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The Corporate Blog As An Emerging Genre Of Computer Mediated Communication
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Book Synopsis The Corporate Blog as an Emerging Genre of Computer-mediated Communication by : Cornelius Puschmann
Download or read book The Corporate Blog as an Emerging Genre of Computer-mediated Communication written by Cornelius Puschmann and published by Universitätsverlag Göttingen. This book was released on 2010 with total page 141 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital technology is increasingly impacting how we keep informed, how we communicate professionally and privately, and how we initiate and maintain relationships with others. The function and meaning of new forms of computer-mediated communication (CMC) is not always clear to users on the onset and must be negotiated by communities, institutions and individuals alike. Are chatrooms and virtual environments suitable for business communication? Is email increasingly a channel for work-related, formal communication and thus "for old people", as especially young Internet users flock to Social Networking Sites (SNSs)? Cornelius Puschmann examines the linguistic and rhetorical properties of the weblog, another relatively young genre of CMC, to determine its function in private and professional (business) communication. He approaches the question of what functions blogs realize for authors and readers and argues that corporate blogs, which, like blogs by private individuals, are a highly diverse in terms of their form, function and intended audience, essentially mimic key characteristics of private blogs in order to appear open, non-persuasive and personal, all essential qualities for companies that wish to make a positive impression on their constituents.
Book Synopsis The Corporate Blog as an Emerging Genre of Computer-mediated Communication by :
Download or read book The Corporate Blog as an Emerging Genre of Computer-mediated Communication written by and published by Universitätsverlag Göttingen. This book was released on with total page 141 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Pragmatics of Computer-Mediated Communication by : Susan Herring
Download or read book Pragmatics of Computer-Mediated Communication written by Susan Herring and published by Walter de Gruyter. This book was released on 2013-01-30 with total page 772 pages. Available in PDF, EPUB and Kindle. Book excerpt: The present handbook provides an overview of the pragmatics of language and language use mediated by digital technologies. Computer-mediated communication (CMC) is defined to include text-based interactive communication via the Internet, websites and other multimodal formats, and mobile communication. In addition to 'core' pragmatic and discourse-pragmatic phenomena the chapters cover pragmatically-focused research on types of CMC and pragmatic approaches to characteristic CMC phenomena.
Book Synopsis The Routledge Handbook of Language and Digital Communication by : Alexandra Georgakopoulou
Download or read book The Routledge Handbook of Language and Digital Communication written by Alexandra Georgakopoulou and published by Routledge. This book was released on 2015-07-16 with total page 658 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Handbook of Language and Digital Communication provides a comprehensive, state of the art overview of language-focused research on digital communication, taking stock and registering the latest trends that set the agenda for future developments in this thriving and fast moving field. The contributors are all leading figures or established authorities in their areas, covering a wide range of topics and concerns in the following seven sections: • Methods and Perspectives; • Language Resources, Genres, and Discourses; • Digital Literacies; • Digital Communication in Public; • Digital Selves and Online-Offline Lives; • Communities, Networks, Relationships; • New debates and Further directions. This volume showcases critical syntheses of the established literature on key topics and issues and, at the same time, reflects upon and engages with cutting edge research and new directions for study (as emerging within social media). A wide range of languages are represented, from Japanese, Greek, German and Scandinavian languages, to computer-mediated Arabic, Chinese and African languages. The Routledge Handbook of Language and Digital Communication will be an essential resource for advanced undergraduates, postgraduates and researchers within English language and linguistics, applied linguistics and media and communication studies.
Book Synopsis Pragmatics of Social Media by : Christian Hoffmann
Download or read book Pragmatics of Social Media written by Christian Hoffmann and published by Walter de Gruyter GmbH & Co KG. This book was released on 2017-09-11 with total page 750 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook provides a comprehensive overview of the pragmatics of social media, i.e. of digitally mediated and Internet-based platforms which are interactively used to share and edit self- and other-generated textual and audio-visual messages. Its five parts offer state-of-the-art reviews and critical evaluations in the light of on-going developments: Part I The Nature of Social Media sets up the conceptual groundwork as it explores key concept such as social media, participation, privacy/publicness. Part II Social Media Platforms focuses on the pragmatics of single platforms such as YouTube, Facebook. Part III Social Media and Discourse covers the micro-and macro-level organization of social media discourse, while Part IV Social Media and Identity reveals the multifarious ways in which users collectively (re-)construct aspects of their identities. Part V Social Media and Functions/Speech Acts surveys pragmatic studies on speech act functions such as disagreeing, complimenting, requesting. Each contribution provides a state-of-the-art review together with a critical evaluation of the existing research.
Book Synopsis The Digital (R)Evolution of Legal Discourse by : Patrizia Anesa
Download or read book The Digital (R)Evolution of Legal Discourse written by Patrizia Anesa and published by Walter de Gruyter GmbH & Co KG. This book was released on 2023-08-21 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: The primary goal of this book is to reach a better understanding of how the digital revolution has affected language and discourse practices in the field of law. It also explores the complex nature of the techniques and discursive strategies which emerge in the relationship between the different stakeholders (including non-experts) thanks to technological advances. By adopting a discourse analytical perspective which combines both qualitative and quantitative approaches, the book explores the hybridity of new genres and communicative processes. It provides an interdisciplinary platform for researchers, practitioners, and educators to present the most recent innovations, trends, and concerns, as well as any solutions already adopted in their professional areas. Their insights converge in a truly multidisciplinary effort to devise and build advanced networks of knowledge to facilitate the interpretation of data in the field of legal linguistics - with a specific focus on digitalisation processes which concern contemporary legal discourse. The book is meant for scholars interested in the evolution of the interconnection between language and law in digital environments. It also addresses law and linguistics students, ideally with some training in language analysis and particular interest in new media and genres. All necessary linguistic or legal technicalities are, however, approached while bearing in mind a wide range of potential backgrounds and levels of education.
Book Synopsis Cohesive Profiling by : Christian R. Hoffmann
Download or read book Cohesive Profiling written by Christian R. Hoffmann and published by John Benjamins Publishing. This book was released on 2012-04-16 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cohesive Profiling provides one of the first linguistic descriptions of blog discourse, focusing on the cohesive relations which enable users to construe blogs as compatible meaningful wholes. With a corpus-based analysis of cohesive relations in personal blogs, the study surprisingly reveals that there is only limited cohesive rapport between the textual contributions of blog authors and readers. The book retraces blogs’ technological, linguistic and generic evolution and describes how today’s blog genres are structured and composed. Additionally, it is shown how cohesive interaction, shared knowledge and technological expertise converge in blog readers trying to keep track of blog topics, purposes and identities over time. The book is of interest to researchers in discourse analysis, corpus linguistics and pragmatics as well as to scholars working in the field of computer-mediated communication.
Book Synopsis Discourse, Communication and the Enterprise by : Giuliana Elena Garzone
Download or read book Discourse, Communication and the Enterprise written by Giuliana Elena Garzone and published by Cambridge Scholars Publishing. This book was released on 2019-01-29 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume presents research studies that investigate various aspects of corporate communication from the viewpoint of language and discourse, giving special attention to emerging issues and recent developments in times of rapid sociotechnical evolutions. The studies included here are diverse in their outlook, analytical procedures, and objects of enquiry, spanning across various areas of corporate communication, both external and internal, such as corporate image and reputation management, various forms of corporate behaviour, branding at different levels including employer branding, recruiting, and consumer reviews. Similarly diversified are the settings, genres and media analysed, from face-to-face interaction to communication through the press, from traditional websites to social networking sites. All the studies presented in this volume are set in a discourse-analytical framework and share the ultimate purpose of providing new insights into the evolution of communication and discourse practices in the corporate environment, taking account of the most important issues that have attracted researchers’ interest and are still open to debate.
Book Synopsis English as a Lingua Franca in Wider Networking by : Paola Vettorel
Download or read book English as a Lingua Franca in Wider Networking written by Paola Vettorel and published by Walter de Gruyter GmbH & Co KG. This book was released on 2014-08-27 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a constantly interconnected world communication takes place beyond territorial boundaries, in networks where English works as a lingua franca. The volume explores how ELF is employed in internationally-oriented personal blogs; findings show how bloggers deploy an array of resources to their expressive and interactional aims, combining global and local communicative practices. Implications of findings in ELF and ELT terms are also discussed.
Book Synopsis The Handbook of Discourse Analysis by : Deborah Tannen
Download or read book The Handbook of Discourse Analysis written by Deborah Tannen and published by John Wiley & Sons. This book was released on 2015-04-28 with total page 976 pages. Available in PDF, EPUB and Kindle. Book excerpt: The second edition of the highly successful Handbook of Discourse Analysis has been expanded and thoroughly updated to reflect the very latest research to have developed since the original publication, including new theoretical paradigms and discourse-analytic models, in an authoritative two-volume set. Twenty new chapters highlight emerging trends and the latest areas of research Contributions reflect the range, depth, and richness of current research in the field Chapters are written by internationally-recognized leaders in their respective fields, constituting a Who’s Who of Discourse Analysis A vital resource for scholars and students in discourse studies as well as for researchers in related fields who seek authoritative overviews of discourse analytic issues, theories, and methods
Book Synopsis Discursive Self in Microblogging by : Daria Dayter
Download or read book Discursive Self in Microblogging written by Daria Dayter and published by John Benjamins Publishing Company. This book was released on 2016-03-10 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume examines the language of microblogs drawing on the example of a group of eleven users who are united by their interest in ballet as a physical activity and an art form. The book reports on a three and a half year study which complemented a 20,000 word corpus of tweets with semi-structured interviews and participant observation. It deals with two main questions: how users exploit the linguistic resources at their disposal to build a certain identity, and how the community boundaries are performed discursively. The focus is on the speech acts of self-praise and complaint, and on the storytelling practices of microbloggers. The comprehensive treatment of the speech act theory and the social psychological approaches to self-disclosure provides a stepping stone to the analysis of identity work, for which the users draw on two distinctive interpretive repertoires – affiliative and self-promoting.
Book Synopsis Popularizing Science in the Digital Era by : Sichen Xia
Download or read book Popularizing Science in the Digital Era written by Sichen Xia and published by Taylor & Francis. This book was released on 2023-06-23 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a comprehensive overview of TED talks as a digital-multimodal video genre, exploring the ways in which myriad rhetorical, structural, digital, and multimodal resources are used to communicate scientific knowledge to lay audiences. Drawing on insights from genre analysis, the systemic functional approach to multimodal discourse analysis, and the social semiotic approach to multimodality, the volume examines the communicative contexts in which TED talks are constructed, their rhetorical structure, the deployment of multimodal tools, and diachronic developments. The book reflects on the ways in which TED talks are uniquely positioned to offer new insights into how experts disseminate scientific knowledge for non-specialist audiences, constructed as they are within a community defined by a fluidity and diversity of audiences and speakers. The volume offers strategies for not only making the process of disseminating specialized knowledge more engaging and accessible but also expanding their own semiotic and communicative repertoires, increasingly crucial in our digitally driven era. This book will be of interest to students and scholars of English for Specific Purposes, multimodality, discourse analysis, and digital communication.
Book Synopsis Face Work and Social Media by : Kristina Bedijs
Download or read book Face Work and Social Media written by Kristina Bedijs and published by LIT Verlag Münster. This book was released on 2014 with total page 479 pages. Available in PDF, EPUB and Kindle. Book excerpt: On social media platforms - such as Facebook and Twitter, message boards, blogs, and commentaries - users interact as if they know each other personally. Malicious verbal behavior is found next to clapping and kissing emoticons, both indicative of users' relational work strategies. This book contains 17 papers that examine 'face work' in social media - theoretical reflections, as well as corpus-based studies - thus opening the way to rethink linguistic pragmatics in computer-mediated communication. (Series: Hildesheimer Contributions to Media Research / Hildesheimer Beitrage zur Medienforschung - Vol. 2) [Subject: Sociology, Media Studies, Communication, Computer Technology]
Book Synopsis Discourses of Authenticity on YouTube by : Giorgia Riboni
Download or read book Discourses of Authenticity on YouTube written by Giorgia Riboni and published by LED Edizioni Universitarie. This book was released on 2020-08-25T00:00:00+02:00 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the discourse of authenticity on the popular social media platform YouTube. It investigates how popular users negotiate their identity and discursively portray themselves as authentic in their videos. In so doing, it adds to the development of new perspectives on social media communication and offers an outlook on issues concerning the complexities of contemporary identity practices. Starting from the premise that authenticity is a discursive construction, the study adopts a linguistics-based approach and relies on a hybrid methodological toolkit that draws on the analytical tools provided by Social Media Critical Discourse Studies (SM-CDS), a newly-introduced framework comprised of different but interconnected levels of description. The volume presents three case studies which investigate the discursive and rhetorical strategies used by well-known users in order to come across as authentic. Videos produced by popular content creators belonging to different communities of practice (scientists, stay-at-home mothers, and makeup artists) are explored. The analysis reveals that they share a common set of identity characteristics, a common core of authentic traits famous YouTubers conventionally display to discursively depict themselves as genuine and credible.
Book Synopsis The Language of Corporate Blogs by : Katarzyna Fronczak
Download or read book The Language of Corporate Blogs written by Katarzyna Fronczak and published by Cambridge Scholars Publishing. This book was released on 2021-08-06 with total page 365 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a state-of-the-art account of corporate blogs as a new form of corporate communication studied from corpus-based and discourse perspectives. Using a range of analytical techniques to examine a large corpus of 500 randomly selected corporate blog posts, the book examines how language works in the novel and hybrid context of online communication at different levels of linguistic description, including vocabulary use (keywords), phraseology (lexical bundles), stance expression and the generic structure. The findings are interpreted in functional terms in this book in order to provide an overall characterization of this new and evolving corporate genre.
Book Synopsis Genres in the Internet by : Janet Giltrow
Download or read book Genres in the Internet written by Janet Giltrow and published by John Benjamins Publishing. This book was released on 2009-10-28 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume brings together for the first time pragmatic, rhetorical, and literary perspectives on genre, mapping theoretical frontiers and initiating a long overdue conversation amongst these methodologies. The diverse approaches represented in this volume meet on common ground staked by Internet communication: an arena challenging to traditional ideas of genre which assume a conventional stability at odds with the unceasing innovations of online discourse. Drawing on and developing new ideas of genre, the research reported in this volume shows, on the contrary, that genre study is a powerful means of testing commonplaces about the Internet world and, in turn, that the Internet is a fertile field for theorising genre.
Book Synopsis Syntactic Variation and Genre by : Heidrun Dorgeloh
Download or read book Syntactic Variation and Genre written by Heidrun Dorgeloh and published by Walter de Gruyter. This book was released on 2010-12-20 with total page 373 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume explores the interplay of syntactic variation and genre. How do genres emerge and what is the role of syntax in constituting them? Why do certain constructions appear in certain types of text? The book takes the concept of genre as a reference-point for the description and analysis of morpho-syntactic variation and change. It includes both overviews of theoretical approaches to the concept of genre and text type in linguistics and studies of specific syntactic phenomena in English, German, and selected Romance languages. Contributions to the volume make use of insights from attempts for text classification and rhetorical views on genre and reach from quantitative, corpus-based methodology to qualitative, text-based analyses. The types of texts investigated cover spoken, highly interactive, and written forms of communication, including selected genres of computer-mediated communication. Corpus data come from both synchronic and diachronic linguistic corpora, such as LOB, Brown, FLOB, Frown, ARCHER, and ICE-Jamaica. This spectrum both in approaches and data is meant to provide a theoretical foundation as well as a realistic view of the inherent complexity of form-function relationships in syntax. At the same time, genre is treated as a category relevant beyond discourse studies, consisting of forms and conventions at all levels of linguistic analysis, including syntax. The book is therefore of interest to linguists and graduate students in the area of syntax, discourse analysis, and pragmatics, as well as to sociolinguists and corpus linguists working on register variation.
