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Author : Mike Shatzkin
Publisher : Mike Shatzkin
ISBN 13 : 0986939706
Total Pages : 469 pages
Book Rating : 4.9/5 (869 download)
Download or read book The Shatzkin Files written by Mike Shatzkin and published by Mike Shatzkin. This book was released on with total page 469 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Mike Shatzkin
Publisher : Oxford University Press
ISBN 13 : 0190628057
Total Pages : 304 pages
Book Rating : 4.1/5 (96 download)
Download or read book The Book Business written by Mike Shatzkin and published by Oxford University Press. This book was released on 2019-02-01 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many of us read books every day, either electronically or in print. We remember the books that shaped our ideas about the world as children, go back to favorite books year after year, give or lend books to loved ones and friends to share the stories we've loved especially, and discuss important books with fellow readers in book clubs and online communities. But for all the ways books influence us, teach us, challenge us, and connect us, many of us remain in the dark as to where they come from and how the mysterious world of publishing truly works. How are books created and how do they get to readers? The Book Business: What Everyone Needs to Know® introduces those outside the industry to the world of book publishing. Covering everything from the beginnings of modern book publishing early in the 20th century to the current concerns over the alleged death of print, digital reading, and the rise of Amazon, Mike Shatzkin and Robert Paris Riger provide a succinct and insightful survey of the industry in an easy-to-read question-and-answer format. The authors, veterans of "trade publishing," or the branch of the business that puts books in our hands through libraries or bookstores, answer questions from the basic to the cutting-edge, providing a guide for curious beginners and outsiders. How does book publishing actually work? What challenges is it facing today? How have social media changed the game of book marketing? What does the life cycle of a book look like in 2019? They focus on how practices are changing at a time of great flux in the industry, as digital creation and delivery are altering the commercial realities of the book business. This book will interest not only those with no experience in publishing looking to gain a foothold on the business, but also those working on the inside who crave a bird's eye view of publishing's evolving landscape. This is a moment of dizzyingly rapid change wrought by the emergence of digital publishing, data collection, e-books, audio books, and the rise of self-publishing; these forces make the inherently interesting business of publishing books all the more fascinating.
Author : Mike Shatzkin
Publisher : Hyperink Inc
ISBN 13 : 1614646007
Total Pages : 284 pages
Book Rating : 4.6/5 (146 download)
Download or read book The Shatzkin Files: The Most Powerful Trends in Publishing written by Mike Shatzkin and published by Hyperink Inc. This book was released on 2013-01-06 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: Note from the Author I first wrote for publication (and pay) as an 11-year old covering the Little League for a local paper (we’re talking 1958 here...) which was the first tangible payoff for having learned to type properly a year or two before. Taking the physical effort out of writing was a key element enabling me to do a lot of it in all the years since. Perhaps I wasn’t born to blog, but I was sure raised to take great advantage of this communication form which has arisen over the past ten years. I entered the book publishing business a little later, when I was 15 (1962) and, through my father’s connections, got employed for the summer selling books in Brentano’s. With some brief interruptions to get a college education (UCLA 1969) and work on a presidential campaign for two years (McGovern 1971-72), I’ve been working in publishing ever since. I was sired and mentored by Leonard Shatzkin, who made a career out of changing publishing from executive positions in major houses before he created a distribution company, Two Continents, which employed me in the 1970s and where I learned the fundamentals of the business: calling on accounts, working with dozens of diverse publishers who distributed through us, hiring and training sales reps, getting familiar with the annual US trade show (then called the American Booksellers Association convention and now called BookExpo America) and with the Frankfurt Book Fair. Being raised and then employed by Len Shatzkin was a way to get a PhD in publishing with a specialty in “change.” Len’s principal interest was the “supply chain,” although we didn’t call it that in those days. My consulting career began in 1979 primarily selling my expertise in distribution. But when the digital transition began, I found my true calling: synthesizing and articulating how the digital capabilities and the Internet changed publishing. At first that change was mostly about how books got found and sold (Amazon); then Ingram started Lightning Source and almost nothing ever went out of print anymore; and then we got ebooks and it became increasingly clear to everybody in the industry that almost nothing we “knew” to be true couldn’t be overruled by changing circumstances very shortly.
Author : Mike Shatzkin
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1449379346
Total Pages : 51 pages
Book Rating : 4.4/5 (493 download)
Download or read book StartWithXML: Making the Case for Applying XML to a Publishing Workflow written by Mike Shatzkin and published by "O'Reilly Media, Inc.". This book was released on 2009-01-13 with total page 51 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publishers face a "Copernican change." Until recently, the book was"the sun" of a publishing solar system, and all other opportunitieswere subsidiary rights revolving as planets around it. Now, theintellectual property is the sun, and the book becomes just one of theorbiting opportunities. To be successful in the 21st centuryenvironment, publishers must produce agile content: content that canbe rendered in different forms without great additional expense. XMLprovides both a path to agility and opens opportunities for currentand future digital content revenue streams. StartWithXML is an industry-wide project to understand and spread theknowledge publishers need to move forward with XML. It's about thebusiness issues driving the "why" of XML and the technical andorganizational issues, strategies, and tactics underlying the "how" ofgetting started. This research report takes a pragmatic look at XMLworkflows, addressing questions such as: Where am I and where do I want to end up? How much benefit do I want to obtain from content reuse and repurposing? How much work do I want to do myself? How much time and money will this take? What can I do internally to increase my chances of success?
Author : John B. Thompson
Publisher : John Wiley & Sons
ISBN 13 : 1509546790
Total Pages : 354 pages
Book Rating : 4.5/5 (95 download)
Download or read book Book Wars written by John B. Thompson and published by John Wiley & Sons. This book was released on 2021-03-04 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book tells the story of the turbulent decades when the book publishing industry collided with the great technological revolution of our time. From the surge of ebooks to the self-publishing explosion and the growing popularity of audiobooks, Book Wars provides a comprehensive and fine-grained account of technological disruption in one of our most important and successful creative industries. Like other sectors, publishing has been thrown into disarray by the digital revolution. The foundation on which this industry had been based for 500 years – the packaging and sale of words and images in the form of printed books – was called into question by a technological revolution that enabled symbolic content to be stored, manipulated and transmitted quickly and cheaply. Publishers and retailers found themselves facing a proliferation of new players who were offering new products and services and challenging some of their most deeply held principles and beliefs. The old industry was suddenly thrust into the limelight as bitter conflicts erupted between publishers and new entrants, including powerful new tech giants who saw the world in very different ways. The book wars had begun. While ebooks were at the heart of many of these conflicts, Thompson argues that the most fundamental consequences lie elsewhere. The print-on-paper book has proven to be a remarkably resilient cultural form, but the digital revolution has transformed the industry in other ways, spawning new players which now wield unprecedented power and giving rise to an array of new publishing forms. Most important of all, it has transformed the broader information and communication environment, creating new challenges and new opportunities for publishers as they seek to redefine their role in the digital age. This unrivalled account of the book publishing industry as it faces its greatest challenge since Gutenberg will be essential reading for anyone interested in books and their future.
Author : Leonard Shatzkin
Publisher : Sun River Press
ISBN 13 : 9780878380268
Total Pages : 0 pages
Book Rating : 4.3/5 (82 download)
Download or read book In Cold Type written by Leonard Shatzkin and published by Sun River Press. This book was released on 1998-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: What has happened to book publishing in America "Trade publishing is moving toward a crisis. One should expect to see a number of respected publishing houses quietly exit the scene." Where book profits came from and where they went "Hardcover publishers could live comfortably amid the symptoms of poor performance because the sugar daddy paperback publishers made up all the deficits. But the subsidy is drying up. If the trade publisher does not learn soon to make a profit from his editions, he will have no profit at all." Who suffers most from a publisher's lack of publishing skill "Authors' incomes are low for an embarrassingly simple reason: publishers do not sell enough copies of their books." When management calls for less productivity on the part of its staff "Editors are rarely encouraged to do more, though frequently warned to do better. There are no rubdowns in the editorial locker room, and certainly no pep talks. And the players are frequently tripped by their own coach on their way to the field." Why our publishing industry is in such a perilous financial condition "For every copy of a hardcover book sold at its normal retail price, one book is sold as a remainder-- a book that goes from the publisher to the remainder dealer for less than the cost of producing it and with zero income to the author. No other industry can make this claim."
Author : Mike Shatzkin
Publisher :
ISBN 13 : 9781935340843
Total Pages : 754 pages
Book Rating : 4.3/5 (48 download)
Download or read book The Shatzkin Files written by Mike Shatzkin and published by . This book was released on 2011-08 with total page 754 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mike Shatzkin is a widely-acknowledged thought leader about digital change in the book publishing industry. Mike has been actively involved in trade book publishing since his first job as a sales clerk in the brand new paperback department of Brentano's Bookstore on Fifth Avenue in 1962. In his nearly 50 years in publishing, he has worked in all aspects of the industry: writing, editing, agenting, packaging, selling, marketing, and managing production. His insights about how the industry functions and how it accommodates digital change form the basis of The Idea Logical Company's consulting efforts. In this volume you will find all two hundred and seven posts (covering February 2009 through February 2011) from "The Shatzkin Files, " one of the most closely-watched ongoing commentaries on digital change in trade publishing. All posts have been re-categorized into topic-specific chapters for this edition which also includes a new introduction by Mike Shatzkin and a forward by Michael Cader.
Author : Kate Sheehan
Publisher : Bloomsbury Publishing USA
ISBN 13 : 1610691849
Total Pages : 165 pages
Book Rating : 4.6/5 (16 download)
Download or read book The eBook Revolution written by Kate Sheehan and published by Bloomsbury Publishing USA. This book was released on 2013-01-03 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book ecosystem is radically changing, and libraries must change with it. This book tackles the controversial discussion about eBooks and explores librarian-driven solutions and visions for the future of libraries in the 21st century. The eBook Revolution: A Primer for Librarians on the Front Lines is exactly what its title promises: an essential resource for librarians facing the formidable task of coordinating the library-wide transition to eBooks and fielding questions from patrons about eBooks on a daily basis. After an introduction that covers the basics of eBooks and current eBook technology, the author puts things into perspective, documenting the changes that have occurred over the past decade. She also delves into important eBook issues, identifying librarian-driven solutions and providing glimpses of what libraries in the near future will likely be like. The book examines perennially critical issues such as accessibility, resource sharing, and the digital divide within the context of eBook technology and provides a clear framework for discussing eBooks, thereby enabling readers to make informed decisions regarding their own organizations.
Author : Keel Hunt
Publisher : Graphic Arts Books
ISBN 13 : 1513289594
Total Pages : 231 pages
Book Rating : 4.5/5 (132 download)
Download or read book The Family Business written by Keel Hunt and published by Graphic Arts Books. This book was released on 2021-04-20 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first book to tell the story of one of the world’s most influential media businesses, The Family Business draws on more than 70 interviews with company insiders as well as book-industry luminaries to present the Ingram story and how a little-known Nashville-based company grew to play a pivotal role in transforming book publishing around the world. The history of the Ingram Content Group is one of the most important and remarkable business stories that almost no one knows. Launched as a favor to a family friend, it started as a local textbook distributor—one tiny division within a thriving corporation focused on oil, construction supplies, and shipping. It grew into the world’s largest book wholesaler, then into the most influential and innovative supplier of infrastructure and services to publishers around the world. Over the past 50 years, from its headquarters in Nashville, Tennessee, Ingram has played a pivotal role in modernizing the book business. Two members of the founding family have led the way: Bronson Ingram, a tough-minded industrialist who instinctively recognized a golden opportunity to apply modern efficiencies to antiquated logistical systems, and Bronson’s son John Ingram, an “intrapreneur” with a keen understanding of both the opportunities and the risks created by the new digital technologies. Led by these two brilliant managers, Ingram has used its unparalleled industry-wide connections to help transform book publishing from a tradition-bound business into a dynamic, global twenty-first century powerhouse. Now, for the first time, The Family Business captures the whole story. In its pages, readers will learn about: The introduction of the Ingram microfiche reader in 1972 and how it catapulted book retailing into the electronic eraIngram’s network of coast-to-coast distribution centers turning U.S. book publishing into a truly national business for the first timeIngram using fast-growing video, software, magazine, and international wholesaling operations to create a phenomenal record of expansion, growing from a million-dollar company into a billion-dollar giant in just two decadesTwo of book publishing’s most powerful organizations—Ingram and Barnes & Noble—almost coming within a hair’s breadth of merging, and how the deal fell apart at the eleventh hourIngram’s unparalleled ability to rapidly fulfill product orders empowering Amazon’s unique customer service model and enabling its explosive growthLightning Source, a technological marvel spawned by Ingram, converting the “long tail” of niche books from a costly headache for publishers and retailers into a steady source of profitable salesIngram’s transformation of the book supply chain enabling countless booksellers and publishers to survive and even thrive in the disruptive era of Covid-19 Today, with Ingram’s expanding portfolio of service and infrastructure businesses playing an ever-growing role in the world of publishing, the company stands ready to help lead the industry into an era of even more dramatic change. The Family Business is the first book to recount the story of this strategic powerhouse that everyone in the publishing industry does business with, and that practically everyone admires—but that few people really understand. A must-read for people in the book business and the world of media, and anyone else who wants to understand how this vastly influential industry really works, this book fascinates with the story of the ways today’s electronic information technologies are transforming the world.
Author : Chad Harbach
Publisher : Little, Brown
ISBN 13 : 0316192163
Total Pages : 528 pages
Book Rating : 4.3/5 (161 download)
Download or read book The Art of Fielding written by Chad Harbach and published by Little, Brown. This book was released on 2011-09-07 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt: At Westish College, a small school on the shore of Lake Michigan, baseball star Henry Skrimshander seems destined for big league stardom. But when a routine throw goes disastrously off course, the fates of five people are upended. Henry's fight against self-doubt threatens to ruin his future. College president Guert Affenlight, a longtime bachelor, has fallen unexpectedly and helplessly in love. Owen Dunne, Henry's gay roommate and teammate, becomes caught up in a dangerous affair. Mike Schwartz, the Harpooners' team captain and Henry's best friend, realizes he has guided Henry's career at the expense of his own. And Pella Affenlight, Guert's daughter, returns to Westish after escaping an ill-fated marriage, determined to start a new life. As the season counts down to its climactic final game, these five are forced to confront their deepest hopes, anxieties, and secrets. In the process they forge new bonds, and help one another find their true paths. Written with boundless intelligence and filled with the tenderness of youth, The Art of Fielding is an expansive, warmhearted novel about ambition and its limits, about family and friendship and love, and about commitment--to oneself and to others.
Author : Angus Phillips
Publisher : Oxford University Press
ISBN 13 : 0192512730
Total Pages : 488 pages
Book Rating : 4.1/5 (925 download)
Download or read book The Oxford Handbook of Publishing written by Angus Phillips and published by Oxford University Press. This book was released on 2019-04-11 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publishing is one of the oldest and most influential businesses in the world. It remains an essential creative and knowledge industry, worth over $140 billion a year, which continues to shape our education and culture. Two trends make this a particularly exciting time. The first is the revolution in communications technology that has transformed what it means to publish; far from resting on their laurels and retreating into tradition, publishers are doing as they always have - staying on the cutting edge. The second is the growing body of academic work that studies publishing in its many forms. Both mean that there has never been a more important time to examine this essential practice and the current state of knowledge. The Oxford Handbook of Publishing marks the coming of age of the scholarship in publishing studies with a comprehensive exploration of current research, featuring contributions from both industry professionals and internationally renowned scholars on subjects such as copyright, corporate social responsibility, globalizing markets, and changing technology. This authoritative volume looks at the relationship of the book publishing industry with other media, and how intellectual property underpins what publishers do. It outlines the complex and risky economics of the industry and examines how marketing, publicity, and sales have become ever more central aspects of business practice, while also exploring different sectors in depth and giving full treatment to the transformational and much discussed impact of digital publishing. This Handbook is essential reading for anyone interested in publishing, literature, and the business of media, entertainment, culture, communication, and information.
Author : Laurie Colwin
Publisher : Open Road Media
ISBN 13 : 1497673801
Total Pages : 171 pages
Book Rating : 4.4/5 (976 download)
Download or read book Home Cooking written by Laurie Colwin and published by Open Road Media. This book was released on 2014-11-18 with total page 171 pages. Available in PDF, EPUB and Kindle. Book excerpt: A delectable mix of essays and recipes from the critically acclaimed writer: “As much memoir as cookbook and as much about eating as cooking” (The New York Times Book Review). In this delightful celebration of food, family, and friends, one of America’s most cherished kitchen companions shares her lifelong passion for cooking and entertaining. Interweaving essential tips and recipes with hilarious stories of meals both delectable and disastrous, Home Cooking is a masterwork of culinary memoir and an inspiration to novice cooks, expert chefs, and food lovers everywhere. From veal scallops sautéed on a hot plate in her studio apartment to home-baked bread that is both easy and delicious, Colwin imparts her hard-earned secrets with wit, empathy, and charm. She advocates for simple dishes made from fresh, organic ingredients, and counsels that even in the worst-case scenario, there is always an elegant solution: dining out. Highly personal and refreshingly down-to-earth, Laurie Colwin’s irresistible ode to domestic pleasures is a must-have for anyone who has ever savored the memory of a mouthwatering meal. This ebook features an illustrated biography of Laurie Colwin including rare photos and never-before-seen documents from the author’s estate.
Author : Dennis Duncan
Publisher : Oxford University Press
ISBN 13 : 019254053X
Total Pages : 351 pages
Book Rating : 4.1/5 (925 download)
Download or read book Book Parts written by Dennis Duncan and published by Oxford University Press. This book was released on 2019-06-27 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: What would an anatomy of the book look like? There is the main text, of course, the file that the author proudly submits to their publisher. But around this, hemming it in on the page or enclosing it at the front and back of the book, there are dozens of other texts — page numbers and running heads, copyright statements and errata lists — each possessed of particular conventions, each with their own lively histories. To consider these paratexts — recalling them from the margins, letting them take centre stage — is to be reminded that no book is the sole work of the author whose name appears on the cover; rather, every book is the sum of a series of collaborations. It is to be reminded, also, that not everything is intended for us, the readers. There are sections that are solely directed at others — binders, librarians, lawyers — parts of the book that, if they are working well, are working discreetly, like a theatrical prompt, whispering out of the audience's ear-shot Book Parts is a bold and imaginative intervention in the fast growing field of book history: it pulls the book apart. Over twenty-two chapters, Book Parts tells the story of the components of the book: from title pages to endleaves; from dust jackets to indexes — and just about everything in between. Book Parts covers a broad historical range that runs from the pre-print era to the digital, bringing together the expertise of some of the most exciting scholars working on book history today in order to shine a new light on these elements hiding in plain sight in the books we all read.
Author : Kellyanne Conway
Publisher : Simon and Schuster
ISBN 13 : 1982187360
Total Pages : 512 pages
Book Rating : 4.9/5 (821 download)
Download or read book Here's the Deal written by Kellyanne Conway and published by Simon and Schuster. This book was released on 2022-05-24 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: Among the Trump era’s savviest insiders, one name stands especially tall: Kellyanne. As a highly respected pollster for corporate and Republican clients and a frequent television talk show guest, Kellyanne Conway had already established herself as one of the brightest lights on the national political scene when Donald Trump asked her to run his presidential campaign. She agreed, delivering him to the White House, becoming the first woman in American history to manage a winning presidential campaign, and changing the American landscape forever. Who she is, how she did it, and who tried to stop her is a fascinating story of personal triumph and political intrigue that has never been told…until now. In Here’s The Deal, Kellyanne takes you on a journey all the way to the White House and beyond with her trademark sharp wit, raw honesty, and level eye. It’s all here: what it’s like to be dissected on national television. How to outsmart the media mob. How to outclass the crazy critics. How to survive and succeed male-dominated industries. What happens when the perils of social media really hit home. And what happens when the divisions across the country start playing out in one’s own family. In this open and vulnerable account, Kellyanne turns the camera on herself. What she has to share—about our politics, about the media, about her time in the White House, and about her personal journey—is an astonishing glimpse of visibility and vulnerability, of professional and personal highs and lows, and ultimately, of triumph.
Author : Kim Maya Sutton
Publisher : Diplomica Verlag
ISBN 13 : 3842861001
Total Pages : 93 pages
Book Rating : 4.8/5 (428 download)
Download or read book How Contemporary Publishers Reach Out to Their Customers: Transition from B2B to B2C Marketing in the Publishing Industry written by Kim Maya Sutton and published by Diplomica Verlag. This book was released on 2013-07 with total page 93 pages. Available in PDF, EPUB and Kindle. Book excerpt: This study focuses on business-to-consumer (B2C) e-marketing in the publishing industry. Random House CEO Dohle suggested a transition from B2B marketing to B2C marketing and Shatzkin, CEO of The Idea Logical Company, added this transition would be a good way to strengthen brands in publishing, and attract loyal individual consumers. Publishers are already making varying use of the internet and social media in 2011. This research first analyzes existing literature on marketing and e-marketing, particularly in the publishing industry. It then focuses on seven publishers? online presences, and their interaction with individual consumers on the internet and social media, based on the author?s education in computer sciences, management, and publishing. The case study research is exploratory, phenomenological, and framed within an interpretive research paradigm. The findings are recorded in a structured dissertation, with screenshots of the relevant publishers? websites. The seven publishers are categorized according to Bernoff?s stages in Managing Social Technology, and the research findings are linked back to literature, discussed, and best practices are identified. As there is very little literature on B2C e-marketing in the publishing industry, this dissertation sets out to offer information on publishers? efforts in B2C e-marketing: a literature review outlines marketing in the publishing industry, and case studies illustrate seven publishers? B2C e-marketing efforts, thus contributing to closing the gap in literature on publishers? B2C e-marketing. It also sets a foundation for further research on the transition of marketing in publishing, either in qualitative case studies with publishers or quantitative research that is based on consumers? perception of publishers? B2C e-marketing.
Author : Andrew Cuomo
Publisher : Crown
ISBN 13 : 059323927X
Total Pages : 329 pages
Book Rating : 4.5/5 (932 download)
Download or read book American Crisis written by Andrew Cuomo and published by Crown. This book was released on 2020-10-13 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • Governor Andrew Cuomo tells the riveting story of how he took charge in the fight against COVID-19 as New York became the epicenter of the pandemic, offering hard-won lessons in leadership and his vision for the path forward. “An impressive road map to dealing with a crisis as serious as any we have faced.”—The Washington Post When COVID-19 besieged the United States, New York State emerged as the global “ground zero” for a deadly contagion that threatened the lives and livelihoods of millions. Quickly, Governor Andrew Cuomo provided the leadership to address the threat, becoming the standard-bearer of the organized response the country desperately needed. With infection rates spiking and more people dying every day, the systems and functions necessary to combat the pandemic in New York—and America—did not exist. So Cuomo undertook the impossible. He unified people to rise to the challenge and was relentless in his pursuit of scientific facts and data. He quelled fear while implementing an extraordinary plan for flattening the curve of infection. He and his team worked day and night to protect the people of New York, despite roadblocks presented by a president incapable of leadership and addicted to transactional politics. Taking readers beyond the candid daily briefings that became must-see TV across the globe, and providing a dramatic, day-by-day account of the catastrophe as it unfolded, American Crisis presents the intimate and inspiring thoughts of a leader at an unprecedented historical moment. In his own voice, Andrew Cuomo chronicles the ingenuity and sacrifice required of so many to fight the pandemic, sharing the decision-making that shaped his policy as well as his frank accounting and assessment of his interactions with the federal government, the White House, and other state and local political and health officials. Real leadership, he shows, requires clear communication, compassion for others, and a commitment to truth-telling—no matter how frightening the facts may be. Including a game plan for what we as individuals—and as a nation—need to do to protect ourselves against this disaster and those to come, American Crisis is a remarkable portrait of selfless leadership and a gritty story of difficult choices that points the way to a safer future for all of us.
Author : Corinna Norrick-Rühl
Publisher : Cambridge University Press
ISBN 13 : 9781108708814
Total Pages : 75 pages
Book Rating : 4.7/5 (88 download)
Download or read book Book Clubs and Book Commerce written by Corinna Norrick-Rühl and published by Cambridge University Press. This book was released on 2019-12-31 with total page 75 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the 20th century, cumulative millions of readers received books by mail from clubs like the Book-of-the-Month Club, the Book Society or Bertelsmann Club. This Element offers an introduction to book clubs as a distribution channel and cultural phenomenon, and shows that book clubs and book commerce are linked inextricably. It argues that a global perspective is necessary to understand the cultural and economic impact of book clubs in the 20th and into the 21st century. It also explores central reasons for book club membership, condensing them into four succinct categories: convenience, community, concession and, most importantly, curation. This title is also available as Open Access on Cambridge Core.
