Author : Hyunyi Cho
Publisher : SAGE Publications
ISBN 13 : 1483312194
Total Pages : 377 pages
Book Rating : 4.4/5 (833 download)
Book Synopsis The SAGE Handbook of Risk Communication by : Hyunyi Cho
Download or read book The SAGE Handbook of Risk Communication written by Hyunyi Cho and published by SAGE Publications. This book was released on 2014-10-29 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this comprehensive, state-of-the-art overview of risk communication, the field’s leading experts summarize theory, current research, and practice in a range of disciplines and describe effective communication approaches for risk situations in diverse contexts, such as health, environment, science, technology, and crisis. Offering practical insights, the contributors consider risk communication in all contexts and applications—interpersonal, organizational, and societal—offering a wider view of risk communication than other volumes. Importantly, the handbook emphasizes the communication side of risk communication, providing integrative knowledge about the models, audiences, messages, and the media and channels necessary for effective risk communication that enables informed judgments and actions regarding risk. Editors Hyunyi Cho, Torsten Reimer, and Katherine McComas have significantly contributed to the field of risk communication with this important reference work—a must-have for students, scholars, and risk and crisis communication professionals.