Networks, Crowds, and Markets

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Author :
Publisher : Cambridge University Press
ISBN 13 : 1139490303
Total Pages : 745 pages
Book Rating : 4.1/5 (394 download)

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Book Synopsis Networks, Crowds, and Markets by : David Easley

Download or read book Networks, Crowds, and Markets written by David Easley and published by Cambridge University Press. This book was released on 2010-07-19 with total page 745 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are all film stars linked to Kevin Bacon? Why do the stock markets rise and fall sharply on the strength of a vague rumour? How does gossip spread so quickly? Are we all related through six degrees of separation? There is a growing awareness of the complex networks that pervade modern society. We see them in the rapid growth of the internet, the ease of global communication, the swift spread of news and information, and in the way epidemics and financial crises develop with startling speed and intensity. This introductory book on the new science of networks takes an interdisciplinary approach, using economics, sociology, computing, information science and applied mathematics to address fundamental questions about the links that connect us, and the ways that our decisions can have consequences for others.

The Cold Start Problem

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Publisher : HarperCollins
ISBN 13 : 0062969757
Total Pages : 368 pages
Book Rating : 4.0/5 (629 download)

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Book Synopsis The Cold Start Problem by : Andrew Chen

Download or read book The Cold Start Problem written by Andrew Chen and published by HarperCollins. This book was released on 2021-12-07 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: A startup executive and investor draws on expertise developed at the premier venture capital firm Andreessen Horowitz and as an executive at Uber to address how tech’s most successful products have solved the dreaded "cold start problem”—by leveraging network effects to launch and scale toward billions of users. Although software has become easier to build, launching and scaling new products and services remains difficult. Startups face daunting challenges entering the technology ecosystem, including stiff competition, copycats, and ineffective marketing channels. Teams launching new products must consider the advantages of “the network effect,” where a product or service’s value increases as more users engage with it. Apple, Google, Microsoft, and other tech giants utilize network effects, and most tech products incorporate them, whether they’re messaging apps, workplace collaboration tools, or marketplaces. Network effects provide a path for fledgling products to break through, attracting new users through viral growth and word of mouth. Yet most entrepreneurs lack the vocabulary and context to describe them—much less understand the fundamental principles that drive the effect. What exactly are network effects? How do teams create and build them into their products? How do products compete in a market where every player has them? Andrew Chen draws on his experience and on interviews with the CEOs and founding teams of LinkedIn, Twitch, Zoom, Dropbox, Tinder, Uber, Airbnb, and Pinterest to offer unique insights in answering these questions. Chen also provides practical frameworks and principles that can be applied across products and industries. The Cold Start Problem reveals what makes winning networks thrive, why some startups fail to successfully scale, and, most crucially, why products that create and compete using the network effect are vitally important today.

Handbook of Industrial Organization

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Author :
Publisher : North Holland
ISBN 13 :
Total Pages : 1002 pages
Book Rating : 4.:/5 (321 download)

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Book Synopsis Handbook of Industrial Organization by : Richard Schmalensee

Download or read book Handbook of Industrial Organization written by Richard Schmalensee and published by North Holland. This book was released on 1989-09-11 with total page 1002 pages. Available in PDF, EPUB and Kindle. Book excerpt: Determinants of firm and market organization; Analysis of market behavior; Empirical methods and results; International issues and comparision; government intervention in the Marketplace.

System Markets, Indirect Network Effects in Action or Inaction?

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Author :
Publisher : Jeroen L.G. Binken
ISBN 13 : 905892260X
Total Pages : 195 pages
Book Rating : 4.0/5 (589 download)

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Book Synopsis System Markets, Indirect Network Effects in Action or Inaction? by : Jeroen L.G. Binken

Download or read book System Markets, Indirect Network Effects in Action or Inaction? written by Jeroen L.G. Binken and published by Jeroen L.G. Binken. This book was released on 2010-10-01 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Path Dependence in Two-sided Markets

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Author :
Publisher : Tobias Georg Meyer
ISBN 13 :
Total Pages : 371 pages
Book Rating : 4./5 ( download)

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Book Synopsis Path Dependence in Two-sided Markets by : Tobias Georg Meyer

Download or read book Path Dependence in Two-sided Markets written by Tobias Georg Meyer and published by Tobias Georg Meyer. This book was released on 2012 with total page 371 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Economics of Platforms

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Author :
Publisher : Cambridge University Press
ISBN 13 : 1108625622
Total Pages : 275 pages
Book Rating : 4.1/5 (86 download)

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Book Synopsis The Economics of Platforms by : Paul Belleflamme

Download or read book The Economics of Platforms written by Paul Belleflamme and published by Cambridge University Press. This book was released on 2021-11-11 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital platforms controlled by Alibaba, Alphabet, Amazon, Facebook, Netflix, Tencent and Uber have transformed not only the ways we do business, but also the very nature of people's everyday lives. It is of vital importance that we understand the economic principles governing how these platforms operate. This book explains the driving forces behind any platform business with a focus on network effects. The authors use short case studies and real-world applications to explain key concepts such as how platforms manage network effects and which price and non-price strategies they choose. This self-contained text is the first to offer a systematic and formalized account of what platforms are and how they operate, concisely incorporating path-breaking insights in economics over the last twenty years.

Handbook of Marketing Strategy

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Author :
Publisher : Edward Elgar Publishing
ISBN 13 : 1781005222
Total Pages : 529 pages
Book Rating : 4.7/5 (81 download)

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Book Synopsis Handbook of Marketing Strategy by : Venkatesh Shankar

Download or read book Handbook of Marketing Strategy written by Venkatesh Shankar and published by Edward Elgar Publishing. This book was released on 2012 with total page 529 pages. Available in PDF, EPUB and Kindle. Book excerpt: This authoritative, comprehensive, and accessible volume by leading global experts provides a broad overview of marketing strategy issues and questions, including its evolution, competitor analysis, customer management, resource allocation, dynamics, branding, advertising, multichannel management, digital marketing and financial aspects of marketing. The Handbook comprises seven broad topics. Part I focuses on the conceptual and organizational aspects of marketing strategy while Part II deals with understanding competition. Customers and customer-based strategy, marketing strategy decisions, and branding and brand strategies are covered in the next three parts while Part VI looks at marketing strategy dynamics. The final part discusses the impact of marketing strategy on performance variables such as sales, market share, shareholder value and stakeholder value. All of the chapters in this Handbook offer in-depth analyses of research developments, provide frameworks for analyzing key issues, and highlight important unresolved problems in marketing strategy. Collectively, they provide a deep understanding of and key insights into the foundations, antecedents and consequences of marketing strategy. This compendium is an essential resource guide for researchers, doctoral students, practitioners, and consultants in the field of marketing strategy.

The Network Imperative

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Author :
Publisher : Harvard Business Review Press
ISBN 13 : 163369206X
Total Pages : 247 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis The Network Imperative by : Barry Libert

Download or read book The Network Imperative written by Barry Libert and published by Harvard Business Review Press. This book was released on 2016-06-07 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pivot your organization toward a more scalable and profitable business model. Digital networks are changing all the rules of business. New, scalable, digitally networked business models, like those of Amazon, Google, Uber, and Airbnb, are affecting growth, scale, and profit potential for companies in every industry. But this seismic shift isn’t unique to digital start-ups and tech superstars. Digital transformation is affecting every business sector, and as investor capital, top talent, and customers shift toward network-centric organizations, the performance gap between early and late adopters is widening. So the question isn’t whether your organization needs to change, but when and how much. The Network Imperative is a call to action for managers and executives to embrace network-based business models. The benefits are indisputable: companies that leverage digital platforms to co-create and share value with networks of employees, customers, and suppliers are fast outpacing the market. These companies, or network orchestrators, grow faster, scale with lower marginal cost, and generate the highest revenue multipliers. Supported by research that covers fifteen hundred companies, authors Barry Libert, Megan Beck, and Jerry Wind guide leaders and investors through the ten principles that all organizations can use to grow and profit regardless of their industry. They also share a five-step process for pivoting an organization toward a more scalable and profitable business model. The Network Imperative, brimming with compelling case studies and actionable advice, provides managers with what they really need: new tools and frameworks to generate unprecedented value in a rapidly changing age.

Electronic Commerce: Concepts, Methodologies, Tools, and Applications

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Author :
Publisher : IGI Global
ISBN 13 : 1599049449
Total Pages : 2522 pages
Book Rating : 4.5/5 (99 download)

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Book Synopsis Electronic Commerce: Concepts, Methodologies, Tools, and Applications by : Becker, Annie

Download or read book Electronic Commerce: Concepts, Methodologies, Tools, and Applications written by Becker, Annie and published by IGI Global. This book was released on 2007-12-31 with total page 2522 pages. Available in PDF, EPUB and Kindle. Book excerpt: Compiles top research from the world's leading experts on many topics related to electronic commerce. Covers topics including mobile commerce, virtual enterprises, business-to-business applications, Web services, and enterprise methodologies.

The Routledge Companion to Technology Management

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1000596664
Total Pages : 691 pages
Book Rating : 4.0/5 (5 download)

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Book Synopsis The Routledge Companion to Technology Management by : Tugrul Daim

Download or read book The Routledge Companion to Technology Management written by Tugrul Daim and published by Taylor & Francis. This book was released on 2022-08-31 with total page 691 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bringing together an international range of expertise, this comprehensive Companion to Technology Management is designed to facilitate the development of management frameworks adaptable for a wide range of organizations, as well as an overview of the development and integration of technology in advanced and emerging economies. Research-based and drawing on a range of practical tools and international cases, it covers the diverse spectrum of the challenges of technology management and how to approach them: I Fundamentals of Technology Management provides an overview of the fundamental aspects of technology management. II Technology Planning focusses on technology-driven organizations, government labs and universities. III Technology Evaluation includes evaluation and assessment, adoption and forecasting through management tools. IV Technology Development and Transfer includes integration, marketing and intellectual property management. V Managing Technological Innovations addresses policy, open innovation and technology entrepreneurship. VI Society and Technology Management focusses on social issues which impact technology and its management. VII New Technologies and Emerging Regions includes blockchain, biotechnologies and smart cities. This Companion is an essential comprehensive source of new and emerging approaches for researchers and advanced students in engineering and technology management, as well as professionals seeking an authoritative global reference source.

Survive, Reset, Thrive

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Author :
Publisher : Kogan Page Publishers
ISBN 13 : 1398607878
Total Pages : 279 pages
Book Rating : 4.3/5 (986 download)

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Book Synopsis Survive, Reset, Thrive by : Rebecca Homkes

Download or read book Survive, Reset, Thrive written by Rebecca Homkes and published by Kogan Page Publishers. This book was released on 2024-02-03 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: Uncertainty is here to stay. Rather than seeing it as an obstacle to overcome, integrate it into your strategic approach to invigorate your high-growth potential and outperform competition under any market condition. Strategy is about making choices around where to play and where not to play, how to win, how to allocate resources among competing priorities and, critically, what to do. All these choices must be made when you never know everything you would like to know. This book is about facing uncertainty head-on and then playing each round to not just survive, but thrive. Doing so only comes from the power move of executing a reset: the differentiated step where you embrace change, new insights and new opportunities to set your organization up for sustainable performance. Survive, Reset, Thrive is a playbook for leaders derived from the author's first-hand experience working with executive teams across industries from software, technology, retail, fashion and construction through to manufacturing. Drawing from over a decade of rich real-world experience, the author illustrates how to navigate the most complex strategic situations with a simple, executable approach. Rebecca Homkes explains how proactively to stabilize your business to withstand and grow through market shocks, reset your strategy to take account of new realities and thrive through uncertainty.

The Platform Paradox

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Author :
Publisher : University of Pennsylvania Press
ISBN 13 : 1613631510
Total Pages : 104 pages
Book Rating : 4.6/5 (136 download)

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Book Synopsis The Platform Paradox by : Mauro F. Guillén

Download or read book The Platform Paradox written by Mauro F. Guillén and published by University of Pennsylvania Press. This book was released on 2021-05-11 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: In The Platform Paradox, Wharton professor Mauro F. Guillén argues that many platforms misunderstand key aspects of what it takes to succeed globally, from culture and institutions to local competitive dynamics. He offers an integrated framework for digital platforms to identify and implement a strategy on a truly global scale.

Price Theory and Applications

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Author :
Publisher : Cambridge University Press
ISBN 13 : 9780521818643
Total Pages : 638 pages
Book Rating : 4.8/5 (186 download)

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Book Synopsis Price Theory and Applications by : Jack Hirshleifer

Download or read book Price Theory and Applications written by Jack Hirshleifer and published by Cambridge University Press. This book was released on 2005-09-12 with total page 638 pages. Available in PDF, EPUB and Kindle. Book excerpt: This seventh edition of the book offers extensive discussion of information, uncertainty, and game theory.

Product Innovation and Network Survival in the U. S. ATM and Debit Card Industry

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Author :
Publisher : DIANE Publishing
ISBN 13 : 1437934331
Total Pages : 33 pages
Book Rating : 4.4/5 (379 download)

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Book Synopsis Product Innovation and Network Survival in the U. S. ATM and Debit Card Industry by : Fumiko Hayashi

Download or read book Product Innovation and Network Survival in the U. S. ATM and Debit Card Industry written by Fumiko Hayashi and published by DIANE Publishing. This book was released on 2010-10 with total page 33 pages. Available in PDF, EPUB and Kindle. Book excerpt: Studies product innovation and firm survival in the U.S. ATM-debit card industry. The industry started with a few shared ATM networks in the early 1970s; the number of networks grew rapidly until the mid 1980s and then declined sharply. A theoretical model is constructed to explain the industry shakeout, A major product innovation -- introducing the point of sale debit function in the mid-1980s -- played an important role in driving the network consolidation. The predictions are tested and confirmed using a novel dataset on network entry, exit, size, location, ownership and product choices. There was little advantage of being early industry entrants; rather, large networks had a better chance to adopt the product innovation and survive the shakeout. Illus.

Handbook of Industrial Organization

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Author :
Publisher : Elsevier
ISBN 13 : 008055184X
Total Pages : 943 pages
Book Rating : 4.0/5 (85 download)

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Book Synopsis Handbook of Industrial Organization by : Mark Armstrong

Download or read book Handbook of Industrial Organization written by Mark Armstrong and published by Elsevier. This book was released on 2007-10-05 with total page 943 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is Volume 3 of the Handbook of Industrial Organization series (HIO). Volumes 1 & 2 published simultaneously in 1989 and many of the chapters were widely cited and appeared on graduate reading lists. Since the first volumes published, the field of industrial organization has continued to evolve and this volume fills the gaps. While the first two volumes of HIO contain much more discussion of the theoretical literature than of the empirical literature, it was representative of the field at that time. Since then, the empirical literature has flourished, while the theoretical literature has continued to grow, and this new volume reflects that change of emphasis.Thie volume is an excellent reference and teaching supplement for industrial organization or industrial economics, the microeconomics field that focuses on business behavior and its implications for both market structures and processes, and for related public policies.*Part of the renowned Handbooks in Economics series*Chapters are contributed by some of the leading experts in their fields*A source, reference and teaching supplement for industrial organizations or industrial economists

The Wealth of Networks

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Author :
Publisher : Yale University Press
ISBN 13 : 9780300125771
Total Pages : 532 pages
Book Rating : 4.1/5 (257 download)

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Book Synopsis The Wealth of Networks by : Yochai Benkler

Download or read book The Wealth of Networks written by Yochai Benkler and published by Yale University Press. This book was released on 2006-01-01 with total page 532 pages. Available in PDF, EPUB and Kindle. Book excerpt: Describes how patterns of information, knowledge, and cultural production are changing. The author shows that the way information and knowledge are made available can either limit or enlarge the ways people create and express themselves. He describes the range of legal and policy choices that confront.

E-Business Models, Services and Communications

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Author :
Publisher : IGI Global
ISBN 13 : 1599048337
Total Pages : 463 pages
Book Rating : 4.5/5 (99 download)

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Book Synopsis E-Business Models, Services and Communications by : Lee, In

Download or read book E-Business Models, Services and Communications written by Lee, In and published by IGI Global. This book was released on 2007-11-30 with total page 463 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the rapid advancement in information technologies, e-business is rapidly growing in significance and is having a direct impact upon business applications and technologies. E-Business Models, Services and Communications provides researchers and practitioners with valuable information on recent advances and developments in emerging e-business models and technologies. This book covers a variety of topics such as e-business models, telecommunication network utilization, online consumer behavior, electronic communication adoption and service provider strategies, and privacy policies and implementation issues.