in courses in communication technology, mass communication, telecommunication, organizational communication, and international communication.
Author : Alan B. Albarran
Publisher : Routledge
ISBN 13 : 0415523184
Total Pages : 274 pages
Book Rating : 4.4/5 (155 download)
Download or read book The Social Media Industries written by Alan B. Albarran and published by Routledge. This book was released on 2013 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume provides a timely and innovative look at the business aspects of social media. Examining social media in both descriptive and analytical ways, the chapters included herein present an overview of the social media industries, considering the history, development, and theoretical orientations used to understand social media. It is intended for scholars, researchers, and students in media and communication, as well as media practitioners.
Author : Bruce Mutsvairo
Publisher : Routledge
ISBN 13 : 1000511804
Total Pages : 288 pages
Book Rating : 4.0/5 (5 download)
Download or read book Media and Communication in Nigeria written by Bruce Mutsvairo and published by Routledge. This book was released on 2021-12-31 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communication is changing rapidly around the world, particularly in Africa, where citizens are embracing digital technologies not only to improve not only interpersonal communication but also the state of their financial well-being. This book investigates these transformations in Nigeria’s booming communication industry. The book traces communications in Nigeria back to pre-colonial indigenous communications, through the development of telecommunication, broadcasting networks, the press, the Nigerian film industry (‘Nollywood’) and on to the digital era. At a time when Western voices still dominate the academic literature on communication in Africa, this book is noteworthy in drawing almost exclusively on the expertise of Nigerian-based authors, critiquing the discipline from their own lens and providing an important contribution to the decolonisation of communication studies. The authors provide a holistic analysis of the sector, encompassing print journalism, broadcast journalism, public relations, advertising, film, development communication, organisational communication and strategic communication. Analysis of the role of digital technologies is woven throughout the book, concluding with a final section theorising the future of communication studies in Nigeria in the light of the digital media revolution. Robust in its theoretical and methodological underpinnings, this book will be an important reference for researchers of media and communication studies, and those working on Africa specifically.
Author : Jin, Dal Yong
Publisher : IGI Global
ISBN 13 : 1609600398
Total Pages : 476 pages
Book Rating : 4.6/5 (96 download)
Download or read book Global Media Convergence and Cultural Transformation: Emerging Social Patterns and Characteristics written by Jin, Dal Yong and published by IGI Global. This book was released on 2010-11-30 with total page 476 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book aims to engage the complex relationship between technology, culture, and socio-economic elements by exploring it in a transnational, yet contextually grounded, framework, exploring diverse perspectives and approaches, from political economy to cultural studies, and from policy studies to ethnography"--Provided by publisher.
