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Author :
Publisher :
ISBN 13 : 9780863386695
Total Pages : 485 pages
Book Rating : 4.3/5 (866 download)
Download or read book The Market for Food Retailing in Eastern Europe written by and published by . This book was released on 1996 with total page 485 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.:/5 (145 download)
Download or read book Modern Grocery Retail Trends in Central and Eastern Europe written by and published by . This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 : 9780863388491
Total Pages : pages
Book Rating : 4.3/5 (884 download)
Download or read book Food Retailing in Europe written by and published by . This book was released on 1998-12 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a comprehensive guide to the food retail trade in Europe. It contains 1993-1997 trend data, 29 in-depth company profiles, and forecasts to 2002. It also includes Eastern Europe, and provides strategic analysis on all key aspects of this dynamic market.
Author : Brenda Sternquist
Publisher : Praeger
ISBN 13 :
Total Pages : 256 pages
Book Rating : 4.3/5 (512 download)
Download or read book European Retailing's Vanishing Borders written by Brenda Sternquist and published by Praeger. This book was released on 1994-05-17 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since 1985, the process of European unification has accelerated. Physical, technical, and fiscal barriers that separate the 12 countries are being removed, creating the largest mass market in the world. However, the market is not a homogeneous one. Cultural differences still exist; language barriers remain. If there is a Euro-retailer it will be a Euro-retailer that communicates in many languages, anticipates the unique tastes of countless cultures, and maximizes the economies of scale in production to offer the most attractive and unique merchandise at competitive price points. Distribution logistics within each country are presented along with case studies of major retailers. Internationalization strategies and strategic alliances of retail companies are analyzed. The return of German retailers to the former GDR and distribution opportunities within Eastern Europe are highlighted. Extensive use of on-line financial reports produced by major security offices provide the most current information about this dynamic industry.
Author : Roger Clarke
Publisher : Edward Elgar Publishing
ISBN 13 : 9781781959299
Total Pages : 228 pages
Book Rating : 4.9/5 (592 download)
Download or read book Buyer Power and Competition in European Food Retailing written by Roger Clarke and published by Edward Elgar Publishing. This book was released on 2002-01-01 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this text, experts in the field of retail examine the effects of the contemporary growth in concentration in the European food retailing sector. In particular, the book develops a number of buyer power propositions and builds on the previous work of several of the authors, to consider how the growth of large supermarket chains affects competition in food retailing. The authors outline the theoretical and policy analysis underpinning the work and assess evidence on the size and growth of supermarket chains across the EU. Whilst not entirely critical, they suggest that there is strong evidence in some countries that supermarkets use their buying power to impose unfair terms and conditions on suppliers, particularly affecting small suppliers. The authors use case studies to provide in-depth analysis of four European countries, namely France, Germany, Spain and the UK. The book ends with a discussion of policy issues against a backdrop of likely future trends in concentration in this area.
Author :
Publisher :
ISBN 13 : 9780863387173
Total Pages : pages
Book Rating : 4.3/5 (871 download)
Download or read book Market for Retailing in Eastern Europe written by and published by . This book was released on 1996-12-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Thomas Anthony Reardon
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (89 download)
Download or read book Central and Eastern Europe written by Thomas Anthony Reardon and published by . This book was released on 2005 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Markus Hirschbeck
Publisher :
ISBN 13 :
Total Pages : 112 pages
Book Rating : 4.:/5 (634 download)
Download or read book Expansion of German food retailers to Eastern Europe written by Markus Hirschbeck and published by . This book was released on 2006 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : BIA
Publisher :
ISBN 13 : 9781418732882
Total Pages : 400 pages
Book Rating : 4.7/5 (328 download)
Download or read book Major Wholesalers and Retailers of the Eastern Europe written by BIA and published by . This book was released on 2006-01-01 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Coca-Cola Retailing Research Group Europe
Publisher :
ISBN 13 :
Total Pages : 52 pages
Book Rating : 4.:/5 (117 download)
Download or read book Food Retailing in Europe written by Coca-Cola Retailing Research Group Europe and published by . This book was released on 1990 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Stewart Arnold
Publisher : Routledge
ISBN 13 : 1000160556
Total Pages : 257 pages
Book Rating : 4.0/5 (1 download)
Download or read book Marketing Strategies for Central and Eastern Europe written by Stewart Arnold and published by Routledge. This book was released on 2020-09-10 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title was first published in 2001. Successful international marketing requires the development and implementation of marketing strategies responsive to different environments. This text examines the unique features of the marketing environment in Central and Eastern Europe and the impact that they have on the strategies used to enter and penetrate this region. It is based on the proceedings of the 6th annual conference on "Marketing Strategies for Central & Eastern Europe" held from the 2nd to the 4th of December 1998 in Vienna, Austria. The book presents the editors' view on marketing in Central and Eastern Europe and summarizes the main features and research results from the selected papers.
Author : Edward Cook
Publisher :
ISBN 13 :
Total Pages : 64 pages
Book Rating : 4.:/5 (89 download)
Download or read book Eastern Europe written by Edward Cook and published by . This book was released on 1984 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Paul Martin
Publisher :
ISBN 13 : 9781853346637
Total Pages : 191 pages
Book Rating : 4.3/5 (466 download)
Download or read book Retailing in Central and Eastern Europe written by Paul Martin and published by . This book was released on 1997 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Jorma Larimo
Publisher : Routledge
ISBN 13 : 1136456805
Total Pages : 299 pages
Book Rating : 4.1/5 (364 download)
Download or read book Market Entry and Operational Decision Making in East-West Business Relationships written by Jorma Larimo and published by Routledge. This book was released on 2013-04-03 with total page 299 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understand the dynamics of East-West relationships in business to make better decisions The Eastern expansion of the European Union has increased interest in this geographic region. Market Entry and Operational Decision Making in East-West Business Relationships presents 10 case studies that focus on firms in Central and Eastern Europe and the strategies used for success. Academics, researchers, and practitioners examine a variety of topics, including entry and marketing strategies of Western multinational companies, choices of locations for foreign direct investments, first mover advantages, entry behavior of retailing companies, dynamics in subsidiary operations, industry clusters, decision-making autonomy, and internationalization. Market Entry and Operational Decision Making in East-West Business Relationships provides information that is uniquely timely and practical to those in business in this region. The chapters bring the academic and the practical perspectives together by analyzing various research studies from different companies in several Central and Eastern European countries. This resource discusses companies and the decisions about where they begin and maintain operations, and why these strategies were chosen. The book provides a clear spotlight on the business decisions currently taking place in the East-West interaction. Topics in Market Entry and Operational Decision Making in East-West Business Relationships include: studies of four Estonian companies on their emergence and success factors a comparative study of performance measures of companies in Central and Eastern Europe a detailed look at the strategies of Finnish and Swedish companies in the Baltic states and Russia the location decisions of Italian firms a comparative study of in-store shopping behavior in Italy, France, and Poland the regionalization of multinational company strategies studies of Estonian companies, including the wood and forest industries and more Market Entry and Operational Decision Making in East-West Business Relationships is an essential resource that examines issues of critical importance to business researchers, practitioners, and policymakers.
Author : Stewart Howe
Publisher : Routledge
ISBN 13 : 1134517270
Total Pages : 238 pages
Book Rating : 4.1/5 (345 download)
Download or read book Retailing in the European Union written by Stewart Howe and published by Routledge. This book was released on 2005-08-12 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: A timely study of the difference retail structures across Europe, this book offers an insightful overview of the internationalization of retailing and asks important questions about the effectiveness of different retailing sectors.
Author : Alice Hoffenberg Amsden
Publisher : Harvard University Press
ISBN 13 : 9780674549845
Total Pages : 270 pages
Book Rating : 4.5/5 (498 download)
Download or read book The Market Meets Its Match written by Alice Hoffenberg Amsden and published by Harvard University Press. This book was released on 1998 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: Under free-market shock therapy, many economies of former socialist countries of Eastern Europe have declined. Why has there been so much stagnation, inflation, and de-industrialization, and what can be done to produce a turnaround? This book addresses these questions in revealing detail.
Author : Thomas Rudolph
Publisher : Springer Science & Business Media
ISBN 13 : 3834969761
Total Pages : 268 pages
Book Rating : 4.8/5 (349 download)
Download or read book Diversity in European Marketing written by Thomas Rudolph and published by Springer Science & Business Media. This book was released on 2012-03-09 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: This case book offers a non-traditional issue-centered perspective to European marketing. Focusing on some of the key challenges faced by managers charged with developing pan-European marketing strategies, marketing problems are placed into the context of these challenges and capture the multiple facets and implications for European marketing in an integrative manner.
