Survey Methodology

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Survey Methodology

Author : Robert M. Groves
Publisher : John Wiley & Sons
ISBN 13 : 1118211340
Total Pages : 487 pages
Book Rating : 4.1/5 (182 download)

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Book Synopsis Survey Methodology by : Robert M. Groves

Download or read book Survey Methodology written by Robert M. Groves and published by John Wiley & Sons. This book was released on 2011-09-20 with total page 487 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for the First Edition: "The book makes a valuable contribution by synthesizing current research and identifying areas for future investigation for each aspect of the survey process." —Journal of the American Statistical Association "Overall, the high quality of the text material is matched by the quality of writing . . ." —Public Opinion Quarterly ". . . it should find an audience everywhere surveys are being conducted." —Technometrics This new edition of Survey Methodology continues to provide a state-of-the-science presentation of essential survey methodology topics and techniques. The volume's six world-renowned authors have updated this Second Edition to present newly emerging approaches to survey research and provide more comprehensive coverage of the major considerations in designing and conducting a sample survey. Key topics in survey methodology are clearly explained in the book's chapters, with coverage including sampling frame evaluation, sample design, development of questionnaires, evaluation of questions, alternative modes of data collection, interviewing, nonresponse, post-collection processing of survey data, and practices for maintaining scientific integrity. Acknowledging the growing advances in research and technology, the Second Edition features: Updated explanations of sampling frame issues for mobile telephone and web surveys New scientific insight on the relationship between nonresponse rates and nonresponse errors Restructured discussion of ethical issues in survey research, emphasizing the growing research results on privacy, informed consent, and confidentiality issues The latest research findings on effective questionnaire development techniques The addition of 50% more exercises at the end of each chapter, illustrating basic principles of survey design An expanded FAQ chapter that addresses the concerns that accompany newly established methods Providing valuable and informative perspectives on the most modern methods in the field, Survey Methodology, Second Edition is an ideal book for survey research courses at the upper-undergraduate and graduate levels. It is also an indispensable reference for practicing survey methodologists and any professional who employs survey research methods.

Handbook of Survey Methodology for the Social Sciences

Author : Lior Gideon
Publisher : Springer Science & Business Media
ISBN 13 : 1461438764
Total Pages : 520 pages
Book Rating : 4.4/5 (614 download)

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Book Synopsis Handbook of Survey Methodology for the Social Sciences by : Lior Gideon

Download or read book Handbook of Survey Methodology for the Social Sciences written by Lior Gideon and published by Springer Science & Business Media. This book was released on 2012-06-21 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt: Surveys enjoy great ubiquity among data collection methods in social research: they are flexible in questioning techniques, in the amount of questions asked, in the topics covered, and in the various ways of interactions with respondents. Surveys are also the preferred method by many researchers in the social sciences due to their ability to provide quick profiles and results. Because they are so commonly used and fairly easy to administer, surveys are often thought to be easily thrown together. But designing an effective survey that yields reliable and valid results takes more than merely asking questions and waiting for the answers to arrive. Geared to the non-statistician, the Handbook of Survey Methodology in Social Sciences addresses issues throughout all phases of survey design and implementation. Chapters examine the major survey methods of data collection, providing expert guidelines for asking targeted questions, improving accuracy and quality of responses, while reducing sampling and non-sampling bias. Relying on the Total Survey Error theory, various issues of both sampling and non-sampling sources of error are explored and discussed. By covering all aspects of the topic, the Handbook is suited to readers taking their first steps in survey methodology, as well as to those already involved in survey design and execution, and to those currently in training. Featured in the Handbook: • The Total Survey Error: sampling and non-sampling errors. • Survey sampling techniques. • The art of question phrasing. • Techniques for increasing response rates • A question of ethics: what is allowed in survey research? • Survey design: face-to-face, phone, mail, e-mail, online, computer-assisted.? • Dealing with sensitive issues in surveys. • Demographics of respondents: implications for future survey research. • Dealing with nonresponse, and nonresponse bias The Handbook of Survey Methodology in Social Sciences offers how-to clarity for researchers in the social and behavioral sciences and related disciplines, including sociology, criminology, criminal justice, social psychology, education, public health, political science, management, and many other disciplines relying on survey methodology as one of their main data collection tools.

The SAGE Handbook of Survey Methodology

Author : Christof Wolf
Publisher : SAGE
ISBN 13 : 1473959055
Total Pages : 741 pages
Book Rating : 4.4/5 (739 download)

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Book Synopsis The SAGE Handbook of Survey Methodology by : Christof Wolf

Download or read book The SAGE Handbook of Survey Methodology written by Christof Wolf and published by SAGE. This book was released on 2016-03-24 with total page 741 pages. Available in PDF, EPUB and Kindle. Book excerpt: With a particular focus on the complexities of cross-national, comparative survey research, explored by a team of international experts at local and national levels, this exciting new handbook provides readers with a cutting-edge resource.

Web Survey Methodology

Author : Mario Callegaro
Publisher : SAGE
ISBN 13 : 1473927293
Total Pages : 523 pages
Book Rating : 4.4/5 (739 download)

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Book Synopsis Web Survey Methodology by : Mario Callegaro

Download or read book Web Survey Methodology written by Mario Callegaro and published by SAGE. This book was released on 2015-04-30 with total page 523 pages. Available in PDF, EPUB and Kindle. Book excerpt: Web Survey Methodology guides the reader through the past fifteen years of research in web survey methodology. It both provides practical guidance on the latest techniques for collecting valid and reliable data and offers a comprehensive overview of research issues. Core topics from preparation to questionnaire design, recruitment testing to analysis and survey software are all covered in a systematic and insightful way. The reader will be exposed to key concepts and key findings in the literature, covering measurement, non-response, adjustments, paradata, and cost issues. The book also discusses the hottest research topics in survey research today, such as internet panels, virtual interviewing, mobile surveys and the integration with passive measurements, e-social sciences, mixed modes and business intelligence. The book is intended for students, practitioners, and researchers in fields such as survey and market research, psychological research, official statistics and customer satisfaction research.

Understanding Survey Methodology

Author : Philip S. Brenner
Publisher : Springer Nature
ISBN 13 : 3030472566
Total Pages : 347 pages
Book Rating : 4.0/5 (34 download)

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Book Synopsis Understanding Survey Methodology by : Philip S. Brenner

Download or read book Understanding Survey Methodology written by Philip S. Brenner and published by Springer Nature. This book was released on 2020-10-23 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume ambitiously applies sociological theory to create an understanding of aspects of survey methodology. It focuses on the interplay between sociology and survey methodology: what sociological theory and approaches can offer to survey research and vice versa. The volume starts with a focus on direct connections between sociological theories and their applications in survey research. It further presents cutting-edge, original research that applies the “sociological imagination” to substantive concerns important to sociologists, survey methodologists, and social scientists and includes issues such as health, immigration, race/ethnicity, gender and sexuality, and criminal justice.

Survey Research Methods

Author : Floyd J. Fowler
Publisher : SAGE Publications, Incorporated
ISBN 13 :
Total Pages : 168 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Survey Research Methods by : Floyd J. Fowler

Download or read book Survey Research Methods written by Floyd J. Fowler and published by SAGE Publications, Incorporated. This book was released on 1984-08 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Textbook on survey research methods for use in social research - covers data collecting, samples, mail surveys, questionnaires, interviewing, data processing, ethics, errors, etc. References.

Survey Methodology and Missing Data

Author : Seppo Laaksonen
Publisher : Springer
ISBN 13 : 3319790110
Total Pages : 224 pages
Book Rating : 4.3/5 (197 download)

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Book Synopsis Survey Methodology and Missing Data by : Seppo Laaksonen

Download or read book Survey Methodology and Missing Data written by Seppo Laaksonen and published by Springer. This book was released on 2018-07-05 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on quantitative survey methodology, data collection and cleaning methods. Providing starting tools for using and analyzing a file once a survey has been conducted, it addresses fields as diverse as advanced weighting, editing, and imputation, which are not well-covered in corresponding survey books. Moreover, it presents numerous empirical examples from the author's extensive research experience, particularly real data sets from multinational surveys.

International Handbook of Survey Methodology

Author : Edith D. de Leeuw
Publisher : Routledge
ISBN 13 : 113691062X
Total Pages : 560 pages
Book Rating : 4.1/5 (369 download)

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Book Synopsis International Handbook of Survey Methodology by : Edith D. de Leeuw

Download or read book International Handbook of Survey Methodology written by Edith D. de Leeuw and published by Routledge. This book was released on 2012-10-12 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt: Taking into account both traditional and emerging modes, this comprehensive new Handbook covers all major methodological and statistical issues in designing and analyzing surveys. With contributions from the world's leading survey methodologists and statisticians, this invaluable new resource provides guidance on collecting survey data and creating meaningful results. Featuring examples from a variety of countries, the book reviews such things as how to deal with sample designs, write survey questions, and collect data on the Internet. A thorough review of the procedures associated with multiple modes of collecting sample survey information and applying that combination of methods that fit the situation best is included. The International Handbook of Survey Methodology opens with the foundations of survey design, ranging from sources of error, to ethical issues. This is followed by a section on design that reviews sampling challenges and tips on writing and testing questions for multiple methods. Part three focuses on data collection, from face-to-face interviews, to Internet and interactive voice response, to special challenges involved in mixing these modes within one survey. Analyzing data from both simple and complex surveys is then explored, as well as procedures for adjusting data. The book concludes with a discussion of maintaining quality. Intended for advanced students and researchers in the behavioral, social, and health sciences, this "must have" resource will appeal to those interested in conducting or using survey data from anywhere in the world, especially those interested in comparing results across countries. The book also serves as a state-of-the-art text for graduate level courses and seminars on survey methodology. A companion website contains additional readings and examples.

Methodology of Longitudinal Surveys

Author : Peter Lynn
Publisher : John Wiley & Sons
ISBN 13 : 9780470743911
Total Pages : 414 pages
Book Rating : 4.7/5 (439 download)

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Book Synopsis Methodology of Longitudinal Surveys by : Peter Lynn

Download or read book Methodology of Longitudinal Surveys written by Peter Lynn and published by John Wiley & Sons. This book was released on 2009-01-26 with total page 414 pages. Available in PDF, EPUB and Kindle. Book excerpt: Longitudinal surveys are surveys that involve collecting data from multiple subjects on multiple occasions. They are typically used for collecting data relating to social, economic, educational and health-related issues and they serve as an important tool for economists, sociologists, and other researchers. Focusing on the design, implementation and analysis of longitudinal surveys, Methodology of Longitudinal Surveys discusses the current state of the art in carrying out these surveys. The book also covers issues that arise in surveys that collect longitudinal data via retrospective methods. Aimed at researchers and practitioners analyzing data from statistical surveys the book will also be suitable as supplementary reading for graduate students of survey statistics. This book: Covers all the main stages in the design, implementation and analysis of longitudinal surveys. Reviews recent developments in the field, including the use of dependent interviewing and mixed mode data collection. Discusses the state of the art in sampling, weighting and non response adjustment. Features worked examples throughout using real data. Addresses issues arising from the collection of data via retrospective methods, as well as ethical issues, confidentiality and non-response bias. Is written by an international team of contributors consisting of some of the most respected Survey Methodology experts in the field

Survey Methods for Medical and Health Professions Education - E-Book

Author : Andrew W. Phillips
Publisher : Elsevier Health Sciences
ISBN 13 : 0323695922
Total Pages : 138 pages
Book Rating : 4.3/5 (236 download)

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Book Synopsis Survey Methods for Medical and Health Professions Education - E-Book by : Andrew W. Phillips

Download or read book Survey Methods for Medical and Health Professions Education - E-Book written by Andrew W. Phillips and published by Elsevier Health Sciences. This book was released on 2021-04-10 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offering a practical, six-step approach to effective survey design, delivery, and analysis, Survey Methods for Medical and Health Professions Education provides a real-world framework for successful research and evaluation using surveys. Focused on medical and other health professional education research, this unique text features quick-reference checklists, high-yield explanations, and case examples throughout, making it both a foundational reference and a go-to resource for all health professions educators and researchers who use surveys. Provides a detailed and practical discussion of the steps in survey methodology, along with just enough theory to inform common decisions. Includes numerous real-world examples, both simple and complex, covering the wide range of problems researchers are likely to face. Addresses issues of survey fatigue and addresses the challenge of how to get "good data." Features "Voice of Experience" boxes—pearls based on authors’ actual experiences. Concludes each chapter with a checklist so readers can quickly ensure they have covered every necessary step of survey design and implementation. Contains a convenient glossary of terms. Offers guidance from expert international contributors in medical and health professions research. Summarizes the most current standards and understanding of survey research so that experienced and novice researchers alike can directly apply content to improve research rigor.

Improving Survey Methods

Author : Uwe Engel
Publisher : Routledge
ISBN 13 : 1317629701
Total Pages : 429 pages
Book Rating : 4.3/5 (176 download)

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Book Synopsis Improving Survey Methods by : Uwe Engel

Download or read book Improving Survey Methods written by Uwe Engel and published by Routledge. This book was released on 2014-09-18 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: This state-of-the-art volume provides insight into the recent developments in survey research. It covers topics like: survey modes and response effects, bio indicators and paradata, interviewer and survey error, mixed-mode panels, sensitive questions, conducting web surveys and access panels, coping with non-response, and handling missing data. The authors are leading scientists in the field, and discuss the latest methods and challenges with respect to these topics. Each of the book’s eight parts starts with a brief chapter that provides an historical context along with an overview of today’s most critical survey methods. Chapters in the sections focus on research applications in practice and discuss results from field studies. As such, the book will help researchers design surveys according to today’s best practices. The book’s website www.survey-methodology.de provides additional information, statistical analyses, tables and figures. An indispensable reference for practicing researchers and methodologists or any professional who uses surveys in their work, this book also serves as a supplement for graduate or upper level-undergraduate courses on survey methods taught in psychology, sociology, education, economics, and business. Although the book focuses on European findings, all of the research is discussed with reference to the entire survey-methodology area, including the US. As such, the insights in this book will apply to surveys conducted around the world.

Internet, Phone, Mail, and Mixed-Mode Surveys

Author : Don A. Dillman
Publisher : John Wiley & Sons
ISBN 13 : 1118456149
Total Pages : 532 pages
Book Rating : 4.1/5 (184 download)

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Book Synopsis Internet, Phone, Mail, and Mixed-Mode Surveys by : Don A. Dillman

Download or read book Internet, Phone, Mail, and Mixed-Mode Surveys written by Don A. Dillman and published by John Wiley & Sons. This book was released on 2014-08-18 with total page 532 pages. Available in PDF, EPUB and Kindle. Book excerpt: The classic survey design reference, updated for the digital age For over two decades, Dillman's classic text on survey design has aided both students and professionals in effectively planning and conducting mail, telephone, and, more recently, Internet surveys. The new edition is thoroughly updated and revised, and covers all aspects of survey research. It features expanded coverage of mobile phones, tablets, and the use of do-it-yourself surveys, and Dillman's unique Tailored Design Method is also thoroughly explained. This invaluable resource is crucial for any researcher seeking to increase response rates and obtain high-quality feedback from survey questions. Consistent with current emphasis on the visual and aural, the new edition is complemented by copious examples within the text and accompanying website. This heavily revised Fourth Edition includes: Strategies and tactics for determining the needs of a given survey, how to design it, and how to effectively administer it How and when to use mail, telephone, and Internet surveys to maximum advantage Proven techniques to increase response rates Guidance on how to obtain high-quality feedback from mail, electronic, and other self-administered surveys Direction on how to construct effective questionnaires, including considerations of layout The effects of sponsorship on the response rates of surveys Use of capabilities provided by newly mass-used media: interactivity, presentation of aural and visual stimuli. The Fourth Edition reintroduces the telephone—including coordinating land and mobile. Grounded in the best research, the book offers practical how-to guidelines and detailed examples for practitioners and students alike.

Administrative Records for Survey Methodology

Author : Asaph Young Chun
Publisher : John Wiley & Sons
ISBN 13 : 1119272041
Total Pages : 384 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis Administrative Records for Survey Methodology by : Asaph Young Chun

Download or read book Administrative Records for Survey Methodology written by Asaph Young Chun and published by John Wiley & Sons. This book was released on 2021-04-06 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: ADMINISTRATIVE RECORDS FOR SURVEY METHODOLOGY Addresses the international use of administrative records for large-scale surveys, censuses, and other statistical purposes Administrative Records for Survey Methodology is a comprehensive guide to improving the quality, cost-efficiency, and interpretability of surveys and censuses using administrative data research. Contributions from a team of internationally-recognized experts provide practical approaches for integrating administrative data in statistical surveys, and discuss the methodological issues—including concerns of privacy, confidentiality, and legality—involved in collecting and analyzing administrative records. Numerous real-world examples highlight technological and statistical innovations, helping readers gain a better understanding of both fundamental methods and advanced techniques for controlling data quality reducing total survey error. Divided into four sections, the first describes the basics of administrative records research and addresses disclosure limitation and confidentiality protection in linked data. Section two focuses on data quality and linking methodology, covering topics such as quality evaluation, measuring and controlling for non-consent bias, and cleaning and using administrative lists. The third section examines the use of administrative records in surveys and includes case studies of the Swedish register-based census and the administrative records applications used for the US 2020 Census. The book’s final section discusses combining administrative and survey data to improve income measurement, enhancing health surveys with data linkage, and other uses of administrative data in evidence-based policymaking. This state-of-the-art resource: Discusses important administrative data issues and suggests how administrative data can be integrated with more traditional surveys Describes practical uses of administrative records for evidence-driven decisions in both public and private sectors Emphasizes using interdisciplinary methodology and linking administrative records with other data sources Explores techniques to leverage administrative data to improve the survey frame, reduce nonresponse follow-up, assess coverage error, measure linkage non-consent bias, and perform small area estimation. Administrative Records for Survey Methodology is an indispensable reference and guide for statistical researchers and methodologists in academia, industry, and government, particularly census bureaus and national statistical offices, and an ideal supplemental text for undergraduate and graduate courses in data science, survey methodology, data collection, and data analysis methods.

Noninvasive Survey Methods for Carnivores

Author : Robert A. Long
Publisher : Island Press
ISBN 13 : 1610911393
Total Pages : 400 pages
Book Rating : 4.6/5 (19 download)

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Book Synopsis Noninvasive Survey Methods for Carnivores by : Robert A. Long

Download or read book Noninvasive Survey Methods for Carnivores written by Robert A. Long and published by Island Press. This book was released on 2012-09-26 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: The status of many carnivore populations is of growing concern to scientists and conservationists, making the need for data pertaining to carnivore distribution, abundance, and habitat use ever more pressing. Recent developments in “noninvasive” research techniques—those that minimize disturbance to the animal being studied—have resulted in a greatly expanded toolbox for the wildlife practitioner. Presented in a straightforward and readable style, Noninvasive Survey Methods for Carnivores is a comprehensive guide for wildlife researchers who seek to conduct carnivore surveys using the most up-to-date scientific approaches. Twenty-five experts from throughout North America discuss strategies for implementing surveys across a broad range of habitats, providing input on survey design, sample collection, DNA and endocrine analyses, and data analysis. Photographs from the field, line drawings, and detailed case studies further illustrate on-the-ground application of the survey methods discussed. Coupled with cutting-edge laboratory and statistical techniques, which are also described in the book, noninvasive survey methods are effi cient and effective tools for sampling carnivore populations. Noninvasive Survey Methods for Carnivores allows practitioners to carefully evaluate a diversity of detection methods and to develop protocols specific to their survey objectives, study area, and species of interest. It is an essential resource for anyone interested in the study of carnivores, from scientists engaged in primary research to agencies or organizations requiring carnivore detection data to develop management or conservation plans.

Encyclopedia of Survey Research Methods

Author : Paul J. Lavrakas
Publisher : SAGE Publications
ISBN 13 : 150631788X
Total Pages : 1072 pages
Book Rating : 4.5/5 (63 download)

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Book Synopsis Encyclopedia of Survey Research Methods by : Paul J. Lavrakas

Download or read book Encyclopedia of Survey Research Methods written by Paul J. Lavrakas and published by SAGE Publications. This book was released on 2008-09-12 with total page 1072 pages. Available in PDF, EPUB and Kindle. Book excerpt: In conjunction with top survey researchers around the world and with Nielsen Media Research serving as the corporate sponsor, the Encyclopedia of Survey Research Methods presents state-of-the-art information and methodological examples from the field of survey research. Although there are other "how-to" guides and references texts on survey research, none is as comprehensive as this Encyclopedia, and none presents the material in such a focused and approachable manner. With more than 600 entries, this resource uses a Total Survey Error perspective that considers all aspects of possible survey error from a cost-benefit standpoint.

Advances in Telephone Survey Methodology

Author : James M. Lepkowski
Publisher : John Wiley & Sons
ISBN 13 : 0471745316
Total Pages : 700 pages
Book Rating : 4.4/5 (717 download)

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Book Synopsis Advances in Telephone Survey Methodology by : James M. Lepkowski

Download or read book Advances in Telephone Survey Methodology written by James M. Lepkowski and published by John Wiley & Sons. This book was released on 2007-11-27 with total page 700 pages. Available in PDF, EPUB and Kindle. Book excerpt: A complete and comprehensive collaboration providing insight on future approaches to telephone survey methodology Over the past fifteen years, advances in technology have transformed the field of survey methodology, from how interviews are conducted to the management and analysis of compiled data. Advances in Telephone Survey Methodology is an all—encompassing and authoritative resource that presents a theoretical, methodological, and statistical treatment of current practices while also establishing a discussion on how state—of—the—art developments in telecommunications have and will continue to revolutionize the telephone survey process. Seventy—five prominent international researchers and practitioners from government, academic, and private sectors have collaborated on this pioneering volume to discuss basic survey techniques and introduce the future directions of the telephone survey. Concepts and findings are organized in four parts—sampling and estimation, data collection, operations, and nonresponse—equipping the reader with the needed practical applications to approach issues such as choice of target population, sample design, questionnaire construction, interviewing training, and measurement error. The book also introduces important topics that have been overlooked in previous literature, including: The impact of mobile telephones on telephone surveys and the rising presence of mobile—only households worldwide The design and construction of questionnaires using Computer Assisted Telephone Interviewing (CATI) software The emerging use of wireless communication and Voice over Internet Protocol (VoIP) versus the telephone Methods for measuring and improving interviewer performance and productivity Privacy, confidentiality, and respondent burden as main factors in telephone survey nonresponse Procedures for the adjustment of nonresponse in telephone surveys In—depth reviews of the literature presented along with a full bibliography, assembled from references throughout the world Advances in Telephone Survey Methodology is an indispensable reference for survey researchers and practitioners in almost any discipline involving research methods such as sociology, social psychology, survey methodology, and statistics. This book also serves as an excellent text for courses and seminars on survey methods at the undergraduate and graduate levels.

Advances in Comparative Survey Methods

Author : Timothy P. Johnson
Publisher : John Wiley & Sons
ISBN 13 : 1118885015
Total Pages : 907 pages
Book Rating : 4.1/5 (188 download)

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Book Synopsis Advances in Comparative Survey Methods by : Timothy P. Johnson

Download or read book Advances in Comparative Survey Methods written by Timothy P. Johnson and published by John Wiley & Sons. This book was released on 2018-09-21 with total page 907 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covers the latest methodologies and research on international comparative surveys with contributions from noted experts in the field Advances in Comparative Survey Methodology examines the most recent advances in methodology and operations as well as the technical developments in international survey research. With contributions from a panel of international experts, the text includes information on the use of Big Data in concert with survey data, collecting biomarkers, the human subject regulatory environment, innovations in data collection methodology and sampling techniques, use of paradata across the survey lifecycle, metadata standards for dissemination, and new analytical techniques. This important resource: Contains contributions from key experts in their respective fields of study from around the globe Highlights innovative approaches in resource poor settings, and innovative approaches to combining survey and other data Includes material that is organized within the total survey error framework Presents extensive and up-to-date references throughout the book Written for students and academic survey researchers and market researchers engaged in comparative projects, this text represents a unique collaboration that features the latest methodologies and research on global comparative surveys.