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The Marketing Of World War Ii In The Us 1939 1946
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Book Synopsis The Marketing of World War II in the US, 1939-1946 by : Albert N. Greco
Download or read book The Marketing of World War II in the US, 1939-1946 written by Albert N. Greco and published by Springer Nature. This book was released on 2020-06-10 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the late 1930s until December 7, 1941, isolationism and an antipathy toward war in Europe were strong political currents in the US. However, once the US entered World War II, the entire apparatus of the US government was mobilized to “market” the war to Americans who were incredulous and horrified about the attack at Pearl Harbor. Americans wanted immediate and detailed information from the US government and the nation’s media and entertainment companies about the recent military disasters. This book analyzes the complex relationships between the US government and the entire media and entertainment industries between 1939 and 1946. The US government realized in early 1942 that it needed to forge an alliance with the media and entertainment industries to create and maintain support for the war. The Office of War Information (OWI) was the US government agency acting as the liaison between Washington and the diverse media and entertainment industries; and all of them confronted a series of major issues and concerns to convince Americans to support the war effort. This book offers business historians an examination of the complex and sometimes tense relationships between the OWI and the radio, magazine, newspaper, and motion picture industries.
Book Synopsis The Marketing of World War II in the US, 1939-1946 by : Albert N. Greco
Download or read book The Marketing of World War II in the US, 1939-1946 written by Albert N. Greco and published by Palgrave Pivot. This book was released on 2021-06-25 with total page 147 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the late 1930s until December 7, 1941, isolationism and an antipathy toward war in Europe were strong political currents in the US. However, once the US entered World War II, the entire apparatus of the US government was mobilized to “market” the war to Americans who were incredulous and horrified about the attack at Pearl Harbor. Americans wanted immediate and detailed information from the US government and the nation’s media and entertainment companies about the recent military disasters. This book analyzes the complex relationships between the US government and the entire media and entertainment industries between 1939 and 1946. The US government realized in early 1942 that it needed to forge an alliance with the media and entertainment industries to create and maintain support for the war. The Office of War Information (OWI) was the US government agency acting as the liaison between Washington and the diverse media and entertainment industries; and all of them confronted a series of major issues and concerns to convince Americans to support the war effort. This book offers business historians an examination of the complex and sometimes tense relationships between the OWI and the radio, magazine, newspaper, and motion picture industries.
Book Synopsis The Marketing and Transportation Situation by :
Download or read book The Marketing and Transportation Situation written by and published by . This book was released on 1955 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Report to Congress on Assistance to Greece and Turkey by : United States. President
Download or read book Report to Congress on Assistance to Greece and Turkey written by United States. President and published by . This book was released on 1948 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Administrative Histories of World War II Civilian Agencies of the Federal Government ; Administrative Histories of U.S. Civilian Agencies, Korean War by : Research Publications, inc
Download or read book Administrative Histories of World War II Civilian Agencies of the Federal Government ; Administrative Histories of U.S. Civilian Agencies, Korean War written by Research Publications, inc and published by Primary Source Microfilm. This book was released on 1979 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Industrial Series by : United States. Bureau of Foreign and Domestic Commerce
Download or read book Industrial Series written by United States. Bureau of Foreign and Domestic Commerce and published by . This book was released on 1941 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Foreign Commerce Weekly written by and published by . This book was released on 1948 with total page 1310 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Business Service Check List written by and published by . This book was released on 1947 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Summaries of Tariff Information by : United States Tariff Commission
Download or read book Summaries of Tariff Information written by United States Tariff Commission and published by . This book was released on 1948 with total page 632 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Economic Cooperation Series written by and published by . This book was released on 1948 with total page 1352 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Miscellaneous Publication written by and published by . This book was released on 1957 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Watches, Watch Movements, Watch Parts, and Watchcases by : United States Tariff Commission
Download or read book Watches, Watch Movements, Watch Parts, and Watchcases written by United States Tariff Commission and published by . This book was released on 1953 with total page 682 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Groundfish Fillets by : United States Tariff Commission
Download or read book Groundfish Fillets written by United States Tariff Commission and published by . This book was released on 1953 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Selected Industry-wide Fruit Marketing Programs by : Hugh C. Kiger
Download or read book Selected Industry-wide Fruit Marketing Programs written by Hugh C. Kiger and published by . This book was released on 1952 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Report written by and published by . This book was released on 1931 with total page 1120 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Summaries of Tariff Information: pt.1. Agricultural products and provisions. Livestock, meats and dairy and poultry products by : United States Tariff Commission
Download or read book Summaries of Tariff Information: pt.1. Agricultural products and provisions. Livestock, meats and dairy and poultry products written by United States Tariff Commission and published by . This book was released on 1948 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Before the Computer by : James W. Cortada
Download or read book Before the Computer written by James W. Cortada and published by Princeton University Press. This book was released on 2015-03-08 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: Before the Computer fully explores the data processing industry in the United States from its nineteenth-century inception down to the period when the computer became its primary tool. As James Cortada describes what was once called the "office appliance industry," he challenges our view of the digital computer as a revolutionary technology. Cortada interprets reliance on computers as a development within an important segment of the American economy that was earlier represented largely by such instruments as typewriters, tabulating machines, adding machines, and calculators. He also describes how many of the practices of the office appliance industry evolved into those of the computer world. Drawing on previously unavailable industry archives, the author adds to our understanding of IBM's early history and offers short corporate histories of firms that include NCR, Burroughs, and Remington Rand. Focusing on the United States but also including comparative material on Europe and Asia, Before the Computer will be a unique source of knowledge about the companies that built office equipment and their enormous impact on economic life. Originally published in 1993. The Princeton Legacy Library uses the latest print-on-demand technology to again make available previously out-of-print books from the distinguished backlist of Princeton University Press. These editions preserve the original texts of these important books while presenting them in durable paperback and hardcover editions. The goal of the Princeton Legacy Library is to vastly increase access to the rich scholarly heritage found in the thousands of books published by Princeton University Press since its founding in 1905.
