The 3-Minute Rule

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Author :
Publisher : Penguin
ISBN 13 : 0525540733
Total Pages : 256 pages
Book Rating : 4.5/5 (255 download)

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Book Synopsis The 3-Minute Rule by : Brant Pinvidic

Download or read book The 3-Minute Rule written by Brant Pinvidic and published by Penguin. This book was released on 2019-10-29 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Want to deliver a pitch or presentation that grabs your audience’s ever-shrinking attention span? Ditch the colorful slides and catchy language. And follow one simple rule: Convey only what needs to be said, clearly and concisely, in three minutes or less. That’s the 3-Minute Rule. Hollywood producer and pitch master Brant Pinvidic has sold more than three hundred TV shows and movies, run a TV network, and helmed one of the largest production companies in the world with smash hits like The Biggest Loser and Bar Rescue. In his nearly twenty years of experience, he’s developed a simple, straightforward system that’shelped hundreds—from Fortune 100 CEOs to PTA presidents—use top-level Hollywood storytelling techniques to simplify their messages and say less to get more. Pinvidic proves that anyone can deliver a great pitch, for any idea, in any situation, so your audience not only remembers your message but can pass it on to their friends and colleagues. You’ll see how his methods work in a wide range of situations—from presenting investment opportunities in a biotech startup to pitching sponsorship deals for major sports stadiums, and more. Now it’s your turn. The 3-Minute Rule will equip you with an easy, foolproof method to boil down any idea to its essential elements and structure it for maximum impact. Simplify. Say less. Get More.

The 3-Minute Rule

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Author :
Publisher : Penguin
ISBN 13 : 0525540725
Total Pages : 258 pages
Book Rating : 4.5/5 (255 download)

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Book Synopsis The 3-Minute Rule by : Brant Pinvidic

Download or read book The 3-Minute Rule written by Brant Pinvidic and published by Penguin. This book was released on 2019-10-29 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Want to deliver a pitch or presentation that grabs your audience’s ever-shrinking attention span? Ditch the colorful slides and catchy language. And follow one simple rule: Convey only what needs to be said, clearly and concisely, in three minutes or less. That’s the 3-Minute Rule. Hollywood producer and pitch master Brant Pinvidic has sold more than three hundred TV shows and movies, run a TV network, and helmed one of the largest production companies in the world with smash hits like The Biggest Loser and Bar Rescue. In his nearly twenty years of experience, he’s developed a simple, straightforward system that’shelped hundreds—from Fortune 100 CEOs to PTA presidents—use top-level Hollywood storytelling techniques to simplify their messages and say less to get more. Pinvidic proves that anyone can deliver a great pitch, for any idea, in any situation, so your audience not only remembers your message but can pass it on to their friends and colleagues. You’ll see how his methods work in a wide range of situations—from presenting investment opportunities in a biotech startup to pitching sponsorship deals for major sports stadiums, and more. Now it’s your turn. The 3-Minute Rule will equip you with an easy, foolproof method to boil down any idea to its essential elements and structure it for maximum impact. Simplify. Say less. Get More.

The 5 Second Rule

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Author :
Publisher : Savio Republic
ISBN 13 : 1682612392
Total Pages : 240 pages
Book Rating : 4.6/5 (826 download)

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Book Synopsis The 5 Second Rule by : Mel Robbins

Download or read book The 5 Second Rule written by Mel Robbins and published by Savio Republic . This book was released on 2017-02-28 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Throughout your life, you've had parents, coaches, teachers, friends, and mentors who have pushed you to be better than your excuses and bigger than your fears. What if the secret to having the confidence and courage to enrich your life and work is simply knowing how to push yourself? Using the science habits, riveting stories and surprising facts from some of the most famous moments in history, art and business, Mel Robbins will explain the power of a "push moment." Then, she'll give you one simple tool you can use to become your greatest self. It take just five seconds to use this tool, and every time you do, you'll be in great company. More than 8 million people have watched Mel's TEDx Talk, and executives inside of the world's largest brands are using the tool to increase productivity, collaboration, and engagement. In The 5 Second Rule, you'll discover it takes just five seconds to: Become confident Break the habit of procrastination and self-doubt Beat fear and uncertainty Stop worrying and feel happier Share your ideas with courage The 5 Second Rule is a simple, one-size-fits-all solution for the one problem we all face—we hold ourselves back. The secret isn't knowing what to do—it's knowing how to make yourself do it. p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px Arial}

The Two Minute Rule

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Author :
Publisher : Simon and Schuster
ISBN 13 : 0743289153
Total Pages : 339 pages
Book Rating : 4.7/5 (432 download)

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Book Synopsis The Two Minute Rule by : Robert Crais

Download or read book The Two Minute Rule written by Robert Crais and published by Simon and Schuster. This book was released on 2006-02-21 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the author of The Last Detective and Hostage, comes a thriller featuring a father searching for vengeance in the City of Angels. But for an ex-con fresh on parole, finding answers in the corruption of the LAPD means asking for help from the person least expecting it: the FBI officer who put him away… Every seasoned criminal knows the two minute rule: the two minutes before the cops show up at the scene of a robbery. Keeping the rule means changing your life, breaking it means a lifetime in jail. But not everyone plays by the rules… When a decisive four minutes put Max Holman in prison, he spent the next decade planning one thing: reconciliation with his estranged son. Determined to put the past behind him, Max sets out on the morning of his parole only to discover his son, a cop, was gunned down in cold blood hours earlier. When the hit is exposed as a revenge killing, Max is determined to track down the murderer—at any cost. From the author that sets the standard of gripping, edgy suspense, The Two Minute Rule delivers all the surprising plot twists and powerful characters that make Robert Crais one of the top crime writers today.

The Science of Screenwriting

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Author :
Publisher : Bloomsbury Publishing USA
ISBN 13 : 1501327216
Total Pages : 184 pages
Book Rating : 4.5/5 (13 download)

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Book Synopsis The Science of Screenwriting by : Paul Joseph Gulino

Download or read book The Science of Screenwriting written by Paul Joseph Gulino and published by Bloomsbury Publishing USA. This book was released on 2018-02-08 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a world awash in screenwriting books, The Science of Screenwriting provides an alternative approach that will help the aspiring screenwriter navigate this mass of often contradictory advice: exploring the science behind storytelling strategies. Paul Gulino, author of the best-selling Screenwriting: The Sequence Approach, and Connie Shears, a noted cognitive psychologist, build, chapter-by-chapter, an understanding of the human perceptual/cognitive processes, from the functions of our eyes and ears bringing real world information into our brains, to the intricate networks within our brains connecting our decisions and emotions. They draw on a variety of examples from film and television -- The Social Network, Silver Linings Playbook and Breaking Bad -- to show how the human perceptual process is reflected in the storytelling strategies of these filmmakers. They conclude with a detailed analysis of one of the most successful and influential films of all time, Star Wars, to discover just how it had the effect that it had.

Atomic Habits

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Author :
Publisher : Penguin
ISBN 13 : 0735211299
Total Pages : 321 pages
Book Rating : 4.7/5 (352 download)

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Book Synopsis Atomic Habits by : James Clear

Download or read book Atomic Habits written by James Clear and published by Penguin. This book was released on 2018-10-16 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: The #1 New York Times bestseller. Over 15 million copies sold! Tiny Changes, Remarkable Results No matter your goals, Atomic Habits offers a proven framework for improving--every day. James Clear, one of the world's leading experts on habit formation, reveals practical strategies that will teach you exactly how to form good habits, break bad ones, and master the tiny behaviors that lead to remarkable results. If you're having trouble changing your habits, the problem isn't you. The problem is your system. Bad habits repeat themselves again and again not because you don't want to change, but because you have the wrong system for change. You do not rise to the level of your goals. You fall to the level of your systems. Here, you'll get a proven system that can take you to new heights. Clear is known for his ability to distill complex topics into simple behaviors that can be easily applied to daily life and work. Here, he draws on the most proven ideas from biology, psychology, and neuroscience to create an easy-to-understand guide for making good habits inevitable and bad habits impossible. Along the way, readers will be inspired and entertained with true stories from Olympic gold medalists, award-winning artists, business leaders, life-saving physicians, and star comedians who have used the science of small habits to master their craft and vault to the top of their field. Learn how to: make time for new habits (even when life gets crazy); overcome a lack of motivation and willpower; design your environment to make success easier; get back on track when you fall off course; ...and much more. Atomic Habits will reshape the way you think about progress and success, and give you the tools and strategies you need to transform your habits--whether you are a team looking to win a championship, an organization hoping to redefine an industry, or simply an individual who wishes to quit smoking, lose weight, reduce stress, or achieve any other goal.

15 Minute Rule

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Author :
Publisher : Constable & Robinson
ISBN 13 : 9780716022602
Total Pages : 0 pages
Book Rating : 4.0/5 (226 download)

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Book Synopsis 15 Minute Rule by : Carol Buchanan

Download or read book 15 Minute Rule written by Carol Buchanan and published by Constable & Robinson. This book was released on 2012-01-05 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Fifteen Minute Rule sets out to help us tackle those things that we are always putting off: starting an exercise regime, looking for a new job, doing our tax returns or learning a new skill. Or perhaps doing something to improve the quality of life, by learning to fight depression or confront an annoying habit. Perhaps it's simply clearing the huge pile of clutter from your desk. Whatever it is, all you need is fifteen minutes and before you know it, some weeks later, you have accomplished a task you couldn't bring yourself to start. The hardest thing to overcome when you're trying to start something daunting and new is to actually start. That mountain of paperwork in front of you that looks like it will take hours to go through and hours of mind-numbing sorting is hard to contemplate for most - but fifteen minutes isn't. Fifteen minutes is manageable and can bring minor and major results, each one providing satisfaction and a boost in self-esteem. This book is for those people who need instant gratification and also those long-term players who recognise the benefits of consistency and dedication.

3-Minute Difference

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Author :
Publisher : eChristian
ISBN 13 : 1618431196
Total Pages : 347 pages
Book Rating : 4.6/5 (184 download)

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Book Synopsis 3-Minute Difference by : Wayne E. Nance

Download or read book 3-Minute Difference written by Wayne E. Nance and published by eChristian. This book was released on 2012 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: Years ago, Wayne Nance's life was out of control. An incessant smoker, he weighed 315 pounds. His marriage was disintegrating and his finances were bottoming out. He finally realized that his obesity, debt and relationship meltdown were surface problems resulting from his core attitudes and beliefs. Then he began to bring his life back into balance. Today, Wayne is the "Real Life Attitude Guy". His true success story includes losing more than 100 pounds, staying married and paying off his financial debt that was ruining his life. The Real Life Management system, outlined in this book, centers on the 3-Minute Survey. It will help you identify your core attitudes and then identify weaknesses, avoid faulty decisions and stay focused on your self-improvement goals.

Robert's Rules of Order Newly Revised, 12th edition

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Author :
Publisher : PublicAffairs
ISBN 13 : 9781541736696
Total Pages : 848 pages
Book Rating : 4.7/5 (366 download)

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Book Synopsis Robert's Rules of Order Newly Revised, 12th edition by : Henry M. Robert III

Download or read book Robert's Rules of Order Newly Revised, 12th edition written by Henry M. Robert III and published by PublicAffairs. This book was released on 2020-08-25 with total page 848 pages. Available in PDF, EPUB and Kindle. Book excerpt: The only current authorized edition of the classic work on parliamentary procedure--now in a new updated edition Robert's Rules of Order is the recognized guide to smooth, orderly, and fairly conducted meetings. This 12th edition is the only current manual to have been maintained and updated since 1876 under the continuing program established by General Henry M. Robert himself. As indispensable now as the original edition was more than a century ago, Robert's Rules of Order Newly Revised is the acknowledged "gold standard" for meeting rules. New and enhanced features of this edition include: Section-based paragraph numbering to facilitate cross-references and e-book compatibility Expanded appendix of charts, tables, and lists Helpful summary explanations about postponing a motion, reconsidering a vote, making and enforcing points of order and appeals, and newly expanded procedures for filling blanks New provisions regarding debate on nominations, reopening nominations, and completing an election after its scheduled time Dozens more clarifications, additions, and refinements to improve the presentation of existing rules, incorporate new interpretations, and address common inquiries Coinciding with publication of the 12th edition, the authors of this manual have once again published an updated (3rd) edition of Robert's Rules of Order Newly Revised In Brief, a simple and concise introductory guide cross-referenced to it.

Rule #1

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Author :
Publisher : Crown Currency
ISBN 13 : 0307345750
Total Pages : 405 pages
Book Rating : 4.3/5 (73 download)

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Book Synopsis Rule #1 by : Phil Town

Download or read book Rule #1 written by Phil Town and published by Crown Currency. This book was released on 2006-03-21 with total page 405 pages. Available in PDF, EPUB and Kindle. Book excerpt: #1 NEW YORK TIMES BESTSELLER • “The clearest and best book out there to get you on the path to riches. This one’s special!”—Jim Cramer, host of CNBC’s Mad Money “Great tools for anyone wanting to dabble in the stock market.”—USA Today Phil Town is a very wealthy man, but he wasn’t always. In fact, he was living on a salary of $4,000 a year when some well-timed advice launched him down a highway of investing self-education that revealed what the true “rules” are and how to make them work in one’s favor. Chief among them, of course, is Rule #1: “Don’t lose money.” In this updated edition to the #1 national bestseller, you’ll learn more of Phil’s fresh, think-outside-the-box rules, including: • Don’t diversify • Only buy a stock when it’s on sale • Think long term—but act short term to maximize your return • And most of all, beat the big investors at their own game by using the tools designed for them! As Phil demonstrates in these pages, giant mutual funds can’t help but regress to the mean—and as we’ve all learned in recent years, that mean could be very disappointing indeed. Fortunately, Rule #1 takes readers step-by-step through a do-it-yourself process, equipping even the biggest investing-phobes with the tools they need to make quantum leaps toward financial security—regardless of where the market is headed.

The First 20 Hours

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Author :
Publisher : Penguin
ISBN 13 : 1101623047
Total Pages : 288 pages
Book Rating : 4.1/5 (16 download)

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Book Synopsis The First 20 Hours by : Josh Kaufman

Download or read book The First 20 Hours written by Josh Kaufman and published by Penguin. This book was released on 2013-06-13 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Forget the 10,000 hour rule— what if it’s possible to learn the basics of any new skill in 20 hours or less? Take a moment to consider how many things you want to learn to do. What’s on your list? What’s holding you back from getting started? Are you worried about the time and effort it takes to acquire new skills—time you don’t have and effort you can’t spare? Research suggests it takes 10,000 hours to develop a new skill. In this nonstop world when will you ever find that much time and energy? To make matters worse, the early hours of prac­ticing something new are always the most frustrating. That’s why it’s difficult to learn how to speak a new language, play an instrument, hit a golf ball, or shoot great photos. It’s so much easier to watch TV or surf the web . . . In The First 20 Hours, Josh Kaufman offers a systematic approach to rapid skill acquisition— how to learn any new skill as quickly as possible. His method shows you how to deconstruct com­plex skills, maximize productive practice, and remove common learning barriers. By complet­ing just 20 hours of focused, deliberate practice you’ll go from knowing absolutely nothing to performing noticeably well. Kaufman personally field-tested the meth­ods in this book. You’ll have a front row seat as he develops a personal yoga practice, writes his own web-based computer programs, teaches himself to touch type on a nonstandard key­board, explores the oldest and most complex board game in history, picks up the ukulele, and learns how to windsurf. Here are a few of the sim­ple techniques he teaches: Define your target performance level: Fig­ure out what your desired level of skill looks like, what you’re trying to achieve, and what you’ll be able to do when you’re done. The more specific, the better. Deconstruct the skill: Most of the things we think of as skills are actually bundles of smaller subskills. If you break down the subcompo­nents, it’s easier to figure out which ones are most important and practice those first. Eliminate barriers to practice: Removing common distractions and unnecessary effort makes it much easier to sit down and focus on deliberate practice. Create fast feedback loops: Getting accu­rate, real-time information about how well you’re performing during practice makes it much easier to improve. Whether you want to paint a portrait, launch a start-up, fly an airplane, or juggle flaming chain­saws, The First 20 Hours will help you pick up the basics of any skill in record time . . . and have more fun along the way.

Flip the Script

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Author :
Publisher : Penguin
ISBN 13 : 052553394X
Total Pages : 258 pages
Book Rating : 4.5/5 (255 download)

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Book Synopsis Flip the Script by : Oren Klaff

Download or read book Flip the Script written by Oren Klaff and published by Penguin. This book was released on 2019-08-13 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE BESTSELLING AUTHOR OF PITCH ANYTHING IS BACK TO FLIP YOUR ENTIRE APPROACH TO PERSUASION. Is there anything worse than a high-pressure salesperson pushing you to say "yes" (then sign on the dotted line) before you're ready? If there's one lesson Oren Klaff has learned over decades of pitching, presenting, and closing long-shot, high-stakes deals, it's that people are sick of being marketed and sold to. Most of all, they hate being told what to think. The more you push them, the more they resist. What people love, however, is coming up with a great idea on their own, even if it's the idea you were guiding them to have all along. Often, the only way to get someone to sign is to make them feel like they're smarter than you. That's why Oren is throwing out the old playbook on persuasion. Instead, he'll show you a new approach that works on this simple insight: Everyone trusts their own ideas. If, rather than pushing your idea on your buyer, you can guide them to discover it on their own, they'll believe it, trust it, and get excited about it. Then they'll buy in and feel good about the chance to work with you. That might sound easier said than done, but Oren has taught thousands of people how to do it with a series of simple steps that anyone can follow in any situation. And as you'll see in this book, Oren has been in a lot of different situations. He'll show you how he got a billionaire to take him seriously, how he got a venture capital firm to cough up capital, and how he made a skeptical Swiss banker see him as an expert in banking. He'll even show you how to become so compelling that buyers are even more attracted to you than to your product. These days, it's not enough to make a great pitch. To get attention, create trust, and close the deal, you need to flip the script.

The Art of Receiving and Giving

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Author :
Publisher :
ISBN 13 : 9781643883083
Total Pages : 422 pages
Book Rating : 4.8/5 (83 download)

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Book Synopsis The Art of Receiving and Giving by : Betty Martin

Download or read book The Art of Receiving and Giving written by Betty Martin and published by . This book was released on 2021-02-19 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why would most people endure unwanted or unsatisfying touch, rather than speak up for their own boundaries and desires? It's a question with a myriad of answers - and one that Dr. Betty Martin has explored in her 40+ years as a hands-on practitioner, first as a chiropractor and later as a Somatic Sex Educator, Certified Surrogate Partner and Sacred Intimate. In her client sessions, she noticed a pattern wherein many clients would "allow" or go along with discomfort or unease rather than speak up for what they wanted or didn't want. Betty discovered there was a major component missing for people -- the confidence that we have a choice about what is happening to us. In her framework, "The Wheel of Consent(R)" Betty traces the fundamental roots of consent back to our childhood conditioning. As children, we are taught that to be "good" we must ignore our body's discomfort and be compliant: to finish our food even if we're full, to go to bed - even if we're not tired, to let relatives hug and kiss us even if we don't want to. We learn that our feelings don't matter more than what is happening, and that we don't have a choice but to go along, whether or not we want it. As adults, this conditioning remains with us until we have an opportunity to unlearn it, which is why consent violations are often only called out after the violation has occurred - because we have not been taught or empowered to notice our boundaries, much less value or express our internal signals as the unwanted action is happening. In this book, Betty guides the reader through the Wheel of Consent framework, and shares practices to help us recover the ability to notice what we want and set clear boundaries. While the practices are based on exchanges of touch, they can also be learned without touch. In these practices, we discover that the Art of Giving includes knowing our own limits so we can be more generous within those limits, and not give beyond our capacity - a common problem which creates feelings of resentment or martyrdom. We also discover that the Art of Receiving invites us to notice and ask for what we really want, and not just what we think we are supposed to want. This knowledge, and its embodied practice, is foundational for creating clear agreements and bringing more satisfaction into relationships. While much of consent education focuses on noticing what we don't want, or prevention of violation, Betty has developed a "pleasure-forward" approach to teaching consent. By first accessing and awakening (sometimes re-awakening) our bodies' relationship to pleasure and what we want, we can practice noticing and verbalizing what we don't want. Such an approach provides a more holistic frame in which to unlearn the childhood conditioning that taught us to be silent and compliant, and in which individuals can learn to ask for what they want and state what they don't, in a more empowered way. The implications of this approach to consent education extends beyond touch and intimate relationships. When we forget how to notice what we really want, we lose our inner compass. When we continue to go along with things we don't feel are right, we lose our ability to speak up against injustice. This has a profound effect on society. We allow all manner of inequality, corruption, theft of natural resources and our planet's future health - because "going along with it" feels normal. The Wheel of Consent offers a deeply nuanced way to practice consent as an agreement that brings integrity, responsibility, and empowerment into human interaction, starting with touch and relationships, and further expanding our understanding of consent to social issues of equality and justice.

18 Minutes

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Author :
Publisher : Business Plus
ISBN 13 : 1455500461
Total Pages : 176 pages
Book Rating : 4.4/5 (555 download)

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Book Synopsis 18 Minutes by : Peter Bregman

Download or read book 18 Minutes written by Peter Bregman and published by Business Plus. This book was released on 2011-09-28 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based upon his weekly Harvard Business Review columns (which is one of the most popular columns on HBR.com, receiving hundreds of thousands of unique page views a month), 18 Minutes clearly shows how busy people can cut through all the daily clutter and distractions and find a way to focus on those key items which are truly the top priorities in our lives. Bregman works from the premise that the best way to combat constant and distracting interruptions is to create productive distractions of one's own. Based upon a series of short bite-sized chapters, his approach allows us to safely navigate through the constant chatter of emails, text messages, phone calls, and endless meetings that prevent us from focusing our time on those things that are truly important to us. Mixing first-person insights along with unique case studies, Bregman sprinkles his charming book with pathways which help guide us --pathways that can get us on the right trail in 18 minutes or less.

Getting Results the Agile Way

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Author :
Publisher : Innovation Playhouse LLC
ISBN 13 : 0984548203
Total Pages : 273 pages
Book Rating : 4.9/5 (845 download)

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Book Synopsis Getting Results the Agile Way by : J. D. Meier

Download or read book Getting Results the Agile Way written by J. D. Meier and published by Innovation Playhouse LLC. This book was released on 2010 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to the Agile Results system, a systematic way to achieve both short- and long-term results that can be applied to all aspects of life.

Two Minute Mornings

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Author :
Publisher :
ISBN 13 : 9781452163468
Total Pages : 0 pages
Book Rating : 4.1/5 (634 download)

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Book Synopsis Two Minute Mornings by :

Download or read book Two Minute Mornings written by and published by . This book was released on 2017 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Comfort Crisis

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Author :
Publisher : Rodale Books
ISBN 13 : 0593138775
Total Pages : 292 pages
Book Rating : 4.5/5 (931 download)

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Book Synopsis The Comfort Crisis by : Michael Easter

Download or read book The Comfort Crisis written by Michael Easter and published by Rodale Books. This book was released on 2021-05-11 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: “If you’ve been looking for something different to level up your health, fitness, and personal growth, this is it.”—Melissa Urban, Whole30 CEO and New York Times bestselling author of The Book of Boundaries “Michael Easter’s genius is that he puts data around the edges of what we intuitively believe. His work has inspired many to change their lives for the better.”—Dr. Peter Attia, #1 New York Times bestselling author of Outlive Discover the evolutionary mind and body benefits of living at the edges of your comfort zone and reconnecting with the wild—from the author of Scarcity Brain, coming in September! In many ways, we’re more comfortable than ever before. But could our sheltered, temperature-controlled, overfed, underchallenged lives actually be the leading cause of many our most urgent physical and mental health issues? In this gripping investigation, award-winning journalist Michael Easter seeks out off-the-grid visionaries, disruptive genius researchers, and mind-body conditioning trailblazers who are unlocking the life-enhancing secrets of a counterintuitive solution: discomfort. Easter’s journey to understand our evolutionary need to be challenged takes him to meet the NBA’s top exercise scientist, who uses an ancient Japanese practice to build championship athletes; to the mystical country of Bhutan, where an Oxford economist and Buddhist leader are showing the world what death can teach us about happiness; to the outdoor lab of a young neuroscientist who’s found that nature tests our physical and mental endurance in ways that expand creativity while taming burnout and anxiety; to the remote Alaskan backcountry on a demanding thirty-three-day hunting expedition to experience the rewilding secrets of one of the last rugged places on Earth; and more. Along the way, Easter uncovers a blueprint for leveraging the power of discomfort that will dramatically improve our health and happiness, and perhaps even help us understand what it means to be human. The Comfort Crisis is a bold call to break out of your comfort zone and explore the wild within yourself.