E-Marketing: Concepts, Methodologies, Tools, and Applications

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Author :
Publisher : IGI Global
ISBN 13 : 1466615990
Total Pages : 1426 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis E-Marketing: Concepts, Methodologies, Tools, and Applications by : Management Association, Information Resources

Download or read book E-Marketing: Concepts, Methodologies, Tools, and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2012-05-31 with total page 1426 pages. Available in PDF, EPUB and Kindle. Book excerpt: The popularity of e-marketing has helped both small and large businesses to get their products and services message to an unbounded number of potential clients. Keeping in contact with your customers no longer require an extended period of time but rather mere seconds.E-Marketing: Concepts, Methodologies, Tools, and Applications presents a vital compendium of research detailing the latest case studies, architectures, frameworks, methodologies, and research on e-marketing. With contributions from authors around the world, this three-volume collection presents the most sophisticated research and developments from the field, relevant to researchers, academics, and practitioners alike. In order to stay abreast of the latest research, this book affords a vital look into electronic marketing research.

The Challenges for Marketing Distance Education in Online Environment

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Publisher :
ISBN 13 : 9789759859060
Total Pages : 746 pages
Book Rating : 4.8/5 (59 download)

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Book Synopsis The Challenges for Marketing Distance Education in Online Environment by : Uğur Demiray

Download or read book The Challenges for Marketing Distance Education in Online Environment written by Uğur Demiray and published by . This book was released on 2009 with total page 746 pages. Available in PDF, EPUB and Kindle. Book excerpt: The education system of our times has transformed greatly due to enormous developments in the IT field, ease in access to online resources by the individuals and the teachers adopting new technologies in their instructional strategies, be it for course design, development or delivery. The field of Distance and Online Education is experiencing continuing growth. Starting from simple form of correspondence courses, this field has passed through various generations, employing from simple to complex technology like radio, television to computes, satellites, Internet, Wiki and Web 2.0 applications. The Internet and the Wide World Web have fundamentally altered the practice of distance teaching and learning. Many of the universities around the globe are offering their courses online. The emerging distance and online learning environments pose unique challenges towards marketing of distance education programmes. Distance education and online education is practiced in all the fields of human endeavor. Distance and online education has become part of our life, both personal and professional. This is the right time to be sure how to effectively market the distance and online education programmes. Adequate attention needs to be paid to costs, impact, resource allocation and the return on investment, so that cost efficiency and cost effectiveness are met to the optimum. There are challenges facing for marketing in distance and online learning environments in the form of delivering what these environments are promising, how to find the right information, regular updates of the courses and not to forget the effective user interaction with the course developers and peers.

Blended Learning: Concepts, Methodologies, Tools, and Applications

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Publisher : IGI Global
ISBN 13 : 1522507841
Total Pages : 2308 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Blended Learning: Concepts, Methodologies, Tools, and Applications by : Management Association, Information Resources

Download or read book Blended Learning: Concepts, Methodologies, Tools, and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2016-08-18 with total page 2308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Traditional classroom learning environments are quickly becoming a thing of the past as research continues to support the integration of learning outside of a structured school environment. Blended learning, in particular, offers the best of both worlds, combining classroom learning with mobile and web-based learning environments. Blended Learning: Concepts, Methodologies, Tools, and Applications explores emerging trends, case studies, and digital tools for hybrid learning in modern educational settings. Focusing on the latest technological innovations as well as effective pedagogical practice, this critical multi-volume set is a comprehensive resource for instructional designers, educators, administrators, and graduate-level students in the field of education.

Handbook of Research on Transformative Online Education and Liberation: Models for Social Equality

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Publisher : IGI Global
ISBN 13 : 1609600479
Total Pages : 594 pages
Book Rating : 4.6/5 (96 download)

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Book Synopsis Handbook of Research on Transformative Online Education and Liberation: Models for Social Equality by : Kurubacak, Gulsun

Download or read book Handbook of Research on Transformative Online Education and Liberation: Models for Social Equality written by Kurubacak, Gulsun and published by IGI Global. This book was released on 2010-10-31 with total page 594 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book focuses on the societal, social, political, economic and philosophical perspectives of transformative models and how digital learning communities foster critical reflections and perspective change, building a better understanding on how online educators/designers/tutors/learners can talk about injustice and inequality to a virtual group"--Provided by publisher.

Managing and Designing Online Courses in Ubiquitous Learning Environments

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Publisher : IGI Global
ISBN 13 : 1522597816
Total Pages : 375 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Managing and Designing Online Courses in Ubiquitous Learning Environments by : Durak, Gürhan

Download or read book Managing and Designing Online Courses in Ubiquitous Learning Environments written by Durak, Gürhan and published by IGI Global. This book was released on 2019-09-27 with total page 375 pages. Available in PDF, EPUB and Kindle. Book excerpt: The use of technology has a profound influence in educational settings and has experienced significant paradigm shifts with the advents of e-learning and m-learning. As an expected consequence of the evolution of e-learning and m-learning and improvements in the capability of online networked technologies, educators from the fields of distance education and open and distance learning benefit from ubiquitous learning technologies and environments. With the rising import of flexibility and personalization of online learning programs, this new learning format is needed to accommodate shifting student needs. Managing and Designing Online Courses in Ubiquitous Learning Environments is a critical scholarly resource that provides empirical and theoretical research focused on the effective construction and management of advanced online educational environments. Highlighting a variety of topics such as heutagogy, technology integration, and educational resources, this book is essential for educators, curriculum developers, higher education staff, practitioners, academicians, instructional designers, administrators, policymakers, and researchers.

Global Education and the Impact of Institutional Policies on Educational Technologies

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Author :
Publisher : Information Science Reference
ISBN 13 : 9781799881933
Total Pages : 472 pages
Book Rating : 4.8/5 (819 download)

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Book Synopsis Global Education and the Impact of Institutional Policies on Educational Technologies by : Maria José Loureiro

Download or read book Global Education and the Impact of Institutional Policies on Educational Technologies written by Maria José Loureiro and published by Information Science Reference. This book was released on 2021 with total page 472 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book offers a variety of critical discussion of the role of institutional policies on the pedagogical use of emerging technologies in diverse international educational contexts"--

Internet Research, Theory, and Practice

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Publisher : Research-publishing.net
ISBN 13 : 1908416041
Total Pages : 510 pages
Book Rating : 4.9/5 (84 download)

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Book Synopsis Internet Research, Theory, and Practice by : Cathy Fowley

Download or read book Internet Research, Theory, and Practice written by Cathy Fowley and published by Research-publishing.net. This book was released on 2013-05-17 with total page 510 pages. Available in PDF, EPUB and Kindle. Book excerpt: From 2000 to 2012 the number of Internet users rose from less than 0.4 billion to 2.4 billion. Scholarly, evidence-based Internet research is of critical importance. The field of Internet research explores the Internet as a social, political and educational phenomenon, providing theoretical and practical contributions to understanding, and informing practice, policy and further research. This new collection is a unique and welcome work. The editors have compiled a diverse range of new scholarly, peer-reviewed research, spanning the fields of education, arts, the social sciences and technology. The authors provide academic perspectives, both theoretical and practical, on the Internet and citizenship, education, employment, gender, identity, friendship, language, poetry, literature and more. The collection comprises a rich resource for researchers and practitioners alike. Following Notes on Contributors, Acknowledgements, a Foreword, and "Introduction on Internet Research, Theory, and Practice: Perspectives from Ireland" (Cathy Fowley, Claire English, and Sylvie Thous͡ny), the following sections and papers are included: Section 1: Research and Reflections on Ethics and Digital Culture: (1) "Ethical Issues in Internet Research: International Good Practice and Irish Research Ethics Documents" (Heike Felzmann); (2) "Studying Young "People's Blogs: Ethical Implications" (Cathy Fowley); (3) "Poetic Machines: From Paper to Pixel" (Jeneen Naji); (4) "A Second Level Pictorial Turn? The Emergence of Digital Ekphrasis from the Visuality of New Media" (Nina Shiel); and (5) "Digital Reading: A Question of Prelectio?" (Noel Fitzpatrick). Section 2: Research and Reflections on Societal Practices; (6) "Constructions of Violence and Masculinity in the Digital Age" (Jennifer Patterson); (7) "The Public Sphere and Online Social Media: Exploring the Use of Online Social Media as Discursive Spaces in an Irish Context" (Claire English); (8) "Not Quite Kicking Off Everywhere: Feminist Notes on Digital Liberation" (Angela Nagle); (9) "We are All Friends Nowadays: But What is the Outcome of Online Friendship for Young People in Terms of Individual Social Capital?" (Anne Rice); (10) "Romanian Diaspora in the Making? An Online Ethnography of Romaniancommunity.net" (Gloria Macri); (11) "What's 'Smart' About Working from Home: Telework and the Sustainable Consumption of Distance in Ireland?" (Michael Hynes); and (12) "Surveillance Privacy and Technology: Contemporary Irish Perspectives" (Kenny Doyle). Section 3: Research and Reflections on Educational Practices: (13) Digital Divide in Post-Primary Schools (Ann Marcus-Quinn and Oliver McGarr); (14) "The Use of a Task-Based Online Forum in Language Teaching: Learning Practices and Outcomes (Marie-Thřs̈e Batardir̈e); (15) "Using Facebook in an Irish Third-Level Education Context: A Case-Study" (Catherine Jeanneau); (16) "Internet-Based Textual Interventions and Interactions: How Language Learners Engage Online in a Written Task" (Sylvie Thous͡ny); and (17) "Information and Communication Technology in Foreign Language Teaching: Leveraging the Internet to Make Language Learning Real" (Etìn Watson). Section 4: Research and Reflections on Irish Resources: (18) "The Born Digital Graduate: Multiple Representations of and Within Digital Humanities PhD Theses" (Sharon Webb, Aja Teehan, and John Keating); (19) DHO: Discovery--Stargazing from the Ground Up" (Niall O'Leary); (20) "Database in Theory and Practice: The Bibliography of Irish Literary Criticism" (Sonia Howell); (21) "Digital Humanities and Political Innovation: The SOWIT Model" (Vanessa Liston, Clodagh Harris, Mark O'Toole, and Margaret Liston). A Name Index is included.

Handbook of Research on Developing a Post-Pandemic Paradigm for Virtual Technologies in Higher Education

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Author :
Publisher : IGI Global
ISBN 13 : 1799869652
Total Pages : 432 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Handbook of Research on Developing a Post-Pandemic Paradigm for Virtual Technologies in Higher Education by : Loureiro, Sandra Maria Correia

Download or read book Handbook of Research on Developing a Post-Pandemic Paradigm for Virtual Technologies in Higher Education written by Loureiro, Sandra Maria Correia and published by IGI Global. This book was released on 2021-06-25 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: The COVID-19 pandemic has forced companies, institutions, citizens, and students to rapidly change their behaviors and use virtual technologies to perform their usual working tasks. Though virtual technologies for learning were already present in most universities, the pandemic has forced virtual technologies to lead the way in order to continue teaching and learning for students and faculty around the world. Universities and teachers had to quickly adjust everything from their curriculum to their teaching styles in order to adapt to an online learning environment. Online learning is a complex issue and one that comes with both challenges and opportunities; there is plenty of room for growth, and further study is required to better understand how to improve online education. The Handbook of Research on Developing a Post-Pandemic Paradigm for Virtual Technologies in Higher Education is a comprehensive reference book that presents the testimonials of teachers and students with various degrees of experience with distance learning and their utilization of current virtual tools and applications for learning, as well as the impact of these technologies and their potential future use. With topics ranging from designing an online learning course to discussing group work in an online environment, this book is ideal for teachers, educational software developers, IT consultants, instructional designers, administrators, professors, researchers, lecturers, students, and all those who are interested in learning more about distance learning and all the positive and negative aspects that accompany it.

Utilizing Technology, Knowledge, and Smart Systems in Educational Administration and Leadership

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Publisher : IGI Global
ISBN 13 : 1799814106
Total Pages : 371 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Utilizing Technology, Knowledge, and Smart Systems in Educational Administration and Leadership by : Durnali, Mehmet

Download or read book Utilizing Technology, Knowledge, and Smart Systems in Educational Administration and Leadership written by Durnali, Mehmet and published by IGI Global. This book was released on 2019-12-06 with total page 371 pages. Available in PDF, EPUB and Kindle. Book excerpt: Within educational organizations, administration and leadership are relied upon for the allocation of resources as well as the optimization of processes that can include data storage, knowledge management, and decision making. To support these expectations, technologies, knowledge, and smart systems must be put into place that allow administrators and leaders to accomplish these tasks as efficiently as possible. Utilizing Technology, Knowledge, and Smart Systems in Educational Administration and Leadership is an academic research book that examines knowledge regarding the scholarly exploration of the technologies, information/knowledge, and smart systems in educational administration and leadership. It provides a holistic, systematic, and comprehensive paradigm. Featuring a wide range of topics such as technology leadership in schools, technology integration in educational administration, and professional development, this book is ideal for school administrators, educational leaders, principals, IT consultants, educational software developers, academicians, researchers, professionals, educational policymakers, educators, and students.

Scholarly Communication and the Publish or Perish Pressures of Academia

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Publisher : IGI Global
ISBN 13 : 1522516980
Total Pages : 398 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Scholarly Communication and the Publish or Perish Pressures of Academia by : Munigal, Achala

Download or read book Scholarly Communication and the Publish or Perish Pressures of Academia written by Munigal, Achala and published by IGI Global. This book was released on 2016-10-17 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt: The promotion and dissemination of knowledge is a crucial part of the academic community. This is accomplished through the publication of new research through both traditional and emerging venues. Scholarly Communication and the Publish or Perish Pressures of Academia is an authoritative reference source for the latest material on methods and available networks for the publication of contemporary academic research. Highlighting innovative writing styles, ethical considerations, and marketing avenues, this book is ideally designed for researchers, upper-level students, scholars, professionals, and practitioners actively involved in the publication of academic research.

Online Distance Education

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Publisher : Athabasca University Press
ISBN 13 : 1927356628
Total Pages : 520 pages
Book Rating : 4.9/5 (273 download)

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Book Synopsis Online Distance Education by : Olaf Zawacki-Richter

Download or read book Online Distance Education written by Olaf Zawacki-Richter and published by Athabasca University Press. This book was released on 2014-06-01 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt: Online Distance Education: Towards a Research Agenda offers a systematic overview of the major issues, trends, and areas of priority in online distance education research. In each chapter, an international expert or team of experts provides an overview of one timely issue in online distance education, summarizing major research on the topic, discussing theoretical insights that guide the research, posing questions and directions for future research, and discussing the implications for distance education practice as a whole. Intended as a primary reference and guide for distance educators, researchers, and policymakers, Online Distance Education addresses aspects of distance education practice that have often been marginalized, including issues of cost and economics, concerns surrounding social justice, cultural bias, the need for faculty professional development, and the management and growth of learner communities. At once soundly empirical and thoughtfully reflective, yet also forward-looking and open to new approaches to online and distance teaching, this text is a solid resource for researchers in a rapidly expanding discipline.

Handbook of Research on Managing and Designing Online Courses in Synchronous and Asynchronous Environments

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Publisher : Information Science Reference
ISBN 13 : 9781799887010
Total Pages : pages
Book Rating : 4.8/5 (87 download)

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Book Synopsis Handbook of Research on Managing and Designing Online Courses in Synchronous and Asynchronous Environments by : Gurhan Durak

Download or read book Handbook of Research on Managing and Designing Online Courses in Synchronous and Asynchronous Environments written by Gurhan Durak and published by Information Science Reference. This book was released on 2021 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book presents contributed chapters for professionals who want to improve their understanding of online learning and develop their skills in designing and managing online courses offering different aspects of a successful distance education system and can be a guide for the institutions and the instructors offering distance education courses"--

Challenges and Opportunities for the Global Implementation of E-Learning Frameworks

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Publisher : IGI Global
ISBN 13 : 1799876098
Total Pages : 328 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Challenges and Opportunities for the Global Implementation of E-Learning Frameworks by : Khan, Badrul H.

Download or read book Challenges and Opportunities for the Global Implementation of E-Learning Frameworks written by Khan, Badrul H. and published by IGI Global. This book was released on 2021-02-19 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: As schools continue to explore the transition from traditional education to teaching and learning online, new instructional design frameworks are needed that can support with the development of e-learning content. The e-learning frameworks examined within this book have eight dimensions: (1) institutional, (2) pedagogical, (3) technological, (4) interface design, (5) evaluation, (6) management, (7) resource support, and (8) ethical. Each of these dimensions contains a group of concerns or issues that need to be examined to assess and develop an institutions e-capability in order to introduce the best e-learning practices. Challenges and Opportunities for the Global Implementation of E-Learning Frameworks presents global perspectives on the latest best practices and success stories of institutions that were able to effectively implement e-learning frameworks. An e-learning framework is used as a guide to examine e-learning practices in countries around the globe to reflect on opportunities and challenges for implementing quality learning. In this book, therefore, tips for success factors and issues relevant to failures will be presented along with an analysis of similarities and differences between several countries and educational lessons. While highlighting topics such as course design and development, ICT use in the classroom, and e-learning for different subjects, this book is ideal for university leaders, practitioners in e-learning, continuing education institutions, government agencies, course developers, in-service and preservice teachers, administrators, practitioners, stakeholders, researchers, academicians, and students seeking knowledge on how e-learning frameworks are being implemented across the globe.

Unschooling To University

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Publisher : Professional Parenting
ISBN 13 : 1775178609
Total Pages : 385 pages
Book Rating : 4.7/5 (751 download)

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Book Synopsis Unschooling To University by : Judy L. Arnall

Download or read book Unschooling To University written by Judy L. Arnall and published by Professional Parenting. This book was released on 2018-09-21 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: School is one option for education; homeschooling is the second, and unschooling is the third. Many parents are frustrated by the school system, perhaps because of bullying, crowded classrooms, and outdated, dull, online courses. Disengaged learners that have no say in their coerced curriculum tend to act out, tune out, or drop out. Education must change and unschooling is the fastest-growing alternative method of learning. Two decades ago, students registered with their local school based on their house address. Now, with the internet, students are borderless. Learning can occur anywhere, anytime, anyway and from anyone-including self-taught. Self-directing their education, unschoolers learn through: - Play - Projects - Reading - Volunteering - Video games - Sports - Mentorship - Travel - Life This book explores the path of 30 unschooled children who self-directed all or part of their education and were accepted by universities, colleges, and other postsecondary schools. Most have already graduated. What children need most are close relationships-parents, teachers, siblings, relatives, coaches, and mentors within a wider community, not just within an institutional school. Educational content is everywhere. Caring relationships are not. Families that embrace unschooling, do not have to choose between a quality education and a relaxed, connected family lifestyle. They can have both.

Virtual Reality in Education: Breakthroughs in Research and Practice

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Publisher : IGI Global
ISBN 13 : 1522581804
Total Pages : 873 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Virtual Reality in Education: Breakthroughs in Research and Practice by : Management Association, Information Resources

Download or read book Virtual Reality in Education: Breakthroughs in Research and Practice written by Management Association, Information Resources and published by IGI Global. This book was released on 2019-04-01 with total page 873 pages. Available in PDF, EPUB and Kindle. Book excerpt: Modern technology has infiltrated many facets of society, including educational environments. Through the use of virtual learning, educational systems can become more efficient at teaching the student population and break down cost and distance barriers to reach populations that traditionally could not afford a good education. Virtual Reality in Education: Breakthroughs in Research and Practice is an essential reference source on the uses of virtual reality in K-12 and higher education classrooms with a focus on pedagogical and instructional outcomes and strategies. Highlighting a range of pertinent topics such as immersive virtual learning environments, virtual laboratories, and distance education, this publication is an ideal reference source for pre-service and in-service teachers, school administrators, principles, higher education faculty, K-12 instructors, policymakers, and researchers interested in virtual reality incorporation in the classroom.

A Guide to Administering Distance Learning

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Author :
Publisher : BRILL
ISBN 13 : 9004471383
Total Pages : 425 pages
Book Rating : 4.0/5 (44 download)

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Book Synopsis A Guide to Administering Distance Learning by :

Download or read book A Guide to Administering Distance Learning written by and published by BRILL. This book was released on 2021-09-06 with total page 425 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Guide to Administering Online Learning provides an overview of tasks to be accomplished in order to direct dynamic online initiatives. Experienced distance learning teachers and administrators share their insights regarding what must be done to administer effective online learning.

The Distance Learning Playbook, Grades K-12

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Author :
Publisher : Corwin Press
ISBN 13 : 1071838350
Total Pages : 246 pages
Book Rating : 4.0/5 (718 download)

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Book Synopsis The Distance Learning Playbook, Grades K-12 by : Douglas Fisher

Download or read book The Distance Learning Playbook, Grades K-12 written by Douglas Fisher and published by Corwin Press. This book was released on 2020-06-15 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Effective teaching is effective teaching, no matter where it occurs The pandemic teaching of mid-2020 was not really distance learning, but rather crisis teaching. But starting now, teachers have the opportunity to prepare for distance learning with purpose and intent—using what works best to accelerate students’ learning all the while maintaining an indelible focus on equity. Harnessing the insights and experience of renowned educators Douglas Fisher, Nancy Frey, and John Hattie, The Distance Learning Playbook applies the wisdom and evidence of VISIBLE LEARNING® research to understand what works best with distance learning. Spanning topics from teacher-student relationships, teacher credibility and clarity, instructional design, assessments, and grading, this comprehensive playbook details the research- and evidence-based strategies teachers can mobilize to deliver high- impact learning in an online, virtual, and distributed environment. This powerful guide includes: Learning Intentions and Success Criteria for each module to track your own learning and model evidence-based teacher practices for meaningful learning A diversity of instructional approaches, including direct instruction, peer learning, and independent work that foster student self-regulation and move learning to deep and transfer levels Discussion of equity challenges associated with distance learning, along with examples of how teachers can work to ensure that equity gains that have been realized are not lost. Special guidance for teachers of young children who are learning from a distance Videos of the authors and teachers discussing a wide variety of distance learning topics Space to write and reflect on current practices and plan future instruction The Distance Learning Playbook is the essential hands-on guide to preparing and delivering distance learning experiences that are truly effective and impactful. To purchase from an Authorized Corwin Distributor click here. A Spanish translation of the Distance Learning Playbook, Grades K-12, Aprendizaje a Distancia Guia, Guia de Preescolar a Bachillerator, can be purchased by contacting Irene Yepez from Editorial Trillas at [email protected].