The Art Of The Short Sale

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The Art of Short Selling

Author : Kathryn F. Staley
Publisher : John Wiley & Sons
ISBN 13 : 0471146323
Total Pages : 311 pages
Book Rating : 4.4/5 (711 download)

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Book Synopsis The Art of Short Selling by : Kathryn F. Staley

Download or read book The Art of Short Selling written by Kathryn F. Staley and published by John Wiley & Sons. This book was released on 1996-12-23 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: A one-of-a-kind book that shows you how to cash in on the latestinvesting trend--short selling "The Art of Short Selling is the best description of this difficulttechnique."--John Train, Train, Thomas, Smith Investment Counsel,and author of The New Money Masters "Kathryn Staley has done a masterful job explaining the highlyspecialized art of short selling. Her approach to telling the truestories of famous investment 'scams' will keep the readerspellbound, while teaching the investor many cruciallessons."--David W. Tice, Portfolio Manager, Prudent BearFund "Selling short is still a misunderstood discipline, but even themost raging bull needs to know this valuable technique to masterthe ever-changing markets."--Jim Rogers, author, InvestmentBiker On the investment playing field, there is perhaps no game moreexciting than short selling. With the right moves, it can yieldhigh returns; one misstep, however, can have disastrousconsequences. Despite the risk, a growing number of players areanteing up, sparked in part by success stories such as that ofGeorge Soros and the billions he netted by short selling theBritish pound. In The Art of Short Selling, Kathryn Staley, anexpert in the field, examines the essentials of this importantinvestment vehicle, providing a comprehensive game plan with whichyou can effectively play--and win--the short selling game. Whether used as a means of hedging bets, decreasing the volatilityof total returns, or improving returns, short selling must behandled with care--and with the right know-how. As Staley pointsout, "Short selling is not for the faint of heart. If a stock movesagainst the position holder, the effect on a portfolio and networth can be devastating. Investors need to understand the impacton their accounts as well as the consequences of getting bought inbefore they indulge in short selling." The Art of Short Sellingguides you--clearly and concisely--through the ins and outs of thishigh-risk, high-stakes game. The first--and most important--move in selling short is to identifyflaws in a business before its share prices drop. To help youtackle this key step, Staley shows you how to evaluate companyfinancial statements and balance sheets, make sense of returnratios, detect inconsistencies in inventory, and analyze thestatement of cash flows. Through real-world examples thatillustrate the shorting of bubble, high multiple growth, and themestocks, you'll proceed step by step through the complete processand learn to carry out all the essentials for a successful shortsell, including quantifying the risk factor and orchestratingcorrect timing, as well as implementing advanced valuationtechniques to execute the sell/buy. Packed with landmark, cutting-edge examples, up-to-the-minuteguidelines, and pertinent regulations, The Art of Short Selling isa timely and comprehensive reference that arms you with thenecessary tools to make a prepared and confident entrance onto theshort selling playing field.

The Art of the Short Sale

Author : Michael B. Citron
Publisher : Hillcrest Publishing Group
ISBN 13 : 1934937002
Total Pages : 105 pages
Book Rating : 4.9/5 (349 download)

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Book Synopsis The Art of the Short Sale by : Michael B. Citron

Download or read book The Art of the Short Sale written by Michael B. Citron and published by Hillcrest Publishing Group. This book was released on 2008-05 with total page 105 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Art of the Short Sale is your money making guide to the new housing market. Fact: Up to 95 percent of borrowers never respond to foreclosure notices. The Art of the Short Sale takes the mystery out of foreclosure. This simple and educational format serves as realtors' go-to guide on how to make money in the wake of the housing bubble. From walk-in closets to Wall Street, Citron sheds light on the factors that led to the rise and fall of real estate in the United States. Each chapter navigates readers through the process of helping borrowers avoid nagging lenders and overcome the obstacles of foreclosure, often through paying only a fraction of their debts. The Art of the Short Sale spells out in an easy to understand language the steps to succeed in this niche market and assists clients in eliminating debt, reducing tax liability, saving credit worthiness and avoiding deficiency judgements. With tips on assembling a short sale team, negotiating with out of state lenders and packaging clients' personal and financial circumstances in an effective way, this book is an essential resource for any real estate specialist aiming to adapt his business to the current housing climate.

The Art of Short Selling

Author : Kathryn F. Staley
Publisher : John Wiley & Sons
ISBN 13 : 9780471146322
Total Pages : 314 pages
Book Rating : 4.1/5 (463 download)

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Book Synopsis The Art of Short Selling by : Kathryn F. Staley

Download or read book The Art of Short Selling written by Kathryn F. Staley and published by John Wiley & Sons. This book was released on 1996-12-23 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: A one-of-a-kind book that shows you how to cash in on the latestinvesting trend--short selling "The Art of Short Selling is the best description of this difficulttechnique."--John Train, Train, Thomas, Smith Investment Counsel,and author of The New Money Masters "Kathryn Staley has done a masterful job explaining the highlyspecialized art of short selling. Her approach to telling the truestories of famous investment 'scams' will keep the readerspellbound, while teaching the investor many cruciallessons."--David W. Tice, Portfolio Manager, Prudent BearFund "Selling short is still a misunderstood discipline, but even themost raging bull needs to know this valuable technique to masterthe ever-changing markets."--Jim Rogers, author, InvestmentBiker On the investment playing field, there is perhaps no game moreexciting than short selling. With the right moves, it can yieldhigh returns; one misstep, however, can have disastrousconsequences. Despite the risk, a growing number of players areanteing up, sparked in part by success stories such as that ofGeorge Soros and the billions he netted by short selling theBritish pound. In The Art of Short Selling, Kathryn Staley, anexpert in the field, examines the essentials of this importantinvestment vehicle, providing a comprehensive game plan with whichyou can effectively play--and win--the short selling game. Whether used as a means of hedging bets, decreasing the volatilityof total returns, or improving returns, short selling must behandled with care--and with the right know-how. As Staley pointsout, "Short selling is not for the faint of heart. If a stock movesagainst the position holder, the effect on a portfolio and networth can be devastating. Investors need to understand the impacton their accounts as well as the consequences of getting bought inbefore they indulge in short selling." The Art of Short Sellingguides you--clearly and concisely--through the ins and outs of thishigh-risk, high-stakes game. The first--and most important--move in selling short is to identifyflaws in a business before its share prices drop. To help youtackle this key step, Staley shows you how to evaluate companyfinancial statements and balance sheets, make sense of returnratios, detect inconsistencies in inventory, and analyze thestatement of cash flows. Through real-world examples thatillustrate the shorting of bubble, high multiple growth, and themestocks, you'll proceed step by step through the complete processand learn to carry out all the essentials for a successful shortsell, including quantifying the risk factor and orchestratingcorrect timing, as well as implementing advanced valuationtechniques to execute the sell/buy. Packed with landmark, cutting-edge examples, up-to-the-minuteguidelines, and pertinent regulations, The Art of Short Selling isa timely and comprehensive reference that arms you with thenecessary tools to make a prepared and confident entrance onto theshort selling playing field.

The Complete Guide to Selling Stocks Short

Author : Matthew G. Young
Publisher : Atlantic Publishing Company
ISBN 13 : 1601383266
Total Pages : 290 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis The Complete Guide to Selling Stocks Short by : Matthew G. Young

Download or read book The Complete Guide to Selling Stocks Short written by Matthew G. Young and published by Atlantic Publishing Company. This book was released on 2010-11-12 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Successfully utilizing the stock market in these uncertain economic times can not only be hard; it can be downright confusing and that means you need a guide that helps you navigate the troubled waters. With recent developments in the market and the US Dollar down as much as 15% against many major world currencies, it is hard to keep up with the changing conditions, let alone to master a complex procedure such as short selling in which a careful negotiation between yourself and the broker is necessary. However, with this guide, which takes the concept and outlines it in simple, real world terms that both beginners and veterans alike can understand, you can start taking advantage of one of the major methods that has made brokers so successful around the world. This book is written for you, the new or beginning investor and with the right combination of new insights and developed investment strategies; even you can overcome the complexities of this problematic economy. You will learn how to start selling stocks short and what the concept entails. You will learn how to read the market and what it means when they go up and down, plus how to read those fluctuations before you even start making trades. You will learn what you need to do with a rally and which stocks should be sold short and which ones should not. You will learn the fundamental aspects of how cycles work and how to time your short sales. The basics of overhead supply will be discussed alone with head and shoulders taps. You will be shown the process of setting your price limits and knowing how to read and maintain those limits. Top stock brokers and home trading experts have been interviewed for this book and their expertise compiled to provide you a complete look at the world of short selling, including the details necessary for setting your puts and calls. The full anatomy of a short sale from the first action you take to the final sale is laid out in a detailed action plan and you will be given ideal models for short sales from the top companies in the world. This book, regardless of your expertise and experience in dealing with the stock market will help you learn everything you need to know to start short selling today. Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company presidentâe(tm)s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.

Sell Short

Author : Michael Shulman
Publisher : John Wiley & Sons
ISBN 13 : 047041233X
Total Pages : 240 pages
Book Rating : 4.4/5 (74 download)

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Book Synopsis Sell Short by : Michael Shulman

Download or read book Sell Short written by Michael Shulman and published by John Wiley & Sons. This book was released on 2009-03-30 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Come over to the short side. Ever since Dutch trader Isaac Le Maire invented short selling in 1609 (and evoked the first ban on it), short selling has been seen as the dark side of stock trading—slightly suspect and too intricate for individual investors. Today, short selling is an integral part of all markets and new tools can make it as simple as buying stocks. As Michael Shulman explains in this book, a short seller is a profit-seeking contrarian who sees opportunities others do not as a stock or market segment moves down. In Sell Short, Shulman turns the mystery of short selling inside out, revealing how using the same fundamental approach underlying the purchase of a stock can lead to tremendous opportunities on the short side. Shulman does not believe traditional short selling is a good trading approach for individuals and this simple, but comprehensive overview of short selling focuses on buying puts or, in some situations, exchange-traded funds (ETFs). Throughout these pages, Shulman reveals the day-to-day details needed to generate short side profits. He describes how short selling works and how individual investors can best identify compelling opportunities before Wall Street finds them. Shulman also helps you to determine what part of your portfolio will fund short selling, what percentage of your capital should go to the short side, and how big each position should be. Filled with in-depth insights and straightforward advice, Sell Short walks you through the mechanics of opening, managing, and closing a position, including rolling or pressing a position to increase profits. (Shulman does cover traditional shorting, though, in case you'd like to take that route.) Step by step, this book prepares you to: Prospect for gold in fading stocks See opportunities that Wall Street misses Create, manage, and exit a position Short stocks, markets, and indices as well as specific sub-segments of the market, real estate (through REITs), commodities, and even countries Create the "rocket-fueled trade"—the higher-risk purchase of calls on double inverse ETFs Explore a dvanced trading techniques such as selling calls, hedging, bear call spreads, selling puts on short ETFs, and more

The Art of Pixar Short Films

Author : Amid Amidi
Publisher : Chronicle Books
ISBN 13 : 1452165211
Total Pages : 165 pages
Book Rating : 4.4/5 (521 download)

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Book Synopsis The Art of Pixar Short Films by : Amid Amidi

Download or read book The Art of Pixar Short Films written by Amid Amidi and published by Chronicle Books. This book was released on 2017-05-16 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: While Pixar Animation Studios was creating beloved feature-length films such as Monsters Inc., Ratatouille, and WALLE, it was simultaneously testing animation and storytelling techniques in dozens of memorable short films. Andre and Wally B proved that computer animation was possible; Tin Toy laid the groundwork for what would become Toy Story; and Mike's New Car exposed Pixar's finely tuned funny bone. In The Art of Pixar Short Films, animation expert and short film devotee Amid Amidi shines a spotlight on these and many more memorable vignettes from the Pixar archive. Essays and interviews illuminate more than 250 full-color pastels, pencil sketches, storyboards, and final rendered frames that were the foundation of Pixar's creative process.

The Art of Short Form Content

Author : Bryan Cook
Publisher : CRC Press
ISBN 13 : 1317329961
Total Pages : 200 pages
Book Rating : 4.3/5 (173 download)

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Book Synopsis The Art of Short Form Content by : Bryan Cook

Download or read book The Art of Short Form Content written by Bryan Cook and published by CRC Press. This book was released on 2015-12-22 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Art of Short Form Content: From Concept to Color Correction is an in-depth examination of the craft of creating short form filmic content – a category which includes television commercials, music videos, television promos, movie trailers, digital billboards, corporate videos, and pretty much anything else with a running time under five minutes. Though short form is an important part of the film industry, it is typically overlooked in books on the art of filmmaking. The Art of Short Form Content fills this industry void by answering the type of questions that working short form content creators deal with every day. As Cook explains, though short form content is limited in duration, it is not limited in quality and message. In this step-by-step, full-color guide you will find: • Interviews with leading short form content creators • Details on how to create everything from a corporate piece to a Super Bowl spot • Strategies for how to quickly attract viewer attention to your content • Extensive information on how to best utilize the craft of film-making in an advertising context • A comprehensive companion website that can be found at www.focalpress.com/cw/cook

Sell and Sell Short

Author : Alexander Elder
Publisher : John Wiley & Sons
ISBN 13 : 1118039351
Total Pages : 312 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis Sell and Sell Short by : Alexander Elder

Download or read book Sell and Sell Short written by Alexander Elder and published by John Wiley & Sons. This book was released on 2011-01-06 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Sell and Sell Short, Dr. Alexander Elder examines one of the most overlooked aspects of trading and reveals how you can protect and profit from your trades by exiting them the right way. Throughout the book, he explains how to set profit targets and stop-loss orders prior to entering any trade. He also shares real-world examples that show how to manage your position by adjusting your exit points as a trade unfolds. Along the way, Elder also addresses short selling.

Sold Short

Author : Manuel P. Asensio
Publisher : John Wiley & Sons
ISBN 13 : 0471437115
Total Pages : 288 pages
Book Rating : 4.4/5 (714 download)

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Book Synopsis Sold Short by : Manuel P. Asensio

Download or read book Sold Short written by Manuel P. Asensio and published by John Wiley & Sons. This book was released on 2002-03-14 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: A revealing expose by one of today's most successful andcontroversial speculators Short-selling, or betting on a drop in the price of a stock, hasbeen described by its many opponents as everything from shady todownright evil. And no one today personifies the practice betterthan short-seller extraordinaire Manuel Asensio. Though he has beenbranded in the press as a market saboteur, Asensio staunchlydefends his practices, claiming that, above all, he is out toexpose rampant fraud being perpetrated by unscrupulous stockpromoters. Is Asensio a "Minion of Satan" as they say in the onlinechat rooms, or is he really a misunderstood guardian angel of freemarket capitalism? In this tell-all account, Asensio offers readersa lively narrative, peppered with unforgettable anecdotes such asthe story of why he shorted Diana, General Nutrition, Solv-Ex,Turbodyne, and many other high-profile stocks. And he armsinvestors with proven techniques for reducing the inherent risks ofshort-selling while maximizing returns. Clearly, Asensio invitesboth praise and criticism, but his methodology works, and SoldShort is a compelling and fascinating read about this oftenmysterious side of the market--and one of the most controversialindividuals behind it. Manuel Asensio (New York, NY) is founder and Chairman of Asensio& Co., Inc. He has over twenty years of corporate finance andresearch experience. He has been featured in Business Week, theWall Street Journal, Barron's, Fortune, Forbes, Worth, the New YorkTimes, New York magazine, and the New Republic, among other leadingnational and international publications.

Trump: The Art of the Deal

Author : Donald J. Trump
Publisher : Ballantine Books
ISBN 13 : 0307575330
Total Pages : 401 pages
Book Rating : 4.3/5 (75 download)

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Book Synopsis Trump: The Art of the Deal by : Donald J. Trump

Download or read book Trump: The Art of the Deal written by Donald J. Trump and published by Ballantine Books. This book was released on 2009-12-23 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: President Donald J. Trump lays out his professional and personal worldview in this classic work—a firsthand account of the rise of America’s foremost deal-maker. “I like thinking big. I always have. To me it’s very simple: If you’re going to be thinking anyway, you might as well think big.”—Donald J. Trump Here is Trump in action—how he runs his organization and how he runs his life—as he meets the people he needs to meet, chats with family and friends, clashes with enemies, and challenges conventional thinking. But even a maverick plays by rules, and Trump has formulated time-tested guidelines for success. He isolates the common elements in his greatest accomplishments; he shatters myths; he names names, spells out the zeros, and fully reveals the deal-maker’s art. And throughout, Trump talks—really talks—about how he does it. Trump: The Art of the Deal is an unguarded look at the mind of a brilliant entrepreneur—the ultimate read for anyone interested in the man behind the spotlight. Praise for Trump: The Art of the Deal “Trump makes one believe for a moment in the American dream again.”—The New York Times “Donald Trump is a deal maker. He is a deal maker the way lions are carnivores and water is wet.”—Chicago Tribune “Fascinating . . . wholly absorbing . . . conveys Trump’s larger-than-life demeanor so vibrantly that the reader’s attention is instantly and fully claimed.”—Boston Herald “A chatty, generous, chutzpa-filled autobiography.”—New York Post

The Art Of Speculation

Author : Philip L. Carret
Publisher : Pickle Partners Publishing
ISBN 13 : 1786256746
Total Pages : 401 pages
Book Rating : 4.7/5 (862 download)

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Book Synopsis The Art Of Speculation by : Philip L. Carret

Download or read book The Art Of Speculation written by Philip L. Carret and published by Pickle Partners Publishing. This book was released on 2015-11-06 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: Philip L. Carret (1896-1998) was a famed investor and founder of The Pioneer Fund (Fidelity Mutual Trust), one of the first Mutual Funds in the United States. A former Barron’s reporter and WWI aviator, Carret launched the Mutual Trust in 1928 after managing money for his friends and family. The initial effort evolved into Pioneer Investments. He ran the fund for 55 years, during which an investment of $10,000 became $8 million. Warren Buffett said of him that he had “the best long term investment record of anyone I know” He is most famous for the long successful track record he achieved investing in Common Stocks and for being one of Warren Buffett’s role models. This book comprises a series of articles written for Barron’s and published in book form in 1930.—Print Ed.

When Stocks Crash Nicely

Author : Kathryn F. Staley
Publisher : HarperCollins Publishers
ISBN 13 :
Total Pages : 280 pages
Book Rating : 4.3/5 (512 download)

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Book Synopsis When Stocks Crash Nicely by : Kathryn F. Staley

Download or read book When Stocks Crash Nicely written by Kathryn F. Staley and published by HarperCollins Publishers. This book was released on 1991 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite the fact that the Dow is hovering around all-time highs and the Great American Bull Market appears to be entering its eighth year, that hardy band of professional curmudgeons known as short sellers continues to prosper, in some cases earning more than a 50% return. Staley shows how to nalyze stock ripe for short selling.

The Art & Craft of the Short Story

Author : Rick DeMarinis
Publisher : Open Road Media
ISBN 13 : 1504036859
Total Pages : 300 pages
Book Rating : 4.5/5 (4 download)

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Book Synopsis The Art & Craft of the Short Story by : Rick DeMarinis

Download or read book The Art & Craft of the Short Story written by Rick DeMarinis and published by Open Road Media. This book was released on 2016-10-04 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Art & Craft of the Short Story explores every key element of short fiction, including story structure and form; creative and believable characters; how to begin and where to end; and the generation of ideas; as well as technical aspects such as point of view; plot; description and imagery; and theme. Examples from the work of a wide variety are used. The author includes five of his own stories to demonstrate these topics.

Modern Art: A Very Short Introduction

Author : David Cottington
Publisher : OUP Oxford
ISBN 13 : 0191577820
Total Pages : 169 pages
Book Rating : 4.1/5 (915 download)

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Book Synopsis Modern Art: A Very Short Introduction by : David Cottington

Download or read book Modern Art: A Very Short Introduction written by David Cottington and published by OUP Oxford. This book was released on 2005-02-24 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: As public interest in modern art continues to grow, as witnessed by the spectacular success of Tate Modern and the Bilbao Guggenheim, there is a real need for a book that will engage general readers, offering them not only information and ideas about modern art, but also explaining its contemporary relevance and history. This book achieves all this and focuses on interrogating the idea of 'modern' art by asking such questions as: What has made a work of art qualify as modern (or fail to)? How has this selection been made? What is the relationship between modern and contemporary art? Is 'postmodernist' art no longer modern, or just no longer modernist - in either case, why, and what does this claim mean, both for art and the idea of 'the modern'? Cottington examines many key aspects of this subject, including the issue of controversy in modern art, from Manet's Dejeuner sur L'Herbe (1863) to Picasso's Les Demoiselles, and Tracey Emin's Bed, (1999); and the role of the dealer from the main Cubist art dealer Kahnweiler to Charles Saatchi. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.

The Anarchist's Design Book

Author : Christopher Schwarz
Publisher :
ISBN 13 : 9780990623076
Total Pages : pages
Book Rating : 4.6/5 (23 download)

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Book Synopsis The Anarchist's Design Book by : Christopher Schwarz

Download or read book The Anarchist's Design Book written by Christopher Schwarz and published by . This book was released on 2016-02-28 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Trade Like an O'Neil Disciple

Author : Gil Morales
Publisher : John Wiley & Sons
ISBN 13 : 0470886757
Total Pages : 390 pages
Book Rating : 4.4/5 (78 download)

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Book Synopsis Trade Like an O'Neil Disciple by : Gil Morales

Download or read book Trade Like an O'Neil Disciple written by Gil Morales and published by John Wiley & Sons. This book was released on 2010-08-05 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: How two former traders of William J. O'Neil + Company made mad money using O'Neil's trading strategies, and how you can, too From the successes and failures of two William O'Neil insiders, Trade Like an O'Neil Disciple: How We Made Over 18,000% in the Stock Market in 7 Years is a detailed look at how to trade using William O'Neil's proven strategies and what it was like working side-by-side with Bill O'Neil. Under various market conditions, the authors document their trades, including the set ups, buy, add, and sell points for their winners. Then, they turn the magnifying glass on themselves to analyze their mistakes, including how much they cost them, how they reacted, and what they learned. Presents sub-strategies for buying pocket pivots and gap-ups Includes a market direction timing model, as well as updated tools for selling stocks short Provides an "inside view" of the authors' experiences as proprietary, internal portfolio managers at William O'Neil + Company, Inc. from 1997-2005 Detailing technical information and the trading psychology that has worked so well for them, Trade Like an O'Neil Disciple breaks down what every savvy money manager, trader and investor needs to know to profit enormously in today’s stock market.

The Art of Profitability

Author : Adrian Slywotzky
Publisher : Business Plus
ISBN 13 : 0759527725
Total Pages : 151 pages
Book Rating : 4.7/5 (595 download)

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Book Synopsis The Art of Profitability by : Adrian Slywotzky

Download or read book The Art of Profitability written by Adrian Slywotzky and published by Business Plus. This book was released on 2002-09-26 with total page 151 pages. Available in PDF, EPUB and Kindle. Book excerpt: An extraordinarily new business slant on how companies can generate greater profits in 23 compact lessons with ongoing tutorials between two fictitious individuals. In the past, companies taught their employees about quality. In today's unstable economy, employers must stress the importance of profitability. Now with scores of examples from the global marketplace, the bestselling coauthor of The Profit Zone and Profit Patterns takes you to a higher level in the art of business. Each of the twenty-three chapters in this concise, challenging book presents a different, powerful business model...and a provocative dialogue between an extraordinary teacher called David Zhao and his young protégé. Revealed are the invisible but significant governing principles that allow businesses to survive and prosper in any economic climate. By participating in each session with the exuberant, challenging master, you too will learn how your company and your competitors generate profit...what approach best applies to your profit-making strategy...what specific actions your organization can take in the next ninety days to improve its bottom line...and more.