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The Alpha Strategy And The Omega Strategy
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Book Synopsis Resistance and Persuasion by : Eric S. Knowles
Download or read book Resistance and Persuasion written by Eric S. Knowles and published by Psychology Press. This book was released on 2004-02-26 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: Resistance and Persuasion is the first book to analyze the nature of resistance and demonstrate how it can be reduced, overcome, or used to promote persuasion. By examining resistance, and providing strategies for overcoming it, this new book generates insight into new facets of influence and persuasion. With contributions from the leaders in the field, this book presents original ideas and research that demonstrate how understanding resistance can improve persuasion, compliance, and social influence. Many of the authors present their research for the first time. Four faces of resistance are identified: reactance, distrust, scrutiny, and inertia. The concluding chapter summarizes the book's theoretical contributions and establishes a resistance-based research agenda for persuasion and attitude change. This new book helps to establish resistance as a legitimate sub-field of persuasion that is equal in force to influence. Resistance and Persuasion offers many new revelations about persuasion: *Acknowledging resistance helps to reduce it. *Raising reactance makes a strong message more persuasive. *Putting arguments into a narrative increases their influence. *Identifying illegitimate sources of information strengthens the influence of legitimate sources. *Looking ahead reduces resistance to persuasive attempts. This volume will appeal to researchers and students from a variety of disciplines including social, cognitive, and health psychology, communication, marketing, political science, journalism, and education.
Book Synopsis The Science of Social Influence by : Anthony R. Pratkanis
Download or read book The Science of Social Influence written by Anthony R. Pratkanis and published by Psychology Press. This book was released on 2011-02-25 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: The contributions to this volume capture the thrill of current work on social influence, as well as providing a tutorial on the scientific and technical aspects of this research. The volume teaches the student to: Learn how to conduct lab, field and case research on social influence through example by leading researchers Find out about the latest discoveries including the status of research on social influence tactics, dissonance theory, conformity, and resistance to influence Discover how seemingly complex issues such as power, rumors, group and minority influence and norms can be investigated using the scientific method Apply knowledge to current influence campaigns to find out what works and what does not. The Science of Social Influence is the perfect core or complementary text for advanced undergraduate or graduate students in courses such as Attitudes and Attitude Change, Communications, Research Methods and, of course, Social Influence.
Author :Pokemon Company International Publisher :Pokemon Company International ISBN 13 :9781101898284 Total Pages :0 pages Book Rating :4.8/5 (982 download)
Book Synopsis Pokemon Omega Ruby & Pokemon Alpha Sapphire: The Official National Pokedex by : Pokemon Company International
Download or read book Pokemon Omega Ruby & Pokemon Alpha Sapphire: The Official National Pokedex written by Pokemon Company International and published by Pokemon Company International. This book was released on 2015 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Data on more than 700 Pok?mon!"--Amazon.com.
Book Synopsis The Psychology of Advertising by : Bob M. Fennis
Download or read book The Psychology of Advertising written by Bob M. Fennis and published by Psychology Press. This book was released on 2015-12-22 with total page 451 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advertising is a ubiquitous and powerful force, seducing us into buying wanted and sometimes unwanted products and services, donating to charitable causes, voting for political candidates, and changing our health-related lifestyles for better or worse. The impact of advertising is often subtle and implicit, but sometimes blatant and impossible to overlook. This revised and fully updated new edition of The Psychology of Advertising offers a comprehensive and state-of-the-art overview of the psychological findings on the impact of advertising, and discusses the research in the context of recent developments in the fields of social and consumer psychology. Key questions covered in the volume include: What impact does advertising have on consumer behavior? What causes this impact? What are the psychological processes responsible for the effectiveness of advertising? How do consumers make sense of advertising messages? Which messages "get across" successfully and when, and why? How do new online and digital technologies affect consumer judgement and choice? Engagingly written, and including a comprehensive glossary of frequently used concepts, The Psychology of Advertising is a unique and invaluable resource for advanced undergraduate and graduate students, and for researchers and lecturers in social psychology, marketing, and communications. It is also a valuable guide for professionals working in advertising, public health, public services and political communication.
Book Synopsis The Knee of Listening by : Adi Da Samraj
Download or read book The Knee of Listening written by Adi Da Samraj and published by North Atlantic Books. This book was released on 2004 with total page 866 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Knee Of Listening has transformed the lives of thousands of secular and religious seekers since it was first published in 1972. Avatar Adi Da& ’ s spiritual autobiography tells the miraculous story of His unique incarnation and revelation in the West for the sake of liberating all beings. This newly expanded edition includes: - An expanded description of Avatar Adi Da's early life, leading up to His Divine Re-Awakening in 1970. - The secrets of Adi Da's & " Pre-History& " before His birth in 1939. - Revelations about the Spiritual Work of the great Realizers in Adi Da's lineage, and His unique Demonstration of the Seventh Stage of Life. - The profound events of & " Yogic death& " (in 1986, 1999, and 2000) that occurred after His Divine Re-Awakening--events that completed Adi Da's process of Incarnating the Divine Conscious Light.
Book Synopsis Understanding Public Speaking by : Braj Mohan
Download or read book Understanding Public Speaking written by Braj Mohan and published by Taylor & Francis. This book was released on 2019-04-26 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public speaking is a much coveted yet difficult art. This book illustrates the use of various linguistic devices and persuasive strategies with examples from the speeches of powerful orators in history. It systematically draws on the various approaches to public speaking and persuasive discourse to present new insights and techniques. The volume: Critically examines strategies of persuasive oratory. Draws on extensive investigation of a corpus of famous public speeches in history. Focuses on the needs of those who want to brush up their public speaking skills. The volume will be a key reference for aspiring civil servants, lawyers, business and corporate professionals, and politicians. It will be of great interest to scholars of linguistics, and political and business communication.
Book Synopsis The Science of Social Influence by : Anthony R. Pratkanis
Download or read book The Science of Social Influence written by Anthony R. Pratkanis and published by Psychology Press. This book was released on 2011-02-25 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt: The contributions to this volume capture the thrill of current work on social influence, as well as providing a tutorial on the scientific and technical aspects of this research. The volume teaches the student to: Learn how to conduct lab, field and case research on social influence through example by leading researchers Find out about the latest discoveries including the status of research on social influence tactics, dissonance theory, conformity, and resistance to influence Discover how seemingly complex issues such as power, rumors, group and minority influence and norms can be investigated using the scientific method Apply knowledge to current influence campaigns to find out what works and what does not. The Science of Social Influence is the perfect core or complementary text for advanced undergraduate or graduate students in courses such as Attitudes and Attitude Change, Communications, Research Methods and, of course, Social Influence.
Download or read book Fair Game written by Patricia Briggs and published by Penguin. This book was released on 2013-01-29 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: #1 New York Times bestselling author Patricia Briggs' third Alpha and Omega novel brings werewolves out of the darkness and into a society where fear and prejudice could turn the hunters into the prey… It is said that opposites attract. And in the case of werewolves Anna Latham and Charles Cornick, they mate. The son—and enforcer—of the leader of the North American werewolves, Charles is a dominant Alpha. While Anna, an Omega, has the rare ability to calm others of her kind. When the FBI requests the pack’s help on a local serial-killer case, Charles and Anna are sent to Boston to join the investigation. It soon becomes clear that someone is targeting the preternatural. And now Anna and Charles have put themselves right in the killer’s sights...
Book Synopsis Green Practices and Business Augmentation: Hosting the Green Card by : Dr. Manodip Ray Chaudhuri
Download or read book Green Practices and Business Augmentation: Hosting the Green Card written by Dr. Manodip Ray Chaudhuri and published by Allied Publishers. This book was released on 2024-07-31 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a research reference book in the area of Green Business Practices within various domains of Organizational Management in the backdrop of enterprise augmentation. This book is an anthology, with a collection of 24 papers, presented as chapters here, concerning Green Practices and Business Sustainability from a wide angle of various propositions, opinions, intentions and estimations. The book is intended for researchers and scholars in the fields of Business Sustainability and Green Practices.
Book Synopsis The Field Study in Social Psychology by : Tomasz Grzyb
Download or read book The Field Study in Social Psychology written by Tomasz Grzyb and published by Routledge. This book was released on 2021-09-08 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: This unique book offers a comprehensive introduction to field studies as a research method in social psychology, demonstrating that field studies are an important element of contemporary social psychology, and encourages its usage in a methodologically correct and ethical manner. The authors demonstrate that field studies are an important and a much-needed element of contemporary social psychology and that abandoning this method would be at a great loss for the field. Examining successful examples of field studies, including those by Sherif and Sherif, studies of obedience by Hofling, or the studies of stereotypes of the Chinese by LaPiere, they explore the advantages and limitations of the field study method, whilst offering practical guidance on how it can be used in experiments now and in the future. Covering the history and decline of the field study method, particularly in the wake of the replication crisis, the text argues for the revival the field study method by demonstrating the importance of studying the behaviour of subjects in real life, rather than laboratory conditions. In fact, the results point to certain variables and research phenomena that can only be captured using field studies. In the final section, the authors also explain the methods to follow when conducting field studies, to make sure they are methodologically correct and meet the criteria of contemporary expectations regarding statistical calculations, while also ensuring that they are conducted ethically. This is an essential reading for graduate and undergraduate students and academics in social psychology taking courses on methodology, and researchers looking to use field study methods in their research.
Book Synopsis Prayers, Declarations, and Strategies for Shifting Atmospheres by : Dawna DeSilva
Download or read book Prayers, Declarations, and Strategies for Shifting Atmospheres written by Dawna DeSilva and published by Destiny Image Publishers. This book was released on 2018-06-19 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Everyday, whether we realize it or not, we enter a spiritual battlefield. There are forces around us that need to be discerned and transformed. These forces create atmospheres. Too many people either tolerate these negative atmospheres or run away from them in fear. As a child of God, filled with the Spirit, you are called to shift these atmospheres by using your Kingdom authority! Based on Dawna De Silvas powerful teaching on shifting spiritual atmospheres, these 90 daily readings will equip you, day by day, for transforming the different environments you enter. See into the unseen. Get more in tune with the invisible realm around you. Get on the offensive. Discern the devils tactics and live a step ahead of his strategies. Claim your victory.Use the weapons of warfare that give you an upper hand in spiritual conflict. Release the Holy Spirit. Learn how to release Gods Presence to change any atmosphere you experience by using your Kingdom authority. You dont have to deal with demonic or tormenting atmospheres. You were meant to carry the power that defeats darkness. Learn how to exercise your spiritual authority on a daily basis and shift spiritual atmospheres through the Presence of God!
Book Synopsis Investment Fables by : Aswath Damodaran
Download or read book Investment Fables written by Aswath Damodaran and published by FT Press. This book was released on 2004 with total page 584 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the world's leading investment researchers runs the numbers on some of today's most widely touted strategies, objectively answering the questions brokers cannot answer and presents exactly what works and what doesn't.
Book Synopsis Blurring the Boundaries Through Digital Innovation by : Fabrizio D'Ascenzo
Download or read book Blurring the Boundaries Through Digital Innovation written by Fabrizio D'Ascenzo and published by Springer. This book was released on 2016-06-16 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the impact of digital innovation on organizations. It reveals how the digital revolution is redefining traditional levels of analysis while at the same time blurring the internal and external boundaries of the organizational environment. It presents a collection of research papers that examine the interaction between Information and Communication Technology (ICT) and behavior from a threefold perspective: First, they analyze individual behavior in terms of specific organizational practices like learning, collaboration and knowledge transfer, as well as the use of ICT within the organization. Second, they explore the dynamics at work on the border between the internal and the external environments by analyzing the organizational impact of ICT usage outside the company, as can be seen in employer branding, consumer behavior and organizational image. Third, they investigate how ICT is being adopted to help face societal challenges outside the company like waste and pollution, smart cities, and e-government. The diversity of views offered makes this book particularly relevant for users, companies, scientists and governments. The content is based on a selection of the best papers – original double-blind peer reviewed contributions –presented at the annual conference of the Italian chapter of AIS, which took place in Rome, Italy, in October 2015, or in other reputable international peer-refereed Information Systems conferences.
Book Synopsis Nutritional and Integrative Strategies in Cardiovascular Medicine by : Stephen T. Sinatra
Download or read book Nutritional and Integrative Strategies in Cardiovascular Medicine written by Stephen T. Sinatra and published by CRC Press. This book was released on 2021-05-28 with total page 426 pages. Available in PDF, EPUB and Kindle. Book excerpt: Building upon its predecessor, this new edition provides an in-depth review of the role of nutrition on cardiovascular health and disease. It provides scientific and clinical insight from leaders in the field of cardiovascular medicine who explore an integrative approach to treating and curing cardiovascular diseases through conventional and non allopathic methodologies. This evidence-based book describes how to integrate nutrition, supplements, lifestyle changes, and medications for improved outcomes in several diseases and conditions including hypertension, diabetes mellitus, metabolic syndrome, and obesity.
Book Synopsis Routledge International Handbook of Self-Control in Health and Well-Being by : Denise de Ridder
Download or read book Routledge International Handbook of Self-Control in Health and Well-Being written by Denise de Ridder and published by Routledge. This book was released on 2017-10-30 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ability to prioritise long-term goals above short-term gratifications is crucial to living a healthy and happy life. We are bombarded with temptations, whether from fast-food or faster technologies, but the psychological capacity to manage our lives within such a challenging environment has far-reaching implications for the well-being not only of the individual, but also society as a whole. The Routledge International Handbook of Self-Control in Health and Wellbeing is the first comprehensive handbook to map this burgeoning area of research by applying it to health outcomes and personal well-being. Including contributions from leading scholars worldwide, the book incorporates new research findings that suggest that simply inhibiting our immediate impulses isn’t the whole story; there may be more options to improve self-control than simply by suppressing the ego. Divided into six coherent sections, the book provides an overview of the research base before discussing a range of interventions to help improve self-control in different contexts, from smoking or drinking too much to developing self-control over aggression or spending money. The only definitive handbook on this far-reaching topic, this essential work will appeal to researchers and students across health and social psychology, as well as related health sciences.
Book Synopsis Pokémon Omega Ruby & Alpha Sapphire - Strategy Guide by : GamerGuides.com
Download or read book Pokémon Omega Ruby & Alpha Sapphire - Strategy Guide written by GamerGuides.com and published by Gamer Guides. This book was released on 2015-10-22 with total page 499 pages. Available in PDF, EPUB and Kindle. Book excerpt: Relive your adventures in Hoenn or start a brand new journey with this re-imagining of a much-loved game. Collect and battle your way to the Pokemon League for the right to challenge the Elite Four. Hunt legendary Pokemon, breed them and become the best Pokemon Master you can be with the help of our guide! - A full walkthrough for all badges and the Pokemon League challenges. - Side quest information on legendary Pokemon and the different Routes and Caves. - Information on breeding, Pokemon Contests, the Battle Maison and much more! - Full-color screenshots throughout and useful tips to help you along the way. - Comparisons between the original game and remake. Updates (Aug 2016): - Added Encounter Rates to Wild Pokémon table lists as well as general locations making it easier to find your favorite Pokémon. - Fixed some formatting issues and general editing. - Expanded Introduction with loads of new information. - Restructured Extra Activities section (at the end) for easier navigation and reading.
Book Synopsis The John C. Bogle Reader by : John C. Bogle
Download or read book The John C. Bogle Reader written by John C. Bogle and published by John Wiley & Sons. This book was released on 2012-06-15 with total page 898 pages. Available in PDF, EPUB and Kindle. Book excerpt: John Bogle's most influential investment books, available together for the first time John C. Bogle, the founder of Vanguard, a trillion-dollar investment management company, is one of the most respected authors in the financial world. Now, for the first time, The John C. Bogle Reader brings together three of his bestselling books in one definitive collection. Don't Count on It presents Bogle's unique insights into the world of mutual fund investing and the mutual fund industry Common Sense on Mutual Funds addresses how the mutual fund industry has changed over the past twenty years, and how best to arrange and manage funds in today's world The Little Book of Common Sense Investing recommends a simple, time-tested investment strategy sure to deliver the greatest return to the greatest number of investors Essential reading for investors everywhere, The John C. Bogle Reader brings together the life-changing works of mutual fund pioneer John Bogle in one comprehensive anthology.
