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The Business Of Sustainable Forestry Case Study Marketing Products
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Book Synopsis The Business of Sustainable Forestry Case Study - Marketing Products by : Tony Lent
Download or read book The Business of Sustainable Forestry Case Study - Marketing Products written by Tony Lent and published by . This book was released on 1999-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most forest products analysts exploring the market for sustainable forest products have been searching for the green consumer. They have assumed that the well-documented consumer concerns about the impact of the industry on the forest would make consumer demand the dominant force propelling the industry toward sustainability.While consumers' concerns about the industry's environmental impact remain important, many other, more powerful, forces are at work that will lead to an overall market shift towards sustainable forest management (SFM). These factors are converging to shift environmental attention on the industry from process controls and recycling to the management of forest resources. Today, a greater emphasis on the entire life cycle of forest products is pushing environmental concerns through the value chain from retail stores and pulp mills back down to the forest floor.This paper assesses the major drivers and pressures on the forest products industry that are combining to bring about more SFM; thereby, significantly increasing the volume of sustainably produced forest products entering the markets.The paper first looks at push drivers - those drivers putting pressure on the industry, pushing it towards greater sustainability. Second, external pull drivers are examined. These are incentives that encourage the forest products industry to change its practices and operate more sustainably. The third section describes how these push and pull drivers are converging to gradually create a market for sustainably produced forest products. Finally, geographic and industry structure factors are examined to identify how and where the transition to sustainable forestry is most likelyto emerge.
Author :Sustainable Forestry Working Group Publisher :MacArthur Foundation ISBN 13 :9781559636155 Total Pages :0 pages Book Rating :4.6/5 (361 download)
Book Synopsis The Business of Sustainable Forestry by : Sustainable Forestry Working Group
Download or read book The Business of Sustainable Forestry written by Sustainable Forestry Working Group and published by MacArthur Foundation. This book was released on 1998 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume provides 16 detailed case studies of major companies representing each step in the commercial chain from forest management to retailing forest products. The studies, from around the world, demonstrate what the shift to sustainability means for businesses involved in forest products - some of the world's most important renewable resources. Introductory chapters characterize the process and the gains for all companies, organizations and business schools engaged with sustainable forestry.
Book Synopsis The Business of Sustainable Forestry by :
Download or read book The Business of Sustainable Forestry written by and published by . This book was released on 1998 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Business of Sustainable Forestry by : Michael Jenkins
Download or read book The Business of Sustainable Forestry written by Michael Jenkins and published by Macarthur Foundation. This book was released on 1999-06-01 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A range of powerful forces -- increasing demand for wood, uncertain and decreasing supply, increasing environmental pressures, and growing markets for environmentally certified wood -- are changing the way the forest products industry conducts business. Forward-thinking firms have recognized the significance of these forces and are developing a new business model, one that will not only sustain revenues, but can ensure the long-term health of the forests upon which the industry depends.The Business of Sustainable Forestry integrates and analyzes a series of 21 case studies of industry leaders carried out by the Sustainable Forestry Working Group. The motivations of the pioneering firms studied are as varied as their characteristics, yet each has made significant progress. The authors of this book argue that the operations that have been most succeessful are those that have integrated sustainable forestry principles and practices into their overall corporate strategy. The book: describes the forces that are pushing the industry toward sustainability presents an overview of the new techniques and technologies that are making sustainable forestry more feasible than ever presents in clear, engaging prose company profiles that demonstrate both the promise of and the obstacles to sustainable forest management gives a clear-eyed look at practices such as certification and their capacity to transform the forest products market provides conclusions drawn from the cases by Stuart Hart of the University of North Carolina and Matt Arnold of the Management Institute for Environment and Business offers a succinct set of lessons learned The Business of Sustainable Forestry is the first book to present a composite snapshot of the business of sustainable forestry and the lessons learned by early adopters in form and language accessible to the general business reader. Forest and natural resource managers, forest products industry managers, and students and academics in schools of business and forestry will find the book a unique and valuable guide to an industry in transition.
Book Synopsis The Business of Sustainable Forestry Case Study - J Sainsbury Plc and the Home Depot by : Eric Hansen
Download or read book The Business of Sustainable Forestry Case Study - J Sainsbury Plc and the Home Depot written by Eric Hansen and published by . This book was released on 1999-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sustainable forest practices have become a pivotal issue within the forest products industry for a variety of reasons ranging from a broad sense of environmental awareness and responsibility to a more self-interested concern for maintaining the economic productivity of forests. Whether the forest products industry widely adopts sustainable practices, however, depends on their long-term economic viability. The development of broad demand and markets for sustainably produced wood products will be a key component of that economic viability.The efforts of retailers J Sainsbury plc (JS) in the United Kingdom and The Home Depot (HD) in the United States to stock their shelves with products drawn from well-managed forests place them at the forefront of this global issue. These large, respected retailers are uniquely positioned to merchandise sustainable forest products to the mass market and by so doing, lend credibility to these products and demonstrate the importance of the issue to the industry and the public. The buying power of these two companies is of such a magnitude that their purchasing practices can exert a strong influence on the forest products' industry worldwide.The initial programs of these two retailers and that of the 1995-Plus Group, a group of major wood products buyers in the United Kingdom, indicate that retailers and large wood products buyers will be instrumental in cultivating consumer awareness of certified products, as well as pulling suppliers toward certification and sustainable forest practices. A comparison of the activities of the two companies, which operate in different competitive, cultural, and political environments, identifies a variety of salient issuesthat will influence whether or not their initial efforts to market certified products are successful. The ability of these retailers to obtain and merchandise sustainable forest products is a barometer for the future direction of sustainable forestry.The material presented is drawn from a number of different sources and research methods. In-depth interviews with senior executives, wood products buyers, marketers, environmental managers, store managers, and retail employees from both companies were the primary sources of data. These interviews were balanced by discussions with the 1995-Plus Group, competing firms, and suppliers, visits to stores of both companies in different regions while posing as consumers, and supplemented with a review of published materials.
Book Synopsis Forest Certification by : Daniel J Vogt
Download or read book Forest Certification written by Daniel J Vogt and published by CRC Press. This book was released on 1999-11-29 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: Forest certification has been widely accepted as a tool that would encourage industrial and non-industrial management of resources in an environmentally acceptable, socially beneficial and economically viable manner. Much has been written on certification yet five issues have been missing, which this book addresses: an analysis of the scientific basis for the certification standards; a formal and mechanistic incorporation of social and natural system sustainability as part of the standards; the rationale for the different sets of standards that are currently being used to certify governmental, industrial and non-industrial organizations; the success of the different sets of standards in assessing the environmental acceptability, social benefits and economic viability of the managed system; and, the difficulty of certifying small landowners with current protocols. Forest Certification examines the historical roots of forest certification, the factors that guide the development of certification protocols, the players involved in certification, the factors determining the customers to be certified, and the benefits of certification. The book also covers the terminology and other issues intrinsic to certification that direct the structure of standards, the similarities between indicators of different human disturbances within the ecosystem/landscape and certification standards, and, finally, a case study evaluating the strengths and weaknesses of existing certification protocols. Forest Certification is unique in its analysis of the scientific basis for the structure of the forest certification protocols. It documents the roles of human values in the development of assessment protocols but demonstrates how elements of existing protocols should be used to produce non-value based standards.
Book Synopsis The Business of Sustainable Forestry Case Study - Colonial Craft by : Catherine M. Mater
Download or read book The Business of Sustainable Forestry Case Study - Colonial Craft written by Catherine M. Mater and published by . This book was released on 1999-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The discussion of the certification of forest systems has, until recently, revolved largely around the forests and those landowners who elect to invest in certification. However, the response of wood products manufacturers to certification efforts and their willingness to work with certified wood is as important to the acceptance of certification as timber producers' willingness to adopt it. If certification is, as many argue, incentive-based and market-driven, then a system must be in place beyond the forest that tracks certified wood flow through to finished products for consumers. Between the forest and the consumer stands the wood product manufacturer. Wood product manufacturers have their own set of criteria for deciding if and when to invest in certification. Some argue that in the present environment investment in certification is premature, since many questions about its economic viability and performance remain unanswered. They ask, for instance: Is there documented demand of sufficient size for certified wood products in the marketplace to warrant manufacturers to change their traditional business practices? Can a wood product manufacturer capture a premium off the sale of certified wood products? Is there added market and business advantage to offering certified wood products that is demonstrated in either increased product market share and/or increased company visibility? Can a manufacturer be cost competitive in product development if required to separate certified and noncertified wood supply and finished product at the production facility? Can certified wood production make a positive difference to the business bottom line? .The business case surrounding Colonial Craftprovides some surprising answers.
Book Synopsis The Business of Sustainable Forestry Case Study - STORA by : James A. McAlexander
Download or read book The Business of Sustainable Forestry Case Study - STORA written by James A. McAlexander and published by . This book was released on 1999-06 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt: We changed our attitudes, we listened, we learned, we cooperated, and we took the initiative. - Granqvist, supervising forester, STOR.Over the past ten years, Swedish forest products giant STORA has transformed its forest management to implement and verify a commitment to sustainable forestry. The company has hired a staff ecologist, implemented ecological landscape planning, brought local environmentalists into its management planning, retrained its workforce, and adopted new forest conservation measures. Most recently, STORA became Europe's first major timber company to have a large block of its forests certified by a third party as sustainably managed.Headquartered in Falun, Sweden, STORA is one of the largest forest products companies in the world with 1996 sales of $5.9 billion. The company ranks fifth worldwide in paper and board production, producing 1.9% of the world's production compared to 3.2% for industry leader, International Paper Co. STORA sells primarily paper products, but also runs four sawmills and is involved in power production, banking, and associated financial operations. The company owns a total of 2.3 million hectares of forest, primarily in Sweden, but it has holdings in Portugal and Canada, as well.In 1996 STORA became one of the first large commercial forestry operations in the world to attain third-party certification. The Forest Stewardship Council (FSC), the oldest and most credible certification system with environmentalists, certified STORA's holding in the Ludvika district. STORA's size and its importance in the global forest products industry makes its actions a milestone in the development of sustainable forestry. As STORA's evolution towardsustainable forestry indicates, certification has already become a strategic consideration for some forward-looking companies.
Book Synopsis Tapping the Green Market by : Abraham Guillen
Download or read book Tapping the Green Market written by Abraham Guillen and published by Routledge. This book was released on 2012-08-21 with total page 474 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is a rapidly growing interest in, and demand for, non-timber forest products (NTFPs). They provide critical resources across the globe fulfilling nutritional, medicinal, financial and cultural needs. However, they have been largely overlooked in mainstream conservation and forestry politics. This volume explains the use and importance of certification and eco-labelling for guaranteeing best management practices of non-timber forest products in the field. Using extensive case studies and global profiles of non-timber forest products, this work not only seeks to further our comprehension of certification processes but also broaden understanding of non-timber forest product management, harvesting and marketing. It should be useful to forest managers, policy-makers and conservation organizations as well as for academics in these areas.
Book Synopsis The Business of Sustainable Forestry Case Study - Emerging Technologies by : Catherine M. Mater
Download or read book The Business of Sustainable Forestry Case Study - Emerging Technologies written by Catherine M. Mater and published by . This book was released on 1999-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: As experience grows with sustainable forest management (SFM) practices throughout the world, one single factor continues to emerge as noncontrovertible: SFM practices do appear to cost more to implement in the forest. It is this factor that continues to drive the debate over whether SFM practices are economically-feasible for the forest products industry. If SFM proponents fail to recognize the importance of helping industry to increase the higher value of wood produced with equal or less resource use, then incentive-based efforts to infuse SFM practices and certified wood product development into accepted industry standards will not succeed. Finding ways to foster the adoption of emerging technologies that enable the forest industry to accomplish better bottom-line results could prove to be of significant benefit to fast-tracking the implementation of SFM practices worldwide. Identifying these emerging technologies, however, and providing a pathway for easier entry into the market is no simple task.This Emerging Technologies note highlights some of the most promising technologies, techniques, and strategies that may foster the implementation of SFM practices by offering improved environmental and bottom-line results to the forest products industry.
Book Synopsis The Business of Sustainable Forestry Case Study - Parsons Pine Product by : Catherine M. Mater
Download or read book The Business of Sustainable Forestry Case Study - Parsons Pine Product written by Catherine M. Mater and published by . This book was released on 1999-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the U.S. Congress passed the Endangered Species Act in 1973, and subsequently listed the spotted owl as an endangered species in 1990, the debate over the appropriate management of public and private forests has continued at a fevered pitch in the Pacific Northwest. The listing of the spotted owl has led to the loss of tens of thousands of jobs in the logging and forest products industry, which has leveled a heavy toll on many rural communities in Oregon, Washington, and California that have relied for decades on a robust forest products industry to sustain their economies. In 1992 in Oregon, for example, the wood products industry was nine times greater as a share of the total Oregon economy than the industry was as a share of the total U.S. economy. While heated debate in the press and at the grassroots levels continues surrounding these issues, many remain unaware of a fundamental shift toward value-added manufacturing that has occurred in the region's forest products industry.Since the late 1980s, employment in the secondary wood products industry in Oregon has increased from 27% to 40% of the total forest products workforce in 1995, according to the Oregon Employment Division. Total employment in Oregon for logging operations, sawmills, and veneer and plywood operations dropped between 1990-95, losing over 13,000 jobs. In contrast, the value-added and secondary wood products industry - furniture, millwork, cabinetry, and the like - actually generated 11% more jobs during that same period and outnumbered total employment opportunities by a 2:1 margin for sawmills, veneer, and plywood operations, and a 3:1 margin for logging operations. By 1995, the percentage growth rate forvalue-added wood production in Oregon outpaced the percentage growth rate of all other industry sectors in the state, including the burgeoning high-tech and electronics industry.Although an apparent surprise to economists tracking the economic impacts of harvest restrictions in the Pacific Northwest, the growth of the secondary wood products industry has proven to be a stabilizing influence to the overall Oregon economy. It has done so by focusing on making more product out of existing, or in many cases less, resource. In effect, the mandated harvest restrictions provided a unique two-by-four incentive to the industry to figure out how to maximize production with available resources. The results were surprising.Research by the Oregon Wood Products Competitiveness Corporation has documented that for every one million board feet of wood being processed into commodity lumber, on the average only three full-time, family-wage jobs are created. Full-time, family-wage jobs are year round positions that provide industry-competitive wage rates with benefits. If that same one million board feet in lumber were processed into component parts such as furniture blanks or table turnings, an additional twenty full-time, family-wage jobs could be created. And if that same one million board feet of wood represented in component parts were then processed into quality furniture for consumer use, another eighty full-time, family-wage jobs could be created.Even so, industry adaptation to more value-added wood product manufacturing has been slow. Citing, in part, the difficulties in changing an industry culture and mind-set, Oregon's Wood Products Competitiveness Corporation determined in 1995 that lessthan 20% of the log volume harvested just in the central Oregon region alone found its way to secondary manufacturers in the Northwest. Eighty percent of the total lumber volume (approximately 1.8 billion board feet of timber) was processed into value-added product outside the western region. This equated to between 4,000 and 25,000 missed job opportunities for the region because commodity lumber was redirected elsewhere.Increasing value-added wood product manufacturing in forest communities throughout the world may be as crittical for achieving sustainable forestry as implementing new forest management practices. Making more with less, maximizing on the resources sustainably harvested, and converting wood waste into wood profits and full-time, family-wage jobs are all fundamental components of value-added wood processing. They provide the framework for achieving sustainable forestry and sustainable community development.Parsons Pine Products, located in Ashland, Oregon, a small community of 14,000 people based in the heart of spotted owl territory, has been a pioneer and a leading advocate of value-added wood processing for the last fifty years. Once considered, by many in the industry, a maverick operation that often challenged traditional production assumptions and standard lumber grading rules, today Parsons Pine Products has emerged as a unique example of sustainable forest practices that turn trash boards into cash rewards. Its experiences in sustainable forest management SFM can be instructive for an industry in transition.
Book Synopsis Forest Policy for Private Forestry by : Lawrence Dale Teeter
Download or read book Forest Policy for Private Forestry written by Lawrence Dale Teeter and published by CABI. This book was released on 2002-12-06 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: Annotation. There is currently great concern about the sustainability of forestry and the contribution of private forestry towards this aim. The need to better understand the impact of different policy choices on private forestry has never been more important. This book includes a selection of peer-reviewed papers from a conference held in Atlanta in March 2001.
Book Synopsis Kobe Economic & Business Review by :
Download or read book Kobe Economic & Business Review written by and published by . This book was released on 1999 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Portico S. A. by : MacArthur Foundation
Download or read book Portico S. A. written by MacArthur Foundation and published by . This book was released on 1999-06-01 with total page 13 pages. Available in PDF, EPUB and Kindle. Book excerpt: Increasingly, countries encounter a dilemma: How to protect their forests while maximizing their economic potential. In developing countries the dilemma is particularly acute. Poverty leads to multiple, short-term demands on forests, and governments in poorer countries are often unable to mediate economic demands on forests with the broader concerns of forest sustainability. In such an environment, wood products companies find it harder to secure reliable supplies of high quality tropical hardwoods, and to operate where governments are increasingly regulating forest management. Portico, S.A., of Costa Rica, has confronted those challenges by adopting sustainable forest management (SFM) as a means to obtain a stable supply of high quality logs that it can use to manufacture high-end residential mahogany doors and accommodate increasingly stringent controls on the use of commercial forests. This booklet contains the history of logging practices in Costa Rica as well as Portico's market and strategic decisions.
Book Synopsis The Business of Sustainable Forestry Case Study - by : Diana Propper De Callejon
Download or read book The Business of Sustainable Forestry Case Study - written by Diana Propper De Callejon and published by . This book was released on 1999-06 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt: Destruction of the world's tropical forests remains a dramatic problem. In the midst of this destruction, sustainable forest management (SFM) has grown from a theoretical concept to a set of practical, procedural guidelines for harvesting natural forests in a way that minimizes damage to forest and ecosystem, while maximizing sustainable economic value. Still, the commercial viability of SFM has not been clearly demonstrated. Precious Woods, LTD., a Swiss-founded corporation active in Costa RIca and Brazil, is one of the few companies in the world attempting to conduct SFM. This case study examines Precious Woods' efforts to establish a sustainable tropical forestry business in Brazil, and identifies both the company's challenges and potential. This report is a project of The Sustainable Forestry Working Group Individuals from the following institutions participated in the preparation of this publication: Environmental Advantage, Inc. Forest Stewardship Council The John D. and Catherine T. MacArthur Foundation Management Institute for Environment and Business Mater Engineering, Ltd. Oregon State University, Colleges of Business and Forestry Pennsylvania State University, School of Forest Resources University of California at Berkeley, College of Natural Resources University of Michigan, Corporate Environmental Management Program Weyerhaeuser Company The World Bank, Environment Department World Resources Institute
Book Synopsis The Business of Sustainable Forestry Case Study - Pursuit of Innovation by : Jeff Romm
Download or read book The Business of Sustainable Forestry Case Study - Pursuit of Innovation written by Jeff Romm and published by MacArthur Foundation. This book was released on 1999-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This case study supports the concept that sustainable forestry is a process of adaptive leaarning that depends upon spontaneous innovation, investment, and institutional reform.
Book Synopsis Forest Products, Livelihoods and Conservation: case studies of non-timber forest product systems. volume 1 - Asia by : Koen Kusters
Download or read book Forest Products, Livelihoods and Conservation: case studies of non-timber forest product systems. volume 1 - Asia written by Koen Kusters and published by CIFOR. This book was released on 2004-01-01 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: V. 1: Asia. Editors: Koen Kusters and Brian Belcher; V. 2: Africa. Editors: Terry Sunderland and Ousseynou Ndoye.
