The Psychology of Graphic Images

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Author :
Publisher : Psychology Press
ISBN 13 : 1135679363
Total Pages : 501 pages
Book Rating : 4.1/5 (356 download)

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Book Synopsis The Psychology of Graphic Images by : Manfredo Massironi

Download or read book The Psychology of Graphic Images written by Manfredo Massironi and published by Psychology Press. This book was released on 2001-08-01 with total page 501 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the nature of one of the most ancient tools for nonverbal communication: drawings. They are naturally adaptable enough to meet an incredibly wide range of communication needs. But how exactly do they do their job so well? Avoiding the kinds of aesthetic rankings of different graphic domains so often made by art historians and critics, Manfredo Massironi considers an extensive and representative sample of graphic applications with an open mind. He finds a deep mutuality between the material components of images and the activation of the perceptual and cognitive processes that create and decipher them. Massironi first examines the material components themselves: the mark or line, the plane of representation (the angle formed by the actual drawing surface and the depicted objects), and the position of the viewpoint relative to the depicted objects. The roles played by these three components are independent of the content of the drawing; they function in the same way in concrete and abstract representations. He then closely scrutinizes the choices made by the person planning and executing the drawings. Given that any object can be depicted in an infinite number of different ways, the drawer performs continuous work emphasizing and excluding different features. The choices are typically unconscious and guided by his or her communicative goals. A successful graph, be it simple or complex, is always successful precisely because the emphasized features are far fewer in number than the excluded ones. Finally, he analyzes the perceptual and cognitive integrations made by the viewer. Drawings are not simply tools for communication but important instruments for investigating reality and its structure. Richly illustrated, the book includes a series of graphic exercises that enable readers to get a sense of their own perceptual and cognitive activity when inspecting images. Massironi's pathbreaking taxonomy of graphic productions will illuminate all the processes involved in producing and understanding graphic images for a wide audience, in fields ranging from perceptual and cognitive psychology through human factors and graphic design to architecture and art history.

Medieval Science, Technology, and Medicine

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Publisher : Psychology Press
ISBN 13 : 9780415969307
Total Pages : 632 pages
Book Rating : 4.9/5 (693 download)

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Book Synopsis Medieval Science, Technology, and Medicine by : Thomas F. Glick

Download or read book Medieval Science, Technology, and Medicine written by Thomas F. Glick and published by Psychology Press. This book was released on 2005 with total page 632 pages. Available in PDF, EPUB and Kindle. Book excerpt: Demonstrates that the millennium from the fall of the Roman Empire to the flowering of the Renaissance was a period of great intellectual and practical achievement and innovation. This reference work will be useful to scholars, students, and general readers researching topics in many fields of study, including medieval studies and world history.

Social Psychology of Pictures

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Publisher : Cambridge Scholars Publishing
ISBN 13 : 152754785X
Total Pages : 137 pages
Book Rating : 4.5/5 (275 download)

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Book Synopsis Social Psychology of Pictures by : Pascal Moliner

Download or read book Social Psychology of Pictures written by Pascal Moliner and published by Cambridge Scholars Publishing. This book was released on 2020-03-02 with total page 137 pages. Available in PDF, EPUB and Kindle. Book excerpt: We see and represent our social environment not as it is, but as we believe it to be. This is the thesis defended in this book, supported by conceptual elements and illustrated by numerous examples drawn from anthropology, developmental psychology, cognitive psychology and social psychology. These examples show that people sharing different beliefs about the same object produce different images of that object (such as drawings or photos), and highlight that such people interpret the same image of this object differently. Finally, they show that, when these people communicate through images, they find it difficult to understand each other. On the basis of these observations, the book proposes a psychosocial theory of the link between beliefs and iconography. This book is mainly intended for students and researchers in the humanities and social sciences, interested in the problematic of images. However, it will also be of interest to communication practitioners and the general public.

The Picture in Design

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Author :
Publisher : Common Ground Publishing
ISBN 13 : 9781612290508
Total Pages : 168 pages
Book Rating : 4.2/5 (95 download)

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Book Synopsis The Picture in Design by : Stuart Medley

Download or read book The Picture in Design written by Stuart Medley and published by Common Ground Publishing. This book was released on 2012 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Psychology of Illustration

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Author :
Publisher : Springer
ISBN 13 :
Total Pages : 240 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis The Psychology of Illustration by : Harvey A. Houghton

Download or read book The Psychology of Illustration written by Harvey A. Houghton and published by Springer. This book was released on 1987-03-16 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the earliest stages of elementary school to the advanced college level, vari ous types of illustrations are included in educational materials in order to pro mote learning. These illustrative adjuncts are often profuse and, in many cases, they may be the most striking feature that distinguishes one set of learning materials from another. In addition, the perceived effectiveness of the illustra tions clearly plays an important role in the marketing of many educational materials. Despite this pervasiveness and salience in education, there has never been a systematic effort to bring together the results of research on illustrations in order to provide some level of guidance to the developers of commercial learning materials. There is, however, a considerable research literature that is directly relevant to this aspect of education. The purpose of the present two volume set is to summarize and interpret the existing research literature that deals with the various educational functions of illustrations. In undertaking to produce an omnibus reference work on psychological and instructional issues surrounding illustrated learning material, our paramount aim has been to stimulate closer collaboration between researchers, producers, and users of educational text. The problems associated with moving the findings of educational research into the realm of everyday practice have been perennial ones. While many researchers and practitioners are interested in fundamentally similar questions, they typically speak dissimilar languages, read different jour nals, and carry out their work under disparate ideologies.

Image and Mind

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Publisher : Harvard University Press
ISBN 13 : 9780674443662
Total Pages : 524 pages
Book Rating : 4.4/5 (436 download)

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Book Synopsis Image and Mind by : Stephen Michael Kosslyn

Download or read book Image and Mind written by Stephen Michael Kosslyn and published by Harvard University Press. This book was released on 1980 with total page 524 pages. Available in PDF, EPUB and Kindle. Book excerpt: Kosslyn makes an impressive case for the view that images are critically involved in the life of the mind. In a series of ingenious experiments, he provides hard evidence that people can construct elaborate mental images, search them for specific information, and perform such other internal operations as mental rotation.

The Image and the Eye

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Author :
Publisher : Phaidon
ISBN 13 :
Total Pages : 326 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis The Image and the Eye by : E.H. Gombrich

Download or read book The Image and the Eye written by E.H. Gombrich and published by Phaidon. This book was released on 1994-09-29 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: An intriguing overview of art and our perception of it.

Art and Visual Perception, Second Edition

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Publisher : Univ of California Press
ISBN 13 : 9780520243835
Total Pages : 526 pages
Book Rating : 4.2/5 (438 download)

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Book Synopsis Art and Visual Perception, Second Edition by : Rudolf Arnheim

Download or read book Art and Visual Perception, Second Edition written by Rudolf Arnheim and published by Univ of California Press. This book was released on 2004-11-08 with total page 526 pages. Available in PDF, EPUB and Kindle. Book excerpt: A 50-year-old classic, which was revised and expanded in 1974. Explains how the eye organizes visual material according to psychological laws.

Basics Design 04: Image

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Publisher : AVA Publishing
ISBN 13 : 2940373302
Total Pages : 179 pages
Book Rating : 4.9/5 (43 download)

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Book Synopsis Basics Design 04: Image by : Gavin Ambrose

Download or read book Basics Design 04: Image written by Gavin Ambrose and published by AVA Publishing. This book was released on 2006-04 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: Basics Design- Format represents the physical point of contact with the user; affecting how we receive a design's printed or online information. The book demonstrates how a creative approach to format selection and a careful consideration of presentation space can produce dramatic results within both print and digital media. It examines established format standards and, with the aid of fully-illustrated examples, suggests how thoughtful application of pre-existing models can add an extra dimension to design.

How People Look at Pictures

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Author :
Publisher :
ISBN 13 :
Total Pages : 226 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis How People Look at Pictures by : Guy Thomas Buswell

Download or read book How People Look at Pictures written by Guy Thomas Buswell and published by . This book was released on 1935 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Psychology of the Image

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Author :
Publisher : Routledge
ISBN 13 : 1134709552
Total Pages : 224 pages
Book Rating : 4.1/5 (347 download)

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Book Synopsis Psychology of the Image by : Michael Forrester

Download or read book Psychology of the Image written by Michael Forrester and published by Routledge. This book was released on 2012-12-06 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Psychology of the Image outlines a theoretical framework bringing together the semiotic concepts developed by Charles Peirce, the sociological insights of Ervin Goffman and the psychoanalytic ideas of Jacques Lacan. Image studies in fashion, advertising, photography, film studies and psychology have been influenced by these theorists in significant ways. The framework presented helps the reader understand how these ideas relate to the study of different domains of the image: the internal imagery of dreams, external images such as the photograph and image processes which span both contexts, e.g., images we have about ourselves. The topics discussed are organised into three themes. The first considers mental imagery, including sound and dreams. The second addresses the interdependent nature of internal and external images, e.g., the gendered self and social identity. In the third theme, attention turns to external images including television, film, photography, the computer and the internet. Psychology of the Image will be of interest to undergraduates, postgraduates, lecturers and researchers in the fields of psychology, media studies and sociology.

Proceedings of the 2nd International and Interdisciplinary Conference on Image and Imagination

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Author :
Publisher : Springer Nature
ISBN 13 : 3030410188
Total Pages : 1151 pages
Book Rating : 4.0/5 (34 download)

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Book Synopsis Proceedings of the 2nd International and Interdisciplinary Conference on Image and Imagination by : Enrico Cicalò

Download or read book Proceedings of the 2nd International and Interdisciplinary Conference on Image and Imagination written by Enrico Cicalò and published by Springer Nature. This book was released on 2020-03-17 with total page 1151 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book gathers peer-reviewed papers presented at the 1st International and Interdisciplinary Conference on Image and Imagination (IMG 2019), held in Alghero, Italy, in July 2019. Highlighting interdisciplinary and multi-disciplinary research concerning graphics science and education, the papers address theoretical research as well as applications, including education, in several fields of science, technology and art. Mainly focusing on graphics for communication, visualization, description and storytelling, and for learning and thought construction, the book provides architects, engineers, computer scientists, and designers with the latest advances in the field, particularly in the context of science, arts and education.

Visual Allusions

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Publisher : Routledge
ISBN 13 : 1315467798
Total Pages : 522 pages
Book Rating : 4.3/5 (154 download)

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Book Synopsis Visual Allusions by : Nicholas Wade

Download or read book Visual Allusions written by Nicholas Wade and published by Routledge. This book was released on 2017-03-27 with total page 522 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book a leading researcher and artist explores how we see pictures and how they can communicate messages to us, both directly and indirectly by making allusions to objects in space or to stored images in our minds. Originally published in 1990, Dr Wade provides fascinating examples of pictures that communicate hidden messages, either by implying something else, or by a shape or portrait which is carried covertly within another design. He analyses image processing stages in vision, demonstrating that the various stages may be related to styles in representational art. He shows how the way we have been taught to look at and recognise objects, affects the way we see them. The book lavishly illustrates with original examples of visual allusions and includes detailed practical advice on how photographers and designers can create them. Essential reading for photographers, designers, artists, people in film and television, and anyone involved in visual science , visual communication and advertising.

Visual Order

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Publisher : Cambridge University Press
ISBN 13 : 0521266688
Total Pages : 414 pages
Book Rating : 4.5/5 (212 download)

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Book Synopsis Visual Order by : N. H. Freeman

Download or read book Visual Order written by N. H. Freeman and published by Cambridge University Press. This book was released on 1985-11-28 with total page 414 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of essays researches the nature and development of pictorial representation.

Arte Programmata

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Publisher : U of Minnesota Press
ISBN 13 : 1452964343
Total Pages : 431 pages
Book Rating : 4.4/5 (529 download)

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Book Synopsis Arte Programmata by : Lindsay Caplan

Download or read book Arte Programmata written by Lindsay Caplan and published by U of Minnesota Press. This book was released on 2022-10-25 with total page 431 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tracing the evolution of the Italian avant-garde’s pioneering experiments with art and technology and their subversion of freedom and control In postwar Italy, a group of visionary artists used emergent computer technologies as both tools of artistic production and a means to reconceptualize the dynamic interrelation between individual freedom and collectivity. Working contrary to assumptions that the rigid, structural nature of programming limits subjectivity, this book traces the multifaceted practices of these groundbreaking artists and their conviction that technology could provide the conditions for a liberated social life. Situating their developments within the context of the Cold War and the ensuing crisis among the Italian left, Arte Programmata describes how Italy’s distinctive political climate fueled the group’s engagement with computers, cybernetics, and information theory. Creating a broad range of immersive environments, kinetic sculptures, domestic home goods, and other multimedia art and design works, artists such as Bruno Munari, Enzo Mari, and others looked to the conceptual frameworks provided by this new technology to envision a way out of the ideological impasses of the age. Showcasing the ingenuity of Italy’s earliest computer-based art, this study highlights its distinguishing characteristics while also exploring concurrent developments across the globe. Centered on the relationships between art, technology, and politics, Arte Programmata considers an important antecedent to the digital age.

How Psychology Works

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Author :
Publisher : Penguin
ISBN 13 : 0241360420
Total Pages : 258 pages
Book Rating : 4.2/5 (413 download)

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Book Synopsis How Psychology Works by : DK

Download or read book How Psychology Works written by DK and published by Penguin. This book was released on 2018-06-07 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: How far would you go to obey orders? Why do many people - even some scientists - believe in miracles? Find out the answers to these questions and much more in this visual guide to applied psychology. Lying at the intersection of biology, philosophy, and medicine, psychology is at the heart of what makes us human. Perfect both for students and people new to the topic, How Psychology Works has a unique graphic approach and uses direct, jargon-free language. It explores various approaches that psychologists use to study how people think and behave, such as behaviorism, cognitive psychology, and humanism. This indispensable guide describes a wide range of mental health conditions, including bipolar disorder and obsessive-compulsive disorder. It then takes you through treatments, from cognitive behavioral therapy and psychoanalysis to group therapy and art therapy. This book also explores the role of psychology in everyday situations. Discover what makes you, you - the unique blend of nature and nurture that makes up your sense of who you are - and psychology's role in relationships, sport, work, and education. How Psychology Works is a fascinating read that will quickly hone your emotional intelligence and give you perceptive insights into both your own and other people's feelings and behavior.

Visual Language for Designers

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Publisher : Fair Winds Press
ISBN 13 : 1592537413
Total Pages : 241 pages
Book Rating : 4.5/5 (925 download)

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Book Synopsis Visual Language for Designers by : Connie Malamed

Download or read book Visual Language for Designers written by Connie Malamed and published by Fair Winds Press. This book was released on 2011-10 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Within every picture is a hidden language that conveys a message, whether it is intended or not. This language is based on the ways people perceive and process visual information. By understanding visual language as the interface between a graphic and a viewer, designers and illustrators can learn to inform with accuracy and power. In a time of unprecedented competition for audience attention and with an increasing demand for complex graphics, Visual Language for Designers explains how to achieve quick and effective communications. New in paperback, this book presents ways to design for the strengths of our innate mental capacities and to compensate for our cognitive limitations. Visual Language for Designers includes: —How to organize graphics for quick perception —How to direct the eyes to essential information —How to use visual shorthand for efficient communication —How to make abstract ideas concrete —How to best express visual complexity —How to charge a graphic with energy and emotion