Stratégies internationales. Enjeux et valeurs de la transformation digitale et nouveaux modèles économiques

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Publisher : Editions Ellipses
ISBN 13 : 2340037220
Total Pages : 242 pages
Book Rating : 4.3/5 (4 download)

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Book Synopsis Stratégies internationales. Enjeux et valeurs de la transformation digitale et nouveaux modèles économiques by : Patricia Brun

Download or read book Stratégies internationales. Enjeux et valeurs de la transformation digitale et nouveaux modèles économiques written by Patricia Brun and published by Editions Ellipses. This book was released on 2019-08-20 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Aujourd’hui, 1 entreprise sur 25 utilise l’intelligence artificielle, d’ici 3 ans ce sera 1 sur 3. L’IA peut trouver des données qui sont inaccessibles à l’humain et, combinée au Big data, elle guidera les entreprises vers ses futurs meilleurs clients. Ce sera le plus grand changement du siècle dans le domaine du business et ce n’est qu’un début. Mais les concurrents s’équipent, les « disrupteurs » veillent, et l’entreprise du futur devra redessiner les contours de son marché et s’appuyer sur un nouveau marketing mix car l’impact de la révolution digitale se fait jour à 3 niveaux : la transformation de la relation client,des processus opérationnels,des modèles d’affaires. Le digital renforce la mondialisation et se développer à l’international n’est plus seulement un relais de croissance mais un véritable levier afin de réduire les coûts et opérer un "saut de valeur". Mais il ne peut pas se faire sans une connaissance approfondie de l’évolution de l’environnement mondial, des défis actuels, et de ce que souhaite la population.

La transformation digitale en entreprise

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Publisher : Editions Ellipses
ISBN 13 : 2340055199
Total Pages : 236 pages
Book Rating : 4.3/5 (4 download)

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Book Synopsis La transformation digitale en entreprise by : Mathilde Aubry

Download or read book La transformation digitale en entreprise written by Mathilde Aubry and published by Editions Ellipses. This book was released on 2021-04-27 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: Les livres comme les articles professionnels ou académiques traitant de la transformation numérique sont légion ces dernières années. Pourquoi un ouvrage supplémentaire sur cette thématique ? Pour deux raisons majeures : tout d’abord, parce que l’introduction des technologies de l’information et de la communication sont à l’origine de changements rapides et en continu et qu’il n’est jamais inutile de faire une mise à jour. Ensuite parce que les thèmes aussi populaires, aussi « à la mode » que celui de la transformation numérique sont tellement traités, par tellement de personnes, que cela peut donner lieu à de la confusion ou, pire, à la diffusion de poncifs. Le regard des chercheurs, chacun dans leur spécialité, chacun sur un point très précis, permet de prendre un peu de recul par rapport à la masse d’informations disponibles et donc de déconstruire les préjugés existants. L’objectif de l’ouvrage est donc de présenter et discuter les différents enjeux de cette transformation « digitale » pour les entreprises. Vous y trouverez trois types de questions/réponses : celles qui permettent de définir les termes un peu techniques du domaine, celles qui permettent de mettre en avant d’importants chiffres clefs et celles qui vont pouvoir transmettre des recommandations pour bénéficier pleinement de la transformation numérique encore en cours.

Transformation digitale : Quels défis pour quels enjeux ?

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Author :
Publisher : Editions Le Manifeste
ISBN 13 : 9920588180
Total Pages : 484 pages
Book Rating : 4.9/5 (25 download)

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Book Synopsis Transformation digitale : Quels défis pour quels enjeux ? by : Ouvrage Collectif

Download or read book Transformation digitale : Quels défis pour quels enjeux ? written by Ouvrage Collectif and published by Editions Le Manifeste. This book was released on 2022-11-20 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt: Aujourd’hui, le sujet de la digitalisation semble avoir le vent en poupe. Indubitablement, la digitalisation demeure d’ores et déjà un enjeu majeur et considérable qui s’impose comme étant un facteur clé de succès d’une entreprise, d’une économie, ou plus largement, d’une nation. Certes, La digitalisation est aujourd’hui une des tendances clés au sein des organisations publiques et privées. Elle est désormais considérée comme un atout potentiel d’efficacité et gage d’amélioration de la qualité du service rendu aux usagers/citoyens. Ainsi, elle est devenue une réalité incontournable et une nécessité pour le développement des sociétés. Face à un tel contexte, une véritable réflexion scientifique et académique autour de la digitalisation s’impose afin d’aider les nations et les entreprises à mieux comprendre les évolutions socio-économiques et à s’adapter aux nouvelles donnes de la compétitivité internationale. Pour Erhard Friedberg (2005), une organisation renvoie à la fois à un état et à une dynamique. Une organisation est un état puisqu’elle « renvoie à un objet social (...) : les entreprises, les administrations, les associations, etc. La dynamique d’une organisation renvoie aux processus par lesquels les individus ajustent leurs comportements et coordonnent leurs conduites dans la poursuite d’une action collective » (Cabin, 2005, p. 41). Pour Emile Blanc (2016, p.5) « tout changement organisationnel implique un changement culturel », et l’introduction des nouvelles technologies et de la digitalisation d’une manière générale a fortement contribué au changement organisationnel et culturel des entreprises. Le présent appel à contribution essaiera d’enrichir le débat sur la question de la digitalisation et la transformation digitale dans toutes ses facettes afin de créer un espace de réflexion et d'échanges entre les chercheurs sur le thème de la digitalisation et de son impact sur le développement de la société moderne et les organisations.

Web 2.0: A Strategy Guide

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Publisher : "O'Reilly Media, Inc."
ISBN 13 : 0596553757
Total Pages : 270 pages
Book Rating : 4.5/5 (965 download)

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Book Synopsis Web 2.0: A Strategy Guide by : Amy Shuen

Download or read book Web 2.0: A Strategy Guide written by Amy Shuen and published by "O'Reilly Media, Inc.". This book was released on 2008-04-23 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: Web 2.0 makes headlines, but how does it make money? This concise guide explains what's different about Web 2.0 and how those differences can improve your company's bottom line. Whether you're an executive plotting the next move, a small business owner looking to expand, or an entrepreneur planning a startup, Web 2.0: A Strategy Guide illustrates through real-life examples how businesses, large and small, are creating new opportunities on today's Web. This book is about strategy. Rather than focus on the technology, the examples concentrate on its effect. You will learn that creating a Web 2.0 business, or integrating Web 2.0 strategies with your existing business, means creating places online where people like to come together to share what they think, see, and do. When people come together over the Web, the result can be much more than the sum of the parts. The customers themselves help build the site, as old-fashioned "word of mouth" becomes hypergrowth. Web 2.0: A Strategy Guide demonstrates the power of this new paradigm by examining how: Flickr, a classic user-driven business, created value for itself by helping users create their own value Google made money with a model based on free search, and changed the rules for doing business on the Web-opening opportunities you can take advantage of Social network effects can support a business-ever wonder how FaceBook grew so quickly? Businesses like Amazon tap into the Web as a source of indirect revenue, using creative new approaches to monetize the investments they've made in the Web Written by Amy Shuen, an authority on Silicon Valley business models and innovation economics, Web 2.0: A Strategy Guide explains how to transform your business by looking at specific practices for integrating Web 2.0 with what you do. If you're executing business strategy and want to know how the Web is changing business, this book is for you.

The Production and Distribution of Knowledge in the United States

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Author :
Publisher : Princeton University Press
ISBN 13 : 9780691003566
Total Pages : 440 pages
Book Rating : 4.0/5 (35 download)

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Book Synopsis The Production and Distribution of Knowledge in the United States by : Fritz Machlup

Download or read book The Production and Distribution of Knowledge in the United States written by Fritz Machlup and published by Princeton University Press. This book was released on 1962 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Production and Distribution of Knowledge in the United States marked the beginning of the study of our postindustrial information society. Austrian-born economist Fritz Machlup had focused his research on the patent system, but he came to realize that patents were simply one part of a much bigger "knowledge economy." He then expanded the scope of his work to evaluate everything from stationery and typewriters to advertising to presidential addresses--anything that involved the activity of telling anyone anything. The Production and Distribution of Knowledge in the United States then revealed the new and startling shape of the U.S. economy. Machlup's cool appraisal of the data showed that the knowledge industry accounted for nearly 29 percent of the U.S. gross national product, and that 43 percent of the civilian labor force consisted of knowledge transmitters or full-time knowledge receivers. Indeed, the proportion of the labor force involved in the knowledge economy increased from 11 to 32 percent between 1900 and 1959--a monumental shift. Beyond documenting this revolution, Machlup founded the wholly new field of information economics. The transformation to a knowledge economy has resonated throughout the rest of the century, especially with the rise of the Internet. As two recent observers noted, "Information goods--from movies and music to software code and stock quotes--have supplanted industrial goods as the key drivers of world markets." Continued study of this change and its effects is testament to Fritz Machlup's pioneering work.

Phantom Ex Machina

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Publisher : Springer
ISBN 13 : 3319444689
Total Pages : 327 pages
Book Rating : 4.3/5 (194 download)

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Book Synopsis Phantom Ex Machina by : Anshuman Khare

Download or read book Phantom Ex Machina written by Anshuman Khare and published by Springer. This book was released on 2016-10-19 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the factors that make digital disruption possible and the effects this has on existing business models. It takes a look at the industries that are most susceptible to disruption and highlights what executives can do to take advantage of disruption to re-invent their business model. It also examines the pivotal role that technology plays in creating new dynamics to business operations and forcing business model changes. Adoption of digital technology has caused process disruptions in a number of industries and led to new business models (e.g., Über, AirBnb) and new products. In addition to covering some of the more popular and well known examples, this book targets not so obvious disruptions in the education sector and in services and changing business models. Phantom Ex Machina: Digital Disruption’s Role in Business Model Transformation is divided into six parts. The book begins with an introduction to digital disruption and why it matters. The next part of the book focuses on business strategy which includes case studies on the impact of social media and how digital disruption changes pricing strategies and price models. For part three, the authors observe technology’s role in digital disruptions. Chapters cover how 3D printing is challenging existing business models and how the automotive industry is innovating with new perspectives. Part four covers higher education, recognizing digital disruption’s transformation in graduate management education. Part five centers upon the service industry with a look at virtual teams and the emergence of virtual think tanks. Finally the book concludes with a look to the future, embracing disruptions.

Economic Analysis of the Digital Economy

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Publisher : University of Chicago Press
ISBN 13 : 022620684X
Total Pages : 510 pages
Book Rating : 4.2/5 (262 download)

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Book Synopsis Economic Analysis of the Digital Economy by : Avi Goldfarb

Download or read book Economic Analysis of the Digital Economy written by Avi Goldfarb and published by University of Chicago Press. This book was released on 2015-05-08 with total page 510 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is a small and growing literature that explores the impact of digitization in a variety of contexts, but its economic consequences, surprisingly, remain poorly understood. This volume aims to set the agenda for research in the economics of digitization, with each chapter identifying a promising area of research. "Economics of Digitization "identifies urgent topics with research already underway that warrant further exploration from economists. In addition to the growing importance of digitization itself, digital technologies have some features that suggest that many well-studied economic models may not apply and, indeed, so many aspects of the digital economy throw normal economics in a loop. "Economics of Digitization" will be one of the first to focus on the economic implications of digitization and to bring together leading scholars in the economics of digitization to explore emerging research.

Towards a New International Economic Order

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Publisher : New York : Holmes & Meier
ISBN 13 : 9780841905887
Total Pages : 287 pages
Book Rating : 4.9/5 (58 download)

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Book Synopsis Towards a New International Economic Order by : Mohammed Bedjaoui

Download or read book Towards a New International Economic Order written by Mohammed Bedjaoui and published by New York : Holmes & Meier. This book was released on 1979 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Wireless Hacking 101

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Publisher : Babelcube Inc.
ISBN 13 : 1507191928
Total Pages : 199 pages
Book Rating : 4.5/5 (71 download)

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Book Synopsis Wireless Hacking 101 by : Karina Astudillo

Download or read book Wireless Hacking 101 written by Karina Astudillo and published by Babelcube Inc.. This book was released on 2017-10-10 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: Wireless Hacking 101 - How to hack wireless networks easily! This book is perfect for computer enthusiasts that want to gain expertise in the interesting world of ethical hacking and that wish to start conducting wireless pentesting. Inside you will find step-by-step instructions about how to exploit WiFi networks using the tools within the known Kali Linux distro as the famous aircrack-ng suite. Topics covered: •Introduction to WiFi Hacking •What is Wardriving •WiFi Hacking Methodology •WiFi Mapping •Attacks to WiFi clients and networks •Defeating MAC control •Attacks to WEP, WPA, and WPA2 •Attacks to WPS •Creating Rogue AP's •MITM attacks to WiFi clients and data capture •Defeating WiFi clients and evading SSL encryption •Kidnapping sessions from WiFi clients •Defensive mechanisms

Information Rules

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Publisher : Harvard Business Press
ISBN 13 : 9780875848631
Total Pages : 374 pages
Book Rating : 4.8/5 (486 download)

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Book Synopsis Information Rules by : Carl Shapiro

Download or read book Information Rules written by Carl Shapiro and published by Harvard Business Press. This book was released on 1999 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: As one of the first books to distill the economics of information and networks into practical business strategies, this is a guide to the winning moves that can help business leaders--from writers, lawyers and finance professional to executives in the entertainment, publishing and hardware and software industries-- navigate successfully through the information economy.

Investing in Cultural Diversity and Intercultural Dialogue

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Publisher : UNESCO
ISBN 13 : 9231040774
Total Pages : 418 pages
Book Rating : 4.2/5 (31 download)

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Book Synopsis Investing in Cultural Diversity and Intercultural Dialogue by : Unesco

Download or read book Investing in Cultural Diversity and Intercultural Dialogue written by Unesco and published by UNESCO. This book was released on 2009-01-01 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report analyses all aspects of cultural diversity, which has emerged as a key concern of the international community in recent decades, and maps out new approaches to monitoring and shaping the changes that are taking place. It highlights, in particular, the interrelated challenges of cultural diversity and intercultural dialogue and the way in which strong homogenizing forces are matched by persistent diversifying trends. The report proposes a series of ten policy-oriented recommendations, to the attention of States, intergovernmental and non-governmental organizations, international and regional bodies, national institutions and the private sector on how to invest in cultural diversity. Emphasizing the importance of cultural diversity in different areas (languages, education, communication and new media development, and creativity and the marketplace) based on data and examples collected from around the world, the report is also intended for the general public. It proposes a coherent vision of cultural diversity and clarifies how, far from being a threat, it can become beneficial to the action of the international community.

Terra 2008

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Publisher : Getty Publications
ISBN 13 : 1606060430
Total Pages : 438 pages
Book Rating : 4.6/5 (6 download)

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Book Synopsis Terra 2008 by : Leslie Rainer

Download or read book Terra 2008 written by Leslie Rainer and published by Getty Publications. This book was released on 2011-06-14 with total page 438 pages. Available in PDF, EPUB and Kindle. Book excerpt: Earthen architecture constitutes one of the most diverse forms of cultural heritage and one of the most challenging to preserve. It dates from all periods and is found on all continents but is particularly prevalent in Africa, where it has been a building tradition for centuries. Sites range from ancestral cities in Mali to the palaces of Abomey in Benin, from monuments and mosques in Iran and Buddhist temples on the Silk Road to Spanish missions in California. This volume's sixty-four papers address such themes as earthen architecture in Mali, the conservation of living sites, local knowledge systems and intangible aspects, seismic and other natural forces, the conservation and management of archaeological sites, research advances, and training.

OECD Tax Policy Studies Tax Policy Reform and Economic Growth

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Publisher : OECD Publishing
ISBN 13 : 9264091084
Total Pages : 157 pages
Book Rating : 4.2/5 (64 download)

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Book Synopsis OECD Tax Policy Studies Tax Policy Reform and Economic Growth by : OECD

Download or read book OECD Tax Policy Studies Tax Policy Reform and Economic Growth written by OECD and published by OECD Publishing. This book was released on 2010-11-03 with total page 157 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report investigates how tax structures can best be designed to support GDP per capita growth.

Morocco 2040: Emerging by Investing in Intangible Capital

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Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (19 download)

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Book Synopsis Morocco 2040: Emerging by Investing in Intangible Capital by :

Download or read book Morocco 2040: Emerging by Investing in Intangible Capital written by and published by . This book was released on 2017 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Towards Knowledge Societies

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Author :
Publisher : Unesco
ISBN 13 :
Total Pages : 232 pages
Book Rating : 4.:/5 (319 download)

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Book Synopsis Towards Knowledge Societies by : Jérôme Bindé

Download or read book Towards Knowledge Societies written by Jérôme Bindé and published by Unesco. This book was released on 2005 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Urges governments to expand quality education for all, increase community access to information and communication technology, and improve cross-border scientific knowledge-sharing, in an effort to narrow the digital and "knowledge" divides between the North and South and move towards a "smart" form of sustainable human development.

Advances in Human Factors, Business Management and Leadership

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Publisher : Springer Nature
ISBN 13 : 3030507912
Total Pages : 654 pages
Book Rating : 4.0/5 (35 download)

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Book Synopsis Advances in Human Factors, Business Management and Leadership by : Jussi Ilari Kantola

Download or read book Advances in Human Factors, Business Management and Leadership written by Jussi Ilari Kantola and published by Springer Nature. This book was released on 2020-06-30 with total page 654 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyzes new theories and practical approaches for promoting excellence in human resource management and leadership. It shows how the principles of creating shared value can be applied to ensure faster learning, training, business development and social renewal. In particular, it presents novel methods and tools for tackling the complexity of management and learning in both business organizations and society. Discussing ontologies, intelligent management systems, and methods for creating knowledge and value added, it offers novel insights into time management and operations optimization, as well as advanced methods for evaluating customers’ satisfaction and conscious experience. Based on two AHFE 2020 Virtual Conferences: the AHFE 2020 Conference on Human Factors, Business Management and Society and the AHFE 2020 Conference on Human Factors in Management and Leadership, held on July 16–20, 2020, the book provides researchers and professionals with extensive information, practical tools and inspiring ideas for achieving excellence in a broad spectrum of business and societal activities.

The European Landscape Convention

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Publisher : Springer Science & Business Media
ISBN 13 : 9048199328
Total Pages : 327 pages
Book Rating : 4.0/5 (481 download)

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Book Synopsis The European Landscape Convention by : Michael Jones

Download or read book The European Landscape Convention written by Michael Jones and published by Springer Science & Business Media. This book was released on 2011-02-09 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: This important and insightful book provides, for the first time, a broad presentation of ongoing research into public participation in landscape conservation, management and planning, following the 2000 European Landscape Convention which came into force in 2004. The book examines both the theory of participation and what lessons can be learnt from specific European examples. It explores in what manner and to what extent the provisions for participation in the European Landscape Convention have been followed up and implemented. It also presents and compares different experiences of participation in selected countries from northern, southern, eastern and western Europe, and provides a critical examination of public participation in practice. However, while the book’s focus is necessarily on Europe, many of the conclusions drawn are of global relevance. The book provides a valuable reference for researchers and advanced students in landscape policies and management, as well as for professionals and others interested in land-use planning and environmental management.