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The Network Challenge Chapter 5
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Book Synopsis The Network Challenge (Chapter 5) by : Dawn Iacobucci
Download or read book The Network Challenge (Chapter 5) written by Dawn Iacobucci and published by Pearson Education. This book was released on 2009-05-19 with total page 41 pages. Available in PDF, EPUB and Kindle. Book excerpt: This chapter provides an overview of social networks, the basic discipline from which ideas and terminology are drawn when characterizing popular phenomena such as “social networking” Internet sites like Facebook. The authors offer the reader a flavor of the theoretical and empirical research conducted by social network scholars since the 1930s. They explore how researchers have used social networks to generate and test economic, sociological, and organizational theories. They also examine broad insights from this research, as well as management implications in areas such as advertising, brands, loyalty, authenticity, and segmentation. The overriding message is that as power shifts from firms to social networks, companies have less control over their own destinies and need to pay more attention to networks.
Book Synopsis The Network Challenge (Chapter 7) by : Robert Giegengack
Download or read book The Network Challenge (Chapter 7) written by Robert Giegengack and published by Pearson Education. This book was released on 2009-05-19 with total page 45 pages. Available in PDF, EPUB and Kindle. Book excerpt: What can we learn about networks from ants, honeybees, and other animals with evolved social structures? The impact of information and communications strategies on network dynamics did not arrive with the emergence of computers, cell phones, and the Internet. This chapter describes communication networks selected from among many that have been studied in communities of nonhuman organisms. It explores the extent to which communication linkages have controlled the development of those networks. In some of those networks, developmental histories are manifest as evolved body plans and gender roles not represented in human communities. Many of those networks are founded on efficient exchange of information via pathways of which humans are almost fully oblivious.
Book Synopsis The Network Challenge by : Paul R. Kleindorfer
Download or read book The Network Challenge written by Paul R. Kleindorfer and published by Prentice Hall Professional. This book was released on 2009-06-11 with total page 589 pages. Available in PDF, EPUB and Kindle. Book excerpt: New Paperback Edition Networks and the Enterprise: Breakthrough Thinking and Actionable Strategies “This book presents an amazing collection of insights on underlying forces and ways to thrive in our post-Coaseian age—an age in which the centralized firm is changing into an agile and resilient network of participants. A must read for a world where unpredictability reigns supreme.” —John Seely Brown, Independent Co-Chair of the Deloitte Center for Edge Innovation, and Senior Fellow at the Annenberg Center for Communication at the University of Southern California “I couldn’t wait to get my hands on this research...I have already begun to put the ideas into practice in designing next-generation open innovation networks...the diversity of ideas and perspectives is truly amazing and will be a terrific resource to anyone seeking to move to new business models based on the power of networks for innovation, marketing, and creating and leveraging big ideas. Job well done!” —Larry Huston, Creator of the “Connect and Develop” program for Procter & Gamble, and Managing Director of 4iNNO, a major Open Innovation consulting practice “In our borderless world, every manager needs to understand the strategic implications of networks. For the first time, The Network Challenge brings together thought leaders from many fields—a team of experts as broad as the network challenge itself.” —Kenichi Ohmae, author of more than 100 books, including the seminal work, The Mind of the Strategist, advisor on global strategy to foreign governments and scores of multinational corporations, selected by The Economist as one of five management gurus in the world. Networks define modern business. Networks introduce new risks (as seen by the rapid spread of contagion in global financial markets) and opportunities (as seen in the rapid rise of network-based businesses). While managers typically view business through the lens of a single firm, this book challenges readers to take a broader view of their enterprises and opportunities. This book’s 28 original essays include CK Prahalad on networks as the new locus of competitive advantage Russell E. Palmer on leadership in a networked global environment Dawn Iacobucci and James M. Salter II on the business implications of social networking Franklin Allen and Ana Babus on contagion in financial markets Steven O. Kimbrough on artificial intelligence, evolutionary computation, and networks Satish Nambisan and Mohan Sawhney on tapping the “global brain” for innovation Manuel E. Sosa on coordination networks in product development Christophe Van den Bulte and Stefan Wuyts on customer networks Christoph Zott and Raphael Amit on using business models to drive network-based strategies Yoram (Jerry) Wind, Victor Fung, and William Fung on network orchestration Valery Yakubovich and Ryan Burg on network-based HR strategy Howard Kunreuther on risk management strategies for an interdependent world Paul R. Kleindorfer and Ilias D. Visvikis on integrating financial and physical networks in global logistics Witold J. Henisz on network-based political and social risk management Boaz Ganor on terrorism networks And much more...
Book Synopsis The Network Challenge (Chapter 10) by : Manuel E. Sosa
Download or read book The Network Challenge (Chapter 10) written by Manuel E. Sosa and published by Pearson Education. This book was released on 2009-05-19 with total page 45 pages. Available in PDF, EPUB and Kindle. Book excerpt: Complex products, such as airplanes and automobiles, are designed by networks of design teams working on different components, often across organizations. The challenge in managing these networks is to decompose the project into manageable pieces but then coordinate the entire network to produce the best overall design. In this chapter, Manuel Sosa offers insights on this challenge. He examines the design structure matrix (DSM) as a project management tool for planning complex development efforts and discusses the engineering and managerial implications of considering complex products as networks of interconnected subsystems and components. In particular, he considers the impact of modularity on interactions among subcomponents. Finally, he examines organizational communications, overlaying product interfaces with communications interfaces of development teams to understand where communication links may be missing or unnecessary. The discussion offers insights on any complex design and coordination challenge, where networks of individuals or teams work together to contribute to a larger whole.
Book Synopsis The Network Challenge (Chapter 19) by : Valery Yakubovich
Download or read book The Network Challenge (Chapter 19) written by Valery Yakubovich and published by Pearson Education. This book was released on 2009-05-19 with total page 43 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although any manager would recognize the importance of “networking” in finding, developing, and retaining employees, human resource management traditionally has focused on individuals. In this chapter, the authors point out that core HR processes such as recruitment and hiring, training and development, performance management, and retention all depend on networks. They consider the importance of weak ties in matching employees with jobs and “structural holes” in promoting creativity. They urge managers to make the shift from an atomized view to a network view of human resources--from focusing on the “trees” to understanding the “forest.” They show that networks can boost efficiency and productivity by facilitating information sharing, attracting talent, and strengthening employees’ commitment to the firm. But networks may also pose risks such as “lift-outs,” in which a departing employee takes other workers in his or her network. The authors explore how managers need to understand the impact of networks and how to “manage” them.
Book Synopsis The Network Challenge (Chapter 13) by : Serguei Netessine
Download or read book The Network Challenge (Chapter 13) written by Serguei Netessine and published by Pearson Education. This book was released on 2009-05-19 with total page 42 pages. Available in PDF, EPUB and Kindle. Book excerpt: As manufacturing supply chains have moved from vertically integrated factories to diffused networks, manufacturers need to manage complex, global webs of suppliers. In this chapter, Netessine examines supply networks in two industries in particular: automobiles, and aerospace and defense. He explores how different strategies and technologies have helped companies manage, organize, and capitalize on their networks of suppliers. He discusses how Japanese automakers have used partnerships to outperform their U.S. rivals, who have taken a more adversarial approach to their suppliers. He also considers how companies such as Airbus and Boeing have used technology to coordinate and integrate far-flung networks. While Netessine notes that the formal study of network-based supply chains is just emerging, he offers insights from research and practice on the growing importance of supply networks and strategies for managing them successfully.
Book Synopsis The Network Challenge (Chapter 16) by : George S. Day
Download or read book The Network Challenge (Chapter 16) written by George S. Day and published by Pearson Education. This book was released on 2009-05-19 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although networks in key business areas such as communications, supply chains, R&D, and sales are designed to improve the flow of information, people, or goods, they can also be used to improve the “peripheral vision” of the organization. In this chapter, the authors examine how networks can be used by organizations to scan, sense, and adapt to new and important signals from the organization’s strategic environment beyond its core focus. The first part of the chapter emphasizes the importance of peripheral vision in helping organizations not being blindsided by threats while seeing new opportunities sooner. The authors examine some key obstacles to using networks to better mine the periphery for early insight. They then explore how extended networks can help the organization be a responsive open system adapting faster to changes in the environment. They examine to what extent network constructs such as centrality, hierarchy, self-healing, distributed intelligence, multihoming, and latency can be used to improve organizational networks for scanning the periphery. The last section explores some of the leadership challenges associated with using networks to detect weak signals sooner.
Book Synopsis The Network Challenge (Chapter 9) by : Satish Nambisan
Download or read book The Network Challenge (Chapter 9) written by Satish Nambisan and published by Pearson Education. This book was released on 2009-05-19 with total page 42 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most companies realize the need to “look outside” for innovation. However, few have a clear understanding about how they can make such a shift toward network-centric innovation--an innovation strategy that is centered on external networks and communities. Managers need more than anecdotal success stories about externally focused innovation, and they need more specific guidance than the “one size fits all” prescriptions of open innovation. The authors argue that every firm needs to find its own roadmap for tapping the “Global Brain”--the creative potential of the world outside its four walls. There are many different approaches and opportunities for network-centric innovation, based on the nature of the innovation space and the nature of network governance. In this chapter, the authors present a framework for structuring the landscape of network-centric innovation. They describe four models of network-centric innovation--Orchestra, Creative Bazaar, Jam Central, and MOD Station--and outline how companies can select, prepare for, and pursue the approach that best fits their particular business and innovation context.
Book Synopsis The Network Challenge (Chapter 25) by : Witold J. Henisz
Download or read book The Network Challenge (Chapter 25) written by Witold J. Henisz and published by Pearson Education. This book was released on 2009-05-19 with total page 29 pages. Available in PDF, EPUB and Kindle. Book excerpt: From oil companies seeking rights to drill to consumer products firms attempting to forestall a consumer boycott, organizations often seek to influence political or social policy to achieve their own objectives. But to exert this influence, they need to understand the structure of political and social networks. In this chapter, Witold Henisz examines how information about the structure of political and social networks can be integrated into data acquisition and analysis, as well as strategy implementation. Although sophisticated companies have long relied on an informal understanding of networks of informants to gather information about social and political actors at home and abroad, the analysis of the information and design of an influence strategy has too often occurred without reference to that structure. As Henisz points out, a more rigorous approach to analysis is transforming political and social risk management from art to quasi-formal science. This chapter outlines the past, present, and future frontiers of political and social risk management with particular attention to using an understanding of the network structure of diverse actors in perceiving, analyzing, and influencing the political and social environment.
Book Synopsis The Network Challenge (Chapter 12) by : Colin Crook
Download or read book The Network Challenge (Chapter 12) written by Colin Crook and published by Pearson Education. This book was released on 2009-05-19 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt: Complexity theory offers valuable insights into the interactions of complex systems such as networked enterprises. Complexity theory addresses the “network effects” that result from interactions between many individual actors. This chapter examines the implications of this theory for business, and how these effects influence key management areas such as making sense, strategy, and organization. The author explores issues such as fads and crowds, using information and technology, and the use of agent-based simulations. Finally, he explores the shifts in management thinking, and business education, needed to utilize complexity theory--a shift in mental models that may be crucial to success in a networked world.
Book Synopsis (Preface & Chapter 1) The Network Imperative: Community or Contagion? by :
Download or read book (Preface & Chapter 1) The Network Imperative: Community or Contagion? written by and published by Pearson Prentice Hall. This book was released on with total page 39 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Network Challenge (Chapter 24) by : Kevin Werbach
Download or read book The Network Challenge (Chapter 24) written by Kevin Werbach and published by Pearson Education. This book was released on 2009-05-19 with total page 39 pages. Available in PDF, EPUB and Kindle. Book excerpt: Telecommunications is a networked business, yet it traditionally has resisted a network-based view in its strategies and business models. In this chapter, Kevin Werbach explores this paradox, contrasting the worldview of Monists such as AT&T, who see the infrastructure as inseparable from the network, and Dualists such as Google, who see the network and its applications as distinct from the underlying infrastructure. Not surprisingly, AT&T is a proponent of “tiered access” whereas Google argues for “network neutrality.” Finally, Werbach examines how a more modular future might bridge the gap between those who seek to own and capitalize on the network and those who seek to expand it through more neutral offerings.
Book Synopsis The Network Challenge (Chapter 14) by : Christophe Van den Bulte
Download or read book The Network Challenge (Chapter 14) written by Christophe Van den Bulte and published by Pearson Education. This book was released on 2009-05-19 with total page 38 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social networks and word-of-mouth marketing are increasingly important, yet few current practices are based on a deep understanding of how the structure of networks can affect customer behavior and marketing outcomes. This chapter offers some critical observations on current word-of-mouth marketing practices and identifies four key questions that managers need to ask themselves before engaging in campaigns designed to leverage customer networks: Can we be confident that interpersonal influence or social contagion is really important? Why exactly would social contagion occur? Should we target key influentials? Can we identify and target those influentials? The answers to these questions cannot be taken for granted.
Book Synopsis The Network Challenge (Chapter 26) by : Boaz Ganor
Download or read book The Network Challenge (Chapter 26) written by Boaz Ganor and published by Pearson Education. This book was released on 2009-05-19 with total page 41 pages. Available in PDF, EPUB and Kindle. Book excerpt: As terrorist organizations such as Al-Qaeda have been transformed from hierarchical organizations to more fluid networks, countering terrorism requires an understanding of networks. These networks evolve rapidly in response to actions to thwart them, leading to an ongoing struggle of terrorist and antiterrorist networks. In this chapter, Boaz Ganor examines the evolving threat of terrorist networks and network-based responses. As he notes, “it takes a network to beat a network.” He also examines direct and indirect implications for business organizations.
Book Synopsis The Network Challenge (Chapter 20) by : Prashant Kale
Download or read book The Network Challenge (Chapter 20) written by Prashant Kale and published by Pearson Education. This book was released on 2009-05-19 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an environment of rapid and discontinuous change, managers have turned to alliances to access the resources they need. But research on alliances shows that more than half fail, demonstrating the difficulty of managing these relationships. Based on their extensive research on alliances, the authors explore the relational capabilities needed for building and managing successful alliances. Using the case of Royal Philips, they explore the role of strategy, structure, systems, people, and culture in alliance success. They also discuss the need for ongoing adaptation and renewal of relational capabilities as the business and its environment change.
Book Synopsis The Network Challenge (Chapter 28) by : Jere R. Behrman
Download or read book The Network Challenge (Chapter 28) written by Jere R. Behrman and published by Pearson Education. This book was released on 2009-05-19 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt: Information about life-and-death matters such as ways to attain good health or prevent disease is often diffused through informal social networks. Network-based strategies and competencies are probably even more important in poor societies with limited means of communication and less effective formal structures than in developed economies. In this chapter, the authors explore the nature of and impacts of informal social networks in reducing fertility and HIV infection in Kenya and Malawi, using longitudinal quantitative and qualitative data that they and their collaborators have been collecting and analyzing for more than a decade. They find that social networks and informal interactions are relevant for many different health domains in developing countries. Their research shows that network effects may be nonlinear, that there may be multiple equilibria, and that networks may either reinforce the status quo or help diffuse new options and behaviors. They show that both the context (e.g., the degree of market development) and the density of networks matter (possibly interactively), as well as the endogeneity of network partners. Their work demonstrates that multiple approaches, including both qualitative and quantitative analyses, can be informative in providing greater understanding of what networks do and how they function.
Book Synopsis Designing and Supporting Computer Networks, CCNA Discovery Learning Guide by : Kenneth Stewart
Download or read book Designing and Supporting Computer Networks, CCNA Discovery Learning Guide written by Kenneth Stewart and published by Cisco Press. This book was released on 2008-04-29 with total page 1020 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designing and Supporting Computer Networks, CCNA Discovery Learning Guide is the official supplemental textbook for the Designing and Supporting Computer Networks course in the Cisco® Networking Academy® CCNA® Discovery curriculum version 4. In this course, the last of four in the new curriculum, you progress through a variety of case studies and role-playing exercises, which include gathering requirements, designing basic networks, establishing proof-of-concept, and performing project management tasks. In addition, within the context of a pre-sales support position, you learn lifecycle services, including upgrades, competitive analyses, and system integration. The Learning Guide, written and edited by instructors, is designed as a portable desk reference to use anytime, anywhere to reinforce the material from the course and organize your time. The Learning Guide’s features help you focus on important concepts to succeed in this course: Chapter Objectives—Review core concepts by answering the focus questions listed at the beginning of each chapter. Key Terms—Refer to the lists of networking vocabulary introduced and highlighted in context in each chapter. The Glossary defines each key term. Summary of Activities and Labs—Maximize your study time with this complete list of all associated exercises at the end of each chapter. Check Your Understanding—Evaluate your readiness with the end-of-chapter questions that match the style of questions you see in the online course quizzes. The answer key explains each answer. Challenge Questions and Activities—Apply a deeper understanding of the concepts with these challenging end-of-chapter questions and activities. The answer key explains each answer. Hands-on Labs—Master the practical, hands-on skills of the course by performing all the tasks in the course labs included in Part II of the Learning Guide. Portfolio Documents—Develop a professional network design portfolio as you work through real-life case studies. All the course portfolio documents and support materials are provided for you in this Learning Guide and on the CD-ROM. How To—Look for this icon to study the steps you need to learn to perform certain tasks. Interactive Activities—Reinforce your understanding of topics with exercises from the online course identified throughout the book with this icon. The files for these activities are on the accompanying CD-ROM. Packet Tracer Activities—Explore and visualize networking concepts using Packet Tracer exercises interspersed throughout some chapters. The files for these activities are on the accompanying CD-ROM. Packet Tracer v4.1 software developed by Cisco is available separately. Hands-on Labs—Master the practical, hands-on skills of the course by working through all 71 labs in this course included in Part II of the book. The labs are an integral part of the CCNA Discovery curriculum—review the core text and the lab material to prepare for all your exams. Companion CD-ROM **See instructions within the ebook on how to get access to the files from the CD-ROM that accompanies this print book.** The CD-ROM includes Interactive Activities Packet Tracer Activity files All Portfolio documents IT Career Information Taking Notes Lifelong Learning This book is part of the Cisco Networking Academy Series from Cisco Press®. Books in this series support and complement the Cisco Networking Academy curriculum.