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The Advertising And Sales History Of The General Motors Automobile 1902 1940 Their Cars In Text And Photographs
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Book Synopsis The Advertising And Sales History Of The General Motors Automobile 1902 - 1940 Their Cars In Text And Photographs by :
Download or read book The Advertising And Sales History Of The General Motors Automobile 1902 - 1940 Their Cars In Text And Photographs written by and published by Jeffrey Frank Jones. This book was released on 2018-01-12 with total page 1050 pages. Available in PDF, EPUB and Kindle. Book excerpt: CONTENTS By CHAPTER: 1. General Motors Photographs 2. General Motors Advertising And Promotional Materials 3. TECHNICAL MANUAL - PRINCIPLES OF AUTOMOTIVE VEHICLES
Book Synopsis General Motors by : Michael W. R. Davis
Download or read book General Motors written by Michael W. R. Davis and published by Arcadia Publishing. This book was released on 1999 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: The General Motors Corporation was established in 1908 by William C. Durant, who combined the Buick, Oldsmobile, and Oakland companies and, later, Cadillac, to form GM. From the 1920s onwards, GM grew from a firm that accounted for about 10% of new car sales in the U.S. to become the largest producer of cars and trucks in the world. The peak of the company's power and market dominance came in the 1960s, which proved to be the decade of change for the U.S. auto industry. With the introduction of federal safety regulations and control tailpipe emissions, GM's position as the world's largest industrial corporation changed. Its marketing strategy was undone by competitive challenges, and the business was never to be the same again. General Motors: A Photographic History explores the growth of the company in a series of over 200 black-and-white images. From the first assembly line to post-Second World War recovery, images from the world auto shows and the consequent re-organization of GM take the reader on an intriguing visual tour of a tremendously important era in the industrialization of America.
Download or read book Cars & Parts written by and published by . This book was released on 1989 with total page 1132 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Advertising Age Encyclopedia of Advertising by : John McDonough
Download or read book The Advertising Age Encyclopedia of Advertising written by John McDonough and published by Routledge. This book was released on 2015-06-18 with total page 1754 pages. Available in PDF, EPUB and Kindle. Book excerpt: For a full list of entries and contributors, a generous selection of sample entries, and more, visit the The "Advertising Age" Encyclopedia of Advertising website. Featuring nearly 600 extensively illustrated entries, The Advertising Age Encyclopedia of Advertising provides detailed historic surveys of the world's leading agencies and major advertisers, as well as brand and market histories; it also profiles the influential men and women in advertising, overviews advertising in the major countries of the world, covers important issues affecting the field, and discusses the key aspects of methodology, practice, strategy, and theory. Also includes a color insert.
Book Synopsis The Turning Wheel - The story of General Motors through twenty-five years 1908-1933 by : Arthur Pound
Download or read book The Turning Wheel - The story of General Motors through twenty-five years 1908-1933 written by Arthur Pound and published by Edizioni Savine. This book was released on 2013-12-09 with total page 614 pages. Available in PDF, EPUB and Kindle. Book excerpt: “ ...GENERAL MOTORS in 1933 reached its twenty-fifth milestone. Since the founding of General Motors Company of New Jersey in 1908, the growth of the organization has contributed a unique chapter to American industrial history. From beginnings so small that its birth escaped notice in financial centers, General Motors has worked its way steadily forward to a place where its leadership in many of the most exacting branches of production and distribution is taken for granted and where it meets the public of many lands with a wide variety of merchandise and services. Scientific research, close attention to dealer and consumer needs, and constructive public policies are among the factors accounting for General Motors' present strength. My acquaintance with General Motors began at its birth in 1908, and as a somewhat impartial observer of social trends I have watched its progress with keen interest ever since” ARTHUR POUND - 1934
Download or read book GM's Motorama written by David W. Temple and published by Motorbooks. This book was released on 2006 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: The story of the eight GM Motoramas staged between 1949 and 1961, featuring the cars introduced at these extravaganzas--including the Corvette prototype.
Download or read book Special-interest Autos written by and published by . This book was released on 1972 with total page 610 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :William Pelfrey Publisher :AMACOM/American Management Association ISBN 13 :9780814408698 Total Pages :360 pages Book Rating :4.4/5 (86 download)
Book Synopsis Billy, Alfred, and General Motors by : William Pelfrey
Download or read book Billy, Alfred, and General Motors written by William Pelfrey and published by AMACOM/American Management Association. This book was released on 2006 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Painstakingly researched, the book sheds new light on how the divergent approaches of Durant and Sloan were destined to forge an entirely new business archetype, one that would become (and today remains) a global standard."--Jacket.
Download or read book Early Automobiles written by Jim Harter and published by Wings Press. This book was released on 2015-10-01 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: Image archivist and transportation historian Jim Harter follows his work, Early Farm Tractors, with an even larger collection of images from advertising line art from 1880 to 1930, this time focused on Early Automobiles. Nearly 250 entrancing illustrations -- many suitable for framing -- are gems of the art of commercial engraving. Harter provides a very substantial, detailed history of the development of the "horseless carriage" into the brands famous from the early 20th century -- racers like Stutz, Dusenberg, Stanley, as well as those that became household names like Oldsmobile, Ford, Chrysler and others. Of special interest are the dozens of successful electric automobiles that flourished for 25 years. The history includes many colorful anecdotes about early long-distance races as well as interesting details of engineering breakthroughs. Full bibliography and index.
Book Synopsis For 1940 General Motors Presents a Car for Every Purse and Purpose by : General Motors Corporation
Download or read book For 1940 General Motors Presents a Car for Every Purse and Purpose written by General Motors Corporation and published by . This book was released on 1940 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Art and Colour of General Motors by : Jonathan A. Stein
Download or read book The Art and Colour of General Motors written by Jonathan A. Stein and published by . This book was released on 2008 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Published at the 100th Anniversary of General Motors, featuring the photography of iconic classic car photographer Michael Furman, and lively, entertaining essays by America's most distinguished classic car historians and journalists.
Book Synopsis On a Global Mission: The Automobiles of General Motors International Volume 3 by : Louis F. Fourie
Download or read book On a Global Mission: The Automobiles of General Motors International Volume 3 written by Louis F. Fourie and published by FriesenPress. This book was released on 2016-12-29 with total page 493 pages. Available in PDF, EPUB and Kindle. Book excerpt: Volume One traces the history of Opel and Vauxhall separately from inception through to the 1970s and thereafter collectively to 2015. Special attention is devoted to examining innovative engineering features and the role Opel has taken of providing global platforms for GM. Each model is examined individually and supplemented by exhaustive supporting specification tables. The fascinating history of Saab and Lotus begins with their humble beginnings and examines each model in detail and looks at why these unusual marques came under the GM Banner. Included is a penetrating review of Saab through to its unfortunate demise. Volume Two examines unique models and variations of Chevrolet and Buick manufactured in the Southern Hemisphere and Asia but never offered in North America. Daewoo, Wuling and Baojun are other Asian brands covered in detail. This volume concludes with recording the remarkable early success of Holden and its continued independence through to today. Volume Three covers the smaller assembly operations around the world and the evolution of GM’s export operations. A brief history of Isuzu, Subaru and Suzuki looks at the three minority interests GM held in Asia. The GM North American model specifications are the most comprehensive to be found in a single book. Global and regional sales statistics are included. GM executives and management from around the globe are listed with the roles they held. An index ensures that these volumes serve as the ideal reference source on GM.
Download or read book Driving it Home written by Judy Vaknin and published by Libri Publishing Limited. This book was released on 2008 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Car advertising, perhaps more than the advertising for any other product, tells the story of the economic, political and social history of the 20th century. The motor car is a cultural icon that symbolises the economic and technological successes and failures of the era, and reflects society's changing hopes, fears and aspirations. Driving it Home traces the story from horseless carriage to sport utility vehicle, from run-about for the wealthy to a global dependency which threatens the future of our planet. The book contains over 120 original advertisements which illustrate the development of the techniques and methods of car advertising and the fascinating history of a major symbol of 20th-century life."--BOOK JACKET.
Book Synopsis The Turning Wheel the Story of General Motors, Through Twenty-Five Years 1908-1933 by : Arthur Pound
Download or read book The Turning Wheel the Story of General Motors, Through Twenty-Five Years 1908-1933 written by Arthur Pound and published by Forgotten Books. This book was released on 2015-06-27 with total page 547 pages. Available in PDF, EPUB and Kindle. Book excerpt: Excerpt from The Turning Wheel the Story of General Motors, Through Twenty-Five Years 1908-1933 It is probable that no invention of such far-reaching importance was ever diffused with such rapidity or so quickly exerted influences that ramified through the national culture, transforming even habits of thought and language." This quotation from the report of the Hoover Research Committee on Social Trends refers to the motor vehicle. The commonplaceness of motor cars in our daily lives makes us unaware of their significance. It is almost impossible to realize a present-day world without automobiles, and yet motor cars are little more than a generation old. This book, then, not only helps to make us conscious of the marvelously rapid development of a new art, a new convenience, a new means of transportation, but also, in giving the history of one of our important industries, it provides a view of the vast social consequences of invention and enterprise. And yet General Motors is but twenty-five years old. Innumerable histories of nations, rulers, wars, and peoples have been published of much less significance than this story of a great industry. Our leading business groups will find here many instances and examples of enterprising public service. Here is a broad yet carefully written history of an industrial enterprise which directly or indirectly affects intimately the lives of our people. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Download or read book Cruise O Matic written by Yasutoshi Ikuta and published by Chronicle Books. This book was released on 2000-02 with total page 110 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 1950s were the golden age of the American automobile, and the cars were faster, bigger, and more boldly styled than ever before. Sunday driving--Cleaver-style--in the regal family Ford, Edsel or Plymouth topped the list of national pastimes; and teenagers, behind the wheels of their daddies' thundering T-birds, had fun, fun, fun across America's highways. The economic prosperity of the country made for an "ultramatic" boom in car manufacturing, and the advertising industry followed suit. This reprint of a Chronicle Books classic collects the "masterpieces" of automobile advertising, culled from the pages of such popular periodicals as Life, The Saturday Evening Post, Collier's, Look, and Holiday. Their colorful illustrations and catchy copy give these ads a "power-packed beauty" all their own, offering a fun look at 50s culture and values. So take a cruise down memory lane with this fond look back on a time when tail fins and chrome were the standard, and the American car was the true King of the Road.
Book Synopsis General Motors, the First 75 Years by :
Download or read book General Motors, the First 75 Years written by and published by Crown. This book was released on 1983 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: Comprehensively records GM's contribution to the automobile, with pictures and commentary.
Book Synopsis Story of the Automobile by : Herbert Lee Barber
Download or read book Story of the Automobile written by Herbert Lee Barber and published by . This book was released on 1917 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt:
