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Summary Clicks And Mortar
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Book Synopsis Summary: Clicks and Mortar by : BusinessNews Publishing,
Download or read book Summary: Clicks and Mortar written by BusinessNews Publishing, and published by Primento. This book was released on 2013-02-15 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt: The must-read summary of David Pottruck and Terry Pearce's book: "Clicks and Mortar: Passion-Driven Growth in an Internet-Driven World". This complete summary of the ideas from David Pottruck and Terry Pearce's book "Clicks and Mortar" shows how growing a business in the Internet age still requires people that are spirited and passionate about what they do. In their book, the authors explain that successful companies are those that create and sustain a passionate culture, based on individual contribution, team spirit and risk-taking. By reading this summary, you will find out how you can learn from the best companies and ensure the success of your business in the Internet era. Added-value of this summary: • Save time • Understand key concepts • Expand your business knowledge To learn more, read "Clicks and Mortar" and discover the key to business success in the 21st century.
Book Synopsis Business Performance Measurement by : Andy Neely
Download or read book Business Performance Measurement written by Andy Neely and published by Cambridge University Press. This book was released on 2002-03-07 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: A multidisciplinary book on performance measurement that will appeal to students, researchers and managers.
Book Synopsis The Internet Encyclopedia by : Hossein Bidgoli
Download or read book The Internet Encyclopedia written by Hossein Bidgoli and published by John Wiley & Sons. This book was released on 2004 with total page 884 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publisher Description
Book Synopsis Clicks, Bricks & Brands by : Martin Lindstrom
Download or read book Clicks, Bricks & Brands written by Martin Lindstrom and published by . This book was released on 2002 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: A book that won't age: Each copy includes a code for 4-month membership to DualBook.com, which provides constant online updates and email bulletins to readers Sensible and practical plan to transfer your brand to the electronic age Extremely successful when published in cloth in 2001 Packed with new and updated global cases Contributors Peppers and Rogers [inventors of the ""1-to-1 marketing concept] are two of the world's top marketing and Internet experts This is the world's first interactive business book, updated weekly on the DualBook.com website. It examines the controversial marriage between offline retailers and online e-tailers, and tries to anticipate the direction that traditional retailing will take over the next few years and how e-tailers will contend with low earnings, weak distribution and limited customer support. It also includes contributuions from two respected online marketing experts, Martha Rogers and Don Peppers. With an intriguing mix of theory, case study, practical advice and weekly updates on the DualBook website, this respected Internet authority gives retailers and dot.com companies clear guidelines for a successful clicks-and-mortar marriage. The exclusive case studies and candid exposes reveal how the world's leading retailers and e-tailers are operating their clicks and mortar strategies. Cases include Toys 'R' Us, Nokia, Amazon.com, Barnes & Noble, 7-Eleven, The Body Shop, CVS.com and others.
Book Synopsis Data Warehousing And Business Intelligence For e-Commerce by : Alan R. Simon
Download or read book Data Warehousing And Business Intelligence For e-Commerce written by Alan R. Simon and published by Elsevier. This book was released on 2001-05-23 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: You go online to buy a digital camera. Soon, you realize you've bought a more expensive camera than intended, along with extra batteries, charger, and graphics software-all at the prompting of the retailer. Happy with your purchases? The retailer certainly is, and if you are too, you both can be said to be the beneficiaries of "customer intimacy" achieved through the transformation of data collected during this visit or stored from previous visits into real business intelligence that can be exercised in real time. Data Warehousing and Business Intelligence for e-Commerce is a practical exploration of the technological innovations through which traditional data warehousing is brought to bear on this and other less modest e-commerce applications, such as those at work in B2B, G2C, B2G, and B2E models. The authors examine the core technologies and commercial products in use today, providing a nuts-and-bolts understanding of how you can deploy customer and product data in ways that meet the unique requirements of the online marketplace-particularly if you are part of a brick-and-mortar company with specific online aspirations. In so doing, they build a powerful case for investment in and aggressive development of these approaches, which are likely to separate winners from losers as e-commerce grows and matures. * Includes the latest from successful data warehousing consultants whose work has encouraged the field's new focus on e-commerce. * Presents information that is written for both consultants and practitioners in companies of all sizes. * Emphasizes the special needs and opportunities of traditional brick-and-mortar businesses that are going online or participating in B2B supply chains or e-marketplaces. * Explains how long-standing assumptions about data warehousing have to be rethought in light of emerging business models that depend on customer intimacy. * Provides advice on maintaining data quality and integrity in environments marked by extensive customer self-input. * Advocates careful planning that will help both old economy and new economy companies develop long-lived and successful e-commerce strategies. * Focuses on data warehousing for emerging e-commerce areas such as e-government and B2E environments.
Book Synopsis Global Marketing Management by : Kiefer Lee
Download or read book Global Marketing Management written by Kiefer Lee and published by Oxford University Press. This book was released on 2012-03-29 with total page 605 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Global Marketing Management' provides comprehensive coverage of the issues which define marketing in the world today, equipping students with some of the most current knowledge and practical skills to help them make key management decisions in the dynamic and challenging global trade environment.
Book Synopsis The Internet Encyclopedia, Volume 1 (A - F) by :
Download or read book The Internet Encyclopedia, Volume 1 (A - F) written by and published by John Wiley & Sons. This book was released on 2004-11-11 with total page 851 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Internet Encyclopedia in a 3-volume reference work on the internet as a business tool, IT platform, and communications and commerce medium.
Book Synopsis Handbook of Information Security, Key Concepts, Infrastructure, Standards, and Protocols by : Hossein Bidgoli
Download or read book Handbook of Information Security, Key Concepts, Infrastructure, Standards, and Protocols written by Hossein Bidgoli and published by John Wiley and Sons. This book was released on 2006-03-20 with total page 1122 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook of Information Security is a definitive 3-volume handbook that offers coverage of both established and cutting-edge theories and developments on information and computer security. The text contains 180 articles from over 200 leading experts, providing the benchmark resource for information security, network security, information privacy, and information warfare.
Book Synopsis Delivering Learning on the Net by : Martin Weller
Download or read book Delivering Learning on the Net written by Martin Weller and published by Routledge. This book was released on 2003-12-16 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: As online education becomes more familiar, so the reality of using it in teaching and learning has moved beyond the realm of the specialist. Pedagogy and best practice Delivering Learning on the Net explores the reality of online education today. Martin Weller chaired the groundbreaking Open University course You, Your computer and the Net, which is now the largest for-credit online course in Europe. Based on this and his experiences elsewhere, the book is a comprehensive resource grounded in practical reality as well as in research. Key issues covered include: *the Net and its relation to education; *developing and implementing online courses; *the key issues surrounding online education. Teachers, trainers, technologists, administrators and decision-makers working in higher and further education will all find much of value in this book.
Book Synopsis Entrepreneurship For Dummies by : Kathleen Allen
Download or read book Entrepreneurship For Dummies written by Kathleen Allen and published by John Wiley & Sons. This book was released on 2011-04-18 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thought of the perfect business idea but unsure how to start a company? Achieve your goal of entrepreneurship with this no-nonsense business guide as your partner Today's business marketplace is filled with news of small businesses and online entrepreneurs making it big. Maybe you have a great idea for a business but little acumen when it comes to launching a business. Entrepreneurship For Dummies has what you need to get started in business in one concise and plainly written package. From developing an opportunity and coming up with a concept to creating the company, this user-friendly book guides you step-by-step along the path to entrepreneurial success. Find out what's necessary to create a successful business: from creating a business plan, to learning how to know your customer, testing and protecting your product, and finally launching your business. You'll discover how to Determine the best legal structure for your business Write a financial plan and find investors Choose a business model for your company Hire the right team members to help you achieve your goals Plan for future growth with the organizational model for you Develop your company's branding and marketing strategy Get your products and services to your customers Prepare for unforeseen challenges And so much more Additionally, to ensure you're as prepared as you can be to launch your start-up, you'll learn reasons why not to start a business and ideas to spark your entrepreneurial spirit. With help on how to analyze your competitors and tips for using the internet to grow your business, Entrepreneurship For Dummies is sure to help you chase your dreams. Get your own copy today and make those dreams a reality.
Book Synopsis Topics in Lean Supply Chain Management by : Marc Schniederjans
Download or read book Topics in Lean Supply Chain Management written by Marc Schniederjans and published by World Scientific. This book was released on 2018-01-30 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of this book is to describe how lean and supply chain management can be combined to achieve world-class business performance. To accomplish this purpose, the book contains both basic material on lean and supply chain management, as well as content from current journal research findings, strategies, issues, concepts, philosophies, procedures, methodologies, and practices in managing a lean supply chain. Presented in a topical fashion, the chapters deal with a wide-range of subjects that support, nurture, and advance principles, concepts, and methodologies of lean supply chain management. Contents: Introduction to Lean and Supply Chain Management: LeanSupply ChainsThe Nexus of Lean and Supply Chain ManagementTopics in Lean Supply Chain Management: Topics in Lean Supply Chain LeadershipStrategic Customer Value Focus in Lean Supply Chain ManagementTopics in Aligning Lean Supply Chain Strategy, Tactics, and Operational PlansEthics, Trust, and Collaboration Topics in Lean Supply ChainsTopics in Globalization and Cultural Impacts on Lean Supply ChainsTopics in Lean Supply Chain Information SystemsTopics in Lean Supply Chain New Product DevelopmentTopics is Lean Supply Chain E-commerceTopics in Lean Supply Chain OutsourcingTopics in Sustainable Lean Supply ChainsTopics in Building Agile and Flexible Lean Supply Chains Readership: Undergraduates, Graduates, academics and consultants who are interested to know more about lean supply chain management. Keywords: Lean;Lean Management;Supply Chain;Supply Chain ManagementReview: Key Features: This is a topical book, that focuses in-depth on the Lean topics that are coveredThis book covers many of the newer Lean topics that are the focus point for Lean firms todayThe chapters of this book has been updated with current literature and even include the most recent advances in Lean-related technology (some of which have yet to be implemented but are in the planning stages)
Book Synopsis Marketing the E-business by : Lisa Harris
Download or read book Marketing the E-business written by Lisa Harris and published by Psychology Press. This book was released on 2002 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: This useful text unpicks the challenges of e-Marketing for many types of business. It uses topical case studies and accompanying web material to provide an up-to-date study of effective marketing strategies.
Book Synopsis The Dynamics of Property Location by : Russell Schiller
Download or read book The Dynamics of Property Location written by Russell Schiller and published by Taylor & Francis. This book was released on 2003-07-13 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why is property located where it is and how has this process changed in recent years? A number of factors such as social change and technological development, have affected location and these are considered. Value, the way changing patterns are measured, is examined and there is a discussion of rent contours. The book considers location in the retail industry, looking at the theory, hierarchy, clustering and dispersal. The move to out of town sites, with its three waves of decentralisation, is described. Central place theory, dating from the 1930s, is discounted as being obsolete and misleading. Finally the book covers offices, industrial and residential property.
Download or read book Ecommerce written by Robert T. Plant and published by Prentice Hall Professional. This book was released on 2000 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing on research at more than 40 top e-commerce organizations, he helps you optimize brand, technology, service, market, and development - and answer critical questions."--BOOK JACKET.
Download or read book eMarketing eXcellence written by PR Smith and published by Routledge. This book was released on 2012-10-12 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'eMarketing eXcellence' offers an exciting new approach to help you build a customer-driven e-business. As the core text for the CIM's E-marketing award, the book offers a highly structured and accessible guide to a critical subject, providing a useful reference point for all students and managers involved in marketing strategy and implementation. A practical guide to creating and executing e-marketing plans, this book combines established approaches to marketing planning with the creative use of new e-models and e-tools. It is designed to support both marketers who are integrating e-marketing into their existing marketing and communications strategies and experienced e-marketers looking to optimise their e-marketing. The book shows how to: · Draw up an outline e-marketing plan · Evaluate and apply e-marketing principles & models · Integrate online and offline communications · Implement customer-driven e-marketing · Reduce costly trial and error · Measure and enhance your e-marketing · Drive your e-business forward As the core text for the CIM's new professional E-marketing Award, it provides comprehensive, critical coverage of the key areas of e-marketing planning for marketing professionals. Established marketing concepts such as customer relationship management, the marketing mix and the widely adopted SOSTAC® planning system, are re-examined in the new media context - and new approaches are defined, including business models, traffic building and web site design.
Book Synopsis Librarianship by : Gobinda G. Chowdhury
Download or read book Librarianship written by Gobinda G. Chowdhury and published by Facet Publishing. This book was released on 2008 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every profession needs an introductory text to its core body of knowledge. This definitive textbook is the most up-to-date introduction to the profession of librarianship for students and new entrants to the profession available. It is also the first to give a complete overview of all aspects of professional librarianship in the 21st century, and to offer authoritative analysis of modern libraries and librarianship. Key areas covered include: libraries and information services: evolution or revolution? information resources and services information organization and access library and Information users and society library technologies library and information management LIS education and training. Each chapter in this user-friendly text features clear learning aims and objectives and a list of revision questions to test and consolidate knowledge and understanding. Readership: Mapping onto course content for library and information studies in the US, UK and Australasia, this textbook also supports CILIP's Body of Knowledge and provides a single source of introductory explanations of library and information concepts for students. It is also the quintessential primer for new professionals.
Book Synopsis United States Congressional Serial Set, Serial No. 14755, House Document No. 159, V. 3-4, Budget of U.S. Government, Analytical Perspectives and Historical Tables, 2003 by :
Download or read book United States Congressional Serial Set, Serial No. 14755, House Document No. 159, V. 3-4, Budget of U.S. Government, Analytical Perspectives and Historical Tables, 2003 written by and published by Government Printing Office. This book was released on 2002-02 with total page 1032 pages. Available in PDF, EPUB and Kindle. Book excerpt: Analytical Perspectives, Budget of the United States Government, Fiscal Year 2003 contains analyses that are designed to highlight specified subject areas or provide other significant presentations of budget data that place the budget in perspective. The Analytical Perspectives volume includes economic and accounting analyses; information on Federal receipts and collections; analyses of Federal spending; detailed information on Federal borrowing and debt; the Budget Enforcement Act preview report; current services estimates; and other technical presentations. It also includes information on the budget system and concepts and a list of Federal programs by agency and account, as well as by budget function. Historical Tables, Budget of the United States Government, Fiscal Year 2003 provides data on budget receipts, outlays, surpluses or deficits, Federal debt, and Federal employment over an extended time period, generally from 1940 or earlier to 2007. To the extent feasible, the data have been adjusted to provide consistency with the 2003 Budget and to provide comparability over time.
