The Boron Letters

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The Boron Letters

Author : Gary Halbert
Publisher :
ISBN 13 : 9781484825983
Total Pages : 146 pages
Book Rating : 4.8/5 (259 download)

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Book Synopsis The Boron Letters by : Gary Halbert

Download or read book The Boron Letters written by Gary Halbert and published by . This book was released on 2013-06-11 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: A series of letters by history's greatest copywriter Gary C. Halbert, explaining insider tactics and sage wisdom to his youngest son Bond.Once only available as part of a paid monthly premium, The Boron Letters are unique in the marketing universe and now they are a bona fide cult classic among direct response marketers and copywriters around the world.The letters inside are written from a father to a son, in a loving way that goes far beyond a mere sales book or fancy "boardroom" advertising advice...It's more than a Master's Degree in selling & persuasion...it's hands-down the best SPECIFIC and ACTIONABLE training on how to convince people to buy your products or services than I have ever read. The Boron Letters contain knowledge well beyond selling. The letters also explain how to navigate life's hurdles.This marketing classic is personal and easily digestible. Plus... immediately after reading the first chapters, you can go out and make money and a real, noticeable difference in your marketplace. There are very few successful direct response marketers (online or off) who don't owe something to Gary Halbert...and for many of them, The Boron Letters is the crown jewel in their collection.Copywriters and marketers read and re-read The Boron Letters over and over again for a reason.These strategies, secrets and tips are going to be relevant 5, 10, even 100 years from now because they deal honestly with the part of human psychology which never changes, how to convince and convert folks into buyers.Bottom line? Read the first chapter. Get into the flow of Gary's mind. Then read the second. I dare you to NOT finish the entire darn thing. After you put a few of the lessons into practice, you too will find yourself reading The Boron Letters again and again like so many of today's top marketers.If you don't already have your copy get it now. I promise you won't regret it. My best,Lawton Chiles

The Robert Collier Letter Book

Author : Robert Collier
Publisher :
ISBN 13 : 9781774642191
Total Pages : 406 pages
Book Rating : 4.6/5 (421 download)

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Book Synopsis The Robert Collier Letter Book by : Robert Collier

Download or read book The Robert Collier Letter Book written by Robert Collier and published by . This book was released on 2021-03-04 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: Robert Collier was decades ahead of his time in writing down ways for man to improve his lot in life. He wrote "Secret of the Ages" during an active and successful life developed upon basic ideas which opened up new vistas of living for countless multitudes of people. Brought up to be a priest, he worked as a mining engineer, an advertising executive and a prolific writer and publisher. The Robert Collier Letter Book earned Robert Collier the distinction of being one of the greatest marketing minds in history. Robert Collier sales letters were successful because he wrote to his readers' needs. As an expert in marketing, his sales savvy and writing expertise placed hundreds of millions of dollars in his clients' pockets.

Breakthrough Advertising

Author : Eugene Schwartz
Publisher :
ISBN 13 : 9780998503509
Total Pages : pages
Book Rating : 4.5/5 (35 download)

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Book Synopsis Breakthrough Advertising by : Eugene Schwartz

Download or read book Breakthrough Advertising written by Eugene Schwartz and published by . This book was released on 2017-04-15 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Boron Separation Processes

Author : Nalan Kabay
Publisher : Elsevier
ISBN 13 : 0444634657
Total Pages : 405 pages
Book Rating : 4.4/5 (446 download)

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Book Synopsis Boron Separation Processes by : Nalan Kabay

Download or read book Boron Separation Processes written by Nalan Kabay and published by Elsevier. This book was released on 2015-01-19 with total page 405 pages. Available in PDF, EPUB and Kindle. Book excerpt: The impending crisis posed by water stress and poor sanitation represents one of greatest human challenges for the 21st century, and membrane technology has emerged as a serious contender to confront the crisis. Yet, whilst there are countless texts on wastewater treatment and on membrane technologies, none address the boron problem and separation processes for boron elimination. Boron Separation Processes fills this gap and provides a unique and single source that highlights the growing and competitive importance of these processes. For the first time, the reader is able to see in one reference work the state-of-the-art research in this rapidly growing field. The book focuses on four main areas: Effect of boron on humans and plants Separation of boron by ion exchange and adsorption processes Separation of boron by membrane processes Simulation and optimization studies for boron separation Provides in one source a state-of-the-art overview of this compelling area Reviews the environmental impact of boron before introducing emerging boron separation processes Includes simulation and optimization studies for boron separation processes Describes boron separation processes applicable to specific sources, such as seawater, geothermal water and wastewater

How to Make Maximum Money

Author : Loomington Belfort
Publisher :
ISBN 13 : 9781717986245
Total Pages : 198 pages
Book Rating : 4.9/5 (862 download)

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Book Synopsis How to Make Maximum Money by : Loomington Belfort

Download or read book How to Make Maximum Money written by Loomington Belfort and published by . This book was released on 2018-07-30 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fastest Cash-Producing Secrets Known to Man

Scientific Advertising

Author : Claude C. Hopkins
Publisher : Positive Club
ISBN 13 :
Total Pages : 128 pages
Book Rating : 4./5 ( download)

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Book Synopsis Scientific Advertising by : Claude C. Hopkins

Download or read book Scientific Advertising written by Claude C. Hopkins and published by Positive Club. This book was released on 2002-01-01 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Nobody should be allowed to have anything to do with advertising until he has read this book seven times. It changed the course of my life." said Ogilvy of that book. It is a must read for any marketer, advertiser, business person. Especially now that text based advertising has become once again so important. Think Adwords, Tweets, Facebook Updates… Advertising 101…

How to Write a Good Advertisement

Author : Victor O. Schwab
Publisher : Ravenio Books
ISBN 13 :
Total Pages : 303 pages
Book Rating : 4./5 ( download)

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Book Synopsis How to Write a Good Advertisement by : Victor O. Schwab

Download or read book How to Write a Good Advertisement written by Victor O. Schwab and published by Ravenio Books. This book was released on 2015-10-28 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: In How to Write a Good Advertisement, advertising expert Victor O. Schwab shares his proven techniques for crafting effective and persuasive advertisements. Drawing from his extensive experience in the industry, Schwab provides practical insights and strategies for capturing the attention of potential customers and compelling them to take action. Whether you're a seasoned marketer or just starting out, this book offers valuable guidance on how to create advertisements that deliver results.

The Adweek Copywriting Handbook

Author : Joseph Sugarman
Publisher : John Wiley & Sons
ISBN 13 : 111842879X
Total Pages : 374 pages
Book Rating : 4.1/5 (184 download)

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Book Synopsis The Adweek Copywriting Handbook by : Joseph Sugarman

Download or read book The Adweek Copywriting Handbook written by Joseph Sugarman and published by John Wiley & Sons. This book was released on 2012-06-19 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.

Hotter Than a Match Head

Author : Steve Boone
Publisher : ECW Press
ISBN 13 : 1770906029
Total Pages : 280 pages
Book Rating : 4.7/5 (79 download)

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Book Synopsis Hotter Than a Match Head by : Steve Boone

Download or read book Hotter Than a Match Head written by Steve Boone and published by ECW Press. This book was released on 2014-08-01 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: On October 15, 1967, bass player Steve Boone took the Ed Sullivan Show stage for the final time, with his band The Lovin' Spoonful. Since forming in a Greenwich Village hotel in early 1965, Boone and his bandmates had released an astounding nine Top 20 singles, the first seven of which hit the Billboard Top 10, including the iconic Boone co-writes "Summer in the City" and "You Didn't Have to Be So Nice." Little did Steve Boone know that the path of his life and career would soon take a turn for the bizarre, one that would eventually find him looking at the world through the bars of a jail cell. From captaining a seaworthy enterprise to smuggle marijuana into the U.S. from Colombia, to a period of addiction, to the successful reformation of the band he'd helped made famous, Hotter Than a Match Head tells the story of Boone's personal journey along with that of one of the most important and enduring groups of the 1960s.

First Hundred Million

Author : E. Haldeman-Julius
Publisher : Angelican Press
ISBN 13 : 9780978388379
Total Pages : 272 pages
Book Rating : 4.3/5 (883 download)

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Book Synopsis First Hundred Million by : E. Haldeman-Julius

Download or read book First Hundred Million written by E. Haldeman-Julius and published by Angelican Press. This book was released on 2008-07-01 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every publisher dreams of selling 100 million books. E. Haldeman Julius made it happen. Year after year, publishers go under before they even see a fraction of that number. The reason is simple. Few publishers truly know what the American public wants to read. Fewer still know what key words in a title can trigger a buying frenzy. Be different and gain control of your publishing success by applying the results of E. Haldeman Julius's amazing, scientific experiment. He published thousands of books, all with the same cover design, size and price. The only thing that set them apart was the title. He discovered that a change of a single word literally could mean thousands more in sales. Gain an insight into the American public's buying habits without breaking the bank. Apply key words that trigger your buyers' insatiable appetites and be the next publishing success. Don't hesitate, because your competitors sure won't.

English, August

Author : Upamanyu Chatterjee
Publisher : New York Review of Books
ISBN 13 : 9781590171790
Total Pages : 356 pages
Book Rating : 4.1/5 (717 download)

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Book Synopsis English, August by : Upamanyu Chatterjee

Download or read book English, August written by Upamanyu Chatterjee and published by New York Review of Books. This book was released on 2006-04-04 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: Agastya Sen, known to friends by the English name August, is a child of the Indian elite. His friends go to Yale and Harvard. August himself has just landed a prize government job. The job takes him to Madna, “the hottest town in India,” deep in the sticks. There he finds himself surrounded by incompetents and cranks, time wasters, bureaucrats, and crazies. What to do? Get stoned, shirk work, collapse in the heat, stare at the ceiling. Dealing with the locals turns out to be a lot easier for August than living with himself. English, August is a comic masterpiece from contemporary India. Like A Confederacy of Dunces and The Catcher in the Rye, it is both an inspired and hilarious satire and a timeless story of self-discovery.

This Book Will Teach You How to Write Better

Author :
Publisher :
ISBN 13 : 9780989895309
Total Pages : pages
Book Rating : 4.8/5 (953 download)

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Book Synopsis This Book Will Teach You How to Write Better by :

Download or read book This Book Will Teach You How to Write Better written by and published by . This book was released on 2013-08-26 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to get what you want. Learn how to increase your conversion rates. Learn how to make it easier to write anything (using formulas and mind-hacks). The information inside has turned keystrokes from my fingers, into millions of dollars in sales. Some of the concepts inside have been able to turn a poor man, into a rich man, by simply re-arranging some words on a page.

Methods of Soil Analysis, Part 3

Author : D. L. Sparks
Publisher : John Wiley & Sons
ISBN 13 : 0891188258
Total Pages : 1424 pages
Book Rating : 4.8/5 (911 download)

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Book Synopsis Methods of Soil Analysis, Part 3 by : D. L. Sparks

Download or read book Methods of Soil Analysis, Part 3 written by D. L. Sparks and published by John Wiley & Sons. This book was released on 2020-01-22 with total page 1424 pages. Available in PDF, EPUB and Kindle. Book excerpt: A thorough presentation of analytical methods for characterizing soil chemical properties and processes, Methods, Part 3 includes chapters on Fourier transform infrared, Raman, electron spin resonance, x-ray photoelectron, and x-ray absorption fine structure spectroscopies, and more.

The 16-Word Sales Letter(tm)

Author : Evaldo Albuquerque
Publisher :
ISBN 13 : 9781088742785
Total Pages : 90 pages
Book Rating : 4.7/5 (427 download)

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Book Synopsis The 16-Word Sales Letter(tm) by : Evaldo Albuquerque

Download or read book The 16-Word Sales Letter(tm) written by Evaldo Albuquerque and published by . This book was released on 2019-08-08 with total page 90 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 16-Word Sales Letter(tm) is a copy system that has generated over $120 million dollars for Agora Financial in the last two years alone. It's a simple formula that could help you generate millions in online sales... No matter how competitive your niche is....No matter what kind of product or service you're selling...And no matter your level of experience.That's because it can not only help you identify a new big idea for your market, but also help you structure your sales message for maximum emotional impact. If you're a copywriter, marketer or entrepreneur, you're about to discover a secret that could help you dominate your market, crush your competitors, and potentially add millions to your business and personal bank accounts.Advanced Praise for The 16-Word Sales Letter(tm) "This is the book I've been waiting for. For years, I've been asking myself: How can a guy whose native language is not even English be one of the best U.S. copywriters in history? Now I have the answer... nicely reduced to a simple, understandable formula. And the best thing is that it's a usable formula. Anyone seriously interested in copywriting should discover Evaldo's secret." --Bill Bonner, Founder of Agora. "It's not often that I come upon a copywriting strategy that feels new to me. And even less frequently do I encounter one that is both new and exciting. Evaldo Albuquerque's "16 Word Sales Letter(tm)" is such a strategy. I'm going to recommend this as a must-read to all my copywriting proteges." --Mark Ford, best-selling author and chief growth strategist for Agora."Evaldo is the world's greatest copywriter you've never heard of. Why haven't you heard of him? Because while others are selfpromoting ... heck, while they're eating, sleeping and relaxing... he's cranking out the next blockbuster. He never stops. He's a 9-figure sales machine and our business's secret weapon. This book is your blueprint to how the machine dominates. Read it and put it into action. Your royalty check will thank you." --Peter Coyne, founder of Paradigm Press, Agora Financial's largest imprint. "I'm recommending this book to everyone in my company, and making it required reading for all new hires. When it comes to books on "writing" I try to read everything new, and no matter how many books I pick up, I rarely find any ideas that are innovative (or even useful), but this book shattered my expectations--I found page after page packed with fresh ideas. It's engaging to read, and very easy to implement the writing techniques. Evaldo has uncovered a new way to write sales copy that is perfect for today's buyers; I really love this book, and after you turn the first two pages, you'll see exactly why. It's a must-read primer for anyone who writes sales copy.... Read this book--and learn from one of the best." --Oren Klaff, best-selling author of Pitch Anything and Flip the Script "Few people know his name. Yet, those at the highest levels of direct response advertising consider Evaldo Albuquerque the Michael Jordan of modern financial copywriting. His new book, The 16 Word Sales Letter(tm), reveals for the first time the secret to his astonishing success. In split tests, the selling formula Evaldo reveals in his book has won, repeatedly, against ad copy written by the world's top copywriters. When asked at a recent seminar I gave what are the two best books I've ever read on copywriting, my answer was Breakthrough Advertising by Eugene Schwartz and The 16 Word Sales Letter(tm) by Evaldo Albuquerque." --Caleb O'Dowd, www.roitips.com

AMA Complete Guide to Small Business Advertising

Author : Joe Vitale
Publisher : Contemporary Books
ISBN 13 :
Total Pages : 216 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis AMA Complete Guide to Small Business Advertising by : Joe Vitale

Download or read book AMA Complete Guide to Small Business Advertising written by Joe Vitale and published by Contemporary Books. This book was released on 1995 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: A book of formulas and techniques for creating successful advertising, designed for small business owners. Covers open letters and advertorials, headlines, using illustrations and photos, tips on writing ad copy, using testimonials and guarantees, direct mail, Yellow Pages tips, and radio and tv ads. Includes worksheets and checklists. Annotation copyright by Book News, Inc., Portland, OR

Deploy Empathy

Author : Michele Hansen
Publisher :
ISBN 13 : 9781737446637
Total Pages : pages
Book Rating : 4.4/5 (466 download)

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Book Synopsis Deploy Empathy by : Michele Hansen

Download or read book Deploy Empathy written by Michele Hansen and published by . This book was released on 2022-02-11 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Deploy Empathy will help you learn the skill of interviewing your customers-learning to truly listen to them-so that you can pull out their hidden needs, desires, and processes.Empathy is a skill that anyone can learn. Armed with the tactics you'll learn in this book and the toolbox of scripts and phrases, you'll be able to sell more of your existing product, build the right features that will delight your customers, and stop churn in its tracks.By the end of this book, you'll be able to interview customers and potential customers with confidence."A smart look at one of business's most overlooked but critical topics." - Morgan Housel, Partner at Collaborative Fund and Author of the International Best-Seller The Psychology of Money"Deploy Empathy is a rare treat: a deep dive, by an expert practitioner, into customer interviews. In addition to strategic exhortations to keep the interview focused on the customer, the tactical advice about phrasing to draw out their opinions and emotions without biasing them is top notch. I'd heartily recommend it to anyone who builds or sells.Deploy Empathy is, far and away, the best book I've ever read on user interviews, filled with tactical insights that were new even having done hundreds of them." - Patrick McKenzie (aka patio11), Founder, Kalzumeus Software

The Manual

Author : Sam Torode
Publisher :
ISBN 13 : 9781545461112
Total Pages : 64 pages
Book Rating : 4.4/5 (611 download)

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Book Synopsis The Manual by : Sam Torode

Download or read book The Manual written by Sam Torode and published by . This book was released on 2017-05-11 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: "If it is beyond your power to control, let it go.""Do not wish that all things will go well with you, but that you will go well with all things.""In this way, you will overcome life's challenges, rather than be overcome by them." Epictetus (c. AD 50-135) was a former Roman slave who became a great teacher, deeply influencing the future emperor Marcus Aurelius among many others. His philosophy, Stoicism, was practical, not theoretical--aimed at relieving human suffering here and now. Epictetus knew suffering--besides being enslaved, he was lame in one leg and walked with a crutch. The Manual is a collection of Epictetus' essential teachings and pithy sayings, compiled by one of his students. It is the most accessible and actionable guide to Stoic philosophy, as relevant today as it was in the Roman Empire.This new edition, published by Ancient Renewal, is rendered in contemporary English by Sam Torode.