The Multimediated Rhetoric Of The Internet

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The Multimediated Rhetoric of the Internet

Author : Carolyn Handa
Publisher : Routledge
ISBN 13 : 1136257691
Total Pages : 212 pages
Book Rating : 4.1/5 (362 download)

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Book Synopsis The Multimediated Rhetoric of the Internet by : Carolyn Handa

Download or read book The Multimediated Rhetoric of the Internet written by Carolyn Handa and published by Routledge. This book was released on 2013-12-04 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: This project is a critical, rhetorical study of the digital text we call the Internet, in particular the style and figurative surface of its many pages as well as the conceptual, design patterns structuring the content of those same pages. Handa argues that as our lives become increasingly digital, we must consider rhetoric applicable to more than just printed text or to images. Digital analysis demands our acknowledgement of digital fusion, a true merging of analytic skills in many media and dimensions. CDs, DVDs, and an Internet increasingly capable of streaming audio and video prove that literacy today means more than it used to, namely the ability to understand information, however presented. Handa considers pedagogy, professional writing, hypertext theory, rhetorical studies, and composition studies, moving analysis beyond merely "using" the web towards "thinking" rhetorically about its construction and its impact on culture. This book shows how analyzing the web rhetorically helps us to understand the inescapable fact that culture is reflected through all media fused within the parameters of digital technology.

Rhetorical Delivery and Digital Technologies

Author : Sean Morey
Publisher : Routledge
ISBN 13 : 1317407091
Total Pages : 266 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Rhetorical Delivery and Digital Technologies by : Sean Morey

Download or read book Rhetorical Delivery and Digital Technologies written by Sean Morey and published by Routledge. This book was released on 2015-11-19 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book theorizes digital logics and applications for the rhetorical canon of delivery. Digital writing technologies invite a re-evaluation about what delivery can offer to rhetorical studies and writing practices. Sean Morey argues that what delivery provides is access to the unspeakable, unconscious elements of rhetoric, not primarily through emotion or feeling as is usually offered by previous studies, but affect, a domain of sensation implicit in the (overlooked) original Greek term for delivery, hypokrisis. Moreover, the primary means for delivering affect is both the logic and technology of a network, construed as modern, digital networks, but also networks of associations between humans and nonhuman objects. Casting delivery in this light offers new rhetorical trajectories that promote its incorporation into digital networked-bodies. Given its provocative and broad reframing of delivery, this book provides original, robust ways to understand rhetorical delivery not only through a lens of digital writing technologies, but all historical means of enacting delivery, offering implications that will ultimately affect how scholars of rhetoric will come to view not only the other canons of rhetoric, but rhetoric as a whole.

The Routledge Handbook of Digital Writing and Rhetoric

Author : Jonathan Alexander
Publisher : Routledge
ISBN 13 : 1315518473
Total Pages : 965 pages
Book Rating : 4.3/5 (155 download)

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Book Synopsis The Routledge Handbook of Digital Writing and Rhetoric by : Jonathan Alexander

Download or read book The Routledge Handbook of Digital Writing and Rhetoric written by Jonathan Alexander and published by Routledge. This book was released on 2018-04-27 with total page 965 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook brings together scholars from around the globe who here contribute to our understanding of how digital rhetoric is changing the landscape of writing. Increasingly, all of us must navigate networks of information, compose not just with computers but an array of mobile devices, increase our technological literacy, and understand the changing dynamics of authoring, writing, reading, and publishing in a world of rich and complex texts. Given such changes, and given the diverse ways in which younger generations of college students are writing, communicating, and designing texts in multimediated, electronic environments, we need to consider how the very act of writing itself is undergoing potentially fundamental changes. These changes are being addressed increasingly by the emerging field of digital rhetoric, a field that attempts to understand the rhetorical possibilities and affordances of writing, broadly defined, in a wide array of digital environments. Of interest to both researchers and students, this volume provides insights about the fields of rhetoric, writing, composition, digital media, literature, and multimodal studies.

Rhetorical Theory and Praxis in the Business Communication Classroom

Author : Kristen Getchell
Publisher : Routledge
ISBN 13 : 1351132857
Total Pages : 212 pages
Book Rating : 4.3/5 (511 download)

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Book Synopsis Rhetorical Theory and Praxis in the Business Communication Classroom by : Kristen Getchell

Download or read book Rhetorical Theory and Praxis in the Business Communication Classroom written by Kristen Getchell and published by Routledge. This book was released on 2018-09-10 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rhetorical Theory and Praxis in the Business Communication Classroom responds to a significant need in the emerging field of business communication as the first collection of its type to establish a connection between rhetorical theory and practice in the business communication classroom. The volume includes topics such as rhetorical grammar, genre awareness in business communication theory, the role of big data in message strategy, social media and memory, and the connection between rhetorical theory and entrepreneurship. These essays provide the business communication scholar, practitioner, and program administrator insight into the rhetorical considerations of the business communication landscape.

Software Evangelism and the Rhetoric of Morality

Author : Jennifer Helene Maher
Publisher : Routledge
ISBN 13 : 1134491492
Total Pages : 204 pages
Book Rating : 4.1/5 (344 download)

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Book Synopsis Software Evangelism and the Rhetoric of Morality by : Jennifer Helene Maher

Download or read book Software Evangelism and the Rhetoric of Morality written by Jennifer Helene Maher and published by Routledge. This book was released on 2015-08-27 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examining the layers of meaning encoded in software and the rhetoric surrounding it, this book offers a much-needed perspective on the intersections between software, morality, and politics. In software development culture, evangelism typically denotes a rhetorical practice that aims to convert software developers, as well as non-technical lay users, from one platform to another (e.g., from the operating system Microsoft Windows to Linux). This book argues that software evangelism, like its religious counterpart, must also be understood as constructing moral and political values that extend well beyond the boundaries of the development culture. Unlike previous studies that locate such values in the effects of code in-use or in certain types of code like free and open source (FOSS) software, Maher argues that all code is meaningful beyond its technical, executable functions. To facilitate this analysis, this study builds a theory of evangelism and illustrates this theory at work in the proprietary software industry and FOSS communities. As an example of political liberalism at work at the level of code, these evangelical rhetorics of software construct competing conceptions of what is good that fall within a shared belief in what is just. Maher illustrates how these beliefs in goodness and justice do not always execute in replicable ways, as the different ways of decoding software evangelisms in the contexts of Brazil and China reveal. Demonstrating how software evangelisms exert a transformative force on the world, one comparable in significance to code itself, this book highlights the importance of rhetoric in even the most seemingly a-rhetorical of technical endeavors and foregrounds the crucial need for rhetorical literacy in the digital age.

Vernacular Christian Rhetoric and Civil Discourse

Author : Jeffrey M. Ringer
Publisher : Routledge
ISBN 13 : 1317357116
Total Pages : 202 pages
Book Rating : 4.3/5 (173 download)

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Book Synopsis Vernacular Christian Rhetoric and Civil Discourse by : Jeffrey M. Ringer

Download or read book Vernacular Christian Rhetoric and Civil Discourse written by Jeffrey M. Ringer and published by Routledge. This book was released on 2016-02-05 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: Vernacular Christian Rhetoric and Civil Discourse seeks to address the current gap in American public discourse between secular liberals and religiously committed citizens by focusing on the academic and public writing of millennial evangelical Christian students. Analysis of such writing reveals that the evangelical Christian faith of contemporary college students—and the rhetorical practice motivated by it—is marked by an openness to social context and pluralism that offers possibilities for civil discourse. Based on case studies of evangelical Christian student writers, contextualized within nationally-representative trends as reported by the National Study of Youth and Religion, and grounded in scholarship from rhetorical theory, composition studies, folklore studies, and sociology of religion, this book offers rhetorical educators a new terministic screen that reveals the complex processes at work within our students’ vernacular constructions of religious faith.

Environmental Rhetoric and Ecologies of Place

Author : Peter N. Goggin
Publisher : Routledge
ISBN 13 : 1135922659
Total Pages : 252 pages
Book Rating : 4.1/5 (359 download)

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Book Synopsis Environmental Rhetoric and Ecologies of Place by : Peter N. Goggin

Download or read book Environmental Rhetoric and Ecologies of Place written by Peter N. Goggin and published by Routledge. This book was released on 2013-07-18 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understanding how rhetoric, and environmental rhetoric in particular, informs and is informed by local and global ecologies contributes to our conversations about sustainability and resilience — the preservation and conservation of the earth and the future of human society. This book explores some of the complex relationships, collaborations, compromises, and contradictions between human endeavor and situated discourses, identities and landscapes, social justice and natural resources, movement and geographies, unpacking and grappling with the complexities of rhetoric of presence. Making a significant contribution to exploring the complex discursive constructions of environmental rhetorics and place-based rhetorics, this collection considers discourses, actions, and adaptations concerning environmental regulations and development, sustainability, exploitation, and conservation of energy resources. Essays visit arguments on cultural values, social justice, environmental advocacy, and identity as political constructions of rhetorical place and space. Rural and urban case studies contribute to discussions of the ethics and identities of environment, and the rhetorics of environmental cartography and glocalization. Contributors represent a range of specialization across a variety of scholarly research in such fields as communication studies, rhetorical theory, social/cultural geography, technical/professional communication, cartography, anthropology, linguistics, comparative literature/ecocriticism, literacy studies, digital rhetoric/media studies, and discourse analysis. Thus, this book goes beyond the assumption that rhetorics are situated, and challenges us to consider not only how and why they are situated, but what we mean when we theorize notions of situated, place-based rhetorics.

Approaches to Internet Pragmatics

Author : Chaoqun Xie
Publisher : John Benjamins Publishing Company
ISBN 13 : 9027260354
Total Pages : 358 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Approaches to Internet Pragmatics by : Chaoqun Xie

Download or read book Approaches to Internet Pragmatics written by Chaoqun Xie and published by John Benjamins Publishing Company. This book was released on 2021-04-15 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: Internet-mediated communication is pervasive nowadays, in an age in which many people shy away from physical settings and often rely, instead, on social media and messaging apps for their everyday communicative needs. Since pragmatics deals with communication in context and how more gets communicated than is said (or typed), applications of this linguistic perspective to internet communication, under the umbrella label of internet pragmatics, are not only welcome, but necessary. The volume covers straightforward applications of pragmatic phenomena to internet interactions, as happens with speech acts and contextualization, and internet-specific kinds of communication such as the one taking place on WhatsApp, WeChat and Twitter. This collection also addresses the role of emoticons and emoji in typed-text dialogues and the importance of “physical place” in internet interactions (exhibiting an interplay of online-offline environments), as is the case in the role of place in locative media and in broader place-related communication, as in migration.

Rhetoric and Ethics in the Cybernetic Age

Author : Jeff Pruchnic
Publisher : Routledge
ISBN 13 : 1135022666
Total Pages : 220 pages
Book Rating : 4.1/5 (35 download)

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Book Synopsis Rhetoric and Ethics in the Cybernetic Age by : Jeff Pruchnic

Download or read book Rhetoric and Ethics in the Cybernetic Age written by Jeff Pruchnic and published by Routledge. This book was released on 2013-08-15 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: It has become increasingly difficult to ignore the ways that the centrality of new media and technologies — from the global networking of information systems and social media to new possibilities for altering human genetics — seem to make obsolete our traditional ways of thinking about ethics and persuasive communication inherited from earlier humanist paradigms. This book argues that rather than devoting our critical energies towards critiquing humanist touchstones, we should instead examine the ways in which media and technologies have always worked as crucial cultural forces in shaping ethics and rhetoric. Pruchnic combines this historical itinerary with critical interrogations of diverse cultural and technological sites — the logic of video games and artificial intelligence, the ethics of life extension in contemporary medicine, the transition to computer-automated trading in world stock markets, the state of critical theory in the contemporary humanities — along with innovative analyses of the works of such figures as the Greek Sophists, Kenneth Burke, Martin Heidegger, Michel Foucault, Friedrich Nietzsche, and Gilles Deleuze. This book argues that our best strategies for crafting persuasive communication and producing ethical relations between individuals will be those that creatively replicate and appropriate, rather than resist, the logics of dominant forms of media and technology.

Rhetoric, History, and Women's Oratorical Education

Author : David Gold
Publisher : Routledge
ISBN 13 : 1135104948
Total Pages : 305 pages
Book Rating : 4.1/5 (351 download)

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Book Synopsis Rhetoric, History, and Women's Oratorical Education by : David Gold

Download or read book Rhetoric, History, and Women's Oratorical Education written by David Gold and published by Routledge. This book was released on 2013-05-02 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Historians of rhetoric have long worked to recover women's education in reading and writing, but have only recently begun to explore women's speaking practices, from the parlor to the platform to the varied types of institutions where women learned elocutionary and oratorical skills in preparation for professional and public life. This book fills an important gap in the history of rhetoric and suggests new paths for the way histories may be told in the future, tracing the shifting arc of women's oratorical training as it develops from forms of eighteenth-century rhetoric into institutional and extrainstitutional settings at the end of the nineteenth century and diverges into several distinct streams of community-embodied theory and practice in the twentieth. Treating key rhetors, genres, settings, and movements from the early republic to the present, these essays collectively challenge and complicate many previous claims made about the stability and development of gendered public and private spheres, the decline of oratorical culture and the limits of women's oratorical forms such as elocution and parlor rhetorics, and women's responses to rhetorical constraints on their public speaking. Enriching our understanding of women's oratorical education and practice, this cutting-edge work makes an important contribution to scholarship in rhetoric and communication.

Rhetoric in Popular Culture

Author : Barry Brummett
Publisher : SAGE Publications
ISBN 13 : 1071854305
Total Pages : 440 pages
Book Rating : 4.0/5 (718 download)

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Book Synopsis Rhetoric in Popular Culture by : Barry Brummett

Download or read book Rhetoric in Popular Culture written by Barry Brummett and published by SAGE Publications. This book was released on 2022-09-20 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Sixth Edition of Barry Brummett’s Rhetoric in Popular Culture provides readers with in-depth insight into the techniques of rhetorical criticism to analyze the full spectrum of contemporary issues in popular culture. Exploring a wide range of mass media texts including advertisements, magazines, movies, television, popular music, and social media, Barry Brummett presents key rhetorical concepts and applies them with critical analysis to a variety of exciting examples drawn from today′s popular culture. Ideal for courses in rhetorical criticism, the new edition includes new and updated sample critical essays and case studies that demonstrate for readers how the critical methods discussed can be used to study the hidden rhetoric of popular culture.

Adaptive Rhetoric

Author : Alex C. Parrish
Publisher : Routledge
ISBN 13 : 1317918029
Total Pages : 192 pages
Book Rating : 4.3/5 (179 download)

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Book Synopsis Adaptive Rhetoric by : Alex C. Parrish

Download or read book Adaptive Rhetoric written by Alex C. Parrish and published by Routledge. This book was released on 2013-11-07 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rhetorical scholarship has for decades relied solely on culture to explain persuasive behavior. While this focus allows for deep explorations of historical circumstance, it neglects the powerful effects of biology on rhetorical behavior – how our bodies and brains help shape and constrain rhetorical acts. Not only is the cultural model incomplete, but it tacitly endorses the fallacy of human exceptionalism. By introducing evolutionary biology into the study of rhetoric, this book serves as a model of a biocultural paradigm. Being mindful of biological and cultural influences allows for a deeper view of rhetoric, one that is aware of the ubiquity of persuasive behavior in nature. Human and nonhuman animals, and even some plants, persuade to survive - to live, love, and cooperate. That this broad spectrum of rhetorical behavior exists in the animal world demonstrates how much we can learn from evolutionary biology. By incorporating scholarship on animal signaling into the study of rhetoric, the author explores how communication has evolved, and how numerous different species of animals employ similar persuasive tactics in order to overcome similar problems. This cross-species study of rhetoric allows us to trace the origins of our own persuasive behaviors, providing us with a deeper history of rhetoric that transcends the written and the televised, and reveals the artifacts of our communicative past.

Rhetorics of Names and Naming

Author : Star Medzerian Vanguri
Publisher : Routledge
ISBN 13 : 1317436059
Total Pages : 224 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Rhetorics of Names and Naming by : Star Medzerian Vanguri

Download or read book Rhetorics of Names and Naming written by Star Medzerian Vanguri and published by Routledge. This book was released on 2016-01-29 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume takes up rhetorical approaches to our primarily linguistic understanding of how names work, considering how theories of materiality in rhetoric enrich conceptions of the name as word or symbol and help explain the processes of name bestowal, accumulation, loss, and theft. Contributors theorize the formation, modification, and recontexualization of names as a result of technological and cultural change, and consider the ways in which naming influences identity and affects/grants power.

Rhetoric and Discourse in Supreme Court Oral Arguments

Author : Ryan Malphurs
Publisher : Routledge
ISBN 13 : 1136182292
Total Pages : 248 pages
Book Rating : 4.1/5 (361 download)

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Book Synopsis Rhetoric and Discourse in Supreme Court Oral Arguments by : Ryan Malphurs

Download or read book Rhetoric and Discourse in Supreme Court Oral Arguments written by Ryan Malphurs and published by Routledge. This book was released on 2013-01-04 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: While legal scholars, psychologists, and political scientists commonly voice their skepticism over the influence oral arguments have on the Court’s voting pattern, this book offers a contrarian position focused on close scrutiny of the justices’ communication within oral arguments. Malphurs examines the rhetoric, discourse, and subsequent decision-making within the oral arguments for significant Supreme Court cases, visiting their potential power and danger and revealing the rich dynamic nature of the justices’ interactions among themselves and the advocates. In addition to offering advancements in scholars’ understanding of oral arguments, this study introduces Sensemaking as an alternative to rational decision-making in Supreme Court arguments, suggesting a new model of judicial decision-making to account for the communication within oral arguments that underscores a glaring irony surrounding the bulk of related research—the willingness of scholars to criticize oral arguments but their unwillingness to study this communication. With the growing accessibility of the Court’s oral arguments and the inevitable introduction of television cameras in the courtroom, this book offers new theoretical and methodological perspectives at a time when scholars across the fields of communication, law, psychology, and political science will direct even greater attention and scrutiny toward the Supreme Court.

Sexual Rhetorics

Author : Jonathan Alexander
Publisher : Routledge
ISBN 13 : 1317442679
Total Pages : 274 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Sexual Rhetorics by : Jonathan Alexander

Download or read book Sexual Rhetorics written by Jonathan Alexander and published by Routledge. This book was released on 2015-10-16 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sexual rhetoric is the self-conscious and critical engagement with discourses of sexuality that exposes both their naturalization and their queering, their torquing to create different or counter-discourses, giving voice and agency to multiple and complex sexual experiences. This volume explores the intersection of rhetoric and sexuality through the varieties of methods available in the fields of rhetoric and writing studies, including case studies, theoretical questioning, ethnographies, or close (and distant) readings of "texts" that help us think through the rhetorical force of sexuality and the sexual force of rhetoric.

Mapping Christian Rhetorics

Author : Michael-John DePalma
Publisher : Routledge
ISBN 13 : 1317670841
Total Pages : 320 pages
Book Rating : 4.3/5 (176 download)

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Book Synopsis Mapping Christian Rhetorics by : Michael-John DePalma

Download or read book Mapping Christian Rhetorics written by Michael-John DePalma and published by Routledge. This book was released on 2014-10-10 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: The continued importance of Christian rhetorics in political, social, pedagogical, and civic affairs suggests that such rhetorics not only belong on the map of rhetorical studies, but are indeed essential to the geography of rhetorical studies in the twenty-first century. This collection argues that concerning ourselves with religious rhetorics in general and Christian rhetorics in particular tells us something about rhetoric itself—its boundaries, its characteristics, its functionings. In assembling original research on the intersections of rhetoric and Christianity from prominent and emerging scholars, Mapping Christian Rhetorics seeks to locate religion more centrally within the geography of rhetorical studies in the twenty-first century. It does so by acknowledging work on Christian rhetorics that has been overlooked or ignored; connecting domains of knowledge and research areas pertaining to Christian rhetorics that may remain disconnected or under connected; and charting new avenues of inquiry about Christian rhetorics that might invigorate theory-building, teaching, research, and civic engagement. In dividing the terrain of Christian rhetorics into four categories—theory, education, methodology, and civic engagement—Mapping Christian Rhetorics aims to foster connections among these areas of inquiry and spur future future collaboration between scholars of religious rhetoric in a range of research areas.

Communication, Public Discourse, and Road Safety Campaigns

Author : Nurit Guttman
Publisher : Routledge
ISBN 13 : 1136154655
Total Pages : 324 pages
Book Rating : 4.1/5 (361 download)

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Book Synopsis Communication, Public Discourse, and Road Safety Campaigns by : Nurit Guttman

Download or read book Communication, Public Discourse, and Road Safety Campaigns written by Nurit Guttman and published by Routledge. This book was released on 2014-06-05 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book discusses the use of communication campaigns to promote road safety, arguing that they need to elicit public discourse on issues pertaining to culture, equity, gender, workplace norms, environmental issues, and social solidarity. Increasingly, new media channels and formats are employed in the dissemination process, making road safety-related messages ubiquitous, and often controversial. Policy makers, educators, researchers, and the public continue to debate the utility and morality of some of the influence tactics employed in these messages, such as the use of graphic images of injury or death, stigmatization (or "blame and shame"), and the use of "black humor." Guttman argues that influencing road safety requires making changes in normative and cultural conceptions of broader issues in society, yet the typical discourse on road safety tends to focus on individual attitudes and practices. The book highlights the importance of social and behavioral theory in communication campaigns on road safety, and critiques the tendency to focus on individual cognition, affect, and risk conceptions rather than on normative, structural, and cultural factors. The volume positions the discourse on road safety as a social issue, and treats road safety behavior as a social activity that directly relates to other public issues, social values, and social policy, while discussing potential uses of social media and participatory approaches. The discussion turns to the role of road safety communication campaigns as part of a democratic process of eliciting public discourse, including how contemporary society could address broader issues of risk and safety.