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Author : Matthew Elledge
Publisher :
ISBN 13 : 9780998989716
Total Pages : pages
Book Rating : 4.9/5 (897 download)
Download or read book The Buy in Theory written by Matthew Elledge and published by . This book was released on 2017-05-16 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Shelby D. Hunt
Publisher : Routledge
ISBN 13 : 131746513X
Total Pages : 619 pages
Book Rating : 4.3/5 (174 download)
Download or read book Marketing Theory written by Shelby D. Hunt and published by Routledge. This book was released on 2014-12-18 with total page 619 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the true classics in Marketing is now thoroughly revised and updated. "Marketing Theory" is both evolutionary and revolutionary. As in earlier editions, Shelby Hunt focuses on the marketing discipline's multiple stakeholders. He articulates a philosophy of science-based 'tool kit' for developing and analyzing theories, law-like generalizations, and explanations in marketing science. Hunt adds a new dimension to the book, however, by developing arguments for the position that Resource-Advantage Theory provides the foundation for a general theory of marketing and a theoretical foundation for business and marketing strategy. Also new to this edition are four chapters adapted and updated from Hunt's "Controversy in Marketing Theory" that analyze the 'philosophy debates' within the field, including controversies with respect to scientific realism, qualitative methods, truth, and objectivity.
Author : Michael A. Neblo
Publisher : Cambridge University Press
ISBN 13 : 1316419010
Total Pages : 233 pages
Book Rating : 4.3/5 (164 download)
Download or read book Deliberative Democracy between Theory and Practice written by Michael A. Neblo and published by Cambridge University Press. This book was released on 2015-11-19 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: Deliberative democrats seek to link political choices more closely to the deliberations of common citizens, rather than consigning them to speak only in the desiccated language of checks on a ballot. Sober thinkers from Plato to today, however, have argued that if we want to make good decisions we cannot entrust them to the deliberations of common citizens. Critics argue that deliberative democracy is wildly unworkable in practice. Deliberative Democracy between Theory and Practice cuts across this debate by clarifying the structure of a deliberative democratic system, and goes on to re-evaluate the main empirical challenges to deliberative democracy in light of this new frame. It simultaneously reclaims the wider theory of deliberative democracy and meets the empirical critics squarely on terms that advance, rather than evade, the debate. Doing so has important implications for institutional design, the normative theory of democracy, and priorities for future research and practice.
Author : Harold L. Miller, Jr.
Publisher : SAGE Publications
ISBN 13 : 1506340091
Total Pages : 1173 pages
Book Rating : 4.5/5 (63 download)
Download or read book The SAGE Encyclopedia of Theory in Psychology written by Harold L. Miller, Jr. and published by SAGE Publications. This book was released on 2016-01-05 with total page 1173 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing together a team of international scholars, The SAGE Encyclopedia of Theory in Psychology examines the contemporary landscape of all the key theories and theorists, presenting them in the context needed to understand their strengths and weaknesses. Key features include: · Approximately 300 signed entries fill two volumes · Entries are followed by Cross-References and Further Readings · A Reader's Guide in the front matter groups entries thematically · A detailed Index and the Cross-References provide for effective search-and-browse in the electronic version · Back matter includes a Chronology of theory within the field of psychology, a Master Bibliography, and an annotated Resource Guide to classic books in this field, journals, associations, and their websites The SAGE Encyclopedia of Theory in Psychology is an exceptional and scholarly source for researching the theory of psychology, making it a must-have reference for all academic libraries.
Author : Israel Mayer Kirzner
Publisher : Ludwig von Mises Institute
ISBN 13 : 1610160290
Total Pages : 340 pages
Book Rating : 4.6/5 (11 download)
Download or read book Market Theory and the Price System written by Israel Mayer Kirzner and published by Ludwig von Mises Institute. This book was released on 2007 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Israel Kirzner's outstanding book on price theory is back in print. It is been very difficult to obtain it for decades, even though it is surely the best textbook on Austrian price theory ever written. The prose is crystal clear and the organization exceptional. He takes the reader through the foundations of individual action, exchange, utility, demand and supply, production, and the market process itself. Had it been in print, it would have schooled generations in Austrian price theory, and it is surely useful in the classroom today, or for general reading. Not a collection of essays, it is an integrated presentation from top to bottom, written early in Kirzner's post-doctoral career.
Author : Hendri Hermawan Adinugraha
Publisher : Zahir Publishing
ISBN 13 : 6236995427
Total Pages : 114 pages
Book Rating : 4.2/5 (369 download)
Download or read book HALAL LIFESTYLE: Theory and Practice in Indonesia written by Hendri Hermawan Adinugraha and published by Zahir Publishing. This book was released on with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: The implications of the “halalization” phenomenon in Indonesia today involve not only the food sector but also other sectors. Starting with travel, medication in case of illness, fashion, make-up equipment for women to support their appearance, and other lifestyle models. A person’s habit of consuming goods/services oriented towards a halal frame of mind is also known as a halal lifestyle. Practising a halal lifestyle can ensure and manage the morality of everything that is done by someone involved in it. At the same time, the halal lifestyle also maintains human self-esteem, dignity, and respect; human self-control; and maintaining human integrity and individuality. Practising the halal lifestyle in this life is every Muslim’s right, but it is a privilege for any non-Muslim. Therefore, let’s start a halal lifestyle from an early age because halal is good for oneself and others.
Author : David Kivinen
Publisher : Springer
ISBN 13 : 0230295339
Total Pages : 237 pages
Book Rating : 4.2/5 (32 download)
Download or read book A Social and Economic Theory of Consumption written by David Kivinen and published by Springer. This book was released on 2010-12-08 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: Kaj Ilmonen was a pioneer in the third wave of the sociology of consumption. This book provides a balanced overview of the sociology of consumption, arguing that the enthusiasm of 'the third wave' exaggerated the role of the symbolic and imaginary at the expense of the materiality of human societies.
Author : Eric H. Kessler
Publisher : SAGE Publications
ISBN 13 : 1506324851
Total Pages : 1053 pages
Book Rating : 4.5/5 (63 download)
Download or read book Encyclopedia of Management Theory written by Eric H. Kessler and published by SAGE Publications. This book was released on 2013-03-01 with total page 1053 pages. Available in PDF, EPUB and Kindle. Book excerpt: In discussing a management topic, scholars, educators, practitioners, and the media often toss out the name of a theorist (Taylor, Simon, Weber) or make a sideways reference to a particular theory (bureaucracy, total quality management, groupthink) and move on, as if assuming their audience possesses the necessary background to appreciate and integrate the reference. This is often far from the case. Individuals are frequently forced to seek out a hodgepodge of sources varying in quality and presentation to provide an overview of a particular idea. This work is designed to serve as a core reference for anyone interested in the essentials of contemporary management theory. Drawing together a team of international scholars, it examines the global landscape of the key theories and the theorists behind them, presenting them in the context needed to understand their strengths and weaknesses to thoughtfully apply them. In addition to interpretations of long-established theories, it also offers essays on cutting-edge research as one might find in a handbook. And, like an unabridged dictionary, it provides concise, to-the-point definitions of key concepts, ideas, schools, and figures. Features and Benefits: Two volumes containing over 280 signed entries provide users with the most authoritative and thorough reference resources available on management theory, both in terms of breadth and depth of coverage. Standardized presentation format, organized into categories based on validity and importance, structures entries so that readers can assess the fundamentals, evolution, and impact of theories. To ease navigation between and among related entries, a Reader’s Guide groups entries thematically and each entry is followed by Cross-References. In the electronic version, the Reader’s Guide combines with the Cross-References and a detailed Index to provide robust search-and-browse capabilities. An appendix with a Chronology of Management Theory allows readers to easily chart directions and trends in thought and theory from early times to the present. An appendix with Central Management Insights allows readers to easily understand, compare, and apply major theoretical messages of the field. Suggestions for Further Reading at the end of each entry guide readers to sources for more detailed research and discussion. Key themes include: Nature of Management Managing People, Personality, and Perception Managing Motivation Managing Interactions Managing Groups Managing Organizations Managing Environments Strategic Management Human Resources Management International Management and Diversity Managerial Decision Making, Ethics, and Creativity Management Education, Research, and Consulting Management of Operations, Quality, and Information Systems Management of Entrepreneurship Management of Learning and Change Management of Technology and Innovation Management and Leadership Management and Social / Environmental Issues PLUS: Appendix of Chronology of Management Theory PLUS: Appendix of Central Management Insights
Author : Maureen O'Hara
Publisher : John Wiley & Sons
ISBN 13 : 0631207619
Total Pages : 310 pages
Book Rating : 4.6/5 (312 download)
Download or read book Market Microstructure Theory written by Maureen O'Hara and published by John Wiley & Sons. This book was released on 1998-03-06 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by one of the leading authorities in market microstructure research, this book provides a comprehensive guide to the theoretical work in this important area of finance.
Author : Shelby D. Hunt
Publisher : M.E. Sharpe
ISBN 13 : 9780765609311
Total Pages : 364 pages
Book Rating : 4.6/5 (93 download)
Download or read book Controversy in Marketing Theory written by Shelby D. Hunt and published by M.E. Sharpe. This book was released on 2003 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work analyses the major controversies in the "philosophy debates" raging throughout the field of marketing. Using an historical approach, it argues against relativism and for scientific realism as a philosophy for guiding marketing research and theory.
Author : George Ritzer
Publisher : SAGE Publications
ISBN 13 : 1071823264
Total Pages : 634 pages
Book Rating : 4.0/5 (718 download)
Download or read book Modern Sociological Theory written by George Ritzer and published by SAGE Publications. This book was released on 2021-02-07 with total page 634 pages. Available in PDF, EPUB and Kindle. Book excerpt: The authors are proud sponsors of the SAGE Keith Roberts Teaching Innovations Award—enabling graduate students and early career faculty to attend the annual ASA pre-conference teaching and learning workshop. Modern Sociological Theory gives readers a comprehensive overview of the major theorists and schools of sociological thought, from sociology′s 19th century origins through the mid-20th century. Written by an author team that includes one of the leading contemporary thinkers, the text integrates key theories with with biographical sketches of theorists, placing them in historical and intellectual context.
Author : Robert Wichers
Publisher : Elsevier
ISBN 13 : 9780080525846
Total Pages : 209 pages
Book Rating : 4.5/5 (258 download)
Download or read book A Theory of Individual Behavior written by Robert Wichers and published by Elsevier. This book was released on 1997-03-26 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Theory of Individual Behavior dispels the notion that individuals act as rational agents and strives to capture idiosyncratic humanness through rigorous mathematics. Wichers describes a version of economic behavior that is more comprehensive and satisfying than neoclassical models yet still consistent with the usual aggregated concepts that form the basis of applied microeconomics. Written in an accessible and convincing style, A Theory of Individual Behavior discusses innovative material in a format that encourages classroom use. All chapters have questions at their conclusions, and there is a strong emphasis on testable results. The book contains a short review of mathematical models and discussion of received microeconomic theory, as well as summaries at the ends of chapters and many examples and illustrations. Dispels the notion that individuals act as rational agents while capturing idiosyncratic human behavior through rigorous mathematics Presents an innovative approach to the evolution of microeconomic theory Promotes advances in behavioral theories in the social sciences, including psychology and sociology Delivers an accessible style with a strong emphasis on testable results
Author : Jack Rosenberry
Publisher : Routledge
ISBN 13 : 1000453588
Total Pages : 310 pages
Book Rating : 4.0/5 (4 download)
Download or read book Applied Mass Communication Theory written by Jack Rosenberry and published by Routledge. This book was released on 2021-09-30 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in its third edition, this dynamic textbook blends coverage of the major theories and research methods in mass communication to enable students to apply their knowledge in today’s media and communication careers. Maintaining a focus on modern professional application throughout, this text provides chronological coverage of the development and use of major theories, an overview of both quantitative and qualitative research methods, and a step-by-step guide to conducting a research project informed by this knowledge. It helps students bridge their academic coursework with professional contexts including public relations, advertising, and digital media contexts. It provides breakout boxes with definitions of key terms and theories, extended applied examples, and graphical models of key theories to offer a visualization of how the various concepts in the theory fit together. Applied Mass Communication Theory’s hybrid and flexible nature make it a useful textbook for both introductory and capstone courses on mass communication and media theory and research methods, as well as courses focused on media industries and professional skills. Instructors can access an online instructor’s manual, including sample exercises, test questions, and a syllabus, at www.routledge.com/9780367630362
Author : George Ritzer
Publisher : SAGE Publications
ISBN 13 : 1544396236
Total Pages : 489 pages
Book Rating : 4.5/5 (443 download)
Download or read book Contemporary Sociological Theory and Its Classical Roots written by George Ritzer and published by SAGE Publications. This book was released on 2022-04-18 with total page 489 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contemporary Sociological Theory and Its Classical Roots: The Basics is a brief survey of sociology′s major theorists and theoretical approaches, from the Classical founders to the present. The authors connect many theorists together into chapters with broad headings (Contemporary Integrative Theories, Contemporary Theories of Everyday Life, etc.) that offer students a big-picture, synthesized view of the entire span of sociological theory.
Author : Elizabeth C.J. Pike
Publisher : Routledge
ISBN 13 : 1136292411
Total Pages : 186 pages
Book Rating : 4.1/5 (362 download)
Download or read book Outdoor Adventure and Social Theory written by Elizabeth C.J. Pike and published by Routledge. This book was released on 2013-04-12 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Adventure and outdoor sports - from rock climbing to freestyle kayaking – are a modern social phenomenon that can tell us much about the relationship between sport, culture and contemporary society. In this engaging new introductory text, adventure sports are used to illustrate key concepts in social theory and to demonstrate why an understanding of social theory is essential for any student taking a course in sport, adventure, or outdoor education. Each chapter in the book introduces a key ‘classical’ or modern social theorist, including Marx, Durkheim, Weber and Elias, or a universal topic or issue in social theory, such as sustainability, commodification or identity. Within each of those chapters the theorist or topic is brought to life through case studies of adventurous activities and lived experiences, helping the reader to connect their own sporting and adventurous interests with the frameworks we use to understand wider culture and society. Concise and full of cutting-edge contemporary examples, Outdoor Adventure and Social Theory is the perfect companion for any module on the sociology of sport, adventure or outdoor recreation.
Author : Jeffrey Herbener
Publisher : Ludwig von Mises Institute
ISBN 13 : 1610162366
Total Pages : 189 pages
Book Rating : 4.6/5 (11 download)
Download or read book Pure Time-Preference Theory of Interest, The written by Jeffrey Herbener and published by Ludwig von Mises Institute. This book was released on 2011-12-15 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Jeffrey Thomas Nealon
Publisher : Rowman & Littlefield
ISBN 13 : 9780742519947
Total Pages : 236 pages
Book Rating : 4.5/5 (199 download)
Download or read book The Theory Toolbox written by Jeffrey Thomas Nealon and published by Rowman & Littlefield. This book was released on 2003 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: An introduction to literary and critical social theory. Key concepts include: race, gender, sexuality, power, difference, reading, author, meaning, culture, history, postmodernism, postcolonialism, space, time, popular culure and mass media.
