The Ultimate Sales Letter

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Publisher : Simon and Schuster
ISBN 13 : 1440511411
Total Pages : 240 pages
Book Rating : 4.4/5 (45 download)

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Book Synopsis The Ultimate Sales Letter by : Dan S. Kennedy

Download or read book The Ultimate Sales Letter written by Dan S. Kennedy and published by Simon and Schuster. This book was released on 2011-02-14 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: An updated guide to creating an effective sales letter explains how to take full advantage of this powerful marketing tool by writing a letter that will actually get read, generate leads, and make money, providing a step-by-step tutorial in developing the right sales letter for any business. Original. 35,000 first printing.

Summary of Dan S. Kennedy's The Ultimate Sales Letter, 4th Edition

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Author :
Publisher : Everest Media LLC
ISBN 13 : 166936674X
Total Pages : 36 pages
Book Rating : 4.6/5 (693 download)

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Book Synopsis Summary of Dan S. Kennedy's The Ultimate Sales Letter, 4th Edition by : Everest Media,

Download or read book Summary of Dan S. Kennedy's The Ultimate Sales Letter, 4th Edition written by Everest Media, and published by Everest Media LLC. This book was released on 2022-03-26T22:59:00Z with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: Please note: This is a companion version & not the original book. Sample Book Insights: #1 The old adage says that you can't understand someone else's situation unless you've walked a mile in his shoes. This is a good adage for entrepreneurs to remember, as they try to understand the situation of their customers, clients, and employees. #2 Out of touch with your customers or prospects. The more in touch you are, the more likely your success. Ask yourself some smart questions to help you understand your customers and prospects. #3 To write effective emails, you must first understand and connect with your customers. You can do this by analyzing their habits, desires, and frustrations. #4 You must determine in advance what your customers' priorities are, and address them, not your own. You must also consider the benefits to your company and the costs of giving before deciding to contribute to a cause.

The Ultimate Sales Letter 4Th Edition

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Author :
Publisher : Simon and Schuster
ISBN 13 : 144051190X
Total Pages : 240 pages
Book Rating : 4.4/5 (45 download)

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Book Synopsis The Ultimate Sales Letter 4Th Edition by : Dan S Kennedy

Download or read book The Ultimate Sales Letter 4Th Edition written by Dan S Kennedy and published by Simon and Schuster. This book was released on 2011-01-31 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Write Well to Sell Big! In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use. Among other things, he provides: Completely updated text and examples Great headline formulas New exercises to spark creativity The best way to use graphics Kennedy is the most successful, highly paid direct-response copywriter in the country. In this book, he shares his step-by-step formula so everyone can write letters that will nail the sale.

Magnetic Marketing

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Publisher : Forbesbooks
ISBN 13 : 9781946633743
Total Pages : 0 pages
Book Rating : 4.6/5 (337 download)

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Book Synopsis Magnetic Marketing by : Dan S. Kennedy

Download or read book Magnetic Marketing written by Dan S. Kennedy and published by Forbesbooks. This book was released on 2018 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: MAGNETIC MARKETING(R) is a radical, dramatically different sea-change in the way new customers, clients, patients or prospects are attracted and in the way products, services, businesses and practices are advertised. It is a "change movement" that has established itself in over 136 different niches, business categories, industries and professions, but is still also a "best kept secret"--its practitioners are in a "secret society." It--and only it--offers real protection from commoditization, Amazon-ization, price and profit destruction. It is soundly based on well-proven strategies dating from the turn of the century to the present. No academic theories, no vague "ideas", no fads. No BS! The makings of a system for your business's sustainability and growth you can rely on. It is introduced to you in this important and timely book. You have made a wise decision obtaining it. Bolt the door, put away the device and dig in! magneticmarketing.com

The Ultimate Marketing Plan

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Publisher : Simon and Schuster
ISBN 13 : 1440511845
Total Pages : 240 pages
Book Rating : 4.4/5 (45 download)

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Book Synopsis The Ultimate Marketing Plan by : Dan S. Kennedy

Download or read book The Ultimate Marketing Plan written by Dan S. Kennedy and published by Simon and Schuster. This book was released on 2011-05-18 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Filled with practical, no-nonsense ideas that help readers position their product, build buzz and make money, this updated edition includes expanded coverage on Internet marketing.

The Ultimate Marketing Plan

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Publisher :
ISBN 13 : 9789971981983
Total Pages : 0 pages
Book Rating : 4.9/5 (819 download)

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Book Synopsis The Ultimate Marketing Plan by : Dan S. Kennedy

Download or read book The Ultimate Marketing Plan written by Dan S. Kennedy and published by . This book was released on 1992 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

My Unfinished Business

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Publisher :
ISBN 13 : 9781599321097
Total Pages : 0 pages
Book Rating : 4.3/5 (21 download)

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Book Synopsis My Unfinished Business by : Dan S. Kennedy

Download or read book My Unfinished Business written by Dan S. Kennedy and published by . This book was released on 2009-04 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Adventures in Business to Marriage and Divorce, My Unfinished Business, covers a wide array of topics in short autobiographical essay form.

No B.S. Direct Marketing

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Publisher : Entrepreneur Press
ISBN 13 : 1613082320
Total Pages : 196 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis No B.S. Direct Marketing by : Dan S. Kennedy

Download or read book No B.S. Direct Marketing written by Dan S. Kennedy and published by Entrepreneur Press. This book was released on 2013-04-01 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works. Updated to address the newest media and marketing methods, this marketing master plan — from marketing master Kennedy—delivers a short list of radically different, little-known, profit-proven direct mail strategies for ANY business. Strategies are illustrated by case history examples from an elite team of consultants—all phenomenally successful at borrowing direct marketing strategies from the world of mail-order, TV infomercials, etc., to use in ’ordinary’ businesses including retail stores, restaurants, and sales.

Make 'Em Laugh & Take Their Money

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Publisher : Morgan James Publishing
ISBN 13 : 098285904X
Total Pages : 267 pages
Book Rating : 4.9/5 (828 download)

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Book Synopsis Make 'Em Laugh & Take Their Money by : Dan S. Kennedy

Download or read book Make 'Em Laugh & Take Their Money written by Dan S. Kennedy and published by Morgan James Publishing. This book was released on 2010-04-27 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: A successful entrepreneur, speaker, and marketing copywriter shows you how to wield the persuasive, profit-making power of humor. People buy more and buy more happily when in good humor. Understanding humor and being able to effectively use it for your sales and persuasion purposes is a powerful advantage. Drawn from thirty years' experience as a popular professional speaker, author of thirteen books, columnist and advertising copywriter, Dan Kennedy looks at humor as an instrument of influence. Anyone who must speak or write to a public audience will find fodder here. Whether you deliver speeches, seminars, or group sales presentations; serve as toastmaster at events; or write advertisements, sales letters, or newsletters, this book offers thoughtful insight, practical strategies, and simple shortcuts to help you be confident and adept at being funny with a purpose. (Even if you're not all that funny.) Note: this book contains adult material and may not be suitable for minors. Or for the easily offended.

Almost Alchemy

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Publisher : Forbesbooks
ISBN 13 : 9781950863235
Total Pages : 0 pages
Book Rating : 4.8/5 (632 download)

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Book Synopsis Almost Alchemy by : Dan S. Kennedy

Download or read book Almost Alchemy written by Dan S. Kennedy and published by Forbesbooks. This book was released on 2019-10-23 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: CHANGE YOUR MATH CHANGE YOUR BUSINESS CHANGE YOUR LIFE Almost Alchemy challenges your existing beliefs and self-imposed limitations--forcing you to re-imagine, reinvent, and reorganize your business to achieve and exceed goals in a systematic and sustainable way. In this radical new book, Dan Kennedy destroys the myth that "Knowledge is Power" by exposing 20 different proven strategies to ensure business sustainability and maximize wealth extraction. It is thought-provoking, cage-rattling and mind blowing all in one. Alchemy isn't writing slightly better copy or tweaking your marketing to take advantage of some new media or some other hot trend. Instead, it's about reinventing the way you think about your business, recognizing the "brutal realities" that few dare to embrace or refuse to even recognize... and turning information into ACTION and PROFIT. In its mythical context, Alchemy was about one thing and one thing only: transforming ordinary metals into gold. And like thousands of others, you may start this book thinking you're in an ordinary business and finish realizing you instead have a different, bigger, better, more valuable one.

The 16-Word Sales Letter(tm)

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Author :
Publisher :
ISBN 13 : 9781088742785
Total Pages : 90 pages
Book Rating : 4.7/5 (427 download)

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Book Synopsis The 16-Word Sales Letter(tm) by : Evaldo Albuquerque

Download or read book The 16-Word Sales Letter(tm) written by Evaldo Albuquerque and published by . This book was released on 2019-08-08 with total page 90 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 16-Word Sales Letter(tm) is a copy system that has generated over $120 million dollars for Agora Financial in the last two years alone. It's a simple formula that could help you generate millions in online sales... No matter how competitive your niche is....No matter what kind of product or service you're selling...And no matter your level of experience.That's because it can not only help you identify a new big idea for your market, but also help you structure your sales message for maximum emotional impact. If you're a copywriter, marketer or entrepreneur, you're about to discover a secret that could help you dominate your market, crush your competitors, and potentially add millions to your business and personal bank accounts.Advanced Praise for The 16-Word Sales Letter(tm) "This is the book I've been waiting for. For years, I've been asking myself: How can a guy whose native language is not even English be one of the best U.S. copywriters in history? Now I have the answer... nicely reduced to a simple, understandable formula. And the best thing is that it's a usable formula. Anyone seriously interested in copywriting should discover Evaldo's secret." --Bill Bonner, Founder of Agora. "It's not often that I come upon a copywriting strategy that feels new to me. And even less frequently do I encounter one that is both new and exciting. Evaldo Albuquerque's "16 Word Sales Letter(tm)" is such a strategy. I'm going to recommend this as a must-read to all my copywriting proteges." --Mark Ford, best-selling author and chief growth strategist for Agora."Evaldo is the world's greatest copywriter you've never heard of. Why haven't you heard of him? Because while others are selfpromoting ... heck, while they're eating, sleeping and relaxing... he's cranking out the next blockbuster. He never stops. He's a 9-figure sales machine and our business's secret weapon. This book is your blueprint to how the machine dominates. Read it and put it into action. Your royalty check will thank you." --Peter Coyne, founder of Paradigm Press, Agora Financial's largest imprint. "I'm recommending this book to everyone in my company, and making it required reading for all new hires. When it comes to books on "writing" I try to read everything new, and no matter how many books I pick up, I rarely find any ideas that are innovative (or even useful), but this book shattered my expectations--I found page after page packed with fresh ideas. It's engaging to read, and very easy to implement the writing techniques. Evaldo has uncovered a new way to write sales copy that is perfect for today's buyers; I really love this book, and after you turn the first two pages, you'll see exactly why. It's a must-read primer for anyone who writes sales copy.... Read this book--and learn from one of the best." --Oren Klaff, best-selling author of Pitch Anything and Flip the Script "Few people know his name. Yet, those at the highest levels of direct response advertising consider Evaldo Albuquerque the Michael Jordan of modern financial copywriting. His new book, The 16 Word Sales Letter(tm), reveals for the first time the secret to his astonishing success. In split tests, the selling formula Evaldo reveals in his book has won, repeatedly, against ad copy written by the world's top copywriters. When asked at a recent seminar I gave what are the two best books I've ever read on copywriting, my answer was Breakthrough Advertising by Eugene Schwartz and The 16 Word Sales Letter(tm) by Evaldo Albuquerque." --Caleb O'Dowd, www.roitips.com

Ultimate Sales Letter 2nd Ed

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Author :
Publisher : Adams Media
ISBN 13 : 9781580622578
Total Pages : 212 pages
Book Rating : 4.6/5 (225 download)

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Book Synopsis Ultimate Sales Letter 2nd Ed by : Dan S Kennedy

Download or read book Ultimate Sales Letter 2nd Ed written by Dan S Kennedy and published by Adams Media. This book was released on 2000 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new edition of The Ultimate Sales Letter has clear and dynamic examples that will help anyone write the ultimate sales letter. It will help readers target their customer base as quickly as possible and draw them in with Dan Kennedy's creative and inspiring graphic enhancement ideas at their fingertips. Readers will find: * Dan Kennedy's 28 proven steps to a top-notch sales letter * Fill-in-the-blank headlines, with examples * Tips for improving readability * How to use bullets, lists, numbering, underlining, bold-facing, size and font style * How to use the P.S. to their advantage * And so much more!

How to Write Sales Letters That Sell

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Publisher : Kogan Page Publishers
ISBN 13 : 9780749438760
Total Pages : 324 pages
Book Rating : 4.4/5 (387 download)

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Book Synopsis How to Write Sales Letters That Sell by : Drayton Bird

Download or read book How to Write Sales Letters That Sell written by Drayton Bird and published by Kogan Page Publishers. This book was released on 2002 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: The right piece of direct mail can produce excellent response rates and have an extraordinary effect on business. But why do some sale letters achieve spectacular results whilst others are instantly consigned to the bin? This book reveals the secrets of creating successful sales letters. Containing examples of real sales letters, it includes plenty of advice on what to avoid as well as what to include. Key topics are covered such as: the secrets of persuasion; planning a letter which will get replies; creating offers that get responses and timing mailings for maximum effect.

Speak to Sell

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Publisher :
ISBN 13 : 9781599327716
Total Pages : 0 pages
Book Rating : 4.3/5 (277 download)

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Book Synopsis Speak to Sell by : Dan S. Kennedy

Download or read book Speak to Sell written by Dan S. Kennedy and published by . This book was released on 2016-07-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing wizard Dan Kennedy shares his secrets, so, whether you are speaking to promote any local business, to book appointments for a professional practice, or sell info-resources or other products at the back of the room...to an audience of 10 or 10,000...you can incite a stampede of response.

The Robert Collier Letter Book

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Publisher :
ISBN 13 : 9781774642191
Total Pages : 406 pages
Book Rating : 4.6/5 (421 download)

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Book Synopsis The Robert Collier Letter Book by : Robert Collier

Download or read book The Robert Collier Letter Book written by Robert Collier and published by . This book was released on 2021-03-04 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: Robert Collier was decades ahead of his time in writing down ways for man to improve his lot in life. He wrote "Secret of the Ages" during an active and successful life developed upon basic ideas which opened up new vistas of living for countless multitudes of people. Brought up to be a priest, he worked as a mining engineer, an advertising executive and a prolific writer and publisher. The Robert Collier Letter Book earned Robert Collier the distinction of being one of the greatest marketing minds in history. Robert Collier sales letters were successful because he wrote to his readers' needs. As an expert in marketing, his sales savvy and writing expertise placed hundreds of millions of dollars in his clients' pockets.

No B.S. Guide to Powerful Presentations

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Author :
Publisher : Entrepreneur Press
ISBN 13 : 1613083645
Total Pages : 224 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis No B.S. Guide to Powerful Presentations by : Dan S. Kennedy

Download or read book No B.S. Guide to Powerful Presentations written by Dan S. Kennedy and published by Entrepreneur Press. This book was released on 2017-06-13 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Can One Great Presentation Make You Rich? The answer is YES. Packed with battle-tested strategies and formulas to craft audience-retaining powerful presentations, this No B.S. guide is designed to turn any ordinary business into an extraordinary sell. Millionaire maker Dan S. Kennedy and public speaking expert Dustin Mathews teach you their blueprint for creating life-changing presentations and prove that your success is not just determined by what you're presenting—but also why you're presenting, how you're presenting it, and who you're presenting to. Kennedy and Mathews cover: The 12-Step Speaker's Formula A Blueprint for Creating Irresistible Offers The 4 Secrets of Mass Persuasion The 7-Minute Rule of Audience Engagement How to Automate Your Webinars and Your Profits How to Double Your Sales with a Multimedia Follow-up System Discover the battle-tested, carefully-crafted, revenue-generating tools to creating, delivering, and marketing presentations that can change everything.

Making Them Believe

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Author :
Publisher : Morgan James Publishing
ISBN 13 : 0982859058
Total Pages : 307 pages
Book Rating : 4.9/5 (828 download)

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Book Synopsis Making Them Believe by : Dan S. Kennedy

Download or read book Making Them Believe written by Dan S. Kennedy and published by Morgan James Publishing. This book was released on 2010-04-30 with total page 307 pages. Available in PDF, EPUB and Kindle. Book excerpt: DR. JOHN BRINKLEY was, at one time, the wealthiest doctor of his time, undeniably the most Barnum-esque promoter in medicine in his time, vilified and prosecuted as a quack, praised as saint by the amazing number of men who flocked to him for his 'fountain of youth'---and by their wives. This book delves deeply into his TWENTY-ONE MARKETING PRINCIPLES, to provide a blueprint for adventurous advertising, marketing, promotion and personal promotion that can install a 'fountain of profits' in just about any business! IF YOU’D LIKE TO---AND WOULD PROFIT FROM---making yourself or your business famous and magnetically attractive, locally or globally, this in-depth analysis of The Lost Secrets behind this amazing success story are for you! IN THIS BOOK---DISCOVER...Dynamic pathways to Maximum AUTHORITY---so that you are sought out and your 'prescriptions' accepted without question; two kinds of CLARITY essential for marketing success---missing from most businesses; THE question to ask yourself, that, when answered, dramatically multiplies the power of advertising and elevates you above all competition; the 3-Step Brinkley Blueprint for savvy use of media---the trap most businesspeople fall victim to; a most radical, revolutionary change to your entire approach to selling---why the sale delayed can be the sale more easily made; the Brinkley Prescription for virtually unlimited PRICE ELASTICITY & the all-time, best-ever answer to any and every price objection; and the Brinkley Secret to BEING ADMIRED---as means of attracting customers especially eager to do business with you. INCLUDED: TRANSCRIPT of a Brinkley Radio Broadcast ...ARCHIVE EXAMPLES of actual Dr. Brinkley sales literature and sales copy from his advertising. PLUS, MONEYMAKING SECRETS & LESSONS FROM Napoleon Hill (author, Think and Grow Rich), Donald Trump, Martha Stewart, Dr. Atkins, Zig Ziglar, Dave Thomas (Wendy’s), and Avatar.