Successful Digital Transformation

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Digital Business Transformation

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Author : Nigel Vaz
Publisher : John Wiley & Sons
ISBN 13 : 1119758688
Total Pages : 224 pages
Book Rating : 4.1/5 (197 download)

Book Synopsis Digital Business Transformation by : Nigel Vaz

Download or read book Digital Business Transformation written by Nigel Vaz and published by John Wiley & Sons. This book was released on 2021-01-05 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fuel your business' transition into the digital age with this insightful and comprehensive resource Digital Business Transformation: How Established Companies Sustain Competitive Advantage offers readers a framework for digital business transformation. Written by Nigel Vaz, the acclaimed CEO of Publicis Sapient, a global digital business transformation company, Digital Business Transformation delivers practical advice and approachable strategies to help businesses realize their digital potential. Digital Business Transformation provides readers with examples of the challenges faced by global organizations and the strategies they used to overcome them. The book also includes discussions of: How to decide whether to defend, differentiate, or disrupt your organization to meet digital challenges How to deconstruct decision-making throughout all levels of your organization How to combine strategy, product, experience, engineering, and data to produce digital results Perfect for anyone in a leadership position in a modern organization, particularly those who find themselves responsible for transformation-related decisions, Digital Business Transformation delivers a message that begs to be heard by everyone who hopes to help their organization meet the challenges of a changing world.

Digital Transformation Now!

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Author : Daniel R. A. Schallmo
Publisher : Springer
ISBN 13 : 331972844X
Total Pages : 70 pages
Book Rating : 4.3/5 (197 download)

Book Synopsis Digital Transformation Now! by : Daniel R. A. Schallmo

Download or read book Digital Transformation Now! written by Daniel R. A. Schallmo and published by Springer. This book was released on 2018-01-12 with total page 70 pages. Available in PDF, EPUB and Kindle. Book excerpt: Is digitalization a value-added approach? Global leaders believe so, and this book reveals how to digitally transform your business model and compete in today’s economy. It presents a roadmap consisting of five phases; Digital Reality, Digital Ambition, Digital Potential, Digital Fit, and Digital Implementation, each with step-by-step instructions as well as innovative activities and tools. This is a timely book offering professionals a concise, tried-and-trusted guide to the digital transformation of business models.

Beyond Digital

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Author : Paul Leinwand
Publisher : Harvard Business Press
ISBN 13 : 1647822335
Total Pages : 142 pages
Book Rating : 4.6/5 (478 download)

Book Synopsis Beyond Digital by : Paul Leinwand

Download or read book Beyond Digital written by Paul Leinwand and published by Harvard Business Press. This book was released on 2022-01-04 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: Two world-renowned strategists detail the seven leadership imperatives for transforming companies in the new digital era. Digital transformation is critical. But winning in today's world requires more than digitization. It requires understanding that the nature of competitive advantage has shifted—and that being digital is not enough. In Beyond Digital, Paul Leinwand and Matt Mani from Strategy&, PwC's global strategy consulting business, take readers inside twelve companies and how they have navigated through this monumental shift: from Philips's reinvention from a broad conglomerate to a focused health technology player, to Cleveland Clinic's engagement with its broader ecosystem to improve and expand its leading patient care to more locations around the world, to Microsoft's overhaul of its global commercial business to drive customer outcomes. Other case studies include Adobe, Citigroup, Eli Lilly, Hitachi, Honeywell, Inditex, Komatsu, STC Pay, and Titan. Building on a major new body of research, the authors identify the seven imperatives that leaders must follow as the digital age continues to evolve: Reimagine your company's place in the world Embrace and create value via ecosystems Build a system of privileged insights with your customers Make your organization outcome-oriented Invert the focus of your leadership team Reinvent the social contract with your people Disrupt your own leadership approach Together, these seven imperatives comprise a playbook for how leaders can define a bolder purpose and transform their organizations.

Leading Digital

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Author : George Westerman
Publisher : Harvard Business Review Press
ISBN 13 : 1625272480
Total Pages : 303 pages
Book Rating : 4.6/5 (252 download)

Book Synopsis Leading Digital by : George Westerman

Download or read book Leading Digital written by George Westerman and published by Harvard Business Review Press. This book was released on 2014-09-23 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: Become a Digital Master—No Matter What Business You’re In If you think the phrase “going digital” is only relevant for industries like tech, media, and entertainment—think again. In fact, mobile, analytics, social media, sensors, and cloud computing have already fundamentally changed the entire business landscape as we know it—including your industry. The problem is that most accounts of digital in business focus on Silicon Valley stars and tech start-ups. But what about the other 90-plus percent of the economy? In Leading Digital, authors George Westerman, Didier Bonnet, and Andrew McAfee highlight how large companies in traditional industries—from finance to manufacturing to pharmaceuticals—are using digital to gain strategic advantage. They illuminate the principles and practices that lead to successful digital transformation. Based on a study of more than four hundred global firms, including Asian Paints, Burberry, Caesars Entertainment, Codelco, Lloyds Banking Group, Nike, and Pernod Ricard, the book shows what it takes to become a Digital Master. It explains successful transformation in a clear, two-part framework: where to invest in digital capabilities, and how to lead the transformation. Within these parts, you’ll learn: • How to engage better with your customers • How to digitally enhance operations • How to create a digital vision • How to govern your digital activities The book also includes an extensive step-by-step transformation playbook for leaders to follow. Leading Digital is the must-have guide to help your organization survive and thrive in the new, digitally powered, global economy.

Digital @ Scale

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Author : Anand Swaminathan
Publisher : John Wiley & Sons
ISBN 13 : 1119433770
Total Pages : 288 pages
Book Rating : 4.1/5 (194 download)

Book Synopsis Digital @ Scale by : Anand Swaminathan

Download or read book Digital @ Scale written by Anand Swaminathan and published by John Wiley & Sons. This book was released on 2017-06-01 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: A blueprint for reinventing the core of your business Value in the next phase of the digital era will go to those companies that don't just try digital but also scale it. Digital@Scale examines what it takes for companies to break through the gravitational pull of their legacy organizations and capture the full value of digital. Digging into more than fifty detailed case studies and years of McKinsey experience and data, the authors, along with a group of expert contributors, show how companies can move beyond incremental change to transform the business where the greatest value is generated—at its core. The authors provide practical insights into the three pillars of digital transformations that successfully scale: reinventing the business model, building out a business architecture from the customer back into the organization, and establishing an 'amoeba' IT and organizational foundation that learns and evolves. This is the ideal guide for all leaders who recognize the power and promise of a digital transformation.

Designed for Digital

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Author : Jeanne W. Ross
Publisher : MIT Press
ISBN 13 : 0262542765
Total Pages : 205 pages
Book Rating : 4.2/5 (625 download)

Book Synopsis Designed for Digital by : Jeanne W. Ross

Download or read book Designed for Digital written by Jeanne W. Ross and published by MIT Press. This book was released on 2021-09-21 with total page 205 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of Forbes's Top Ten Technology Books of the Year How to redesign ‘big, old’ companies for digital success—featuring a survey of 300+ business leaders and 30+ global organizations, including Amazon, Uber, LEGO, Toyota North America, Philips, and USAA. Most established companies have deployed such digital technologies as the cloud, mobile apps, the internet of things, and artificial intelligence. But few established companies are designed for digital. This book offers an essential guide for retooling organizations for digital success through 5 key building blocks: • Shared Customer Insights • Operational Backbone • Digital Platform • Accountability Framework • External Developer Platform In the digital economy, rapid pace of change in technology capabilities and customer desires means that business strategy must be fluid. As a result, business design has become a critical management responsibility. Effective business design enables a company to quickly pivot in response to new competitive threats and opportunities. Most leaders today, however, rely on organizational structure to implement strategy, unaware that structure inhibits, rather than enables, agility. In companies that are designed for digital, people, processes, data, and technology are synchronized to identify and deliver innovative customer solutions—and redefine strategy. Digital design, not strategy, is what separates winners from losers in the digital economy. Designed for Digital offers practical advice on digital transformation, with examples that include Amazon, BNY Mellon, DBS Bank, LEGO, Philips, Schneider Electric, USAA, and many other global organizations. Drawing on 5 years of research and in-depth case studies, the book is an essential guide for companies that want to disrupt rather than be disrupted in the new digital landscape.

The Definitive Guide to B2B Digital Transformation

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Author : Fred Geyer
Publisher :
ISBN 13 : 9781734296914
Total Pages : pages
Book Rating : 4.2/5 (969 download)

Book Synopsis The Definitive Guide to B2B Digital Transformation by : Fred Geyer

Download or read book The Definitive Guide to B2B Digital Transformation written by Fred Geyer and published by . This book was released on 2020-05-22 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Building Digital Culture

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Author : Daniel Rowles
Publisher : Kogan Page Publishers
ISBN 13 : 0749479663
Total Pages : 264 pages
Book Rating : 4.7/5 (494 download)

Book Synopsis Building Digital Culture by : Daniel Rowles

Download or read book Building Digital Culture written by Daniel Rowles and published by Kogan Page Publishers. This book was released on 2017-01-03 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: WINNER: CMI Management Book of the Year Awards 2018 - Management Futures Category Building Digital Culture aims to answer a simple question: How can organizations succeed when the environment they operate in is changing so quickly? The last thing businesses need today is a digital strategy. Instead, their strategy needs to be fit for our fast-changing digital world, where businesses have more data than they know what to do with, a media landscape that's exploded in size and complexity, the risk of a new disruption around every corner, and only one certainty: that this change won't let up. Building Digital Culture doesn't address whether or not you should advertize on Facebook or invest in virtual reality. It doesn't seek to unearth a silver bullet to make digital investments a sure-thing. It steps back from the hype, and argues that whatever digital might mean for your business, if you don't create a digital culture you'll most likely fail, or at least fall short of what you want to achieve. Combining more than 30 years of experience at the forefront of marketing and digital developments, and based on more than 200 hours of research, candid interviews and contributions from brands including Twitter, Deloitte, HSBC and many more, Building Digital Culture will help you navigate from being a business that tolerates or acts digital, to one that truly is digital.

Digital Success

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Author : Alasdair Gilchrist
Publisher :
ISBN 13 : 9781730850233
Total Pages : 260 pages
Book Rating : 4.8/5 (52 download)

Book Synopsis Digital Success by : Alasdair Gilchrist

Download or read book Digital Success written by Alasdair Gilchrist and published by . This book was released on 2018-11-04 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is Digital Transformation, why is it so important and why do so many transformation projects fail? More importantly, what can we do to make our transformation initiative succeed? These are a few of the profound questions that we seek to answer in this book.The anomaly between the number of digital transformation being undertaken and the high failure rate may be due to not enough transformation initiatives taking a holistic approach that encompasses people, culture, organisations, processes, business strategy and objectives into the overall mix instead they are focusing largely on the technology. Therefore in this book we contemplate a holistic approach to digital transformation across the entire spectrum of the business from the perspective of an enterprise or manufacturer. Hence we start with people, culture and the need for agile business development when transforming processes, products and services or business models. We examine the how and why we align and tightly couple business objectives to transformation initiatives. Importantly, we examine the need for company-wide collaboration and integration of data, knowledge, processes and systems and the huge benefits initiatives such as data-democratization can deliver. Then we delve deeper into the specific drivers for successful transformation across a very broad range of business functions from the perspective of IT and Operations, Finance, HR, Sales & Marketing, Manufacturing, Inventory, Supply chain and Post-sales service. We also examine how technology and processes such as the IoT and advanced data analysis have brought about Industry 4.0 and the Smart Factory not through technology upgrades and point solutions but through a holistic approach to digital transformation.A holistic approach to digital transformation, places people, culture, knowledge, capabilities, and decision-making as the pillars supporting the overall organisation's business strategy, objectives and mission values that are built upon a foundation of technology and processes. Successful digital transformation initiatives do not lose their focus on the overarching business strategy and company objectives being the goal, it's not about technology it is about creating new business value at the strategic level. And in this book we will show you how to do it.

Why Digital Transformations Fail

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Author : Tony Saldanha
Publisher : Berrett-Koehler Publishers
ISBN 13 : 1523085363
Total Pages : 216 pages
Book Rating : 4.5/5 (23 download)

Book Synopsis Why Digital Transformations Fail by : Tony Saldanha

Download or read book Why Digital Transformations Fail written by Tony Saldanha and published by Berrett-Koehler Publishers. This book was released on 2019-07-23 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Former Procter & Gamble Vice President for IT and Shared Services, Tony Saldanha gives you the keys to a successful digital transformation: a proven five-stage model and a disciplined process for executing it. Digital transformation is more important than ever now that we're in the Fourth Industrial Revolution, where the lines between the physical, digital, and biological worlds are becoming ever more blurred. But fully 70 percent of digital transformations fail. Why? Tony Saldanha, a globally awarded industry thought-leader who led operations around the world and major digital changes at Procter & Gamble, discovered it's not due to innovation or technological problems. Rather, the devil is in the details: a lack of clear goals and a disciplined process for achieving them. In this book, Saldanha lays out a five-stage process for moving from digitally automating processes here and there to making digital technology the very backbone of your company. For each of these five stages, Saldanha describes two associated disciplines vital to the success of that stage and a checklist of questions to keep you on track. You want to disrupt before you are disrupted—be the next Netflix, not the next Blockbuster. Using dozens of case studies and his own considerable experience, Saldanha shows how digital transformation can be made routinely successful, and instead of representing an existential threat, it will become the opportunity of a lifetime.

Driving Digital Strategy

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Author : Sunil Gupta
Publisher : Harvard Business Press
ISBN 13 : 1633692698
Total Pages : 327 pages
Book Rating : 4.6/5 (336 download)

Book Synopsis Driving Digital Strategy by : Sunil Gupta

Download or read book Driving Digital Strategy written by Sunil Gupta and published by Harvard Business Press. This book was released on 2018-07-24 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital transformation is no longer news--it's a necessity. Despite the widespread threat of disruption, many large companies in traditional industries have succeeded at digitizing their businesses in truly transformative ways. The New York Times, formerly a bastion of traditional media, has created a thriving digital product behind a carefully designed paywall. Best Buy has transformed its business in the face of Amazon's threat. John Deere has formed a data-analysis arm to complement its farm-equipment business. And Goldman Sachs and many others are using digital technologies to reimagine their businesses. In Driving Digital Strategy, Harvard Business School professor Sunil Gupta provides an actionable framework for following their lead. For over a decade, Gupta has studied digital transformation at Fortune 500 companies. He knows what works and what doesn't. Merely dabbling in digital or launching a small independent unit, which many companies do, will not bring success. Instead you need to fundamentally change the core of your business and ensure that your digital strategy touches all aspects of your organization: your business model, value chain, customer relationships, and company culture. Gupta covers each aspect in vivid detail while providing navigation tips and best practices along the way. Filled with rich and illuminating case studies of companies at the forefront of digital transformation, Driving Digital Strategy is the comprehensive guide you need to take full advantage of the limitless opportunities the digital age provides.

The Digital Transformation Book

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Author : Martin Sharp
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781537785035
Total Pages : 124 pages
Book Rating : 4.7/5 (85 download)

Book Synopsis The Digital Transformation Book by : Martin Sharp

Download or read book The Digital Transformation Book written by Martin Sharp and published by Createspace Independent Publishing Platform. This book was released on 2016-10-03 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt: Is your IT project lacking? Do you struggle with finding the ways to improve your business? With Digital Transformation: The Significant 7 Imperative, you'll gain access to insight from leaders in the field on how to successfully implement modifications to any IT project. Digital Transformation: The Significant 7 Imperatives is THE best resource for successful change in complex IT projects. Along with the book, available for you to have on hand, Imperators provides you with expert advice and partnership to make transformation a reality. Imperators employs experienced specialists available to partner with your team. We are focused on guiding our clients and working with each individually to achieve the goals you set. We strive to exceed all expectations and provide the best support in the business. With the expert knowledge of our staff and the content included in our book, transformation of your IT project is made easy! Digital Transformation: The Significant 7 Imperatives includes topics such as: The Change Imperative For IT Pressing Business & IT Challenges Delivering Success The Significant 7 Imperatives for All IT Projects The book is written to guide you through the process of transforming IT projects and expanding and improving the business. Identifying the challenges you face and the ways to overcome, our book builds on the knowledge you have to help you turn around performance. There is no better book, guide, or collection of information available! Don't waste another minute dealing with the stress of a failing project and the feeling of helplessness that accompanies it. Take control of your success and learn how to overcome the obstacles in your way. With a partnership with Imperators and by owning your very own Digital Transformation: The Significant 7 Imperatives, you are taking the future of your project and your business in your hands and creating success!"

Formula 4.0 for Digital Transformation

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Author : Venkatesh Upadrista
Publisher : CRC Press
ISBN 13 : 1000388794
Total Pages : 348 pages
Book Rating : 4.0/5 (3 download)

Book Synopsis Formula 4.0 for Digital Transformation by : Venkatesh Upadrista

Download or read book Formula 4.0 for Digital Transformation written by Venkatesh Upadrista and published by CRC Press. This book was released on 2021-05-27 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: A staggering 70% of digital transformations have failed as per McKinsey. The key reason why enterprises are failing in their digital transformation journey is because there is no standard framework existing in the industry that enterprises can use to transform themselves to digital. There are several books that speak about technologies such as Cloud, Artificial Intelligence and Data Analytics in silos, but none of these provides a holistic view on how enterprises can embark on a digital transformation journey and be successful using a combination of these technologies. FORMULA 4.0 is a methodology that provides clear guidance for enterprises aspiring to transform their traditional operating model to digital. Enterprises can use this framework as a readymade guide and plan their digital transformation journey. This book is intended for all chief executives, software managers, and leaders who intend to successfully lead this digital transformation journey. An enterprise can achieve success in digital transformation only of it can create an IT Platform that will enable them to adopt any new technology seamlessly into existing IT estate; deliver new products and services to the market in shorter durations; make business decisions with IT as an enabler and utilize automation in all its major business and IT processes. Achieving these goals is what defines a digital enterprise -- Formula 4.0 is a methodology for enterprises to achieve these goals and become digital. Essentially, there is no existing framework in the market that provides a step-by-step guide to enterprises on how to embark on their successful digital transformation journey. This book enables such transformations. Overall, the Formula 4.0 is an enterprise digital transformation framework that enables organizations to become truly digital.

Driving Digital

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Author : Isaac Sacolick
Publisher : AMACOM
ISBN 13 : 081443861X
Total Pages : 317 pages
Book Rating : 4.8/5 (144 download)

Book Synopsis Driving Digital by : Isaac Sacolick

Download or read book Driving Digital written by Isaac Sacolick and published by AMACOM. This book was released on 2017-08-24 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every organization makes plans for updating products, technologies, and business processes. But that’s not enough anymore for the twenty-first-century company. The race is now on for everyone to become a digital enterprise. For those individuals who have been charged with leading their company’s technology-driven change, the pressure is intense while the correct path forward unclear. Help has arrived! In Driving Digital, author Isaac Sacolick shares the lessons he’s learned over the years as he has successfully spearheaded multiple transformations and helped shape digital-business best practices. Readers no longer have to blindly trek through the mine field of their company’s digital transformation. In this thoroughly researched one-stop manual, learn how to: • Formulate a digital strategy • Transform business and IT practices • Align development and operations • Drive culture change • Bolster digital talent • Capture and track ROI • Develop innovative digital practices • Pilot emerging technologies • And more! Your company cannot avoid the digital disruption heading its way. The choice is yours: Will this mean the beginning of the end for your business, or will your digital practices be what catapults you into next-level success?

77 Building Blocks of Digital Transformation

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Author : Jace An
Publisher : eBook Partnership
ISBN 13 : 1912924854
Total Pages : 190 pages
Book Rating : 4.9/5 (129 download)

Book Synopsis 77 Building Blocks of Digital Transformation by : Jace An

Download or read book 77 Building Blocks of Digital Transformation written by Jace An and published by eBook Partnership. This book was released on 2019-04-11 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 2018, '77 Building Blocks of Digital Transformation: The Digital Capability Model' was published to help 'digital practitioners' working in the digital space. Since then, quite a few readers have suggested writing a book about digital transformation for 'the general public' interested in learning more than basics of digital transformation. That is how the book '77 Building Blocks of Digital Transformation: Simply Explained' has been created.This book is intended to deliver the key messages of 'the 77 Building Blocks' to the general public. It aims to help the general public understand 'actual practices' in the digital space. This is not a theory book that discusses the academical ideas and concepts of digital transformation, but a 'practical' field book that describes the proven digital capabilities as the building blocks of digital transformation. This book does however not fully cover the technical detail of the Maturity Model described in '77 Building Blocks of Digital transformation: The Digital Capability Model' that aims to help digital practitioners with measuring digital maturity. Instead, this book provides examples of higher maturity indicators as an introduction to the Maturity Model. If you are looking for a deep dive into the Maturity Model, refer to '77 Building Blocks of Digital transformation: The Digital Capability Model'.This book covers:1. Digital Customer Experience Management -Digital Customer Journey Management -User Research -Usability Analysis -User Experience Designing -User Experience Testing 2. Social Interaction -Social Listening -Social Media Marketing -Social Media Servicing -Online Community Management -Rating & Review Management -Content Moderation -Social Crisis Management3. Digital Marketing -Digital Brand Marketing -Search Engine Optimization -Paid Search -Content Targeting -Affiliate Marketing -Online Advertising -Digital Campaign Management -Lead Management -Marketing Offer Management -Email Marketing -Mobile Marketing -Marketing Automation -Conversion Rate Optimization4. Digital Commerce -Online Merchandising -Shopping Cart & Checkout -Payments & Reconciliation -Order Management & Fulfillment -Account Management & Self-Service5. Digital Channel Management -Channel Mix & Optimization -Cross-Business Integration -Cross-Channel Integration -Multi-Device Presentation6. Knowledge & Content Management -Knowledge Collaboration -Knowledge Base Management -Content Lifecycle Management -Digital Asset Management -Content Aggregation & Syndication -Web Content Management7. Customization & Personalization -Customer Preference Management -Customer Communication Management -Social Behaviour Management -Interaction Tracking & Management -Customer Loyalty Management -Digital Customer Services8. Digital Intelligence -Product Similarity Analytics -Customer Insights -Customer Segmentation -Conversion Analytics -Digital Marketing Effectiveness -Big Data Analytics -Web Analytics -Reporting & Dashboard9. Digital Data Management -Non-relational Data Management -Distributed Data Store Management -Enterprise Search -Master Data Management -Data Quality Management -Digital Data Policy Management10. Digital Infrastructure Management -On-Demand Provisioning -User Interaction Services -Process Integration Services -Parallel Processing Services -Federated Access Management -Digital Continuity Management11. Digital Alignment -Digital Innovation -Digital Planning -Digital Governance -Cross-Boundary Collaboration -Digital Journey Readiness12. Digital Development & Operations -Digital Program & Project Management -Digital Design Authority -Digital Capability Development -Digital Capability Introduction -Digital Service Operations -Digital Quality Management

The Digital Transformation Playbook

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Author : David L. Rogers
Publisher : Columbia University Press
ISBN 13 : 0231541651
Total Pages : 267 pages
Book Rating : 4.2/5 (315 download)

Book Synopsis The Digital Transformation Playbook by : David L. Rogers

Download or read book The Digital Transformation Playbook written by David L. Rogers and published by Columbia University Press. This book was released on 2016-04-05 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rethink your business for the digital age. Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy? Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world. Rogers shows why traditional businesses need to rethink their underlying assumptions in five domains of strategy—customers, competition, data, innovation, and value. He reveals how to harness customer networks, platforms, big data, rapid experimentation, and disruptive business models—and how to integrate these into your existing business and organization. Rogers illustrates every strategy in this playbook with real-world case studies, from Google to GE, from Airbnb to the New York Times. With practical frameworks and nine step-by-step planning tools, he distills the lessons of today's greatest digital innovators and makes them usable for businesses at any stage. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. It is an indispensable guide for executives looking to take their firms to the next stage of profitable growth.

Digital Disruptive Innovation

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Author : Tidd Joe
Publisher : World Scientific
ISBN 13 : 178634761X
Total Pages : 560 pages
Book Rating : 4.7/5 (863 download)

Book Synopsis Digital Disruptive Innovation by : Tidd Joe

Download or read book Digital Disruptive Innovation written by Tidd Joe and published by World Scientific. This book was released on 2019-08-21 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt: