The Google Story 2018 Updated Edition

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The Google Story (2018 Updated Edition)

Author : David A. Vise
Publisher : Bantam
ISBN 13 : 038534273X
Total Pages : 394 pages
Book Rating : 4.3/5 (853 download)

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Book Synopsis The Google Story (2018 Updated Edition) by : David A. Vise

Download or read book The Google Story (2018 Updated Edition) written by David A. Vise and published by Bantam. This book was released on 2008-09-23 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive, bestselling account of the company that changed the way we work and live, updated for the twentieth anniversary of Google’s founding with analysis of its most recent bold moves to redefine the world—and its even more ambitious plans for the future. Moscow-born Sergey Brin and Midwest-born Larry Page dropped out of graduate school at Stanford University to, as they said, “change the world” through a powerful search engine that would organize every bit of information on the Web for free. The Google Story takes you deep inside the company’s wild ride from an idea that struggled for funding in 1998 to a firm that today rakes in billions in profits. Based on scrupulous research and extraordinary access to Google, this fast-moving narrative reveals how an unorthodox management style and a culture of innovation enabled a search-engine giant to shake up Madison Avenue, clash with governments that accuse it of being a monopoly, deploy self-driving cars to forever change how we travel, and launch high-flying Internet balloons. Unafraid of controversy, Google is surging ahead with artificial intelligence that could cure diseases but also displace millions of people from their jobs, testing the founders’ guiding mantra: DON’T BE EVIL. Praise for The Google Story “[The authors] do a fine job of recounting Google’s rapid rise and explaining its search business.”—The New York Times “An intriguing insider view of the Google culture.”—Harvard Business Review “An interesting read on a powerhouse company . . . If you haven’t read anything about one of today’s most influential companies, you should. If you don’t read The Google Story, you’re missing a few extra treats.”—USA Today “Fascinating . . . meticulous . . . never bogs down.”—Houston Chronicle

The Google Story (2018 Updated Edition)

Author : David A. Vise
Publisher : Bantam
ISBN 13 : 0440335701
Total Pages : 394 pages
Book Rating : 4.4/5 (43 download)

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Book Synopsis The Google Story (2018 Updated Edition) by : David A. Vise

Download or read book The Google Story (2018 Updated Edition) written by David A. Vise and published by Bantam. This book was released on 2005-11-15 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive, bestselling account of the company that changed the way we work and live, updated for the twentieth anniversary of Google’s founding with analysis of its most recent bold moves to redefine the world—and its even more ambitious plans for the future. Moscow-born Sergey Brin and Midwest-born Larry Page dropped out of graduate school at Stanford University to, as they said, “change the world” through a powerful search engine that would organize every bit of information on the Web for free. The Google Story takes you deep inside the company’s wild ride from an idea that struggled for funding in 1998 to a firm that today rakes in billions in profits. Based on scrupulous research and extraordinary access to Google, this fast-moving narrative reveals how an unorthodox management style and a culture of innovation enabled a search-engine giant to shake up Madison Avenue, clash with governments that accuse it of being a monopoly, deploy self-driving cars to forever change how we travel, and launch high-flying Internet balloons. Unafraid of controversy, Google is surging ahead with artificial intelligence that could cure diseases but also displace millions of people from their jobs, testing the founders’ guiding mantra: DON’T BE EVIL. Praise for The Google Story “[The authors] do a fine job of recounting Google’s rapid rise and explaining its search business.”—The New York Times “An intriguing insider view of the Google culture.”—Harvard Business Review “An interesting read on a powerhouse company . . . If you haven’t read anything about one of today’s most influential companies, you should. If you don’t read The Google Story, you’re missing a few extra treats.”—USA Today “Fascinating . . . meticulous . . . never bogs down.”—Houston Chronicle

How the Internet Happened: From Netscape to the iPhone

Author : Brian McCullough
Publisher : Liveright Publishing
ISBN 13 : 1631493086
Total Pages : 371 pages
Book Rating : 4.6/5 (314 download)

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Book Synopsis How the Internet Happened: From Netscape to the iPhone by : Brian McCullough

Download or read book How the Internet Happened: From Netscape to the iPhone written by Brian McCullough and published by Liveright Publishing. This book was released on 2018-10-23 with total page 371 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Library Journal Best Book of the Year Tech-guru Brian McCullough delivers a rollicking history of the internet, why it exploded, and how it changed everything. The internet was never intended for you, opines Brian McCullough in this lively narrative of an era that utterly transformed everything we thought we knew about technology. In How the Internet Happened, he chronicles the whole fascinating story for the first time, beginning in a dusty Illinois basement in 1993, when a group of college kids set off a once-in-an-epoch revolution with what would become the first “dotcom.” Depicting the lives of now-famous innovators like Netscape’s Marc Andreessen and Facebook’s Mark Zuckerberg, McCullough also reveals surprising quirks and unknown tales as he tracks both the technology and the culture around the internet’s rise. Cinematic in detail and unprecedented in scope, the result both enlightens and informs as it draws back the curtain on the new rhythm of disruption and innovation the internet fostered, and helps to redefine an era that changed every part of our lives.

Don't Be Evil

Author : Rana Foroohar
Publisher : Currency
ISBN 13 : 198482399X
Total Pages : 370 pages
Book Rating : 4.9/5 (848 download)

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Book Synopsis Don't Be Evil by : Rana Foroohar

Download or read book Don't Be Evil written by Rana Foroohar and published by Currency. This book was released on 2019-11-05 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: A penetrating indictment of how today’s largest tech companies are hijacking our data, our livelihoods, our social fabric, and our minds—from an acclaimed Financial Times columnist and CNN analyst WINNER OF THE PORCHLIGHT BUSINESS BOOK AWARD • NAMED ONE OF THE BEST BOOKS OF THE YEAR BY FOREIGN AFFAIRS AND EVENING STANDARD “Don’t be evil” was enshrined as Google’s original corporate mantra back in its early days, when the company’s cheerful logo still conveyed the utopian vision for a future in which technology would inevitably make the world better, safer, and more prosperous. Unfortunately, it’s been quite a while since Google, or the majority of the Big Tech companies, lived up to this founding philosophy. Today, the utopia they sought to create is looking more dystopian than ever: from digital surveillance and the loss of privacy to the spreading of misinformation and hate speech to predatory algorithms targeting the weak and vulnerable to products that have been engineered to manipulate our desires. How did we get here? How did these once-scrappy and idealistic enterprises become rapacious monopolies with the power to corrupt our elections, co-opt all our data, and control the largest single chunk of corporate wealth—while evading all semblance of regulation and taxes? In Don’t Be Evil, Financial Times global business columnist Rana Foroohar tells the story of how Big Tech lost its soul—and ate our lunch. Through her skilled reporting and unparalleled access—won through nearly thirty years covering business and technology—she shows the true extent to which behemoths like Google, Facebook, Apple, and Amazon are monetizing both our data and our attention, without us seeing a penny of those exorbitant profits. Finally, Foroohar lays out a plan for how we can resist, by creating a framework that fosters innovation while also protecting us from the dark side of digital technology. Praise for Don’t Be Evil “At first sight, Don’t Be Evil looks like it’s doing for Google what muckraking journalist Ida Tarbell did for Standard Oil over a century ago. But this whip-smart, highly readable book’s scope turns out to be much broader. Worried about the monopolistic tendencies of big tech? The addictive apps on your iPhone? The role Facebook played in Donald Trump’s election? Foroohar will leave you even more worried, but a lot better informed.”—Niall Ferguson, Milbank Family Senior Fellow at the Hoover Institution, Stanford, and author of The Square and the Tower

Megacorporation

Author : Glen Whelan
Publisher : Cambridge University Press
ISBN 13 : 1108613616
Total Pages : 243 pages
Book Rating : 4.1/5 (86 download)

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Book Synopsis Megacorporation by : Glen Whelan

Download or read book Megacorporation written by Glen Whelan and published by Cambridge University Press. This book was released on 2021-04-08 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: When the scale and scope of influence that a corporation wields is so great that it eclipses that of nearly all other corporations combined, it attains megacorporate status. Whelan proposes that, amongst the current big tech cohort, it is only Alphabet, the parent company of Google, that can be categorized as such. In advancing a novel philosophical perspective, and aspiring to an amoral ideal of analysis, Whelan reveals Alphabet's activities to be informed by the ideology of infinite times, consequently transforming how we experience the past, present and the future at personal and social levels. By shining a light on such corporate existential impacts, Megacorporation: The Infinite Times of Alphabet opens up a new field of research that makes the philosophical analysis of business and society an everyday concern. This novel study on corporate social influence will appeal to readers interested in big tech, business and society, political economy and organization studies.

The Power of Platforms

Author : Rasmus Kleis Nielsen
Publisher : Oxford University Press
ISBN 13 : 0190908858
Total Pages : 273 pages
Book Rating : 4.1/5 (99 download)

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Book Synopsis The Power of Platforms by : Rasmus Kleis Nielsen

Download or read book The Power of Platforms written by Rasmus Kleis Nielsen and published by Oxford University Press. This book was released on 2022 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: More people today consume news via Facebook and Google than from any news organization in history. As a consequence, the technology companies behind them exercise new, distinct forms of platform power. In The Power of Platforms, Rasmus Kleis Nielsen and Sarah Anne Ganter draw on original interviews and other qualitative evidence from the United States, France, Germany, and the United Kingdom to trace the development of the relationships between platforms andnews publishers. They analyze how technology companies exercise platform power, how news organizations have responded, and unfold the implications for news and our societies more broadly.

Coders

Author : Clive Thompson
Publisher : Penguin
ISBN 13 : 0735220581
Total Pages : 450 pages
Book Rating : 4.7/5 (352 download)

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Book Synopsis Coders by : Clive Thompson

Download or read book Coders written by Clive Thompson and published by Penguin. This book was released on 2020-03-24 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: Facebook's algorithms shaping the news. Self-driving cars roaming the streets. Revolution on Twitter and romance on Tinder. We live in a world constructed of code--and coders are the ones who built it for us. Programmers shape our everyday behavior: When they make something easy to do, we do more of it. When they make it hard or impossible, we do less of it. From acclaimed tech writer Clive Thompson comes a brilliant anthropological reckoning with the most powerful tribe in the world today, computer programmers, in a book that interrogates who they are, how they think, what qualifies as greatness in their world, and what should give us pause. In pop culture and media, the people who create the code that rules our world are regularly portrayed in hackneyed, simplified terms, as ciphers in hoodies. Thompson goes far deeper, taking us close to some of the great programmers of our time, including the creators of Facebook's News Feed, Instagram, Google's cutting-edge AI, and more. Speaking to everyone from revered "10X" elites to neophytes, back-end engineers and front-end designers, Thompson explores the distinctive psychology of this vocation--which combines a love of logic, an obsession with efficiency, the joy of puzzle-solving, and a superhuman tolerance for mind-bending frustration. Along the way, Coders ponders the morality and politics of code, including its implications for civic life and the economy and the major controversies of our era. In accessible, erudite prose, Thompson unpacks the surprising history of the field, beginning with the first coders -- brilliant and pioneering women, who, despite crafting some of the earliest personal computers and programming languages, were later written out of history. At the same time, the book deftly illustrates how programming has become a marvelous new art form--a source of delight and creativity, not merely danger. To get as close to his subject as possible, Thompson picks up the thread of his own long-abandoned coding skills as he reckons, in his signature, highly personal style, with what superb programming looks like. To understand the world today, we need to understand code and its consequences. With Coders, Thompson gives a definitive look into the heart of the machine.

Alphabet

Author : Micky Lee
Publisher : Routledge
ISBN 13 : 0429516088
Total Pages : 89 pages
Book Rating : 4.4/5 (295 download)

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Book Synopsis Alphabet by : Micky Lee

Download or read book Alphabet written by Micky Lee and published by Routledge. This book was released on 2019-05-14 with total page 89 pages. Available in PDF, EPUB and Kindle. Book excerpt: Google is synonymous with searching, but in this innovative new research volume, Micky Lee explores how the Alphabet Corporation, now the parent company of Google, is more than just a search engine. Using a political economic approach, Lee draws on the concept of networks to investigate the growth of this key media player. The establishment of the parent company, Alphabet, shows the company is expanding to other industries from equity investment to self-driving cars. This book first examines this history of expansion, before delving into the economic, political, and cultural profiles of the corporation. Lee ultimately finds that what makes Google powerful is not one genius idea, but rather networks of people, places, and capital. Alphabet: The Becoming of Google is a compelling dive into the sometimes inscrutable world of Google, ideal for students, scholars, and researchers interested in the fields of digital media studies, the politics and economies of online media, and the history of the internet.

Entrepreneurship and Economic Development

Author : Steven G. Koven
Publisher : Rowman & Littlefield
ISBN 13 : 1793649855
Total Pages : 259 pages
Book Rating : 4.7/5 (936 download)

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Book Synopsis Entrepreneurship and Economic Development by : Steven G. Koven

Download or read book Entrepreneurship and Economic Development written by Steven G. Koven and published by Rowman & Littlefield. This book was released on 2021-06-28 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: The U.S. is home to some of the largest corporations on the planet. American entrepreneurs spawned massive companies such as Facebook, Google, Apple, Amazon, and Oracle. Founders of these companies became very wealthy. Government entities and consumers benefited from the unmarketable products entrepreneurial visionaries developed. Entrepreneurship and Economic Development: The People and their Environment provides in-depth case studies of contemporary entrepreneurs that are building the future. The author argues that the famous billionaire entrepreneurs of today such as Gates, Bezos, Zuckerberg, Bloomberg, Page, Brin, Ellison and others possessed individual drive and talent. However, it is also argued that talent may not be enough. Talent withers or thrives in its social, cultural, political and legal environment. The environment of the U.S. and its entrepreneurial "ecosystem" has been conducive to innovators and entrepreneurs of the past such as Benjamin Franklin, Levi Strauss, Henry Ford, and Andrew Carnegie and Thomas Edison. This book explores how both talent and context influence entrepreneurial development.

Breaking the News

Author : Alex Marlow
Publisher : Simon and Schuster
ISBN 13 : 1982160764
Total Pages : 243 pages
Book Rating : 4.9/5 (821 download)

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Book Synopsis Breaking the News by : Alex Marlow

Download or read book Breaking the News written by Alex Marlow and published by Simon and Schuster. This book was released on 2021-05-18 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the editor in chief of Breitbart News, the New York Times bestselling “must-read” (Sean Hannity) investigation into how the establishment media became weaponized against Donald Trump and his supporters on behalf of the political left. In this timely and “important book” (Glenn Beck), Marlow explains how the establishment press destroyed its own credibility with a relentless stream of “fake news” designed to smear Donald Trump and his supporters while advancing a leftist agenda. He also reveals key details on how our information gatekeepers truly operate and why America’s “fake news” moment might never end. Breitbart—and Trump—began banging the drum about “fake news” during the 2016 election, and it resonated with millions of voters because they intuitively knew the corporate media was willing to say or write anything to achieve their political ends. It’s a battle cry that continues to this day. Deeply researched and eye-opening, Breaking the News rips back the curtain on the inner workings of how the establishment media weaponizes information to achieve their political and cultural ends.

Resisting AI

Author : Dan McQuillan
Publisher : Policy Press
ISBN 13 : 1529213525
Total Pages : 192 pages
Book Rating : 4.5/5 (292 download)

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Book Synopsis Resisting AI by : Dan McQuillan

Download or read book Resisting AI written by Dan McQuillan and published by Policy Press. This book was released on 2022-07-15 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Artificial Intelligence (AI) is everywhere, yet it causes damage to society in ways that can’t be fixed. Instead of helping to address our current crises, AI causes divisions that limit people’s life chances, and even suggests fascistic solutions to social problems. This book provides an analysis of AI’s deep learning technology and its political effects and traces the ways that it resonates with contemporary political and social currents, from global austerity to the rise of the far right. Dan McQuillan calls for us to resist AI as we know it and restructure it by prioritising the common good over algorithmic optimisation. He sets out an anti-fascist approach to AI that replaces exclusions with caring, proposes people’s councils as a way to restructure AI through mutual aid and outlines new mechanisms that would adapt to changing times by supporting collective freedom. Academically rigorous, yet accessible to a socially engaged readership, this unique book will be of interest to all who wish to challenge the social logic of AI by reasserting the importance of the common good.

Boomers

Author : Helen Andrews
Publisher : Penguin
ISBN 13 : 0593086759
Total Pages : 258 pages
Book Rating : 4.5/5 (93 download)

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Book Synopsis Boomers by : Helen Andrews

Download or read book Boomers written by Helen Andrews and published by Penguin. This book was released on 2021-01-12 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Baby Boomers (and I confess I am one): prepare to squirm and shake your increasingly arthritic little fists. For here comes essayist Helen Andrews."--Terry Castle With two recessions and a botched pandemic under their belt, the Boomers are their children's favorite punching bag. But is the hatred justified? Is the destruction left in their wake their fault or simply the luck of the generational draw? In Boomers, essayist Helen Andrews addresses the Boomer legacy with scrupulous fairness and biting wit. Following the model of Lytton Strachey's Eminent Victorians, she profiles six of the Boomers' brightest and best. She shows how Steve Jobs tried to liberate everyone's inner rebel but unleashed our stultifying digital world of social media and the gig economy. How Aaron Sorkin played pied piper to a generation of idealistic wonks. How Camille Paglia corrupted academia while trying to save it. How Jeffrey Sachs, Al Sharpton, and Sonya Sotomayor wanted to empower the oppressed but ended up empowering new oppressors. Ranging far beyond the usual Beatles and Bill Clinton clichés, Andrews shows how these six Boomers' effect on the world has been tragically and often ironically contrary to their intentions. She reveals the essence of Boomerness: they tried to liberate us, and instead of freedom they left behind chaos.

Surviving Emotional Work for Teachers

Author : Jean Hopman
Publisher : Routledge
ISBN 13 : 1000201139
Total Pages : 122 pages
Book Rating : 4.0/5 (2 download)

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Book Synopsis Surviving Emotional Work for Teachers by : Jean Hopman

Download or read book Surviving Emotional Work for Teachers written by Jean Hopman and published by Routledge. This book was released on 2020-10-29 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt: Surviving Emotional Work for Teachers is a guide to improving teachers’ wellbeing and practice through support of their emotional workload. The book argues that teachers should be given a formal opportunity to debrief on challenging events, allowing them to reflect on and reframe these experiences in a way that informs future practice to prevent the emotional fatigue that can lead teachers to leave the field altogether. Each chapter opens with a teacher’s story, acknowledging the emotional layers present in the scenario and what learnings can be drawn from it. Each of these stories features tension between what is expected of teachers, and how they are limited to act, which is further fuelled by underlying assumptions. This is valuable reading for teachers at all stages of their career, whether preparing for the complex work ahead or making sense of past and current experiences. This book offers a reflexive process that teachers and schools can implement to facilitate the useful exploration of their emotion. Such a process is vital for the overall wellbeing of any school.

Where There’s a Will, There’s a Way

Author : Peter Farwell
Publisher : Archway Publishing
ISBN 13 : 1665731222
Total Pages : 138 pages
Book Rating : 4.6/5 (657 download)

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Book Synopsis Where There’s a Will, There’s a Way by : Peter Farwell

Download or read book Where There’s a Will, There’s a Way written by Peter Farwell and published by Archway Publishing. This book was released on 2022-10-10 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book tells the stories of the entrepreneurs whose imaginations, curiosity, drive, and dogged determination made the personal computer one of the most popular devices ever known. Their efforts put the PC squarely at the center of the digital revolution that continues to push and pull us toward places we’d never envisioned. Peter Farwell, the author of multiple books focusing on technology and an early purcahaser of an Apple II, explains how he came to know these entrepreneurs, and explores how the revolution impacts everything we do: how we study and learn, how we work, how we deal with data, how we write, how we communicate, how we make and build relationships, and even how we play games. He focuses on technology titans who advanced PC technology, including where they came from, their training, and their remarkable contributions. To make the book easy to read, technical details, such as the several internet protocols, have been placed in appendices. Improve your understanding of how the digital technology revolution is changing every aspect of our lives and find out how to use it to your advantage with the insights in Where There’s a Will, There’s a Way.

Why the Nineties Matter

Author : Terry H. Anderson
Publisher : Oxford University Press
ISBN 13 : 0197763014
Total Pages : 361 pages
Book Rating : 4.1/5 (977 download)

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Book Synopsis Why the Nineties Matter by : Terry H. Anderson

Download or read book Why the Nineties Matter written by Terry H. Anderson and published by Oxford University Press. This book was released on 2024 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why the Nineties Matter offers an incisive yet broad-ranging history of America in that decade. Terry Anderson focuses on key trends that either began or gained steam then and which have had lasting effects until this day: the spread of right-wing extremism, transformations in class voting preferences and party realignment, the expansion of neoliberal economic policy, the emergence of social media, and US foreign policy choices in the Middle East.

The Venture Alchemists

Author : Rob Lalka
Publisher : Columbia University Press
ISBN 13 : 0231558333
Total Pages : 324 pages
Book Rating : 4.2/5 (315 download)

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Book Synopsis The Venture Alchemists by : Rob Lalka

Download or read book The Venture Alchemists written by Rob Lalka and published by Columbia University Press. This book was released on 2024-05-14 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: We once idolized tech entrepreneurs for creating innovations that seemed like modern miracles. Yet our faith has been shattered. We now blame them for spreading lies, breaking laws, and causing chaos. Yesterday’s Silicon Valley darlings have become today’s Big Tech villains. Which is it? Are they superheroes or scoundrels? Or is it more complicated, some blend of both? In The Venture Alchemists, Rob Lalka demystifies how tech entrepreneurs built empires that made trillions. Meta started as a cruel Halloween prank, Alphabet began as a master’s thesis that warned against corporate deception, and Palantir came from a campus controversy over hateful speech. These largely forgotten origin stories show how ordinary fears and youthful ambitions shaped their ventures—making each tech tale relatable, both wonderfully and tragically human. Readers learn about the adversities tech entrepreneurs overcame, the troubling tradeoffs they made, and the tremendous power they now wield. Using leaked documents and previously unpublished archival material, Lalka takes readers inside Big Tech’s worst exploitations and abuses, alongside many good intentions and moral compromises. But this story remains unfinished, and The Venture Alchemists ultimately offers hope from the people who, decades ago, warned about the risks of the emerging Internet. Their insights illuminate a path toward more responsible innovations, so that technologies aren’t dangerous weapons but valuable tools that ensure progress, improve society, and enhance our daily lives.

Handbook of Global Media Ethics

Author : Stephen J.A. Ward
Publisher : Springer Nature
ISBN 13 : 331932103X
Total Pages : 1450 pages
Book Rating : 4.3/5 (193 download)

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Book Synopsis Handbook of Global Media Ethics by : Stephen J.A. Ward

Download or read book Handbook of Global Media Ethics written by Stephen J.A. Ward and published by Springer Nature. This book was released on 2021-09-02 with total page 1450 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook is one of the first comprehensive research and teaching tools for the developing area of global media ethics. The advent of new media that is global in reach and impact has created the need for a journalism ethics that is global in principles and aims. For many scholars, teachers and journalists, the existing journalism ethics, e.g. existing codes of ethics, is too parochial and national. It fails to provide adequate normative guidance for a media that is digital, global and practiced by professional and citizen. A global media ethics is being constructed to define what responsible public journalism means for a new global media era. Currently, scholars write texts and codes for global media, teach global media ethics, analyse how global issues should be covered, and gather together at conferences, round tables and meetings. However, the field lacks an authoritative handbook that presents the views of leading thinkers on the most important issues for global media ethics. This handbook is a milestone in the field, and a major contribution to media ethics.