The Dark Art Of Pricing

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The Dark Art of Pricing

Author : Andrew Gregson
Publisher : Business
ISBN 13 : 9781770403154
Total Pages : 0 pages
Book Rating : 4.4/5 (31 download)

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Book Synopsis The Dark Art of Pricing by : Andrew Gregson

Download or read book The Dark Art of Pricing written by Andrew Gregson and published by Business. This book was released on 2019-10-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get your hands on the pricing strategies big businesses already use.For many business owners, the process of determining how to price products or services is akin to boiling eye of newt in a cauldron surrounded by wicked witches. But pricing is not magic, any more than selling is magic. The Dark Art of Pricing demystifies pricing for small- to medium-sized businesses. Pricing should be of the utmost importance to business owners because it is possible to use price strategies to engineer a deliberate profit. It is possible to drive sales and cut costs. An accountant can tell you how to cut costs. Sales trainers can help you improve sales. But what is often mostly ignored is pricing, and focusing on price allows you to find that sweet spot where you become the price leader because you are the best in your industry or area, and the go-to company because of the value you offer.Finding the right pricing strategy is, like developing a sales program, work. It takes testing and tweaking. But the "how" and "why" are buried in corporate vaults and academic journals, almost inaccessible to the average business owner. Author Andrew Gregson has started and owned five businesses including two franchises, and spent years consulting on profitability to small- and medium-sized businesses in North America. He simplifies the strategies that help business owners find ways to charge what they are really worth, drive larger profits, build wealth, and eventually attract buyers when the time comes to retire to a sandy beach.

The Dark Art of Pricing

Author : Andrew Gregson
Publisher : Self-Counsel Press
ISBN 13 : 177040502X
Total Pages : 158 pages
Book Rating : 4.7/5 (74 download)

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Book Synopsis The Dark Art of Pricing by : Andrew Gregson

Download or read book The Dark Art of Pricing written by Andrew Gregson and published by Self-Counsel Press. This book was released on 2019-10-15 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get your hands on the pricing strategies big businesses already use. For many business owners, the process of determining how to price products or services is akin to boiling eye of newt in a cauldron surrounded by wicked witches. But pricing is not magic, any more than selling is magic. The Dark Art of Pricing demystifies pricing for small- to medium-sized businesses. Pricing should be of the utmost importance to business owners because it is possible to use price strategies to engineer a deliberate profit. It is possible to drive sales and cut costs. An accountant can tell you how to cut costs. Sales trainers can help you improve sales. But what is often mostly ignored is pricing, and focusing on price allows you to find that sweet spot where you become the price leader because you are the best in your industry or area, and the go-to company because of the value you offer. Finding the right pricing strategy is, like developing a sales program, work. It takes testing and tweaking. But the “how” and “why” are buried in corporate vaults and academic journals, almost inaccessible to the average business owner. Author Andrew Gregson has started and owned five businesses including two franchises, and spent years consulting on profitability to small- and medium-sized businesses in North America. He simplifies the strategies that help business owners find ways to charge what they are really worth, drive larger profits, build wealth, and eventually attract buyers when the time comes to retire to a sandy beach.

Impact Pricing

Author : Mark Stiving
Publisher : Entrepreneur Press
ISBN 13 : 1613081219
Total Pages : 240 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis Impact Pricing by : Mark Stiving

Download or read book Impact Pricing written by Mark Stiving and published by Entrepreneur Press. This book was released on 2011-09-02 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: AM I PRICING RIGHT? Every business owner is haunted by this fundamental question. Expert pricing strategist Mark Stiving draws upon more than 15 years of experience in profitable pricing and delivers a practical plan to help you confidently answer. Price—it’s most powerful marketing tool you have— and the least understood. Zeroing in on the areas where your efforts will generate the greatest impact, Stiving breaks down critical pricing concepts and provides the blueprint to integrate proven pricing strategies into your growth plans. Be empowered to strengthen your pricing structure to withstand any conditions, dramatically elevating your company performance, position, and profits for long-term success. Learn how to: Set prices that drive your market position Correctly use costs to make profitable pricing decisions Implement value-based pricing to charge what customers are willing to pay Use price segmentation to leverage value and capture new business Cash-in on complementary products and product versions with portfolio pricing Prepare for changing conditions pricing strategically now Following in the footsteps of sited examples including Apple, BMW, McDonalds, Mercedes, and other market leaders, learn how to create a powerful price strategy that does more than cover costs.

Surviving the Creative Space

Author : Sherry S. Freyermuth
Publisher : Bloomsbury Publishing
ISBN 13 : 1350040517
Total Pages : 153 pages
Book Rating : 4.3/5 (5 download)

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Book Synopsis Surviving the Creative Space by : Sherry S. Freyermuth

Download or read book Surviving the Creative Space written by Sherry S. Freyermuth and published by Bloomsbury Publishing. This book was released on 2022-09-08 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: As a designer you may collaborate with in-house teams, be hired by international clients, work freelance or be the sole creative in a company. Whatever form of creative team you find yourself in, this book covers all aspects of how to work effectively with your colleagues, clients and stakeholders to ensure you and your collaborations are the talk of the town, and not to be avoided. Candid interviews and case studies from large multinationals (including IBM, OH Partners and CitiBike), to smaller firms and start-ups (like Only Child and Make a Mark) present a realistic picture of the design field today, and provide inspiration and guidance on how designers around world have overcome challenges and utilized the benefits of working in teams. Covering topics from finding a mentor and working across roles, to defining what you bring to the table, this book helps you navigate organizational structures, build strong relationships and dissolve traditional barriers.... all while keeping your sanity.

Remaining Relevant

Author : Rob Nixon
Publisher : Fontaine Press Pty Ltd
ISBN 13 : 1925209660
Total Pages : 208 pages
Book Rating : 4.9/5 (252 download)

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Book Synopsis Remaining Relevant by : Rob Nixon

Download or read book Remaining Relevant written by Rob Nixon and published by Fontaine Press Pty Ltd. This book was released on 2015-03-27 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: ‘Remaining Relevant’ is practical and practiced advice for accountants to remain relevant in a ‘disrupted’ industry and has been described as “the most important business book that you will read this year.” Anthony S Bongiorno, The Bongiorno Group. The explosion of cloud computing and its impact on the accounting industry is the impetus for ‘Remaining Relevant’, which is all about the future of the accounting profession - essential reading in this manual for an accountant’s success. “Technology is enabling and will demand the accounting profession to transform. From the changing the engagement and service mix within a firm, to fixed fee billing and off shoring ... everything is up for review. As long-term industry insider and visionary, Rob has the unique capability to help accountants focus on what is important through his direct, and at times confronting, analysis of the profession. A must read.” Tim Reed, MYOB CEO “Rob Nixon is to accounting what Peter Drucker was to strategy: He creates new paradigms and fresh approaches to a discipline that would be headed for the doldrums without him.” Alan Weiss, PhD, Author, Million Dollar Consulting Rhode Island, USA “The accounting game is changing forever. Any partner who doesn’t acknowledge this is kidding themselves. The age of the dinosaur firm is coming to an end, and this book is a must for any accountant who wants to remain relevant in the 21st Century.” Chris Hooper, CEO, Accodex Adelaide, Australia

The Oxford Handbook of Pricing Management

Author : Özalp Özer
Publisher : Oxford University Press (UK)
ISBN 13 : 0199543178
Total Pages : 977 pages
Book Rating : 4.1/5 (995 download)

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Book Synopsis The Oxford Handbook of Pricing Management by : Özalp Özer

Download or read book The Oxford Handbook of Pricing Management written by Özalp Özer and published by Oxford University Press (UK). This book was released on 2012-06-07 with total page 977 pages. Available in PDF, EPUB and Kindle. Book excerpt: A definitive reference to the theory and practice of pricing across industries, environments, and methodologies. It covers all major areas of pricing including, pricing fundamentals, pricing tactics, and pricing management.

The Art of Pricing

Author :
Publisher :
ISBN 13 : 9781775444435
Total Pages : 8 pages
Book Rating : 4.4/5 (444 download)

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Book Synopsis The Art of Pricing by :

Download or read book The Art of Pricing written by and published by . This book was released on 2010 with total page 8 pages. Available in PDF, EPUB and Kindle. Book excerpt:

SME Mining Engineering Handbook, Third Edition

Author : Peter Darling
Publisher : SME
ISBN 13 : 0873352645
Total Pages : 1912 pages
Book Rating : 4.8/5 (733 download)

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Book Synopsis SME Mining Engineering Handbook, Third Edition by : Peter Darling

Download or read book SME Mining Engineering Handbook, Third Edition written by Peter Darling and published by SME. This book was released on 2011 with total page 1912 pages. Available in PDF, EPUB and Kindle. Book excerpt: This third edition of the SME Mining Engineering Handbook reaffirms its international reputation as "the handbook of choice" for today's practicing mining engineer. It distills the body of knowledge that characterizes mining engineering as a disciplinary field and has subsequently helped to inspire and inform generations of mining professionals.Virtually all of the information is original content, representing the latest information from more than 250 internationally recognized mining industry experts. Within the handbook's 115 thought-provoking chapters are current topics relevant to today's mining professional: Analyzing how the mining and minerals industry will develop over the medium and long term--why such changes are inevitable, what this will mean in terms of challenges, and how they could be managed Explaining the mechanics associated with the multifaceted world of mine and mineral economics, from the decisions associated with how best to finance a single piece of high-value equipment to the long-term cash-flow issues associated with mine planning at a mature operation Describing the recent and ongoing technical initiatives and engineering developments in relation to robotics, automation, acid rock drainage, block caving optimization, or process dewatering methods Examining in detail the methods and equipment available to achieve efficient, predictable, and safe rock breaking, whether employing a tunnel boring machine for development work, mineral extraction using a mobile miner, or cast blasting at a surface coal operation Identifying the salient points that dictate which is the safest, most efficient, and most versatile extraction method to employ, as well as describing in detail how each alternative is engineered Discussing the impacts that social and environmental issues have on mining from the pre-exploration phase to end-of-mine issues and beyond, and how to manage these two increasingly important factors to the benefit of both the mining companies and other stakeholders

Strategic Pricing for the Arts

Author : Michael Rushton
Publisher :
ISBN 13 : 9780415713665
Total Pages : 0 pages
Book Rating : 4.7/5 (136 download)

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Book Synopsis Strategic Pricing for the Arts by : Michael Rushton

Download or read book Strategic Pricing for the Arts written by Michael Rushton and published by . This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pricing is complex, especially in the creative and cultural sector. This accessible text provides a concise, practical, non-technical guide for setting prices. It brings the insights of sophisticated research into the art of pricing to the working arts manager or student, in accessible language, appropriate for students or practitioners with no formal training in economics.

Mastering Microsoft 365 Defender

Author : Ru Campbell
Publisher : Packt Publishing Ltd
ISBN 13 : 1803240741
Total Pages : 572 pages
Book Rating : 4.8/5 (32 download)

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Book Synopsis Mastering Microsoft 365 Defender by : Ru Campbell

Download or read book Mastering Microsoft 365 Defender written by Ru Campbell and published by Packt Publishing Ltd. This book was released on 2023-07-28 with total page 572 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get to grips with Microsoft's enterprise defense suite and its capabilities, deployments, incident response, and defense against cyber threats Purchase of the print or Kindle book includes a free PDF ebook Key Features Help in understanding Microsoft 365 Defender and how it is crucial for security operations Implementation of the proactive security defense capabilities of Microsoft Defender for Endpoint, Identity, Office 365, and Cloud Apps so that attacks can be stopped before they start A guide to hunting and responding to threats using M365D’s extended detection and response capabilities Book DescriptionThis book will help you get up and running with Microsoft 365 Defender and help you use the whole suite effectively. You’ll start with a quick overview of cybersecurity risks that modern organizations face, such as ransomware and APT attacks, how Microsoft is making massive investments in security today, and gain an understanding of how to deploy Microsoft Defender for Endpoint by diving deep into configurations and their architecture. As you progress, you’ll learn how to configure Microsoft Defender Antivirus, and onboard and manage macOS, Android, and Linux MDE devices for effective solutions. You’ll also learn how to deploy Microsoft Defender for Identity and explore its different deployment methods that can protect your hybrid identity platform, as well as how to configure Microsoft Defender for Office 365 and Cloud Apps, and manage KQL queries for advanced hunting with ease. Toward the end, you’ll find out how M365D can be integrated with Sentinel and how to use APIs for incident response. By the end of this book, you will have a deep understanding of Microsoft 365 Defender, and how to protect and respond to security threats.What you will learn Understand the Threat Landscape for enterprises Effectively implement end-point security Manage identity and access management using Microsoft 365 defender Protect the productivity suite with Microsoft Defender for Office 365 Hunting for threats using Microsoft 365 Defender Who this book is for You’re a security engineer, incident responder, blue teamer, or an IT security professional who wants to deploy and manage Microsoft 365 Defender services and successfully investigate and respond tocyber threats You have a basic understanding of networking, vulnerabilities, operating systems, email, Active Directory, and cloud apps

Confessions of the Pricing Man

Author : Hermann Simon
Publisher : Springer
ISBN 13 : 3319204009
Total Pages : 231 pages
Book Rating : 4.3/5 (192 download)

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Book Synopsis Confessions of the Pricing Man by : Hermann Simon

Download or read book Confessions of the Pricing Man written by Hermann Simon and published by Springer. This book was released on 2015-10-20 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world’s foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer. In all walks of life, we constantly make decisions about whether something is worth our money or our time, or try to convince others to part with their money or their time. Price is the place where value and money meet. From the global release of the latest electronic gadget to the bewildering gyrations of oil futures to markdowns at the bargain store, price is the most powerful and pervasive economic force in our day-to-day lives and one of the least understood. The recipe for successful pricing often sounds like an exotic cocktail, with equal parts psychology, economics, strategy, tools and incentives stirred up together, usually with just enough math to sour the taste. That leads managers to water down the drink with hunches and rules of thumb, or leave out the parts with which they don’t feel comfortable. While this makes for a sweeter drink, it often lacks the punch to have an impact on the customer or on the business. It doesn’t have to be that way, though, as Hermann Simon illustrates through dozens of stories collected over four decades in the trenches and behind the scenes. A world-renowned speaker on pricing and a trusted advisor to Fortune 500 executives, Simon’s lifelong journey has taken him from rural farmers’ markets, to a distinguished academic career, to a long second career as an entrepreneur and management consultant to companies large and small throughout the world. Along the way, he has learned from Nobel Prize winners and leading management gurus, and helped countless managers and executives use pricing as a way to create new markets, grow their businesses and gain a sustained competitive advantage. He also learned some tough personal lessons about value, how people perceive it, and how people profit from it. In this engaging and practical narrative, Simon leaves nothing out of the pricing cocktail, but still makes it go down smoothly and leaves you wanting to learn more and do more—as a consumer or as a business person. You will never look at pricing the same way again.

The Dark Side of Valuation

Author : Aswath Damodaran
Publisher : FT Press
ISBN 13 : 0134854276
Total Pages : 1024 pages
Book Rating : 4.1/5 (348 download)

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Book Synopsis The Dark Side of Valuation by : Aswath Damodaran

Download or read book The Dark Side of Valuation written by Aswath Damodaran and published by FT Press. This book was released on 2018-04-24 with total page 1024 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Definitive Guide to Valuing Hard-to-Value Companies: Fully Revised for Today’s Financial Markets Valuing money-making companies that have long histories and established business models is straightforward. It is when you encounter difficult-to-value companies that you feel the urge to go over to the dark side of valuation—where you abandon first principles and create new metrics. Aswath Damodaran looks at a range of these companies, from start-ups in new businesses to distressed companies, from banks facing regulatory turmoil to commodity firms, and from emerging market upstarts to multinationals that spread across geographies and businesses. With each grouping, he helps you examine the call of the dark side and its practices and frameworks to value these firms. To answer these questions, Aswath looks at companies across the life cycle and in different markets, from Uber and Shake Shack at one end of the spectrum to Vale, Royal Dutch, and United Technologies at the other end. In the process, you learn how to Deal with “abnormally low” and negative risk-free rates in valuation Adapt to dynamic and changing risk premiums Value young companies that are disrupting existing businesses Analyze commodity and cyclical companies across cycles Value a company as the sum of its parts or as an aggregation of its users/subscribers and customers Determine the difference between pricing and valuation, and why some investments can only be priced

Talking Prices

Author : Olav Velthuis
Publisher : Princeton University Press
ISBN 13 : 0691134030
Total Pages : 288 pages
Book Rating : 4.6/5 (911 download)

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Book Synopsis Talking Prices by : Olav Velthuis

Download or read book Talking Prices written by Olav Velthuis and published by Princeton University Press. This book was released on 2007-08-19 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do dealers price contemporary art in a world where objective criteria seem absent? Talking Prices is the first book to examine this question from a sociological perspective. On the basis of a wide range of qualitative and quantitative data, including interviews with art dealers in New York and Amsterdam, Olav Velthuis shows how contemporary art galleries juggle the contradictory logics of art and economics. In doing so, they rely on a highly ritualized business repertoire. For instance, a sharp distinction between a gallery's museumlike front space and its businesslike back space safeguards the separation of art from commerce. Velthuis shows that prices, far from being abstract numbers, convey rich meanings to trading partners that extend well beyond the works of art. A high price may indicate not only the quality of a work but also the identity of collectors who bought it before the artist's reputation was established. Such meanings are far from unequivocal. For some, a high price may be a symbol of status; for others, it is a symbol of fraud. Whereas sociological thought has long viewed prices as reducing qualities to quantities, this pathbreaking and engagingly written book reveals the rich world behind these numerical values. Art dealers distinguish different types of prices and attach moral significance to them. Thus the price mechanism constitutes a symbolic system akin to language.

Dark Markets

Author : Darrell Duffie
Publisher : Princeton University Press
ISBN 13 : 0691138966
Total Pages : 115 pages
Book Rating : 4.6/5 (911 download)

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Book Synopsis Dark Markets by : Darrell Duffie

Download or read book Dark Markets written by Darrell Duffie and published by Princeton University Press. This book was released on 2012-01-08 with total page 115 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a concise introduction to OTC markets by explaining key conceptual issues and modeling techniques, and by providing readers with a foundation for more advanced subjects in this field.

VENTURE!

Author : GATHONI NJENGA
Publisher : OSTRICH PUBLISHERS
ISBN 13 :
Total Pages : 121 pages
Book Rating : 4./5 ( download)

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Book Synopsis VENTURE! by : GATHONI NJENGA

Download or read book VENTURE! written by GATHONI NJENGA and published by OSTRICH PUBLISHERS. This book was released on 2019-08-28 with total page 121 pages. Available in PDF, EPUB and Kindle. Book excerpt: For those who dare to jump into the unpredictable world of entrepreneurship. For the ones among us who have decided to wade into uncharted territory. Here is a guide to help you overcome some of the inevitable obstacles that you will face during your first years running your very own small business.

Marketing is Finance is Business

Author : Chris Burggraeve
Publisher : Gatekeeper Press
ISBN 13 : 1642376825
Total Pages : 362 pages
Book Rating : 4.6/5 (423 download)

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Book Synopsis Marketing is Finance is Business by : Chris Burggraeve

Download or read book Marketing is Finance is Business written by Chris Burggraeve and published by Gatekeeper Press. This book was released on 2019-06-08 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are (global) brands dead? Does marketing still matter? Is there still a "secret sauce” companies can apply to build winning brands in the future? Chris will show why great marketing is so much more than pretty pictures and Silicon snake oil. In his first book: ”MARKETING is FINANCE is BUSINESS” (published Dec 18), you will discover the rocket science behind the creation of marketing miracle$ in the galactic age upon us, in 4 stages 1) Look up: how to change our mindset from Thinking and Accting "Local/Global" to "Galactic" 2) Get your basic wings to fly: Understand the key historical models used in marketing and finance - the ones BOTH the CMO and CFO should know 3) (Re)Discover Burggraeve's 8 Marketing Fundamentals 4) Speak Better Wall Street - discover Alpha M - the world's first ever marketing model

Breaking Windows

Author : David Bank
Publisher : Simon and Schuster
ISBN 13 : 0743203151
Total Pages : 314 pages
Book Rating : 4.7/5 (432 download)

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Book Synopsis Breaking Windows by : David Bank

Download or read book Breaking Windows written by David Bank and published by Simon and Schuster. This book was released on 2001 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Breaking Windows" is a gripping account of Bill Gates's plan to establish a monopoly and create a new kind of business organism. Bank shows how the company's executives faced a tough legal challenge, and how they are dealing with the limits of Microsoft's growth.