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Author : Michael Y. Yoshino
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (966 download)
Download or read book The Japanese marketing system written by Michael Y. Yoshino and published by . This book was released on 1979 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : George Fields
Publisher : Jossey-Bass
ISBN 13 :
Total Pages : 360 pages
Book Rating : 4.F/5 ( download)
Download or read book Leveraging Japan written by George Fields and published by Jossey-Bass. This book was released on 2000 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: Japan's current shift from a manufacturing to a consumer economy is creating unprecedented opportunities for any company with the savvy to exploit this, the world's second largest market. Certainly, as the Japanese economy continues to rebound, more and more companies will continue to stake and build their presence there and use it as a springboard to enter other growing Asian markets. In Leveraging Japan, three leading authorities on market strategy and Japan present the new rules of Japanese marketing and discuss the evolution of other emerging Asian markets. These experts then share the same strategies that they've used to help American Express, Avon, Levi Strauss, and KFC, among other multinational companies, successfully establish a presence in Japan and leverage that presence to enter other Asian markets. To read the first chapter from this book, click here.
Author : Paul Herbig
Publisher : Praeger
ISBN 13 :
Total Pages : 320 pages
Book Rating : 4.:/5 (318 download)
Download or read book Marketing Japanese Style written by Paul Herbig and published by Praeger. This book was released on 1995 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Japanese are not the world's greatest marketers. Japanese companies approach and perform marketing within Japan differently than Western firms do within their domestic markets. In fact, marketing to the average Japanese firm is not a priority item. To succeed in Japan, they concentrate instead on production quality and low prices. This fascinating look at the cultural differences, reflected in their marketing practices, reveals the advantages and disadvantages of Japanese marketing practices. The author argues that as the advantages of a protected market and superior production and technology disappear, the Japanese must develop a new marketing process. Examples of both Japanese and foreign firms operating in Japan highlight each section. Marketing Japanese Style examines how Japanese firms actually market to their Japanese customers. Each of the four Ps of marketing—product, promotion, place, and price—are explored. Japanese cultural, strategic, and negotiation practices are described in detail. An interesting facet of the book is the analysis of keiretsu and sogo shosha, and their place in the marketing structure.
Author : Charles J. McMillan
Publisher : Walter de Gruyter
ISBN 13 : 3110812878
Total Pages : 448 pages
Book Rating : 4.1/5 (18 download)
Download or read book The Japanese Industrial System written by Charles J. McMillan and published by Walter de Gruyter. This book was released on 2012-10-25 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : M. Nakamura
Publisher : Springer
ISBN 13 : 0230512283
Total Pages : 417 pages
Book Rating : 4.2/5 (35 download)
Download or read book The Japanese Business and Economic System written by M. Nakamura and published by Springer. This book was released on 2001-01-11 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: Emerging from ten years of post-bubble recession, the Japanese business and economic system will need to enter a period of radical restructuring in order to return to the growth of former years and maintain its influential position in the development of new technologies. Japan's choices for the future will have a major impact on its global trading partners. In this edited collection of papers, an international range of contributors discuss the fundamental issues faced by the Japanese business and economic system from historical, analytical and empirical perspectives. Their conclusions combine to present a view of the path Japan should take to restore its economy to optimal growth in the 21st century, and show how this path will affect global markets.
Author : Matthias Kipping
Publisher : Routledge
ISBN 13 : 1134441398
Total Pages : 305 pages
Book Rating : 4.1/5 (344 download)
Download or read book German and Japanese Business in the Boom Years written by Matthias Kipping and published by Routledge. This book was released on 2004-07-31 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited volume examines the American influence on West German and Japanese industry from the 1950s to the 1970s, providing a valuable contribution to the debate on 'Americanization' from a historical and comparative perspective. Individual contributions provide an in-depth analysis of the adoption and modification of management and technological issues from the US in West Germany and Japan at the micro-economic level.
Author : Ulrike Schaede
Publisher : Stanford University Press
ISBN 13 : 1503612368
Total Pages : 339 pages
Book Rating : 4.5/5 (36 download)
Download or read book The Business Reinvention of Japan written by Ulrike Schaede and published by Stanford University Press. This book was released on 2020-06-16 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: After two decades of reinvention, Japanese companies are re-emerging as major players in the new digital economy. They have responded to the rise of China and new global competition by moving upstream into critical deep-tech inputs and advanced materials and components. This new "aggregate niche strategy" has made Japan the technology anchor for many global supply chains. Although the end products do not carry a "Japan Inside" label, Japan plays a pivotal role in our everyday lives across many critical industries. This book is an in-depth exploration of current Japanese business strategies that make Japan the world's third-largest economy and an economic leader in Asia. To accomplish their reinvention, Japan's largest companies are building new processes of breakthrough innovation. Central to this book is how they are addressing the necessary changes in organizational design, internal management processes, employment, and corporate governance. Because Japan values social stability and economic equality, this reinvention is happening slowly and methodically, and has gone largely unnoticed by Western observers. Yet, Japan's more balanced model of "caring capitalism" is both competitive and transformative, and more socially responsible than the unbridled growth approach of the United States.
Author : Gunter A. Pauli
Publisher :
ISBN 13 :
Total Pages : 34 pages
Book Rating : 4.3/5 (512 download)
Download or read book International Marketing written by Gunter A. Pauli and published by . This book was released on 1983 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Patrick Niedenführ
Publisher : GRIN Verlag
ISBN 13 : 3656595488
Total Pages : 36 pages
Book Rating : 4.6/5 (565 download)
Download or read book International Marketing. Theory of capturing Japans market written by Patrick Niedenführ and published by GRIN Verlag. This book was released on 2014-02-17 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: Project Report from the year 2012 in the subject Business economics - Offline Marketing and Online Marketing, grade: 2,0, Southern Illinois University Carbondale (College of Business), course: International Marketing, language: English, abstract: Presented here is Carbondale Consulting Crew’s analysis of opening a new market for Arlington Plating Company’s service in the country of Japan. Included in the analysis is a very concise marketing plan, which will assist Arlington Plating Company in making the decision of whether or not they should proceed. In this marketing plan, many factors that could affect the company’s success are reviewed; such as the legal environment of Japan, the cultural and political environment, as well as the economic environment. Along with those factors is the competitive environment. We not only looked at the general competitive environment of other chroming services, but specific competition as well. In general terms, we concluded that Arlington Plating Company’s toughest competition would most likely be Japan’s quickly developing country. The continuous updating of the company’s plating technology will potentially be exhausting and a difficult hurdle to overcome. When speaking in specifics, there are a few other plating and chroming companies that will be competing in unison with our service. Furthermore, Carbondale Consulting Crew went very in-depth when carefully choosing a target market. With Japan being one of the top leaders in car and motorcycle manufacturing, it was decided it would be tactful to target the three leading car manufacturers, as well as the three leading motorcycle manufacturers: Toyota, Nissan, Honda, Yamaha, and Suzuki. Other things to consider were strengths, weaknesses, opportunities, and threats. Strengths and Weaknesses included would be APC’s unique technique and sustainable competitive advantages such as patents (strength) and unawareness of doing business internationally (weakness). Opportunities and threats include the fact that Japan is one of the top vehicle manufacturers in the world (opportunity), and competition (threat). It was decided by the Carbondale Consulting Crew that Arlington Plating Company’s mode of entry would be licensing, due to the fact that contractual agreements are normally the most successful modes for business-to-business industries. Projected profits were hypothesized as well in our analysis. Finally, a plan for promotion, product, price, and physical distribution was implemented.
Author : United States. General Accounting Office
Publisher :
ISBN 13 :
Total Pages : 104 pages
Book Rating : 4.:/5 (319 download)
Download or read book Grain marketing systems in Argentina, Australia, Canada, and the European community : Soybean marketing system in Brazil written by United States. General Accounting Office and published by . This book was released on 1976 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Takeo Hoshi
Publisher : Springer Science & Business Media
ISBN 13 : 1461543959
Total Pages : 326 pages
Book Rating : 4.4/5 (615 download)
Download or read book Crisis and Change in the Japanese Financial System written by Takeo Hoshi and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: At the start of the twenty-first century, the Japanese financial system is undergoing a major transformation. This process is spurred by a sense of crisis. Dominated by large institutions, the Japanese banking system has suffered from serious problems with non-performing loans since the early 1990s, when the Japanese stock market and urban real estate market both crashed. Delays in responding to these twin asset bubbles, by both regulatory authorities and the banks themselves, made matters worse and led to a banking crisis in late 1997 and early 1998. Not anticipating this setback, in late 1996 the Japanese government inaugurated its Big Bang of comprehensive financial deregulation designed to complete the process of creating `free, fair, and open financial markets'. Beginning in late 1998 and early 1999 the government finally embarked on a major rehabilitation of the Japanese banking system, including making available some Yen 60 trillion (approximately USD 500 billion) of government funds to recapitalize fifteen major banks, adequately fund the deposit insurance program, and write off the bad loans of nationalized or bankrupted banks. One result of this reform process is that the Ministry of Finance (MOF), which dominated Japanese financial system policy for most of the post-war period, has been stripped of most of its former regulatory powers. The purpose of this book is to describe, analyze, and evaluate the process that is transforming the Japanese financial system. The chapters address various issues relating to the transition of the Japanese financial system from a bank-centered and relationship-based system to a competitive market-based system. Questions taken up include: Why did Japanese banks get into such serious trouble? Why has the MOF lost its immense power? How will the Big Bang's financial deregulation further change the Japanese financial system, including the huge government financial institutions and postal savings system? What are some of the broader implications of this transition? The book is divided into three parts: Part I considers the origins of Japan's banking crisis; Part II focuses on five particularly important areas of major actual and potential changes; Part III addresses the effects of the Big Bang, including its potential systemic externalities. Taken together, this book offers an unusually up-to-date, comprehensive and thorough appraisal and evaluation of the profound changes occurring in Japan's financial system.
Author : United States. Congress. Senate. Committee on Commerce, Science, and Transportation. Subcommittee on Foreign Commerce and Tourism
Publisher :
ISBN 13 :
Total Pages : 108 pages
Book Rating : 4.:/5 (51 download)
Download or read book Effect of the Japanese Patent System on American Business written by United States. Congress. Senate. Committee on Commerce, Science, and Transportation. Subcommittee on Foreign Commerce and Tourism and published by . This book was released on 1988 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Kazuo Usui
Publisher : Routledge
ISBN 13 : 1134350740
Total Pages : 277 pages
Book Rating : 4.1/5 (343 download)
Download or read book Marketing and Consumption in Modern Japan written by Kazuo Usui and published by Routledge. This book was released on 2014-03-05 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the development of marketing, consumption and marketing thought in Japan during the twentieth century. It shows how Japan had a long established indigenous traditional approach to marketing, separate from Western approaches, and discusses how the Japanese approach to marketing was applied in the form of new marketing activities, responding to changing patterns of consumption, which contributed considerably to Japan's economic success. The book concludes with a discussion of how Japanese approach to marketing is likely to develop at a time when globalisation and international marketing are having an increasing impact in Japan.
Author : Norio Kambayashi
Publisher : Springer
ISBN 13 : 4431550968
Total Pages : 226 pages
Book Rating : 4.4/5 (315 download)
Download or read book Japanese Management in Change written by Norio Kambayashi and published by Springer. This book was released on 2014-09-18 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Following the burst of the “economic bubble” in the 1990s, many Japanese companies were required to reform their management systems. Changes in corporate governance were widely discussed during that decade in studies on “Japanese management.” These discussions have resulted in little progress, however, since Americanization became the dominant discourse concerning governance and the management system. There have been few studies conducted from an academic point of view on the internal aspects of organizations that practice traditional Japanese management theory. This book examines how, and the degree to which, the development of market principles accompanying the advances of globalization has affected the traditional Japanese system. It focuses on four aspects of corporate management: management institutions, strategy, organization, and human resource management. The aggregation of the new management system in Japanese companies is regarded as a distinctive Japanese-style system of management. With emphasis on these four aspects, research was conducted on the basic structure of that system, following changes in the market, technology, and society. Further, specific functions of the basic structure of the Japanese-style management system were studied. Those findings are included here, along with a discussion and analysis of the direction of future changes.
Author : Daniel I. Okimoto
Publisher : Stanford University Press
ISBN 13 : 9780804714235
Total Pages : 308 pages
Book Rating : 4.7/5 (142 download)
Download or read book Inside the Japanese System written by Daniel I. Okimoto and published by Stanford University Press. This book was released on 1988 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Among the world's great industrial states, Japan is the newest, most dynamic, and most distinctive. Whether viewed as a model, a partner, or a threat, no country is more important or less understood. What are the central features of Japan's industrial system? What are the core institutions and practices that have to be understood in order to know how it functions? What sets it apart from other industrial systems, notably that of the United States? Is the Japanese system changing, and if so, how? These are the basic questions addressed in this volume, which presents in compact form the best thinking, the most stimulating arguments, and the classic interpretations of contemporary Japan. The book comprises 55 selections by economists, political scientists, anthropologists, business consultants, and others, which together give an unparalleled insight into the inner workings of the Japanese industrial system.
Author : 岡崎哲二
Publisher : Clarendon Press
ISBN 13 :
Total Pages : 312 pages
Book Rating : 4.F/5 ( download)
Download or read book The Japanese Economic System and Its Historical Origins written by 岡崎哲二 and published by Clarendon Press. This book was released on 1999 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Japan rose from the ashes of defeat in WW2 to become one of the world's leading economies. With economic reform again at the top of the global agenda, this book examines the lessons to be learned from Japan's economic recovery.
Author :
Publisher :
ISBN 13 :
Total Pages : 174 pages
Book Rating : 4.3/5 (512 download)
Download or read book Japan's Distribution System and Options for Improving U.S. Access written by and published by . This book was released on 1990 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt:
